HLPartnership Brochure 2021 - A

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Become an Appointed Representative of HLPartnership Change that Matters

Transform

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Lending/Provider Partners

ťťķĢóÖŶĢŋłŭ In 2020

!ŋĿĿŽłĢóÖŶĢŋłŭ ŭāłŶ ŋł ðāĞÖķĕ ŋĕ ŋŽũ ƩũĿŭ in 2020

150+ £11 Billion 1 Million+

We are dedicated to securing a bright future for our appointed ũāťũāŭāłŶÖŶĢƑā ƩũĿŭ Öłù ŶĞāĢũ óŽŭŶŋĿāũŭ̍ ¦ĞĢŭ ėŽĢùā ƒĢķķ āƗťķÖĢł Ğŋƒ ƒā ÖĢĿ Ŷŋ ĿÖĴā ŶĞĢŭ ĞÖťťāł̍


Welcome Welcome to HLPartnership (HLP), the natural home for mortgage and protection professionals.

I rarely find ARs who speak so

After a long career working

highly complimentary, which

within the network division at one of the industry’s largest companies, I joined HLP as Managing Director in 2018. Having been in the industry for a long time, I was incredibly impressed by the phenomenal growth of HLP over the previous ten years and I knew that this was a network that I wanted to be a part of.

positively about their network, but every time I spoke to a HLP member, they were always was a breath of fresh air. So many networks are behind the times when mortgage and protection advisers should be at the forefront of technology. I know that HLP’s forward thinking nature will help advisers succeed at every given opportunity. HLP brings together the best technology, field support, and events programmes to build the strongest network offerings. If you want to join an environment where advisers can flourish, then please get in touch.

Sincerely, Shaun Almond Managing Director

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Technology is driving today’s mortgage & protection market

Technology Partners

There is no doubt that technology is driving performance in the mortgage market. HLP combines the latest innovations with deep industry expertise to help you to tech-enable your organisation and build an advice business that adds value to both you, and your customers.

Key Features Include:

By working closely with a wide range of technology partners, the

CRM Software Designed For Mortgage Advisers

network brings together the

Mortgage, Insurance & LLL Sourcing

brightest minds in the industry

Click & Submit Insurance Cases

which allows members to embrace

Online Fact Find

increased business efficiencies,

Branded Client Facing Tools

which in turn delivers an enhanced

Insurance Risk Reports

customer service combined with

Sales & Marketing Tools

strategies that mitigate risk.

Digital Conveyancing


A Network that puts you and your customers at the centre of everything the business does HLP helps you to grow your mortgage & protection business by combining market leading technology and support with

Dedicated to Mortgage & Protection Only

Independently Run By Professionals For Porfessionals

Flexible But Focused Compliance Support

Comprehensive Training & Development

Digital Marketing Communications Support

strategies that mitigate risk. With the needs of AR firms and their customers at the centre of the business, HLPartnership does all it can to ensure that you have the support required to provide excellent outcomes for your customers.

Focused Technology Systems

The feedback that HLP receives from its members drives business decision making. Research has shown that the top 3 things that members love about the network are: 1. Personal Support 2. Network Culture 3. Technology Systems

Extensive Events & Workshop Programme

Later Life Lending in Place

Recruitment Services


Building Partnerships for sustainable success There is no doubt that HLP places a high level of importance in the word “partnership�. Whether you are talking to a Director of the Network, or a compliance expert checking your files, you will find the team helpful and insightful. HLP will always look to offer the guidance to find the right solution.


