Design
Hotel Business Review
of the customer,” Chaudhry averred. According to him, appropriate music in sync with the theme of the restaurant, and staff uniform reflecting the theme and image of the restaurant are the other happening trends in the Indian restaurant business that are contributing to the design element of the restaurants.
Pragmatic Tips Khanna gave a few tips to enhance restaurants’ design and décor. “It is crucial to create an atmosphere in your restaurant that is conducive to the type of food that you serve, as well as to the types of customers that you attract. Every detail in your action should contribute to the restaurant’s ambience,” opined Khanna. For example, the design of the restaurant should also be extended to its menu. “Take a look at your menus. Do they reflect the atmosphere of your restaurant or just words written on a paper?” questioned Khanna with relevance. Similarly, cutlery and crockery of the restaurant should be part of its design elements. “The dishes, silverware and
Rajesh Khanna linens, etc. at the restaurant should add to the restaurant’s ambience and decor. Using mundane white plates and polyester napkins will contribute towards dampening the atmosphere. Think about what types of plates and glasses would support your restaurant concept and add something different to the dining experience,” he elaborated further. “A restaurant should understand its
guests’ sitting requirements, for example, whether they are comfortable sitting in open space or private tables. Sitting makes a huge difference while dining,” proffered Solanki. He also rightly emphasised on cleanliness. “No matter whichever design and decor we use until cleanliness is not our priority then nothing could be highlighted through design in the restaurant,” Solanki noted. Chaudhry also gave some tips to enhance restaurants’ design and décor. “There should be a touch of green in the restaurant’s decor; it gives a feeling of freshness and serves as an essential part of the décor. Use of wood should be there in the restaurant design. Wood has the potential to absorb noise and gives a soft feel to the space. And most importantly, the restaurant’s design should do justice to its concept. The restaurateur needs to provide a link between the concept of the restaurant, food, theme and décor,” he elaborated. Jain gave three tips on enhancing the restaurant design. “Focus on simple elegance, have some quirky elements in the design, and make it youth-friendly,” he asserted. n
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