HISTORIC THIRD WARD
SUMMER 2021
ISSUE ONE
CELEBRATE THE UNIQUE CULTURE OF LOWLANDS EUROPE
With an award-winning Belgian bier selection, from-scratch menus, and a unique rooop patio with gorgeous views, Café Benelux offers spacious street-side dining in the heart of the Historic ird Ward. Sip on an infamous Bloody Mary while you dig into brunch, enjoy an aernoon bier, or watch the sunset across the Milwaukee skyline over dinner on the rooop.
FROM THE EDITOR-IN-CHIEF WELCOMETOTHREE. VOLUME 1 | ISSUE 1 EDITOR-IN-CHIEF JIM PLAISTED EDITOR AT LARGE JANET RAASCH DESIGN DIRECTOR MONICA DORO MANAGING EDITOR RUTH LAWSON ASSOCIATE EDITOR REBECCA SUE BUTTON CONTRIBUTING WRITERS LAURIE ARENDT, NAN BIALEK, BOBBY TANZILO STAFF WRITERS REBECCA SUE BUTTON, RUTH LAWSON PHOTOGRAPHERS ERIC HALVERSON, EVAN BROWN PROOFREADER DANIELLE COTEREL EDITORIAL AND STEERING COMMITTEE LEANN MESTER, MAL MONTOYA, JANET RAASCH, KATHLEENN DOHEARTY PENNISTON, MADDIE SEYMOUR, KATE STRZOK, TRACEY WADSWORTH PUBLISHER HISTORIC THIRD WARD ASSOCIATION PRESIDENT JACK R. LEMMON 525 E CHICAGO STREET, SUITE 102 | MILWAUKEE, WI 53202 OFFICE@HISTORICTHIRDWARD.ORG PRINTED AND MAILED FOX CO. PRINTING
THREEis a new publication by and about the Historic Third Ward located in Milwaukee, Wisconsin. As the proud publisher, the Historic Third Ward Association (HTWA) looks forward to sharing the interesting stories, people, businesses and history of this beloved neighborhood with you. Founded in 1976, the HTWAacts as a catalyst to develop the District as an innovative, livable and exciting mixed-use neighborhood while preserving its historic and creative character. Our vision is to nurture a thriving urban neighborhood that embraces its history and empowers a dynamic inspired future. Our intent to create THREEis to bind our community threads together by weaving in stories of our present, our past and most importantly our future. We hope you enjoy our journey as much as we have enjoyed putting this first issue together. As we rise fromthe pandemic, we hope the magazine will entertain and enlighten. And as we continue to develop the magazine’s voice, please let us know about story and photo suggestions or any ideas you have for THREEor for the Historic Third Ward. Creativity - Cuisine - Culture. It’s all here.
JIM PLAISTED, EXECUTIVE DIRECTOR JPLAISTED@HISTORICTHIRDWARD.ORG Headshotby: ScottPaulus
FEATURED CONTENT
10EVENTS
20URBAN SPACES
12LIFESTYLE
26DINING
Summer is here and more and more events are announcing their dates for 2021
Brighten the Passage connects Downtown and the Third Ward
Micro Weddings in the Ward provide elegance and creativity
It’s outdoor dining season and we have an abundance of options
16BUSINESS
28ART+ CULTURE
Women retailers have shaped the neighborhood for over 15 years
Milwaukee Artist Resource Network’s Art + Culture Hub opens on Broadway
18COMMUNITY
33LIVING
Get ‘Out of the Box” this summer thanks to Cracking Art and Black Box Fund
‘Urban’ Living with Jay Urban and Ann Jordan at Marine Terminal Lofts
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Locally Owned RESTAURANT & BREWERY just a short walk from MKE PUBLIC MARKET Located in the PRITZLAFF BUILDING 143 W. Saint Paul Avenue
One of the most unique venues in Milwaukee with 24 taps of house-made beer, full cocktail menu, creative food menu, weekend brunch, and four season spacious outdoor bar. Come join us! Open Daily at 11am. Weekends at 10am for Brunch
Follow us: @exploriumbrew Call us: 414-423-1365 Learn More: exploriumbrew.com
MIANI ST NST M B BO UU EE M IM LWA U K E EK E E MA RREEAAM OUUTTI Q IQ I LWAU T H I R D WA R D
1 5 9 N B R O A D WAY | 4 1 4 - 2 7 3 - 1 7 2 0 | M A I N S T R E A M B O U T I Q U E . C O M
GA LLER Y NIGHT M K E
RETURNS
JULY 16 & 17TH NIGHT & DAY
After a year-long hiatus and blend of virtual/in-person offerings, art venues throughout downtown Milwaukee will once again open their doors to visitors as Gallery Night MKE returns to a fully in-person event this July 16 and 17, 2021. Gallery Night MKE provides an open and inclusive opportunity to meet local and national artists, see diverse styles of art – including visual and graphic arts, sculpture, decorative arts, performing arts, music and even architecture. The Gallery Night MKE app (available for Apple and Android users) made its debut in late 2019 thanks to presenting sponsors Laffey, Leitner & Goode, LLC. Using the app, attendees can create a personalized list for visiting participating venues utilizing the “Plan Your Gallery Night” feature. They can even share their itinerary with friends, and check in on Facebook when they arrive. “I’MTHRILLEDOURFIRSTPUBLICEVENT WILLBEANIN-PERSONGALLERY NIGHT MKEEVENING. INVITINGTHECOMMUNITY OUTTOSHAREASAFEEXPERIENCE VIEWINGARTANDMEETINGARTISTSISAN EXCITINGWAY TORE-ENTERTHEWORLD,” said Jim Plaisted, Executive Director of the Historic Third Ward Association which produces the quarterly event.
