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S T Y L E R I D E R : M AYA S C H N E I D E R • S T Y L E P R O F I L E S : B AC K







World Equestrian Center

H& S


Horse & Style’s biggest giveaway of the year is here! Beginning on December 13th and running through December 24th, H&S will be giving away one of the following prizes each day (for a total of 12 of our favorite things). Follow along on Instagram to enter. Good luck, and a huge thank you to our sponsors!













1. Equine Elixirs Positude Supplement 2. Bates Stirrup Leathers or Webbers (winner’s choice) 3. Therapy Corner Store Scrub & Liniment Set 4. Hygain Feeds Bonafide 5. World Equestrian Center Swag Bag 6. Roeckl Riding Gloves 7. Interest Candles Set of 4 Candles (“Whip & Spur,” “High Point,” “Fall” and “Winter”) 8. Riata Sun Hat 9. Danielle Demers Set of Three 5"x7" Gicleé Prints 10. Top Jock Tack Boxes Custom Whiteboard 11. Dreamers & Schemers Set of 5 Socks, a Tote and Spur Straps 12. Butet Leather Care Kit

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SHP Spring Festival | Schooling Show April 17 - 18, 2021 SHP Spring Classic | AA May 12 - 16, 2021 HMI Equestrian Challenge | AA May 19 - 23, 2021 SHP Summer Solstice | Schooling Show June 12 - 13, 2021 HMI June Classic | A June 16 - 20, 2021 USEF Junior Hunter National Championship - West | AA July 20 - 25, 2021 HMI Equestrian Classic | AA July 28 - August 1, 2021 Giant Steps Charity Classic | AA August 3 - 8, 2021 Split Rock Jumping Tour Sonoma International CSI 2* September 8 - 12, 2021 Strides & Tides | A September 15 - 19, 2021 SHP Season Finale | A September 22 - 26, 2021 SHP Halloween Harvest Festival | Schooling Show October 23 - 24, 2021 SHP Holiday Spectacular | Schooling Show December 4 - 5, 2021

S O N O M A H O R S E PA R K . C O M I G & F B : @ S O N O M A H O R S E PA R K Photo Š Alden Corrigan Media

32 90


86 112



10 | OUT & ABOUT

8 | FROM THE PUBLISHER The Dog & Pony Show

Capital Challenge


12 | 10 THINGS The Equestrian’s Concierge 14 | OUT & ABOUT

Sonoma Horse Park Summer Shows

Sloane Coles

& ABOUT Del Mar International

THE LINES Horses, Hearts & Havoc



Sarah Appel

18 | OUT

20 | BET WEEN 22 | GRAZE


SIP Holiday Cheese and Wine Pairings &

25 | OUT

& ABOUT SRJT Columbus International CSI2*



Danielle Demers


Jeanette Gilbert

Maya Schneider


40 | OUT

ABOUT SRJT Sonoma International CSI2*

Pam Maley



The Importance of an Education

48 | OUT

& ABOUT National Sunshine Series


BACK Dangerous Orphans


SPOTLIGHT JB Horse Standards

62 | ST YLE

PROFILES Back to Basics

64 | ON


COVER World Equestrian Center – Ocala THE

74 | H & S

HOME Eloise Stevenson

82 | OUT

& ABOUT Sonoma Horse Park Fall Shows

84 | THE

GOOD LIFE Spotlight On: Asado

86 | NEW PRODUCT ALERT Solid Citizen Equestrian



Bettina Norton


96 | GREEN

LIFEST YLE Huntsmen & Hounds

104 | BEHIND


Laurie Berglie, Pam Maley, Lila Gendal, Jeanette Gilbert, Erin Gouveia, Alli Addison, Katherine Dash, Annie Heise, Ali Sirota, Jennifer Leon, Jump Media, Catie Staszak, Amanda Mactas, Terri Roberson, Psy. D., Carrie Wicks, Ph. D., Claiborne & Lime P H OTO G R A P H E R S

Maven Photo + Film, Evelina Jakovlevskaja, Alden Corrigan Media, Claudia Craig Photography, Tara Arrowood, Jump Media, Ashley Neuhof, John Laptad, Mara Sommer for Love & Object, Jane Ussher, Sophie Bayly for Show Circuit Magazine, Alexis Manning, Andrew Ryback, Cam Mackey, Danielle Demers, Elizabeth Hay, Armand Barragan, Kathy Russell Photography, Anne Gittins Photography, Dani Maczynski, Winslow Photography, Julia B Photography, ESI

THE SEAMS Victoria Asuaje of Criniēre Life


PRODUCT ALERT Interest Candles


ON THE COVER: The new World Equestrian Center – Ocala; photo © Maven Photo + Film



The Kenyan Collection

126 | OUT

& ABOUT SHP Halloween Harvest Festival


Horse & Style Magazine is an equestrian lifestyle publication that is published quarterly and available at participating tack shops nationwide for $10, and while supplies last at large training centers and hunter jumper horse shows. The written and visual contents of this magazine are protected by copyright. Reproduction in whole or in part without written permission from the publisher is legally prohibited. Copyright © 2020 Horse & Style Magazine LLC. TM

Haute Hound

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Evelina Jakovlevskaja


American Gold Cup


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Bates Arena Saddles




Pam Maley

Laurie Berglie

Jeanette Gilbert

Danielle Demers lives on the coast of Maine with her husband and son. A lifelong equestrian, she has always been inspired by horses. After graduating with a BFA in Painting, she worked to find a way to combine her passions for art, design, and the equestrian lifestyle. Through her work with EqSol, and as H&S’s Editor & Art Director, her interests have been melded together more perfectly than she could have imagined.

An avid former foxhunter, Pam knows well that special bond between horse and rider. With her husband she was co-owner of Dunford Farm, a Thoroughbred farm in Lexington, Kentucky, where she was involved in every aspect of the horses’ lives. Her journey with horses continues as a member of the EqSol Team.

Laurie Berglie lives in the Maryland countryside where she enjoys renovating her fixer-upper farm, reading horse books, and competing in the hunters. Laurie is also an author of equestrian fiction and maintains her lifestyle blog and Instagram, “Maryland Equestrian.” She has a BA in English from Stevenson University and an MA in Humanities from Towson University.

Jeannette owns and operates Jaz Creek, Inc. in Petaluma, CA. Offering rehabilitation, retirement and breeding services, Jeanette is intimately familiar with the 24/7 equine lifestyle, but wouldn’t change it. The Jaz Creek breeding program has now been in operation for over 10 years and Jeanette is proudly competing and selling her young future stars.

Alli Addison

Annie Heise

Jennifer Leon

Terri Roberson, Psy.D.

Alli was born, raised and still lives on a ranch that has been in her family since 1837, located north of Santa Barbara, CA. Alli holds a BS and MS in Business Marketing from California Polytechnic State University. A lifelong equestrian, she has a passion for riding hunter/jumpers, loves art and the equestrian lifestyle. Alli also enjoys spending time with her husband and children.

Annie Heise is an actor, a lifelong equestrian, and now a designer and entrepreneur. With television and film roles to her credit, she has recently added founder and CEO to her resume with the launch of Two Bits Equestrian in April 2018. The collection features a sleek line of equestrian-inspired athleisure designed to be worn while riding, to and from the barn, and in daily life.

Jennifer Leon earned a B.A. in Journalism from Montclair State University. Leon won the news writer of the year award for the student-run newspaper, The Montclarion, and the Richard Drukker Award for outstanding journalism major. Leon is a Senior Account Executive at Sirota Public Relations. She has secured coverage for clients in several wellknown print publications.

A licensed clinical psychologist, Terri Roberson combines her passion for horses with her clinical work in equine-assisted psychotherapy. She currently sits on the board of Giant Steps Therapeutic Equestrian Center. Over 25 years on the show circuit has given her an eye for equestrian style and provides constant inspiration for her frequent contributions to H&S.

Erin Gouveia

Lila Gendal

Katherine Dash

Amanda Mactas

Erin Gouveia of Silver Oaks Farm is an accomplished equestrian, award winning photographer, and an artist. She was born and raised in San Diego, CA, graduated from Colorado State University, and now resides in Park City, UT on a small horse farm with her husband. Erin has had careers in Medical Research, Zookeeping, and most currently as a Photographer. She has an Etsy shop filled with her fine art photographs and handmade goods.

Lila Gendal is a 3* event rider based in New England and Ocala, FL. She trains and competes her own Irish conn x TB gelding, Rollo who only stands at 15.3 and has taken her to some of the biggest competitions of her life. Lila rides and trains event horses for a living and if she’s not on a horse she’s either by the ocean or writing! Lila graduated from the University of Vermont in 2010 with a degree in political science.

A native of Seattle, WA, Katherine has spent most of her life around horses. As a junior, she trained with Archie Cox in LA, competing in the hunters and equitation. Now basing out of Wellington, FL, she has shifted her focus to the jumpers, training with Ilan Ferder. Katherine is currently pursuing a degree in Business Administration and Real Estate Development in the Marshall School of Business at the University of Southern California.

Amanda Mactas is a freelance writer based in New York City, who covers all things food, travel and lifestyle. In addition to Horse & Style, her work has appeared in Forbes, PureWow, Wine4Food, Greatist, and BELLA Magazine, where she currently serves as the Food, Travel and Accessories Editor. Keep up with her work @ManhattanTwist.

photo © JXB

Danielle Demers


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Be as one

...the secret to ignite your dressage performance

F R O M the


Publisher and Editor-in-Chief, Sarah Appel, with husband, Matt, daughters, Piper and Ella, and their pony, horse and two rescue dogs; photo © Tara Arrowood

At the beginning of the pandemic, I thought we would only be publishing one issue with any sort of COVID-19-related content. We even thought that by the time our Spring/Summer issue went to print, we would be finished with COVID-19; would we want pandemic-related content in an issue that is supposed to last four months? Well, here we are nine months later, still dealing with the pandemic. So, while we still are able to provide you with an issue packed full of show jumping and equestrian lifestyle, it seems as though content laced with the pandemic might be sticking around for awhile. For me personally, the last nine months have provided some challenges that many working parents are facing: homeschooling, balancing work and home life, and dealing with the daily weight of pandemic-induced stress and fear. The silver lining these past few months has been spending more time outside with my daughters, especially at the barn with their horse and pony, and our two rescue dogs, Rocky (the big one) and Star (the little one), who we recently adopted from Thrive Animal Rescue. They have brought so much


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joy to our family and we are forever grateful for the team at Thrive! On our cover this issue, the much anticipated World Equestrian Center – Ocala opens its doors for their first winter circuit in 2021! After personally visiting the Ocala property at the beginning of construction, I am eager to head back there as soon as I can. Read more about the vision behind WEC – Ocala on page 60. Our “Style Rider” Maya Schneider is an East Coast amateur rider who was recently appointed to the USHJA’s Diversity and Inclusion Advocacy Committee. She has big riding goals and even bigger goals as an advocate for diversity, equity and inclusion in our sport. We’ve always adored her IG #OOTDs and were excited to catch up with her for this issue (page 28). In our new “Green Lifestyle” column Erin Gouveia interviews Michele Rozo of Huntsmen & Hounds to talk about her sustainable line of upcycled bags and totes made from repurposed leather goods such as reins, nosebands and saddle billets.

Her unique collection and dedication to sustainability are inspiring. Read more about the collection on page 96. Style for days... we wouldn’t be Horse & Style without bringing you the latest in equestrian fashion. We are simply obsessed with Criniēre Equestrian (page 104), Solid Citizen Equestrian’s new Kennedy Bomber Jacket (page 86) and the always fashion-forward “Equestrian Tastemaker” collection (page 24). Like all of you, I am hopeful for a brighter 2021 full of horse shows, equestrian destinations and spending in-person time with friends and family. I know we are still many, many months away from “normal,” but I hope that by the end of 2021 we will be able to look back on these times as a distant memory. For now, I will be hunkered down with my own dog and pony show, still in shock over how photographer Tara Arrowood was able to get two adults, two kids, two horses and two dogs to all keep their eyes open in one picture! Best,

Quality You Can Count On

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We have a range of feeds ideal for the equestrian rider, breeder, trainer and high performance athlete. For more information about Hygain’s premium feeds visit:







4. 6.



1. Sophia Mitchell and Chevito pose with the STX Tackbox that Mitchell received as the Leading Junior Rider 2. Leigh Nanda and El Casper, winners of the NAL Children’s Jumper Final 3. Daniel Geitner riding Mr. Manhattan to the win in the $25,000 North American Green Hunter Championship 4. Kaitlin Porath and Breaux 5. Thirteen-year-old Luke Rinehart and Cavalli win the NAL Children’s Hunter Final 6. Jordan Allen and Coltrane after winning the North American Adult Amateur Equitation Championship 7. Dominic Gibbs bests the competition in the North American Junior Flat Equitation Championships


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Photos © Jump Media

10. 8.




8. Madeline Schaefer and Checkmate accept a bouquet of roses after winning the $2,500 WCHR Amateur-Owner 3'3" Challenge 9. Samantha Takacs poses with her medal after winning the flat phase of the EMO Insurance/USHJA 3'3" Jumping Seat Medal Final – East 10. Courtney Lenkart and Glorieus lead the victory gallop in the $25,000 WCHR Professional Challenge 11. Helen Voss plants a kiss on Cantina after topping the $2,500 WCHR Adult Amateur Hunter Challenge 12. Michael Britt-Leon and Private I, winners of the WCHR Professional Finals

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photos by Tara Arrowood

…to be true, pivot and serve in this new environment with …

The Equestrian’s Concierge The Equestrian’s Concierge has been a mainstay in the Northern California equestrian world for nearly 15 years, and along the way founder and owner Ashley Matchett Woods has gained the invaluable expertise that only comes after years of running a business. She is also a branding and marketing expert, and prior to starting The Equestrian’s Concierge, Match created brand strategies for some of the world’s largest companies. So, when COVID-19 hit, Match knew she needed to pivot quickly to effectively serve her customers in this new, socially-distanced world. In a bit of a departure from our usual “10 Things” column, Match has graciously shared “10 Ways” to be true, pivot your business and serve customers in this new environment. With 2020 being such an incredibly difficult year for so many businesses – especially those used to serving customers face-to-face – we hope that these tips and strategies generate ideas.


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1. The Equestrian’s Concierge (EQ)

has always been a service business – we happen to sell products. Now we are offering even more opportunities for one-onone attention and service through appointments and fittings (customers cannot do fittings online). Make it easy for the customer to choose your business. Customers come to EQ for the products, but stay for the advice.



Be COVID-19 compliant. At EQ we limit the store to two customers at a time with a waiting area. We require masks, offer hand sanitizer, regularly disinfect and have installed a plexiglass shield. We email receipts and have customers swipe their own card to minimize contact. We also offer curbside pick-up (“EQ to GO”) and are shipping at a discount. Make it personal. I myself am our customers’ point of contact. The store phone is my cell phone. I am also my own testimonial: I use or have tried all of the products we sell.

4. We buy at three levels to meet

customers’ unique needs: “Premium,” “Mid-Range” and “Value.” This applies to nearly all items we carry. We help our clients figure out where to splurge and

where to save, and are sensitive to financial restrictions. Children or those coming back to the sport, for example, must have three things fit well for safety: helmets, boots and gloves. Clothes can have some growing room.


Offer more ways to shop to keep yourself and your customers safe and confident. We now list more items online more often, offer phone calls for guidance and credit card security, send additional photos via email, and provide digital gift certificates. We also send personally-curated boxes with free returns for athome trials.

6. Find new ways to promote

your business. Instead of planned horse show events, this year we did Facebook live events. These provide the shopping experience and in-store setting through video. We also do #TipTuesday, shoppable social posts, and email touches to top it off.


Offer unique services. Through “Outfitted by EQ,” (ObyEQ) we consult, design and personalize apparel, show setups, and barn gear for riders and barns. We set the trainers’ preferences and standards for everything from nameplates and tack, to apparel

Ashley Matchett Woods, owner & founder of The Equestrian’s Concierge

and tack trunks. This allows for direct ordering and client management – one less thing for trainers to handle.

8. Tips for ways to buy/choose

product: Buy from people and brands you can trust. Work with companies that have a strategic place within your store – a specific buyer. We work with vendors and individual reps who understand the role their products play at EQ and we market and sell together. We see it as a partnership of shared values – sustainability, small business and community betterment.


Diversify. EQ is one of three businesses we own. We have Branded by EQ Business Consulting & Marketing Services and YourBestYouCare, a Rodan + Fields business. The three actually feed and compliment each other. They also provide revenue beyond equestrian clients, but share the same philosophy: offer what I believe is the best of whatever it is.


Keep riding! For your own sanity, for the opportunity to meet your target audience and to try out all of your products in a variety of settings.