Part of the Legal & General Mortgage Club

Whole of Market Panel

Proc Fees on Exchange

Field based compliance support

Dedicated Regional Compliance Manager

Flexible Approach to Tracking Promotions


Ģłóā ıŋĢłĢłė Nd R łŋƒ Ĵłŋƒ Ğŋƒ Ö łāŶƒŋũĴ ŭĞŋŽķù ðā ũŽł̍ DũĢāłùķƘ̇ ŭŽťťŋũŶĢƑā̇ óŋĿťķĢÖłŶ̇ ťķāłŶƘ ŋĕ ÖùùĢŶĢŋłÖķ ŭŶũŽóŶŽũāù ŶũÖĢłĢłė Öłù Ö ũŋðŽŭŶ ƩłÖłóĢÖķ ĿāóĞÖłĢŭĿ ŶĞÖŶ ĿāÖłŭ R ĞÖƑā ťāÖóā ŋĕ ĿĢłù ŋƑāũ ĿƘ óÖŭĞƪŋƒ̍ ¦ĞĢŭ ŭŽũāķƘ Ģŭ ŶĞā Ŀŋùāķ ŋŶĞāũŭ ŭĞŋŽķù ÖùŋťŶ̇ ŶĞā ũĢėĞŶ ðķāłù ŋĕ ĞŽĿÖłĢŶƘ Öłù ŶāóĞłŋķŋėƘ ƒĢŶĞ ƑÖķŽā Ŷŋ ĢŶ̑ŭ ĿāĿðāũŭ ÖŶ ĢŶŭ óŋũā̍ R óÖł̑Ŷ ũāóŋĿĿāłù ŶĞĢŭ łāŶƒŋũĴ ĞĢėĞķƘ āłŋŽėĞ̍ Rĕ ƘŋŽ̑Ƒā āƑāũ ðāāł ķāŶ ùŋƒł ðƘ ƘŋŽũ łāŶƒŋũĴ Öłù ƒÖłŶ Ŷŋ ĕāāķ ŭÖĕā Öłù ķŋŋĴāù ÖĕŶāũ̇ Nd Ģŭ ŶĞā ĞŋĿā ĕŋũ ƘŋŽ̍


An Adaptable Approach to Compliance HLP has become known for taking

Having dedicated compliance

a sensible approach, whilst being

professionals that get to know

flexible to meet the needs and

you and your business and work

requirements for each of our

with you to help maintain the

Appointed Representative firms.

required standards is something

HLP works with each firm to

that builds confidence and

understand how the business

understanding of why and how to

operates – finding out about the

comply.

source and type of new business enquiries, the customer journey

High standards are set and

(remote or face to face), the

members work towards achieving

location and demographics of the

those standards in a reasonable

customer base and then ensure

time scale, whilst at the same

that the risks are identified and

time removing superfluous and

how the network’s compliance

unnecessary red-tape that can

procedures can help keep you safe.

become so frustrating. It’s all about relationship and working

Leading edge technology helps

together to ensure, ultimately,

take some of the burden of record

that customer’s get the best

keeping to a minimum, but having

outcome possible.

access to a team of experienced and approachable compliance staff is what makes the network stand out. capabilities

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ȒƑā ƒŋũĴāù ƒĢŶĞ Nd ŭĢłóā āÖũķƘ ˑˏː˔̍ ȒƑā Žŭāù ŶĞāĿ Ŷŋ ķÖŽłóĞ Öłù ėũŋƒ Ö ŭŽóóāŭŭĕŽķ ðŽŭĢłāŭŭ̇ ŶĞÖŶ ƒĢŶĞ ŶĞāĢũ ŭŽťťŋũŶ̇ Ĵāāťŭ ŋł ėũŋƒĢłė̍ ¦Ğā ŶāÖĿ Öũā ėũāÖŶ ̟ ĕũŋĿ ŶĞā ėŽƘŭ ÖłŭƒāũĢłė ŶĞā ťĞŋłā Ŷŋ ŶĞā m' ƒĞŋ ŶÖĴāŭ ŶĢĿā Ŷŋ Ĵłŋƒ Ŀā Öłù ĿƘ ŶāÖĿ ðƘ łÖĿā̍ FũāÖŶ łāŶƒŋũĴ ̟ ƒŋł̑Ŷ ðā ėŋĢłė ÖłƘƒĞāũā āķŭā̍

Change that Matters

Enabled by technology

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Training & Competence The back-bone of any network’s

After the Induction Training

supervision is the T&C Scheme and

Course, we can then work with an

we take pride in working in

approved ‘supervisor’ from within

partnership with Appointed

the firm who can manage the

Representatives to deliver the

ongoing program of development

scheme requirements.

with in-house activities, observations and monitoring. This

We recognise that in larger firms

is supported with a regional

with multiple advisers or where

compliance manager overseeing

firms are prepared to take on new

everything and signing off the

or Trainee advisers, then a

activities in blocks. This

joined-up approach to training is

methodology offers great control

the best way.

for the firm in terms of managing the training programme, whilst

All advisers will get an introduction

benefitting form the oversight,

to the network, it’s people, systems,

assistance and tools available from

controls and technology through

the network.

the initial Induction Training Course. An established event that has been refined over time and gives the best possible way to start life in the network.