Whether open to all or with capacity limits or advanced registration, all the venues are ready to welcome back guests. As always, the event is free and open to the public from 5pm to 9pm on Friday, July 16. Hours will vary by venue on Saturday, July 17. Find more details on the Gallery Night MKE app or online at gallerynightmke.com. And follow @GalleryNightMKE on Instagram the week of the event for spotlights on all the venues. GALLERYNIGHTMKE.COM
MARK YOUR CALENDAR FOR THE NEXT EVENT - OCTOBER 15 & 16TH.
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SUMMER & FALL EVENTS OUT OF THE BOX MKE JUNE 20 - AUGUST 1
Enjoy this series of family-friendly performances, workshops, sculptures and more at Lakeshore State Park.
MIAD offers more than a Bachelor of Fine Arts degree – it also provides learning opportunities to high school students, educators and community members.
Continuing Ed Summer Session: May & June Creative Educators’ Institute: June & July MIAD PreCollege: July
Sign up at miad.edu/joinourlist to learn about MIAD news & events!
273 East Erie Street miad.edu
GALLERY NIGHT MKE JULY 16 + 17 | OCTOBER 15 + 16
Gallery Night MKE returns for the summer iteration, for a full in-person experience! Uniting downtown Milwaukee through the arts, Gallery Night MKE is the ultimate art hopping weekend. Visit gallerynightmke.com for more information.
AYRE IN THE SQUARE JULY 24, AUGUST 21
Join the Friends of Catalano Square and celebrate with the summer concert series Ayre in the Square on Saturday, July 24 and Saturday, August 21. Musicians and times will be announced soon.
JUMPST(ART) DOWNTOWN BUSKER FESTIVAL AUGUST 6 - 8
The streets of Milwaukee will fill with music once again. Local buskers and street performers will pop up at eight Sculpture Milwaukee locations in East Town, Westown and the Historic Third Ward at various times throughout the day.
IRISH FEST AUGUST 20 - 22
Irish Fest returns to the Summerfest grounds this August! Visit irishfest.com for more information, including performance lineups and ticket information.
MEXICAN FIESTA AUGUST 27 - 29
Mexican Fiesta returns to Milwaukee’s lakefront this August! Visit mexicanfiesta.org for more information, including scheduling and ticket information.
THIRD WARD ART FESTIVAL SEPTEMBER 4 + 5
The 10th annual Third Ward Art Festival returns to Broadway over Labor Day weekend. Free and open to the public, the event will showcase the work of more than 120 juried artists in a variety of mediums. Visit online to reserve your time slot amdurproductions.com/event/2021-third-ward-art-festival/
SUMMERFEST SEPTEMBER 2-4, 9-11, 16-18
Summerfest returns for three weekends this September! Visit Summerfest.com for lineup, tickets and details. *Due to developments surrounding the COVID-19 pandemic, all times and dates are tentative and subject to change without notice.
HISTORICTHIRDWARD.ORG
AWEDDINGTHAT’S UNIQUELY YOUR OWN– THAT’S WHAT YOU CANLOOK FORWARDTOWHEN PLANNINGAMICRO-WEDDING INTHE HISTORICTHIRDWARD.
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Weddin
MICRO
IN THE WARD
PhotobyChelseaMatson(@chelseamatsonphoto)
ByNanBialek
With a guest list of between 10 and 50 of your closest family and friends, your event can have all the excitement of a larger affair, with the personal touches that make it an unforgettable occasion. “The Third Ward is a great place to have a wedding because everything is so walkable,” says Nickie Rouleau, event sales manager at Hospitality Democracy (Onesto, Smoke Shack, Blue Bat Kitchen and AJ Bombers).
