fighting the messaging fraud beast The previous article in this series entitled “Not all messaging frauds are made equal� outlined the many varied ways that attempts are made to bypass the legitimate routes for messaging delivery and how those can be used to deceive the consumer, hurt the brand, and financially damage the mobile networks involved. The mobile network that serves the end-customer is perhaps the only one that has a broad visibility of the fraud issues and has the most to lose financially in terms of lost revenue. But maybe more importantly, its reputation is on the line, with disappointed customers hit with spam or fraudulent messages.