6. 1. Uma O'Neill and Clockwise Of Greenhill Z soar over the new “At Sonoma Horse Park We Believe...” jump at the HMI Equestrian Classic 2. A gorgeous Giant Steps Charity Classic champion ribbon 3. Harper Hamilton in Hermès 4. Payton Potter, winner of the USHJA Gladstone Cup Equitation Classic 5. Susie Artes and Laurence Z take a victory lap after winning the Giant Steps Charity Classic $30,000 Wasserman Foundation Grand Prix 6. Katalina Considine-Rickard and Lost in Blue, winners of the Adequan/USEF Junior Hunter National Championship Small Junior Hunter 3'3" Classic Round


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Photos © Alden Corrigan Media







11. 7. "Glynn For The Win:" World Equestrian Center SHP Equitation Transportation Team Challenge Champions Hope and Avery Glynn 8. Skyler Allen and Winterfell 1 compete in the USHJA Gladstone Cup Equitation Challenge 9. That’s a wrap! Enjoying a post-show stroll with a view 10. Patrick Seaton and Skipio K, winners of the HMI Equestrian Classic $30,000 Hygain Grand Prix 11. Sunnybrook’s stunning show set-up in classic equestrian colors 12. Laynie Sheehan gives the adorable Carpaccio Z a hug after winning the Large Junior Hunter 3'3" 16–17 Classic Round at the Junior Hunter National Championship 13. Sami Milo and Lulavani, winners of the Giant Steps Charity Classic $20,000 USHJA International Hunter Derby presented by The Townsend Family

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P R O pop


Sloane Coles with her student, Carter Ware; photo © Jump Media


Sloane Coles; Jump Media © oto ph

How do you approach matching a rider with their perfect horse?    @springledgellc  Spring Ledge LLC Each issue, a new question is answered by an industry professional. Have a question you want answered? Send it to


· fall/winter 20


inding the perfect partner in a horse is exciting, but something that needs to be approached with patience. That’s often the hardest part. It’s inevitable that when any rider is ready to begin a partnership with a new horse they have a tendency to rush the process. It’s important to remember that the right horse will come along – sometimes that’s right away, and sometimes it takes some searching. Either way, patience is the most important tool for making a good match. ALL ABOUT THE FEEL For me, feel is the easiest way to determine if a horse is right for one of my riders. I can usually tell right away based on how the horse feels when I am riding it. I want a good feeling off the ground with enough scope and carefulness for the intended purpose. I’ll then establish that the horse is honest with a good rhythm that brings the distances up nicely. I don’t want any of my riders to have to work really hard to maintain a good rhythm and fight for a distance. For amateur or greener riders, I like to find a horse that has a little blood so they learn to be comfortable going forward. Generally speaking, the right horse will usually catch my eye. I try to get to know my riders well enough so that when it happens, the horse instantly matches with one of them in my head before we start the trial process. If that doesn’t happen right away, I usually have a number of horses that I have seen in the past in mind. I also work with Katherine Walsh in Europe, who is very talented in matching horses and riders.

Sloane Coles with student, Schuyler Hall; photo © Jump Media Sloane Coles and Coldplay; photo © Jump Media

LOV E AT F I R S T S I G H T Sometimes horses and riders just click. When that happens, you usually see the pair get better and more confident very quickly during a trial ride. If there’s even a question in the rider’s mind about the partnership, it’s not the right match. I’m not sure whether I get attached to horses or I’m just lucky, but I have a number of horses in my program that work for several different riders and are able to stay with me for an extensive amount of time. I know that sometimes people find a horse and are convinced it’s the right pick for them after only viewing a video. That is hard for me because I rely so much on feel. Sometimes they are super flashy on the video and they just aren’t a good fit, while other horses are not impressive in a video, but blow you away under saddle. For example, when I found my last grand prix horse, he wasn’t spectacular in his videos. I had to have a little faith in Katherine, who was confident he was going to be a fit for me.The first time I jumped him he was super, and I knew it was right.

— S LOA N E CO L E S Sloane Coles grew up in The Plains,Virginia, immersed in all things equestrian. Her father, John, is a former steeplechase jockey and currently Joint Master of Orange County Hounds while her mother, Julie, is an accomplished hunter and jumper competitor. There was little doubt that their third and youngest child, Sloane, would follow in her parents’ footsteps. After a successful career as a junior, she formed Spring Ledge, a top-class hunter/ jumper facility located in the heart of Virginia’s hunt country. In addition to developing horses and riders for the show ring, Sloane and her family operate a retirement program caring for more than 50 horses.

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D E L M A R I N T E R N A T I O N A L , W E S T PA L M S E V E N T S – D E L M A R , C A






6. 1. Carly Anthony and Hera de Landette II, winners of the $22,500 Surfside Grand Prix presented by California Horsetrader and 2. Ashlee Bond’s mount, Lazy, with a lovely blue West Palms Events ribbon after winning the $5,000 1.40m 3. A beautiful set up and a sleepy dog at Pegasus Show Stables 4. With no spectators allowed due to COVID-19 restrictions, taking video becomes even more important 5. Mattias Ekeroth and DeCarlos in the 1.30m 6. Bretton Chad on Coral Reef Cleo Van de Helle flying in the 1.40m


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Photos © Julia B. Photography







12. 7. Megan Kerpsack and Challenger Z in the 1.35m 8. West Palms Events crew member Omar Ochoa testing his high jump skills 9. Nicole Haunert gives Isabel a well-deserved treat after a great round 10. After two rounds and a work-off, Paige Walkenbach is named the 2020 Onondarka Medal Finals Champion 11. Ashlee Bond and Donatello 141 win the $50,000 Grand Prix of the Pacific presented by EQ International Real Estate 12. Jamie Barge and Luebbo in perfect form 13. Riders and grooms enjoying the ideal weather at the picturesque Del Mar Horse Park

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B E T W E E N the


by Laurie Berglie

Horses, Hearts & Havoc 8 N OV E L C O L L E C T I O N | K I N D L E E D I T I O N : $ 4 . 9 9

Eight full-length equestrian novels for only $4.99? Yes, please! This unique collection is the perfect indulgence for fans of romance, mystery, suspense – and horses, of course! All of these books are part of previously published series, so it’s an inexpensive way to read the first book in each series from several different authors of adult equine fiction. Whether riding jumpers, dressage, western, racehorses, or gaited horses, there is plenty of horses, hearts, and havoc! Below is a brief overview of the novels in this collection.

On the Buckle (Dream Horse Mystery #1) by Candace Carrabus A down-on-her-luck show jumper must keep a job for a year to get a surprise trust fund. Just when she thinks she’ll die of boredom at her new position, a dead body turns up and the spirit of her favorite horse begins visiting her dreams, trotting her closer and closer to the killer’s identity.

In The Reins (In The Reins Equestrian Romance Series Book 1) by Carly Kade A city-girl-gone-country, a handsome cowboy, and a horse meet by fate on a southern farm. She’s looking for a fresh start and unexpectedly falls for the mysterious cowboy. But can a man with a deeply guarded secret open himself up to the wannabe cowgirl in the saddle next to him?

Riding for Redemption (Redemption Series Book 1) by Bev Pettersen Megan is determined to find her missing brother even though no one else at the cutthroat California Jockey School seems to care. Her only ally is a recuperating private investigator who, unfortunately, is


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the school owner’s best friend. Soon she is torn between a blossoming romance and a far-reaching conspiracy… And misplaced trust can be deadly.

Show Barn Blues (Show Barn Blues Book 1) by Natalie Keller Reinert Grace’s show barn has been the focus of her life for decades, and she doesn’t want anything about it to change. But as tourism encroaches on her Floridian farm country, she’ll have to think fast and find new allies to keep her stable from becoming history.

Through the Mist (Book One of the Two Ponies Trilogy) by Susan Abel When a love triangle ends in tragedy, a riding instructor devotes her life to her horses and students until the truth behind her heartbreak is revealed, giving her a second chance at happiness and love.

spend the summer doing a little riding and writing, while taking a break from her love life. But then she meets Beau Bridges, a handsome horse vet who steals her heart and turns her world upside down.

Cut and Run (Aspen Eyes Book 1) by Amy Elizabeth It’s anything but love at first sight when Rebecca, a streetwise woman on the run, starts working for cynical cowboy Alec. Only when a dangerous stalker tracks her down will she learn how much her new friends are willing to risk – and sacrifice – to protect her.

Stake Night (Stake Night Book 1) by Susan Archer

(Equestrian Romance Series Book 1) by Laurie Berglie

Stake Night chronicles a year in the glamorous world of gaited show horses where the rewards – and the competition – are immense. The story tracks the grueling journey of five horse, rider, and trainer teams from across the U.S. and the lengths to which some will go to win the coveted World Championship.

Tired of her life in Maryland, Molly heads to Lexington, Kentucky, where she’ll

The collection can be purchased on Amazon and is in ebook format only.

Where the Bluegrass Grows

Congratulations to Nina Alario & Drop The Mic In a trying year for many, it’s been a joy to watch Nina and Shorty shine.

Winner: $5,000 Sterling View Farm USHJA National Hunter Derby at Sonoma Horse Park Winner: $7,500 USHJA 3’0” National Hunter Derby at Paso Robles Horse Park Second: $5,000 USHJA National Hunter Derby at Sonoma Horse Park Third: $5,000 USHJA National Hunter Derby at Del Mar International Fifth: $7,500 National Hunter Derby at Temecula Valley National Horse Show Thank you to the entire Estancia Farms team: Mariano, Carlos, Juan, Ray, Viktor, and Nico. Team Shorty would not be possible without your support!

Photos by Alden Corrigan Media



by Amanda Mactas


Holiday Cheese and Wine Pairings If there’s one thing we can always count on during the holiday season no matter what, it’s that it’s made for indulging. Wine and cheese might be vices during the year, but come year end it’s best to celebrate, and nothing goes together better than these two treats. When pairing them, however, make sure you know what you’re doing. Nothing is worse than when one flavor overshadows the other and you end up missing out on something delicious.


harles Duque, the managing director of the Americas for CNIEL, or French Dairy Board, and overseer of the French Cheese Board in New York, offers us one of his tricks of the trade to ensure pairing success: “When it comes to pairing libations with cheese, I am a big fan of using wines from the same region the cheese is from – as long as it complements and enhances the cheese. For example, you wouldn’t want to pair a delicate triple creme with a heavy red wine. Instead something sparkling is the perfect choice because the bubbles in the wine complement the creaminess of the cheese.”


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Try some of our favorites: Cowgirl Creamery Mt Tam ($20/8 oz.): This famous California triple cream is the most popular seller from Cowgirl Creamery for good reason. Organic, with a bloomy rind and luxuriously creamy center, this easily spreadable cheese is a standout on any food board. Pair it with: Taittinger Brut Réserve ($35.99): Notes of fruit and honey subtly balance this effervescent bubbly. Comprised of a blend of Chardonnay, Pinot Noir and Pinot Meunier, this lightly aged champagne is the ideal companion for this creamy brie-like cheese. Its sharp acidity will help to cut the fat and creaminess of the cheese. Sartori Reserve Cheese Espresso Bellavitano ($79.34/5 lb.): Wisconsin-based cheese brand Sartori has an impressive line of affordable cow’s milk cheese in their BellaVitano line, including this one with an espresso rind. It’s slightly creamier than a cheddar, with both nutty and fruity flavors. Pair it with: Sonoma Cutrer Russian River Valley Woodford Reserve Barrel Finish Pinot Noir ($50): This rich Pinot, aged for four months in Woodford Reserve Bourbon barrels, makes for a great sip whether on its own, or paired with something like Sartori. Its soft tannins, light acidity and notes of black cherry balance out the nuttiness of the cheese and bring out the espresso flavors. Murray’s Cheese Ewephoria Sheep Gouda ($25/lb.): Brought to you by the popular New York City-based Murray’s Cheese, this smooth gouda has a sweet caramel flavor, along with some added nuttiness. It lingers on the palate. Pair it with: Cloudy Bay Sauvignon Blanc ($31.99): The mineral acidity of this New Zealand sauvignon has zesty, tropical notes with a long finish, making it a great partner for Murray’s sweeter cheese. The flavor profiles of both of these balance perfectly. Cypress Grove Midnight Moon ($27/lb.): This aged goat milk cheese gets a slight crunch to it as it ages, formed by protein crystals. These add to its brown butter and nutty flavor, where it is produced in California. Pair it with: Peju Cabernet Franc ($75): This approachable, earthy wine compliments this cheese without overwhelming it. Notes of cherry and peppercorn blend together with vanilla, giving it an easy drinkability. Maytag Farm Reserve Black Label ($15.95/4 oz.): This bold blue cheese revs it up a notch or two with a more audacious, creamy flavor and an edible bloomy rind. Pair it with: Château Guiraud Sauternes ($38.99): When you have a saltier cheese, try pairing it with something sweet, like this fruit forward wine from Bordeaux. Dried fruit flavors are balanced out with a tangy acidity and plenty of minerality, creating an interesting pairing with Maytag.

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5. 2.

4. 6.

7. 1. A socially distanced podium photo for Christian (and Ella) Heineking, Harrie Smolders and Hunter Holloway to close out two amazing weeks in Columbus 2. All smiles for Jessica Mendoza after she and Dublin clinch another SRJT win in the $50,000 CSI2* Grand Prix 3. Flying high to a double clear ride and second place for Harrie Smolders and Hocus Pocus De Muze in the $100,000 CSI2* Grand Prix 4. Spencer Smith and Ayade Hero Z stand while the US National Anthem plays after they captured the victory in the $36,000 Restylane FEI Welcome 5. Karl Cook and Caillou taking on the Split Rock wall 6. Good boy head scratches 7. Rowan Willis flying to the last jump aboard Ekita Eindeken Z

Photos © Winslow Photography

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E Q U E S T R I A N tastemaker by Annie Heise

2020 is now coming to a close… and speaking for myself, there has been an enormous amount of reflection and reprioritization. I have always been one to believe that less is often more when it comes to shopping for my home and my closet. I love surrounding myself with well-made, meaningful pieces that bring me joy and have a story behind them. A focus on craftsmanship is rightly making a resurgence as the dangers of the attitudes and practices behind fast-fashion are becoming more well-known. So, as we prepare to embark on a new year, perhaps paring down and simplifying life in order to focus on what’s really important is the way to go. I have gathered some of my favorite brands that are doing just that. They have a mission and they have integrity… on top of that, the items they offer are incredibly beautiful… enjoy!

Layering Gold The Hunt Collection Layering gold anyone? The Hunt Collection’s line of jewelry is designed to add some sparkle to your everyday life, whether it’s in the saddle or out on the town… All pieces are made with high-quality materials that, with a little TLC, can last years and years. All gold pieces are made with 14k gold-filled chains and findings, with charms being either gold-filled, vermeil, rhodium or gold plated. All silver pieces are made with sterling silver chains and findings, with charms being either sterling silver or rhodium plated. This all means an approachable price point without sacrificing high-quality materials. Bracelets from $21.95 and necklaces from $27.95:

Horse Girl Must-Have aeydē Aeydē offers subtle, yet distinctive luxury footwear that integrates effortlessly into a modern wardrobe. Specializing in meticulously crafted leather boots and mules, the aeydē collection is designed in Berlin and manufactured by family-owned factories in Italy. The KATE boot, in particular, is a horse girl must-have; oh so chic, and oh so equestrian… KATE, $425:

Horseland Hrvoje Dumančić Known for his large, distinctive and modern sculptures, Dumančić’s sole purpose is to bring awareness to the beauty and soulfulness of the horse. Paard Verzameld Equine Art Gallery, which currently represents Dumančić’s Horseland collection, writes, “Dumančić is quite far from seeing horses as animalistic symbols of power and pride, but rather reveals what can be called an innate soul of a horse, which is as sensitive and as fragile as a soul of a man.” Sculptures from the Horseland collection are currently available to purchase at or visit for more information.

Roses, Roses, Roses Le Labo Rose 31 Roses, roses, roses… This distinctive unisex scent from the iconic New York-based Le Labo fragrance lab transcends the seasons. Founded in 2006, Le Labo works with a community of craftsmen and women – “the perfumer, the lab technician, the candle pourer, the rose harvester” – to produce their 18 formulated fragrances. Along with the addictive Santal 33 and Baie 19, Rose 31 ranks among Le Labo’s top three most iconic scents, making it the perfect gift to give any time of the year. Rose 31, 50ml, $192:


Modern Day Heirlooms Janessa Leoné This Los Angeles-based label has been a favorite among celebrities and influencers since the brand was established in 2013. Offering a well-made line of hats and leather goods, Janessa Leoné prioritizes responsible practices and sustainability. Truly modern day heirlooms, their hats are classic and timeless. And yes, they offer packable options perfect for taking to horse shows! The Daria straw hat, $315:

Inspired by the Horse Danielle Demers Exquisitely crafted, these drawings add just the right amount of understated equestrian detail to any room. Demers writes, “As equestrians, our love for horses often forms long before our earliest memories. We treasure the bonds with favorite horses that have played foundational, character-building roles in our lives. This collection celebrates these memories and our identities as horsewomen and horsemen.” With both prints and originals offered, there are options for all budgets. Prints start at $30:

Elevated Everyday Essential Two Bits Equestrian This turtleneck is a classic go-to by T.B.E. Collection. An elevated everyday essential, this turtleneck is made with lustrous ethically sourced ultra-soft bamboo. It offers natural UV protection and has antimicrobial qualities. Wear it for a ride, a workout, to work, or a night out; or pair it with T.B.E.’s drape vests and wrap coats. Bamboo Turtleneck, $225:


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An Updated Classic Burberry We all need a classic trench in our closet. It’s a staple that is ALWAYS in style… This new, updated loop-back trench coat from Burberry is just about as chic as it gets. Dress it up or down. Check Panel Gabardine Loop-back Trench Coat, $3,390:

For All Seasons Naked Cashmere Who doesn’t love cashmere? Especially when it is sustainable and ethically sourced. The Karlie Shawl from Naked Cashmere is lightweight and perfect for all seasons. Naked Cashmere also offers custom monogramming… what more could you want? The Karlie Shawl, $175:

Wrap Yourself in Beauty T.B.E. Home Two Bits Equestrian recently expanded and now offers a line of custom home goods. Our current obsession? This ultra-soft oversized pure cashmere and merino wool woven throw blanket. Light, luxurious, and warm, this wonderfully oversized throw is handmade from New Zealand merino and Mongolian cashmere and is finished off with the brand’s signature bits logo. Wrap yourself in this beauty this winter… T.B.E. Oversized Cashmere Merino Throw, $395:

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Ali Telatnik and Catan

Ali Telatnik and Somerset;

photo © GrandPix Photography

Ali Telatnik and Berliner

Landmark Equestrian is proud to welcome clients to our new location at the beautiful Canyon Creek Ranch in Castro Valley. As always, thank you to all my wonderful clients and my long-time mentor Buddy Brown. – Ali Telatnik




Ali Telatnik, Head Trainer • Lindsay Bowman, Assistant Trainer 425.241.1410 •

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photo © Alexis Manning



by Danielle Demers photos by Alexis Manning & Andrew Ryback

Maya Schneider

photo © Andrew Ryback

While Maya Schneider’s talents are many – she’s an accomplished equestrian, has an amazing, effortless sense of style, and has made a career as a psychiatric nurse practitioner – her compassion and civic sensibility are the qualities that immediately endeared her to us...


chneider is a strong advocate for advancing diversity, equity and inclusion in our sport. Participating in a number of panel discussions since June,

photo © Andrew Ryback

Schneider was recently invited to be a part of the USHJA’s “Diversity and Inclusion Advocacy Committee,” which is currently developing training and activities to benefit the equestrian community and fellow USHJA members.

the adult amateur hunter divisions on the East Coast. Schneider currently lives in Rochester, NY with her husband Todd and two Goldendoodles, Douglas and Trixie.