“IT’SJUSTAGREATPLACETOVISITINTHECITY, WITHSHOPPING, RESTAURANTSANDPLACESTOSTAY. THERE’SSOMUCHTO OFFERFORPEOPLEWHOLIVEHEREANDTHOSEWHOARE VISITINGFORAWEDDING.” One of the advantages of a micro-wedding is that you have many more venues to choose from for the ceremony and related events, notes Katherine Holt, food and beverage director at the Kimpton Journeyman Hotel. “You have a ton of options for entertaining,” she says, whether it’s for a pre-party, a rehearsal dinner or a postwedding brunch. “We’ve got the rooftop bar and there are restaurants all throughout the Third Ward that can do smaller events.” Holt points out that most of the micro-weddings she is seeing are similar to traditional weddings, but simply on a smaller scale. Couples still want to have an officiant marry them, enjoy champagne toasts and have a professional photographer capture all the event’s special moments.
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There are almost limitless photo opportunities for wedding parties and engagement photos in the Third Ward, from the Riverwalk to art galleries and summer festivals. “It’s kind of like one-stop shopping,” Holt adds. “You can get flowers, shop at little clothing boutiques, go to spas and salons. It’s just a beautiful, beautiful area.” With a shorter guest list, says Holt, couples can be more creative with the wedding dinner. Guests may be able to choose their own entrees from a menu with several choices or enjoy a seated dinner versus a buffet. There may be a smaller wedding party in a microwedding, says Rouleau, “BUTIT’SALLFOCUSEDONJUST
HAVINGAGREATTIME. ITALSOGIVES(THECOUPLE) ALITTLE MOREFLEXIBILITYINTHEBUDGET, SOTHEYCANINCLUDE SPECIALTOUCHESTHEYMIGHTNOTHAVEBEENABLETODOIF THEYHAD200 GUESTS.” Those special touches may include personalized wedding invitations, with original calligraphy or hand-painted accents. Elegant effects – such as thousands of tiny lights like a Milky Way above a patio reception or a background wall of fresh flowers for selfies – can also add a unique note to the celebration. One of the best advantages of a smaller wedding, though, is that the couple can spend more time with each guest, and that is what will make your wedding a
truly memorable event.
NONSTOP RODEO DRIVE NOW DEPARTING FROM MKE
LOW FARES ON NONSTOPS NATIONWIDE >> New flights to Los Angeles begin June 25! Choose your hometown airport and save.
li ht the HOA N
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PhotobyEdwardDavid(@f4tdaddyphotos)
As one of Milwaukee’s most iconic landmarks, the Daniel Hoan Memorial Bridge has connected Bay View to downtown Milwaukee since 1977. Nearly 50 years later, Light the Hoan cofounders Ian Abston and Michael Hosted had an idea – light the recognizable bridge as “a symbol of unity and civic pride.”
Funds were raised to light the west side of the Hoan and after weeks of thorough testing, the 2,600 LED bulbs were lit along with a soundtrack provided by 88Nine Radio Milwaukee in October 2020. Milwaukeeans came together and watched from parking lots on East Erie Street and along South Water Street. In addition to the nightly light shows, Light the Hoan has continued to benefit the community by committing one day a month to illuminate the Hoan in honor of a non-profit partner. Light the Hoan will donate 50% of that month’s bulb donation proceeds back to the non-profit.
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“WE’VESHINEDALIGHTONTHEGREAT WORKOF NON-PROFITSFROMEVERY CORNEROF THECITY ANDFORGED MEANINGFULRELATIONSHIPSWITH GROUPSLIKEISLANDSOF BRILLIANCETO CONTINUETOINSPIRETHECOMMUNITY,” SAIDMICHAELHOSTED, CO-FOUNDER. Going forward, Light the Hoan is raising funds to light the east side of the bridge and will continue to take donations and dedications on their website: lightthehoan.org.
LIGHT THE HOAN PROGRAMMING SCHEDULE - Light the Hoan partners with 88Nine Radio Milwaukee to highlight new Milwaukee music every Saturday at 9pm. Just get within view of the bridge, tune your radio to 88.9FM, and watch the lights dance to the music.
enjoy the show!
NOW AVAILABLE!
SEASONAL SLIP RENTALS PHOTO: PATRICK HALEY CAMERA
215 N. WATER STREET, MILWAUKEE 53202
Dock your boat on the scenic Milwaukee River in the heart of the Historic Third Ward. Direct access to the Riverwalk offering some of the city’s best restaurants, bars, and shopping. GARAGE PARKING | WATER AND ELECTRIC AVAILABLE
To reserve your boat slip for the season, contact: info@revelinvestments.com or 414.322.6846
Picturedlefttoright
AMYSHALLOW- ATRIOJEWELRY 215½NWATERSTREET SARAHBECKETT-SBFRAMINGGALLERY 409EBUFFALOSTREET
WOMEN RETAILERS HAVE SHAPED THE NEIGHBORHOOD FOR OVER 15 YEARS ByNanBialek
KATESTRZOK-BROADWAYPAPER 191NBROADWAY KATEKAZLO-THEHOMEMARKET 309NBROADWAY JEANETTEDVORAK-ACCESSBOUTIQUE &MAINSTREAMBOUTIQUE159NBROADWAY CARRIEARROUET-LELA321NBROADWAY KATEBLAKE-(SHOO)241NBROADWAY STEPHANIEHORNE-SOHOBOUTIQUE BYSTEPHANIEHORNE317NBROADWAY *NOTPICTURED:DEBKERN MODGEN211NBROADWAY
When Carrie Arrouet and her then-business partner opened Lela Boutique at 321 N. Broadway in 2003, the area was known as Commission Row — a scruffy part of town where wholesalers were peddling produce to grocery stores and restaurants, and artists were turning old, empty spaces into studios. Arrouet had zero retail experience, but began building her business with a plan and relentless vision. She brought the same energy to the task of helping to develop the Historic Third Ward.
