Years in the making, our award-winning mascara lengthens and defines lashes without using questionable ingredients common on the market. Plus, it conditions each and every lash with organic oils and shea butter. A spiraled brush ensures clean application without clumping. HOW TO USE: Comb through from roots to tips, gently wiggling back and forth. Build drama with a second coat. Lengthening Mascara 2550 | $29
eye opening
MASCARA
All lengthening drama, no questionable preservatives. 16 beautycounter.com Be Your Beautiful.