Horse & Style: Describe your riding (apparel) style:

Schneider grew up in Northern California where she competed on the “A” circuit throughout her junior and young amateur careers. After taking a hiatus from the sport to pursue higher education, Schneider made her way back to the saddle, riding with Sarah Barge at Stone Lane Farms in West Bloomfield, NY and competing in

Maya Schneider: I would describe my

style as classic, though I do like to have fun and to push the boundaries of classic subtlety. I show in a custom navy Samshield helmet and have custom dark navy Tucci boots with crocodile toe caps and top details. I also own grey Tucci paddock boots

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photo © Alexis Manning

and half-chaps. One of my shads is a green and grey coat with light purple piping. They are all less bold than they sound!

H&S: What is your head-to-toe riding outfit? MS: I typically show in Samshield, Struck

or Schockemöhle breeches, Charles Ancona jackets, Essex Classic show shirts, and my belts usually offer a pop of color. I wear a variety of brands of schooling breeches paired with Tailored Sportsman or Ariat sun shirts or a Free x Rein bodysuit.

H&S: Do you wear anything for good luck? MS: I don’t really have something I wear

for luck. As a junior, I used to be very superstitious and would paint my nails to match my show shirt, but that was also when more colorful show shirts were trendy. Only a little of that superstition remains: I always wear the same jewelry and a little makeup.

H&S: What are your favorite equestrian brands? MS: There are a lot of great brands I like

– too many to mention. I always like to try new things. In particular, I like the moto bodysuits by Free x Rein and breeches by Struck. Free x Rein’s bodysuits are flattering and look great after the barn – I just trade out breeches for jeans or shorts. I’m 5’5” and have a curvy figure so I appreciate brands who make clothing that flatter different body types. I also have a few items from the


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Kerrits Infinity show collection; my favorite is their mesh coat. I love Tucci boots. They offer such beautiful leather colors, and I own pairs in grey, navy, and black.

H&S: How would you describe your nonhorseshow style?

MS: My non-show style is classic and

simple. I like clothes you can dress up with a pair of heels or wear casually with sandals or sneakers. I tend to wear jeans and a shirt, usually with a French tuck, a classic belt, Converse low-top slip-ons, Katharine Page sandals, and fun heels or wedges with a cute jacket to dress it up.

H&S: How do you handle high-pressure

situations, for example, right before you enter a big class?

MS: I do best when I’m able to relax and

not think about the class too much. Working out can be a nice way to get rid of nervous energy, and so can something distracting like listening to music. The type of music depends on my mood, but usually, my go-to’s are ‘90s or early 2000s hits on Apple music.

H&S: What are your riding goals? MS: My immediate goal is to get a new horse to compete with in the Amateur Owner hunters. My more long-term goals are to qualify for and compete at Devon and indoors, and to ride in an International Hunter Derby.

H&S: What are your career goals? MS: I’m a psychiatric nurse practitioner.

Working during the pandemic, providing telemental health services, helped me to learn that I would like to establish a private telehealth practice that would enable me to travel more easily to horse shows. When I was getting my doctorate from Vanderbilt University, I also developed an interest in teaching and would someday like to teach nursing at the college level.

H&S: What was the most influential moment in your riding career?

MS: The most influential experience I

had was winning the Adult Hunter Classic one year at the Menlo Charity Horse Show with second-round scores of a 90 from George Morris, a 91 from Joe Fargis and a 93 from Scott Hofstetter. Since then, the closest I’ve gotten to those scores was an 87, but I know I can get those scores again. With the right partner, my riding goals are achievable.

H&S: What’s the one thing you never go in the ring without?

MS: I’m still a little superstitious and

wear my Apple Watch (on “do not disturb” while in the ring), my earrings that never come off (barring a special occasion), and two enamel Hermès bracelets. I always wear a little bit of makeup when I’m showing.

photo © Alexis Manning


Advanced, Patented Equine Plasma Technology for Inflammation & Osteoarthritis



Inspiring Animal Science

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by Lila Gendal photos courtesy of Bates Saddlery


Where Elegance and Practicality Collide fall/winter 20 ·



will never forget the conversation my mom and I had when I was about five years old. It went something like this, “Lila, would you like to take ballet lessons like your older sister, or perhaps you would like to try horseback riding?” Before the last word fell out of my mother’s mouth, I enthusiastically replied, “HORSEBACK riding lessons please!” My poor mother and father had no idea what they were getting themselves into. Dropping off their shy middle daughter at a farm thirty minutes away and then picking her up several days a week made their schedules pretty chaotic. They were constantly writing checks and making sacrifices to fulfill a little girl’s passion. I’m positive my mom, in particular, was thinking this was simply a phase, and that someday I would grow out of the horse obsession.Yet here I am, riding, competing and completely submerged in the equestrian world. Horses


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are my oxygen and even though I have struggled to make it work financially from time to time, I have never given up on my dreams, goals and aspirations. As luck would have it, I picked one of the most expensive sports in this world. Equestrians have endless costs, from hay and bedding, to vet bills, to shoeing bills, to competitions, to horse trailers, to tack; the list has no end. Every rider undoubtedly understands the high costs associated with horses, and with every horse comes a set of tack. Every serious rider needs or wants a good saddle and there’s no way around this. Countless riders struggle not only with finding a saddle they can afford, but finding a saddle that actually fits their horse properly. Bates Saddlery’s newest, revolutionary range, Bates Arena Saddles, offers everything you’ve ever needed from one saddle:

style, comfort, affordable cost, and an interchangeable gullet system. Do I have your attention now? If so, listen to this… Bates Arena Saddles are available in jump, all purpose and dressage. With their meticulous attention to detail, combined with a lovely European leather, these saddles are hard to pass by. Every rider will have peace of mind knowing that their saddle is comfortable, practical and affordable. Quite honestly, what more could you want from one saddle? Arena Saddles include all the benefits of Horse and Rider technology, which Bates refers to as “HART.” Such features and benefits include the following; • Freedom of movement and performance panel technology • Precision custom fit: EASY-CHANGE fit solution

• Superior rider performance: comfort seat technology • Protective Cushioning: CAIR Cushion System • Ergonomic flex: Elastiflex™ tree Free movement and performance panel technology entails incredible, soft, wipe-clean panels made from materials that are comfortable for your horse, durable and easy to keep clean! The performance panels are designed to maximize the weight-bearing surfaces of the saddle, decreasing areas of pressure on your horse’s back. This technology helps your horse when at work, allowing increased shoulder movement, which is extremely important to your horse’s overall comfort and performance. EASY-CHANGE fit solution includes the EASY-CHANGE gullet system and the EASY-CHANGE riser system which ultimately gives the rider the options and ability to change the size and fit of the saddle depending on their horse’s needs. Any and all adjustments that need to be made are measurable, symmetrical and totally reversible. Comfort seat technology allows the rider to melt into multiple layers of different foams of exacting densities. The more comfortable the rider, the more comfortable the horse and the entire riding experience. The CAIR cushion system offers maximum comfort for your horse, and here’s why: air pockets constantly conform to your horse’s working muscles while distributing the rider’s weight evenly. Ergonomic flex, or the Elastiflex™ tree, holds clearance above your horse’s wither by providing lateral flexion that works simultaneously with your horse’s muscular movement. Bates Arena Saddles will transform you and your horse as a team through the features offered in their simple, yet extremely effective HART technology. Bates has created a saddle for everyone with multiple options within each genre. Any and all of these gorgeous saddles can be viewed and/or ordered directly online at To read product reviews, visit arenasaddles. com/blogs/news.

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S P L I T RO C K J U M P I N G TO U R S O N O M A I N T E R N AT I O N A L C S I 2 * – S O N O M A H O R S E PA R K , P E TA LU M A , C A


2. 3.





1. Cash Delia fights to remain the fist pump champion 2. Leyland Gleeson and Vertige Du Temple, winners of the $2,500 Morning Star 1.25m Prix, up and over the Animo vertical 3. Kaitlin Campell soars over the highlighter oxer built by Dalman Jump Co. 4. Mark Kinsella and Stern Dei Folletti capture the win in the $50,000 Restylane Grand Prix 5. Celebratory fist bump for a job well done! 6. All smiles after a great round 7. Taking a nice stroll up on the river walkway to close out the day


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Photos © Split Rock Jumping Tour


(916) 50 0 - 2 5 0 8 ꟾ

FEATURE by Katherine Dash

The Importance of an Education

Jennifer Gates at medical school

Lillie Keenan; photo © Laila Klinsmann Photography Katherine Dash; photo © Ashley Neuhof

Many young riders today struggle with balancing riding and academics in a world where every weekend seems to be another horse show, and the demands associated with being accepted into and attending university are high. At times, messages we receive as junior riders lead us to believe that we must prioritize riding if we want to be a top professional rider. That’s not only untrue, but it turns out that balancing both riding and academics provides incredible value to your development as a student, as a rider, and as a person.


experienced the agony of balancing riding and academics, and the pressure to put riding first, throughout my junior years. However, I was able to do both thanks to my support system of parents, trainers, and role models who taught me that doing both is an asset, rather than a liability. I am not alone in recognizing the necessity of a college education and the benefits it offers for a future both inside and outside the sport. While many juniors in the top ranks feel pressure to jump right into their professional careers, many other riders serve as examples of how school and riding can be

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balanced. Jennifer Gates, Lillie Keenan, and Emma Fletcher stand out as role models in the sport for younger generations, thanks to their commitment to succeed both in the classroom and the arena. By raising awareness about the value that one gets from doing both, we hope to prove to young riders that they also can do both, and will ultimately be more successful because of it. Zooming out, our sport as a whole will be better off in the future if our riders pursue excellence both in the ring and in the classroom.

Balance Will Make You a Better Rider & a Better Student

The diversity of experiences will make you excited to drive to a show on Thursday and return to school on Sunday night. Being submerged in only one realm can be tiring. Doing both highlights the aspects you love in each, and leaves you feeling more focused and present in each discipline. Lillie Keenan, one of the most decorated junior riders of our generation, asserts that this balance was crucial to her success, “I think doing both [riding and school] actually helped me. I honestly don’t think I would have the success I’ve had with riding if I weren’t so competitive and driven for school. Having the two things was key: whether I fell off in the grand prix or I won, when I went to school on Monday morning, no one knew and no one cared.” Furthermore, balancing both leads you to cultivate life skills that will be applicable no matter what path you choose. First is time management, the basis of our juggling act. Because you will not have endless time to spend riding your horses or studying for your statistics exam, you will learn to be more focused and strategic about the time you actually spend doing each. Second, a strong work ethic – especially when studying in your dimly lit hotel room after a long day of competing – is necessary. And finally, you will learn to advocate for yourself, whether it’s with your teachers to explain your unique schedule or your coach as to why you cannot make it for a warm-up round on a Wednesday, because you need to be in school. Likewise, as Lillie notes, having strong self-advocacy and communication skills is essential when speaking to an investor or potential client down the road. “This sport requires huge financial investment.You need to be competent to be able to deal with that responsibility, especially if you are talking about owners or clients.You need to be responsible, it’s not just about yourself.” Jennifer Gates; photo © Ashley Neuhof


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While there is no doubt that some schools, coaches, and sponsors understand more

Katherine Dash (center) at high school graduation

Emma Fletcher; photo © Alden Corrigan Media Lillie Keenan at college graduation

than others what it takes to be successful in equestrian sport, there are still lessons to be learned from even the least supportive of circumstances. The perfect place to start garnering these essential life skills is in high school. There is no better time to test the waters than in a relatively low stakes environment where your teachers are there to nurture your success. However, I realize it can be challenging to stay motivated with typical in-person schooling in a sport when homeschooling is the norm. Believe me, Emma, Jenn, Lillie, and myself have all experienced this struggle firsthand. It can be hard to watch the greater flexibility our home-schooled peers may have; however, Emma was quick to point out that she was able to accomplish all her goals in spite of attending traditional high school. And, she did this without missing any

of the typical teenage experiences: flipping her tassel at graduation, attending prom, and just hanging out with friends. “Some of my motivation also came from seeing my peers do online home-school and not getting the full high school experience. While it may work for some people, I feel that going through high school is a necessary thing to do when you are younger.” While COVID-19 has upended this time for many of us, eventually we’ll return to experiencing those normal rites of passage. Emma, like other junior riders who stayed on the traditional schooling path, will greatly benefit in college from the years of developing diverse friendships, and balancing travel, late night study sessions, and studying ringside before the junior hunter jog. Navigating high school and a promising junior career is a precursor to balancing

college academics and continuing an equestrian career, as it requires the same skills, just on a bigger scale. There are myriad paths a young rider can choose that enable them to have both school and sport, ranging from NCAA and IHSA collegiate riding teams to merely choosing a school that is geographically complementary to your riding regimen. But regardless of what route you choose to obtain your diploma, the value of attending college is priceless. College, more than high school, is about discovering yourself and being a part of something bigger. In addition to learning all sorts of amazing things – for example, I took a class on the evolution of hip hop my freshman year – attending university is about enriching yourself socially. Living in a tiny dorm with a random roommate, making new friends from around the globe, and yes,

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Emma Fletcher; photo © Alden Corrigan Media

even doing your own laundry, are all things unique to going to college. And while on the surface it may seem like none of these things will benefit you, whether you choose to turn professional or not upon graduation, that is not the case. The college experience exposes you to a wider variety of people with different interests, and anytime you can build a broader knowledge base and gain exposure to a myriad of perspectives, it will only lead to further success in the horse world. However, whether you develop these skills or something vastly different, your life will only be enhanced by successfully balancing college and riding. And, while juggling the two may be much more complex than it was in high school, because of the skills you’ll develop, you will be more successful in both areas of your life. While there are endless paths to choose, one thing is constant: all of us chose to attend school not because we had to, but because we wanted to. School is not viewed as a chore, but as an opportunity to become a more well-rounded, informed individual in both the equestrian and academic communities we call home. Jenn reiterates this fact, when she notes that being academically curious makes learning


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fun, “I was always encouraged to be curious about anything and everything that caught my fancy as a kid. That really made me prioritize academics, not from a standpoint of having to but wanting to.”

Find Your People

So what advice do we have for the younger generation who are struggling with the balance between riding and academics? Teamwork. Balancing school and sport is not easy, and is not a task that should be tackled alone. It is important to build a support network, whether of parents, friends, teachers, and/or coaches. But regardless of who you choose to lean on, finding those people is essential to achieving success. At the beginning, I tried to do everything myself, seeing asking for help as an admission of defeat. Once I realized that asking for help showed strength, not weakness, and with a good support network, juggling both became not only possible, but certain. Leverage your support system. They are there to help you. For Lillie, it was her mom and her coach Andre Dignelli, who both viewed her scholastic pursuits as her x-factor. For Jenn, it was her family throughout high school and is now her fiancé, Nayel

Nassar, while she juggles medical school with competing at the top of the sport. For Emma, it was her teachers that gave her a helping hand and the ability to travel, as well as her idol Lillie. “If Lillie was able to compete while attending Harvard, then I can surely do high school.” For me, it was my parents who supported my sport and particularly my mom who shuttled me to and fro with grace; my coach, Archie Cox, who understood my need to invest in my education in parallel with my riding career; and Jenn, my role model, who proved doing both is not only possible, but the greatest asset anyone can have. What you are trying to do is not easy. But despite what you’ve heard, being a top rider and a top student are not mutually exclusive, and should not be treated as such. Education is not a roadblock but an asset. And, whether you realize it or not, you have a village of people who have gone through it, and understand the dedication it takes. Jenn, Lillie, Emma, myself, and all the riders who have balanced school with riding, are always available to offer advice and are cheering you on. Our inboxes are always open. We know it can be challenging, but believe us when we say, in the end, it’s definitely worth it.



N AT I O N A L S U N S H I N E S E R I E S – D E S E R T I N T E R N AT I O N A L H O R S E PA R K , T H E R M A L , C A






6. 1. Coveted National Sunshine Series champion ribbons 2. A tiny jockey, still dressed up in his racing silks from the Halloween costume contest, watches the competition from the ringside 3. Ashlee Bond and Donatello 141 take 2nd in the $30,000 Grand Prix sponsored by Carolina Arena Equipment 4. Palm trees and mountainscapes create a picturesque arena backdrop 5. The (adorable) biohazard unit mask up in the Halloween costume contest 6. Keri Potter and Fenna in the $30,000 Grand Prix


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Photos © Andrew Ryback Photography







13. 13.