“WEREALLY THOUGHTIF WECOULDGETACRITICALMASSOF ENTREPRENEURSDOWNHERE, HOWCOOLWOULDTHATBE.” She relied on her peers for advice when she was just starting out, and women who owned businesses in the Ward got together monthly for coffee and mutual support. During the first five years, she said, not a week went by without an upstart entrepreneur coming in to ask for help, “and that was good, that’s what we wanted.”
CARRIEARROUET
Nearly 20 years later, the produce sellers have moved, and warehouses have become vibrant retail and dining spots with a steady stream of shoppers strolling under vintage metal awnings. “I miss some of the grit, but your survival is contingent on people coming down here,” Arrouet notes.
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Survival was front and center during the recession of 2007 to 2009 and when the pandemic hit. Retailers with flexible business plans and a loyal customer base made it through the tough times. Sarah Beckett’s SB Framing Gallery, 409 E. Buffalo, has been in the Ward since 2004, but the business became hers alone in 2007.
“I STAYEDINTHEAREABECAUSEITREALLY STARTEDBLOOMING. I THINKIT’SJUSTTHERIGHTCUSTOMERBASE.” Then the economy started to slide. “ The first two years I lived off a credit card,” Beckett says. The recession steeled her for the challenge of 2020: “I knew if I could get through 2008, I could get through the pandemic.” A network of “wonderful relationships” with business owners and the encouragement of her customers keep her moving forward. Kate Blake was living in the Third Ward for a while before the stars aligned and she realized it was time to make her lifelong dream of opening a fashion boutique come true. Her education and experience as a sales rep for a nationally known shoe designer prepared her to take the plunge, and she was able to secure a space the very next day. On Nov. 3, 2005, just two months later, Blake opened the doors to (shoo). Since then, Blake has expanded (shoo), 241 N. Broadway, several times. She says one reason for her success is
“I SURROUNDMYSELF WITHPEOPLESMARTERTHANME. EVERYONE’SGOTTHEIROWNGIFTSANDTHEY BRINGTHEM TOTHETABLE.” Blake believes it’s critical to find a way to set your shop apart from competitors and “be something special. And you have to love what you do.”
A fifth-generation jeweler, Amy Shallow brought her studio, A Trio Jewelry, to 215 ½ N. Water St. in 2010 because of the Third Ward’s reputation as an artists’ enclave. “We are more of an art studio, so we feel it’s a good fit with Gallery Nights and all the galleries,” Shallow says. “ The Ward is so alive in the summer with all the festivals, it’s such a fun place to be.” She also points to the prevalence of small, local businesses in the neighborhood as one of the reasons she is excited to be here.
“ITJUSTSOHAPPENSTHEREAREQUITEAFEWWOMENBUSINESSOWNERSINTHETHIRD WARD, WHICHISAWESOME, WEALLJUSTWORKTOGETHERTOCREATEACOMMUNITY.”
GET OUT OF
BLACKBOX FUND(BBF), ANARTS PRODUCTIONNON-PROFITFOUNDED IN2019, ACTIVATEDANOTHERCREATIVE COMMUNITY SPACEINTHEHISTORIC THIRDWARDWITHTHEGIFTOF TWO GIANTSWALLOWSFROMTHECRACKING ARTINSTALLATIONREBIRTH, 2021, TOTHE HISTORICTHIRDWARDASSOCIATION. THE TWOGLOWINGFUCHSIABIRDSLANDEDIN RIVERWALKPARKONMAY 25.
the box
The Historic Third Ward Association and Business Improvement District #2 are thrilled to partner once again with Black Box Fund. On behalf of the HTWA board of directors and the Historic Third Ward community, we want to thank BBF for this generous donation to one of our signature public spaces.
THECHOICEOF THESWALLOW ISDELIBERATE. SWALLOWSARE THEHARBINGERSOF SPRING, OR NATURE’SREBIRTH. Swallows often dwell in close proximity to humans, sharing our rooflines to shelter their nests. Milwaukee is a global leader in freshwater science, and since single use plastic ends up in our lakes and rivers, the birds remind us of our role in protecting the earth that nurtures us all.
