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Fitbit
1Company Description Fitbit is a company specializing in the sales of wearable fitness tracking devices worldwide. Eric and James, founders of Fitbit, recognized the potentials that wireless technology and sensors could bring to the market by incorporating it into health and fitness products. Thus, they started Fitbit in 2007 and started to create a wearable product that could do so. The company has created products such as Flex, Charge HR and Aria which are wearable devices to track the user s fitness activities such as distance travelled, steps taken, calories burned to encourage them to be more active in their lives. Furthermore, Fitbit has an open platform that enables users to connect their fitness devices to softwares and services. Fitbit primarily operates in the US,... Show more content on Helpwriting.net ... 2.2Company Objectives or Goals Fitbit s objectives are to become the market leader in the wearable fitness trackers market and also to enable people to lead healthier lifestyles. Fitbit Founder James Park declares We have a vision now of becoming the clear leader in personal health sensing The Fitbit vision and frankly the mission is much broader than any one specific device being pitted against another. It truly is to enable people to lead healthier lifestyles, added Callaghan. 2.3Core Competencies and Competitive Advantage Firstly, Fitbit is a global brand and is the sales leader in its market. In its IPO prospectus, it is reported that its products were a whopping 85% of the total dollars spent on activity trackers in the first quarter of 2015, up from 70% in 2014 and 59% in 2013. Being the market leader, Fitbit devices can work on many platforms, such as Under Amour s Record connected fitness app. Fitbit makes it easy for other groups to use the platform with their own service with Fitbit s open Application Programme
A Career in Sports Marketing Essay
A Career in Sports Marketing The business of sports is one of the fastest growing industries in the country. All over the world, many people participate as players and spectators in a variety of sporting activities, creating opportunities for the marketing of a company s goods and services. An important part of the business of sports is sports marketing, which revolves around understanding consumer behavior and motivating target markets to purchase goods and services. Sports marketing at Clemson University has many different aspects ranging from sports and technology and sportlaw to sponsorship and sports economics. Sports marketing is simply any sales or publicity related activity associated with an... Show more content on Helpwriting.net ...
Not only do the major leagues participate in the marketing process but so do the smaller, minor leagues do as well. Every athletic organization, big or small, needs sports marketing for its survival. Sports marketing is needed because it helps the athletic organizations obtain profit, which is needed for survival. For a promotion to be successful, it must be profitable. And to be profitable, it must enhance some, if not all, of the following goals: 1. Paid attendance, 2. Corporate tie ins, 3. Sponsor value, and 4. Media coverage (Helitzer 317). Promotions must increase the number of people at the event, or paid attendance, it also must enhance corporate tie ins, which are signs or give a ways at the stadium. Sponsor value, or the value perceived by the sponsor must also be enhanced along with media coverage. Media coverage is enhanced by sending the local or national media sources bulletins about the events or by having press conferences. A strategy that a sports marketer must use is to stagger the promotional gimmicks throughout the event. If one staggers the promotion, then the audience is always aware of the event and looking out for the promotions.
Another objective of sports marketing is creating sales. The modern sports marketer is charged with one simple responsibility: to increase the sources of revenue (Westerbeek 6). This includes obtaining more sponsors
Plato Vs Nietzsche
It is easy to note that Plato and Nietzsche have very different views from each other. They are philosophers from different decades, with different backgrounds, and have different morals which creates two polar perspectives on life. While Plato is considered a founding philosopher, Nietzsche is a more contemporary philosopher who encouraged radical ideas. Plato lived in Greece, during period when it was going through major changes and incorporating new cultural ideals to blend with its own. Greece experienced new advances in art, music, architecture, and philosophy. With new advances came the questioning of old traditions in Greece. During this time Plato came up with his own philosophy guided by the teachings of Socrates and his own life experiences. ... Show more content on Helpwriting.net ...