7. Riders in the warm-up are treated to a beautiful desert sunset 8. The Tiger King makes his appearance in the Halloween costume contest 9. Cassio Rivetti and Neil Jones Equestrian, Inc's Genesis celebrate their victory in the $250,000 STX Vans Grand Prix 10. Will Simpson competes during NSS Week II 11. Richard Spooner and Quirado 12. Golden hour 13. Equitation under the lights

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Big West Anderson well in Toole County, Montana –Well Done’s first adoption



by Pam Maley photos courtesy of The Well Done Foundation

Dangerous Orphans “Never doubt that a small group of thoughtful, committed citizens can change the world; indeed it's the only thing that ever has.” — MARGARET MEAD


we all struggle to do our part to combat climate change, we often despair that the changes we can make are insignificant.Yet, we know that we can’t stop trying. Dangerous greenhouse gas emissions are measured in metric tons. Right now, the world emits about 35 billion tons yearly. Working together across the globe, many countries have made pledges to bring that number down closer to 25 billion – and they have had some success, but more needs to be done. That takes us back to what, as caring individuals, can we realistically do? While the world average emission is four metric tons/person/year, Americans emit closer to 20 metric tons each. Enter an immediate permanent solution: the Well Done Foundation and equestrian Kerri Kent, united by passion to fight climate change. Kent is familiar to the equestrian world as the founder of the performance equestrian apparel business Kerrits. In 1986, she was a competitive windsurfer in the Columbia River Gorge (a windsurfing mecca). At that time, sports bathing suits had not progressed

much beyond triangle bikinis. “The winds were strong, and the suits were not; they couldn’t hold up to the elements, and they were not flattering,” she explains. Kent decided that she could improve on that. A truly amazing get-things-done person, she bought $50 worth of fabric from a Jantzen outlet, gathered a small group of women with a talent for sewing, and got to work. She included fellow windsurfers in fittings and ‘test-surfing’ the suits. Her goal involved creating swimsuits with a sports bra style top and a stay-inplace bikini bottom that would flatter every woman and above all, be comfortable to wear while engaging in active sports. The suits were a hit with the athletic community, and she began selling them out of her truck at windsurfing competitions. Kerrits’ retail store opened in Hood River, Oregon in 1987, where women could order off the rack or customize their activewear. “The process involved developing a unique fit, function, and sewing technique for stretch fabrics,” says Kent. In 1991, the Oregonian newspaper ran a story on Kent and her company in the Living section, and it was picked up by the New

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York Times. In it, she mentioned that she had a dream of creating a line of equestrian apparel with the same goals of comfort and fit.

This photo & below: Kerri Kent, © John Laptad

This is a perfect fit for me. I care about the environment, future of the climate, Montana, and land for horses.”

The story in the New York Times drew the attention of Michael Diamond, a prominent entrepreneur in the equestrian business. He managed Eiser’s, a large distributor of equestrian supplies. He approached Kent with an offer to take over as lead designer for the brand On Course, whose owner/designer was retiring. But Kerri had a different dream and a new partnership was created, where Eiser’s was granted exclusive distribution of the equestrian apparel. She continued using highly technical, advanced fabrics to create riding apparel under the name Kerrits. “We developed a specialty performance riding tight that utilized flat seaming technology for greater comfort and a more flattering fit, giving our apparel an advantage that wasn’t available on the market,” she explained. It is still a top seller today, designed to fit a variety of body types in different riding conditions. The “i” in Kerrits was stylized as a carrot, and a packet of carrot seeds joined the hangtag on every item. Kent and Eiser’s worked together for 10 years, and then the distribution business dissolved. Kent chose to continue in the equestrian business, sold her swimwear division, and set Kerrits Equestrian up to do its own manufacturing and distribution, growing the company into a well-known international brand.


fter 32 years, in 2017, Kent had sold a majority interest in Kerrits, and was ready to give back. “I wanted to do something meaningful for the environment, to be outside, and continue to preserve the future for horses.” Meanwhile, Curtis Shuck, a fellow ski coach and friend of Kent’s, had begun mapping the location of large numbers of abandoned, or ‘orphaned,’ oil wells near his home in Montana. Having been involved with the oil industry for a large part of his career, he understood that these wells continually emit huge amounts of methane, which has 25 times the warming potential of carbon dioxide, into the atmosphere. He started to investigate what could be done, and decided to form a 501(c)(3) nonprofit which became the Well Done Foundation. Because the textile and apparel industry is a significant emitter of greenhouse gases, Kent had already done a lot of work to improve sustainability in the apparel industry and to streamline manufacturing processes through her work with Kerrits. Shuck’s project seemed to dovetail nicely with those efforts.

Big West Anderson plugged, eliminating 6,600 metric tons of methane per year

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Debris and tank removal

Intrigued, she decided first to adopt a well so that she would understand the process from start to finish. “I wanted to go through the physical process of adopting and plugging the well and restoring the surface landscape,” she said. “I had no idea how toxic the situation surrounding these open wells is. The gaping hole in the ground, the smell, and the invisible gas can’t be described in a photograph.” Kent adopted Allen #31-8 in Northern Montana’s Oil Patch. Drilled in 1971, it was abandoned in 1987; plugging it eliminated 5,827.41 metric tons of emissions per year, which is equal to removing 1,425 automobiles from the road yearly. From the 1920s to the 1970s, when oil was booming in Northern Montana, oil companies preyed on the constant financial struggle of farmers by convincing them to sign leases to the mineral rights on their land. For a while, the farmers did indeed make money from these leases – sometimes as much as $700 per week from the oil company. But as the oil industry waned, or the wells ran dry, the oil companies simply abandoned the wells, allowing them to become idle or sit dormant. They took no responsibility for cleanup, restoration, or the emissions of harmful greenhouse gases that continued to leach into the atmosphere. Many of the companies that leased mineral rights from Montana farmers in the 1900s went bankrupt or out of business, so ownership of the idle and abandoned wells reverted to the state.


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The Well Done team identifies abandoned or orphaned oil wells around the state, selects one to be decommissioned, and posts a financial bond with the state’s Oil & Gas Conservation Commission, allowing the state to track the process. The foundation then enters into agreements with the landowners for access to the well. They spend the next nine months researching, monitoring, and measuring the well’s emissions, studying its construction, and developing a plugging plan that is ultimately submitted to the state for approval. The foundation then works with the state, county commissioners, private entities, and the landowners to plug the well and remove abandoned pipes and machinery, returning the land to its predrilling condition. The entire process costs approximately $30,000. Plugging a well involves a special cementing process that extends 1,550 feet underground and all the way up to the surface before it is finally capped and the methane emissions are stopped. Once a well is thoroughly decommissioned (plugged and capped), then the surface restoration can begin so that the landowner can put the land back into productive use again. The foundation has a 10-year post-closure monitoring program where the plugged well is studied to ensure that methane gas doesn’t continue to leak. The foundation is just getting started, working on raising awareness and decommissioning more than 200 wells in Toole County,

Testing for emissions

Montana, and across the state. “It’s such a wonderful opportunity, something we can do right now that immediately changes the future,” Kent tells us with enthusiasm. “This is a perfect fit for me. I care about the environment, future of the climate, Montana, and land for horses. Since becoming a member of the board, I’m working hard to create awareness about orphan wells and how meaningful plugging each of them can be for greenhouse gas emissions.” Kent hopes to reach out to companies in the equestrian and outdoor industries to get involved in well-plugging efforts through volunteer work or donations. There is even a program to purchase carbon credits to offset usage and operate as a carbon neutral company. Kent’s 23-year-old son just graduated university with a degree in Forestry and a certificate in Geographic Information Systems. He hopes to join the Well Done team to use that technology to map abandoned wells, and determine their emission levels, in the 20 states where these orphaned wells exist. So far, 3.2 million wells have been identified and are emitting 120 million metric tons of emissions per year. As awareness spreads, the hope is that more and more young people like Kent’s son will get involved, and impact climate change positively for their future. “But right now,” says Kent, “we will fight climate change one well at a time.”

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by Lila Gendal

Photo Š Alden Corrigan Media



Where the Possibilities Are Truly Endless

he year 2020 will arguably go down in history as one of the most unpredictable and daunting twelve months any human being of this present generation has witnessed. COVID-19 has certainly shown its true colors by testing our planet with an outrageously infectious disease, leaving the human race stunned, terrified and with dwindling funds. What good has come from this year? What positive outcomes have been left before us? Where exactly is the light at the end of this tunnel?

Individuals have struggled to stay afloat, others have almost defied the economic hardships, but who are these people, or businesses, and what exactly is their secret? Are they some kind of phenomenon, or simply stroked by a moment of good luck? While the equestrian world in its entirety cannot be reduced to a single stereotype, horses and riders have continued to canter over jumps that will collapse when impacted. In other words, whether or not equestrians (specifically show jumpers,

event riders and hunter jumpers) have been able to compete this year, or have been forced to practice at home due to COVID-19, thousands have continued to hone in on their skill sets. Show jumpers, event riders, and hunter jumpers cannot practice such routines without rails and standards. Surprisingly enough, the number of companies that build jump standards and rails in the world is quite small compared to the number of equestrians who participate and compete in jumping disciplines. Which companies

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in the U.S. are the most successful and where are they located?


ecently I had the privilege of sitting down and chatting with the mastermind, owner and creator of JB Horse Standards; Jonathan Berger, and we had a fantastic conversation. Jonathan and his company, JB Horse Standards, both reside in Rancho Cordova, California. Interestingly enough, the company was created four years ago because the owner of the company (Jonathan) went on a few dates with a horse girl and one thing led to another and this unbelievably successful and creative company sprouted as a result. But there’s more to the story…

some lessons. The owner asked if I would ever be interested in building some jumps. I took a few lessons a week and built the owner some jumps. My mom posted some of the photos of the jumps on Facebook and it basically snowballed from there.”

best to the best,” and he prides himself on offering quality, not quantity at JB Horse Standards. Whatever jump you’re envisioning, he will create. Anything you want, he will grant that wish and turn that idea into reality.

From my conversation with Jonathan it became crystal clear right away that he runs, owns and manages a very successful West Coast company that focuses on catering to the clients’ needs first and foremost. He mentioned offering “the

Jonathan said he has a half dozen full time employees. They contract with a few different shops, but all of the work derives from his original designs, or the designs requested from clients. They build some jumps in house and contract some out.

Jonathan said, “I finished college and literally drove past a hunter jumper farm one day and pulled over to inquire about taking

Photo © Alden Corrigan Media

Photo Š Alden Corrigan Media

Photo © ESI


hat sets this jump standard company apart from others? JB Horse Standards offers completely custom-built jumps. Would you like giant high heels in ruby red, or life size gorillas, or perhaps giant watermelons as jump standards? There’s no concept too extreme, and there’s no request that cannot be met, and that’s the beauty and lure of this company that Jonathan has created.

With regard to poles, they offer both round and octagonal designs. The round poles are made from North American pine, which is basically identical to what you would find in any major Grand Prix ring. The octagonal poles are made from Douglas fir and are about 20% heavier than the pine, so the horses “feel” these poles a bit differently than the round ones. This all boils down to preference and training techniques.

JB Horse Standards offers both wooden and aluminum packages. While aluminum is a far superior material to build with, Jonathan and his team use both wood and aluminum depending on the client’s needs. Aluminum is lighter, stronger and requires minimal maintenance, and won’t be negatively affected by any drastic weather changes. Also, pinless jump cup tracks are included, making everyone’s lives easier!

How can a set of standards or an entire course be shipped to you, you may be wondering? JB Horse Standards offers a variety of shipping options depending on their client’s needs. Jonathan mentioned that oftentimes he will hire private carriers, or use his own staff for shipping and delivering. One point that cannot be overlooked is how crucial customer satisfaction is to this particular


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company. As just one example, if you order anything from JB Horse Standards, Jonathan assures his customers 100% satisfaction. If the products are damaged during shipping, he will personally travel to your farm, and fix or replace any products that were accidentally damaged during the shipping process. If you have been left with thoughts of customized jump standards, or team logos, or company names carefully handcrafted into your jumps, then take a moment to check out JB Horse Standards ( online for further information, photo galleries and more! JB Horse Standards can also be found on all the major social media platforms, where you can find more current news or information. At JB Horse Standards, the possibilities are truly endless.


Fine-art Equine Photographer

Equine Portraiture Horse and Rider Private Cleint Horse Show Photographer Tara Arrowood 415.596.3646



Trendy Trainer

by Sarah Appel & Terri Roberson

Crisi Suede Ankle Boots, Isabel Marant, $680 Lady Linen Sweater, Alessandro Albanese, $166 Melk Skinny-Fit Jeans, Acne Studios, $260 Metallic Edge City Mini Bag, Balenciaga, $2,050 The Classic Check Cashmere Scarf, Burberry, $470

back to basics While athleisure wear and spandex, AKA “Pandemic Style,” have been the stars of 2020 fashion trends, we are here to say that it’s OK to pull on actual denim. 2020 has taught us to value a more simple life, and with nowhere to go except maybe the barn or to make the occasional Target run, we say pull out those cute sweaters, put on a pair of new boots and feel inspired! Nude tones and classic color palettes will keep you looking good in your basics without being basic.

Ambient Amateur Champagne AllWeather Bangles, BhuDhaGirl, $100 Falabella Reversible Tote, Stella McCartney, $1,235 Olivia High-Rise Skinny Jeans, Citizens of Humanity, $200 Marina Poncho, Rönner, $189 Lila Calf Hair Knee Boots, Tory Burch, $628


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Jovial Junior Emery Faux Leather Backpack, Sole Society, $70 The Insider Crop Distressed High-Flared Jean, Mother, $205 Camilla Frill Sweater, Ulla Johnson, $445 Jumping Horse Cuff, Caracol, $99 The Allie Bootie, Stuart Weitzman, $675

Pony Mom Evelyne Aluminium Sunset Cuff, Hermès, $445 Patsy Suede Riding Boot, Gorsuch, $898 Cropped Wool Jacket, Massimo Dutti, $199 Le High Skinny Tawny Jeans, Frame, $238 Small Darryl Bag, Chloé, $1,290

Gorgeous Gent Extra Light Down Gilet, Massimo Dutti, $129 Series 6 Case & Band Apple Watch, Hermès, $1,499 Kurt Slim-Fit Denim Jeans, Officine Générale, $235 Checked Cotton and Wool-Blend Flannel Shirt, Purdey, $160 Taupe Perforated Split Suede Ankle Boots, Massimo Dutti, $199

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O N the


by Jump Media photos by Maven Photo + Film


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World Equestrian Center Becomes

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The Roberts family broke ground on its new venture, World Equestrian Center – Ocala (WEC), nearly five years ago, and upon its official opening in January 2021, the property will become one of the largest and most spectacular horse show facilities in the world. With nearly 40 years in horse show development and management at the World Equestrian Center’s primary property in Wilmington, Ohio, the Roberts family has devoted itself to building the World Equestrian Center brand into an entirely new experience.


ituated amid the beautiful farmland that makes up the area’s well-known horse country, the property is roughly eight miles west of downtown Ocala and features 22 outdoor rings, four indoor arenas, and has capacity for 2,200 horses within the 20 barns and 250 paddocks on-site. At the center of the action is a five-star hotel overlooking a grand prix stadium purpose-built for international competition. Directly across from the hotel on the main plaza sits a statue of decorated warhorse, Sgt. Reckless, who fought with the United States Marine Corps during the Korean War. While the property for equestrian competition is impressive, it is what’s outside of the show rings that truly sets World Equestrian Center – Ocala apart from any other equestrian venue in the world. Chefs from across the globe will create truly authentic dining experiences within the restaurants on the property, offering everything from Italian fare at Viola & Dot’s and traditional Frenchinspired baked goods from Emma’s Patisserie to Filo’s Mexican Cantina and genuine British pub, The Yellow Pony. There’s even a high-end steak and seafood restaurant, Stirrups, featuring a 1,500-bottle wine cellar. The whimsical Mrs. Tilly’s Lollipops candy store, Ralph’s Burger & Sandwich Shop, the general store-style Commissary featuring a Starbucks, and high-end shopping all make World Equestrian Center – Ocala a city unto itself.


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The Roberts family has also created an atmosphere that welcomes exhibitors of every level and their families. The staff throughout the venue engender that familial feeling into the experience. When the horse show is over, the fun continues with dog shows, drive-in movies, concerts, additional recreational sports, a spa, and much more that make up the ultimate horse show experience at an unmatched equestrian destination. “When you’re treated like family, you feel like you’re home,” said CEO Roby Roberts. “It’s not just a horse show; it’s an extension of home. We’ve watched so many people create special memories through the years at World Equestrian Center – Ohio. We like to think we’ve been a small part of their lives.” Decades ago, World Equestrian Center – Ohio was the Roberts Arena, known as “The Showplace of the Midwest” and host to primarily Quarter Horse competition. Roberts met his wife, Jennie, at an event held on the property, and WEC has been deeply rooted in their family ever since. Roberts’ own parents, Mary and Ralph L. Roberts, who moved to Ocala several years ago, have led much of the development of the new facility on the ground. As CEO of the family-owned truck line R&L Carriers, Roby Roberts oversees the progress from a distance while his parents and his wife have stepped forward to help make the family’s dream a reality. Ralph Roberts handled the construction management and found the

World Equestrian Center – Ocala grew from a sketch on a napkin into the city it is today... The original concept was a showgrounds with stalls, and it evolved into a center of the equestrian world. — RIC OWENS, DESIGNER

ultimate team to break ground and build the remarkable facility. His wife, Mary Roberts, managed all of the design and landscaping, personally handpicking every tree and shrub, with the aim of making it feel like a mature property. No detail was too small when planning the experience.

