Director Journal (September/October 2023)

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Director Journal

EXECUTIVE DECISION

It’s always the right time to plan for a new CEO

A PUBLICATION OF THE INSTITUTE OF CORPORATE DIRECTORS SEPTEMBER / OCTOBER 2023

WORKING TOGETHER TO PROTECT TOMORROW

Tackling climate risk together

Director Journal Departments

Editorial

EDITOR

Simon Avery

ART DIRECTOR

Lionel Bebbington

CONTRIBUTORS

Jeff Buckstein, Louise Taylor Green, Zabeen Hirji, Benjamin Nycum, Gordon Pitts, Serge Rivest, Barbara Smith, Prasanthi Vasanthakumar, Shirley Won

Managerial Lead

Prasanthi Vasanthakumar

Institute of Corporate Directors

Rahul Bhardwaj - President and CEO

Richard Piticco - Chief administrative officer

Jan Daly Mollenhauer - Vice-president, sales, marketing and membership

Gigi Dawe - Vice-president, policy and research

Kathryn Wakefield - Vice-president, chapter relations

Finally Content

Eric Schneider - President

Abi Slone - Creative director

Dana Francoz - Advertising sales dana.francoz@finallycontent.com

416-726-2853

Editor’s note

The board’s most important job

CEO insights

Rahul Bhardwaj on developing Canada’s competitive advantage

Dispatches

Futurist Tom Cruise, cancelled meetings, Threads vs Twitter, the high cost of heat waves, and executive unease

Issues

It’s now or never on climate change

Directors’ dilemma

How can organizations build corporate culture in a hybrid-work world?

Directors on the move

Recent board appointments across the country

Parting shot

Island of interest

Features

ICD Fellow insights

Building trust and confidence in Canadian organizations is imperative. At the Institute of Corporate Directors (ICD), we believe that this starts with the right leadership and good governance. Directors must lead by being informed, prepared, ethical, connected, courageous and engaged with the world. In the pages that follow, you will find thoughtful and provocative articles that explore these essential leadership qualities. Bâtir la confiance envers les organisations can- adiennes est primordial. À l’Institut des administrateurs de sociétés (IAS), nous croyons que cela commence par un bon leadership et une bonne gouvernance. Les administrateurs doivent gouverner en étant informés, préparés, intègres, connectés, courageux et ouverts sur le monde. Dans les pages qui suivent, vous trouverez des articles réfléchis et provocateurs qui explorent ces qualités de leadership essentielles.

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The ICD welcomes a diversity of opinion for inclusion in Director Journal. The contents of this publication do not necessarily reflect the opinions of the ICD, its partners, its sponsors, or its advertisers. Readers are encouraged to consider seeking professional advice and other views. To request reprints of articles, please contact info@icd.ca

In his wholesale restructuring of Economical Insurance, chair John Bowey showed that the board can lead change and challenge management

A lifetime quest

Rooting out racism and other forms of oppression requires boards to take a hard look at themselves, a soul-searching director has learned

Cover story

Love or hate your CEO, you need a succession plan

Elevated thinking

High interest rates make it harder to decide how to spend capital

Recommended reading

In Canada and Climate Change, academic William Leiss takes the country to task for not meeting its commitments and offers a small-scale solution

CONTENTS ICD.CA | 3 04
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COVER: GIADA CANU/STOCKSY

Leading change

Today’s events demand even greater director vigilance

WHETHER THE ISSUE is CEO succession, reputational risk or capital allocation, boards today are finding they need to give greater attention to a wider range of subjects.

One of those is leadership. CEO turnover is occurring at the fastest pace in years, driven in part by the effects of the pandemic, fears of a recession, and technological change. It’s not enough for boards to be aware of the trend –they need to have a succession plan in place, regardless of the quality and age of the current CEO. In our cover story “Executive decision,” Prasanthi Vasanthakumar talks to directors and talent and recruitment experts about the do’s and don’ts of succession planning, which include being crystal clear about the essential skills a candidate must have, and not limiting your search to those who are already CEOs.

One of the most surprising reputational crises in Canada occurred three years ago at the Canadian Museum for Human Rights when former employees went public with complaints about racism and homophobia. Management and the board were caught completely off guard – this was an organization after all that was founded to champion justice and equity. Today, the crisis may have been handled, but for director Benjamin Nycum, the journey continues. In his article “The right to be heard” on page 22, he talks about shortcomings in the way boards govern and how they added to the museum’s troubles.

“We learned that typical, robust and even exemplary governance can create blinders,” he writes. “Insightful leaders need to understand that signs of trouble may present themselves in a subtle manner and may not be issues typically discussed at a board meeting. As board members, we need to be probing for these signs.”

With the runup in interest rates over the past year, companies are paying more to raise capital. In “Rising to the interest rate challenge” (page 40), Jeff Buckstein looks at some of the factors boards should consider before signing off on the allocation of capital, including the possibility that rates will keep going up.

All three of these stories, as well as Gordon Pitts’ profile of ICD Fellow John Bowey (page 16), illustrate how important it is for the board to be leading change to help the organization thrive. DJ

QU’IL S’AGISSE de succession du chef de la direction, de risque réputationnel ou d’affectation de capitaux, les conseils doivent aujour d’hui accorder plus d’attention à tout un éventail de questions. L’une d’entre elles est le leadership. Le roulement des chefs de la direction se produit à un rythme plus effréné que jamais, sous les effets de la pandémie, de la crainte d’une récession et des changements technologiques. Il ne suffit pas pour les conseils d’être au fait de cette tendance; ils doivent aussi avoir un plan de succession, sans égard à la qualité et à l’âge du chef de la direction actuel. Dans notre article principal, Prasanthi Vasanthakumar s’entretient avec des administrateurs et des experts du recrutement au sujet des choses à faire et à ne pas faire en matière de planification de la succession.

L’une des plus étonnantes crises réputationnelles au Canada s’est produite il y a trois ans au Musée canadien pour les droits de la personne, lorsque d’anciens employés ont formulé publiquement des plaintes de racisme et d’homophobie. La direction et le conseil ont été pris complètement au dépourvu. Aujourd’hui, la crise paraît résolue, mais pour l’administrateur Benjamin Nycum, le parcours se poursuit. Dans son article « Le droit d’être entendu », en page 22, il évoque les obstacles qui se dressent devant la gouvernance et explique comment ceux-ci se sont ajoutés aux difficultés du musée.

« Nous avons appris qu’une gouvernance représentative, robuste et exemplaire peut créer des œillères, écrit-il. »

Avec la hausse des taux d’intérêts au cours de la dernière année, les entreprises paient davantage pour obtenir des capitaux. Dans l’article « Rising to the interest rate challenge » (en anglais seulement, page 40), Jeff Buckstein examine certains facteurs que les conseils devraient considérer avant d’autoriser une affectation de capitaux.

Ces trois articles – tout comme le portrait du Fellow de l’IAS John Bowey par Gordon Pitts (page 16) – montrent à quel point il est important pour les conseils de mener le changement pour aider leurs organisations à prospérer. DJ

4 | DIRECTOR JOURNAL
EDITOR’S NOTE

Stronger than ever

High-quality corporate governance can help brand Canada

WITH THE PANDEMIC still fresh in our minds, it’s worth drawing attention to the huge success of our national conference in Montreal, which brought together almost 1,000 attendees, renewing a sense of community among directors right across the country.

Held in mid-June, the event included insightful keynotes and breakout sessions featuring internationally acclaimed speakers and governance experts. These included Rana Foroohar, CNN’s global economic analyst; Gillian Tett, chair of the editorial board at the Financial Times; and Geneviève Fortier, CEO of Promutuel Insurance.

Noubar Afeyan, the Canadian co-founder and chair of Moderna Inc., headlined the stellar Fellowship Awards Gala. He drew numerous standing ovations as he mesmerized the audience with his tale of corporate leadership during the darkest days of Covid-19, when world governments lined up for the company’s breakthrough vaccine.

The event provided a chance to reflect on the strong foundation of Canadian corporate leadership and governance, and the community’s commitment to continuous improvement – themes that this issue of Director Journal expands upon.

For me, personally, the conference reinforced how the calibre of leadership and strength of culture in this country has the potential to make corporate governance Canada’s global competitive advantage. With so much uncertainty today, there is no better time to promote this edge as an essential part of Canada’s brand. These are highly valuable characteristics that build trust in many ways, helping to support Canadian businesses and institutions around the world.

This competitive advantage also underpins the ICD’s mission to support better boards, making better decisions to build a better Canada. We are committed to expanding the capability of all our members and the corporate governance ecosystem through our chapter events, courses and other projects. They are current, innovative and, at times, they push the boundaries. So, as we ramp up for a busy fall season, I encourage you to come out to some of our events, sign up for a webinar, or take a course – and get ready to be challenged. DJ

AVEC LA PANDÉMIE toujours présente à notre esprit, il vaut la peine d’attirer l’attention sur l’immense succès de notre congrès national tenu à Montréal, lequel a réuni presque 1 000 participants, suscitant un sens renouvelé de la communauté chez nos administrateurs.

Tenu à la mi-juin, l’événement a comporté des allocutions inspirées et des séances de groupe réunissant des conférenciers et spécialistes de la gouvernance mondialement reconnus. Pensons à Rana Foroohar, l’analyste de l’économie mondiale de CNN, Gillian Tett, présidente du conseil éditorial du Financial Times, et enfin à Geneviève Fortier, cheffe de la direction de Promutuel Assurance.

Noubar Afeyan, le cofondateur canadien et président du conseil de Moderna Inc., a été la vedette du Gala des Fellows, suscitant plusieurs ovations debout en médusant l’auditoire avec ses histoires de leadership corporatif durant les jours les plus sombres de la Covid-19, alors que les gouvernements faisaient la file pour obtenir le vaccin révolutionnaire de l’entreprise.

Le congrès a permis de constater le solide fondement du leadership et de la gouvernance des organisations canadiennes et l’engagement de la communauté envers l’amélioration continue.

Il a renforcé mon sentiment que le calibre de leadership et la force de la culture en ce pays offrent un avantage concurrentiel mondial à la gouvernance canadienne. En ces temps incertains, c’est le moment de promouvoir cet avantage comme élément essentiel de la marque canadienne.

Cela s’appuie sur la mission de l’IAS de soutenir les meilleurs conseils, de les aider à prendre les meilleures décisions afin de bâtir un Canada meilleur. Nous sommes engagés à élargir les capacités de nos membres au moyen des événements de nos sections régionales, de nos formations et d’autres projets. Nos contenus –comme les idées et perspectives de nos membres au sein de nos forums – sont constamment actualisés. Ils sont modernes, innovants et parfois repoussent les limites. Au moment où nous amorçons un automne chargé, je vous invite à fréquenter nos événements, à participer à nos webinaires ou à suivre nos cours. Soyez prêts à relever les défis. DJ

CEO INSIGHTS ICD.CA | 5
ILLUSTRATIONS BY AARON MCCONOMY

Dispatches

A digest for diligent directors

WHEN LIFE IMITATES ART

ALTHOUGH HIS DEATH-DEFYING antics in Mission: Impossible –Dead Reckoning Part One don’t translate to our everyday reality, Tom Cruise is warning us about the very real threats of technology. In his latest instalment of the spyaction franchise, Cruise predictably jumps off a cliff and fights villains atop a moving train, but he’s also battling “The Entity,” a supersmart AI that’s out to eradicate humanity.

Indeed, artificial intelligence is the threat and opportunity of the day. A new report from the Organization for Economic Co-operation and Development (OECD) finds that our digital doppelgangers could replace 27 per cent of jobs in the world’s wealthiest countries. Even Hollywood is worried: A-listers are on strike partly because AIgenerated images could foreseeably replace actors.

For now, however, fans can take heart that Cruise’s elaborate plot twists haven’t yet materialized. But there are some eerie similarities between earlier films from the franchise and real life, reports Quartz. For example, the first film in the series, “Mission: Impossible,” came out in 1996 and centred on a cyberattack that exposed the CIA’s list of undercover agents. Today, cybercrime is expected to cost the world US$10.5-trillion annually by 2025.

6 | DIRECTOR
JOURNAL

DELETING MEETINGS

Shopify wants employees to think long and hard before they schedule their next meeting. This is why the Ottawa-based tech giant embedded a calculator in staff calendars this summer. Using average compensation data, event duration and participant count, the calculator puts a price tag on any meeting with three or more attendees, reports Bloomberg.

For some employees, a day without meetings may raise disturbing questions: How do I look like I’m working? Where can I show off? Or talk about my feelings?

But for most workers, meetings are a drag. And for Shopify, they are a drag on productivity. Earlier this year, the company launched a full-on assault on unnecessary meetings to improve efficiency: It nixed all recurring meetings with more than two people and discouraged meetings on Wednesdays.

“No one joined Shopify to sit in meetings,” a company spokesperson told CBC. True, but is the no-meet policy working?

Not according to one former Shopify employee who spoke to CBC. Instead of running fewer meetings, people just learned how to be sneaky about them.

Organizational psychologist Steven Rogelberg agrees the Shopify calculator alone won’t change behaviour. Getting better at meetings isn’t a quick fix, he tells CBC’s Cost of Living show.

Kaz Nejatian would likely concur. The Shopify executive and builder of the meeting calculator thinks most of the modern work environment is broken. “It’s not just any one change that matters,” he says in Bloomberg.

BATTLE OF THE TECH BROS

It all began with some social media smack talk. Earlier this summer, Elon Musk tweeted that he would be “up for a cage match” with long-time rival Mark Zuckerberg. The Meta chief responded, “Send me the location.” The billionaires are yet to brawl, but the feud between Twitter [now named X] and Threads is on.

Zuckerberg’s Threads is the latest copycat app looking to capitalize on Twitter’s bad behaviour. Within hours of its launch in July, 10 million users signed up. Threads is the fastest-growing app in history, but does it have staying power?

Rebecca Jennings at Vox doesn’t think so. While Threads allows users to automatically transfer their Instagram following, many of these accounts are brands and influencers who won’t make you laugh. And that’s the beauty of Twitter: Users just want to read random and hilarious musings from anonymous people interspersed with serious news and views.

As Threads works out its kinks and Twitter continues to self-destruct, a clear victor may emerge by the time of publication. But are we looking at this the wrong way? As professor Angela Misri writes in The Walrus, these tech tycoons are not in the business of friendship. What they want is your data so they can sell you stuff. So instead of chasing our next digital hit, maybe we should quit social media and just meet friends in real life.

NEWS ICD.CA | 7
PHOTOGRAPHY BY SUMAID PAL SINGH/UNSPLASH (LEFT), CHARLES DELUVIO/UNSPLASH (TOP RIGHT), JANIECBROS/ISTOCK (RIGHT). ICONS BY NOUN PROJECT
Source: Bloomberg
BECAUSE TIME IS MONEY US$700 to US$1,600 Cost of a typical 30-minute meeting with three employees at Shopify 322,000 Shopify’s projected hours saved this year by removing meetings 14% Drop in average time spent in meetings per Shopify employee in the first five months of 2023 compared with a year earlier.

EXECUTIVE THINKING

Earlier this year, consulting firm McKinsey asked the world’s top CEOs what trends will most affect how they lead in 2023. Here’s what they said:

SNUBBED

The “Russian Davos” is the party no one wants to attend. In fact, an invitation to the annual St. Petersburg International Economic Forum (SPIEF) is “totally toxic,” one former attendee tells The Guardian.

