HP MAGAZINE | VOLUME 37 | MARCH 2021

HP MAGAZINE EUROPE

VOLUME 37 | MARCH 2021

10 STYLING HACKS

YOUR WARDROBE NEEDS NOWS!

AYSE TOP

EAT GLITTER FOR BREAKFAST AND SHINE ALL DAY MISS NETHERLANDS UNIVERSE 2018

GENDERLESS MAKEUP FOR BEAUTY REBELS

BRIGHT NOW

HOW TO WEAR THE SEASON'S HOTTEST COLOUR

LENA BERISHA

ALBINA DYLA

HP MAGAZINE VOLUME 37 | MARCH 2021

Fashion

This Year’s Biggest Grammys Trend? Coordinating Masks

Design

Nissan's 'office pod' imagines a new kind of remote working

Architecture

Amazon unveils plans for eye-catching 'Helix' tower at new $2.5B headquarters

Luxury

British design brand Tom Dixon Studio opens latest hub in Shanghai as part of Asia expansion

Beauty

Can a New Eye Treatment Deliver a Lid Lift in a Bottle?

Beauty

Have you noticed that your makeup is now skincare?

15. INTERVIEW 20. ALESSANDRO MARRO 30. LOOKBOOK 54. ZUHAIR MURAD 64. CHANEL BEAUTY

www.marciano.com

Marciano

CLOTHES · BAGS · SHOES · COSMETICS · LIFESTYLE

2021 MEDIA KIT

AN INTERVIEW WITH AYSE TOP

BY HARSHIT PATEL

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INTERVIEW

Hi, could you start by telling us a bit about yourself?

I am Ayse Top, in 2018 I am crowned as ms Netherlands universe, with my title I had the honor to represent my country in the Philippines, between 88 countries, a once-ina-lifetime experience. Here I did win an extra international title, ms glamorous universe.

Also, I did win the titles Ms summer international Netherlands 2019, ms Queen of the year Turkey 2019, and the ms Wow 2020 Tell us about your journey so far?

These titels did open many doors in my modeling career Internationally , Turkey, Italy, England, Netherlands, Hollywood How would you describe your style?

The secret of great style is to feel good in what you wear , Style is a way to say who you are without having to speak, I don’t have one style, it depends on my mood Sometimes it means Vogue other times it means “I feel amazing, so I am going to wear it” Tell me about your experience as a model.

"My greatest weakness, as a model, is my critical nature. I am a perfectionist and often require perfection from my shoots. I feel while this may not be considered a negative, personally, sometimes I struggle if I see flaws in a photograph that perhaps another person loves. This is sometimes difficult to adjust to, although I always tell myself that everyone has differing opinions that I can learn from."

"As a model, I am great with posing and understanding the positioning of my body. I could, however, work on my hand placement at times. I am working on this by looking through high fashion magazines and taking note of what the world's top models are doing."

2020 has been the strangest of years, how did you find lockdown? Any lessons or discoveries?

The lockdown did create something new, virtual fashion shows, for example, I was a part of the Red carpet fashion show for the Heart of Hollywood, the luxury without leaving the country and still be part of Hollywood, this is amazing. Also, I did take part to a second international virtual Fashionshow in Dubai What are your hopes for the future of the fashion industry?

In Netherlands, during this second Lockdown, the stores are closed, there a no fashion shows , I hope that everything becomes normal soon

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INTERVIEW

Who have been some of your favorite collaborators so far in the industry?

The heart of Hollywood FASHION SHOW, because the FASHION DESIGNER Sandyha Manishing, collection, where I was modeling for, has a message, the pressure of the women during the years and the evolution of the strong women, empowerment, this is a beautiful message to the world and for me an honor to be a part of expressing this message What first piqued your interest in fashion and modeling?

This modeling experience did start totally unexpected! I did take part in the ms Netherlands universe competition, because I wanted to discover the best version of myself, and this did create opportunities! I am also a strong believer in the law of attraction and believe that everything happens with a reason What is fun and rewarding about modeling? And what is not?

