Marketplace Partner Quarterly Magazine | Winter 2022

WINTER 2022

MARKETPLACE PARTNER

QUARTERLY MAGAZINE Premiere Partners & Resources for HomeSmart Professionals

TABLE OF CONTENTS Thank You to Our HomeSmart Marketplace Partners

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Monthly Social Media Content Ready in Minutes

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How Can You Protect Sellers and Buyers?

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Attract and Engage More Sellers

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At Cinch, We Keep It Simple

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Dynamic Team Processing With Equitable

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Create Virtual Tours, Floor Plans & Photos

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"Hope" Is Not a Strategy

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Keep Your Buyers Buying, With Lock and Shop

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The Free Luxury Real Estate Toolkit From LUXVT

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Thankful To Be YOUR Partner in Moving!

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Your Home Warranty Company Should Work as Hard as You Do

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Down Payment Assistance

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Does Your Contract Include a Home Warranty?

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Become Unforgettable

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Make Listings Turnkey in 4-6 Weeks With Revive

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Publications to Engage New Customers, at Zero-Cost

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A Super Thank You for Your Service

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Impress Your Clients With Utility Concierge

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Go Beyond at Growth Summit

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Introducing the HomeSmart Team Shop

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5 Steps to Build a CRM Lead Funnel

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Your Listings Into Agent Inboxes — Guaranteed!

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HomeSmart Client: A New Way to Connect

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LETTER FROM THE EDITOR Dear Reader, Approaching the end of the year in a fluctuating market often means great potential and progressive influence on your growth as an agent. As you continue to flourish, the success of your clients will reflect this upward momentum. When you combine having a well thought-out plan in place with the ability to maintain flexibility, you find yourself on track to start the new year better than ever.

This issue of Marketplace Magazine provides valuable insight into the abundance of innovative resources available exclusively for HomeSmart agents, and will give you unmatched insight into this motivated market so that you come out ahead of the competition. With the help of our trusted partners you'll be able to explore new ways to generate exceptional leads, offer clients top-tier service and scale new heights of success.

Collaborative partnerships are integral to the achievement of your growth as an agent, and that’s why we employ the best of the best to deliver career-changing opportunities. HomeSmart has a vast network of incredibly successful partners that will deliver advanced techniques and industry secrets so you can achieve the success you deserve. The opportunity to prosper has arrived.

Sincerely,

Todd Sumney Todd Sumney Chief Industry Officer

**Equitable Title and Minute Mortgage only in select markets.

A SPECIAL THANK YOU TO OUR

homesmart marketplace partners

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HOMESMART

MARKETPLACE PARTNER

Monthly Social Media Content Ready in Minutes Are you too busy to post on social media every day?

In two minutes, you can have content professionally created and posted to your favorite social media profiles. ◆ No more staring at your computer for hours thinking about what to create. ◆ No more scrambling because you forgot to post something for a week. ◆ No more blank and boring newsfeed!

Connect your profiles, choose your content, and sit back while we do the rest.

HomeSmart agents can get 50% off their first month's membership by using homesmart50 at checkout.

GET 50% OFF

How Can You Protect Buyers and Sellers?

Three words: American Home Shield Buyers are more cautious as higher mortgage rates squeeze financial limits: They want to be prepared for the unknown and protect their budgets from the rising costs of repairing and replacing household systems and appliances.

American Home Shield is the smart decision. Both sides of the negotiating table need a solution to protect their interests, and real estate professionals need a way to help keep deals on track.

Sellers will find that buyers are hesitant to purchase a home sight unseen or offer above the asking price. Sellers can expect to see contingencies become more common as well.

What’s the solution?

Including a home warranty at the listing can address covered issues not found during the home inspection, help manage out-of-pocket expenses, and strengthen buyer confidence!

LEARN MORE

WINTER 2022

QUARTERLY MAGAZINE

Attract and Engage More Sellers

At Cinch, We Keep It Simple Making things easier for you and your clients is what we do.

With a Cinch home warranty, your clients can worry less about coming up with the money to repair or replace covered appliances and systems. ◆ No square-foot limitations ◆ No age restrictions on covered items* ◆ 180-day guarantee on covered repairs ◆ Simple online claims process ◆ Access to pre-screened service pros Visit cinchrealestate.com or call 800.521.8264. * Subject to terms and conditions; non-covered charges may apply. ©2022 Cinch Home Services, Inc. All rights reserved.