Statue of Sgt. Reckless on the main plaza

FROM DIRT TO A DISTINGUISHED FIVE-S TAR EXPERIEN CE If dreaming up the world’s ultimate equestrian lifestyle destination was the Roberts family’s goal, then taking that vision and making it a reality was the directive for interior designer Ric Owens of Miami, Florida. Although he did not come from an equestrian background, Owens accepted the challenge when assigned the task of designing the look and feel of World Equestrian Center – Ocala with Mrs. Roberts. Owens has worked with Mrs. Roberts for nearly 20 years and was intimately familiar with her style, having designed her personal homes as well as houses at the Golden Ocala Golf & Equestrian Club in Ocala, also owned by the Roberts family. “Mrs. [Mary] Roberts’ style is very Parisian; it’s traditional with an equestrian lifestyle twist, like something you’d see in a French chateau,” said Owens of the aesthetic he was aiming to achieve. Everything in the hotel was custom designed by Owens with the equestrian lifestyle in mind, even down to the bespoke tiling that imitates burlap and other farmhouse textures. Working closely with Mary Roberts, Owens designed all of the interiors, from the hotel rooms to the public restrooms to the VIP areas on the show grounds, from scratch. “World Equestrian Center – Ocala grew from a sketch on a napkin into the city it is today,” said Owens. “We didn’t just need a horse show; we needed a fivestar hotel, golf, a pool, the chapel, and other luxuries to make this the ultimate experience. The original concept was a showgrounds with stalls, and it evolved into a center of the equestrian world.” Together with Mrs. Roberts, Owens oversaw the unmatched level of detail that goes into creating a world-class horse show facility from the ground up. The development team consulted world-renowned experts on every decision, from the padding in the stalls to the patterns of movement and traffic

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flow throughout the facility. Of utmost importance was safety for both horse and human and ensuring an unforgettable experience for everyone, including riders, families, and the larger Ocala community. Adjacent to the horse show property lies the upscale Golden Ocala Golf & Equestrian Club. The influence from the Roberts Design company is prevalent there as homeowners can tap Owens for their design services. He interprets the client’s vision, giving each resident an escape from the showgrounds that truly feels custom-made. “I aim for unique touches that bring the outdoors and indoors in touch with one another,” Owens said of his design style. “In every design, I aimed to incorporate the beautiful Ocala landscape, complete with the sunsets, the trees, and the horse farms.” One way he has done this is by building traditional exteriors with elements of modern style to open up the spaces and bring the outdoors in. If Owens could use one word to describe World Equestrian Center – Ocala, it


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would be “majestic.” He noted of the hotel, “When you walk in, you feel like you’re in a European hotel. The scale, the energy, the view, and the overall feeling are all designed to wow. I’m still in awe when I walk in the front doors of the hotel and see that view of the equestrian facility. I feel very proud that I’ve accomplished something never done before.” C O M M I T M E N T T O FA M I L I E S , LEARNING, AND COMMUNIT Y The seamless transition from home to showgrounds is a feeling rooted in the belief that the Roberts hold of inclusivity and extending opportunity within the equestrian industry. Their Cadet Horsemanship Program allows junior exhibitors to participate in seminars featuring clinicians from every part of the equestrian industry, including veterinarians, farriers, course designers, horse show management, and more. The program gets World Equestrian Center staff involved and teaches young riders every aspect of what goes into horse show and equine management. Participating in the program qualifies the young riders for a significant show bill credit, making it more accessible to those who compete on a budget.

“We have had participants in the Cadet Program who could only show once or twice a year be able to add a few more events to their yearly competition schedule,” Roby Roberts said of the Cadet Program held in Ohio. “Bobby Murphy taught riders how to build their own course, and Tucker Williams taught them to design their own jumps. From veterinarians to braiders and footing experts, we have the best of the best coming to our facilities, and we like to capture their knowledge to educate the future of our sport and help build wellrounded horsemen.” In addition to chapels offering on-site services at both the Ocala and Ohio locations, the Roberts family provides thousands of small wooden crosses carved out of olive wood from Jerusalem to all of their visitors. These symbols of faith, safety, and courage remind exhibitors to feel empowered while competing and anywhere their travels may take them afterwards. The Ocala community, a place that is near and dear to the heart of the Roberts family, will also benefit from the World Equestrian Center’s migration south. Roby Roberts describes it as one of Florida’s hidden gems.

Our goal is to make people happy, whether it’s the short stirrup rider or the grand prix competitor, all events make us happy. We treat every event like it’s a world-class Olympic event. — ROBY ROBERTS, OWNER

“It’s really grown a lot in the past 10 years with new hotels, restaurants, and things to do; it has changed so much,” he said. “People new to the area or returning after a long absence are going to be amazed by how it’s changed.” World Equestrian Center – Ocala will also appeal to non-equestrians, featuring amenities like high-end shopping, dining, walking and running routes, non-equestrian events such as trade fairs, sporting competitions, and weddings, as well as top-notch competition to watch. Above all, Roby Roberts believes his team has built one of the safest horse show communities in the world for everyone involved. The traffic flow for both vehicles and horses has been precisely designed to guarantee safety, all aisleways have rubber matting, and all stalls have specialty flooring to provide the utmost comfort for the resting horses. The entire property in Ocala is under video surveillance so everyone can feel secure in knowing that their families and horses are looked after. “Our goal is to make people happy, whether it’s the short stirrup rider or grand prix competitor,” said Roby Roberts. “All events make us happy. We treat every show like it’s a world-class Olympic event. A smaller show will have the same feel. As long as we have people in the gates and they’re happy, we’ve done our job.” While the facility and its place in the equestrian community continue to evolve, the challenge for Roberts is to maintain the same intimate experience as the original World Equestrian Center. “We always say, ‘The French fries have to taste the same at both places,’” said Roby Roberts. The Ocala venue is simply an extension of the property in Ohio, building upon the inclusivity and opportunity the Roberts have worked hard to create since the beginning. As for the future of World Equestrian Center, that story is still being written. “If you make a plan for something, it turns into something completely different,” said Roby Roberts. “No matter what we plan for this place, it’s going to have its own story to tell. All we can do is build it, hire the right people, manage it the best we can, and then let it tell its own story.” For more information on World Equestrian Center, visit

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H& S


by Laurie Berglie

“The Horses

are the Real Art” If you follow Eloise Stevenson on Instagram, then you’re already familiar with the little grey house on the hill with the very best view. It is on this slice of heaven that Eloise makes her home with her husband, two daughters, and three gorgeous grey geldings. But Eloise didn’t always live in New Zealand; she is actually a native of the UK who visited “The Land of the Long White Cloud” in 2005 and never left.

A NEW HOME IN NEW ZEALAND Born and raised in England, Eloise was the typical horse obsessed girl who jumped at every opportunity to ride and immerse herself in horses. When she became an adult and joined the rat race, however, she felt her horse life slipping through her fingers. “Life for me in the UK had reached a tipping point as I was commuting to London to earn enough money to keep a horse that I hardly saw,” notes Eloise. “I was worn out!”


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But New Zealand held the answer to all her equestrian dreams. Her mother visited the country in 2002, and upon arriving home, Eloise recalls her mom sitting on the edge of her bed, regaling her with stories from her trip. Three years later, Eloise made the journey and saw for herself that New Zealand would be the place where she’d turn her dreams into reality. She never returned to England, not even to pack additional belongings. Fast-forward to 2012 when she and husband, Adam, purchased the 10-acre farm we now see on Instagram. And just as Eloise herself relocated, so did her home. “In New Zealand, it would not be unusual to see a dissected house being driven down the highway on the back of a truck! Our 1930s weatherboard home was relocated from Auckland City to this undulating oasis in the 1970s. An entirely rural setting, it is only a 30-minute drive from the Central Business District. Now the house can breathe. When we moved here, it had been rented and was in an inhospitable state. We stretched ourselves hugely to secure it and have been chipping away at the renovations and improvements inside and out ever since.”

Sitting at the top of her property, the house has an elevated position and overlooks all the paddocks except for one. “We decided to uplift the beige and brown timber clad exterior by painting it in Double Stack grey, a stormy hue that looks incredible whatever the weather, and stands out against New Zealand’s vast and everchanging skies.” AN ACT OF TA K I N G AWAY Within the house, you’ll find heart matai wooden floors and high stud ceilings. White linen slipcover furniture and a few musical instruments and items of tack make for a simplistic blank canvas. “Spun copper orbs surround our hallway lights, offering a warm flourish from above. My vision has always been for a sleek white interior with dark matte floors – nothing to distract the eye from the spectacular colors that catch your eye from every room as you move throughout the home.”


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It will come as no surprise that Eloise’s favorite pieces of décor are her saddles. “They are the ultimate mix of artful form and function. Also, they’re so valuable they need to be stored in the house, so one might as well display them and showcase the craftsmanship – plus the rich brown leather tonally melds with the flooring.” As she roams from room to room, she admits that her St Clements slipcover bed is the most inviting piece of furniture, and she also enjoys the German Eichholtz Mayflower chandelier that hangs above the dining table with its bentwood chairs. On the walls, her penchant for photography depicting impeccably elegant women on horseback is evident, and she is partial to pieces that elevate the fluid lines of a horse’s form. “One print that I love captures the silhouette perfectly, an alert ear tip juxtaposed effortlessly with the curved arch of a supple neck beyond.”

photo © Jane Ussher for NZ House & Garden

This page and opposite: photos Š Jane Ussher for NZ House & Garden

Eloise believes that her home’s aesthetic has and will continue to take shape over time, and she is always searching for special pieces that will complete the look. One such piece is a heritage Ayres rocking horse. “I’ve long coveted one and sporadically check local auction sites in the hopes that one might appear for sale. Not that I’d be able to afford it, but it would be a great way to incorporate a touch of my British roots and my childhood horse dream into our home.” Eloise’s minimalistic style is a result of her love of nature. Her life flows seamlessly between the indoors and out with windows and doors always open, bringing nature inside almost all year round. “My decor style is more an act of taking away than adding to a space, as I’d rather not detract from the natural visual elements surrounding our home. Dappled morning light spilling through leaves onto crisp white linen and polished floors offers me more visual satisfaction than any artwork

might. Wooden bay windows frame the lush green of plane tree leaves and rolling pasture, orange flashes of strelitzia, and the effervescent pops of New Zealand’s Pohutukawa tree.” LIFES T YLE OVER SPORT Eloise has worked tirelessly to create a life that blends her love of horses, the outdoors, and most importantly, her family. As a mum of two small children, her focus now is lifestyle over sport. Since her three horses live at home, the time required to adequately care for everyone has meant that something had to give – competing. “I tried initially and concluded it just puts too much pressure on the family. Because the horses live with me, the duties of taking care of them absorb significant portions of my time without adding competition prep into the mix.” In order to make horse life at home easier, they decided it was time to build

a riding ring. “After eight years of living here we were finally in a position to build the arena. It has been a dream to have this space, both to work our horses and to welcome other riders from the community. We set it upon an elevated part of the property alongside a steep slope of established forest. This creates the effect that you’re riding high up in the trees, at birds’ nest level. The dense inky green and calligraphic-like vertical strokes of the pines play with perspective, setting off the horizontal planes of the arena surface and black and white jumps, accentuating the activity on the sand. It also creates a dramatic backdrop ideal for my Instagram aesthetic, ‘Horse Riding Noire.’” It’s here that she has been working with her young horse, Percy, the dark dappled grey Stationbred who may be the quietest six-year-old on the planet. Followers of Eloise’s are also familiar with Othello, “our blue-eyed, cream-swirled dream of

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This Photo: Eloise and Percy, photo © Sophie Bayly for Show Circuit Magazine; Left: Eloise Stevenson and Rua, photo © Mara Sommer for Love & Object

a gentleman. It’s he I have to thank for landing us in this pristine part of the world, as I knew we needed space for him to roam free as a chief priority. He is thirty now, and not quite in possession of all his faculties, but peaceful and tolerant of many a toddler sitting atop his back as he grazes.” Then there is Rua, the powerhouse we have all fallen in love with over the years. “Rua is an accomplished legend of a horse, a brainbox whose performance exceeded my expectations in every way. Hunting with him was the ultimate pleasure. I was really able to relax into the exhilaration, hurtling along safe in the knowledge that he was keeping his cool and adhering to his stoic sense of duty. Alas, he is now retired and unsound but loved, nonetheless. I possess a family mentality when it comes to our animals and consequently feel sometimes as if we collect broken horses.

They have given me so much joy over the years that it doesn’t seem fair just to use them and move them on.” THE REAL ART Eloise’s followers should stay tuned as the equestrian influencer continues to represent her favorite brands, ride her handsome horses, and renovate her country home. “We’d love to add a guest wing to accommodate visiting family members and the friends I’ve acquired through Instagram. My vision is an architectural black box, sympathetically expanding the house as a modern statement. Black cladding outside with pale wood inlay and floor to ceiling glass. And if my husband has his way, a putting green.” Regardless of the changes she may make, her minimalistic interior style will prevail as she maintains, “the horses out grazing in their fields are the real art.” Follow Eloise, her horses and her gorgeous home on IG. Eloise with her two daughters

interest candles, inc. "light your joy every day"

scented candles for horse lovers 9oz jars or 11oz luxury glass







6. 4.

5. 1. Carmen Gonzales, 3' Champion of the 2020 Les Talents Hermès 2. Activity on the showgrounds slows down when the last 3 days of Strides & Tides are canceled due to smoke. Julia Darling on Edesa’s Pablo Dela Marchette Z (L) and Sami Lubrant on Golden Boy (R) out for a stroll 3. Nicole Bourgeois and Tic Tac Toe 4. Beautiful Stick & Ball Co. throw blankets customized for Sonoma Horse Park 5. Portos TS, your order is ready! 6. Mario Alario and Edesa’s Cormint, winners of the $40,000 Asmar Equestrian Grand Prix


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Photos © Alden Corrigan Media



9. 10.



13. 13.

7. The vibrant JRW Medal Finals awards table 8. Alan Pymont and Disclosure 9. Hygain Feeds’ David Snodgrass moonlights as bartender at SHP’s Cookie's Bar 10. Horse show birthday celebrations for Sarah Appel, H&S Publisher and Editor-in-Chief and SHP Facility Manager 11. Hello! 12. Kylee Arbuckle and Quantano, winners of the $5,000 USHJA National Hunter Derby presented by Tack Warehouse, take a selfie with their Sonoma Valley Stables pod members Avery Glynn and Heather Roades 13. Grace Belmont and Quirin, winners of the Pickwick Medal Finals presented by EquiFit

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T H E good


by Claiborne & Lime photos by Armand Barragan

spotlight on | A S A D O Fall has arrived but since the temperature stays warm here in southern California year-round, we’re planning on taking advantage of the opportunity to dine under the stars for a few more months. One of our favorite culinary experiences to offer our clients is a traditional Argentinian asado. This dining option is perfect for those looking for a sensory and experiential adventure‌ and it just so happens to pair perfectly with an exhibition polo match and a glass of Malbec, making it a signature favorite for events at the Orange County Polo Club. Read on for a sample asado menu created for us by our friends at Jay’s Catering, and for our top Argentinian wine pairing picks.

xo, Antoinette & Laura

asado menu APPETIZERS

Empanadas A warm and savory turnover filled with flavor. Everyone’s favorite Argentinean treat that comes stuffed with beef, chicken, ham and cheese, or cheesy spinach.

Choripan Choripan is a favorite Argentinian street food made of chorizo lightly seasoned in chimichurri and sandwiched between two pieces of pan. ENTREES

Entrada (Skirt Steak) Skirt steak cooked medium-rare for a rich and tender flavor

Pollo a la Parrilla (Barbecued Whole Chicken) Whole chicken grilled to the point of perfection with smoky notes. SIDES

Ensalada de Tomate (Tomato & Onion Salad) A simple mixed salad tossed with tomato, onion, oil and red wine vinegar dressing.

Parrillada de Verduras (Grilled Vegetables) Onions, red and yellow bell peppers, eggplant, and zucchini that has been grilled in a light olive oil, Balsamic vinegar, salt, pepper and Italian herb dressing.

wine pairings Looking for some authentic Argentinian wine to accompany your asado dinner? Check out our top 5 picks here:

2017 Catena Zapata Malbec Argentino 2017 Altocedro Reserva Malbec 2018 Amalaya Malbec 2017 Anko Flor de Cardon Malbec 2013 Lamadrid Matilde Malbec fall/winter 20 ¡


N E W product


by Laurie Berglie photos by Cam Mackey

solid citizen equestrian’s KENNEDY BOMBER JAC KET

Believe it or not, there are some good things that have come out of 2020, one of which is the launch of Solid Citizen Equestrian. Opening its doors in October, Solid Citizen is dedicated to providing the equestrian community with economically chic wardrobe staples encompassing exceptional fits and consumer friendly price points. Owner and Founder, Megan CameronMuscarella, believes quality fashion should be attainable for all, and that was her focus for each of the products in Capsule I. With the Winter season already upon us, we would like to specifically showcase the Kennedy Bomber Jacket.

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Horse & Style: Can you give us a company overview of Solid Citizen?

Megan Cameron-Muscarella: Solid Citizen began from an idea I had to bring chic and affordable apparel to the modernday equestrian. It’s a collection of elevated, easy to wear staples that can seamlessly transition throughout the rider’s day at a price point I just couldn’t find. I came back to the sport roughly three years ago and felt this tug to sketch, design, and fit a line for my fellow equestrians. Capsule I – The Basics is effortless and timeless in two neutral colors and in bodies I know are proven to fit a variety of different women.