Since Russia’s invasion of Ukraine, Western companies have shunned the Davos wannabe, headlined by Russian President Vladimir Putin. With the event’s prestige taking a hit and networking opportunities vanishing, even Russians haven’t been keen to attend. The country’s largest tech company and other prominent businesspeople were reportedly noshows at the forum held in June.

“They think it’s useless and expensive,” Alexandra Prokopenko said in The Guardian. The former central bank official said the skyrocketing admission fees and travel to St. Petersburg aren’t worth it for many companies.

The forum wasn’t always this uncool. Before 2014 – and Russia’s annexation of Crimea – multinationals and Russian companies jockeyed for expensive partnerships and threw glitzy parties with pop stars such as Sting. There was a time when people cared about pleasing Putin.

To make up for the lack of Western interest this year, Russia courted delegations from the Middle East, India and China. One state financial official admitted things are different, but called the atmosphere “normal, not very depressing.”

Despite organizers’ best efforts, many believe the forum has become an exercise in selfdelusion, reports The Guardian. Indeed, the Kremlin’s official website claims “SPIEF has gained the status of the world’s leading platform for discussing key issues on the global economic agenda.”

8 | DIRECTOR JOURNAL ICONS
NOUN
BY
PROJECT. PHOTOGRAPHY BY MOONEY DRIVER/ISTOCK
58% 56% 47% 62% 48% 45% 76% 61% 62%
Rise of disruptive digital technologies Risk of prolonged high inflation and economic downturn Escalation of geopolitical risks Developing enhanced analytics Enhancing cybersecurity Automating work Reducing operating expenses Redesigning goods and services Creating resilience in supplier networks
Source: McKinsey’s CEO Excellence Survey 2023
How some CEOs say they are responding 10 20 30 40 50 60 70 80 90 100
The top three trends identified by chief executive officers

TOO HOT TO HANDLE

It was another scorching and smoky summer in many parts of the Northern Hemisphere. Canada had its worst wildfire season on record. Tourist meccas like Spain, Greece and Italy urged travellers to stay indoors, imperilling the future of summer sightseeing. And in Northwest China, temperatures hit 52 C. The economic fallout of this extreme heat will increase with time, reports The New York Times. According to analysts at Barclays, the cost of each climate-related disaster has jumped by nearly 77 per cent in the past five decades.

THE TEMPERATURE TOLL

Extreme heat is getting expensive. Here’s how it’s costing the economy:

NEWS ICD.CA | 9
Lower labour productivity Damaged crops Higher mortality rates Disrupted global trade Reduced investment Damaged infrastructure
The New York Times
Source:

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It’s now or never

We are living on the edge of an inferno, looking for better investment returns

‘EARTH JUST HAD ITS HOTTEST MONTH EVER,’ The Wall Street Journal reported in August. In fact, it’s been a year of records – the worst kind.

The past eight years have been the warmest ever recorded, ocean surface temperatures hit a new high last spring, the pace of rising sea levels is the fastest we’ve known, and the volume of greenhouse gases in the atmosphere continues to scale new heights. The list of noteworthy data points is long, but one in particular stands out: World oil demand is reaching record highs.

This year demand will increase by 2.2 million barrels a day to 102.2 million barrels daily, spurred by air travel, greater use of oil in power generation and surging Chinese petrochemical activity, says the International Energy Agency. Next year will see demand rise by a further million barrels a day, the IEA forecasts. The extra combustion will spew even greater amounts of greenhouse gases into the atmosphere. Last year, carbon dioxide emissions from oil rose 2.5 per cent and overall energy-related emissions grew by 0.9 per cent, reaching a record of more than 36.8 billion tonnes, the IEA reports.

Without green sources of power such as hydro, solar and wind, last year’s increase in CO2 emissions would have been nearly three times as high, the IEA says. The European Union, where the sale of gas and diesel cars has been banned from 2035, is a leading force when it comes to clean energy. Last year, for the first time in the EU, combined electricity generation from wind and solar exceeded that of gas or nuclear, and the bloc’s emissions decreased by 2.5 per cent – a trend that continued in the first quarter of this year.

But IEA data show that other regions of the world aren’t doing their part. China’s emissions were relatively flat through the year (at a time when most of the country was still constrained by Covid-19), but U.S. emissions increased by 0.8 per cent, and developing economies in Asia emitted 4.2 per cent more.

With demand so strong, some major oil and gas companies have reversed course on plans to reduce output. Dividends, not clean energy, are the new focus. In 2012, the industry allocated 90 per cent of its cash for capital expenditures and 10 per cent for dividends and share buybacks. In 2022, the breakdown was 48 per cent for capex, 39 per cent for shareholders, 13 per cent on debt repayments and 1 per cent for investing in low-carbon projects, according to IEA data.

“We still see emissions growing from fossil fuels, hindering efforts to meet the world’s climate targets,” says Fatih Birol, the executive director of the IEA. “International and national fossil fuel

companies are making record revenues and need to take their share of responsibility, in line with their public pledges to meet climate goals. It’s critical that they review their strategies to make sure they’re aligned with meaningful emissions reductions.”

In November, governments meet in Dubai for the COP28 climate talks, likely their last chance to get on track to meet the goals of the 2015 Paris climate agreement. There’s a lot of work to be done by all of us. DJ

Based on their spending patterns, major oil companies appear much more interested in paying shareholders than investing in clean energy.

ISSUES ICD.CA | 11
SIMON AVERY is the editor of Director Journal and a freelance business writer.
PHOTOGRAPHY BY CHARLES LEBOUTILLER/UNSPLASH

The dilemma

How can organizations build and maintain corporate cultures as more of society adopts hybrid work?

• What communication tactics are working or need to change to sustain organizational alignment and leader visibility?

• What evidence do we have that those at the top are role models of ethics, values and behaviour? Is there evidence of misalignment at any level?

LOUISE TAYLOR GREEN

HYBRID WORK IS HERE TO STAY and, like it or not, that means boards and leadership teams need to reflect on the culture required to thrive in this new reality. It simply won’t do to “lift and shift” the in-office cultural norms to hybrid. Now, with the benefit of three years of new knowledge following the pandemic and a clear view that hybrid is a modern workplace standard, organizations have a spectacular opportunity to reimagine culture.

For many senior leaders and directors, there is a prevailing sense of loss, some may even say grieving, over the forfeiture of fully in-person workplaces. Despite the complexities and normal resistance to change, intentional culture redesign is an unparalleled opportunity to elevate leadership practices and behaviours, social norms and work design.

Boards need to co-create governance practices for culture with management to ensure clarity over reporting and monitoring. Board committee mandates should be examined to determine which elements of the culture are monitored by each committee.

Before building a new hybrid culture, boards and management need to fully understand the current culture by asking:

• What is it and how is it being objectively measured?

• How are in-office, remote and hybrid employees experiencing the culture – what are the similarities and differences?

• Do leaders have accountabilities and rewards specifically related to their behaviour?

Boards and management teams are continuously examining the sources of value creation, such as strategy, brand, innovation and intellectual property, but culture and talent are important intangible assets that foster a competitive advantage. The ideal culture should be co-created with the board and management, considering the organization’s purpose, vision and values. Employees should have a say too, through surveys, focus groups and direct dialogue with leaders. Some points to focus on include:

• What kind of culture do we need to meet our business objectives?

• What new types of behaviour need to be learned?

• What must be done to embrace hybrid fundamentals (for instance, collaboration tools, workload management, access to leadership, decision making, problem solving)?

• What managerial practices need to change to maintain or increase productivity?

• What capabilities do supervisors and leaders need to lead, coach and manage performance?

Once the ideal culture has been defined, focus on changing behaviour first; mindsets will eventually follow. One of the most effective ways to reduce risks associated with talent and an organization’s culture is to ensure intentional design and continuous monitoring and dialogue, making it a top priority for progressive boards.

LOUISE TAYLOR GREEN, ICD.D., serves on the boards of the Canadian Agency for Drugs and Technologies in Health, Toronto Metropolitan University, Blu Ivy Group, and the Institute of Certified Management Consultants of Ontario. She is also a director and past chair of the Hamilton Health Sciences Volunteer Association and has led numerous culture transformations, most recently as CEO of the Human Resources Professionals Association and chief human resources officer of Economical Insurance.

12 | DIRECTOR JOURNAL Q. PHOTOGRAPH BY PARABOL/UNSPLASH

LE TRAVAIL HYBRIDE est là pour rester, que ça nous plaise ou non. Les conseils et les équipes de direction doivent donc réfléchir à la culture requise pour prospérer dans cette nouvelle réalité. Il ne suffira pas de simplement transférer en mode hybride les normes culturelles applicables au travail de bureau. Misant sur trois années de nouveau savoir à la suite de la pandémie et sur une vision claire de ce que représente le travail hybride, les organisations ont une occasion en or de repenser leur culture.

Beaucoup de leaders et d’administrateurs d’expérience en éprouvent du chagrin. Certains peuvent même évoquer un sentiment de deuil. Malgré les complexités et une résistance normale au changement, cette nouvelle culture représente une occasion sans précédent d’élever les pratiques et comportements liés au leadership, aux normes sociales et à la conception du travail.

Les conseils doivent créer avec leurs équipes de direction de nouvelles pratiques de gouvernance afin d’assurer la clarté de leurs rapports financiers et de leur mandat de surveillance. Les mandats des comités du conseil devraient faire l’objet d’examens afin de déterminer quels éléments de la culture d’entreprise sont pris en main par chacun d’entre eux.

Avant de bâtir une nouvelle culture hybride, les conseils et leurs directions doivent comprendre à fond la culture en cours en posant les questions suivantes.

• Quelle est cette culture et comment la mesure-t-on objectivement?

• Comment les employés en présentiel, en télétravail et en mode hybride vivent-ils cette culture? Quelles en sont les similarités et les différences?

• Les leaders ont-ils des comptes à rendre et des rétributions spécifiquement reliés à leur comportement?

• Quelles tactiques de communication fonctionnent et lesquelles doivent changer pour soutenir l’alignement organisationnel et la visibilité du leader?

• Quelles preuves avons-nous que les gens au sommet sont des modèles en matière d’éthique, de valeurs et de comportement?

Y a-t-il des preuves de désalignement à quelque niveau?

Les conseils et les équipes de direction examinent continuellement les sources de création de valeur telles que la stratégie, la marque, l’innovation et la propriété intellectuelle. Mais la culture et le talent sont des actifs intangibles importants qui offrent un avantage concurrentiel. La culture idéale devrait être créée par le conseil et la direction, en tenant compte des objectifs, de la vision et des valeurs de l’organisation. Les employés devraient aussi avoir leur mot à dire. Voici certains éléments à considérer.

• Quel type de culture faut-il pour atteindre nos objectifs?

• Quels nouveaux types de comportement devons-nous adopter?

• Que faut-il faire pour intégrer les éléments fondamentaux d’une culture hybride (outils de collaboration, gestion de la charge de travail, accès au leadership, prise de décision, résolution de problèmes)?

• Quelles pratiques de gestion doivent changer pour maintenir ou accroître la productivité?

• Quelles compétences doivent posséder les leaders pour gérer la performance?

Une fois définie la culture idéale, concentrez-vous d’abord sur le changement de comportement. L’une des façons les plus efficaces de réduire les risques associés au talent et à la culture d’une organisation consiste à adopter un modèle intentionnel ainsi qu’un suivi et un dialogue continus.

LOUISE TAYLOR GREEN, IAS.A, siège aux conseils de l’Agence des médicaments et des technologies de la santé au Canada, de l’Université métropolitaine de Toronto, du Groupe Blue Ivy et de l’Institut des conseillers certifiés en management de l’Ontario.

DIRECTORS’ DILEMMA ICD.CA | 13

ZABEEN HIRJI

PROVIDING OVERSIGHT for culture is an iterative and integrative process for boards, and with more people now working partly from home and partly from the office, it’s important that directors consider new issues arising from the hybrid model.

In the big picture, culture is a set of values, mindsets and sorts of behaviour that shape how work gets done and decisions are made. It is how employees act when no one is looking. Providing oversight of culture starts with a clear understanding of the organization’s current culture as well as the target culture. In larger organizations, one size doesn’t fit all and there are often various subcultures at play.

As today’s boards find themselves responsible for overseeing both culture and the hybrid workspace, they should be asking themselves three important questions:

• What culture themes are most important in their hybrid environment? Examples include collaboration, creativity and innovation, learning, and values and ethics.

• What is the leadership team doing to manage this culture?

• How are they measuring it, making adjustments, and sharing their findings with the board?

To help answer these questions, it’s helpful for directors to learn from what other organizations are doing. Examples of good practices include:

• Creating onboarding programs for new employees with culture infused, including periodic touchpoints, ideally occurring in person. This is a critical step in helping new employees engage, be productive and adhere to the organization’s values.

• Listening to and learning from the multigenerational workforce. Organizations should understand the realities and aspirations of their new workers, and test and refine ideas before driving change. This builds trust and avoids making choices based on leaders’ biases and assumptions.

• Mentoring and coaching younger employees to accelerate their learning and increase retention. The process should include meaningful in-person social connections and collaboration.

Some of the most promising practices bridge the new environment with the traditional. Find ways, for instance, to leverage the effect of “culture carriers,” who are both leaders and employees with a strong presence in the office and online. They connect and influence colleagues through online channels, by talking on the phone, sharing stories on social media, and modelling the desired behaviours of the organization.

Keep in mind that creativity and innovation are sparked both within

and across teams, and the process cannot always be planned. Serendipitous interactions are critical, as good ideas come from everywhere, and organizations need to create the environments to allow them to happen. And ensure that productivity is a shared goal and mutual effort, as this will build trust and the foundation for a strong culture.

ZABEEN HIRJI, ICD.D, serves on the board of Sleep Country Canada, where she chairs the human resources committee. She also serves as a director on the board of the Public Policy Forum and on the Junior Achievement Worldwide board of governors. She is executive advisor on the future of work at Deloitte and was formerly the chief human resources officer at Royal Bank of Canada. DJ

LA SUPERVISION de la culture est un processus axé sur la répétition et l’intégration. De plus en plus de gens travaillent en mode hybride et il est important pour les administrateurs d’examiner les nouveaux enjeux issus de ce modèle.

La culture est un ensemble de valeurs, de façons de penser et de comportements qui déterminent la manière de travailler et la prise de décision. C’est la façon dont les employés agissent quand personne ne regarde. La supervision de la culture commence avec une compréhension claire de la culture actuelle et de celle qu’on entend créer. Chez les grandes organisations, il n’y a pas d’approche uniforme alors que diverses sous-cultures sont en jeu.

À cet égard, les conseils doivent se poser trois questions importantes.

• Quels sont les thèmes culturels les plus importants dans un environnement hybride?

• Que fait l’équipe de direction pour gérer cette culture?

• Comment la mesure-t-elle, opère-t-elle les ajustements et partage-t-elle ses observations avec le conseil?

Pour répondre à ces questions, les administrateurs peuvent apprendre d’autres organisations. Voici quelques exemples de bonnes pratiques.

• Créer des programmes d’intégration pour les nouveaux employés afin qu’ils s’imprègnent de la culture de l’organisation.

• Le mentorat et le coaching des jeunes employés accélèrent leur apprentissage et accroissent leur fidélité.

