FREE PUBLICATION
June 2014 • Volume 2
Fat Loss Tips
Mompreneurs Balancing Business & Family
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For deals from our advertiser deals, find us online!
JUNE 2014 VOLUME 2
www.manasotametrowoman.com Information and Resources for Active Women in Sarasota & Manatee Counties
ADVERTISERS
Photo by Shella Bella Studios
Girl Scouts . . . . . . . . . . . . . . . . . . . . . . . .9 Imagine School LWR . . . . . . . . . . . . . . .5 It Works! . . . . . . . . . . . . . . . . . . . .6, 7,16 Madison Handbags . . . . . . . . . . . . . . . 5 PartyLite . . . . . . . . . . . . . . . . . . . . . . . . 12 Plexus Slim. . . . . . . . . . . . . . . . . . . . . . .15 Postnet of LWR. . . . . . . . . . . . . . . . 10, 11 Rodan + Fields . . . . . . . . . . . . . . . . . . .15 Shape Up Sarasota! B.C.. . . . . . . . . 2, 8 Shella Bella Studios . . . . . . . . . . . . . . . .3 Sunshine Stone Services. . . . . . . . . . . .15 Time to Redesign . . . . . . . . . . . . . . . . . .13 Viva Bo-Tique . . . . . . . . . . . . . . . . . . . . 12
FEATURES Welcome to the second issue of Manasota Metro Woman! This issue takes a look at the small business trend of MOMpreneurs. What exactly is a MOMpreneur? It’s a female business owner who balances the role of mom and the role of entreprenuer. MOMpreneurs are popping up everywhere as women seek more flexibility and family time or choose to pursue a dream, new idea, or invention. The growth of the Internet has made this easier than ever as our homes become virtual workspaces. I hope that you will be inspired by the tips and advice of local MOMpreneurs in this issue. Some of our advertisers such as ItWorks!, PartyLite, Madison Handbags, Rodan+Fields, and Plexus Slim offer opportunities for women who would like to run their own home business. I encourage your feedback and contributions. Email me at Kristi@metrowomanmag.com! Sincerely, Kristi Quigley Lovelace Owner/Publisher
Business Spotlight . . . . . . . . . . . . . . . . . .6 Directory Listings . . . . . . . . . . . . . . . . . .13 Events . . . . . . . . . . . . . . . . . . . . . . . . . . .14 Fat Loss Tips . . . . . . . . . . . . . . . . . . . . . . .8 Mompreneurs . . . . . . . . . . . . . . . 4, 7, 10 Women in Business . . . . . . . . . . . . 10, 14 Manasota Metro Woman™ This Directory, in part or whole, is not to be reproduced or copied without written permission from Hidden Values, Inc. The Manasota Metro Woman® Directory and it’s publishers are not responsible for the accuracy of the information provided, or the action of our advertisers. Readers should verify advertised information with advertisers. The Manasota Metro Woman® Directory is a registered trademark of Hidden Values, Inc., Dallas, TX. We are expanding our network of Directories. For more information on bringing a Directory to your city, please visit us at www. hiddenvalues.com or call us at 1.800.960.6788.
MANASOTA METRO WOMAN P.O. BOX 110141, Bradenton, FL 34211
PHONE| 941.773.5978 EMAIL | kristi@metrowomanmag.com WEB | www.manasotametrowoman.com FACEBOOK | manasotametrowoman
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Ad By
ItWorks! Opportunities Grow BRADENTON April 29, 2014 – Direct Selling News magazine ranked It Works! No. 27 of the world’s top 100 direct sales companies on its Direct Selling News Global 100 list this month. Direct Selling News based this ranking on the company’s 2013 revenue: $456 million. It Works!, a consumer wellness and lifestyle products company, debuted on the list last year at No. 56 based on 2012 revenue of $200 million. “We are excited about our company’s fast growth and now our international expansion,” It Works! CEO Mark B. Pentecost said. “This industry recognition is really a testament to our team’s hard-working distributors and employees. We work as one team. That’s what makes us unique and that’s the It Works! Way.” The top executives of direct selling companies from around the world attend the Direct Selling News Global 100 celebration. At last year’s ceremony, It Works! received the Bravo Momentum Award, which recognizes a company that showed significant growth during the year and made the Direct Selling News Global list for the first time. The Tampa Bay Times recently recognized It Works! as one of Tampa Bay’s top 100 workplaces as well as honoring the company in the special awards category for workplace ethics.