I think it’s important in everything that we do in life, we must stay true to ourselves!

No matter what kind of a job we have, always be yourself The adrenaline I have when I am on the runway is rewarding in itself. I love that I am able to bring something alive that a designer created. The friends and connections I make are great too.

What is the biggest highlight of your career so far?

This year I did get an international award as top model Of the year and businesswoman of the year Do you have a favorite designer or high street brand?

All designers have their own story of their collections That can be very inspirational How has your style changed over the years?

Vida Soheili fashion designer from Iran is like my sister , a beautiful heart she has She gives life to death flowers by using these flowers in the fabric by here creations What are your goals as a model?

All models have different looks, other limitations, and circumstances that will affect their modeling goals and what is realistic for them. It’s wonderful to have confidence, and exceptions do happen, but I think you’ll get the most out of modeling if you set realistic goals and re-examine them as needed. I actually believe this works well in all of life, but we’ll focus on this from a modeling perspective . Once you set realistic goals, you’ll probably find it much easier to make a plan to reach them Besides your look, there are other things that will affect your modeling career. Things like availability of transportation, your health, your relationship, your living situation, your job or pursuit of education, and what the market is like where you live.

Goals: Its good to think about your niche type of modeling in the industry. High fashion/editorial, commercial, glamor, etc. It’s not a bad idea to plan for a little bit of each in your portfolio. “Glamor” could go towards both boudoir as well as high fashion/commercial/editorial. There is a fine line, so you have to make a decision on what you want your portfolio to portray and stick with it. If high fashion is what you’re going for, lingerie/glamor shots would be best with a great, high fashion wardrobe, and a high fashion photographer who knows lighting/angles well and knows what’s the most tasteful for what you’re going for.

Make sure to break your goals into mini, attainable goals/steps. Write them down. Put them in your Facebook status, if you must. People might be amused. (Heck, maybe you’ll get more support than you ever would have thought if you actually post to the social media. That is one of the most encouraging things I have found. Other people’s faith in your ability to move forward, being unstoppable. Any successes in posting goals Once you’ve specified your main goal and you have broken it down, focus on relate-able goals specifically for your portfolio. Example. Your goal is to become a supermodel (hey, anything is possible!!). You want to get representation in Milan. First, you have to attract attention from your desired agency. The best way to do so is to sell your “look.” Therefore, you need to test shoot until you are satisfied with the photos you have to show for your work and experience. Then, you can break it down into specific shoot goals. What kind of shots do you want to get for your portfolio? You need to start out by researching.

How do you imagine a typical day in work?

Models have very busy schedules, especially during fashion week. Their bookers help them book gigs and keep them on schedule. Every day is different, but most typical things for a model Display clothing and merchandise in print and online advertisements. Promote products and services in television commercials. Wear designers' clothing for runway fashion shows.

What are your greatest accomplishments so far?

I am proud that got the attention because of my prestation during three years in my career, with a good network where I did work hard for. How great can it be to become the general manager , a part of Fashion tv , modeling academy, I can educate upcoming models With My experiences convey knowledge I gained What sorts of settings/clothes/brands do you prefer to shoot for or wear?

I like it to be styled in a different style , which I would not wear in daily life , i like it to be surprised by a very extravagant looks We are huge fans of your Instagram. Do you have any tips or tricks for achieving an aesthetically awesome Instagram page?

Focus on Maintaining a Consistent Style The key aspect of achieving success through social media marketing and promotion is to create a style that is consistent and true to your personal brand.

What’s something people would be surprised to learn about you?

Besides a model I am also a writer of a marketingbook, most people will get surprised by hearing this What’s the one habit you have that changed your life for the better?

Iam always looking for the best version of myself , with always a positive mindset , The law of attraction is the attractive, magnetic power of the Universe that manifests through everyone and through everything. ... Even the law of gravity is part of the law of attraction.