Certaines des pratiques les plus prometteuses relient le nouvel environnement à l’ancien. Trouvez des moyens de miser sur l’effet des « porteurs de culture » qui sont à la fois des cadres et des employés avec une forte présence au bureau et en ligne. Ils créent des liens et influencent leurs collègues, favorisant des comportements qui profitent à l’organisation.

Gardez à l’esprit que la créativité et l’innovation sont stimulées à la fois au sein des équipes et entre elles et ce processus ne peut pas toujours être planifié. DJ

ZABEEN HIRJI, IAS.A, siège au conseil de Sleep Country Canada, dont elle préside le comité des ressources humaines. Elle siège aussi au conseil du Forum des politiques publiques et au conseil des gouverneurs du Junior Achievement Award. Elle est conseillère exécutive sur l’avenir du travail chez Deloitte et fut aussi cheffe des ressources humaines à la Banque Royale du Canada.

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POWER PLAY

If JOHN BOWEY is feeling any fatigue in the third period of his career, it’s not apparent to his teammates. The ICD Fellow and chair of a major insurance company tells business writer Gordon Pitts that an effective boardroom requires high aspirations and the tenacity to win Si JOHN BOWEY ressent de la fatigue à la troisième étape de sa carrière, personne dans son équipe ne s’en aperçoit. Le Fellow de l’IAS et président du conseil d’une grande compagnie d’assurance explique au journaliste Gordon Pitts qu’un conseil efficace exige de ses administrateurs des aspirations élevées et la ténacité nécessaire pour gagner.

IN HIS YOUTH, John Bowey was a pretty good hockey player – so good that a U.S. college recruited him. In collegiate hockey, he played the centre position, which typically requires a lot of stickhandling.

More than five decades later, Bowey still plays recreational hockey, but most of his stickhandling takes place in the boardroom. Most notably, he has guided one of the most dramatic transitions in the form and structure of a Canadian business.

For more than a decade, as a director and chair of Economical Insurance and its successor, he has led the evolution of a comfortable, laid-back mutual insurer with rural Southwestern Ontario roots to an industry innovator, and the subject of one of the largest public offerings in Canadian history. With a new name, Definity Financial Corp., it has changed what it is and, to a large extent, what it stands for.

Bowey’s leadership at Economical, and on the boards of several for-profit and non-profit organizations, underpins his induction this year as a Fellow of the Institute of Corporate Directors.

DANS SA JEUNESSE, John Bowey fut un très bon joueur de hockeyeur – au point d’être recruté par une université américaine. Au hockey universitaire, il jouait au centre, ce qui requiert généralement un excellent maniement de bâton.

Plus de cinq décennies plus tard, M. Bowey joue toujours au hockey pour s’amuser, mais son maniement du bâton se déploie surtout à la table du conseil. En particulier, il a inspiré l’une des transitions les plus importantes dans la forme et la structure d’une entreprise canadienne.

Pendant plus d’une décennie, comme administrateur et président du conseil d’Assurance Economical et de l’entreprise qui lui a succédé, il a assuré le passage d’une compagnie d’assurance douillette et discrète ayant des racines rurales dans le Sud de l’Ontario à un statut d’innovatrice de l’industrie, qui a fait l’objet de l’une des plus importantes offres publiques d’achat de l’histoire canadienne. Avec une nouvelle raison sociale, Société financière Definity, l’entreprise a changé son identité et, dans une large mesure, sa raison d’être.

Le leadership de John Bowey chez Economical – et aux conseils

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ICD.CA | 17
'Boards can be a competitive weapon in the organizations they serve,' says John Bowey, who led the demutualization of Economical Insurance.

‘Compete and win’

The Economical story, in particular, contains broader lessons about how a board can lead change, how it can stand in the vanguard of transition in the company’s culture, and foster a relationship with management that is both challenging and supportive.

“I think boards make a difference,” says Bowey, now the chair of publicly traded Definity Financial, the holding company for Economical and other insurance assets. “You often think of boards as providing oversight – they make sure you don’t take on unnecessary risk; they hold things together.”

All that is true and appropriate, but, also, “boards can be a competitive weapon in the organizations they serve.” That happens by combining deep thought with high aspiration – to “think about the future and the path forward and what it takes to compete and succeed.”

That means forging a balanced relationship with management that might be called respectful rapport. “It’s not like we are in each other’s pockets,” he says, speaking of his own experience at Economical, “but we have built a healthy challenge to each other and, in the process, we have changed the culture in a significant way.”

The path of Economical/Definity has unique twists, but Bowey says that in a changing insurance industry, “any board [would have] had to come to grips with [the question of] ‘how we compete and win.’”

His Economical tenure marks one of several times when Bowey has found himself on the cusp of change. In a long career at Deloitte Canada, he rose to leadership positions in the firm, occupying a front-row seat to the Enron-Arthur-Andersen debacle that shook the professional services industry in 2001-2002, and the global financial crisis of 2007-2008.

When he retired from Deloitte in 2010, he took on other director roles. Approached to join the board at mutual insurer Economical, he assumed it would be an interesting mission, not an adventure in revolutionary change. However, the landscape at the 140-year-old property and casualty insurer – a 19th-century collective founded by farmers to cover fire hazards – was already shifting below the board’s feet.

Change was bubbling up from competitive forces in a changing industry – exacerbated by a mutual company’s inability to raise outside capital – and from its base of mutual policyholders who voted in the board.

It forced the board to take up the idea of “demutualization,” and new director John Bowey found himself immersed in a decade of corporate reinvention.

That process could take up an entire book. Economical’s own definition of demutualization is: “A complex, regulated process to transition from a mutual, policyholder controlled insurance company to a publicly listed company with corporate shareholders.” It all culminated in late 2021 with an initial public offering of $2.1-billion.

A change this big, in altering the corporate form of an organization, had to be board-led. But first, there was the stickhandling.

The makeover of Economical required a dance among several entities, including the federal government, which set the rules of this

de nombreuses organisations à buts lucratif et non lucratif – lui vaut son intronisation cette année à titre de Fellow de l’Institut des administrateurs de sociétés.

« Compétitionner et gagner »

L’histoire d’Economical, en particulier, offre de grandes leçons sur la manière dont un conseil peut inspirer le changement, comment il peut demeurer à l’avant-garde d’une transition dans la culture d’une entreprise et favoriser un rapport avec la direction à la fois stimulant et coopératif.

« Je crois que les conseils font une différence, affirme M. Bowey, aujourd’hui président du conseil de l’entreprise inscrite en bourse Definity Financial, la société de portefeuille qui regroupe Economical et d’autres actifs d’assurance. On considère souvent les conseils comme des groupes qui exercent une surveillance, s’assurent que leurs organisations ne prennent pas de risques inutiles et maintiennent l’équilibre. »

Tout cela est vrai, mais « les conseils peuvent aussi s’avérer une arme concurrentielle. » Cela se produit en combinant une réflexion profonde et des aspirations élevées, ce qui consiste à « penser à l’avenir de l’organisation et à ce qu’il faut pour livrer concurrence et réussir. »

Cela implique d’établir une relation équilibrée et respectueuse avec la direction. « Ce n’est pas comme être dans les souliers de l’autre, dit-il en évoquant son expérience chez Economical. Mais nous nous sommes lancés de sains défis et, au fil du processus, nous avons changé la culture de manière importante. »

Le parcours d’Economical/Definity a connu des rebondissements uniques, mais M. Bowey soutient que dans une industrie aussi changeante que l’assurance, « n’importe quel conseil aurait dû résoudre la question de savoir « comment compétitionner et gagner. »

Son mandat chez Economical a été l’une des nombreuses occasions où il s’est trouvé au cœur du changement. Au cours d’une longue carrière chez Deloitte Canada, il s’est hissé à des postes de leadership, occupant les premières loges lors de la débâcle Enron-Arthur Andersen, qui a secoué l’industrie des services professionnels en 2001-2002, et pendant la crise financière mondiale de 2007-2008. Quand il a quitté Deloitte en 2010, il a accepté d’autres postes d’administrateur. Invité à siéger au conseil de l’assureur mutuel Economical, il a présumé que ce serait une mission intéressante et pas l’aventure d’un changement révolutionnaire. Cependant, le sol de cette compagnie d’assurance vieille de 140 ans commençait déjà à se dérober sous les pieds du conseil.

Le changement émergeait, poussé par les forces concurrentielles d’une industrie en mutation – exacerbé par une incapacité de l’entreprise à lever des capitaux extérieurs – et par ses sociétaires d’assurance mutuelle qui élisaient le conseil d’administration.

La situation a forcé le conseil à souscrire à l’idée d’une « démutualisation » et le nouvel administrateur John Bowey s’est trouvé plongé dans une décennie de réinvention corporative.

Ce processus pourrait faire l’objet d’un livre. La propre définition de la démutualisation, selon Economical, est : « Un processus complexe et réglementé en vue d’assurer la transition entre une société d’assurance mutuelle contrôlée par les sociétaires et une société inscrite en bourse appartenant à des actionnaires. » Le tout a

18 | DIRECTOR JOURNAL

unprecedented demutualization of a property and casualty company in Canada. (A number of life insurers had already been through the process.) Trips to Ottawa became part of the chair’s routine.

Then there was balancing the interests of mutual policyholders – fewer than 1,000 people, who elected the board – and more than 600,000 cash policyholders (of whom this writer was one). The two groups conducted protracted negotiations on the process of dividing the monetary rewards of changing to a public company, as Ottawa had mandated.

But who represented the company in all this wrangling? That was a role that Bowey and his colleagues took very seriously. “It was not just about monetizing policyholders – we wanted the company to survive and compete and do well,” Bowey says.

Former technology CEO Daniel Fortin, who joined the board in the fall of 2014, credits the chair’s willingness to stop the process at any point, if necessary, and ask: “Is this action in the interests of the company?”

“John would always bring us back to our responsibility for the best interests of Economical and not be swayed by other elements.”

The board kept reminding the policyholder representatives that their job was to come to an answer, and if they didn’t, the process would come to a halt. Directors made a crucial proposal that helped break the logjam of negotiations: the idea of a foundation to be funded by some of the dollars from the proceeds of going public.

Thus, the company would retain a vestige of the community-focused, neighbour-helping-neighbour culture that had given birth to Economical in the 1870s. Once embraced, it eased the sense that the process was simply a windfall generator for policyholders.

Cultural overhaul

But to survive in its new form – unprotected by the mutual status – it would have to be a much different culture than the quietly effective Economical of the past.

culminé à la fin de 2021 avec une offre publique d’achat initiale de 2,1 milliards de dollars.

Un changement aussi important, qui altérait la forme de l’organisation, devait être mené par le conseil. Mais d’abord, il y avait le maniement du bâton.

La transformation d’Economical exigeait de danser avec beaucoup de partenaires, dont le gouvernement fédéral, qui établissait les règles de cette démutualisation sans précédent d’une société d’assurance de dommages au Canada.

Il y avait ensuite l’équilibrage des intérêts des sociétaires – moins de 1 000 personnes, qui élisaient le conseil – et plus de 600 000 détenteurs de polices en espèces. Les deux groupes menèrent de longues négociations sur la répartition des avantages monétaires résultant de la transformation en société publique, comme Ottawa l’exigeait.

Mais qui représentait l’entreprise dans tout ce processus? C’est un rôle que M. Bowey et ses collègues prenaient très au sérieux. « Il ne s’agissait pas seulement de distribuer de l’argent aux détenteurs de polices. Nous voulions aussi que l’entreprise survive, puisse livrer concurrence et prospérer », affirme M. Bowey.

L’ancien chef de la direction d’une entreprise technologique Daniel Fortin, qui s’est joint au conseil à l’automne 2014, salue la volonté du président du conseil de stopper alors le processus à n’importe quel moment, si nécessaire, et de demander si tel ou tel geste était dans l’intérêt de la compagnie.

« John nous ramenait toujours à nos responsabilités envers les meilleurs intérêts d’Economical et l’importance de ne pas être distraits par d’autres éléments. »

Le conseil rappelait constamment aux représentants des détenteurs de polices que leur travail consistait à offrir des réponses et que s’ils en étaient incapables, le processus allait s’interrompre. Les administrateurs ont alors émis une proposition cruciale qui a contribué à dénouer l’impasse : l’idée d’une fondation qui serait financée par une partie des dollars issus du produit de l’émission d’actions.

ICD.CA | 19
‘JOHN WOULD ALWAYS BRING US BACK TO OUR RESPONSIBILITY FOR THE BEST INTERESTS OF ECONOMICAL AND NOT BE SWAYED BY OTHER ELEMENTS.’
« JOHN NOUS RAMENAIT TOUJOURS À NOS RESPONSABILITÉS ENVERS LES MEILLEURS INTÉRÊTS D’ECONOMICAL ET L’IMPORTANCE DE NE PAS ÊTRE DISTRAITS PAR D’AUTRES ÉLÉMENTS. »
—DANIEL FORTIN, BOARD MEMBER OF DEFINITY FINANCIAL

For Bowey, “the board sets the tone at the top.” He adds that “we wanted to survive and remain an independently owned Canadian company; we wanted to be there for our communities and people.”

But if the company went public and continued its steady-as-itgoes pace, and failed to perform at a level the markets expected, it would have “a short life,” he knew. “We decided if we do it, we do it to be a leader: Lead change, [don’t] follow change.”

The culture had to shift “from slow-to-move and comfortable in not doing things too quickly, to being bold and ambitious, taking some chances and aspiring to lead, not just caught in the middle of the pack.”

One of the key moves was the choice of the next CEO, as someone who could lead the charge. The board found Rowan Saunders, a veteran Canadian insurance executive, who both knew the industry and was keen to take the reins of a new public company.

When he joined in late 2016, Saunders discovered the Economical board to be different in its approach from what he had expected. “I do think the board is extremely ambitious and, particularly John, had a vision of what a domestic champion could look like.”

Indeed, “sometimes we have had management hold the board back, as opposed to the reverse. That gives you an indication of the boldness and aspiration that the board has.”

The most profound, and often wrenching, part of this transformation has been the personnel changes. A number of employees did not buy into the new culture of a public company with quarterly performance demands, Saunders says. The board supported senior management as the team was substantially overhauled. In the employee ranks, at least a third of staff has been replaced, the CEO says.

Bowey says in the mutual era, “they did good work and gave back, wrote good policies and served the community.” But in the transformation, “some people said they couldn’t take the pace – too much change, too quickly.” The lesson is that change can be uncomfortable.

However difficult, the overhaul has generated some positive results. Employment engagement surveys, which Bowey describes as mediocre several years ago, have moved into the 80-per-cent-engaged category – a strong showing, he feels, in an era of Covid-19 and huge company change.

Daniel Fortin, a former president of IBM Canada, was impressed when he joined the board that it had embraced the imperative of technology change. Specifically, the board led the move toward the introduction of a digital sales channel, which would complement its mainstream broker network. The result was the 2016 launch of its Sonnet direct-to-consumer subsidiary.

As it made this investment, the company had to reassure insurance brokers who were at the heart of its business. “If we offended our brokers, we were in big trouble” Bowey said. The board and management worked through how to address this tension. The next big investment in technology was aimed at supporting the brokers’ channel.

