SEO Audit Reports - Homeworx Australia by Hiren Shrimali

SEO AUDIT REPORTS Homeworx Australia LOCATION & MARKET AREA ● Unit 4, 42 Peter Brock Drive Eastern Creek NSW 2766

SUMMARY After studying the online competitive market, we are learning that there are a lot of people searching online for your products/services. Many of your competitors are leveraging search and social media to drive business. In response, we’ve carefully devised a plan for you to capitalise on this same marketing and outperform your competitors.

STRUCTURE We will start by presenting what your competitors are doing. Then accordingly, put together a strategy for you.

Project Name: Homeworx Australia SEO FRIENDLY TESTS: SSL Certificate Validity Check This test will help you diagnose problems with your SSL certificate installation, validity, trust, expirations dates, etc.

******************************************************* WWW Resolve Excellent! Your website directs homeworxaustralia.com.au and homeworxaustralia.com.au to the same URL. It is important to perform redirection of requests from the non-primary domain Because search engines consider the URL-type address and the address without "WWW" has two different websites.

******************************************************* HTTP to HTTPS Redirect Checker

******************************************************* Privacy, Terms and Disclaimer Availability Check Adding privacy policy, terms of use and disclaimer pages to your website may help your site be more trusted, that ultimately can help your website`is organic search Ranking.

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Safe Browsing Check

We verify if your domain is listed as suspected in fishing and malware software spread. No website is 100% safe so we recommend you always use caution when sharing sensitive information.

******************************************************* Favicon Existence Check

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Social Networks Linking Proper Social Networks linking allows you to optimise content for sharing Twitter, Facebook, Google+ and Pinterest by defining exactly how titles, descriptions, images and more appear in social streams. So, during our audit we are checking if your content is properly connected to Social Networks.

******************************************************* Sitemap Availability Check XML sitemaps contain the list of your URLs that are available to index and allow the search engines to read your pages more intelligently. They can also include information like your site’s latest updates, frequency of changes and the importance of URLs.

******************************************************* Robots.txt Availability Check We have detected or been able to retrieve a robots.txt file successfully.

A robots.txt file allows you to restrict the access of search engine cralers to prevent them from accessing specific pages or directories. They also point the web crawler to your page’s XML sitemap file.

Your site currently has a robots.txt file. You can use Google Search Console's Robots.txt Tester to submit and test your robots.txt file and to make sure Googlebot isn't crawling any restricted files.

******************************************************* Canonical URL Check

******************************************************* Broken Link Check No broken link found

******************************************************* Mobile Friendliness Check

******************************************************* Schema Check We have detected any usage of Schema.org on your page.

******************************************************* Analytics Check

******************************************************* Server configuration

Changes Required

******************************************************* On page Analysis / Page Speed Optimization > Page Speed Optimization Is not Good so improve it Good ( Desktop side) ● ●

Improve the page response time. Very important Try to reduce the number of used JavaScript files. Very important!

> Page Speed Optimization Is not Good so improve it Good..( Mobile side)

******************************************************* On page Analysis / Meta Title & Meta Description Need to improve ● ● ● ●

You have a title tag, but ideally it should be shortened to between 10 and 70 characters (including spaces).

Indoor & Outdoor - Blinds, Awnings & Shades in Sydney | Homeworx Australia Length : 82 Title tags are very important for search engines to correctly understand and categorize your content.

******************************************************* On page Analysis / Keyword Research Analysis: We need to enhance keywords research to target on website's pages Recommendation:. ● ● ●

Keywords quality can be improved by including location-based, product based and keywords used by your competitors to increase page rank and relevant traffic.

The goal of Search Engine Optimization is to improve the ranking of your website for particular keywords to drive more clicks and traffic to your site.

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******************************************************* On page Analysis / Image ALT Tag: images have no alt attribute. The content of alt attributes is used by search engines.

******************************************************* On page Analysis /Header Tag H1- H6 Need to improve, missing h3-h6 tags

******************************************************* On page Analysis / Backlink Score You have a reasonably weak level of backlink activity to this page.

Search Engines use backlinks as a strong indicator of a page's authority, relevance and ranking potential. There are various strategies available to gain links to a page to improve this factor

******************************************************* On page Analysis / Content Need improvement https://www.homeworxaustralia.com.au/ ● ● ●

Add content in your service page related to your keywords Some words from the page title are not used within the pages content Words from the H1 heading are not used in the page content.

******************************************************* On page Analysis / Internal Linking & External Linking Need improvement