This Year’s Biggest Grammys Trend?

Coordinating Masks

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FASHION

As far as awards season goes, the Grammys have always been a reliable hotbed for experimental red carpet style. Even with this year’s mostly virtual format, there were plenty of agenda-setting fits to be seen—but what impressed most, surprisingly, was the care and attention paid to ensuring everyone’s mask matched their look.

“My second collection with Fabletics gets you ready for anything! It’s full of striking silhouettes made for layering, like body-hugging tops and statement jackets,” Petsch said in a statement. “We fused high-fashion details with the softest, shape-defining fabrics, so you’ll look more stylish AND feel comfy!”

First, Megan Thee Stallion took over the red carpet in her tangerine satin gown, which she paired with a face mask in the same shade of orange. (The elastic straps of the mask were wrapped around her ears, which were dripping in Chopard diamonds, of course.) Then, Billie Eilish showed up in a tattoo-print pantsuit along with her brother Finneas, who chose a powder pink tuxedo. Both wore head-to-toe Gucci, with bespoke masks to match.

Harry Styles’s face mask in the same yellow plaid as his classic Gucci suit would have been enough on its own—but a lilac feather boa was on call to up the glam rock ante a little further. Finally, there was the floral face mask sported by Taylor Swift to match her embroidered Oscar de la Renta gown, which carried all of the romance and whimsy Swift has channeled throughout her most recent records.

It goes without saying that the past year has seen most of us regress to the most casual items in our wardrobe—let’s be real, the temptation to wear our favorite pair of sweatpants around the clock is too good to ignore. But could a coordinating face mask inject a little more fun into our post-lockdown style? If this year’s Grammys are anything to go by, the answer is yes.

PINKO ARABIA

BREITLING

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DESIGN

Nissan's 'office pod' imagines a new kind of remote working

Forget working from home -- this camper van is for those who want to "work from anywhere. "Inspired by the new realities of the Covid-19 era, Nissan's concept vehicle features a retractable office for remote workers and digital nomads. Dubbed Office Pod Concept, the mobile workspace comes with a modified Cosm chair by US furniture-maker Herman Miller, and desk space big enough for a large computer monitor.

Those seeking privacy can set up inside the pod with the doors closed. Ambient lighting gives the office a futuristic feel, while electric shades help deter prying eyes.

But, with the tap of an app, the pod extends out the back in a matter of seconds (as shown in a promotional video), and the trunk door becomes a cover for your al-fresco office. The vehicle's rooftop also doubles up as a space to relax under a parasol.

The concept vehicle is a modified version of Nissan's NV350 Caravan, which hit the market in 2012 and currently retails in Japan from 2.3 million to 4 million yen ($22,000 to $38,000).

It was created for this year's Tokyo Auto Salon, though -- with Japan's capital currently in a state of emergency amid surging Covid-19 cases -- the unveiling was staged virtually.

Other features include a glove box fitted with a "UV antibacterial lamp," which Nissan said can disinfect personal items like wallets and phones. Elsewhere, a floor made from transparent polycarbonate allows you to see what is happening beneath the vehicle. "For the past year, (the) coronavirus pandemic has significantly accelerated the work-from-home trend and many office workers are now having a variety of issues working home," Nissan explained in press materials shared with CNN. "Nissan wants to solve these issues by giving those workers more choice of where and how they work."

While Nissan has no plans to sell the design on the mass market, the carmaker said it is considering making some of the individual modified parts available to customers.

For now, outdoor enthusiasts may have settle for the NV350 "Multi Bed," a simpler version of the Nissan camper that comes with a foldable table and retractable tarpaulin that extends out from the trunk to create a small covered outdoor area.

BVGARI

GIANVITO ROSSI

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ARCHITECTURE

Amazon unveils plans for eyecatching 'Helix' tower at new $2.5B headquarters

An outdoor amphitheater, public plazas for farmers' markets and a 350-foot-tall tower inspired by a double helix, are among the latest design proposals for Amazon's new headquarters.