Cinch is a registered mark of Cinch Home Services, Inc.

GET STARTED

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WINTER 2022

QUARTERLY MAGAZINE

Create Virtual Tours, Floor Plans & Photos Giraffe360 empowers real estate agents. It’s a powerful platform with the ability to create virtual property tours, 98%+ accuracy floor plans and HDR still photos with one device. Simply set the multifunctional camera on the tripod, press the button and the system will take care of the rest.

Your assets will be uploaded to our AI editing cloud and returned to you automatically.

One simple subscription is all you need. Choose a package that fits your personal requirements, then you will receive a camera, tripod and carry case.

Our account management team will be on hand to help you get set up, with full training and ongoing support provided.

Get in touch today at giraffe360.com and see how we can help you stand a little taller.

GET IN TOUCH

"Hope" Is Not a Strategy

"HOPE" Is Not a Strategy Strategic Communications and Branding www.homeactions.net/homesmartlinks

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HOMESMART

MARKETPLACE PARTNER

Keep Your Buyers Buying With Lock and Shop With interest rates on the rise and the slowdown season just beginning — we at Knock know agents need more tools than ever to keep their business on track!

That’s why we’re so excited to announce our new Lock and Shop Program. Now, your clients can beat the neverending interest rate hikes and lock in their rate for up to 120 days! They’ll get more dream home for their dollars — and you’ll ditch the anxieties of having a client with a shrinking budget.

Knock is partnering with top agents across the country to bring their clients a better homebuying experience with our revolutionary home loans, including Knock Home Swap ™ — the only way to truly buy before you sell. See how we can help your clients close today!

GET STARTED

The Free Luxury Real Estate Toolkit From LUXVT If you’re looking to boost your brand and sign more luxury listings, the luxury toolkit from LUXVT can help. LUXVT has helped thousands of agents provide elite marketing services, create beautiful branding materials and sell their listings in a snap.

When you create a LUXVT account, you automatically get access to the free Luxury Toolkit.

This toolkit includes features like the Listing Presentation Creator, where you can make an entire beautiful 16-page digital presentation in just a few clicks. You can also use the Luxury Listing Planner, where you’ll get custom recommendations on how to put together the perfect marketing campaign. These tools are just the beginning!

Create your account, explore LUXVT’s membership and listing campaign options, and discover more luxury resources at luxvt.com.

LEARN MORE

WINTER 2022

QUARTERLY MAGAZINE

Thankful To Be YOUR Partner in Moving!

Approaching this holiday season, we are thankful to be HomeSmart’s official partner in moving and storage for seven years and counting. This year alone, we relocated over 150 HomeSmart families!

Looking for local or long-distance moving services?

We have the resources (and muscles) to help you.

Our climate-controlled warehouse is available for your storage needs, both short and long term. Not only are our mover-athletes background checked,

they are also trained in packing and moving to ensure that the job is done to the highest standards.

Muscular Moving Men & Storage is proud to say that we donated over 1,000,000 lbs of food and furniture found on our junk removal jobs. With over 30,000 moves facilitated, we are grateful to continue serving you. Contact our team today at 602.923.6400 for your free estimate!

GET A FREE ESTIMATE

Your Home Warranty Company Should Work as Hard as You Do

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QUARTERLY MAGAZINE

WINTER 2022

Does Your Contract Include a Home Warranty?

Consider this a little reminder to write a home warranty into your real estate contract! When you’re walking homeowners through the process of their home sale or purchase, be sure to get their selection of a home warranty company.

This is so important to help cover some of the costs of wear and tear! When you write Platinum Home Warranty into the contract, you can be sure your clients will get the coverage and service they need to keep things running smoothly.

Need someone to help you or your clients hash out the ins and outs of home warranties? That’s what we’re here for! Reach out to us at 602.733.5000, or hop over to platinumhw.com.

CHECK US OUT

Become Unforgettable Clients can’t refer you if they don’t remember you.

What do you do to stay in touch? Every eight weeks, we mail to your list of contacts a coffeetable quality magazine branded with your photo, business and contact information in six key places.

In it, your clients find entertaining articles, beautiful images and savable, shareable tear-out cards with valuable information like DIY tips and recipes.

Create a lasting impression. Use the front inside cover to send a custom letter you can personalize to the individual recipient at no additional cost.

Send a personal letter wishing recipients a happy anniversary, birthday, graduation or holiday.

Remember them, and they’ll remember you too!