FAST FACTS ABOUT: ItWorks! Global is one of the fastest growing consumer lifestyle direct sales companies HQ: Palmetto, FL WEBSITE: www.myitworks.com FOUNDED: 2001 GROWTH: 1047% over 3 years OFFERS: 31 health & beauty products including body contouring, skin care, diet, and nutritional supplements SIGNATURE PRODUCT: ItWorks! Wrap, a contouring product that can tighten, tone, and firm in just 45 minutes. COUNTRIES: 18 DISTRIBUTORS: 60,000+
COVER PHOTO OF BY SHELLA BELLA STUDIOS | ON THE COVER:
Kristi Quigley Lovelace, Manasota Metro Woman Publisher & ItWorks! Independent Distributor
Useful Websites For MOMpreneurs www.entrepreneur.com www.themompreneur.com www.franchisedirect.com www.etsy.com
www.elance.com www.freelancer.com www.startupnation.com www.sba.gov
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Advice & Ideas For MOMpreneurs By Kristi Quigley Lovelace
Manasota Metro Woman Publisher
Trying to juggle raising three kids on my own with baseball games, homework (my kids and my own), school functions, doctor’s visits, and workout schedules while holding a fulltime 9-5 job made life crazy and nearly impossible at times! A few months ago, I decided it was time for a change and took the leap to become a MOMpreneur. Was it scary? Yes! But I knew I had to do it for myself and my children. I decided to use my passion for print journalism and design and start this magazine. In addition, I saw opportunity with ItWorks! to spread the word about their health, beauty, and wellness products so others could benefit from their use. Choosing MOMpreneurship was the best choice I’ve ever made! If you’re considering taking the leap, here’s some advice to help you on your journey: Research - Think about what you are good at and do your research! Set Realistic Goals & Plan Make sure your goals fit within your lifestyle and create a plan to achieve them. Give yourself the best chance to be successful! Create A Schedule - Plan your week to maximize your time and minimize stress. Be sure to keep a healthy balance of work, family and time for yourself! Ask For Help - Ask friends, family, neighbors as well as networking groups and small business organizations. Follow Your Dreams - You owe it to yourself and you’ll teach your kids a valuable lesson!
Photo by SHELLA BELLA STUDIOS ItWorks! Independent Distributor and Manasota Metro Woman Publisher, Krist Quigley Lovelace, stands in front of the new ItWorks! Global headquarters in Palmetto, FL.
BUSINESS IDEAS FOR INSPIRATION
Direct sales Sell handcrafted items Virtual/personal assistant Web design or blogs Child care
Petsitting Open a franchise Personal trainer Consulting Freelance writing/editing
Kristi Lovelace, www.Flab2FabWrap.com Independent Distributor 941-773-5978, Flab2FabWrap@outlook.com
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12 Training Tips For Fat Loss RESISTANCE TRAINING 1. Train your whole body in one 40-50 min. workout, 3 times per week. 2. Get your body fat tested and take
your tape measurements before you start your program. For the first 4-8 weeks you will be adding muscle almost at the same rate that you are losing fat. Therefore, you should not use the scale to judge your progress!
3. Women shouldn’t worry about getting “too bulky.” At first, your arms & legs will stay about the same size, but may feel “bulkier” because of the added muscle. Don’t back off the weights! You will hit a limit on how big your muscle can get (due to lack of testosterone) by the end of the 2nd month. From there on, all your training will simply maintain muscle size and contribute to fat burning. 4. There is no such thing as “spot reduction.” For example, working your abs hard on the crunch machine will not specifically target belly fat. Using a “thigh master” device will not reduce the fat on your inner thighs. You will burn more fat doing compound, whole body exercises such as lunges and push ups than you will doing isolation exercises. 5. The real benefit of resistance train-
ing is not the amount of calories burned during the workout, but the amount of calories your body burns for the rest of the day after the workout. Your metabolism stays elevated for up to 39 hours after an intense resistance training session, compared to 1-2 hours after a moderate aerobic workout.
