It is a good chance to introduce myself, I am a talkative, imaginative and creative person with a visual sense and hands-on experience in Illustration, Typography, Graphic design. I would like to pursue a career in the field of visual communicate design and visual aesthetic in which I can apply my passion, knowledge and skills.
I hope to use my ideas and skills to make the dull thing become more interesting and different feel. And also hope you will enjoy to see my portfolio.
Room , No.52 Kweilin street, Kowloon
CLASSIC
SHOES
The reason why some shoes are called classic, certainly has its own design with a difference, in addition to a high degree of identification with the appearance, unforgettable detail can not be ignored, the most important thing is to be recognized by the public and widely circulated a good reputation Vans Sk8-Hi's shoes is not only a favorite of skateboarders and equipment, and even now the fashion brand Fashion Week as the Queen's shoes for the catwalk in a classic street shoes absolute y occupies an important one seat. If you are familiar visvim, difficult to find ear y launch of LOGAN series on the Sk8-Hi is particularly similar, whether it is the outer contour of the body, even the local sewing stitches shoes are permeated with Sk8-Hi's shadow charm, but LOGAN slight y inclined upper design contours are more special was the shoes use more high-quality fabrics to create one of the Vans shoe stunt.
The Sk8-Hi,Vans legendary lace-up high top inspired by the classic Old Skool, has a durable canvas and suede upper, a supportive and padded ankle and Vans vulcanized signature Waffle Outsole
THE DISNEY AND VANS COLLECTION IS AVAILABLE NOW !
Disney Footwear and Apparel Collection by Vans for the Young at Heart Available Now!
After unveiling the coveted collaboration a few weeks ago Vans releases the Disney footwear and apparel collection today at Vans retail stores, and select wholesale accounts in Hongkong. Sharing a rich heritage rooted in Southern California both Vans and Disney are dedicated to those who are young at heart and never stop following their dreams.
VANS X ASPC A
Since 1866, the American Society for the Prevention of Cruelty to Animals® (ASPCA®) has raised its voice for those who can’t speak for themselves and fights to protect animals wherever abuse occurs Whether direct y removing animals rom a situation detrimental to their wellbeing, pushing for humane laws, or building resources with shelters, ASPCA® s tireless dedication has not diminished in over 140 years A testament to the central role four-legged companions have come to play in people’s lives everywhere the Vans x ASPCA collaboration whole-heartedly supports the cause
Today Vans with their own unique charm to conquer that more and more young people, and in their hearts Vans forty long been not just a pair of shoes a dress but different attitude towards life. Because each of its shoes are distinctive personality publicity youthful vigor, boosting the heart's blood surging a lot of people has become a lot of people competing has a "love." Vans SK8-Hi's birth are due to skateboarding culture, and SK8-Hi Last skateboarding enthusiasts are designed.
The collection features iconic Disney characters such as Mickey Mouse, Minnie Mouse, Donald Duck Pluto Goofy and Winnie the Pooh across a range of Vans apparel and accessories and Classic footwear in adult, kids and toddler sizing.
Vans is excited to join hands with Disney for a magical adventure reimagining beloved Disney characters across a collection of footwear, apparel and accessories for fall The collaboration provides a unique interpretation from Vans of iconic Disney characters that remain true to the Vans’ design aesthetic with added details that make this collection truly one-of-a-kind
The designs of the Vans x ASPCA pieces will hit the spot for all animal lovers Collaged all-over cat and dog prints on an Authentic and a Sk8-Hi Slim constructed with custom orange sockliners – the representative color of animal abuse prevention – and ASPCA® logos send the message loud and clear A selected apparel and accessories assortment expands on the look in every Vans shape and form with Vans Beach Girl trucker hats, a Realm Backpack and a Vans x ASPCA t-shirt A look that will hard y slip by the little ones unnoticed a Classic Slip-On in kids and toddler sizes and an Authentic in kids sizing complete the Vans x ASPCA collection
VANS X ZIO ZIEGLER COLLECTION
As part of the Vans OTW Gallery series Vans taps into long-time friend, San Francisco-based Zio Ziegler, an American artist known for his paintings and large-scale outdoor murals as a creative source for this season s OTW Gallery Collection With inspirations from 1990’ s graffiti, skateboard graphics and naïve art, the 26-year-old bridges the accessibility of public art with a serious in-studio practice and exhibitions in Los Angeles Puerto Rico, Singapore London New York Milan and San Francisco
A Vans Authentic and Classic Slip-On burst with Zio s characteristic color and pattern explosions in both, an extensive palette as well as intricate drawings in black and white
A Classic Sk8-Hi Reissue dons a sleek tonal design across khaki canvas uppers dressed up with hiking laces and a boldly Ziegler ized heel and Sidestripe
The leaflet is promote the brand of skateboarding shoes and related apparel, VANS
Cover page used black & write background, pattern and picture the reasons is VANS shoes classic image and design is black & write color. So it is suitable to identify the brand image, also the brand logo to contrast whole page for identify. In this page to introduce VANS shoes history, background, also have some of brand features & charm to know more about VANS
Vans of f t he Wall
In the inside page all of the new items and include the classic shoes. The classic items also for introduces VANS shoes story and let you know more about the classic shoes design. On the other hand used the paint elements to the background matching of VANS street art style. In typography aspect, the title have several style such as different size to contrast another title and also the photos placement used overlapping, oblique effect.