The plans, made public and submitted to authorities for approval on Tuesday, will form the second phase of the tech giant's $2.5 billion HQ2 project in Arlington County, Virginia.

More than three years after Amazon announced that it was expanding beyond its current Seattle headquarters, construction at the Virginia site -- located across the Potomac River from Washington, D.C. -- is now well underway. Dubbed PenPlace, the newly unveiled proposal for the project's second phase will provide a further 2.8 million square feet of office space across three 22-story buildings.

The site's focal point will be The Helix, a tree-covered glass structure where a series of "alternative work environments" will be set amid indoor gardens and greenery from the nearby area, tended to by a team of horticulturalists. According to the architecture firm behind the project, NBBJ, a spiral "hill climb" will meanwhile allow employees and visitors to ascend the outside of the structure.

"We're doing a lot on the site to connect people to nature," said lead architect and NBBJ principal Dale Alberda in a video interview, adding that the design aims to symbolize both nature and science. "But with the Helix we really take that to the extreme," he said in a video interview. "We're building a series of indoor atriums and gardens that are not a conservatory or a place you just visit, but a place you can actually go and work."

Public offerings While the Helix itself will only open to the public occasionally ("at least two weekends" per month, Amazon confirmed to CNN), other parts of the site are intended for use by the community. The new proposal includes 2.5 acres of public space, offering art installations, communal grassy areas and a 250-seat amphitheater. Outdoor plazas will host mobile food vendors and farmers' markets, while retail space will see shops and restaurants move in at ground level.

"If we do this right, you won't necessarily even know that you're on an Amazon headquarters property," said Alberda, adding that the "vast majority" of the site will be accessible to the public, including office buildings' lobbies. "People talk about (tech) 'campuses' all the time, and that comes with (the impression of) a place that is fenced off ... but we are moving away from the campus to what we like to refer to as a neighborhood."

Elsewhere, the proposed design features a network of walkways and pedestrianized spaces, and can accommodate over 950 bicycles. Car parking and docking will be pushed below ground, keeping the immediate area free of service and delivery vehicles.

Employees will be able to reach downtown Washington, D.C. -- where Amazon boss Jeff Bezos bought a mansion for a reported $23 million in 2016 -- within 15 minutes by subway.

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ARCHITECTURE

The entire headquarters is expected to run on renewable energy generated at a solar farm approximately 200 miles away in southern Virigina. Other sustainable design features include a system that recycles rainwater and the use of natural ventilation, while the buildings are designed to maximize the amount of sunlight that can enter, thus reduce the amount artificial lighting needed, Alberda said.

Long-term plans When Amazon first announced plans to build a second headquarters in 2017, it received over 230 proposals from cities and states around the US. In late 2018, the firm announced that northern Virginia and New York City had both been selected to split the duty as its second headquarters. But a proposal for the latter -- initially set for Long Island City in Queens -- was scrapped months later amid backlash from the local community. At the time, Amazon said that "a number of state and local politicians" in New York had "made it clear that they oppose our presence."

Virginia on the other hand, has offered generous tax breaks and cash incentives to lure Amazon to the state. The company predicts that its Arlington County headquarters will eventually host 25,000 employees, while it plans to create a further 5,000 jobs at a smaller facility in Nashville, Tennessee.

NBBJ, which is also headquartered in Seattle, has previously designed corporate headquarters for the likes of Samsung and Microsoft. In June last year, the group unveiled plans for a largely car-free "city of the future," equivalent in size to Monaco, for tech giant Tencent in Shenzhen, China. If Amazon's PenPlace proposal is approved, the project's second phase would break ground in 2022, with construction projected to complete by 2025.

Can a New Eye Treatment Deliver a Lid Lift in a Bottle?

