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Global market entry strategies are complex requiring consideration of many factors (Chen Mujtaba, 2007, p. 322). Many of the complex option decisions are covered in the following two articles. Both articles list numerous factors that influence firms decisions for selecting foreign market entry modes. This essay will discuss the findings of two articles and highlight how the two articles relate to one another. The two articles were chosen from the Argosy online Library at ProQuest Central. After careful consideration for the contents and the overall coverage of the subject matter, the following two articles were found to be most suitable: 1) Competitive Market Choice Strategies in Multinational Marketingand 2) The Choice of Entry... Show more content on Helpwriting.net ... 73)
2.Competitive posture is the second dimension. The competitive posture describes the firm s competitive objectives as either defensive or offensive. The defensive posture prevents competitors from making present or future inroads on its market share. The offensive posture is where the firm seeks to grow at the competitors expense (Ayal Zif, 2001, p. 73)
3.The third and final dimension is Territorial location of major competitive arena. To understand this dimension, the authors divided the world markets into three regions vis à vis any competitor assuming that the firm s strengths are different from the competitors .
a.The firms home market
b.Neutral territories
c.Competitors home market (Ayal Zif, 2001, p. 75)
Within these dimensions the firm has to consider two major sets of inputs to process. They include an assessment of company resources both absolute and relative to competition and a product/market analysis to determine whether a strategy of concentration or diversification is indicated based on a list of ten factors that is used to help the firm make a decision (Ayal Zif, 2001, p. 75) The ten product/market factors are rated high or low for either the
The Day A White Man Stepped Foot On Canadian Soil
The day a white man stepped foot on to Canadian soil, was the start of troubles Indigenous people have dealt with. There have been so many events and cases where Indigenous people just want what they have rights over. So far as actual events are concerned, Oka, the Royal Commission on Aboriginal Peoples, Delgamuukw and Nunavut.. were the only few that had made headlines in the news during the 1990s. There are so many little conflicts that government has with indigenous people that no one is aware of till it becomes a big issue like the Oka Crisiswhen the Mohawk people of Oka were getting their rights taken away, along with their land. It was worse when you found out that the land they wanted to take away from them was the place where... Show more content on Helpwriting.net ... Lawyers of government agencies handle usually many disputes similar to Oka but as soon as this dispute took for a violent path they had to take other measures. Jean Ouellette was the mayor at the time that had given the go ahead on the expansion of the golf course, which consisted of sixty luxury condos and nine more holes to members only. Even some of the town s people that were not on the reserve where against the expansion and wanted to inquire about it but the mayor s office flat out decline to discuss anything to do with it. All this led to the Mohawk people taking action and setting up barricades to stop any developers travelling to the site so they could not carry on with their work. The mayor demanded the barricades be taken down but the Mohawk people refused to do so. This led the mayor to call in the Quebec Provincial Police and the Surete du Quebec (SQ) to help remove the barricades. This did not help the situation because the indigenous people have a long history with SQ and it has not been a good relationship. Then this dispute turned and started taking a violent route where the SQ decided to attack with tear gas and flash band grenades.(johansen, pg196) During all this gunfire ended up breaking out and that resulted to a death of SQ Corporal Marcel Lemay.(johansen,pg.221); which no one was charged for. (pg.220, fergusen) Till this day there is arguments of who shot him, if it was his own men or one of the indigenous people. After the violent
Electronic
Environmental Analysis
Demographic trends
Gaming has become an important part of growing up for people who were born in the last 25 years. Approximately 3.9 4.7% of total world population (250 to 300 million people) is ¡§very active¡¨ or a ¡§frequent¡¨ player of video games or at least owns the necessary equipment. This target group spends five or more hours a week playing video games. The United States is the largest video game market in the world with about 50% of the US population (145 Million people) spending 6.5 hours a week on computers and video games. The majority of video game players are preteens, teenagers, and young adults (between the age of 20 and 40). A full 70% of college students play video games at least... Show more content on Helpwriting.net ...
Business Strategy
EA¡¦s current strategy is to focus on franchise and sports related games that develop loyal followings and repeat sales. They use a unique multi lingual/multi platform approach to producing and distributing games around the world. The company¡¦s three main differentiators are their internal sports culture, ability to localize games, and international distribution.