Tr aphy of FUTURA
I make the futura font to have connectivity and try to create the font to be the special graphic. You may see the F first and until to the A have connection and show the typeface feature.
Also you can see Futura information & history around the special graphic fonts.
T ypog r aphy of New T ypef ace Pos ter
This project is create a new chinese typeface , it will show you the new font and use the toys elements. The new typeface message is
The design elements used Mong Kok Tung Choi Street toys to create the new typeface, I used some of the lego, bag, stationery, decorations and street signs to create it. Also use the lego background for the Toy elements topic.
BRANDIN G DESIGN
This project about rebranding Ware House, for the design concept the idea is come from the street art. Ware House is the teenager center and also provide much of healthy activity for the teenagers, such as the graffiti course. I used the graffiti font and graphic to create ‘‘LOVE’’ to New Logo. This place can let the teens have are lyric approach, and will send their message what they think about.
The St ationer y
In addition to design the Logo, also have the Stationery such as the Business Card to show the brand information.
For the Envelope cover I create the handwriting graphic next to the Logo, to be create handwriting effect. And the letter paper to provide Ware House contacts & address.
BIKE TO THE FUTURE
The purpose of this project using the New Brand to provide bike sharing service in our city - Hong Kong. To let us can use bike to do more exercise and have a health lifestyle, also can reduce noise and air pollution to protect the environment. To make Hong Kong become more bike friendly city and make bike to be a part of our daily city life and dream that this would come true, step by step to make cycling into our life.
BIKE TO THE FUTURE is the urban cycling idea organization, also is are bike sharing service. We encourage people to use bike instead car or public transport, so our company will provide bike hire and packing place to user. Use bike travel have many benefits, implemet environmental, healthy movement and relieve traffic congestion. They look forward Urban Cycling will popularize in Hong Kong.
The target audience is Tseung Kwan O area citizen, Tseung Kwan O area have more bike trail and facility, the area including Po Lam, Hang Hau, Tseung Kwan O, Tiu Keng Leng, LOHAS Park. There also enough spacing and comfortably environment such as Fresh air, fewer vehicles.
BIKE TO THE FUTURE LEAFLET will show more about this brand. When you open a whole page, you can see the bike route map introducation for five place in Tseung Kwan O area. And you can find the information such as brand service, mission, benefits, feature, advantage and who they are what they can do. Also there have Tseung Kwan O area Landscape promote place, include the landscape photo at the bike route.
Leaflet will provide 5 place bike route follow by Po Lam, Hang Hau, Tseung Kwan O, Tiu Keng Leng and Lohas Park. The map will show you the graphic and icon to express the location and provide The A-M area for location name.
In this poster, the design concept is to let us become more bike friendly city and also have a better environment. The idea come from the leaf shape and it also is the city map. The leaf veins is the bike route, that ’s means the bike route can extend in all direction of the city. Hope people will join the bike service and have a better environment of using bike.
BIKE TO THE FUTURE hope people will enjoy use bike to instead other transport in our community, to build up more comfortable and health living environment to us.
Social Media Pos t
I take on several jobs like designing social media post & stories for the branding product and their story according the client ’s request.