The two swallows announce the installation of 22 large birds in the Department of Natural Resources’ Lakeshore State Park, and the launch of Black Box Fund’s six-week series of free outdoor performances, soundscapes by indigenous speakers, poet-led hikes, food trucks, hands-on events and much more. The Out of the Box series runs June 20-August 1. BLACKBOXFUND.ORG/OOTB-SCHEDULE
YOU CAN HELP SUPPORT THE FRIENDS OF LAKESHORE STATE PARK BY BUYING A SMALL CRACKING ART SWALLOW. 100% OF THE PROCEEDS HELP THE FRIENDS PROTECT AND ANIMATE THE PARK. BLACKBOXFUND.ORG/SWAG-2
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C R E AT I N G BUSINESS IMPROVEMENT DISTRICT #2, MILWAUKEE DOWNTOWNAND THE MILWAUKEE PUBLICMARKET WORK TOBRIGHTENTHE PASSAGE
connections
ByBobbyTanzilo
When the Milwaukee Public Market opened on Oct. 15, 2005, organizers had hoped to boost economic development, provide jobs, spotlight the city’s diversity of food cultures and support local businesses. While it has succeeded in creating an inviting and popular Third Ward hub that has met those goals, it also has done something else that few have been able to achieve. The market, which is owned by Business Improvement District #2, has changed the way the city views and uses the dead space beneath the I-794 freeway spur covering roughly 15 blocks from the Marquette interchange to the lakefront. In addition to occupying the Kubala Washatko Architects’ modern market building – where customers can find everything from seafood to bakery to wine to candy and beyond – right at the edge of the elevated highway, the Milwaukee Public Market and BID #2 partnered with other organizations to add lighting, install a colorful mural project under the roadway on Broadway and create the Riverwalk Commons pocket park along the river. This year, the park added pickleball courts and the organization is supporting Milwaukee Downtown’s efforts to bring a Downtown dog park to the under-freeway space along Plankinton Avenue on the west side of the river, and to extend the Riverwalk alongside it.
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“The Historic Third Ward has been a great partner in finding new ways to address challenges in the built environment, such as the elevated roadway that divides Downtown from the Third Ward and has discouraged pedestrians and interrupted the continuity between neighborhoods,” says Milwaukee Department of City Development Commissioner Lafayette Crump.
“INVITINGPEOPLEINTOTHEVOIDBETWEENTHENEIGHBORHOODS TOCREATEMORECONTINUITY IS CRITICAL.” Milwaukee Public Market and Business Improvement District #2 Executive Director Paul Schwartz says that the space beneath the freeway – which was rebuilt in 2014-15 – wasn’t part of the conversation when the market was planned and built, but its potential soon became apparent.
“THELANDUNDERNEATHTHEFREEWAY OFFERSAUNIQUEOPPORTUNITY TO REIMAGINEWAYSTOACTIVATESPACEANDENHANCECONNECTIVITY INOUR URBANLANDSCAPE,” HESAID. “THEUNDER-THE-FREEWAY PROJECTSARE ANOTHERSTEPTOWARDSCREATINGTHETYPEOF CORRIDORTHATAPPROPRIATELY BRIDGESOURVIBRANTNEIGHBORHOODS.” Those conversations led to Brighten the Passage – another partnership with Milwaukee Downtown – a project aimed at bringing enhanced lighting and life to a dead zone by creating an outdoor art gallery, with works by artists Tia Richardson, the Couto Brothers, Dave Watkins and Josephine Rice.
“WEALSOADDED76 PROGRAMMABLELIGHTS ONWATERSTREETAND BROADWAY ANDDIFFERENT STREETSCAPEAMENITIES,” SAYSSCHWARTZ, WHO ADDSTHATTHEDIFFERENT ASPECTSCULMINATEIN “FULFILLINGTHATORIGINAL THOUGHTPROCESSFROM 10 YEARSAGO.” 21
“YOUHAVEAHIGHDENSITY OF DOGOWNERSINTHE DOWNTOWNCOMMUNITY. THEY USUALLY DONOTHAVEKIDS. THEY AREMORELIKELY TOHAVE PETS, ANDTHERE’SNOTALOT OF GOODPLACESTOWALK, ESPECIALLY ONESTHAT ARECOVERED. THE FREEWAY OFFERS COVERING. SO THATISABIG, BIGLIFT.”
By the time the murals were completed in 2020, Riverwalk Commons was already a reality, too. After securing a long-term lease with the state and county, the park was built, bringing green and recreational space to this land, creating a bridge between the market and the Riverwalk and adding other amenities including a pair of pickleball courts. “We’ll be the first outdoor pickleball court in the greater Downtown area,” says Schwartz, “and we are working with a representative from the U.S. Pickleball Ambassador Program to develop programming and leagues.” The plan for the dog park – which would occupy the currently vacant space between Plankinton Avenue and the river, from Clybourn Street to the remains of an old city alley just south of the freeway’s edge – is currently in development. “We’ve got some site plans that we’re working on,” says Schwartz, “talking with funding partners,” for what would be Downtown’s first public dog run. 22
The run is yet another way that long-dormant, often forbidding space can be used for something beyond surface parking for office workers, like the Milwaukee Public Market, like Riverwalk Commons and like Brighten the Passage. “The space below Interstate 794 has become brighter, more beautiful and activated, thereby inspiring connections between neighborhoods and among people,” says Commissioner Crump, “something we’d love to see take hold in a unique way all across Milwaukee.” And Schwartz, of course, agrees. “ I think the Market was a good catalyst for that, being a venue able to bridge the great divide that the freeway was before.”