Functional Strategies
Product strategy: EA¡¦s product strategy is based on the franchise model. 70% of their sales consist of new releases of previous hits. They also seek to be toward the cutting edge of technological innovation. Sales strategy: The company¡¦s current sales strategy is to use their field sales representatives and call centers to sell their games to over 80,000 retailers. Internationally EA has strong sales in Europe with a relatively weak representation in Asia. Their strategy in that arena is to spread the fixed costs of producing a game over as many different sales channels as possible. Marketing Strategy: Sustain leadership status in industry by simultaneously promoting popular EA game titles and releasing localized multi lingual games on several platforms. EA Sports VP is branding EA Sports as a ¡§sports company that makes games as opposed to a game company that makes sports games.¡¨ EA sets the price of their products from $30 $50. Electronic Artshas set lower prices for their classic titles. HR Strategy: To attract creative
Bank Of America Sustainability
Review of Primary Secondary Resources We started our research by finding a bank (Bank of America) that is moving towards sustainability but has not started to apply these concepts into their financial institution. We decided that Bank of America should focus on all the aspects of sustainability meaning they should have a strong role in being environmentally friendly, they should be socially sustainable, and should be economically sustainable. In our research, we looked at two major things: the process of any company becoming sustainable and how a bank should become sustainable in the financial world. We then decided the exact tasks that we want Bank of America to do and began more research on each specific area. These tasks are:
1.Make the company more ethical by applying sustainable objectives to business strategies
2.Make the company go green by encouraging a greener environment inside the company as well as making any future banks sustainable
3.Make the company more economically sustainable by making future financial transactions that are sustainable
4.Monitor the company after the plans have been implemented.
In the following discussion, we explain the research that was needed to apply these sustainable concepts to Bank of America. Task
... This protects both Bank of America and communities from being taken advantage of companies that temporarily adjust their business plan to take advantage of Bank of America s sustainable initiatives.
Offering lower interest rates to sustainable projects will help to create more loans that Bank of America could profit off from, shows Bank of America s commitment to implementing sustainabilityinto their business initiatives, and demonstrates to the public that Bank of America is a member of the community that offers positive
Bowfishing Research Paper
Basic Bowfishing Accessories Nearly every task is made easier by the presence of a few well chosen accessories, in addition to the main tools you are going to use. For example, if you are making candles, you need nothing beyond wax, wicks, a melter, a thermometer, and a mold. However, accessories such as gloves to protect you from splashes, a bottle of olive oil to help the candles come loose, and so forth will make your job easier and more pleasant. Similarly, you can paint a ceiling without a shower cap to protect your hair and drop cloths to shield the floor, but the results are better if these accessories are present. Bowfishing is no exception to this rule. Although the only absolutely necessary items are a bow, a set of arrow, and a reel, there are perhaps half a dozen or a dozen items that will make the experience much easier and far more enjoyable. These accessories give you a boost in many different ways, from allowing you to carry out simple field repairs on your equipment, to just making you more comfortable and, after all, bowfishing is supposed to be enjoyable.... Show more content on Helpwriting.net ...
During the day, the sun can glare off the surface of the water in a blinding, silvery dance so you will need polarized lens sunglasses to suppress this brilliance and allow you to see into the water. This will let you shoot effectively at your quarry and will spare you a ghastly headache. At night, you will need a light to see fish and hopefully to draw them to your
Biography of LeBron James Essay
When LeBron James was born, nobody would have guessed that he would have been the one to go all the way to the NBA and perform like he does. He has amazing talent and he knows how to use it. And what s so amazing about how he went all the way to the NBA, is he was living in a state of poverty with trouble all around him and still managed to make it tontine big times.Even though the odds of how he lived were against him, LeBron Jamesmanaged to put his talent first and become one of the best basketball players in the world.