But isn’t Definity still vulnerable in its long-term future as a public company? “We have to perform,” Bowey says simply. “We have

Ainsi, l’entreprise allait conserver une empreinte de sa vocation communautaire et de la culture d’entraide entre voisins qui avaient donné naissance à Economical dans les années 1870. Une fois cette proposition adoptée, elle a atténué l’impression que le processus était simplement une façon d’enrichir les détenteurs de police.

Une refonte culturelle

Mais pour survivre dans sa nouvelle forme – sans la protection du statut de mutualité – il fallait instaurer une culture très différente de l’entreprise discrètement efficace qu’avait été Economical jusqu’alors.

D’après M. Bowey, « le conseil a donné le ton. Nous voulions survivre et demeurer une entreprise canadienne indépendante; nous voulions être là pour nos communautés et pour les gens ».

Mais une fois inscrite en bourse, si la compagnie maintenait son rythme de stabilité peinarde et échouait à répondre aux attentes des marchés, il savait que son existence serait brève.

La culture devait donc passer « de cette manière de faire les choses sans se presser à une approche audacieuse et ambitieuse. Il fallait prendre quelques risques et viser haut, pas seulement se contenter du milieu du peloton. »

L’une des premières mesures en ce sens fut le choix du prochain chef de la direction. Le conseil jeta son dévolu sur Rowan Saunders, un cadre chevronné du secteur de l’assurance, qui connaissait l’industrie et était désireux de prendre les rênes d’une société ouverte.

Quand il a entrepris son mandat fin 2016, M. Saunders découvrit que l’approche du conseil d’Economical était différente de ce à quoi il s’attendait. « Le conseil est extrêmement ambitieux, en particulier John qui avait une vision de ce qu’un champion national pouvait être. Alors que parfois, c’est la direction qui retient le conseil. »

L’aspect le plus profond – et souvent déchirant – de cette transformation se situait sur le plan personnel. Plusieurs employés n’ont pas adhéré à la nouvelle culture d’une société ouverte forcée de rendre des comptes chaque trimestre, explique M. Saunders. On a dû remplacer au moins le tiers du personnel.

M. Bowey reconnaît qu’à l’époque de la mutuelle, « ils ont fait du bon travail, établi de bonnes polices et redonné à la communauté. Mais certains ont dit qu’ils ne pouvaient pas tenir le rythme; trop de changement trop vite. »

Malgré les difficultés, la réorganisation a donné des résultats positifs. Les résultats des sondages sur l’engagement des employés, médiocres il y a quelques années, atteignent maintenant 80 pour cent.

Quand il s’est joint au conseil, Daniel Fortin, ancien chef de la direction d’IBM Canada, fut impressionné par son adhésion à l’impératif de changements technologiques. Le conseil a notamment inspiré l’instauration d’un canal de ventes numériques pour compléter son réseau de courtiers. C’est ainsi que fut lancée en 2016 la filiale Sonnet de vente directe au consommateur.

En menant cet investissement, l’entreprise devait rassurer les courtiers qui étaient au cœur de ses activités. L’investissement technologique visait précisément à soutenir son réseau de courtiers.

Mais en tant que société publique, Definity ne demeure-t-elle pas vulnérable à long terme? « Nous devons offrir de bonnes performances, dit simplement M. Bowey. Servir les intérêts des

20 | DIRECTOR JOURNAL

to look out for the best interests of shareholders and that is to create long-term value” to keep the shares rising.

Fortunately, the board learned a lot about change. Among other things, “you do learn to listen,” and be respectful of the various legitimate interests, he says. The old hockey player agrees that stickhandling is a pretty good description for what he does, on and off the ice. DJ

GORDON PITTS is a Toronto journalist whose latest book, Unicorn in the Woods: How East Coast Geeks and Dreamers Are Changing the Game, was longlisted for a National Business Book award.

JOHN BOWEY, F.ICD

Chair of Definity Financial Corp.

Président du conseil de Definity Financial Corp.

75 years old.

Born in Galt, Ont., now part of Cambridge. Based today in Kitchener-Waterloo.

EDUCATION

Bachelor’s degree from Colby College, Maine, 1971.

MBA from the Ivey School of Business, Western University, 1973.

PROFESSIONAL CAREER

Joined Deloitte right out of MBA school, and stayed for 37 years.

Rose to head the tax practice in Southwestern Ontario, then appointed managing partner for the region, and elected to the national board. Served as chair of Deloitte Canada until his retirement.

DIRECTORSHIPS

Chair of the Deloitte Canada board from 2006 to 2010.

Joined the board of Economical Insurance in 2011. Later appointed chair of Economical and its successor, Definity Financial. Also continues to serve as a director of the Definity Insurance Foundation.

Board member and chair of the audit committee at Kognitiv Corp., 2010 to present.

Chair of the special committee on Economical’s demutualization, from July 2011 to January 2016.

Board member and chair of the audit committee for Waterloo Brewing, from 2010 until 2023. A pioneer in craft brewing, the company was sold this year to Carlsberg of Denmark.

Chair of the board of the Princess Margaret Cancer Foundation from 2010 to 2012.

Served on board of governors of Wilfrid Laurier University from July 2011 to June 2019. Chair of the board from 2015 to 2017.

actionnaires en créant de la valeur à long terme. »

Heureusement, le conseil en a appris beaucoup sur le changement. « On apprend à écouter », conclut-il, et à respecter les divers intérêts légitimes. À cet égard, l’ancien joueur de hockey admet que le maniement du bâton décrit bien son rôle, sur la glace et ailleurs. DJ

GORDON PITTS est un journaliste de Toronto dont le plus récent ouvrage, Unicorn in the Woods: How East Coast Geeks and Dreamers Are Changing the Game, a été sélectionné pour le National Business Book Award.

75 ans.

Né à Galt, Ont., aujourd’hui Cambridge. Demeure à Kitchener-Waterloo.

FORMATION

Baccalauréat de Colby College, Maine, 1971.

MBA de l’Ivey School of Business, Université Western, 1973.

CARRIÈRE PROFESSIONNELLE

Dès son MBA complété, il entre à l’emploi de Deloitte, où il demeurera pendant 37 ans.

Occupe le poste de chef de la pratique fiscale du Sud de l’Ontario, puis associé directeur pour la région, élu ensuite au conseil d’administration national de Deloitte. Président du conseil de Deloitte Canada jusqu’à sa retraite.

MANDATS D’ADMINISTRATEUR

Président du conseil de Deloitte Canada de 2006 à 2010.

Administrateur d’Assurance Economical en 2011. Nommé plus tard chef de la direction d’Economical et ensuite de la Société financière Definity. Aussi administrateur de la Fondation Definity.

Administrateur et président du comité d’audit de Kognitiv Corp. depuis 2010. Président du comité spécial de démutualisation d’Economical de juillet 2011 à janvier 2016.

Administrateur et président du comité d’audit de Waterloo Brewing de 2010 à 2023. Pionnière de la brasserie artisanale, l’entreprise fut vendue cette année à Carlsberg du Danemark.

Président du conseil de la Princess Margaret Cancer Foundation de 2010 à 2012.

A siégé au conseil des gouverneurs de l’Université Wilfrid Laurier de juillet 2011 à juin 2019. Président du conseil de 2015 à 2017.

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A RIGHT TO BE HEARD

As the Canadian Museum for Human Rights continues to enact reforms that followed systemic racism charges three years ago, board member Benjamin Nycum details some of the lessons learned and encourages other directors to begin the personal journey necessary to dismantle harmful and oppressive systems Alors que le Musée canadien pour les droits de la personne continue de mettre en œuvre des réformes à la suite des accusations de racisme systémique portées il y a trois ans, l’un de ses administrateurs, Benjamin Nycum, précise certaines leçons qu’il en a tirées et invite les autres membres du conseil à entreprendre le parcours personnel nécessaire pour mettre fin à ces systèmes pernicieux et oppressants.

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A visitor to the Winnipeg-based Canadian Museum for Human Rights stands before an exhibit about the Canadian Charter of Rights and Freedoms.

THE MORNING SUN WARMED MY FACE. Summer at home in Nova Scotia was hitting its stride. We had reached and passed the “Wow, this is serious!” phase of Covid-19 and were in the “surrender, accept and hope stage.”

On a personal level, I was processing events that were consuming my board and the organization I love. In June of 2020, three months into the pandemic, allegations of systemic racism surfaced at the Canadian Museum for Human Rights (CMHR), a Crown corporation where I am a member of the board of trustees. The allegations and revelations made national news, created upheaval at the museum and forced me to confront some rough and damning things about my participation in harmful and oppressive systems. I was also making a promise to myself and others to change.

Startling events

The Covid-19 pandemic exposed and disrupted systems that have been in place for centuries. These systems rely on and reinforce social, economic and power structures. On May 25, 2020, video

LE SOLEIL MATINAL RÉCHAUFFAIT MON VISAGE. La saison d’été en Nouvelle-Écosse atteignait son point culminant. Nous avions dépassé le stade du « Wow, c’est sérieux! » de la Covid-19 pour entrer dans celui de l’abandon, de l’acceptation et de l’espoir. Personnellement, j’assimilais les événements qui consumaient mon conseil et l’organisation que je chéris. En juin 2020, trois mois après le début de la pandémie, des allégations de racisme systémique ont émergé au Musée canadien pour les droits de la personne (MCDP), une société d’État dont je suis l’un des administrateurs. Ces révélations ont fait les manchettes à l’échelle nationale, plongé le Musée dans la tourmente et m’ont forcé à faire face à des constats difficiles et accablants sur ma participation à des systèmes pernicieux et oppressants. J’ai aussi promis – à moi-même et aux autres – de changer.

Des événements frappants

La pandémie de Covid-19 a exposé et perturbé des systèmes en vigueur depuis des siècles. Ces systèmes s’appuyaient sur des struc-

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footage of police in Minneapolis killing George Floyd – along with Black Lives Matter protests sparked by the murder – made the injustice of the status quo undeniable.

On June 1, the CMHR responded with a social media post stating: “All human beings are born free and equal in dignity and rights.” This was a standard type of response by the museum to an event that illuminated the perilous state of human rights around the world – but there was nothing standard about the event.

While it is not unusual for social media posts to receive negative comments, the museum’s subdued reaction to the murder generated an unusual level of anger, demanding more than words, with some employees accusing the CMHR of lying about its own internal issues.

In response, on June 8, the museum posted a message from the CEO saying, “I acknowledge it is not enough for the Museum to make statements opposing racism. We must identify shortcomings and blind spots, both within ourselves as individuals and within the Museum, and take concrete steps to improve.”

The post drew significant criticism in the comments, among them former employees using the hashtag “#CMHRstoplying” to report that they had experienced racism while working at the museum. The museum continued to operate as if things were normal, viewing the comments as par for the course.

All that changed on June 10, when the CBC posted an article on its website entitled “Former Employees of CMHR Say They Faced Racism, Mistreatment.”

tures sociales, économiques et de pouvoir et les renforçaient. Le 25 mai 2020, des images d’un policier de Minneapolis en train de tuer George Floyd – et des protestations de Black Lives Matter provoquées par le meurtre – ont rendu incontestable l’injustice du statu quo.

Le 1er juin, le MCDP a réagi dans les médias sociaux en déclarant : « Tous les êtres humains sont nés libres et égaux en dignité et en droits. » C’était un type de réaction standard à un événement qui a mis en lumière l’état périlleux des droits de la personne à travers le monde. Mais il n’y avait rien de standard dans l’événement.

Même s’il n’est pas rare que des publications sur les médias sociaux soient l’objet de commentaires négatifs, la réaction timide du musée à ce meurtre a suscité un degré de colère inhabituel. Ce meurtre exigeait plus que des mots et certains employés ont accusé le MCDP de mentir à propos de ses propres problèmes internes.

Dans la foulée, le 8 juin, le musée publiait un message de la directrice affirmant : « Je reconnais qu’il ne suffit pas pour le Musée de faire des déclarations contre le racisme. Nous devons identifier les lacunes et les angles morts, en nous-mêmes et au sein du Musée, et adopter des mesures concrètes pour nous améliorer. »

La publication a suscité beaucoup de critiques, notamment de la part d’anciens employés qui ont utilisé l’hashtag « #CMHRstoplying » (#MCDPcessezdementir) pour expliquer qu’ils avaient vécu du racisme durant leur emploi au musée. Celui-ci continuait de mener ses activités comme si de rien n’était, considérant ces commentaires comme normaux.

In June, 2020, when accusations were made online accusing the Canadian Museum for Human Rights of racism, the organization continued to operate as if things were normal — until coverage of the charges by the CBC sent the board into crisis mode.

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PHOTOGRAPHY BY AARON COHEN (OPENER AND LEFT), IAN MCCAUSLAND (RIGHT)

‘When it comes to interrogating the underlying systems of oppression that caused our crisis, ... there is also a personal journey that must be undertaken,’ says CMHR board member Benjamin Nycum.

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Things were now spinning out of control. The museum quickly learned that an important message it had discounted or ignored was being heard.

The board was now immersed in a bewildering crisis. Little did we know this was just the beginning. One week later, on June 18, the CBC posted a second story: “Canadian Museum for Human Rights Employees Say They Were Told to Censor Gay Content for Certain Guests.”

The next day, the museum formally issued an apology stating: “For breaking the trust that was extended to us by the LGBT2Q+ community … we apologize.”

This was an existential crisis for a museum focused on human rights. It demanded the board’s absolute attention.

Crisis mode

Our executive team, board and staff entered crisis mode, meeting virtually across four time zones for a few hours every day. Our board chair, Pauline Rafferty, temporarily relocated from Victoria to the museum’s home of Winnipeg for the summer to take up the role of interim CEO, following the departure of the museum’s CEO, John Young. We formed a diversity, equity and inclusion (DEI) committee overnight and populated it with external experts with lived experience. The committee met weekly, and its responsibilities included overseeing a review into the allegations of systemic racism and oppression at the museum. The review was prepared by Laurelle Harris, a lawyer engaged by the board.

It’s personal

It has been three years since that summer. The questions we ask ourselves and are asked the most are: Why did you not you see this? What could the board have done to see the signs? What metrics are you tracking now?

At face value, the answers to these questions are simple enough. But when it comes to interrogating the underlying systems of oppression that caused our crisis (and have caused crises in many other organizations since), there is also a personal journey that must be undertaken.

Our board has always wanted to do the right thing, follow the proper procedure, enact the best governance. We want to manage and lead with authenticity, with an eye to making the world and the organization a bit better than when we started. But we have discovered it is not that simple. The crisis showed that we were not ready. Systemic inequity and injustice aren’t the usual topics a board considers. They go far beyond regular governance issues, such as finance, sustainability and strategy – they are about people, contemporary society and history.

How did you not you see this?

We learned that typical, robust and even exemplary governance can create blinders. Our institutions are governed by systems designed to sustain an organization as well as the systems’ own prevalence. They are built to prevent disruptive issues from surfacing. But occasionally, a major event such as a pandemic or international protest will bring suppressed issues boiling to the surface.

Tout a changé le 10 juin, quand CBC a publié sur son site Web un article intitulé « D’anciens employés du MCDP affirment avoir vécu du racisme et de la maltraitance ».

Les choses échappaient maintenant à tout contrôle. Le musée a rapidement compris qu’un message important qu’il avait écarté ou ignoré était entendu.