H&S: What’s your background? Have you

always been in the equine business industry? MCM: My background has always been in the fashion industry, having started


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my modeling career at age 16. Whether I was in front of a camera, video camera, on sets, in fitting rooms, or working with wardrobe stylists, I have always been fully immersed in the fashion industry. Five years ago, I was discovered by a denim company to be the fit model for their brand. A fit model is someone whose measurements are the base size required for designing and grading garments, so, basically, I’m a walking mannequin. This is my first month in the equine business, and I’m happy that I can combine my love for fashion and horses to strive to create the perfect line for equestrians. Every single time I put a design on, I think about all the different shapes, sizes, heights, you name it, and how I can best serve them. Every single piece is measured, and the patterns are adjusted throughout six fit stages. I have learned so much from

the teams I have been blessed to work with, and it has been such a rewarding experience to give back to the people and the community that have invested so much in me over the years.

H&S: Tell us about the Solid Citizen Kennedy Bomber Jacket.

MCM: Designed with function and style in mind, the Kennedy features a twoway collar to protect your neck from relentless sun rays. The fabric provided for the sleeves and unique back detail provide your arms with endless mobility for your everyday barn tasks and active lifestyle. She is lightweight, made with faux down feathers, and features a waterproof base. We took the traditional puffer jacket a step further by using heat press technology to achieve our sleek and sophisticated feel. Kennedy can be worn

through all the seasons; layer her with a sweater or long sleeve on cooler days or wear her with a lightweight shirt on a warmer day. Her other features include 3.5 pockets: two front-zip pockets, one hidden zip on the inside – and a favorite Solid Citizen feature – our hidden treat pocket located in the right zip pocket. This has been tested to hold one cookie and two peppermints!

H&S: Why will equestrians enjoy Kennedy? MCM: Other than her style, equestrians will love Kennedy because comparable jackets sold at other equestrian retailers are double or triple in price. I made Kennedy as affordable as I possibly could while maintaining a quality and standard built for durability in and around the barn without sacrificing style.

H&S: Tell us a little about yourself as an equestrian.

MCM: I have always loved horses and rode as a child until I was about 14 years old. At that point, the sport became too expensive and collectively as a family we decided it was time to walk away. Three years ago, I came back after spending 13 years out of the saddle. It is because of my success as a fit model that I was able to purchase my very own Solid Citizen and the inspiration behind the brand, Rico. Rico took me from cross-rails to 1.20m; he truly defines what a Solid Citizen horse embodies. He gave me the confidence I needed to learn and grow as an adult rider. Without Rico being my Solid Citizen, I wouldn’t be the rider I am today. I recently made the most difficult decision to step him down and allow him to become a Solid Citizen for someone new. He is happily living in Oregon with the best owner I could have imagined for him. Now, I have a new partnership with a speedy mare named Kori. She and I will be competing in the jumpers and moving up through the divisions. To learn more about the Kennedy, visit where you’ll also find the rest of Capsule I: Haley, Jessica, and Bella. And stay tuned for Capsule II coming in mid-Winter 2020/21!

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by Pam Maley photos courtesy of Bettina Norton




"The Herd"


“Angel + Ghost,” acrylic, charcoal and ink

No matter how long it takes to have her own horse, every horse girl finds a way; after all, it’s in our DNA. Bettina Norton’s horse girl journey began in Möckmühl, Germany, a nursery-rhyme, picture-post-card small town with it’s own castle. It’s where Bettina spent her early childhood, and it’s home to her mother’s family. Now living in Santa Barbara, California, itself no slouch in the picturesque department, she speaks German fluently, and returns to Möckmühl for a few months every year to stay with her grandmother.


he lived in Germany through second grade, and took her very first riding lessons from a German dressage instructor. On her visits she still goes back to ride at the same stable. As she entered third grade, her family moved back to Santa Barbara, where she found and embraced an opportunity to ‘muck to ride’ the more difficult horses at an academy that also supported riders with disabilities. Shortly after the move to California, she began to do a lot of drawing. She’s never had a lesson; “I just figured it out myself,” she says. While her mother read to her, she would draw, using her Breyer horses as models so that she could get their anatomy just right. By age 13, her entrepreneurial spirit had awakened, and she started her first business: baking cakes to make extra cash; horse girls, after all, need a few things! And, she was able to save

Bettina Norton in her studio

enough money to buy her first plane ticket to Germany. When the riding academy where she was working closed, she went to work riding for actor John Cleese, among others. “I wanted my own horse, but my family couldn’t afford one, so I rode for everyone I could possibly ride for.” As time went on, she found a stable that would let her ride the horses they were developing for sale. “They gave me a crazy fouryear-old to ride,” she tells us. “We had formed a bond of affection and mutual understanding by the time he was put up for sale. I was in college, and buying a horse seemed out of my reach.” But her heart didn’t want to listen to her head. When Bobbi King, the barn manager, called to tell her that the horse had been sold and was to be picked up the next morning, she gave Bettina the right of first refusal. She offered to cut the board bill in half in exchange

Bettina with her horse Frankie

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for Bettina’s help around the barn, and that sealed the deal. She swore Bettina to secrecy, and Bettina cleaned out her bank account and bought him, a Rocky Mountain horse she named Frankie. Now 14, he has been with her through her 20s and entering her 30s. “Bobbi changed my life; I think she saw in me, something of herself at that age, and decided, ‘I’m going to do something for this girl.’ She made it possible for me to finish college as a full-time student, while owning my first horse. Without her that couldn’t have happened.” “I considered the medical field because I thought it would please my parents and impress everybody,” she says ruefully. Upon graduation, she tried several jobs, “and I hated, absolutely hated it. I spent most of my time drawing and painting for art shows. I pushed through, but knew it just wasn’t for me.” She searched for jobs in the creative world, and spent five years working for a graphic designer. “It paid the bills,” she explained without enthusiasm. “Knowing it would require a lot of courage and deeper work to get there, I decided make the move to build up my creative practice.” “My dad was and is a huge part of my life. He helped me with a place to live, and has always been my critic, advising me on my art,” she says with affection. “When I launched my career in earnest, artists were expected to go through galleries, and that didn’t work well for me. There was always the push to make someone else happy, and I realized that it was affecting my confidence.” She counts herself lucky to have started when she did, as social media was emerging as a powerful force. “It was perfect timing; I began to build a presence on social media, where I didn’t have to seek someone else’s approval.” She maintains her own website with the help of Rick, a skilled technician who does the ‘back work.’ As her career has evolved, her art has evolved. “I’m influenced by lots of artists and their creative processes. Sometimes I’ll see a certain image and it will spark something,” she tells us. Her Simplicity Series was inspired by an image she saw in a magazine of two horses, each drawn with a single line. That was 2014, and “it changed my entire artistic trajectory. How can you


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“Close,” acrylic, charcoal and ink “Arcturus,” acrylic, charcoal and ink

“Peace + Calm,” acrylic, gold leaf and ink “Water Horse,” acrylic, charcoal and ink

“Calypso,” acrylic, charcoal and ink

say so much with so little?” She decided to test the waters, and the style and her collection came to full fruition last year.


needs to be accessible. I will always work with people on pricing, be this through payment plans, or creating a piece that fits inside their budget.”

ettina believes deeply that it’s important to be able to trust that artists have value in the world, to create a different, more positive reality than the cultural view of the crazy, starving artist. “Knowing and truly believing that art has value has helped me to stay on track,” she says with feeling. “I still remember the day and the place that I decided to believe that my art has value. It is valuable; art makes a difference; it’s important. I try to encourage young artists, because I wish that I’d had that voice encouraging me, too.”

One of her more intriguing projects is her Horse a Day series that began in 2019. She will designate a month when people can sign up, one per day. Each participant is asked to send a photograph or two of her/his horse, and a short story about why that horse is so important to the owner. Bettina then does a painting of the horse, and puts the photos, the painting, and the story on the Horse a Day section of her website. It’s an uplifting read filled with heartfelt stories that we can all relate to.

With an absolutely sincere generosity of spirit, she truly wants people to be able to own her art and enjoy it in their daily lives. Much of her website is devoted to connecting art with people, choosing the piece that’s right for the buyer, and making it affordable. “I know what it’s like not to have money, and I believe art

From the website: “Every one of the horses that has participated in Horse a Day 2020 is so special. Some are rock star show jumpers and others are sweet, backyard ponies who nuzzle for carrots in their owners’ pockets. Each one has a story and a set of challenges s/he has overcome and a way in which they have impacted their owner’s life.”

There will be another one, possibly in March 2021, and they sell out quickly. Visit this link to see some of the horses:, and to read some of the stories. Happy, enthusiastic, and comfortable, Bettina is launching a new series, and has offered us a sneak peek (see ‘Water Horse;’ above). This one showcases horses and oceans. With the ocean and almost unlimited trails close to her ranch, she’s a surfer, and finds a connection between being on a surfboard and being on a horse. “Riding along the ocean and feeling a horse swim with you is so much fun! I’m just beginning to build this out, but I’m excited about it!” It is a joy, indeed, to showcase someone who is so clearly doing what she wants with her life, and relishing it. Her voice, her demeanor, and her art reflect that. To learn more about Bettina and her art, and to see her with Frankie, visit

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by Erin Gouveia photos by Claudia Craig

Huntsmen & Hounds

Horse & Style: Tell us a little about

yourself: your background; your career; your passion for horses; your passion for design? Michele Rozo: I’m a California native. I grew up in the desert, 45 minutes from the coast where I currently live. I received my first horse when I was 12 years old. She was a brave Appaloosa ex-sheriff posse horse. I rode that horse everywhere and always bareback. The sheriff that sold me the horse heard I always rode bareback and was kind enough to give me an English saddle to try. That’s when I discovered jumping. I took a lesson at a local barn. That lesson turned into a new horse and that new horse turned into a new show barn with a new show horse. I was hooked! I was raised to love nature, art, and animals. My mom being from Germany meant we would spend many summers there with weekends full of hiking and horseback riding in open fields. We’d visit museums, enjoy authentic food and local culture. I have so many great childhood experiences


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How is Michele Rozo of Huntsmen & Hounds helping the horse industry advance toward a greener future? “I’m committed to finding solutions that create the least amount of harm to the Earth while still being a successful business owner. This is who I am to the core.” Her love for horses and her dedication to green living has taken her business in a meaningful and beautiful new direction. It’s time to meet Huntsmen & Hounds’ up-cycled collection that gives old fabric and tack a new life.

and memories that definitely shaped the person I am today.

background in design and create a line of products related to the horse industry.

I currently lease G. He’s a nine-year-old Dutch Warmblood gelding. We began jumping but have recently started a new journey in dressage, which I’m incredibly excited about. It’s truly what he loves. I enjoy seeing him mature into this new adventure.

H&S: Describe the different products that you

H&S: What inspires you as an artist? MR: I’m constantly inspired by nature, color, texture, vintage finds (I love the hunt), photographs, travel and the urge to create something from nothing. And of course, my horse inspires me to try harder in all aspects of life.

H&S: What inspired you to start Huntsmen & Hounds?

MR: My love for horses was my biggest inspiration for starting my business. I was looking for a way to create extra income to help me eventually acquire a new horse. At the same time, I wanted to use my

have carried and currently carry.

MR: It started out as a t-shirt and sweatshirt brand. These products were familiar to me because of my design work with Patagonia. I also dabbled in a few collaborations. I worked with an artist who painted artwork with our small fox Arlo; and I worked with a potter who created handmade coffee mugs embossed with our horse head logo. Now I’ve moved into designing our latest up-cycled gear bags and totes.

H&S: How has your day job influenced the

direction that Huntsmen & Hounds is taking? MR: I’ve been so lucky to work for Patagonia for the last 17 years. It’s an amazing company to be part of. It’s a company that is “in business to save our home planet.” I’ve worked in marketing, product design, and visual design. My experience there has shown me the

I wanted to make something that was authentic to me. It needed to be thoughtful, unique, and needed to give something back to the environment.”

importance of our environmental impact on the planet in daily living and in creating products for a business.

Because of my collection of vintage fabrics and old tack, the H&H up-cycled collection was born!

I make it a point to research every aspect of my Huntsmen & Hounds product creation, manufacturing, and product packaging. I’m committed to finding solutions that create the least amount of harm to the Earth while still being a successful business owner. This is who I am to the core. I try my best to incorporate this practice into my daily life as well.

One of my design philosophies for this collection is that the bags are like geodes; tough on the outside and beautiful on the inside. I’m especially drawn to colors and textures that are relevant to the tradition of riding, whether it’s a tweed you see in the fox hunting field or the satin ribbons at a horse show. I love textiles of gingham, plaid, vintage print, or a beautiful cashmere/wool blend, all rich in color and texture.

H&S: Your up-cycled bags are your newest product design. What inspired you to create your gear bags and totes?

MR: I love a good flea market! For years, I’ve been collecting fabrics that catch my eye. I love vintage fabrics for their prints, color, and texture. A few years ago, I started collecting old, used leather tack. I knew that I could eventually make something from the tack pieces. One day it clicked! I wanted to make something that was authentic to me. It needed to be thoughtful, unique, and needed to give something back to the environment.

H&S: How do you incorporate old tack into your bags and what is your favorite piece of tack to use?

MR: Bag handles are made from reins, nose bands and billet straps. Zipper pulls are made from old stirrup leathers. I think all the pieces are my favorites! I especially love the curve and stitching detail on nose bands. My favorite thing about billet straps is they are a part of the saddle that no one would think to repurpose and they make really great handles.

H&S: How long does it take to complete one bag? MR: It’s a process. Up-cycled means I have to find used materials to repurpose. It can take months to collect just the right fabric and tack combination. Once the materials are gathered, they all need to be organized, sorted and cleaned (lots of dirty tack!). Lastly, the pieces need to be deconstructed to become something new. Then it’s time to build the collection. Each bag is hand sewn and quilted by a talented seamstress. All bags are made in the USA.

H&S: What makes each bag special? MR: Each bag is one-of-a-kind with a story like no other. Handmade with fabrics that have been hunted for and gathered. I love to think of the stories the old leather tack could tell us…the places it’s been, the horses that have owned it.

H&S: What can your bags be used for? MR: The up-cycled collection of bags were made to function for barn life and/or everyday life. Our large totes are designed to fit riding boots and a helmet or they

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can be a great weekend travel bag. I have even used it for the farmer’s market. The mini clutch was designed to hold your spurs, riding gloves or all of your make-up. All clutches fit well inside all of our totes but also look cute on their own.

H&S: Why is it important to buy up-cycled? What percentage of each bag is up-cycled?

MR: The fashion industry is notorious for its massive amount of waste. Up-cycled product prevents the wasting of potentially useful materials that would otherwise end up in the landfill. Did you know the average American throws away, on average, 70 pounds of clothing and other textiles per year? In 2013, the Environmental Protection Agency found 15.1 million tons of textile waste, of which 12 million tons were completely discarded. This is one reason I am so committed to create from used materials. H&H bags are made of up to 75% up-cycled and organic materials. Up-cycled can be vintage fabric, remnant fabric, and/or fabric from pre-owned goods. These pieces have a new life that will not be part of the landfill.

H&S: What is your carbon footprint for each product made?

MR: Our carbon footprint is very low. We are a small company and almost 95% of materials are made in the USA and collected locally. The biggest carbon footprint contribution is in the shipping of the product.

H&S: How do you incorporate green practices into your business?

MR: Other than the contents of our bags, all of our packaging and shipping materials are made from recycled material or material that can be reused to have another function by the customer. We stay away from all plastics, even recycled plastic.

H&S: What advice can you give a new

entrepreneur who wants to develop an earth friendly product? MR: Do your research. Ask yourself why you want to build a sustainable company and why does it mean so much to you? Learn the definition of green washing and real sustainable practice. Look at brands that are legitimate in the industry. Reach out to them and ask questions. Big or small, you will find that there will be someone to help guide you because they care about the environment as much as you do!


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H&S: What does the future hold for H&H? Any fun products coming in 2021?

MR: There will be new styles with different fabrics. Fabric changes with the seasons. The items we gather define what we will be creating and making. We never know what we’ll find and that’s what I love most…making something out of nothing! We try to use every vintage piece that we have and that’s what makes our products limited edition. Two fun additions for 2021: customization of a clutch using the customer’s favorite brow band and coming up with creations with all our scrap fabric. The goal is to keep the reuse cycle going away from the landfill or oceans.

H&S: Creating a green lifestyle can be

overwhelming. Can you give our readers a few simple practices they can begin today to start being more environmentally conscious at home or at the barn? MR: 1. Use a Huntsmen & Hounds gear bag and tote for the barn and daily life! 2. Use reusable water bottles. I still see so many plastic water bottles that are used everyday. 3. Start a recycling program at your barn if there isn’t one already. 4. Use reusable containers for your horse’s supplement recipes instead of plastic bags. 5. Bring awareness into your life of what you can do to have an impact big or small. For more information or to view Huntsmen & Hound’s current up-cycled collections, please visit


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Los Angeles

Equestrian Inspired Tailored Athleisure

B E H I N D the


by Alli Addison photos by Elizabeth Hay

with Victoria Asuaje of


Victoria Asuaje, owner and founder of Criniēre

Horse & Style: Victoria, tell us in an introductory fashion, what is Criniēre? Victoria Asuaje: I describe Criniēre as a very feminine and sophisticated equestrian brand, with a unique and beautiful design aesthetic. I also like to use the word “vanguardist,” because I think of Criniēre as being a bit revolutionary. As an equestrian apparel brand, Criniēre strives to be the go-to brand for riders who want to feel an unparalleled sense of sophistication and effortless beauty. Our mission is to invite female riders (and hopefully one day men, as well) to feel unique and elegant, but, at the same time, flirty, risky and playful. It is a tough but exciting mission. I love the idea of captivating attention and surprising people with that je ne sais quoi feel in every design made; you shouldn’t have to sacrifice elegance or functionality to feel fashionable and daring.


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Sophistication and elegance come together with functionality, performance and passion in the latest brand to hit the equestrian-sphere: Criniēre. And our team at Horse & Style has absolutely taken notice. The brand is defined by clean lines, feminine details and a true athletic aesthetic at first glance, but of course there is so much more than what initially meets the eye. We caught up with owner and founder Victoria Asuaje to learn more about the heart and soul of Criniēre.