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BEAUTY

Ilike to consider myself a generally body- and face-positive person: I don’t own a scale, I go makeupfree often, and I keep my self-talk fairly congenial. But I loathe my eyelids. Currently, my upper eyelids are resting uncomfortably close to my lower ones and have descended into a slow, steady sag—a common condition called acquired ptosis, or blepharoptosis, which affects an estimated 11.5 percent of adults. Sometimes it can be caused by long-term contact-lens use; but more often than not, the condition is brought on by age—and can even obstruct vision in severe cases, turning an elective eye-lift procedure into a nonelective one in insurance parlance.

While I’m not quite ready to plead my case to Aetna, my pandemic-era mask-wearing has certainly made my own ptosis more noticeable, with relentless Zoom calls only magnifying my sleepy-looking reflection. (The Zoom effect, which has contributed to the facial-rejuvenation boom, is by now well documented and, among other things, has included increased interest in eyelid surgery, which was already the third most popular cosmetic surgical procedure in the U.S. in 2019, according to the American Society of Plastic Surgeons.) And with the thought of a scalpel so close to my sclera unappealing anyway, I have come to accept that there is a limit to what I can do about my low-lying lids. Then a treatment-obsessed friend tipped me off to a novel remedy in the fight against gravity: the awkwardly named yet intriguing Upneeq.

Approved by the FDA over the summer for consumer use, the prescription-only “drop that lifts” is designed to be administered once daily and is poised to do for eyelids what Latisse did for lashes.

Upneeq contains oxymetazoline hydrochloride, a vasoconstrictor that causes the Müller’s muscle— one of two muscles that open the eyelid—to contract, creating a lift that lasts about six hours.

Noninvasive and proven to start working within minutes, its promise strikes me as almost too good to be true. Sure enough, some due diligence leads me to an anxiety-producing discovery: Oxymetazoline hydrochloride is in fact the same active ingredient in over-the-counter nasal spray.

Eek. “It’s wise to be apprehensive and questioning about what you’re dumping in your eyes,” says Suzanne Freitag, M.D., the renowned director of ophthalmic plastic surgery at the Harvard-affiliated Massachusetts Eye and Ear, who validates my concerns over Zoom. Freitag squints at my face on the screen and says my ptosis is perceptible but mild. “The actual eyelid itself is riding lower than we want,” she notes, “but that’s different from having excess skin overhanging”—and makes me a perfect candidate for Upneeq, the early research for which Freitag has scrutinized: In clinical trials, 84 percent of patients experienced a measurable lift in as little as two hours, and only 1 to 5 percent of patients reported common side effects, such as redness and irritation. Freitag is also optimistic about Upneeq’s off-label potential to correct a condition that strikes fear in the heart of Botox users everywhere: the dreaded “droopy eyelid,” which can occur if the toxin drifts or is injected incorrectly, causing the eyelid or brow to fall, until it leaves your system, which could take months. (According to a study cited in the Journal of Clinical and Aesthetic Dermatology in 2016, this occurs in around 5 percent of users.)

For now, I’ve resolved to apply the drops for important work-from-home functions, and on the rare occasion I do leave my house. I’m excited to use them in the hopefully not-so-distant post-pandemic future, too, when I face the world again, with my heart full and my eyes wide open.

DIMA

British design brand Tom Dixon Studio opens latest hub in Shanghai as part of Asia expansion

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LUXURY

British design brand Tom Dixon Studio officially opened its latest hub in Shanghai as part of its expansion into Asia. The new hub is in Xintiandi, a cosmopolitan luxury design, fashion and hospitality destination in the centre of Shanghai.

The brand’s Shanghai flagship hub sits within a traditional Chinese building and is surrounded by Shikumen architecture. Shikumen, which translates to ‘stone gate’, is a Shanghainese architectural style which blends traditional Chinese architecture and social behaviour with elements of Western design.

Tom Dixon Studio’s CEO, Hans Hoegstedt says: ‘China is one of our most important markets. We searched for 2 years for this location with the intention to support China’s design community. Our Shanghai hub is designed to be a place where our customers can fully experience Tom’s extraordinary products.’