Whether resale or unique independent fashion is your thing, let our amazing team help you find treasures at Lela. Need more closet space? Learn how to join our Consignor Club by visiting our website at www.lelaboutique.com Like us on Facebook: www.facebook.com/shopLela 321 N. BROADWAY | MILWAUKEE, WI 53202 | 414.727.4855
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. Come. Grow. Connect
You belong here.
Join Us!
Sundays @ 10:30 a.m. Floor Broadway Theatre Center, Second 158 N. Broadway, Milwaukee
We also now offer worship via live stream!
A Christian community in the heart of the Third Ward.
414.271.3006
gracedowntown.org/ward
STREETSCAPES Meet the BID #2 Team
Ever wonder who waters and maintains the neighborhood flower baskets or keeps the vast amount of public green spaces trimmed and looking good? Meet the BID #2 Streetscapes team!
THENEXTTIMEYOUARE WALKINGTHEWARD, STOPANDSAY HELLOTO THEHARDWORKINGBID STREETSCAPESCREW.
Led by Operations Manager Dave Lesky, the 19-person year-round BID Streetscapes crew is responsible for the overall maintenance of the neighborhood. Like a mini-public works department, you’ve probably seen the team in their Third Ward trucks or Gators, watering hanging baskets or plowing snow; or likely you’ve seen them on the streets early in the morning freshening the neighborhood by sweeping up litter and emptying trash cans.
Business Improvement District No. 2 (BID #2) is the sister organization to the Historic Third Ward Association. Administratively, the BID is classified as a quasi-governmental body and is an extension of the City of Milwaukee. It is funded through a commercial property assessment on buildings within the boundaries of the Third Ward. These assessments fund neighborhood amenities and upkeep, as well as help contribute funds to the Historic Third Ward Association. The BID Streetscape crew is the backbone of the neighborhood - their constant presence and effort ensure the Historic Third Ward stays clean, safe and friendly.
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DINING THERE’S NOBETTER WAY TOWELCOME SUMMER BACK TOTHE CITY THANTOJOIN FRIENDS AT ONE OF THE HISTORICTHIRD WARD’S OUTDOOR DININGHOT SPOTS.
al fresco ByNanBialek
WHETHERYOUPREFERASUNNY ROOFTOP, ASHADEDPATIOOR ABISTROTABLEONABUSY SIDEWALK, THENEIGHBORHOOD BOASTSONEOF THELARGEST CONCENTRATIONSOF OPEN-AIR DININGOPTIONSINTHESTATE. Pull up a chair under the sun (or stars) and you’ve got an instant party. Just ask Andrea Schneider and Meaghan McTigue, who were recently enjoying the fresh air as much as their entrees at one of Broadway’s outdoor cafes, Cafe Benelux.
“IT’SJUSTEXCITINGTOGETOUT,” says Schneider, who is
hoping to see more year-round al fresco dining locations. This past year proved that all-temperature options are possible, she notes. McTigue glances around from her prime people-watching spot and says she is happy to “FEEL THEENERGY AGAIN” in the Third Ward. Open-air dining pairs well with weekend brunches, business lunches, romantic dinners and date-night drinks, especially when the views look out over a bustling streetscape in the heart of Milwaukee.
Bon appett! i
FIND ALL THE DINING OPTIONS THE HISTORIC THIRD WARD HAS TO OFFER AT HISTORICTHIRDWARD.ORG/EXPERIENCE/DINING
THIRD WARD CHEF SPOTLIGHT – KAREN BELL, BAVETTE LA BOUCHERIE We spoke with Karen Bell, a James Beard Award-nominated Historic Third Ward chef, on her summer wines of choice!
WINES:
Ametzoi Txakolina
LOCATION:
Basque region, Spain
THE CHEF’ S PAIRINGS:
Seafood, oysters, high acid fruits, vegetables, cheese and charcuterie boards.
WHY KAREN LOVES THESE WINES: “ These wines are light with fresh, crisp fruit, lots of acidity, and a bit of salinity and effervescence. They are easy drinking on their own, but also pair well with summer foods.”
