HEP C COMMUNITY NEWS Summer 02
Issue 21
Hepatitis C Awareness Week 2002 As It Happened 4th - 10th November It all began with a Steering Committee Planning for Awareness Week 2002 began formally in July with a brainstorming session held with representatives from a variety of relevant organizations. Following on from this meeting a steering committee was formed with the aim of further developing ideas and planning events. Thank you to the individuals and organizations who contributed to Awareness Week planning. Focus for 2002 The steering committee decided that the focus for Awareness Week this year should be to promote hep C prevention messages particularly for young people. In the past our Awareness Weeks have focussed on shedding misinformation in the community with the aim of reducing stigma and discrimination. Although this year we wanted to achieve this goal, we also wanted to target a slightly different audience. Slogan Unfortunately the Hepatitis C Council of SA cannot take credit for the clever, catchy slogan used for Awareness Week this year. “This is Bloody Serious!” was the slogan originally used by the Hepatitis C Council of Victoria for their Awareness Week in March this year. The steering committee decided that as Victoria had spent a lot of time and effort developing an effective slogan, that we should not try to “reinvent the wheel” and just use an idea that was already proven to be quite successful. Generally the slogan has been very well received with individuals and organizations commenting that it was an excellent, clever slogan. We did receive one piece of feedback which stated that the swearing was offensive.
Our gang of helpers on Launch day Full coverage continues page 4
Hepatitis C Community News