Oghenfejiro Freda Ovah
001131571
MA Creative Direction for Fashion Media - Final Master Project
Practical Outcome 2 Website Mock up
This document contains mock up pages of Voyageur’s website and main media platform.
I will be showcasing 3 pages: Home page, Lagos base page (an example of what the other cities home pages would look like) and an about us page.
All 3 tabs will be split into two pages. A short description of how the page functions will come before the mock up itself
Page 3 ........................................................ Home Page Page 6 ............................................... Lagos Base Page Page 9 ................................................... About Us Page
Home Page
The first page is what you would see upon the first visit to Voyeageur. I decided to keep it clean and only make use of our colour palette blue white and black.
The first thing you see is our logo and strap-line followed by the continents and cities we operate in. These itself are hyper linked, when selected/pressed will take you to the home page of that specific city (one of the mock up pages is of Lagos). This will have fashion news, articles videos, and editorial specific to the city.
The three lines at the top left when selected act as a drop down menu, when highlighted it unveils itself as the entire screen metamorphoses into what you see on the second page. This stays constant across all the pages.
The last thing at the bottom is our “Connect space” that changes as stated above. I opted for written word instead of social media icons/logos to keep a clean image and would all be hyper linked to the respective social media pages. This part of the website stays constant cross all the pages. Followed by advertising of our newest magazine issue. This is also hyper linked as taking you to the digital version
Lagos Bangkok
Shanghai
Scanning the world from head to toe
New York Coming to you soon Coming to you soon
London Paris
Connect with us on Youtube Instagram X Facebook Linkedin
Lagos Base Page
The the page you are taken to when you click “Lagos” under Africa. This time the background changes to white to allow for better reading and visibility. Still sticking with colour palette, drop down menu symbol and the subtle Issue 1 Summer ‘23 ad and “Connect” section seen at the bottom of the page
The first thing you see is our logo standing on its own with no strap line. This is our secondary logo, used for smaller spaces and areas where the primary logo has already been encountered.
This mock up is divided into two pages, the second page is what you see as you scroll down through the website. The first page
The second page is the second half. Showcasing one articles and video footage posted to our Youtube videos. Ideally this page like the other city base pages would be an endless scroll with the same layout of page 1 and 2 back to back. A visual/Image and article teasers
Lagos Lagos Lagos Lagos Lagos Lagos
How the Alte trend is taking Lagos by storm
All you need to know about the Rema and Asake Invasion:
What are people really wearing in Lagos.
Connect with us on Youtube Instagram X Facebook Linkedin Click to subscribe and join our newsletter
About Us Page
When “About” is clicked in the drop down menu they will be navigated to this page. Still sticking with the black background from the home page, colour palette, our secondary logo, drop down menu symbol and “Connect” section seen at the bottom of the page
You are then met by a short description/introduction to the voyageur brand and media platform.
Lastly, this time the ad for Issue 1 Summer ‘23 is not as subtle and is displayed multiple times across the screen.
Voyageur is a media platform that seeks to report on all things fashion and culture from multiple cities around the world. This year we start off with London, U.K. and Lagos, Nigeria, two places that our founder calls home. We bring raw authentic stories from ordinary people of these cities by ordinary people in these cities.
Voyageur seeks to document fashion and culture through an unfiltered lens and through day-to-day people. We look to our neighbours, family, friends and strangers for their unfiltered fashion and culture thoughts, activities and news. We are starting off with London and Lagos but are already looking to expand to Bangkok and Shanghai.
Our extensions are our seasonal digital magazine (that is also available in print and in your mother tongue when pre-ordered) You can find our short and long form video content on our Youtube page. This platform serves as united fronts for all our extensions whilst also allowing our audience to view up to date fashion and culture related news and activities.