LeBron James was born December 30, 1984 in a poor neighborhood in Akron, Ohio (Smithwick 6). His mother gave birth to him when she was 16 and still in high school (Smithwick 6). All this goes back to how he was born in a ... Show more content on Helpwriting.net ... While James was in high school he excelled in two sports, football and his more known sport, basketball. LeBron excelled greatly in football, he was named All State wide receiver in his sophmore year (Smithwick 10). His mom was worried about James and wanted him to quit football, so he wouldn t get hurt. Later he broke his finger in a football game and his mother made him quit. When he was in high school, James made the rounds of the postseason all star games, and he earned most valuable player of the year award at the McDonald s High School All American Game (Newsmakers B2). LeBron wanted to skip his senior year to enter into the NBA draft, but was against NBA rules, so he returned to high school now the most famous high school player. Even before James entered the NBA draft he had already signed a $90 million contract with the brand Nike (Contemporary C4). LeBron James entered the NBA draft in the summer of 2003, and was selected by the struggling to make it in the NBA Cleveland Cavaliers(Smithwick 14). The three year contract that James signed with the Cavaliers amounted to nothing beside the more than $100 million in endorsement contracts he has signed with Nike, Sprite, Powerade, Upper Deck Cards, and Bubblicious bubble gum. If it was anybody s guess, they would have said that James was going to play poorly in his first year, but he proved them wrong, everybody wrong. He was named rookie
Paranthropus Illustus Analysis
This article talks about Paranthropus robustus fossils that were from the Pleistocene time period. These fossils were found in Swartkrans, South Africa. Williams talked about how the dental features looked the way they did because of the excessive grinding of hard objects. The main purpose of this study was to look at three different specimens of Paranthropusrobustus that had not been examined before. They wanted to compare how the enamel characteristic have evolved over time in southern African during the early Pleistocene. They look at the extant primate taxa by using a dental micro wear texture analysis to see how the enamel had evolved. In order to understand how and why the enamel, molars, and premolars have changed they had to look
Social Media Has Become An
In today s society social media has become an essential part of our lives. We check our accounts every chance we get regardless of where we are at. Everyone is a victim of social media as it is not only part of the American culture but is also seen worldwide. One big component that makes social media into the giant it is today are viral videos. New viral videos often come up on a daily basis especially on platforms such as twitter in which they cover a range of topics such as a funny target ad to a kid on the streets of New York with an amazing ability of creating a beat with a couple of old pots and pans and a pair of drumsticks. There are a countless amount of great videos that have come from going viral, but there are also those that... Show more content on Helpwriting.net ... In today s society this media becomes viral at its full effect on social media platforms, most specifically twitter and facebook as with one post or retweet can cause a chain reaction to even further distribute the content to expand the audience. Virality is often achieved due to its power to evoke emotions in a visceral way as well as tell us whole stories in a fraction of the time reading text would take. ( The Social Media Wildfire. ) The concept of viral media is not subjected to only a certain group of people but is rather extended to others even if they are not on social media as in many cases videos that have made it onto international news channels. What makes viral videos viral does not exclude anyone but is rather meant for a large audience due to it being known for breaking down cultural barriers by allowing people all over the world to witness significant or interesting events for themselves. ( The Social Media Wildfire,. 2015) With this viral media revolution, many people see it as a chance to change their lives, socially, but viral fame is most notably connected to a new financials status as well. By seeing other people go viral it would start this belief that by going viral, you have made it, which creates this sense of achievement in regards to their social life. There have been plenty of good and bad examples of this but one that stands
Memnoch the Devil by Anne Rice Essays
Memnoch the Devil by Anne Rice
Killing, kidnapping and battles, all parts of Memnoch the Devil by Anne Rice. The main character, Lestat, is a well known and flamboyant vampire. In Memnoch the Devil, Lestat is faced with a grim reality, causing his world to collapse around him. He learns throughout this book, about the world, and the divine forces that encircle the world s existence. This book illustrates how Lestat s morals, ignorance and understanding are greatly affected by outside forces.