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M ILWAUK EE ’S art + culture hub ByLaurieArendt
THOUGH THERE’ S BEEN A TREMENDOUS AMOUNT OF WORK AND PLANNING INVOLVED WITH THE SOON-TO-BE-OPEN MARN ART + CULTURE HUB, IT REALLY STARTED WITH A SINGLE, GENEROUS PHONE CALL. It’s a phone call Milwaukee Artist Resource Network (MARN) president and CEO Mal Montoya will likely never forget. “An attorney called our offices and said that he had a client who wanted to make a gift to MARN,” remembers Montoya. “I thought that’s unusual. It must be a big donation... maybe $5,000.” Montoya was off by exactly $2,995,000. According to MARN board chair Pamela Anderson, the anonymous gift is more than financial. It is allowing the nearly 20-year-old art and artist network the ability to achieve long-identified goals, including its new location at 191 N. Broadway.
“UPUNTILNOW,WE’VEBEENWORKING WITHLIMITEDCAPACITY, BOTHINSPACEAND PROGRAMMINGABILITIES,” SHESAYS. “WEDIDN’THAVETHEMEANSANDABILITY TO SUPPORTTHEARTISTSANDCOMMUNITY ASWEALWAYS WANTEDTO. THISAMAZINGGIFTISALLOWINGUSTOFULFILLOUR MISSION- TOCONNECTARTISTSTORESOURCES, SUPPORTANDART APPRECIATORS. THEGIFTIMMEDIATELY TRANSFORMEDUSAND WEHADTOMAKESOMEBIGDECISIONS,” SAYSMONTOYA.
“WEWENTFROM0 TO60,” LAUGHSANDERSON. “IT’SBEEN ANINTERESTINGYEARFORUS, THAT’SFORSURE.” While MARN has maintained a longtime presence in the Marshall Building as a hub for artists, it wanted a different kind of footprint, one that would extend further out in the community. Montoya says the group explored virtually every available space in the area.
“WEWANTEDTOPLANTAFLAGASALOCALARTSCENTER, ONETHATOFFEREDGROUNDFLOORRETAIL,” HESAYS. “ITWASAPRETTY DIFFICULTCHALLENGE, BUTWE ABSOLUTELY FELLINLOVEWITHTHESPACEWEFOUND.” Working with Joseph Property Development, MARN was able to secure the former Elements East space on Broadway, and essentially create its new vision from scratch. “Wisconsin ranks very low in spending on arts and culture, and we know how important the arts actually are despite this,” says Montoya. “ The arts bring vision and hope to communities. We’ve been able to not just create this space but build an onramp for our next 10 years of capacity. We’re so humbled by what we’ve been able to put in place now for our local artists and for our community as a whole.” The more than 5,000-square foot space was taken down to its bare walls and rebuilt to include a conference center, innovation studio, gallery, conference area, offices and plans for a studentrun coffee and wine bar. Both Montoya and Anderson agree that the new MARN Art + Culture Hub gives the organization a real opportunity not just to serve Milwaukee-area artists, but also to fulfill an obligation the group feels to the community.
“WEWANTTOCREATEADESTINATIONFORPEOPLE,” SAYS MONTOYA. “WECANGOOUTINTOTHECOMMUNITY, BUT WECANALSOBRINGTHECOMMUNITY IN. IT’SDEFINITELY ATWO-WAY FOCUS.” FIND MORE INFORMATION ABOUT MARN AT MARNARTS.ORG OR ON INSTAGRAM AT @MARN_ARTS
happy T R A IL S Residents choose the Historic Third Ward for its quality of life and the amenities and culture located throughout, and because they are living in a neighborhood where only a bike or some sturdy walking shoes are needed to explore, thanks to the neighborhood’s proximity to a number of urban Milwaukee trails.
URBAN MILWAUKEE TRAILS The 14-mile Hank Aaron State Trail, which runs west down
Beyond the city limits, both the Hank Aaron State
Chicago Street and turns south onto Milwaukee Street,
Trail and segments of the Oak Leaf Trail are part of
is a mostly off-road route to many of Milwaukee’s top
the newly designated USBR30, a 269-mile bike route
attractions: the Harley-Davidson Museum, Potawatomi
that starts at the Car Ferry under the Hoan Bridge and
Hotel & Casino, Mitchell Park Domes, American Family
runs west across the state to the Mississippi River.
Field, the historic Milwaukee Soldiers Home at the VA Medical Center, Wisconsin State Fair Park and Milwaukee County Zoo. Looking to head north or south? Take the Hank Aaron Trail east to Lakeshore State Park, an urban oasis with a small beach, accessible paved trails and an ideal choice for enjoying the lakefront year-round. Lakeshore State Park offers an easy connection to the 135-mile Oak Leaf Trail system, a quarter of which runs along Milwaukee’s lakefront. The Oak Leaf Trail also connects to the Ozaukee Interurban Trail at the Milwaukee-Ozaukee County border.
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ByLaurieArendt
DON’THAVEABIKEOF YOUROWN? NOWORRIES! THEREARETHREEBUBLR BIKERENTALLOCATIONSIN THEHISTORICTHIRDWARD: BROADWAY/ST. PAUL, ERIE/MENOMONEEAND TRESTLEPARKONERIESTREET.