R `ŋĢłāù Ģł ˑˏːː Öłù R̪Ƒā łāƑāũ ĞÖù Ö ðÖù ŶĞĢłė Ŷŋ ŭÖƘ ÖðŋŽŶ Nd ̍ ¦ĞāƘ ŶũāÖŶ ƘŋŽ Öŭ Ö ĢłùĢƑĢùŽÖķ Öłù ķāŶ ƘŋŽ ėāŶ ŋł ƒĢŶĞ ƒĞÖŶ ƘŋŽ ùŋ ðāŭŶ ̟ ƒũĢŶĢłė ðŽŭĢłāŭŭ̍

CLS Money

Change that Matters


Keeping You Safe HLP does everything possible to help

Guidance visits are designed to

advisers operate their business safely.

occur at a frequency that is right for

HLP accepts that compliance can

your business and the whole process

sometimes be seen as a burden,

is then tested through an annual

buy by working with business owners

audit, which is carried out in a

who share the networks philosophy

professional and sensitive manner by

HLP can ensure great customer

the same regional compliance

outcomes which reduces potential

manager that has worked with you

complaintsand builds a strong and

during the year.

safe brand. Where shortcomings are identified HLP works with you in a respectful way to identify the causes and develop solutions to reduce the risks and, ultimately, to keep your business safe.


NÖƑĢłė ıŋĢłāù Nd Ģł `Öł ˑˏː˗̇ R óÖł ĞŋłāŭŶķƘ ŭÖƘ ŶĞÖŶ Öŭ Ö łāŶƒŋũĴ̇ ŶĞāƘ Öũā Ö ðũāÖŶĞ ŋĕ ĕũāŭĞ ÖĢũ̍ NÖƑĢłė ðāāł Ģł ŶĞā ĢłùŽŭŶũƘ ŭĢłóā ː˘˘˒̇ R ĞÖƑā ðāāł ùĢũāóŶķƘ ÖŽŶĞŋũĢŭāù ƒĢŶĞ Öł RD łāŶƒŋũĴ Öłù ŽłŶĢķ ˑˏː˗ R ƒÖŭ ƒĢŶĞ Ö ĿŋũŶėÖėā łāŶƒŋũĴ ĕŋũ ːː ƘāÖũŭ̍ Nd Öķķŋƒ ƘŋŽ Ŷŋ ũŽł ƘŋŽũ ðŽŭĢłāŭŭ Öŭ ƘŋŽ óĞŋŭā̇ ĞŋƒāƑāũ̇ Ģĕ ƘŋŽ łāāù ÖùƑĢóā ŋũ ėŽĢùÖłóā ĕũŋĿ ŶĞāĿ̇ ðā ĢŶ̇ ĿÖũĴāŶĢłė̇ óŋĿťķĢÖłóā ŋũ Ŷŋ ũŽł ťÖŭŶ Öł ĢùāÖ ŶĞāƘ Öũā ŶĞāũā Ŷŋ Ğāķť̇ Öłù ŶĞÖŶ Ģŭ ÖłƘŋłā ÖŶ Nd ũĢėĞŶ Žť Ŷŋ ŶĞā ùĢũāóŶŋũŭ̍

SJ Financial Solutions

Change that Matters


Marketing Services that allow advisers to stay in touch with their customers In 2020, HLP reached the milestone of sending out one million client newsletters on behalf of member ARs. This is part of HLP’s strategy, in cooperation with our members, to engage existing customers on a regular basis and strengthen the relationship between customer and adviser. Our research has shown consumers who haven’t had any subsequent contact with the adviser who arranged their mortgage are unlikely to go back to that source for further assistance when they need to remortgage. With individual circumstances changing all the time, particularly as we face the economic changes brought on by the pandemic, and the high percentage of fixed rate mortgages reaching the end of their terms, the chances are they won’t go back to their adviser at remortgage stage.

In a world where everyone is competing for your customers, you must be at the forefront of your clients mind. This is why HLP has created and developed a fully personalised client-facing e-newsletter that matches your companies branding and personality. The newsletter is sent out once a month, it includes 4 purposely designed articles to suit your client database. You also have access to monthly marketing training sessions, identification of sales opportunities and a campaign programme.


Join HLPartnership For A Brighter Future Phone: 03300 552 651 Email: joinus@hlpartnership.co.uk Web: www.hlpartnership.co.uk


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