Hyangeim's UX Portfolio

Page 7

RESEARCH PROJECT

Contribution

BEYOND TABLET PROPOSAL DURATION l 2011.01. ~ 2011.04 Even with the potential and increasing expansion of the tablet PC market, there still remain uncertainties about the tablet PC even with millions and millions of tablets currently in use. I established what the tablet is and proposed what it would look like in the future through various types of research.

STEP1 Rreresearch A The development and flow of products + B Situation Analysis A 10+ inch tablet PC with the usability different from that of smartphones

A. The development and flow of products

a grasp of the macroscopic trend of IT products by examining the changes that have taken place in IT products from periods to periods.

Project significance Experienced various methodologies for the first time and conducted in-depth research, dada collection and analysis, and ideation on the basis of analyzed and combined data. This experience, to a great extent, helped me understand the ecosystem of IT and technologies, which was beneficial for me to work and function in the IT sector..

STEP2 Desk Research

Future directions The research materials from A to D are put to use in proposing concepts in the future

C. Technology Research Survay the promising technology in current and future

comparison of the representative tablet PCs in the market and popular applications

STEP3 Proposal Goal

Type1.Near Feature a tablet with the usability different from that of the current tablet PC

1. User Research 2. OS Analysis 3. Ideation through combining lifestyle keywords with interview keywords 4. Draw a Concept 5. Diraction Suggestion

* Re-changes to wide screen * Many functions are being merged into a single one. * Devices are changing according to the evolution of the media. B. Situation analysis

D. Life Style Survey and analyze life styles to uncover major key -words. The discovered keywords are then redefined in accordance with the IT environment and are put to use in ideations.

Type2. Distant Future a proposal of a device with usability extended from the current concepts

1. Market Analysis 2. Ideation 3. Diraction suggests * 7inch : Smilar in smartphone usability * 10inch : Specilized usability for document, edit image, e-book etc. >> People generally favor 10-inch tablets and use them as a media-consumption device.

40%

* Multimedia : Multimedia used for meeting various goals * A space : A space without physical constraints of the virtual space and the real space, the user-centered environment * Communication : Communication without the on-/offline distinction


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