For the hub’s design concept, Tom Dixon Studio referenced the 100-year history of the Shikumen buildings in the surrounding neighbourhood. Elements such as a prominent main entrance gate made of double wooden doors, geometric wooden patterning on the windows and a central courtyard are blended with the studio’s distinct style and an emphasis on materiality and the human senses is incorporated into the design.

Whilst the design of the exterior has been retained as a nod to the building’s history, the interior has been significantly updated to represent a minimalist, clean and industrial aesthetic. Located on the ground floor, the layout of the hub is open plan.

Referencing the Shikumen organisation of spaces, the rooms are arranged around a Central Hall and Courtyard. The Living Room, Library, Bathroom, and Office are defined by changing typologies and products rather than walls interrupting the space.

Materials that are intrinsic to the brand’s identity such as stone, metal and glass also distinguish the areas. Several massive blocks of quarried solid stone are on display in the centre of the new hub, acting as a podium for accessories.

The hero products, which feature in the Shanghai hub include FAT, SPRING and WINGBACK, as well as pendant systems displaying multiple combinations of MELT, MIRROR BALL and BEAT. For the first time in China, Tom Dixon’s veteran Bird Chaise will be available at the new Shanghai hub. To celebrate the opening, Tom Dixon Studio has partnered with a local gin brand, Peddler, who have a pop-up gin bar in the store for three months. The Shanghai flagship is the brand’s third retail space to open in China, following the opening of the Hangzhou store in December 2019 and the Beijing Sanlitun Bottle Concept store, which opened in September 2020.

ZUHAIR MURAD

Have you noticed that your makeup is now skincare?

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BEAUTY

The rise of skincare in makeup 2020 may have been a year unlike any other, but the beauty industry is known to think quickly on its feet. With reduced foot traffic at retail outposts to contend with, production processes were quickly overhauled to adapt to the new normal. “Makeup is no longer typecast in the role of enhancing cosmetic features, but is now touted as a multitasker,” declares Reena Chhabra, CEO of Nykaa Brands. She adds, “While 2021 might have seen an uptick in skincare-infused makeup, we launched Kay Beauty in 2019 as one of the first few skincare-infused beauty brands, so this trend has been in the making for a while.” She believes that several factors have contributed to the spike in demand, with the pandemic-induced lockdown playing a pivotal role in redefining our relationship with our makeup kits. “Amid widespread quarantines, lockdowns, limits on in-person services, social distancing and mandatory masks, beauty customers are changing their consumption habits and gravitating towards products that offer multiple benefits and uses. The pandemic has made consumers more conscious of their choices, and they now look for products that can help achieve maximum results with minimal effort,” she explains.

The era of ingredient-savvy consumers The modern skincare savant of today knows her ascorbic acid from her azelaic acid, and can rattle off hydroxy acids with ease—both alpha and beta. It comes as little surprise then that the same diligence is now being expected of her makeup kit, and experts believe that the pandemic has played its part in extending the skincare memo to the cosmetic industry as well. “During the lockdown, people were more than happy sitting at home with a blob of anti-acne serum on their face,” observes Siddharth Somaiya, founder of Organic Riot. As the restrictions began to ease and the world gradually opened up again, people started re-examining what they were asking from their makeup kits. “In the new normal, people will still use their face as a canvas and makeup as the tool to constantly redefine themselves. But now what people want is the perfect canvas, ie their skin, so the makeup is just a form of expression rather than a tool to conceal,” he adds.

Baisakhia agrees, and adds, “While the new reality is challenging, it's also an exciting time to be alive in the beauty industry because brands can leverage this temporary pause to reinvent themselves.” After all, the pandemic has proved that brands may not be bulletproof, but those that have an ear to the ground will be able to thrive in the new normal.

DIOR

CHANEL BEAUTY

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