One thing they have in common is discontent for democracy. They believe that there are those who should assume authority over others. Also, the topics in their works cover some of the same ideas such as love, the body, and the idea of the soul. When it comes to the soul Nietzsche says, Ten times a day you must overcome yourself: that makes you good and tired and is opium for the soul. On the other hand Plato states, For he makes his homes in the characters, in the souls, of gods of men and not even every soul that comes along: when he encounters a soul with a harsh character, he turns away; but when he finds a soft and gentle character, he settles down into it. Both men acknowledge the existence of the soul and that finding one that is pure a high regard. They also both believe that in order to make your soul pure you must overcome challenges and struggles in your life. Another similarity between Plato and Nietzsche is that they view the principle of truth in an ethical manner. There is truth in the judgements of people to guide us to experience better health and life. They both also feel there is tension behind the human endeavor to find truth. There is a constant strife and questioning of nature that leads to the outcome of the good life. They both believe in the idea of pain and pleasure existing together and creates an ultimate experience for human existence. Nietzsche and Plato also have some differences in their thinking. It is important to note that Plato s philosophical contributions influenced Western philosophy and Nietzsche was a hard critic of Western philosophy ideals. Plato believes that death was the ultimate freedom of a life that made sense and death was ultimately a way for us to learn about the truth of nonsensical principles of life. Plato emphasizes life of being simple and reaching enlightenment in an
Why Misfits Is An American Serial Killer
A Misfit could be described as an individual who doesn t seem to fit into any social group. A person of such features could be labeled as an introvert, shy, depressed, miserable but usually clever and mature. The reason why Misfits are usually intelligent or clever is because can be perceived as imaginative, reasonable and understanding; however, they always care more about themselves and fail to envision the lives from different perspectives. They perceive themselves as unique and disappointed with all those around them. One good example of a recent Misfit was an American serial killer, Theodore Robert Bundy, who assaulted and murdered numerous young women and girls during the 1970s. While injuring and murdering his victims, Theodore didn t bother to envision life from the perspective of his victims. At a court trial on January, 1989, Theodore or Ted, was once acknowledged calling himself, ...the most cold hearted son of a bitch you ll ever meet (Michaud, 1999). This reveals how ruthless and hard hearted Ted was. Other characters of Misfits could also be acknowledged in many different stories or poems. Some instances of the Misfit could be found in Emily from the story A Rose for Emily, and the father in the poem My Papa s Waltz. Emily and the father share the same aspects of behavior and frame of mind when dealing with social encounters. A Rose for Emily is a short story written by an American author, William Faulkner, who centers the story around a character named
Why
The Foundation Phase was introduced to nursery level children at the start of the 2008 2009 academic year and each year after until all students in nursery, reception, year 1 and year 2 were taking part in this first stage of the new Welsh Curriculum (DCELLS, 2008a). The curriculum for the Foundation Phase is set out in The Framework for Children s learning for 3 to 7 year olds in Wales (The Framework) (DCELLS, 2012). The main focus for the Foundation Phase curriculum is that the children learn by gaining first hand experience through activities that may challenge them but are enjoyable so that they the children seek out experimental learning and active involvement themselves (DCELLS, 2008a). The Framework has several key messages (DCELLS, 2008a) and they link with the experiences that the children should be having. To get a better understanding of the experiences the children ought to be receiving it s best to go back to the research and the reasons why the Welsh Assembly Government (WAG) decided to change the curriculum. In 2001 The Learning Country report was published. This document, which researched into the Welsh early year s educational system and compared it to those in other countries in Europe and the rest of the world, paved the way and laid out strategies for the roll out of the Foundation Phase (Davidson, 2001). One of the outcomes was that the children should have more input in the planning and reviewing of their work (Davidson, 2001). This is one of the key
Hemp Is The Most Important Most Desirable Industrial...
Hemp is one of the most desirable industrial plants on the planet. The plant is also one of the most versatile plants known to man and can be used for the purposes of feed, clothing, paint, paper, and plastic, but cultivation is still illegal. More importantly, hemp is one of the most eco friendly and sustainable resources that can improve people s lives with minimal environmental impact. Hemp is more commonly referred to as Cannabis, which is the entire genus. Cannabis sativa is what is grown for industrial/commercial use. Mainly the cannabis stalk and seed is used for products such as textiles, food, fuel, building materials, personal hygiene, paper, and biodegradable plastics. Hemp is different from marijuana, specifically in the THC ... Show more content on Helpwriting.net ... More importantly, hemp has some of the most useful sustainable material nature has to offer. It is evident that humanity is living in an unsustainable fashion; the earth s resources are being depleted at a rate at which it cannot be replenished. Still, some of these products (paper, plastic, fuel, building material, etc.) are essential for modern day living and, therefore, practices and processes continue as they are. That is why it is so crucial to explore alternative products to promote a more sustainable world. Hemp has the ability to maintain ecological processes, functions, and biodiversity in the future, which current processes cannot manage.