In the beginning of the book, Lestat, the quick and cunning vampire referred to as the Brat Prince by his followers stalks a wealthy artifact smuggler. Lestat soon becomes obsessed with his mortal victim, Roger, following him and trying to ... Show more content on Helpwriting.net ... Lestat was so occupied with his stalking; he neglected to take much note of this demon. Lestat was confronted again by the demon the night he slaughtered his beloved Roger. This caused Lestat to realize the devil was observing Lestat s own sick acts of evil and ignorance. As Roger s ghost justified his evil doings Lestat obtained that Roger was not evil, as he was thought to be. This shocked Lestat, causing him to become more aware and observant, resulting with Lestat s ignorance dissipating. Though these changes in awareness came too slowly, Lestat was soon kidnapped by the Devil, and brought on a mortifying and appalling trip. This furthermore extended Lestat s awareness, when it was realized the Devil s kidnapping was fueled by his cruel acts and ignorance.
Finally, through Lestat s trek through Heaven and Hell with the Devil, Lestat grasps an understanding that he had never before conceived. Lestat sees images that take him to the extremes of his vampire mind. During his journey Lestat seizes Veronica s Veil, a famous artifact, and brings it back to earth. Veronica s Veil was said to have Jesus face imprinted into it with blood. This Veil impacts the way society views God, and furthers Lestat s vast knowledge of the world and its workings. This journey alters his understanding to such an extent, Lestat states; This is what I saw, This is what I heard, This is what I know! This is all I
The Realization Of Sight In Eliab s Flawed Perception
Sight is perhaps the easiest deceived of all the senses as it cannot comprehend error. The human eye is unable to perceive the intangible, leading to false judgement based on appearances alone. However, this fault can be overcome when reliance on sight becomes less prevalent. To admit imperfection in society often equates itself to weakness, and is is preferable to avoid situations where even a trace of weakness is detectable. On the contrary, flaws are not a weakness, simply a sign that the whole picture has yet to be completed. Visual illusions are presented as idle entertainment, but they reveal how easily perspective can be fooled by a fleeting glance. Even upon close observation, numerous illusions cannot be resolved because the brain refuses to accept its perceptionas somehow flawed, somehow weaker than another s. Necessarily, reminders that sight is not the sole judge of character are widespread. Otherwise, the flawed perception of the surrounding world would become reality.... Show more content on Helpwriting.net ...
On introduction to a person, snap judgements are made about his or her personality and value based on their appearance. These first impressions are incomplete portraits and unreliable, as appearances are able to be adjusted in seconds. In the Bible, the prophet Samuel visits a man, Jesse, and his sons to select the next king of Israel. Samuel wished to choose Eliab, the firstborn, because of his physical appearance, but the Lord rejected him because Samuel was unable to see that Eliab s character was unfit for ruling. The assumption that appearance reflects personality will lead to deception and being taken advantage of when the misconception is not
President Wilson s own ineptitude and stubbornness is what led to the Senate s defeat of the Treaty of Versailles, rather than the strength of the opposing forces. Even Wilson s closest and most trusted advisors could not sway his stance. Wilson was strong in his stance and incorporated the idea of the 14 points. While it is true that opposing forces contributed to defeat the treaty, it was Wilson s unmovable position that led to its ultimate defeat in the Senate. There was much opposition to the Treaty in the United States, as well as the rest of the world. In the excerpt from The New Republic, it proves the public s general disdain for the Treaty. Whether they had hoped for the treaty to be more lenient on Germany, or more severe,... Show more content on Helpwriting.net ... In the political cartoon, with Wilson jumping out of the window is just another example of how Wilson had to have his way, which is why he didn t succeed; he couldn t make enough people agree. One example of this is in Wilson s speech on September 5, 1919, where he says If it should every in anyway important respect be impairedI would feel like asking the Secretary of War to get the boys who went across the water to fightAnd I would stand up and say you are betrayed. This is just another of example of how Wilson will not accept anyway, but his, but he was not the one with the most power. It is true that Henry Cabot Lodge and the Republican majority in the Senate were a force in the defeat of the treaty. By holding off the vote and making his own changes to the treaty, Lodge knew that he was using Wilson s hatred to his advantage. Wilson would have accepted the changes if they had been proposed by one of his fellow Democrats, but the fact that they had been written by Lodge made Wilson see red. He immediately ordered Democrats to vote entirely against the treaty with the added Lodge votes. The only possible path to ratification would be to accept the treaty with the new changes. Wilson chose to block the passing of the treaty by persuading Democrats to vote against it. Unfortunately, Wilson had a stroke, and his last efforts in getting the vote to go his way