At ReminderMedia, we’re experts in helping real estate agents become unforgettable.

Click to get your estimate and request a free PDF sample of our newest issue!

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HOMESMART

MARKETPLACE PARTNER

Make Listings Turnkey in 4–6 Weeks With Revive.

Revive helps agents with pre-sale renovations to maximize listing price and decrease DOM.

With Revive, agents and their clients get: ◆ Guidance: a plan and design rooted in ROI ◆ Money: capital fronted with no interest or added fees ◆ Construction: a vetted Revive-supported contractor And the best part? There are no project minimums or maximums.

Revive-supported agents, on average, win 40% more listings, increase commissions by 22%, save hundreds of hours in project management, and complete pre-sale renovations 65% faster. Let us help you increase your business and win more listings.

LEARN MORE

Publications to Engage New Customers, at Zero-Cost Connecting your business to potential customers — in a way that demonstrates your competitive edge — just got easier.

Premier Partner Skyways Media offers HomeSmart agents the opportunity to commission a customized “Guide to Buying, Selling and Renting”.

This beautifully designed publication will be full of information your customers want and need.

You get quantities to physically distribute, and a versatile digital guide to embed into your website, emails and social media.

What you don’t get is an invoice for this superb, branded publication!

Skyways Media covers costs by approaching relevant advertisers, who also add value to the publication’s contents. Your guide’s launch

represents a way to strengthen your circle of influence too.

To discuss your customized, zero-cost publication with Skyways — a global leader in service-industry marketing initiatives — contact us today!

GET IN TOUCH

QUARTERLY MAGAZINE

A Super Thank You for Your Service At Super Home Warranty we believe in honoring our heroes.

All active and retired military and first responders receive a 10% discount on all buyer and homeowner plans!

To receive the promo, please reach out to your local account executive to access the code.

Want to find out how we are reinventing home warranty by providing a digital-first experience, the most comprehensive coverage with the highest limits and maintenance services?

GET STARTED

Impress Your Clients With Utility Concierge The nation’s top real estate agents trust Utility Concierge to connect their clients’ utilities and home services. As a HomeSmart agent, you and your clients receive this service for free!

In just one quick call, your clients will set up services for electricity, internet, security and more with the best providers, at the best rates. Utility Concierge will take care of all the paperwork, schedule activations and hold the homebuyers’ hand through installation.

Schedule a virtual training today and meet your Account Manager.

LEARN MORE

WINTER 2022

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HOMESMART

MARKETPLACE PARTNER

R EGISTE R AT:

H O M E S M A R T. C O M / G R O W T H S U M M I T

WINTER 2022

QUARTERLY MAGAZINE

Get winter ready this season with our newest swag including sweaters, Santa hats, stockings and more to get in the holiday spirit!

HomeSmartTeamShop.com

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HOMESMART

MARKETPLACE PARTNER

5 Steps to Build a CRM Lead Funnel Do you have a simple, yet effective lead funnel set up through your CRM? Creating a real estate lead generation and follow-up system for your business doesn’t have to be overly complex. In fact, you can easily build a complete funnel in most real estate CRMs (not just the ones that cost $1000s/month!).

READ OUR BLOG

Today’s real estate CRMs have the tools for REALTORS® to create effective yet streamlined marketing funnels, from generating new leads all the way to the follow-up and relationship building that creates referrals.

If you’re not sure where to start, our blog is the perfect place! We’ve put together a complete guide for the tools and workflow you need to set up to create your lead funnel. Check out our blog to get started on your funnel today!

Your Listings Into Agent Inboxes — Guaranteed!

SAVE 15% with your everyday HomeSmart discount!

Average agent open rates are over 40%!

NO MONTHLY FEES, order whenever you have a listing. Zip Your Flyer is the #1 agent trusted e-flyer source with the industry's most accurate agent lists!

Announce your new listings, price reductions, open houses, agent incentives and more with our designs or upload your own PDF. Log in to zipyourflyer.com/homesmart to see your custom designs and place an order.

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Feel free to live chat our customer service team or give us a call at 888.947.8509. Trusted by agents for over 17 years and still family owned and operated.

SAVE 15%

WINTER 2022

QUARTERLY MAGAZINE

HOMESMART CLIENT

A New Way to Connect Create a better experience for you and your clients with the HomeSmart Client mobile app. HomeSmart Client is integrated with your RealSmart Agent mobile app for a streamlined experience.

Tell your clients to download it today!

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