Le conseil était désormais plongé dans une crise embarrassante. Mais nous ne nous doutions pas que ce n’était que le début. Une semaine plus tard, le 18 juin, CBC publiait un deuxième article : « Des employés du Musée canadien pour les droits de la personne affirment qu’on leur a ordonné de censurer du contenu gai pour certains invités. »

Le lendemain, le musée s’excusait formellement : « Pour avoir brisé la confiance placée en nous par la communauté LGBT2Q+… nous nous excusons. »

Ce fut une crise existentielle pour un musée consacré aux droits de la personne. Elle exigeait une attention absolue de la part du conseil.

Appel à tous

Le conseil et l’équipe de direction sont entrés en mode de crise, chacun participant chaque jour pendant quelques heures à des rencontres virtuelles touchant quatre fuseaux horaires. La présidente du conseil, Pauline Rafferty, a momentanément quitté Victoria pour s’établir à Winnipeg – où est situé le Musée – durant l’été afin d’occuper le poste de cheffe de la direction à titre intérimaire à la suite du départ de John Young. Nous avons aussitôt créé un comité sur la diversité, l’équité et l’inclusion et l’avons doté de spécialistes de l’extérieur. Le comité se réunissait chaque semaine et ses responsabilités comprenaient notamment la surveillance de l’analyse des allégations de racisme systémique et d’oppression au musée. L’analyse fut préparée par Laurelle Harris, une avocate embauchée par le conseil.

Un parcours personnel

Trois années se sont écoulées depuis. Les questions les plus souvent posées demeurent : « Comment cela vous a-t-il échappé? Qu’aurait pu faire le conseil pour reconnaître les signes? Quels paramètres vous guident aujourd’hui? »

À première vue, les réponses sont simples. Mais quand vient le temps d’interroger les systèmes d’oppression sous-jacents qui ont causé la crise (et en ont causé depuis dans bien d’autres organisations), il faut entreprendre un parcours personnel.

Notre conseil a toujours voulu bien faire, suivre la procédure appropriée, pratiquer la meilleure gouvernance. Nous voulons gérer avec authenticité, rendre le monde et notre organisation meilleurs. Mais ce n’est pas si simple. La crise a montré que nous n’étions pas prêts. L’inégalité et l’injustice systémiques ne font pas partie des enjeux habituels d’un conseil. Cela va bien au-delà des questions de gouvernance. Il s’agit des gens, de la société contemporaine et de l’Histoire.

Comment cela vous a-t-il échappé?

Nous avons appris qu’une gouvernance représentative, robuste et exemplaire peut créer des œillères. Nos institutions sont gouvernées par des systèmes conçus pour soutenir une organisation

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PHOTOGRAPH BY AARON COHEN (LEFT)

Covid-19 disrupted almost every organization’s basic systems and cast a spotlight on parts of society that don’t work for everyone. Insightful leaders need to understand that signs of trouble may present themselves in a subtle manner and may not be issues typically discussed at a board meeting. As board members, we need to be probing for these signs.

In our boardrooms, we should create the space and time to talk in a meaningful way about the things that are relegated to the periphery or left to simmer beneath the surface. This requires courage and commitment. As directors, we need to be open to making a safe space for questions that are partly formed, that don’t fit the agenda framework, that need a bit of time to form. At the museum, we have learned that we must make space to ask and listen to the quiet voices, and unpack matters that arise from the least powerful in and outside our organization. It can be helpful to look for trends, such as a pattern of resignations.

What could the board have done to see the signs?

For a board to be critical of systems that oppress, there are two key steps. The first is a personal journey to recognize that we each see the world in our own specific way, one that is not always fair or just. The more you deconstruct your own power, the more you will see the signs. This process includes becoming informed about systems of oppression; learning more diverse perspectives; analyzing your own role in upholding systems of privilege; and challenging language and nomenclature by asking “What do we mean when we say this?”

The second is to allow discussion of these issues in the boardroom outside of the prescribed agenda. Your board may be executing typical governance, like us. But that framework is not suited for these conversations. In fact, the opposite is true: It insulates us from them.

What metrics are you tracking now?

The report by Laurelle Harris made recommendations “to begin the process of remediating harmful practices that contribute to systemic oppression and inequality” at the museum. We have implemented, or are in the process of implementing, all of them. We are also questioning and challenging the metrics we need to ensure that we continue to develop a culture that eliminates systemic oppression and bias.

When our board chair took up the position of interim CEO at the peak of the crisis, she met with more than 60 staff groups and stakeholders, listening carefully to their concerns. Although having direct discussions with staff isn’t a part of traditional governance, we continue to have them on an annual basis. We have also restructured our committees, including eliminating our new DEI committee and incorporating a DEI mandate into each committee’s terms of reference.

Expanding the boundary

Is deconstructing and dismantling systems of oppression, and questioning the role of governance, the work of a director? Is a personal journey to investigate one’s own role in privilege and power a fundamental asset akin to the ability to read a financial statement? I think so. It’s not just about trying to become a better person – there is basic corporate sustainability and survival at stake. Today’s workforce has more choice and flexibility than ever

et la prévalence de ces systèmes. Ceux-ci sont construits pour empêcher d’émerger des enjeux qui dérangent. Mais à l’occasion, un événement majeur – pandémie ou protestations internationales – amène à la surface des enjeux jusqu’alors ignorés.

La Covid-19 a perturbé les systèmes de presque toutes les organisations et jeté les réflecteurs sur des éléments qui ne fonctionnent pas pour tout le monde. Des leaders perspicaces doivent comprendre que les signes avant-coureurs de crise peuvent se présenter de façon subtile sans avoir fait l’objet de discussions au conseil. Comme administrateurs, nous devons identifier ces signes.

Au sein de nos conseils, nous devrions créer l’espace et le temps nécessaires pour discuter de ce qui a été relégué à la périphérie ou dort sous la surface. Cela exige du courage et de l’engagement. Comme administrateur, il faut être ouvert à des questions nouvelles et difficiles. Au musée, nous avons appris qu’il faut prendre le temps d’écouter les voix plus discrètes et décortiquer ces questions qui sont soulevées par les éléments les moins puissants de l’intérieur et de l’extérieur de notre organisation.

Qu’aurait pu faire le conseil pour reconnaître ces signes?

Il y a deux étapes à franchir pour qu’un conseil puisse détecter des systèmes d’oppression. La première consiste à entreprendre un parcours personnel en reconnaissant que chacun voit le monde de sa propre façon, qui n’est pas toujours juste. La seconde consiste à permettre la discussion au conseil de ces enjeux hors de l’ordre du jour convenu. Le cadre général de gouvernance ne convient pas à ce genre de conversation.

Plus on déconstruit son propre pouvoir, plus on perçoit les signes. Ce processus implique d’être informé des systèmes d’oppression, de connaître d’autres points de vue, d’analyser son propre rôle dans le maintien de systèmes de privilège et de remettre en question le langage et la nomenclature en posant la question : « Qu’est-ce qu’on veut dire par là?

Quels paramètres vous guident aujourd’hui?

Le rapport de Laurelle Harris recommandait « d’entreprendre le processus de correction des pratiques nocives qui contribuent à l’oppression et à l’inégalité systémique » au musée. Nous avons instauré – ou sommes sur le point de le faire – chacune de ces recommandations. Nous analysons aussi les paramètres nécessaires au développement d’une culture permettant d’éliminer ces pratiques.

Quand notre présidente du conseil a accepté le poste de chef de la direction au plus fort de la crise, elle a rencontré plus de 60 groupes d’employés et de parties prenantes et écouté attentivement leurs préoccupations.

Repousser les limites

Est-ce que la déconstruction et le démantèlement des systèmes d’oppression et la remise en question du rôle de la gouvernance font partie du rôle d’un administrateur? Est-ce qu’un parcours personnel consistant à interroger son rôle en matière de privilège et de pouvoir représente un actif fondamental semblable à la capacité de lire un rapport financier? Je le crois. Aujourd’hui, la main d’œu-

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Systemic inequity and injustice go far beyond the regular governance issues a board considers – they are about people, contemporary society and history.

before. The cost of employee dissatisfaction can, as we saw, lead to an existential crisis. The economic impact alone from a disruption like this is enough to consider the work as fundamental – not peripheral – to the role of a director.

The architect Antoine Predock designed an unfinished spire that rises from the center of the CMHR called the Israel Asper Tower of Hope. The structure is a symbol of the incompleteness of the work to be done for human rights. The spire symbolizes a journey from darkness to light. For me, it also represents the path of a new institution that has already been confronted with the task of changing itself from within, and it serves as a reminder of the road we are all on as individuals and directors.

BENJAMIN NYCUM is CEO of Halifax-based architecture firm William Nycum and Associates, and the author of The XY Survival Guide: Everything You Need to Know About Being Young and Gay.

vre a plus de choix et de flexibilité que jamais auparavant. L’impact économique ne suffit plus.

L’architecte Antoine Predock a conçu un clocher en flèche qui s’élève du centre de l’édifice du MCDP, qu’on appelle la Tour Asper de l’espoir d’Israël. Cette structure symbolise le travail qui reste à faire en matière de droits de la personne. Elle symbolise le passage des ténèbres à la lumière. À mes yeux, elle représente aussi le parcours d’une institution confrontée à la tâche de se changer de l’intérieur, un rappel de nos devoirs comme personnes et comme administrateurs.

BENJAMIN NYCUM est directeur général du cabinet d’architecture

William Nycum and Associates Ltd d’Halifax et auteur de l’ouvrage The XY Survival Guide: Everything You Need to Know About Being Young and Gay.

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PHOTOGRAPH BY
AARON COHEN

A

DIRECTOR’S

CONFESSION

Benjamin Nycum joined the board of the Canadian Museum for Human Rights wanting to improve the world. But when allegations of systemic racism sent the organization into crisis, he realized that to make any meaningful difference, he would have to embark on a personal journey

Benjamin Nycum s’est joint au conseil du Musée canadien pour les droits de la personne dans l’espoir d’améliorer le monde. Mais lorsque des allégations de racisme systémique ont plongé l’organisation dans une crise, il a réalisé que pour faire vraiment une différence, il allait devoir entreprendre un parcours personnel.

I have served on the board of trustees of the Canadian Museum for Human Rights (CMHR) since the summer of 2018. I applied to be on the board because I believed in it as a way of making a better world.

Starting in 2016, the Government of Canada’s system for the selection of trustees underwent a reformation to increase objectivity and board diversity. But privilege is systemic, and I exist in that system. I consider my success at being selected to be the result of understanding how to strike the right tone between the reality of complicity and the offer of slow, incremental, comfortable change. And perhaps, as a gay person, I also checked a box in the museum’s selection system. I have just enough privilege to operate within the prevailing system, while simultaneously feeling that I lack sufficient privilege or capital to challenge that system.

I don’t believe that our systems are reinforced with intention to do harm. But I think they have their origins in the establishment and enforcement of power that provides advantages to some and disadvantages others.

Je siège au conseil d’administration du Musée canadien pour les droits de la personne (MCDP) depuis l’été 2018. J’ai posé ma candidature au conseil parce que je croyais que c’était une façon d’améliorer le monde.

À compter de 2016, le système de sélection des administrateurs au gouvernement canadien a subi une réforme visant à renforcer l’objectivité et la diversité au sein des conseils. Mais l’existence des privilèges est systémique et j’existe au sein de ce système. Je considère le fait d’avoir été choisi comme le résultat de ma capacité de réaliser l’équilibre entre la réalité d’une complicité et la perspective de provoquer le changement de façon lente, graduée et confortable. En raison de cela – et du fait que je sois gai – j’ai peut-être coché les cases nécessaires dans le système de sélection. J’ai juste assez de privilèges pour fonctionner dans le système actuel, tout en éprouvant le sentiment que je n’ai pas assez de privilèges pour remettre le système en question.

Je ne pense pas que nos systèmes soient renforcés avec l’intention de nuire. Mais je crois que leurs origines résident dans l’établissement

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To truly understand the crisis at the CMHR, I had to look first at myself. I had to accept and acknowledge that I am racist, homophobic, sexist, classist and privileged. I was not afraid to acknowledge this, as the simple act of declaring it will help me to dismantle it.

As a gay person, I don’t want to participate in systems of homophobia, sexism and racism. But I do. As a result of years of performing for survival from within the closet, I subconsciously perform as a different person than my authentic self. Sometimes, the real me is suppressed so I can blend in with the right amount of charm and a comfortable, accessible edge. It is part of the contemporary human experience to perform in certain ways to avoid conflict and adversity, and to survive and increase one’s opportunities in the system. I believe every person does this to some extent, although, as a white male, it is easier for me than for those who cannot visibly blend in.

The CMHR’s mission, like human rights themselves, is complicated. To be trusted to tell a story as a museum, there is a necessary struggle to include and balance various perspectives. Conversely, including all perspectives can have the effect of burying or diluting views that criticize the system, especially those of true pain. For board members, delving into that deep, everyday pain risks getting meddlesome and “too deep into the weeds.” So, the issue is left for another day, if we even get around to talking about it at all. This needs to change.

Like most directors, board members at the CMHR consider the sustainability and reputation of the organization to be of foremost importance. When the crisis hit the museum, I believe we were all doing what we thought we were supposed to be doing. In retrospect, we were merely operating as part of a system.

In Canada, the governance of our institutions and especially our Crown corporations is rooted in the Westminster parliamentary system. We hail this system for its democratic principles and systems of representation. I hold these systems in high esteem for their efficiency, representation, and ability to build consensus and momentum. I always find it exciting to watch the system when it can invite real dissent and still sort things out. The CMHR can be part of that system, while also accomplishing great things to help combat and raise awareness of the system’s racism and harmful legacy of colonialism. I am committed to challenge, improve and change these systems of governance for something better. I know it starts with me. I am seeing the exciting light of change. I am not afraid. DJ

et l’application d’un pouvoir qui offre des avantages à certains et des inconvénients à d’autres.

Pour comprendre véritablement la crise survenue au MCDP, il m’a fallu d’abord plonger en moi-même. J’accepte et reconnais que je suis raciste, homophobe, sexiste, classiste et privilégié. Je n’ai pas peur de dire que le simple fait de le déclarer contribue à abolir cette situation.

En tant que gai, je ne veux pas participer à des systèmes où existent l’homophobie, le sexisme et le racisme. Mais je le fais. Après avoir survécu pendant des années au fond du placard, je me comporte subconsciemment comme une personne différente de mon moi authentique. Il m’arrive de supprimer le vrai moi afin de pouvoir me montrer charmant, agréable et accessible. Cela fait partie de l’expérience humaine que de se comporter de manière à éviter les conflits et l’adversité, de survivre et d’accroître ses opportunités dans le système. Je crois que tout le monde le fait jusqu’à un certain point, même si en tant qu’homme blanc il est plus facile pour moi d’agir ainsi.

La mission du MCDP, comme les droits de la personne en soi, est une affaire compliquée. Pour qu’un musée ait la crédibilité nécessaire pour raconter une histoire, il doit assurer l’équilibre entre divers points de vue. À l’inverse, le fait d’inclure toutes les perspectives peut avoir pour effet d’enfouir ou de diluer des points de vue qui critiquent le système, en particulier ceux qui expriment la véritable douleur. Pour les membres du conseil, le fait de s’aventurer dans cette douleur quotidienne profonde risque de les plonger dans la confusion. Donc, la question est remise aux calendes grecques, si seulement on finit par en discuter. Cela doit changer.