One of the major benefits of hemp farming is that the hemp plant grows in a short period of time. A plant can mature in 70 90 days, producing a very large bulk of plant material. The plant is highly resistant to most insects and diseases, which largely eliminates the need for pesticides and herbicides. The plant is a natural weed suppressor. By producing its own shade the plant shades out weeds, leaving the fields weed free at harvest. The tall stalks drop its leaves creating a self mulching eco system (Hemp Facts, n.d). In contrast, logging is a major cause of global deforestation. Additional consequences of deforestation include killing of animals and plants, wiping out species, and polluting the environment. Although the timber industry is recognized as being essential to creating
Disadvantages And Disadvantages Of Matrix Organizations
Organizations are nowadays developing their theories or structures in order to have efficiencies in among the companies. There we have learnt three organization formations, which are matrix organization, boundary less organization, and learning organization. Though all of these organization structure reserve their benefits and advantages, there are also disadvantages and weaknesses they particularly encounter. Matrix organization is one of the business systems that used in advanced reporting and analyzing between managers. The reports of individual employees are reviewed by both functional manager and product manager. As challenges, this creates competition between managers who has most power upon the decision making. So this can radiate ... Show more content on Helpwriting.net ... As learning organization is commonly utilized in information technology and engineering, it costs times and budgets in its experimentations and tests. The company has to buy advanced stuffs that are necessary in experimental projects; moreover, it takes time to finish one project. Sometimes, there is under circumstance of uncertainty whether the project will be successful or not. Workers can be stressed out by too many steps and procedures and affected by mental stress. Despite this cost of finance and time being used on the organization s projects, company benefits hugely from employees creativity and knowledge that they have learnt. After preserving outcomes from employees experimentations, they (experimentations) are contributed in terms of a company s products, SWOT, failure, effective change. The past experience of failures will be analyzed and evaluated in order to create change upon them to be an effective ones recovered from failures. The learning organization system knows condition rather than other form of organization as it always tests and experiments its
Why The United States Can Make Any Toys With Greater...
The United States can make certain toys with greater productive efficiency than can China. Yet we import those toys from China. However the main reason why the U.S. has become so dependent upon China for goods is that production costs are less in China than the U.S. Reduced production costs are so attractive to companies the benefits of low cost production are passed on to customers with lower prices on goods the relationships U.S. companies have with China are important because of the variety of products available from China. Adam Smith born in 1723 was a Scottish political economist and philosopher famous by his influential book The Wealth of Nations. Smith proposed in his book that a nation s wealth should be judged not by this metric but by the total of its production and commerce. Smith wrote in his book that that productive labor should be made even more productive by deepening the division of labor. Smith describes the evolution through feudalism into a stage of society requiring new institutions, such as market determined rather than guild determined wages and free rather than government constrained enterprise. If a foreign country can SUPPLY us with a commodity cheaper than we ourselves can make it, better buy it of them with some part of the produce of our own industry, employed in a way in which we have some advantage. Relationships with China have proved profitable for some major U.S. corporations. One of the reasons that the U.S. has become so dependent
The Role Of Labor Unions Within The United States
Increased Role of U.S. Labor Unions
James Forst
American Public University System
Professor Latanya Hughes
Human Resource Management HRMT 407
February 16, 2016
Abstract
This paper will explore the role of labor unions within the Unites States. The effectiveness of Unions and how they are important for the stability of the American economy. Unions provide many benefits to employees due to the working relationship with management and politicians in the U.S Congress. Some of the benefits that provided by unions are, paid vacations, pensions, an 8 hour work day with breaks and social security benefits. Unions are continually fighting with politicians and the State Government for better benefits. Will discuss the role of HRM s employee relations within the organizations and what role the government should play.
Increased Role of U.S. Labor Unions In the United States unions have impacted the workforce by creating better benefits for all works. Unions work to improve the working conditions in the workplace by working with the organization to make sure they are following the labor laws of the State and Federal Government. Labor unions date back to the eighteenth century and the industrial revolution in Europe. (Union Plus, n.d.) Unions exploded in the United States around the nineteenth century with the founding of the National Labor Union (NLU) in 1866. (Union Plus, n.d.) According to the Bureau of Labor Statistics, in 2015 the overall union
