Visual Merchandising Portfolio | Henrika Gästgivars

Page 1

HENRIKA GÄSTGIVARS

VISUAL MERCHANDISING portfolio

CONTENTS

ABOUTME

MOODBOARDS

IN-STOREIMAGES

MANNEQUINSTYLING

WINDOWDISPLAYS/INSTALLATIONS

PLANOGRAMS|GUIDELINES

NEWSTORECONEPT(2022)

2023–VEROMODASORTLAND|NORWAY

ABOUT ME

Istartedmycareerinfashionbackin2012workingfor SwedishretailerGinaTricotwhereIdiscoveredmy passionforVisualMerchandising.SincethenIhave workedinseveralstoresindifferentcountries,ina countrymanagementteamandinaheadquarter functionwithinwomen'sfashion,children'swearand footwear.

CurrentlyIworkasaGlobalVisualMerchandising& TrainingSpecialistforVeroModawhereIhavea responsibilityforthevisualexpressioninover600retail storesglobally.

OvertheyearsIhaveacompileda360°perspectiveofa fashionbusiness,andIhaveexperienceinworkingfrom bothanoperationalandastrategicpointofview.

henrika.gastgivars@gmail.com

+4593830371

MOODBOARD MARKETING DECO

2023–AWAREDECO

MOODBOARD KAE SUTHERLAND COLLAB

SPECIAL INSTORE PROJECT

2022–SS2KAESUTHERLANDCOLLAB|NETHERLANDS

2023–SS2&GREENDROP-RETAILONLY|FLAGSHIPSTOREDENMARK

IN-STORE

IN-STORE IMAGES

2022–AW4NIGHTFALL&AW22/23COLLECTION

IN-STORE IMAGES

2021/2022–TINAMARIACOLLAB&FELICIAWEDINCOLLAB&SS22COLLECTION|DENMARK&BELGIUM

IN-STORE IMAGES

2022–VEROMODAGIRLAW22/23|DENMARK&BELGIUM

INSTORE IMAGES

2021–SS21BOHOPOWER,DENIMCAMPAIGN&DENIMAREA´
|FINLAND

IN-STORE IMAGES

2020/2021–AW20/21INTIMATES,SPORTS&COMFYCOLLECTION|FINLAND

INST OR E IMA GES

2019–AW19/20X-MASPARTYCOLLECTION|FINLAND

MANNEQUIN STYLING

2020-2023–Ialwaysstartofffromfindingagoodoutfit,makingsureit'stherightfitandsteamingallgarments.Layering&finaldetailstofinalize thelooks.

WINDO W DISLA YS

2022–SS2KAESUTHERLANDCOLLAB|NETHERLANDS

WINDOW DISPLAY S

2022–SS6FELICIAWEDINCOLLAB&SS22HIGHSUMMERCAMPAIGN|BELGIUM

2021-2023–WINDOW&MANNEQUINSTYLING|GLOBALCAMPAIGNBOOK

WINDOW S

KAE SUTHER LAND GLOBAL GUIDELIN ES

2022–SS2KAESUTHERLANDCOLLAB|GLOBALGUIDE

SOMETHINGNEW GUIDELINES

SOMETHINGNEW–AW22EMILIASILBERG|GLOBALVMGUIDE

SOMETHINGNEW GUIDELINES

SOMETHINGNEW–AW22NAOMIANWER

Here'sasmallselectionfromtheVisualMerchandisingGuideforanAW22collection.

2021–SWIMWEAR|GLOBALVMGUIDE

SWIMWEA R GUIDELINES

2023–NEWCONCEPT|GLOBALGUIDENEWSTORECONCEPT

2022-2023–NEWSTORECONCEPTOPENINGS|EUROPE

NEW CONCEPT

T2022-2023–NEWSTORECONCEPTOPENINGS|EUROPE

D E T A I L S

2022-2023–NEWCONCEPT|EUROPE

EXPERIENCE EDUCATION

Global Visual Merchandising & Training Specialist HQ

2021-present,BESTSELLER|VEROMODA

Store Manager & Visual Merchandiser

2012-2021,GinaTricot

International Business Trainee

BESTSELLERAcademy

BA in Business Administration

HankenSchoolofEconomics

GET IN TOUCH
henrika.gastgivars@gmail.com HenrikaGästgivars HenrikaGästgivars

Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.