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2017 EVERGREEN CLASSIC BENEFIT HORSE SHOW August 9th – 13th

IN SUPPORT OF ANIMAL AID USA


Your Sponsorship Saves Lives We are proud to partner with Animal Aid USA, a 501 (c) 3 Non Profit Public Charity & SBW Rapid Response Rescue, the beneficiaries of the 2017 Evergreen Classic Benefit Horse Show. Animal Aid USA believes that by providing the proper education and resources, we can change the future of unwanted, abused and abandoned animals. To date, Animal Aid USA has saved the lives of over 18,000 dogs, puppies and cats. SBW Rapid Response Rescue works with Animal Aid USA to respond quickly in an emergency to rescue animals and their caretakers. Acting as an Animal Red Cross, SBW Rapid Response Rescue provides funds and logistics to rescue operations working in natural and manmade disaster areas along with emergency funding for HORSES in need.

PRINCE LORENZO BORGHESE, FOUNDER ANIMAL AID USA


TAKE YOUR MARKETING TO NEW HEIGHTS The Evergreen Classic Benefit Horse Show is excited to invite you to join us for our 2017 summer event. We are rolling out new marketing avenues for the show this year and adding enhancements to the entire horse show experience and that means we’re taking care of our Exhibitors, and Business Sponsors like never before. We will personally work with you, get to know you and provide you with a first-class, friendly and professional sponsorship experience. The Evergreen Classic, the largest and most prestigious horse show in Washington state is held every August and attracts national and international riders competing for the $25,000 Grand Prix and a $15,000 International Hunter Derby as well as other exciting classes. Superior equestrian competition combined with exceptional VIP hospitality is what makes The Evergreen Classic the place to be and be seen for Exhibitors and Sponsors alike.

Business Sponsors will benefit from their alliance with the affluent Evergreen Classic brand.

We want our sponsors to receive MORE recognition then ever before. The Evergreen Classic Benefit Horse Show Sponsor packages include several levels of support for individual marketing goals with opportunities for advertising in the Official Evergreen Classic show program guide, prize book, title sponsorship, venue signage, ring banners and PA announcements, premium vendor location and multiple campaigns across social media platforms with targeted advertising to equestrians around the US. Business Sponsors will benefit from their alliance with the affluent Evergreen Classic brand. Equestrian fans, spectators and exhibitors are loyal passionate clients who support those companies that support their equestrian sport and lifestyle. If your business is equestrian services, automobiles, fashion, real estate, financial services, jewelry, fine art, hotels, restaurants or catering, the Evergreen Classic provides you an exclusive opportunity to partner your brand with this luxury lifestyle event and connect with one of the most affluent demographics in the world market.


Demographics of Exhibitors and Attendees 30 NIGHTS

88 MILLION PEOPLE

in a hotel

rent a vehicle 4 times per year

attend horse-related events each year

40%

individual income

$180,000+

40%+

net worth

$500,000+

3+

vehicles,

55% purchased in last year

participated in

40%

own a farm 66% are 10+ acres

5

horses owned

14

equestrian events each year


SPONSORSHIP BENEFITS


TITLE SPONSOR $25,000 Title Sponsorship & Venue Signage • • • • • • • •

Exclusive Naming Rights to the Grand Prix Class Grand Prix Arena Banner Award Presentation Premier Stabling Promotional Materials Displayed Crew shirts with logo Signage on Water Truck/Tractor Premier Vendor Position

Announcements • Recurrent public announcements during horse show Digital Advertising • • • • •

Strategic co-branding with the Evergreen Classic brand/logo Dedicated press release & E-blast to proprietary list Business link on E-blasts, press releases and website Targeted social media promotion and brand integration Inclusion in all video promotions

Print Advertising FULL PAGE EDITORIAL Program Guide • Black & White Ad in Prize List, 2 Full Pages Preferred Placement • Full Color Ad in Program Book, 2 Full Pages Preferred Placement VIP Tent Access • 2 premium VIP tables (16 guests, front row) wristbands for access all week • VIP Parking


DIAMOND LEVEL $15,000 Title Sponsorship & Venue Signage • Exclusive Naming Rights to the $15,000 USHJA International Hunter Derby • Grand Prix Arena Banner • Award Presentation • Promotional materials displayed • Signage on water truck/tractor Announcements • Recurrent public announcements during horse show VIP Tent Access • 1 VIP Premium Table (8 guests, front row) and wristband access all week • VIP Parking Digital Advertising • Business link on E-blasts, press releases and website • Dedicated press release & E-blast to proprietary list • Targeted social media promotion and brand integration Print Advertising • Black & White Ad in Prize Book, 2 Full Pages Standard Ad • Full Color Ad in Program Guide, 2 Full Pages Standard Ad


GOLD LEVEL $10,000 Title Sponsorship & Venue Signage • Exclusive naming rights to the USHJA National Hunter Derby • Banner in Grand Prix arena • Award Presentation • Promotional materials displayed Announcements • Recurrent public announcements during horse show Print Advertising • Black & White Ad in Prize List, 1 Full Page Standard Ad • Full Color Ad in Program Guide, 1 Full Page Standard Ad VIP Tent Access • 1 VIP Premium Table (8 guests,front row) and wristband access all week Digital Advertising • • • •

Business link on E-blasts, press releases and website Targeted social media promotion and brand integration Targeted social media promotion and brand integration Inclusion in all video promotions


SILVER LEVEL $5,000

EMERALD LEVEL $2,500

Title Sponsorship & Venue Signage

Title Sponsorship & Venue Signage

• • • •

• Exclusive naming rights a division class • Banner in main hunter arena • Award Presentation

Exclusive naming rights for 2 division classes Banner in main hunter arena Award Presentation Promotional materials displayed

Announcements

Announcements

• Dedicated public announcements during horse show

• Dedicated public announcements during horse show

Digital Advertising

Digital Advertising

• Business link on Evergreen Classic website & E-blasts • Targeted social media promotion and brand integration

• Business link on Evergreen Classic website & E-blasts • Targeted social media promotion and brand integration Print Advertising • Black & White Ad in Prize List • Full Color Ad in Program Guide VIP Tent Access • 4 VIP Access Passes – Wristbands for access all week

Print Advertising • Black & White Ad in Prize List ½ Page Standard Ad • Full Color Ad in Program Guide ½ Page Standard Ad VIP Tent Access • 2 VIP Access Passes – Wrist Bands for access all week


Customized Sponsorship Package YOU TELL US WHAT YOU WANT! Our marketing experts can customize a sponsorship package tailored to your special needs. This can include on-site advertising, custom sponsor jumps, vendor space, division classes and or sponsored parties. Patrons of Evergreen Classic - $1,000 • Listing in Prize List & Program Guide • Logo included on social media promotions • VIP Access & Table for 4-Wristband access all week

Evergreen Classic Supporters - $500 • Listing in Program Guide • Logo included on social media promotions • Special Section for Trainers & Business Listing on website Media & In-Kind Sponsors • Listing in Prize List & Program Guide • Logo included on all social media promotions • VIP Access

To inquire about our SPONSORSHIP PACKAGES please contact

Valerie Young, Sponsor Chair 303.668.1332 vyoung@HorseConnection.com


Meadow Wood Equestrian Center 18601 Sky Meadows Lane, Snohomish, WA

evergreenclassic.com

Evergreenclassicsponsorshipopportunities2017  

Evergreen Classic Benefit Horse Show 2017 Sponsorship Opportunities. In support of Animal Aid USA.

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