6. It is important to completely change your program parameters frequently, or your body will quickly adapt to the stimulus and stop changing. A reputable trainer can design a variety of programs that will shock your body to the next level of fat loss.
AEROBIC TRAINING 7. If your main concern is fat loss, aero-
bic exercise should be done 4-6 times per week, for 20-45 minutes depending on your fitness & endurance level.
8. The most productive fat burning
cardio sessions will be right AFTER resistance training, or first thing in the morning on an empty stomach. Don’t
Article Courtesy of JD Doyle
Shape Up Sarasota! Boot Camp
WEB | www.sarasotabootcamp.com
waste time & energy doing cardio BEFORE weight training (other than a brief warm up).
9. Within 8 min. of the start of your ses-
sion, your heart rate should be at 65% of its maximum. For the rest of your session, it should remain between 65%-85% of max. predicted heart rate. (MPHR=226-age.)
10. The average person does not begin burning a significant amount of energy from fat until they have performed about 20 min. of continuous activity in their target heart rate zone. 11. Advanced exercises can get around the 20 min. requirement by performing interval training: short bursts of high intensity activity followed by a recovery phase of medium intensity work. This type of interval training generally burns more fat in less time. 12. The biggest mistake people make is doing the same mode of cardio (treadmill, bike, etc.) for weeks and months on end. The body adapts within a few weeks to any aerobic stimulus. You must vary your mode of cardio and use a progressively more challenging program for continual fat loss. If you’re serious about body transformation, now is the time to register for Shape Up Sarasota Boot Camp. We provide the exercise instruction, motivation, social support, and education that it takes to get you the body you want, at a fraction of the cost of full time personal training.
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Making Business A Family Affair Q&A with MOMpreneur Shawna Hicks-Cranston Shawna Hicks-Cranston, co-owner of PostNet of Lakewood Ranch, is a busy and successful MOMpresnur who offers advice on running a business, networking, and finding a balance. Q: Why did you start your own business? A: We had just had our daughter and we wanted a business that our whole family could be part of. We also wanted a business where we could add value to our community and help others. PostNet of Lakewood Ranch was a perfect fit. Q: What is your favorite part about running PostNet of LWR? A: Hands down our customers and clients. Some come in for just a copy or to mail a letter. Others become part of our lives and allow us to partner with them to help grow the business they love. Everyday is different and exciting. Q: What advice can you give women looking to start their own business? A: Find something that you are really passionate about and DO IT! Ask for help and network your business. No one expects anyone to do it all themselves. People, especially women, love to help. Allow your friends and community to be part of your dream and help. Q: What networking groups, charities, and organizations are you involved in? A: I love networking! Such a great way to learn about the wonderful businesses and services in our community. We network with Lakewood Ranch Business Alliance, SWAT Networking, 4Biz Connections, Manatee Association of Realtors, Women With CLASS and Sarasota/Bradenton Women Entrepreneurs. We also support many charities we’ve learned about from our PostNet clients and friends: JDRF, Take Stock In Children, The Blessing Bags of Bradenton, iPromise and A Life Story Foundation are just a few.
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Shawna Hicks-Cranston
PostNet of LWR PHONE | 941.755.SHIP (7447) WEB | www.postnet.com/FL171 FACEBOOK | postnetfl171 Q: How do you balance it all? A: I work for balance, but life does get in the way some days. Planning in advance helps. Family events get scheduled first and I plan time blocks for the unexpected. If nothing comes up, I have more time for me or to schedule coffee with a new client or someone new I’ve met networking. I know I can’t do it all and I want to add value to where I spend my time, not just rush from event to event. Q: What are your greatest achievements? A: My daughter wins hands down. My husband and I have worked hard to create a business where our family can work together and even our 5 year old loves to come help, network or make deliveries with me. I look forward to each day
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PostNet of LWR Celebrates Small Businesses Local business owners and community members enjoyed networking May 20 at PostNet of Lakewood Ranch during their Celebrate Small Business 2014 event. Manasota Metro Woman and TreeUmph! were featured businesses and food and beverages were catered by Truman’s Tap & Grill. Dozens of door prizes donated by local small business owners were raffled to attendees. The event was held in conjunction with National Small Business Month.