When I started the brand I was guided by the tagline: “Daring creativity to break the limits of the equestrian style.” We want to push the boundaries, and this has always being Criniēre’s challenge with every garment made. But I have to add, there are some guidelines that will always keep me grounded because creativity makes you fly sometimes! At the end of the day, this is a sport of dedicated and passionate athletes. My motto for designing is never to sacrifice elegance, quality or functionality, the three key pillar points for our sport. H&S: How did the idea for your business come about? VA: I was at my very first show at WEF, I believe it was in 2015, where I came across all of these beautiful and amazing brands that just blew me away. It was as if they were all reading my mind. I have to

add that where I come from, my beautiful country of Venezuela, our equestrian attire was always very classy, but also a bit primitive and old school. So, when I saw pieces from Cavalleria Toscana, Manfredi, and Equiline – among others – out there, truly revolutionizing the equestrian apparel industry, something clicked and made me realize that the ideas I had in my own mind would be well-received by riders. Right then and there, I decided to start the journey of looking for the right manufacturer and exploring the technical fabrics. And, after much trial and error, I came out with my very first collection, called “Entre Nous.” H&S: How did you come up with the name for your company? VA: This is a question I love to answer because there’s a bit of nostalgia behind it, which always brings back good memories.

The “Sophie Schooling Shirt� styled with Samshield helmet, Prada sunglasses, Tailored Sportsman breeches and belt by Street and Saddle

The “Margot Show Shirt” styled with Prada sunglasses, The Hunt Collection sunglasses chain, camel sweater (brand unknown) and Mother Denim jeans


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The “Mademoiselle Show Shirt” styled with Prada sunglasses, The Hunt Collection sunglasses chain, Target trench, and Tailored Sportsman breeches

One day as she was getting into her car, leaving in a hurry, she yelled out, “Got the name of your brand! What about the word ‘Crin?’ It was short and sweet, and known as an element that enhances the beauty of the horse. I was immediately captivated with the word, so when I googled the word “Crin” in Victoria Asuaje at work French, Criniēre actually showed in the Criniēre atelier up as the true French translation of the word “mane.” I was blown away with the beauty of the word. And I was a very creative child and my family so Criniēre was born. used to say that I had my head in the clouds. So, when I spent my sabbatical H&S: Tell us about your typical day in the life year in Montpellier, France, like most of an equestrian entrepreneur. people, I fell in love with the French culture, the food, the language, the VA: I must warn you its not very romanticism, the history; I just loved glamorous, but I love it. So, here we go: it all! I knew my brand name would We recently moved to Ocala, Florida, and be horse-related but also rooted in this like everyone else, COVID-19 has really culture, but I couldn’t quite pin down changed my day-to-day. I wake up around a name. So, I asked my cousin Silvia 7:30am (wish I could wake up earlier but (my go-to for exceptionally good ideas I’ve been working late at night and doing and advice) and set her on the task of the million things I did not have time to brainstorming a horse-related yet subtle, do during the day). I make coffee, start and oh-so-French name. breakfast for the family (sometimes my

husband does it for me, and I love him for it). We always like to eat together as a family, it is a great way to start the day. Then I head to my office, finish my coffee while looking at emails and go over my to-do list (highly recommend everyone prepare a daily to-do list). In the morning, tasks like packing orders, replying to emails, preparing content for social media or website arrangements, and reaching out to wholesalers are always good things to do which leave me feeling very productive, given my short amount of time available. Lunch is followed by nap time for the kiddo which gives me 1–2 hours of complete peacefulness as I gear up for a second round of office time for Criniēre. In the late afternoons, I ride my horses, spend time with the family since we live in the barn with my mom and my step-dad, and eat Argentine “parrillas,” which are beyond delicious. Through the hardships and a big change in our daily routine, I am blessed to have this new routine where I can spend time with my family, ride my horses, work and be surrounded by nature.

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The “Estella Schooling Shirt” styled with Prada sunglasses, The Hunt Collection sunglasses chain, Lululemon pants, and Veja sneakers

H&S: How has being an entrepreneur affected your family life? VA: I am forever grateful for my husband. When Criniēre was just beginning, he gave me the time to build the brand, he believed in me when I was doubting myself. He worked two jobs so we could have enough to pay the bills and save some money. I have always been involved, by the grace of God, in the equestrian community, but this is a very expensive sport and my family was not always able to support this way of living. So we had our struggles, but we always had faith in the process. Thankfully, being an entrepreneur has had a positive impact because I have had the support of my family from the beginning. H&S: What would you say are the top three skills needed to be a successful entrepreneur? VA: Passion, determination and consistency. I believe being an entrepreneur has a lot to do with listening to your inner-self,


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The “Sophie Schooling Shirt”

that voice inside asking you to do more, to create something you can be proud of, and to leave a legacy. I have had a passion for riding since I was a little girl, so I acquired the discipline that comes with being an athlete from a very early age. Then I competed in Modern Pentathlon which was double the commitment; I had to learn how to compete in fencing, how to swim professionally, how to shoot, to be an efficient runner and practice consistency. I even went to compete in Brazil and Mexico. It was definitely very rewarding but also taught me how to get out of my comfort zone, which I think is an important thing for building a brand like Criniēre, because many times you have to get into unknown waters. H&S: What motivates you? VA: Balance and time for myself. Having a healthy balance of family, work and hobby (which is riding, of course). And a good horse show weekend is for sure a good boost to start the week motivated! Business-wise, customer feedback always proves to be a wonderful motivator.


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H&S: Who has been your greatest inspiration? VA: I have several people, actually, that truly inspire me. I admire my mom’s incomparable faith, her passion and determination to build our lovely barn, Cavalia Stables, together with my step-dad Luciano, who always wants to give his best at everything he does. It’s truly admirable. My husband, of course, for his good heart and how he deals with hard situations in life. The business values from my dad and the fearlessness and solid grounding of my sister. She is always the person I go to when I am not sure of a sample because she is so sincere and straightforward. All in all, I am inspired by those I love and care about the most. With regard to the equestrian fashion industry, Gigi Hadid is my forever fashion legend. She has revolutionized the fashion/ model industry in such a clever way and at such an early age, plus she is a total horse girl. I love that despite her background, Jessica Springsteen is most recognized for her talent, hard-working attitude and humble heart. And lastly, Georgina Bloomberg is a great human being and an excellent rider.

She has brought so much goodness and positivity to our sport and this society! With her non-profit organizations and care of rescue animals, she has become a great inspiration for all equestrians. H&S: Anything new and exciting for everyone to look forward to from Criniēre? VA: Oh yes! We are always working behind the scenes to surprise you. We have a new collection coming your way, that will delight our riders with new and sophisticated pieces to add to their equestrian wardrobes, while leaving them feeling elegant, chic, and unique. There are more schooling and show shirts in the works, which will include some badass collaborations. But you’ll have to stay tuned – we can’t give away too much. Oh! And lastly, we are working on the eagerly-awaited Criniēre breeches that I am sure you will all love. Plus we love to give our clients some good offers every now and again. Be sure to check our Instagram @Criniere_Life and website at for all the latest updates.

H O L I D A Y product


story and photos by Danielle Demers

interest candles delivering experiences, evoking memories


fter learning of her breast cancer diagnosis, and upon the deep reflection and re-assessment that often comes on the heels of such lifealtering events, Rosanna Fay made the bold decision to leave her position as COO of the entertainment company she had cofounded. Later, in the slow, quiet moments of recovery, Fay found her way back to one of her earliest passions: horses. With her return to the equestrian lifestyle came the intense desire to found a new company – this time in the equestrian industry. Last Spring, during California’s six-week period of lock-down, the idea for Interest Candles was sparked. Interest Candles’ first scent collection launched in June and the range of “experiential” candles has continued to expand steadily since.

Horse & Style: Could you tell us a bit

about your background, both as an equestrian and as a business owner?

Rosanna Fay: I started riding lessons at age

five. By age eight, my dad built a barn on our property and my parents purchased a horse for me – a decision dependent on my being a good student and my third grade teacher “signing off ” on whether I was responsible enough to have my own horse. Looking back, it was an insane decision, especially because my parents had no experience with horses. We were incredibly lucky that my first horse, Trapper, had an impeccable temperament; he really took care of us.


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Ultimately, we wound up with three horses and a small riding arena that my dad also built. I was obsessively active in the local, county and state 4-H programs. I enjoyed showing, and I especially loved what my training barn called a “field hunter test” (back in the 1970s). It was essentially a hybrid of eventing and a drag hunt held over three days.

Before long, lessons weren’t enough, and in 2014, I once again became a horse owner. We have now have five in our herd! Full disclosure: I think mucking out stalls has been even better physical therapy than riding!

My career took me out of the saddle for several decades; I simply worked too many hours and traveled for business too often to have time for horses. As the COO of an entertainment-marketing agency that I cofounded and co-owned, the workday truly never stopped. It was a grueling experience, but it gave me a strong foundation with which to start my own solo venture “Interest Candles, Inc.” this past June.

RF: My agency background was heavy in

Back in 2011, I was diagnosed with Stage 1 breast cancer and needed a left-side mastectomy. It was then that I decided to leave the company I had co-founded and to slow way, way down. After my surgery I found that even with physical therapy, my chest muscles were chronically tight, as was my left shoulder. In 2013 it occurred to me that riding would be much better physical therapy than what I was doing at the time. My husband was nervous about me getting back in the saddle and asked me to “not jump,” so when I started riding again I switched to dressage. It’s been an enormous challenge to change disciplines, but I have loved it.

H&S: What inspired you to launch a candle-making business? And, how has Interest Candles evolved since launch? what we called “experiential marketing,” which focused on inventing totally unique and memorable experiences for customers. My resume includes creating customer events like attending an invitation-only barbecue with Keith Urban and having Taylor Swift perform a private show at a local high school. During my career, I developed a real love for creating these unforgettable moments for consumers. It may sound crazy, but I realized how much the simple act of lighting a candle is experiential. Different scents match different moods; different types of containers or sizes of candles give a different glow within a space; the packaging and labels also evoke a feeling. I’ve always been a huge fan of scented candles and that greatly influenced my desire to start this business. I finally went for it this year! I want to create candle products that will deliver an experience that reminds people of an interest that they love – that’s why my company name is interest

candles and it’s how my tagline “light your joy every day™” came about. Everything is predicated on creating a sensory event that brings pure joy: it’s accomplished by combining an amazing scent, a beautiful visual, first rate packaging and on some of my products, written word. The greatest evolution has been product packaging. My initial focus was entirely on the candles themselves, but within the first few months I knew I wanted the experience to start as soon as customers received their order. Now, every candle comes beautifully gift-wrapped as standard with no extra charge to the consumer. The shipping materials have become more environmentally friendly; they now include biodegradable peanuts that actually dissolve in water or can be thrown in the garden, compost or manure pile! The most fun part of the packaging for me is the small bag of sugar cubes that ships with every order. It’s a dual-purpose item: a gift for customers’ horses and the attached tag includes instructions on how to re-use the candle containers.

H&S: Could you walk us through how each of your candles is made (without sharing secret ingredients, of course!)? We understand that quite a bit of the process is done by hand?

RF: The most significant business model

decision I had to consider was whether I was going to make my own candles or work with a partner. After extensive research, I learned that it takes years to become an expert candle maker who can consistently deliver a high quality candle with a clean burn. I decided to find the best production partner out there who would empower me to reliably deliver excellent products; someone who would hand pour small batches just for my business and to my exact specifications. I am so grateful to have found a provider with over a decade of experience and an impressive track record. The work process with my production partner is finely tuned, and it allows me to be hands-on in the areas that best leverage my personal skills. Every candle I sell is 100% unique to my shop. Each of my candles starts with a concept I’ve imagined and a fragrance profile that I think best reflects the idea. I review many, many sample scents. After choosing a scent, I decide on what’s called the “fragrance load.” The load determines the potency, and it can make or break the end product. My goal has always been to use proportions that create a pleasant and noticeable scent that’s never overpowering.


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The label design has several phases. I start visualizing my concept with a combination of inspirational photos and hand sketching and consider colors by reviewing dozens of paint fans. Once I have a “complete” design, I generate a digital mock-up and finally create a physical prototype to ensure everything looks and smells just as I imagined. More than once, I’ve had to change colors, edit a design or tweak a scent because the prototype simply didn’t translate into the actual experience I envisioned. Label application is the next phase of production. I personally hand-apply the labels on my candles using a wooden guide tool, a lot of patience, and sometimes a few curse words! Finally, when an order is received, it is gift wrapped and packaged by me to ensure it is fulfilled correctly.

H&S: We would love to learn more about your latest collections: the “Whip & Spur,” “High Point” and “Hay Barn” trio and the seasonal collection. How do you plan and curate scents within a collection?

RF: I started my line with 9-ounce jar

candles and artwork that I consider to be fun and lively. Then, I began experimenting with luxury glass containers using a simplified design. The more I played with the luxury glass, the more I knew I wanted to launch a very special collection using

those containers. The artwork that kept coming into my head was something sophisticated with a vintage equestrian feel. The end product is the new trio: “Whip & Spur,” “High Point” and “Hay Barn.” The seasonal collection was very interesting to develop. The holidays can be emotionally complicated: for some people it’s truly the most joyful time of the year, and for others it can be more nostalgic and sometimes even sad. Because of that, I didn’t want to get too caught up in traditional holiday images; I wanted something that would be equestrian and also a bit unexpected. The Clydesdale label design started as a suggestion from my husband, and it has evolved subtly. Depending on the scent, that the horse is either playing in leaves or in the snow. As for curating scents, I had dozens of samples in review and I secured valuable feedback both through Instagram and within my social circle. My goal was to choose scents that would work from September through February. I wanted to serve customers who can’t wait for the holidays to start, as well as those of us who sometimes go through a post-holiday funk. The approach was to develop candles that could bring joy starting with the first turn of leaf color right through the dreariest of gray winter days.

H&S: Which Interest Candles do you find yourself lighting most often in your own home?

RF: This is hard to answer because I light

them all and it does depend on my mood. I love the “Cross Country” candle which smells like morning rain; it feels like I’ve just opened a window and let in fresh, clean air on a beautiful day. Burning “The Tree” when the weather has been in the 90s here in California helped inspire ideas and get me in the mood to take the seasonal marketing photos I’ve needed. “Whip & Spur” (peony and leather) has sold out twice now; it’s a unique scent that appeals to both men and women and it’s been a go-to candle in my home.

H&S: Upcoming launches we should be looking out for in early 2021?

RF: There is a lot in the 2021 plan! I will be

experimenting with dyed soy wax with the intention to offer colored candles for spring. There will be a springtime product featuring a mare and foal. I also want to develop products for other riding disciplines; saddleseat in particular keeps coming up. Hearing from customers through Etsy messages and Instagram DMs is a rewarding part of the business. The suggestions and comments have been helpful and inspiring, so I encourage customers to keep those coming! Visit to learn more.

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W O R K I N G on


by Max Amaya

Mind, Body, Soul … Sip, Snack, Squat

photo © Jump Media

Max Amaya is a show jumper and head trainer at Stonehenge Stables in Colts Neck, NJ and Wellington, FL. He represented Argentina at the 2006 World Equestrian Games and 2007 Pan American Games and made numerous Nations Cup appearances. His current training operation focuses on building a strong riding foundation rooted in traditional equitation principles, leading to success across all levels. Stonehenge Stables provides a range of training from short stirrup to grand prix, but one priority is shared: the horses always come first. Find out more at


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1. M I N D I believe everyone should have their own escape from the industry they work in. It’s important to dedicate time each week to clearing your mind of everything going on in your work life. In my case, I like to go boating. If I can spend one day each week on my boat, whether it’s cleaning it or just enjoying it, that relaxes me. I love having friends out on the boat, enjoying a glass of wine, and just relaxing on the water. The time I look forward to most each year is the four-to-five-day trip from New Jersey to Florida on my boat after Indoors wrap up.

down in the sport and in life at times, so you have to find a balance of that positive attitude for days when you need to heal yourself a little bit.

2. BODY I stopped competing at the highest level of our sport a few years ago after several injuries had taken a toll on my body. I realized that to take care of myself for the long haul, the high impact of competitive show jumping was not good for me at this point in my life. I jumped the Nations Cup in Wellington in 2009, then spent years struggling with the pain before stepping down to give my body the break it needed. I believe in the importance of maintaining a healthy weight and eating well to keep my body working properly and pain-free.

5. SNAC K I like to cook often. I’m a big red meat eater. Being from Argentina with our barbecue and our meats, it’s in my roots to eat red meat and I really love it. I particularly enjoy a good sea salt barbecue flavor. It’s not necessarily a great diet, but it’s my diet. I also eat a lot of chicken and fish. I should eat more vegetables, but I don’t like them. I actually tend to stick to intermittent fasting without even knowing it, and now it’s become a very popular fad diet. I have a light breakfast and then only eat one meal a day: dinner. Some people don’t like that style of dieting, but it all depends on what works for you. I find it best for my health and for my daily routine to stick to one meal.

I don’t use any products on my skin or hair; I don’t even wear sunscreen, which makes me a terrible example. I have more olive-toned skin, so I don’t burn easily. I should wear sunscreen, given all the time I spend in the sun at horse shows and on the boat. I do like to protect my eyes from the sun with my Ray-ban sunglasses; I don’t go anywhere without them. 3. SOUL When my soul needs a little healing, I try to go back and remember good times and good memories. It always pumps me up and makes me feel better.We all look for that reassurance of what we’ve done and what we’re looking to do.We all can get

4. SIP About 24 years ago I drank my last soda. I try to avoid too much sugar in anything I eat or drink. The only thing I drink now is sparkling or regular water and red wine. Being from Argentina, Malbecs are the best wines for me, specifically a Nicolás Catena Zapata Malbec. After that I like Pinot Noirs and French wines.