Comme la plupart des administrateurs, les membres du conseil du MCDP accordent la plus haute importance à la pérennité et à la réputation de l’organisation. Lorsque la crise a frappé le musée, je pense que nous avons tous cru faire ce qu’il fallait. En rétrospective, nous avons simplement agi dans le cadre du système.

Au Canada, la gouvernance de nos institutions – en particulier de nos sociétés d’État – est ancrée dans le système parlementaire britannique. Nous louons ce système pour ses principes démocratiques et sa représentativité. Je tiens ce système en haute estime pour son efficacité, sa capacité de représentation et celle d’établir des consensus et de susciter du dynamisme. J’ai toujours été impressionné par la capacité de ce système d’accueillir une véritable dissidence et de régler quand même les problèmes. Le MCDP peut en faire partie, tout en accomplissant de grandes choses pour mener le combat et sensibiliser la société au racisme présent dans le système et au legs néfaste du colonialisme. Je me suis engagé à remettre en question, à améliorer et à changer ces systèmes de gouvernance pour faire place à quelque chose de mieux. Je sais que cela commence avec moi. J’entrevois l’éblouissante lumière du changement. Je n’en ai pas peur. DJ

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‘To be trusted to tell a story as a museum, there is a necessary struggle to include and balance various perspectives.’
« Pour qu’un musée ait la crédibilité nécessaire pour raconter une histoire, il doit assurer l’équilibre entre divers points de vue. »

Executive decision

As CEOs and their employers go their separate ways, boards are under pressure to find the next boss. In these tumultuous times, a solid succession plan has never been more important, Prasanthi Vasanthakumar writes

Lorsqu’un chef de la direction et son employeur décident d’aller chacun son chemin, la pression de trouver un autre dirigeant revient aux conseils. En cette époque mouvementée, il n’a jamais été aussi important de pouvoir compter sur un solide plan de succession, écrit Prasanthi Vasanthakumar.

KATHY BARDSWICK is finding herself on the hunt for a new chief executive officer more often than she would like. As recently as this July, the chair of the Sustainable Finance Action Council was in the midst of two CEO replacement exercises. But the corporate director, and former CEO herself, isn’t alone.

At the start of the year, CEO turnover at S&P/TSX Composite index companies was at its highest level in at least a decade, according to an analysis in The Globe and Mail. At U.S. organizations, including not-for-profits, 224 bosses said their goodbyes in May alone, reports Challenger Gray & Christmas Inc. – the greatest exodus on record since 2002, when the executive search firm started collecting this data. And an informal audience poll at a spring webinar hosted by the Institute of Corporate Directors and Hugessen Consulting found that 40 per cent of directors expect executive turnover to be greater than usual in the next three years.

KATHY BARDSWICK est à la recherche d’un nouveau chef de la direction plus souvent qu’elle le souhaiterait. Aussi récemment qu’en juillet, la présidente du conseil du Conseil d’action en matière de finance durable fut au cœur de deux exercices de remplacement. Mais l’administratrice de sociétés – et elle-même ancienne cheffe de la direction – n’est pas seule.

Au début de l’année, le taux de roulement des entreprises inscrites à l’indice composé S&P/TSX était à son plus haut niveau en plus d’une décennie, selon une analyse du Globe and Mail. En mai seulement, chez les organisations américaines – y compris les sociétés à but non lucratif – 224 patrons ont abandonné leur poste, selon Challenger Gray & Christmas Inc., soit l’exode le plus important enregistré depuis 2002. Et un sondage informel, mené au printemps par l’Institut des administrateurs de sociétés et Hugessen Consulting, a indiqué que 40 pour cent des administrateurs s’atten-

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ICD.CA | 33 PHOTOGRAPH BY MARTÍ SANS/STOCKSY

Bardswick isn’t surprised by these numbers. The Covid-19 pandemic caused people to rethink their priorities. People thought about “what was going to be worthy of them spending this valuable time called life, and some people made different decisions,” she says. “That’s true of CEOs, too.”

Why break up now?

While the pandemic pain of the past three years has inspired much executive soul-searching, it has also led to executive burnout and a challenging economic environment defined by inflationary pressures, escalating interest rates and the ever-present threat of a recession. Add in artificial intelligence and digital disruption, and it’s no wonder CEOs are throwing in the towel. But factors beyond the usual suspects may also be leading them out the door.

Great expectations

One issue that keeps coming up is a build-up of friction in the board-CEO relationship. Kim Stangeby and Joanna Kraft, leadership advisors and partners at Odgers Berndtson, a talent management firm, say tumultuous times make it difficult to define success and create measurable goals.

CEOs have “a near inhuman level of capacity for accountability,” says Stangeby, who serves on three private company boards. “They’re willing to be that final throat to choke … [with] all the glory, all the peril. It’s a high-risk, high-reward kind of role.”

However, as the aftershocks of the pandemic continue to reverberate, executive expectations keep growing. Ambiguity around what the CEO can and cannot control makes for challenging conversations with the board around compensation and performance. In many cases, CEOs are walking away because their list of things to do has radically changed from what was first envisioned. “It’s like changing the wings while the plane is flying,” Stangeby says.

New ways of working

Many leaders are also feeling lost without the office. For these CEOs, especially of the Fortune 500 set, it can be hard to move past traditional assumptions that when the cat is away, the mice will play, Stangeby says. Bosses are urging workers to return to the office ostensibly for innovation, collaboration and mentorship, but she doesn’t think that’s the whole story.

“There’s a gut feel that the organization would be more productive if people are physically present,” she says. As a CEO, “you get a little bit into an existential crisis because you’re no longer seeing the reflection of what you believe to be true in the fact that people aren’t showing up. As a CEO, [you’re saying], ‘How is my value and belief system being reflected in this organization when I believe everybody should be here and people aren’t? ... I’m having my own sort of sense of alienation; I’m not belonging, I’m the odd person out,’ and that’s a very kind of foreign feeling for a CEO.”

In this era of remote and hybrid work, it can be even lonelier at the top, says Kraft. CEOs will have to adjust their mindset and collect productivity data in new ways. Those who don’t may call

daient à ce que le taux de roulement des cadres soit plus important qu’à l’habitude au cours des trois prochaines années.

Mme Bardswick n’est pas étonnée. La pandémie de Covid-19 a incité les gens à revoir leurs priorités. Ceux-ci réfléchissent « à ce qui vaut la peine qu’on y consacre ce temps précieux qu’on appelle la vie, dit-elle. C’est aussi vrai des patrons. »

Pourquoi partir maintenant?

Même si les souffrances liées à la pandémie ont suscité de l’introspection chez beaucoup de cadres, elles ont aussi provoqué chez eux de l’épuisement professionnel et fait place à un environnement économique difficile issu des pressions inflationnistes, de la montée en flèche des taux d’intérêts et de la menace toujours présente d’une récession. Ajoutons à cela l’intelligence artificielle et les perturbations numériques et il n’y a pas à s’étonner que certains d’entre eux jettent la serviette. Mais d’autres facteurs sont aussi en cause.

Des attentes élevées

Un enjeu de plus en plus clair est la friction croissante dans les rapports entre le conseil et le chef de la direction. Kim Stangeby et Joanna Kraft, conseillères en leadership et associées de la firme de gestion des compétences Odgers Berndtson, soulignent que l’époque tumultueuse où nous vivons rend difficile une définition du succès et la création d’objectifs mesurables.

Les chefs de la direction possèdent « une capacité presque inhumaine en matière de reddition de comptes », explique Mme Stangeby, qui siège aux conseils de trois entreprises privées. « Ils acceptent d’être le dernier agneau mené à l’abattoir… avec toute la gloire et tous les périls que cela comporte. C’est un rôle à risque et à rétribution élevés. »

Toutefois, alors que les secousses de la pandémie continuent de se faire sentir, les attentes des cadres demeurent croissantes. L’ambiguïté qui entoure ce que le chef de la direction peut et ne peut pas contrôler rend difficile les discussions avec le conseil sur la rémunération et la performance. Souvent, les patrons quittent leur poste parce que la liste de choses à faire a radicalement changé par rapport à ce qu’ils avaient d’abord envisagé. « C’est comme si on changeait les ailes d’un avion en vol », affirme Mme Stangeby.

De nouveaux modes de travail

Beaucoup de leaders se sentent aussi perdus sans leur bureau. Pour ceux-ci – en particulier dans le groupe Fortune 500 – il peut être difficile de dépasser le préjugé traditionnel selon lequel quand le chat est parti, les souris dansent, poursuit Kim Stangeby. Les patrons exhortent les employés à revenir au bureau en invoquant l’innovation, la collaboration et le mentorat, mais elle ne croit pas que cela explique tout. « Il existe un sentiment que l’organisation serait plus productive si les gens étaient physiquement présents, soutient-elle. Comme chef de la direction, vous vivez une sorte de crise existentielle parce que vous ne voyez plus le reflet de ce que vous croyez être la vérité lorsque les gens ne se présentent pas au bureau. Vous vous dites : ‘Comment mes valeurs et mes convictions se reflètent-elles dans cette organisation quand je crois que tout le monde devrait

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it quits without fully understanding why they are walking out the door. “It’s a bit of the unspoken,” Stangeby says. “It may even be unknown,” adds Kraft.

Transformational times

Sometimes CEOs quit simply because they are the wrong person for the job. And other times, they are asked to leave. What we’re seeing is a period of transformation, says Maryse Saint-Laurent, corporate director at ATB Financial and the North American Construction Group.

Indeed, CEO tenures are shrinking. Bloomberg data show the average term of a CEO on the S&P 500 Industrial index has fallen to 4.9 years, down from 5.5 years before the pandemic.

“Change can be good for everybody,” Saint-Laurent says. But it can also be painful. Having worked on CEO recruitment for three public companies, she will be the first to admit it’s complicated.

“Finding the right person is all so dependent on where the company is at,” she says. There are many variables around shareholder expectations, the environment, the strategy of the company, where it’s heading, its employees. It’s a very complicated task to undertake as a board. And that’s why I think it’s so important for boards to keep this in mind all the time and to have a succession plan in place at all times.”

An awkward conversation

Brian Conlin couldn’t agree more. The executive coach and co-author of a book on CEO succession says the process is simple and logical, but the wrong mindset and approach can trip people up.

Conlin, who heads the Vancouver-based consultancy Waterfront Partners Executive Coaching and serves on the board of Merrick & Co., often finds that CEOs avoid the topic because it feels threatening. But slapping a succession plan together when the board asks you to leave will not be a rewarding experience for anyone, especially the company, Conlin says.

“The differentiator is how the leader shows up to this process,” he says. “Are they worried their job is going to end … [or] are they comfortable enough in their own skin to talk about it years in advance?

être ici et que ce n’est pas le cas?… J’éprouve une sorte de sentiment d’aliénation; je n’appartiens plus à cet univers; je suis l’intrus.’ Il s’agit là d’un sentiment étrange pour un patron. »

En cette époque de modes de travail hydrides, on peut même se sentir encore plus seul au sommet, dit Mme Kraft. Les patrons doivent ajuster leurs façons de penser et trouver de nouvelles mesures de productivité. Ceux qui s’y refusent pourraient devoir laisser leur poste sans avoir compris pourquoi.

Une époque de transformation

Il arrive que les patrons quittent leur poste parce qu’ils ne sont pas faits pour ce travail. Il arrive aussi qu’on leur demande de partir. Nous vivons une période de transformation, souligne Maryse Saint-Laurent, administratrice chez ATB Financial et le North American Construction Group.

En effet, la durée des mandats des chefs de la direction diminue. Les données de Bloomberg montrent que la durée moyenne pour les entreprises de l’indice S&P 500 des industrielles a chuté à 4,9 ans, par rapport à 5,5 avant la pandémie.

« Le changement est bon pour tout le monde », soutient Mme Saint-Laurent. Mais il peut aussi être pénible. Ayant travaillé dans le domaine du recrutement de cadres chez trois entreprises cotées en bourse, elle est la première à admettre que la planification de la succession est difficile.

« La capacité de trouver la perle rare dépend de la situation de l’entreprise, explique-t-elle. Les attentes des actionnaires varient, tout comme celles touchant l’environnement, la stratégie de l’organisation, la direction où elle est engagée et l’ensemble des employés. C’est très compliqué pour un conseil. »

Une conversation étrange

Brian Conlin abonde dans ce sens. Pour cet accompagnateur de cadres et coauteur d’un ouvrage sur la succession des chefs de la direction, le processus est simple et logique, mais beaucoup de candidats trébuchent en raison de leur attitude et de leur approche.

M. Conlin, qui dirige la firme de consultants Waterfront Partners

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CEOs have ‘a near inhuman level of capacity for accountability. They’re willing to be that final throat to choke … [with] all the glory, all the peril. It’s a high-risk, high-reward kind of role.’
Les chefs de la direction possèdent « une capacité presque inhumaine en matière de reddition de comptes. Ils acceptent d’être le dernier agneau mené à l’abattoir … avec toute la gloire et tous les périls que cela comporte. C’est un rôle à risque et à rétribution élevés. »
—Kim Stangeby, a partner at Odgers Berndtson

They [shouldn’t] wait until there are conflicts [with] the board.”

There are ways to make the conversation less uncomfortable. First, CEOs need to accept that succession planning doesn’t mean they’re getting fired. Second, they must be proactive and start the process early. And third, they should “reframe the discussion of CEO succession as one of talent development” and engage with the board to determine what kind of leader is right for the future.

Conlin believes the board should take the lead on succession by allowing the CEO to come up with a plan, instead of doing the job for him or her. “The CEO and team need to set the table for the board to eat,” he says.

Implicit bias

For Ted Bililies, a CEO-led succession plan comes with its own challenges. As an organizational psychologist and management consultant at U.S.-based Alix Partners, Bililies has participated in more than 100 succession-planning exercises. He does not believe a CEO can objectively choose the next best person to take the job.

“Human psychology and human nature being what it is, there is no possible way they can be completely free of mixed motivations,” Bililies says. “Boards that rubber stamp a CEO’s selection of his or her own successor are doing great potential harm to shareholders.”

But too often, he finds that chief executive officers have an outsized influence on the chosen successor. And many times, boards essentially select a clone of the incumbent without considering how the business may change in five years.

Bililies advises boards to do “four times as much scenario planning for the future.” For example, how will artificial intelligence affect the business? What kind of leadership does a multigenerational workforce need? The answers to these types of questions will more effectively narrow down the desired role, achievements and values of prospective candidates.

“Boards must absolutely own the succession process,” he says.

Executive Coaching de Vancouver, et siège au conseil de Merrick & Co., trouve que les patrons évitent souvent la question parce qu’ils se sentent menacés.

« Ce qui différencie l’exercice, c’est la manière dont le leader aborde ce processus », dit-il. « Craint-il de perdre son emploi… ou est-il assez sûr de lui pour en parler des années à l’avance? »

Il existe des manières de rendre cette conversation moins malaisante. D’abord, les patrons doivent accepter le fait que la planification de la succession ne signifie pas qu’ils seront renvoyés. Ensuite, ils doivent être proactifs et entreprendre le processus assez tôt. Enfin, ils devraient « recadrer la discussion sur la succession en tant qu’approche de développement de talents ».

Brian Conlin croit que le conseil devrait prendre l’initiative sur la succession en permettant au chef de la direction de proposer un plan plutôt que de faire le travail à sa place.