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Party with some of your friends and get your favorites for FREE! We have one of the best hostess programs available
Start your business with no out-of-pocket costs or start today for only $99! PartyLite is one of the TOP Direct Sales companies!
Patti A Matson, Independent Consultant 941-730-0070 • partylitepattifl@aol.com
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GIRL SCOUTS OF GULFCOAST FLORIDA is the premier leadership experi-
ence for girls in K-12. Our mission is to build girls of courage, confidence, and character who make the world a better place. Join or volunteer at www.gsgcf.org or 941-9215358.
SUNSHINE STONE & SERVICES
specializes in tile, granite, wood floors and repairs to create the custom bath and/or kitchen of your dreams. We look forward to exceeding your expectations, contact us at SunshineStone@gsgcf.org or 941-822-3484 and transform your living space today. List your business in our Directory Listings for only $20 per month. Email your information to kristi@metrowomanmag.com.
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JUNE 6 Music On Main (First Friday) Main Street, Lakewood Ranch, 6-9 p.m.
Free concert, vendor booths, and food. Open to the public. This event is hosted on the first Friday of each month. Guests may bring lawn chairs and dogs on short leashes, but no coolers.
JUNE 13 Inaugural Pirates/Princesses 5K Home Run Old Main Street, Downtown Bradenton, Check-In 5:30 p.m., Race starts 7 p.m.
The Bradenton Marauders invite runners, walkers, and fans of all ages and abilities to participate. Registration closes June 10. All participants will receive a shirt and a voucher for one ticket to the Florida State League All-Star Game June 14. Participants are encouraged to dress as a pirate or a princess. Visit http://www.bradentonmarauders.com/piratesandprincesses5k or call 747.3031.
JUNE 14 - 15 3th Annual St. Armand’s Craft Festival St. Armand’s Circle, Sarasota, 10 a.m.-5 p.m.
You may view and purchase all kinds of artistic works from paintings to jewelry, ceramics, pottery and much more. It’s a fun event to stroll along through and look at all the uniquely creative ideas on display. Event and parking are free.
JUNE 19 Main Street Live Get Down Downtown Street Party Historic Old Main Street, Bradenton, 5-10 p.m.
This is the finale for this season. Held every third Thursday of the month (except for July & August), the event features live music, food vendors, arts and crafts.
To include your event in our publication, please email kristi@metrowomanmag.com. Events must be submitted no later than the 10th of the month prior. You may also add your events to our online calendar for free at www.manasotametrowoman.com.
DONATIONS NEEDED! Shana Rosenthal of Wellness and Life Solutions was named May Woman of the Month by SWAT Networking’s Lakewood Ranch Chapter.
Help us provide essential items to the homeless of Manatee County. Needed items include: gallon size zip-loc bags, sample size toiletries (like hotel shampoos and soap), toothbrushes and toothpaste, hand sanitizer, sunscreen, bug repellant, deodorant, reading glasses, band-aids, tampons and pads, combs, chapstick, lotion, disposable razors, new socks (child and adult sizes), crayons, granola bars or protein bars, pop-top canned food like tuna, chicken, soup or fruit. Snacks like packages of cheese crackers or peanut butter and crackers.
Betsy Plante of Nuskin/Pharmanex was named May Woman of the Month by SWAT Networking’s Bradenton Chapter. Mollie Zaput from Zen Spa was named May Woman of the Month by SWAT Networking’s Manasota Chapter.
For more information contact Julie at 704-7747 or Betsy at 720-7755. The Blessing Bags of Bradenton - A non-profit chapter of W.O.o.F. 501(c)(3) FL Dept of Ag & Consumer Services Reg# CH38904 Reg# CH38904 www.facebook.com/blessingsbagsfl
DONATIONS NEEDED!
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Kristi Lovelace Independent Distributor 941.773.5978 Flab2FabWrap@outlook.com
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