6 . S Q UAT I believe a fitness routine is crucial for an athlete at any level. For me, it was always riding that kept me fit, but having dealt with injuries in my life from the sport, I had to turn to other outlets for fitness. I now go to Pilates Rocks twice a week in Wellington, and I find that helps my physical fitness a great deal. The stretching, the weight training, and the low-impact nature of Pilates is exactly what my body needs right now; it keeps me limber and comfortable without putting too much stress on my body.


Ray-Ban Erika Classic Low Bridge Fit in Black; Grey Gradient

2. 4.

RE C O M M E N D E D :

Santa Maria Sea Salted BBQ Rub available from Savory Spice

5. 6.

REC O M M E NDE D: Nicolás Catena Zapata

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by Catie Staszak


the year the show calendar turned upside down

Horse show coverage might look different, but I’m incredibly grateful to have been able to remotely cover Canada’s first FEI event since the global shutdown: Thunderbird Show Park’s Harvest Welcome CSI2*. My dog/production assistant Omaha especially enjoyed the home office! Photo courtesy Catie Staszak


the 2019-2020 Longines FEI Jumping World Cup™ North American League season got underway in Langley, British Columbia, last August, I did as I always do and began writing out my schedule for the season and upcoming year. I’m a very visual, Type A person, so to-do lists and multiple calendars are a must. Of course, the 12 NAL legs to which I’d be traveling were the priorities through the following March. Having recently signed on


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to join Olympic Broadcasting Services for the 2020 Tokyo Olympic Games, that July date was already written in and highlighted (with a few exclamation marks).Then I began filling in the months in between – April, May and June.Which of the shows normally on my schedule would I be able to fit in? I recalled the days earlier in my career when I worked event to event, hoping and praying for another week of work. Being able to plan nearly a year in advance was a blessing that I would not take lightly.

But then came March 16, 2020. COVID-19 took one glance at my planner, laughed and tore out all of its pages. This year has been anything but normal, and it has surely tested me, as it has everyone. Perspective is evaluated a bit more regularly. I’ve enjoyed some silver linings, gotten creative and continued my personal and professional evolution. And anyone who ever said there were too many events on the horse show calendar has surely eaten their words.

name listed as the owner of the horse on which I was competing at Equestrian Sport Productions’ revised and expanded summer series – a first for me in a decade. In July, I said goodbye to my oldest horse, my best friend of 22 years, whom I lost to cancer at age 26. But I was gifted the free time to spend with him in his final weeks, ones that I will cherish for the rest of my life. This is the year in which we all learned not to take the little moments in life for granted and to live in the present.

This photo: Kathy Russell captured Sobrie in his final weeks. I will forever cherish these images; photo © Kathy Russell Photography; Below: My horse Zantos and I made our show debut this summer; photo © Anne Gittins Photography

But then came March 16, 2020. COVID-19 took one glance at my planner, laughed and tore out all of its pages.

It’s incredible to view the impact the global pandemic has had on worldwide competition, and the statistics are particularly eye-opening.

World Cup™ Columbus, which happened concurrently with the Longines FEI Jumping Nations Cup™ Final in Barcelona.

There were 110 CSI horse show cancellations in 2019, for a myriad of reasons. In 2020, COVID-19 directly forced the cancellation of 548 CSI horse shows on the FEI Jumping calendar, including every FEI Championship for the discipline.

This year, I remotely covered the first international show jumping competition in Canada since the global shutdown. Thunderbird Show Park, one of my very favorite venues on earth, had to cancel both its World Cup™ and Nations Cup weeks this year but returned with a CSI2* in October. The same weekend where three FEI Championship Series events collided last year, there were two FEI events in the entire country, neither of them a World Cup™.

In 2020, there are just 379 CSI horse shows, 69 in North America, according to the FEI Database. In 2019, there were 711 CSI horse shows on the FEI Jumping calendar worldwide, 121 of which took place in North America. I remember being fully immersed in a fully functioning show jumping calendar. Last August, the FEI European Championships in Rotterdam streamed on the TV screens in the Timberframe at Thunderbird Show Park while I covered the final leg of the North and Central America and Caribbean division of the Longines FEI Jumping Nations Cup™ in Langley, BC. On a particularly busy weekend of international show jumping last October, I covered both the Longines FEI Jumping World Cup™ Sacramento and Longines FEI Jumping

I am proud of our sport, the first of any kind to return after quarantine.This is a testament to our industry and something for which we should be proud. A lot of risk and scrutiny came with that decision to return to play, and we have persevered due to the collective efforts of our international and national federations, horse show management and staff, and exhibitors who abide by new protocols. I have to give immense credit to David Burton, who ran show operations in Wellington. I felt safer at the show grounds than I did going out to dinner or visiting the grocery store. Horse shows look very different. Stands are empty. Social distancing is a new way of life, and masks make identifying friends and colleagues more challenging, especially when six feet apart. I can’t imagine what it was like for center Blake Coleman to score the game-winning goal for the Tampa Bay Lightning in the Stanley Cup Finals, the stands completely empty, the applause man-made. Our sport may lack spectators, but we can still experience the most rewarding moments with our horses. And with that, there truly is still so much for which to be grateful. Our event calendar is slowly coming back, and maybe, just maybe, it will be crowded again – a blessing that we shouldn’t take lightly.

I miss travel adventures with my incredible NAL team; offering up my firmest handshake; and giving bear hugs to friends on the road. I hope we can return to that soon. Still, I am grateful for the lessons and opportunities this year has brought. I was pushed to expand my business, and I am proud of what Catie Staszak Media, Inc. has been able to accomplish and where the company is going. While based at home, I have been able to spend more time in the saddle, and I have enjoyed more of my own moments in the show ring. In September, I smiled (and nearly teared up) as I saw my

    @catiestaszakmedia @catiestaszakmedia @catiestaszak

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A M E R I C A N G O L D C U P – T R AV E R S E C I T Y H O R S E S H OW S , T R AV E R S E C I T Y, M I



4. 5.

3. 1. Charlie Jayne and Amice Z looking great in hunter green 2. Flashy chestnuts with lots of chrome always look sharp in the hunter ring 3. McLain Ward and Clinta, Ward's 2018 WEG Gold Medal team partner, soar over the unicorn double oxer 4. 2020 marked the 50th anniversary of the historic American Gold Cup competition, and the field of contenders for the iconic trophy was as fierce as ever 5. Pony power!


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Photos © Andrew Ryback





10. 6. Augusta Iwasaki and Seaside. Iwasaki also claimed the $25,000 National Hunter Derby Non-Professional title aboard Small Occasion 7. Kent Farrington and Gazelle fly through the Grand Prix course at lightening speed, clinching victory in the $213,300 American Gold Cup Grand Prix CSI4*, presented by CaptiveOne Advisors 8. Daisy Farish and Great White place 4th in the $36,600 Staller Welcome Stake CSI4* 9. Hot pink gloves and gold star buttons make a statement in the leadline division 10. Brian Moggre and MTM Vivre le Reve

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FEATURE by Jennifer Leon photos courtesy of The Kenyan Collection


Kenyan Collection A LU X U RY AC C E S S O R I E S C O M PA N Y P R O M OT I N G E C O N O M I C G R OW T H I N K E N YA


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In Maasai culture, beaded creations reveal something about the person wearing them: marital status, special events in life, social status, and more. That is why Kenyan beaders, the Maasai Mamas, focus intently on every detail that goes into bringing these creations to life. These belts, collars, and leashes are more than accessories; they are handmade one-of-a-kind-pieces designed to make the customer look and feel good.

he Kenyan Collection is the dream that became a reality for mothers in the Maasai Tribe in Kenya. The exquisite hand-beaded leather dog collars, belts, and leashes exhibit artisan craftsmanship that speaks for itself. These beautiful, well-made leather products are made to last, even for those who have incredibly active lifestyles.

grown the business to employ 67 Mamas as of today. “Every Mama has a wonderful story that deserves to be shared. With every product sold, it helps them better their lives and the lives of their families,” said Lay. It provides for the impetus for change in their community and empowerment for their future. Many have tried to duplicate the work and designs crafted by The Kenyan Collection’s artisans. However, once the elegance of these pieces is glimpsed or worn, there is no comparison in terms of creativity, consistency, and quality.

With guidance from a talented leather and beadwork designer, mothers within the Maasai Tribe use their natural sense of color to design vibrant, elegant pieces. Gathered in small groups, sharing advice and stories, the Maasai mothers create one-of-a-kind products that travel across the ocean to western markets.

The Kenyan Collection is not a nonprofit. The Kenyans felt that it would set people to lower their expectations for quality if it was classified as such. Owners Cindy Lay and Stewart Newman know these are luxury products that are not only top-quality, but have the added benefit of making a difference for the women that make them. The Maasai Mamas do not want donations. They want business, which is generated by ensuring every customer is satisfied with the product they purchase.

The Kenyan Collection demonstrates that products made in Africa can compete in a global marketplace. At the same time, they create real employment opportunities for artisans. Cindy Lay, owner of The Kenyan Collection, started with a team of 36 “Mamas” in January of 2019 and has

“Every 30-60 days we receive a shipment from Kenya. It is like Christmas when I open the packages. We give our Mamas

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artistic freedom on many collections, and I just love seeing what they have imagined into reality. Our products are not just a pretty collar or belt. They are made to last,” says Lay. Joan Schultz, the founder and former owner of The Kenyan Collection, was living in Kenya on September 11th and during the aftermath. Schultz witnessed the members of the Maasai Tribe herd 14 cattle to the U.S. Embassy in Nairobi to express their condolences to the families affected by that tragic day. The gift of the cattle made Schultz realize we all have gifts to share, in spite of our own constraints. The Kenyan Collection represents, in a way, the kindness of the Maasai Tribe by providing guidance and presenting their talents to a demanding market. “When it was time to retire, I was very worried about finding the right owner for The Kenyan Collection. It’s about so much more than just selling a product – it’s about honoring the artisans and their exquisite work and understanding the challenges they face. Cindy and Stewart had been great customers of TKC and wanted to understand more about the collection and what we were trying to accomplish and why. Within a month, Cindy was on her way to Kenya to meet the Mamas. She created new products, taught them more about keeping competitive in a demanding market and, in doing so, earned their respect. In addition, Cindy is very clear about the value of loyal customers and what it takes to keep/earn each one. Great for the Mamas and great for the customers – I couldn’t have asked for a more positive outcome,” said Schultz. The Kenyan Collection ships all over the world with many large accounts in Japan, Puerto Rico and across Europe. Their long time customer of over five years, Juliette Veenstra, was introduced to the dog-friendly brand through a friend who had recently purchased a collar for her pet. Upon hearing the story of the company and the Mamas, Veenstra knew this was a business that she would support.


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“My three dogs wear The Kenyan Collection. They get new collars almost every year. Not because their old ones are wearing out, but because I get so excited about the designs in the collection and how nice they would look on my dogs. Then, of course, I need a bracelet for my self to match,” said Veenstra. Veenstra, who loves the beauty and quality of the products, also loves buying from a small business that is helping Maasai artisan women. “I’m thrilled because I know I’m getting a beautiful product that is helping a community at the same time. People always comment on my dogs’ collars and I am proud to tell them that they help to keep a traditional art form alive while helping a community prosper. Additionally, the products are more

than just pretty; they really hold up. I still own and use the very first Kenyan Collection collar I ever bought; my dogs are not couch potatoes either, so it speaks volumes about the quality,” says Veenstra. The Kenyan Collection not only aims to exceed their customers’ expectations but also their employees’. Anna Kindi, a Maasai Mama artisan, shares that the employees are all treated well and equally. Kindi was introduced to The Kenyan Collection by her mother who is a beader for the company. She admits that for a long time, she admired the way her mother worked with them, beading freely and enjoyably, which made her want to join them. “Since joining The Kenyan Collection, I have been able to raise my children better and give them the basic needs without

any problems. With the money I have earned, I have been able to buy water storage containers, where I store water and I, therefore, don’t have to walk long distances on a daily basis to look for water. I have also been able to pay for school fees on time for all of my children, unlike before when they would be sent away from school due to late payment.” Beaders similar to Kindi are so appreciative of customers and supporters of The Kenyan Collection. The Kenyan Collection currently has 67 Mamas working exclusively for them and would like to employ 100 Mamas by the end of 2021. Each purchase helps change a life and each item is handmade with love. Learn more about The Kenyan Collection and view additional designs at







3. 4. 8.

6. 7.

1. H&S Editor-in-Chief and SHP Facility Manager, Sarah Appel, with daughters Piper (on her pony Willy) and Ella 2. Avery Glynn helping deliver back gate goodies for the horses 3. Aggie Gnaizda with the woman in the yellow hat, Jeanette Gilbert-Gnaizda 4. There is no crying in show jumping! Sarah Appel, Rita Baixas and Jenn Serek (L–R) get festive in matching Rockford Peach costumes 5. Harry Potter and Hermione Granger 6. A perfect paint in the cross rail division 7. Winner of the Equestrian Concierge Haunted Hunter Derby, Milla Leal-Schuman 8. Everly Cain and Skittles looking very magical in the Halloween costume class


· fall/winter 20

Photos © Tara Arrowood

A S K dr.


Dear Dr. Carrie, I have been riding in the hunters and equitation for the last couple of years. I recently leased a jumper and hope to end my junior career in the 1.0-1.10m Children’s divisions. I am struggling to make the shift into the jumper ring, mostly because the pace needed feels too fast. I am unsure of how to become comfortable with this change, and how to handle the way the jumps come up so fast with longer, more complicated courses. Can you help me figure out how to stay with this challenge as I am freezing in the ring and losing confidence?

Signed, Frozen Dear Frozen, When making a horse and division shift all at once, it is not unusual to have some challenges. Step one is to develop awareness of the new kind of adrenaline that accompanies the increased pace. Since adrenaline is unavoidable, becoming familiar with your version of it is essential. Notice what happens in your body; does your heart race, do you feel a bit disconnected from your body, is your mind flooded with sensations?

Once you realize what is happening, then you can focus on a specific shift. If your heart races, you can slow your breathing in the corners with a big exhale. If your body feels numb, you can practice wiggling your toes in your boots and gently rubbing your thighs at the back gate to reconnect the mind and body. If you feel mentally flooded, you can focus on one or two actions in the ring like track and pace. Ultimately, I encourage you to start low, become familiar with the new, longer tracks, and each time you ride or compete, let the increased stride become natural, one step at a time.

Dear Dr. Carrie, I am an amateur returning to the show ring after many years. I love my horse and feel quite confident with him. But between the pandemic, the changes that have occurred in the sport, and my adult body, I am dealing with a variety of nerves. Every time I think about the upcoming shows, I almost panic. How can I best prepare myself for the show ring so that I can relax and have fun?!

Signed, Passionate and Panicky

Dear Passionate and Panicky, Since you are returning after a significant break, I encourage you to adopt a mindset of curiosity and open-mindedness. Zen master Shunryu Suzuki calls this open-mindedness “beginner’s mind.” He said, “In the beginner’s mind there are many possibilities, in the expert’s there are few.” Since our thoughts manifest experience, I encourage you to imagine all of the potential favorable experiences you may have in the ring. A beginner’s mind reminds us to tap into our child-selves and reconnect to the magic and awe of first jumping a horse. Also, beginners are free to make mistakes and are not bound by an expectation of perfection. Taking this energy to training, and eventually the show ring, reminds you to keep it light and fun. If you regularly practice a positive, playful mindset, like a person learning something new, you will develop a mental habit that supports you at the shows. Ultimately, feeling nervous at shows is normal. Becoming familiar with your version of nervous is the work. Once you are familiar with your nervousness triggers, you will be able to regulate more easily as you will better understand what causes stress for you. Enjoy the gift of horse shows, knowing that the outcome is less important than the opportunities you receive to know yourself in new and deeper ways.

Dr. Carrie Wicks divides her time between her private sport psychology consulting and family therapy practice, traveling with athletes, and writing. She completed her doctorate in psychology while researching the mental practices of equestrian athletes. Her passions include horses, yoga, mountain biking, skiing, and time in nature with animals. If you would like to ask a question for this column or ask about a complimentary Performance Strategy session, please contact Carrie.

Carrie Wicks, Ph.D. | Photo © Dani Maczynski

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B E H I N D the



Jakovlevskaja Growing up in a small seaside town in Russia, many of my childhood drawings featured horses. But it wasn’t until I moved to London at age 17, that I saw a real horse, in person. All my life I had felt the urge to express myself through art, but I didn’t make the decision to become a professional photographer until I was 34 years old. While on holiday in Dubai, I went into a Nikon shop and bought the best camera they had. Then, looking for a subject to photograph, I perused the local Time Out magazine featuring local events, and a polo tournament at the Dubai Equestrian Polo Club caught my eye. My first photos were nice, but with practice and experience, my work evolved into what critics now call “a very unique eye on polo and life around the polo field.” Soon, I was successful enough to be working at major polo events around the world. In the last three years, with the birth of my son and a permanent move from Italy to France, I have reduced my workload and decided to abandon the world of polo. My newest project is to apply the skills I have learned to portraying horses and their owners. I still, from time to time, collaborate with magazines on editorial fashion and celebrity photoshoots, but in all of my work, the presence of the horse is a necessity. At the moment, I’m studying contemporary photography at the online school in Saint Petersburg, with the goal of presenting an even more personal vision centering on the equestrian world in the coming year.   @eva.jakovle


· fall/winter 20

fall/winter 20 ¡



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· fall/winter 20