Un biais implicite

Selon Ted Bililies, un plan de succession mené par le chef de la direction comporte ses défis. Comme psychologue des organisations et consultant en gestion chez la firme américaine Alix Partners, il a participé à plus d’une centaine d’exercices de ce type. Il ne croit pas qu’un patron puisse objectivement choisir son successeur.

« La psychologie et la nature humaines étant ce qu’elles sont, il est impossible de ne pas être animé par des motivations mitigées, soutient-il. Les conseils qui approuvent sans discussion la sélection par un patron de son propre successeur peuvent causer beaucoup de tort aux actionnaires. »

Il trouve que trop souvent, les chefs de la direction ont une influence démesurée sur le choix de leur successeur. Et il arrive souvent que les conseils sélectionnent un clone du patron sortant sans mesurer à quel point l’entreprise peut avoir changé en cinq ans.

M. Bililies conseille aux administrateurs de réaliser « quatre fois plus de scénarios de planification pour l’avenir ». Par exemple,

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PHOTOGRAPH BY TATJANA ZLATKOVIC/STOCKSY

“They must start with a blank sheet of paper. They really need to think outside the box, and that is outside the box of who has previously come forward – even when the CEO has been beloved.”

Internal versus external

Directors may not need to look far for their next leader. There are always many considerations, but as an advocate of promoting from within, Saint-Laurent believes boards should work with senior management and human resources teams to identify and develop potential internal successors. “You need to go down the organization to make sure you’re always training up,” she says. “Recruiting from within is often a motivator and retention tool.”

Internal succession also brings the potential for culture continuity. If there’s one thing learned through the Covid-19 crisis, it’s the importance of culture to the bottom line, Bililies says. But an internal successor may not be best prepared to lead in a world that is in flux. Technological disruption is changing the game, which is why boards must also entertain external candidates, he says. To not do so is “an abrogation of responsibility.”

Preconceived notions

To find the best boss for the future, boards may have to step outside their comfort zone. When candidates come from unconventional backgrounds, Stangeby has often seen directors dismiss them outright. Instead, she urges them to name what’s missing in a concrete way and think of ways to train for the gap, such as coaching or board mentorship. “There can be a bit of laziness with, ‘They just don’t feel like a CEO to me,’” Stangeby says.

For many boards, it’s just easier to envision a seasoned CEO at the helm. Those without that experience can seem like a bigger risk and make directors uncomfortable. To get comfortable, boards have to use their imagination, Kraft says. Assessment and data can help directors “look under the hood” to see if the candidate has the right skills for the job.

It’s also important to be crystal clear on the CEO’s key responsibilities. When you’re drawing from a smaller talent pool, it’s harder to hire for a range of skills, Stangeby says. Putting together a list of must-haves can help. It’s a better approach than saying, “There’s a mountain somewhere on some other planet where brilliant CEOs are living and breathing and working, and that’s where we need to go now,” she says.

Sometimes, charm can be mistaken for brilliance. Bililies urges boards to be suspicious of charismatic individuals vying for the top position. “Often, they’re very seductive [but] not able to really deliver on results,” he says, pointing to figures like Theranos’s Elizabeth Holmes and WeWork’s Adam Neumann.

To avoid falling for the wrong person, boards must conduct a thorough external assessment with exhaustive reference checks: Instead of speaking with the three references candidates put forward, boards must speak to 12, Bililies advises. They need to go “forensically deep” into the individual’s past.

For Bililies, what matters is a candidate’s experience when the going gets tough. Has the individual led their company through

comment l’intelligence artificielle affectera-t-elle l’entreprise? De quel type de leadership une main-d’œuvre multigénérationnelle a-t-elle besoin? Les réponses à ce genre de questions permettront de circonscrire efficacement le rôle, les réalisations et les valeurs des candidats potentiels.

« Les conseils doivent absolument s’approprier le processus de succession, affirme-t-il. Ils doivent commencer avec une page blanche. Ils doivent penser hors des sentiers battus, même quand ils ont adoré celui ou celle qu’ils doivent remplacer. »

Interne versus externe

Les administrateurs n’ont pas besoin de regarder très loin pour dénicher leur prochain leader. Comme adepte de la promotion à l’interne, Mme Saint-Laurent croit que les conseils devraient collaborer avec la haute direction et les équipes de ressources humaines pour identifier et développer le potentiel de successeurs choisis à l’intérieur de l’organisation.

La succession à l’interne offre aussi un potentiel de continuité de la culture d’entreprise. S’il y a une chose qu’on a apprise de la crise de la Covid, c’est l’importance de la culture sur les résultats financiers, souligne Ted Bililies. Mais un successeur provenant de l’organisation peut ne pas être la personne la mieux préparée à diriger dans un monde en mutation. Les bouleversements technologiques changent les règles du jeu. C’est pourquoi les conseils doivent aussi envisager des candidats de l’extérieur.

Des idées préconçues

Pour dénicher le patron de l’avenir, les conseils devront sans doute sortir de leur zone de confort. Mme Stangeby a souvent vu des conseils rejeter d’emblée des candidats provenant d’horizons non conventionnels. Elle les enjoint plutôt à identifier ce qui manque à ces candidats et à songer à des moyens de combler leurs lacunes.

Pour bien des conseils, il est plus facile d’envisager un patron d’expérience aux commandes. Ceux qui sont dénués d’expérience paraissent présenter un plus grand risque et n’inspirent pas confiance aux administrateurs. Mais les conseils doivent faire appel à leur imagination, soutient Mme Kraft. L’évaluation et les données dont ils disposent peuvent aider les administrateurs à « regarder sous le capot » pour voir si le candidat a les compétences nécessaires.

Il est également important d’être limpide quant aux principales responsabilités du chef de la direction. Lorsqu’on doit choisir dans un bassin de talents plus restreint, il est difficile de trouver l’éventail de compétences nécessaires, souligne Mme Stangeby. Il est utile à cet égard d’établir une liste de qualités indispensables.

Parfois, le charme peut passer pour de l’intelligence. M. Bililies exhorte les conseils à se méfier des personnes charismatiques qui visent les sommets. « Il arrive souvent qu’elles soient très séduisantes, mais incapables de livrer des résultats », dit-il, pointant du doigt Elizabeth Holmes de Theranos et Adam Neumann de WeWork.

Pour éviter d’embaucher la mauvaise personne, les conseils doivent mener une évaluation externe rigoureuse assortie d’une vérification des références. Plutôt que de parler aux trois personnes de référence suggérées par le candidat, les conseils devraient en

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extreme change? How have they managed technological threats and innovation? Have they shown they can deploy talent in the right roles at the right time? Can they make decisions in a timely fashion and hold others to account?

The board’s work

Ultimately, the CEO selection process is as much about the board as it is the chief-to-be. Kraft advises boards to ask themselves how they will collaborate with different candidates. How will you work with a CEO who is going to shake things up? Are you open to driving change with the candidate? Who can you engage with to create a healthy dynamic of challenge and discussion? “There has to be a real hard examination of what that relationship needs to look like,” Kraft says.

The board also needs to understand how its values, beliefs and culture will influence its relationship with the CEO. Are directors feeling confident and unified in their top pick for CEO? Does the board need to transform along with the organization? If the board-

interroger une douzaine, assure M. Bililies. Il faut « creuser profondément” dans le passé de la personne.

Selon Ted Bililies, ce qui importe c’est l’expérience d’un candidat dans des situations difficiles. A-t-il déjà dirigé son entreprise dans des conditions de changement extrême? Comment a-t-il géré les menaces technologiques et l’innovation? A-t-il démontré sa capacité de déployer les talents dans les bons postes et au bon moment? Peut-il prendre des décisions dans des délais acceptables et réclamer des comptes aux personnes responsables?

La tâche du conseil

Au bout du compte, le processus de sélection du chef de la direction s’articule tout autant autour du conseil que du candidat qui sera choisi. Joanna Kraft conseille aux administrateurs de se demander comment ils pourraient collaborer avec différents candidats. Comment allez-vous travailler avec un chef de la direction qui « brasse la cage »? Avec qui serez-vous en mesure de créer une saine dynamique

FINDING ‘THE ONE’

Dos and don’ts for a successful succession plan, with pointers from Kathy Bardswick, Ted Bililies, Brian Conlin and Joanna Kraft

Ce qu’il faut faire et ne pas faire pour un plan de succession réussi, avec indications de Kathy Bardwick, Ted Bililies, Brian Conlin et Joanna Kraft

Do

• Start your next succession plan as soon as your current CEO takes the job. – JK

• Make succession planning a part of the organization’s culture, not an event. – JK

• Ensure succession planning is focused on the vision and talent needed for the future. – JK

• Choose a successor who has industry experience and can deeply understand its challenges and opportunities. – KB

• Be wary of headhunters. Separate the search function from the candidate assessment. – TB

Don’t

• Assume the CEO role will be similar in the future. – TB

• Pick a CEO without taking the pulse of the organization. Wander its halls to get a sense of its culture. – KB

• Hold an in-camera session on succession without debriefing the CEO after the fact. They might assume the worst. – BC

• Stoke competition by telling the management team you’re looking for the next CEO. Instead, frame it as creating a talent development program to have the best winning team possible. – BC

À faire

• Amorcer le plan de succession dès que le chef de la direction entre en poste. – JK

• Faire du plan de succession un élément de la culture de l’organisation. - JK

• S’assurer que le plan porte sur la vision et les compétences nécessaires pour l’avenir. - JK

• Choisir un successeur d’expérience qui comprend à fond les défis et les opportunités. - KB

• Se méfier des chasseurs de têtes. Séparer la recherche et l’évaluation des candidats. - TB

À ne pas faire

• Présumer que le rôle du chef de la direction sera similaire à l’avenir. - TB

• Choisir un chef de la direction sans prendre le pouls de l’organisation. - KB

• Tenir une séance à huis clos sur la succession sans en informer le chef de la direction. - BC

• Attiser la concurrence parmi les membres de l’équipe de direction en leur disant que vous êtes à la recherche du prochain chef de la direction. - PC

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CEO relationship is off, there will be turbulence throughout the organization, Stangeby adds.

Certainly, an incoming CEO’s success will often boil down to their relationship with the board. However, many directors think their job is finished once a successor is anointed. Stangeby likens it to searching for one’s soulmate: You can spend a lot of time looking for your perfect match, but your work isn’t done the day you get married. Your relationship is just getting started.

Moreover, some boards mistakenly view the CEO as a superhuman who can hit the ground running. “We expect them to be Jesus with an MBA,” one director told Stangeby. But for the proverbial match made in heaven, the board needs to set the CEO up for success. This means proper introductions and training, with an understanding of where the individual comes from and the support they might need. Successors from unconventional or diverse backgrounds may require additional considerations with their transition into the role.

“Succession is an ongoing and iterative process,” Kraft says. “There’s no easy out for this one.” DJ

PRASANTHI VASANTHAKUMAR is the ICD’s manager of editorial content.

de défis et de discussions? « Il faut examiner en profondeur comment cette relation devrait se développer », soutient Mme Kraft.

Le conseil doit aussi comprendre comment ses valeurs, ses convictions et sa culture influenceront ses rapports avec le chef de la direction. Les administrateurs se sentent-ils en confiance et unis dans leur choix? Le conseil devra-t-il se transformer au rythme de l’organisation?

Le succès d’un chef de la direction se résume souvent à la qualité de ses rapports avec le conseil. Toutefois, plusieurs administrateurs pensent qu’une fois le successeur nommé, leur tâche est terminée. Mas c’est comme un mariage, rappelle Mme Stangeby. C’est quand les vœux sont prononcés que la relation commence.

Certains administrateurs voient à tort le chef de la direction comme un surhomme fonctionnant toujours à plein régime. « On attend de lui qu’il soit Jésus avec un MBA », a confié un jour un administrateur à Kim Stangeby. Mais pour que l’élu soit ainsi un don du ciel, le conseil doit aussi lui montrer la voie du succès.

« La succession est un processus continu et répétitif, conclut Mme Kraft. Il n’y a pas de recette facile. » DJ

PRASANTHI VASANTHAKUMAR est directrice du contenu éditorial de l’IAS.

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Rising to the interest rate challenge

THE RAPID RISE in Canadian interest rates, intended to stem the steepest inflation seen in four decades, is having major repercussions on board decision-making across the country.

“The interest rate structure at any point in time impacts all of the most fundamental decisions that a board of directors would be making concerning capital allocation and capital structure,” says Mac Van Wielingen, founder and chair of Viewpoint Group, and a co-founder and chair of Viewpoint Investment Partners Corp. in Calgary.

Increasing interest rates affect companies differently, depending on factors such as their capital structure, how much debt they are carrying and their profit margins, adds Van Wielingen, who is also a founding member and chair of the board for the Business Council of Alberta.

Board members need to build resilience into their company because rising interest rates affect the cost of capital, the ability to raise capital, and the ability to service debt load, says Deborah Rosati, founder and CEO of Women Get on Board Inc. in Niagara Falls, Ont., and chair of Profound Impact Corp., an early-stage AI company.

A less visible result of rising interest rates is that any new investment faces a higher threshold in terms of its expected return, says Van Wielingen, who notes that one of the most important responsibilities of a corporate director – arguably the most important – is managing capital structure risk, with all new debt or new equity issued having to be approved by the board.

With the Bank of Canada’s overnight rate having risen to 5 per cent from 1 per cent in just over a year, most boards would require a significant premium above the “risk-free” return rate of 5 per cent to justify investing in a major new capital expenditure. Fewer projects could satisfy that suddenly much higher threshold, he explains.

40 | DIRECTOR JOURNAL
ILLUSTRATION BY ZHUWEIYI49/STOCK
As boards decide how best to allocate capital, they’ve got to weigh the risk that rates will keep climbing, Jeff Buckstein writes
ICD.CA | 41

In this environment, businesses have more incentive to pay down debt rather than invest in capital expenditures because of the higher returns required. However, businesses have remained focused on maintaining shareholder dividends, Van Wielingen says.

“Boards of directors want to create as much predictability as possible with respect to shareholder distributions. That predictability has value in the marketplace. And so most boards will lean towards hanging on to their dividend payouts, even with rising interest rates,” he says.

Although some boards might increase their dividends, most are inclined to hold them steady as rates rise, he adds.

Eye on the future

As boards decide how best to allocate capital, it’s important they conduct stress tests that consider what-if scenarios, Rosati says. They need to be looking at all of their business variables and assess

what further increases in rates, say to 6 per cent or 7 per cent, would mean for the business, she adds.

Companies with strong balance sheets might find they have more opportunities to choose from, including the ability to acquire other companies, Rosati says.

A board might also want to consider whether to buy back its own shares, in which case it will need to evaluate whether the company has the capital to do so, and whether the share valuation is in an acceptable price range, she adds.

Several years ago, when times were good and interest rates were low, capital for financing was more readily available for businesses to build new facilities.

“Today, that’s a different story because you’re going to need to reassess the cost of your capital. If interest rates are rising, businesses certainly don’t want to be taking out debt and having to service that debt, so they need to examine what other forms of financing are available,” Rosati says.

In spite of today’s tougher environment, there continues to be pressure on boards to make critical investments, especially on technology, such as artificial intelligence, to keep up with competitors, says Van Wielingen.