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UR B A N livin
While Ann Jordan and Jay Urban enjoy hosting friends and family in their Marine Terminal Lofts condominium, if you’re a charitable sort of person, there’s a very good chance you may get to experience their incredible home overlooking the Milwaukee River.
NEIGHBORHOOD CONDO
“WEDIDHOSTKAMALAEXACTLYONEYEARBEFORE SHEWASELECTEDVICEPRESIDENT,” says Jay Urban. Vice President Harris is among the newest additions to he couple’s charitable event attendee list, along with numerous state and local elected officials and their favorite radio station, 88.9FM. But most of the time, the space is simply ideal for Urban, Jordan and their blended family. Inside their corner unit, the décor is contemporary modern, with unique touches, including a giant oven-fused glass Galilee chandelier from Miami. The existing fireplace was turned into a steel-structured bar and entertainment hub and the former pantry is now a 1,000-bottle, temperature-controlled wine cellar.
ByLaurieArendt
“THEBESTTHINGABOUTOURUNITIS THATTWOSIDESHAVETWO-STORY, FLOOR-TO-CEILINGWINDOWS,” SHE SAYS. “SOWEHAVEYEAR-ROUND SUN, MOONANDWATER VIEWS. EVERY DAY THESKY ANDWATER PROVIDEAUNIQUE BACKDROPTOOUR LIFE–FROMGOLDEN SUMMERSUNSETS TOAWINTER SNOWGLOBE.”
“Ann is also a big cook – French is her specialty – and we updated the kitchen to include professional double ovens,” says Urban. “I’m very particular about lighting and sound, so that was all completely updated with OLED and Sonos systems.” The end result is a contemporary space that’s made even better by its location.
“THEMAINTHINGWEENJOY ABOUTLIVINGINTHETHIRDWARDISITS LOCATION,” ANNSAYS. “ITTRULY ISTHE‘CONFLUENCE’ OF THECITY, ACCESSIBLETOLITERALLY ANYTHING.”
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ADAY INTHE life DOGS OF THE WARD BELLAthe Cavalier King Charles lives at Cassy Tully – Fine Art, 159 N. Jackson St. MELEE(meaning “tiny diamond” in the jewelry industry) is a purebred English Bulldog and can be found at ATrio Jewelry, 215 N. Water St.
PhotobyJenMireles (@DogsofMKE)
BECOME AN ASSOCIATION MEMBER !
join us
There is a reason people use the phrase, “Midwest is best.” Milwaukee, with its picturesque lakefront, thriving culinary scene, neighborly charm and dynamic history, easily supports that theory. If you want firsthand proof, just spend the day strolling through the beautiful Historic Third Ward. After only a few minutes within this vibrant historic neighborhood, you begin to experience its charm and excitement - the faint scent of roasted coffee beans, a flash of color in a boutique window, the flowers blossoming in basket-lined streets. Spending time here is easy and good. Since 1976, Historic Third Ward Association (HTWA) has acted as the pillar of the neighborhood, with its mission to enhance the district as an innovative, livable and exciting mixed-used district. The HTWA is a membership-based organization, comprised of residents, business and corporate members.
PhotocourtesyATrioJewelry.
Melee
Bella We are the architects behind Gallery Night MKE, Christmas in the Ward, World’s Largest Coffee Break, and in partnership with the Business Improvement District #2, we maintain the beauty, cleanliness, security and maintenance of the neighborhood. In addition to staying informed of all things Historic Third Ward, your business or resident membership entitles you to invites to our exclusive memberonly events including our Annual Holiday Party, discounted advertising rates in our new neighborhood magazine THREE, volunteer opportunities, a complimentary subscription to Milwaukee Magazine, a Milwaukee Public Market discount card and so much more! All these membership perks are available when you join your fellow business and resident neighbors as Association Members.
SHOW YOUR SUPPORT AND JOIN TODAY AT HISTORICTHIRDWARD.ORG/JOIN-US/MEMBERSHIP
Live Your Life In Style!
Mandel Group Offers Three Luxury Apartment Destinations in MKE’s Third Ward
DoMUS
Gaslight Lofts
Experience The Mandel Difference Our fabulous properties are in great locations throughout Milwaukee for residents who want to activate - and elevate! their lifestyles. At Gaslight, Corcoran and DoMUS, you will find spacious floor plans, sought-after amenities and modern conveniences all within the vibrant and exciting Third Ward neighborhood. Give us a call to schedule your personalized tour experience or check out our availability online at MandelGroup.com. Gaslight & Corcoran Lofts (414) 662-2567 gaslight@mandelgroup.com
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THREE MAGAZINE
HISTORIC THIRD WARD ASSOCIATION 525 EAST CHICAGOST. MILWAUKEE, WI 53202 414.273.1173 | HISTORICTHIRDWARD.ORG