Buzz Fit Team

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introducing the

Team


Ian Gallagher - CEO Over the past 17 years I have founded, developed and operated a string of successful marketing and new media enterprises. I have helmed campaigns for top-tier brands such as Heineken, Vodafone and Diageo. In 2009, I saw a huge opportunity at the junction of digital out-of-home advertising and affordable processing power: using facial recognition technology to detect the age and gender of individuals watching a screen in a doctors waiting room, and play them relevant content accordingly. During that time I got a deep understanding of the American Healthcare System and the massive need for “preventative� healthcare information, especially with chronic disease now affecting one half the American population. Buzz Fit is a crucial cog in the machine to curb this exponentially increasing issue!


Michael Brennan - COO Michael manages a small team of supply chain specialists with a global remit to lead supply chain best practice in systems, people, and process for PepsiCo Global. He operates outside of the normal hierarchy and reports directly to the Vice President. Typically he undertakes continuous improvement project - as part of the role he is assigned to read, research and attend conferences to identify breakthroughs across industries that can be applied in PepsiCo to gain competitive advantage. He presents a suite of projects to the Executive Leadership Team on a bi-annual basis and agrees on which projects to pursue. He then plans and implements these projects on a global basis across sites in Asia, Latin America, Europe and the US.


Andrei Prokofev- CTO Studied rocket science and aerospace engineering, at the same time studied computer science and web development. 13 years of experience total: 5 years of freelance, full stack web developer 3 years of own web development business 3 years as CTO/team lead at vulkanpartner.com - affiliate program for casinos, responsibilities: - establishing workflows between different dev teams - web app development, highload, processing ~ 4M request per day - desktop client development 2 years, currently - senior web developer at GreatJakes, developing complex sites for lawfirms, enterprise - CTO/founder at BidExchanger.com - Demand Side Platform(DSP)/Performance marketing software, in beta, processing ~2 billion bid requests per day


Louise McNab - Spokesperson - Legal advisor Before joining Buzzfit Louise was a Senior Associate at international law firm Gide Loyrette Nouel and prior to that worked for U.S. international law firm Cleary Gottlieb Steen & Hamilton. Louise has significant experience in the fields of telecommunications, digital technology and financial services. Louise has represented numerous Fortune 500 companies including Standard & Poor's, KKR, First Data, Google and Western Digital. Other notable clients include Uber, Lafarge, NYSE, Davidson Kempner Capital Management and telecoms giant Orange. Louise will be brand spokesperson and oversee the second round investment cycle.


Eduardo Mira - UX/UI and Creative Director 14 years experience total 2 Years at MiVillage. A network of destinations that provides a community website for every area of London and other main cities in the UK. 2 Years at Corporate Vision Strategists. Main Digital Designer for the brand agency. Clients included CocaCola, CEU Spain, OHL and Gold Mercury International 2 Years as Art Director and Lead Designer at DAD London. Design Lead for the brand Lucozade. 6 Years at Rocket in Ireland as Designer and Creative Director 4 Years as UX / UI and Creative Director at Hoolux.


Michael Fox - Producer Michael has produced on-air promos and branded and interstitial content for clients including Epix HD, Sundance TV, and Sportsman Channel, and agencies including Huge Inc., Noise, and Interbrand. He was Executive Producer for the PBS series Mike Colameco’s Real Food, which he helped rebrand and rename as well as overseeing field production and post. He produced and directed a PSA starring NY Knick Baron Davis for the NYC Department of Transportation’s Head’s Up campaign and did the same for a series of commercials reminding New Yorkers about obeying speed limits. A creative with a passion for food, Michael also directed and produced Biting into the Ramen Burger, a short that won him the 2013 Food Filmmaker of the Year award at the Food and Film Festival in Chicago. Michael launched his career at MTV Networks, where he produced, edited, and shot Live From MTV.com acoustic sessions featuring Coldplay, The Cranberries, Jewel, The Verve Pipe, and Jimmy Eat World, among other headline entertainers. He produced, shot and edited 3 Questions with MTV, a recurring segment featuring interviews with internationally renowned artists including Coldplay, Trent Reznor, Mary J. Blige, PJ Harvey, Train, Busta Ryhmes, and Blink-182.


Michelle Mama - Producer Michelle Mama is an award-winning documentary filmmaker and veteran factual showrunner/ producer/ director with over 250 of hours of television under her belt. As a director, Michelle has the ability to disarm subjects and get “behind the curtain� and as a producer she collaborates to inspire and extract the best and most exciting work from her team. With a well-worn passport and the confidence of experience, she is as comfortable in a studio control room as she is on location in a war-torn country.


Paddy Cahill - Executive Producer I am a producer, director, cameraman and editor. 16 years experience total I graduated from the IADT National Film School in 2007. I have produced 7 films including 1 feature that have been featured in over 30 film festivals I have won 4 separate awards for my productions Worked for the national broadcaster, consulted with several high end production companies as well as a number of feature films


Conor Burgess - Board Member In Conor’s current role at Acxiom LiveRamp, he oversees the relationship with a high priority group of Programmatic Platform partners. Conor has global responsibility for revenue goals achieved through the partner’s use of Acxiom products (targeting, analytics, measurement). He is also tasked with identifying new and innovative ways for Acxiom and the partner to collaborate, and garner support for these innovations internally at Acxiom and with the partner, resulting in successful co-innovation. Additionally, Conor educates Acxiom’s account teams and wider organization (sales support, marketing, product) about the partner’s offerings and unique capabilities and requirements. Prior to Acxiom, Conor spent a short time at Verve Mobile as Senior Director of Business Development. In this capacity, Conor negotiated and supported the needs of Verve’s client-facing organization across ad targeting, media measurement, ad effectiveness, 3rd party data sources, and programmatic technology, as well as driving innovation. Before joining Verve, Conor was at Nielsen for 5 years in various roles including Digital Client Solutions working with the Disney client and overseeing the launch of digital ad measurement as well as the planning and implementation of the digital audience measurement across the Disney media properties. Conor also spent time on the agency team where he oversaw the Nielsen relationship with ZenithOptimedia while providing secondary support to GroupM.


Dr. Sidney Ebanks - Board Member Dr. Sidney Ebanks is a general physician and primary care doctor who has been with the CTMH | Doctors Hospital since 2003. Dr. Ebanks received his MBBS from University of the West Indies in Kingston, Jamaica and has practiced medicine in Kingston as well as in the Cayman Islands. In addition to whole body wellness, Dr. Ebanks also has an interest in chest and respiratory diseases, preventative cardiology, diseases of the gall bladder and pancreas, bone and joint care, hypertension, and cholesterol management. Dr. Ebanks is equipped and well-versed in the care of trauma and urgent care patients.


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