When investing in technology, boards and management need to step back and ask

42 | DIRECTOR JOURNAL
‘The interest rate structure at any point in time impacts all of the most fundamental decisions that a board of directors would be making concerning capital allocation and capital structure.’
—Mac Van Wielingen, founder and chair of Viewpoint Group

why they are investing: Is it part of a growth strategy, operational strategy, employee-related strategy, or a combination of those? There should also be a clear understanding of the timing involved for the expected payback, Rosati says.

There are also pressures to repatriate or “reshore” supply chains, especially after companies in North America were hampered by global supply chain disruptions as a result of the Covid-19 pandemic.

Companies need to assess whether they have the manufacturing capabilities to bring those types of activities back to North America instead of doing it overseas. They must also examine whether they have the necessary labour supply at competitive rates, compared with what it would cost them to do that overseas, says Rosati. (As a reference point, workers in China were paid an average of US$13,231 a year in 2019, according to data compiled by the Canadian Trade Commissioner Service in China.)

To the extent that businesses are able to repatriate supply chains and bring them closer, they might be reducing risk, says Van Wielingen.

“But if you’re not repatriating them, you want to be thinking about diversifying your suppliers. So, if you’re relying on China for certain products and parts, you might want to consider having other suppliers in other countries to diversify that risk,” he adds.

The global talent shortage that emerged as a result of the pan-

demic also poses potentially difficult decisions for board members, especially with fears of a recession looming.

Investing in its own workforce could be one of the more important and valuable investments that a company makes right now, Van Wielingen says.

“Over the years, I have witnessed that, during downturns, that’s when most companies seem to cut their huge human development commitments and R&D [research and development]. Short-term cost savings become favoured versus those longer-term commitments and investments.”

But maintaining staff during those difficult times can pay off with a more highly motivated organization, he adds. DJ

JEFF BUCKSTEIN is an Ottawa-based freelance business writer and a CPA. He writes about personal finance, accounting and other business-related issues and current events.

DIRECTORS ON THE MOVE

The ICD would like to congratulate the following members on their recent board appointments

Real Estate

Armand Des Rosiers, ICD.D TRUSTEE BTB REAL ESTATE INVESTMENT TRUST

Susan Taves, ICD.D TRUSTEE PLAZA REIT

Andrée Savoie, ICD.D TRUSTEE KILLAM APARTMENT REIT

JT Dhoot, ICD.D TRUSTEE AVENUE LIVING REAL ESTATE CORE TRUST

Oil & Gas Geri Greenall, ICD.D DIRECTOR LYCOS ENERGY INC.

Glenn Hamilton, ICD.D DIRECTOR PRAIRIE PROVIDENT RESOURCES INC.

Nora Duke, ICD.D DIRECTOR PARKLAND CORP.

Technology

Sharon Castelino, ICD.D DIRECTOR PROFOUND IMPACT CORP.

Deborah Rosati, ICD.D CHAIR PROFOUND IMPACT CORP.

Lee Bennett, ICD.D DIRECTOR INTOUCH INSIGHT LTD.

Kiren Singh, ICD.D DIRECTOR COMPUTER MODELLING GROUP

Not-for-Profit

Karen Leibovici, ICD.D DIRECTOR EDMONTON HUMANE SOCIETY

Margo Crawford, ICD.D CHAIR

OTTAWA NETWORK FOR EDUCATION

Taras Nohas, ICD.D DIRECTOR EDMONTON MENNONITE CENTRE FOR NEWCOMERS

Taras Nohas, ICD.D DIRECTOR KIDS KOTTAGE FOUNDATION

Shahid Qureshi, ICD.D VICE-CHAIR CALGARY CATHOLIC IMMIGRATION SOCIETY

Frank Leonard, ICD.D DIRECTOR

HABITAT FOR HUMANITY VICTORIA

Yazmine Laroche, ICD.D DIRECTOR

NATIONAL ARTS CENTRE

Jane Halford, ICD.D DIRECTOR

INTERNATIONAL WOMEN’S FORUM – CANADA

Monica Kreuger, ICD.D CHAIR LUTHERCARE COMMUNITIES SASKATOON

Government

Janice Baker, ICD.D DIRECTOR MUNICIPAL EMPLOYER PENSION CENTRE OF ONTARIO

Helen del Val, ICD.D DIRECTOR CANADA DEPOSIT INSURANCE CORP.

Ruth McHugh, ICD.D DIRECTOR ALBERTA INNOVATES

Patti Grier, ICD.D DIRECTOR

RCMP MANAGEMENT ADVISORY BOARD

Patti Grier, ICD.D DIRECTOR ALBERTA GAMING LIQUOR & CANNABIS COMMISSION

Tim Calibaba, ICD.D CHAIR

SASKATCHEWAN PENSION PLAN BOARD

René Benoit, ICD.D TRUSTEE SASKATCHEWAN PENSION PLAN BOARD

Kimberly Enge, ICD.D TRUSTEE SASKATCHEWAN PENSION PLAN BOARD

Marni Dicker, ICD.D DIRECTOR INDEPENDENT ELECTRICITY SYSTEM OPERATOR

Medical & Healthcare

Christine Hrudka, ICD.D DIRECTOR AVRICORE HEALTH INC.

Thomas Teahen DIRECTOR AVRICORE HEALTH INC.

Ani Hotoyan-Joly, ICD.D DIRECTOR ONTARIO SHORES CENTRE FOR MENTAL HEALTH SCIENCES

Dudley Maseko, ICD.D GOVERNOR THE OTTAWA HOSPITAL

David Oikle, ICD.D TRUSTEE ROYAL OTTAWA HEALTH CARE GROUP

Marni Dicker, ICD.D DIRECTOR

MUSKOKA ALGONQUIN HEALTHCARE

Credit Union & Cooperative

Taras Nohas, ICD.D DIRECTOR NORTH CENTRAL COOPERATIVE LTD.

Education

Michael Vineberg, ICD.D DIRECTOR SUMMIT SCHOOL

Banking & Financial Services

Kathy McIlwham, ICD.D DIRECTOR SERENIA LIFE FINANCIAL

Sheila Vokey, ICD.D DIRECTOR INTERAC CORP.

Gregory Chrispin, ICD.D DIRECTOR

POWER SUSTAINABLE

Metals & Mining

Katherine Arnold, ICD.D

INDEPENDENT DIRECTOR

ARIZONA METALS CORP.

Professional Services

Ruth McHugh, ICD.D CHAIR

COLLEGE OF PATENT AGENTS & TRADEMARK AGENTS

Retail & Consumer Products

Danielle Barran, ICD.D DIRECTOR PET VALU

ICD DIRECTORS ON THE MOVE
Send your board appointment publication requests
44 | DIRECTOR JOURNAL
to: Sheldon Mahabir, Director of Member Engagement, smahabir@icd.ca

CLIMATE GOVERNANCE COURSE – FIRST TO RECEIVE CGI GLOBAL RECOGNITION

Chapter Zero Canada’s* course, Board Oversight of Climate Change (BOCC), is the first to successfully pass a robust review process based on new global curriculum standards set out by the Climate Governance Initiative (CGI). This recognition confirms the ICD’s commitment to best-in-class director education, preparing boards to navigate the complex and ever-changing climate governance landscape.

Apply for the next Board Oversight of Climate Change offering, starting November 1, 2023, and equip yourself with forward-thinking strategies to enhance your oversight of climate-related risks and opportunities.

APPLY ONLINE ICD.CA/BOCC Canada
*Chapter Zero Canada, the Canadian chapter of the World Economic Forum’s Climate Governance Initiative (CGI), is the primary resource for information and education on climate governance and oversight at the Institute of Corporate Directors (ICD).

‘Our record is lousy’

Canada is among the worst offenders for not meeting its commitments on climate change, according to academic William Leiss, who sees small-scale nuclear reactors as a key part of the climate solution

FOR MANY CANADIANS, the impact of human-induced climate change hit close to home this past summer. The country suffered the worst wildfire season in its history. Haze and smoke from burning forests in eastern Canada even drifted to the northern United States, and across the Atlantic to Europe. Other countries also experienced raging wildfires, droughts, flooding and fierce heat waves. The planet endured its hottest days ever recorded, while the return of the warmer El Nino weather pattern could mean more record-breaking temperatures. In his book Canada and Climate Change, William Leiss argues that the world faces an unprecedented catastrophic risk, and we need to heed warnings by

climate scientists about global warming or face dire consequences that may be too late to undo. Director Journal asked Leiss, a professor emeritus at Queen’s University School of Policy Studies, why there are still climate-change skeptics, how Canada stacks up in tackling greenhouse gas emissions, and why he believes nuclear power is necessary as an alternative energy source.

What motivated you to focus your latest book on climate change?

For 30 years, I have written books, articles and consulting reports on risk management. The risk approach asks two questions. If something is likely to happen, how likely is it? If it happens, how bad will it be?

46 | DIRECTOR JOURNAL
PHOTOGRAPH
BY TOA55/ISTOCK
RECOMMENDED READING ICD.CA | 47

Climate change is one issue that appears unresolved. In the 1890s, Swedish scientist Svante Arrhenius found a strong linear relationship between greenhouse gases caused by burning fossil fuels, and rising temperatures. Climate scientists in the 20th century refined that relationship more precisely, and their warnings have been getting more severe. With the Paris Agreement of 2015, governments promised to do something serious about it, but it hasn’t worked. This is an enormously complex risk, but no one has tried to summarize the case in Canadian literature. I also want to get the book into the education system, too. With the e-book edition, students can click on hot links so that the reports pop up on their computer or phones.

Why are there doubters that climate change is for real?

There is always going to be controversy with all major risk issues. Sometimes there are major economic interests behind it. It is well documented in academic literature that major oil companies undertook a campaign of supporting basically pseudo-science and disbelief. But the full effects of climate change will also take a very long time to appear to become obvious. Scientists will say that changes, such as sea-level rise and extreme heat, are under way, but the worst effects will occur in the future.

Some predictions also won’t happen until the end of the century, when those effects will be visible to the naked eye and you won’t be able to stop it. This differs from other major risks, where the consequences are immediately apparent. When Russia attacked Ukraine, you saw dead bodies and destroyed buildings. When Covid-19 struck, you could see sick and dead bodies. With climate change, it just slowly accretes and grows in momentum.

Canadians and other citizens globally experienced more harsh effects from climate change this past summer. Is this a big wake-up call?

Over time and with each year, climate change will become more obvious. You need to be sensitive to what climate scientists are saying. Wildfires, horrific heat waves, warming oceans, and sea-level rise are making the issue more and more high profile. I regard it as an opportunity for governments to make an increasingly strong effort to explain their understanding of the scientific basis of climate change to the public. For me, that is the main impact of these recent events.

How do you view Canada’s record in tackling climate change?

Canada has made promises to reduce greenhouse gases since 1988 but hasn’t so

far. Our record is lousy. It’s worse than the European Union and the United States, the two best actors in making reductions. Now, we have a new set of promises. We are going to make major reductions by 2030, and by 2050 we are going to be at net zero for all greenhouse gas emissions. That promise is now in federal legislation. But meeting that is going to be very hard because we waited so long to do anything.

48 | DIRECTOR JOURNAL
OVER TIME AND WITH EACH YEAR, CLIMATE CHANGE WILL BECOME MORE OBVIOUS. YOU NEED TO BE SENSITIVE TO WHAT CLIMATE SCIENTISTS ARE SAYING. WILDFIRES, HORRIFIC HEAT WAVES, WARMING OCEANS, AND SEA-LEVEL RISE ARE MAKING THE ISSUE MORE AND MORE HIGH PROFILE.

What’s

the problem?

In Canada, oil and gas production and transportation are the sectors accounting for half of our greenhouse gas emissions. But we avoided those issues for a long time. Initially, there was a lot of pressure from the oil and gas industry [to avoid regulations]. Now, we are going to make automobile manufacturers produce electric cars and light-duty trucks by 2035. Who knows if we can do that? We have waited so long, so we have less time to make steeper reductions. For the first time, Canada now has an interim target to get its greenhouse gases down to 20 per cent below the 2005 level by 2026.

That will give some idea whether we are going to make the target set for 2030 [40 to 45 per cent below 2005 levels], and the huge, net-zero target we have set for 2050.

Developing countries are now emitting more greenhouse gases than their developed counterparts. What’s the solution? Governments in developed countries have been promising to give a lot of money to developing countries to get them to use green technologies rather than coal and natural gas. Developing countries need more energy to modernize and improve their standard of living but can’t afford alternative energy

sources. China is the largest greenhouse gas emitter. India, which wants to develop its economy, has a lot of coal, and will use it if not given more alternative technologies. In 2009, developed countries first said they would give US$100-billion a year in climate finance starting in 2020. This pledge was reannounced in 2015 with the Paris Agreement. But they haven’t done it yet. My proposal, which I hope gets some attention, is for developing countries to issue a 10-year, US$2.5-trillion global decarbonization bond that will front-load the money required for green-technology acquisitions. Unless you do it this way, I am not sure that the solution to the problem of giving money to developing countries will be solved.

Why do you favour nuclear power despite concerns about power-plant disasters? Decarbonization will not work without a source of reliable baseload power. With solar and wind power, the problem is that the sun doesn’t always shine, and the wind doesn’t always blow. Canada has hydro power, but it’s not available across the country. Nuclear power has been used since the 1960s in more than two dozen countries around the world. There have been accidents, such as the Chernobyl disaster in 1986, but they were caused by human error. They were not technology accidents. The new-generation nuclear plants are safer, so the main problem is dealing with nuclear waste. You have to bury it in a very deep hole, which is what Canada is looking to do. Ontario intends to build another big nuclear plant at the Bruce Power site [on Lake Huron], but I believe there will be a transition to smaller, safer reactors. Ontario announced plans recently to build three more small modular reactors at the Darlington nuclear plant [near Clarington, Ont.]. I am very optimistic that small-scale nuclear will be the solution to the baseload energy problem. DJ

SHIRLEY WON is a Toronto-based freelance journalist and former business and investment reporter for The Globe and Mail. She also worked as a business reporter for the Montreal Gazette, covering transportation, real estate, retail and banking.

RECOMMENDED READING ICD.CA | 49

Popular in the Pacific

Everyone wants to be Papua New Guinea’s best friend. The poor Pacific Island nation has entertained a parade of dignitaries this year, from Indian Prime Minister Narendra Modi to French President Emmanuel Macron. Joe Biden nearly became the first sitting U.S. president to visit the island, but his plans were derailed by the U.S. debt crisis. Instead, Secretary of State Antony Blinken made the trip to sign a defence deal with Papua New Guinea (PNG) after China made a security pact with the neighbouring Solomon Islands.

In a geopolitically tense world, the strategic importance of PNG’s location is hard to miss: The island is close to Guam, a U.S. military hub, and Australia, a close U.S. ally. Home to natural resources such as gold and critical minerals, it is also becoming a major exporter of liquefied natural gas.

But the island’s 10 million residents have their own problems – the country faces high levels of crime, ethnic violence and civil unrest, according to the Canadian government. And getting in the middle of the U.S.-China feud is a position no one wants. “Someone else’s enemy is not my enemy,” PNG Prime Minister James Marape says. Remaining friendly with all in this environment will be quite the feat – if the country can pull it off.

50 | DIRECTOR JOURNAL PHOTOGRAPH BY TAMMY616/ISTOCK
PARTING SHOT

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