AP Archive Series #3 feat. Strong & Gifted (Chasity Briggman)
As young adults, we find this point in life especially challenging. We go day to day, wondering what the next steps in our life are. Fortunately, we find solace in our achievements and the unlimited potential that the future holds, knowing that at any time, we could possibly reach this coveted level of peak efficiency and as a result, achieve our wildest dreams. However, life happens and sometimes, it’s easy to lose motivation; easy to lose the drive to continually combat the trials that always seem to meet us right outside the door of progression. It is at that point that we find must the strength to persevere and move onward toward our goals. Chasity Briggman, thought that more people needed to be encouraged and motivated to embrace their strength and potential. With this idea in mind, she would eventually begin the “Strong and Gifted” Movement. Appropriately, she would need a logo to embody the premise of her brand, which is where I came in.