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A Rhetorical Analysis Of Levi s Ads
In its Go forth campaign, Levi s successfully advertised its Jeans to millions of American audience by evoking personal emotions of longing to escape financial struggles, in this particular case, the average class American male. Levi s used textual tactics to market it Jeans to American males who are frustrated of the poor stagnant economy due to the recession. In its print ad, it featured a man wearing jeans floating upside, care free in the air, his shirt was ripped open while his tie flew out along with a text in bold letters stating, Let the average man be divine. (Levi s Ad: Go Foreword campaign) The most denotative meaning in this ad is to go out and purchase Levi s Jeans in order feel great in them. This ad is trying to portray that... Show more content on Helpwriting.net ... The exact meaning in this ad is the image of three youths celebrating at night with fireworks in their hand as it lite up the sky along with a text that states, Now is our time. Although this word is very short, it is very powerful to the youth audiences that view this ad because of the direct personal connection they have to the message. Young Americans who view this ad will feel as through the ad is directly speaking to them through the usage of youth and celebration. Millennial audience who view this ad will also interpret it based on their experience as the young and future generations of America. The code of youth and a future opportunity as well as new beginnings is at work in this ad is signified by the lite up the sky and the text, our time. (Levi s Ad Campaign: Go Forth ) The celebratory lightening signifies a brighter tomorrow and a better future, giving hope and aspiring young people while making them declare it by not only addressing them, but through applying an inclusive term in that idea of a better tomorrow by using the inclusive word our. (Levi s Ad Campaign: Go Forth ) The motif of youth as having the future in their hands and making a better change is embedded in its signs and signifier as well the cultural ideals of youth. It draws upon the societal idealization of youth as having heavy influence and power, and attempts to convey to young people that they are the future. It tells them to stand up and take the opportunity to make a greater future for themselves and create their own legacies. Hence, when the millennials generation see this ad, they inspire to be the youth of the future as depicted in the ad and strive to live up to the ideal and expectations of being the young people that are destined to shape
Afghanistan Said To Overturn Death Sentences In Woman s...
Khaled Hosseini s A Thousand Splendid Suns is a four part novel that takes place in Herat and Kabul, Afghanistan and Murree, Pakistan from 1964 to 2003. Major themes in the novel include subservient role and abuse of women in Afghan culture, on going struggle for political power in Afghanistan form 1970s to the present, destructive impact on a country and its people, and perseverance of the human spirit in the face of extreme adversity. The New York Times articles AfghanistanSaid to Overturn Death Sentences in Woman s Lynching, Mullah Muhammad Omar, Enigmatic Leader of Afghan Taliban , Is Dead, and Waves of Suicide Attacks Shake Kabul on Its Deadliest Day of 2015 can relate to the characters and events of the novel. The New York Times article Afghanistan Said to... Show more content on Helpwriting.net ... Some of the major themes of the novel were present in the three New York Times articles. In the article Afghanistan Said to Overturn Death Sentences in Woman s Lynching, the themes in the novel that can relate to the article is the perseverance of the human spirit in the face of extreme adversity. This action is seen when Farkhunda is talking about the un Islamic practices and Mariam s thoughts before her death. In the article, Mullah Muhammad Omar, Enigmatic Leader of Afghan Taliban, Is Dead, the themes in the novel that can relate to the article is subservient role and abuse of women in Afghan culture. This action can be seen with the mistreatment of women in the article, Rasheed s mistreatment on Laila and Mariam, and when Laila is giving birth to Zalmai. In the article Waves of Suicide Attacks Shake Kabul on Its Deadliest Day of 2015, the themes in the novel that can relate to the article are the destructive impact of war on a country and its people. This action is seen with the three suicide attacks in Kabul, the war and violence happening in Laila s neighborhood, and Laila s parents
Betrayal In The Odyssey And The Song Of Roland
The moral and practical implication of loyalty and betrayal in The Odyssey and The Song of Roland Loyalty and betrayal are two virtues that exist on different sides when it comes to trust. Most of the early works or poetry and literature depicted these two virtues rather vividly. What we see in these works of literature is loyalty that runs in the family but is broken by one of its members because of either greed or jealousy. Such virtues as loyalty or betrayal were reflected by authors in their literature works mostly because of what they had seen or experienced. This means that they often would shed light on how the society was at their time. I will discuss the moral and practical implication of loyalty and betrayal and how it is reflected ... Show more content on Helpwriting.net ... In The Song of Roland, vassalage can be seen to resemble Christianity where Roland s supreme liege lord is God and by serving his lord he fulfills the roles of a Christian (Merwin, W. S., Clermont Ferrand, M., 2001). Therefore the loyalty runs both ways. Another form of loyalty in The Song of Roland is portrayed by Turpin who is and Archbishop who serves the king and emperor. When Turpin feels that he is close to death the says the following
Marketing Strategies For The Business Strategy For
1.0 Executive Summary
F! Publishing is a young and coming media agency situated in the East End of London. In the business strategy for 2015 it was decided to launch a completely new project Fidèle Magazine. Digital migration of readers to the online platforms has been one of the factors of print magazine circulation decline and the reason for companies to invest more money into digital marketing (Hucker, 2014).
1.1 Business Plan Aims
This business plan carries out a detailed proposal of the launch of the new magazine in the publishing industry, results of the market research for the target readership and marketing strategies for the launch.
2.0 Company Summary (Introduction)
Fidèle Magazine is a publication that wants to deliver information about fashion matters and lifestyle, make the audience aware of sexism issues, rights of women and break the usual standards of women, which our society has implemented. The fashion shoots and editorials intend to have a different approach than other fashion magazines. The magazine intends to satisfy the readership with a precise concern in fashion, women empowerment and events written in a highly amplified manner ensuring phenomenal content is provided at all times. «Fidèle» means loyal and faithful in French and that is what the magazine wants to be for its readers and vice versa. The magazine will be a biannual printed publication which will have an inside code that will allow its readers to log in to an online version of
The
TOPIC:THE IMPACT OF ETHNICITY ON CIVIL SERVICE DELIVERY IN NIGERIA.
WRITTEN BY
NAME:MKPA,
PRINCE IYANAM
PRGM:M.SC PUBLIC ADMINISTRATION REG NO:10/PG/SS/PA
/001 DEPT:POLITICAL SCIENCE AND PUBLIC ADMINISTRATION UNIVERSITY OF UYO.
IN PARTIAL FULFILLMENT OF THE COURSE REQUIREMENT: PUBLIC ADMINISTRATIONIN NIGERIA (POL 612)
JULY, 2011
TABLE OF CONTENTS
Introduction
Definition of term
Statement of problem
Theoretical framework
Impact of ethnicity on civil service delivery in Nigeria
Measures to eradicate ethnicity in the service
How to overcome ethnicity in the service ... Show more content on Helpwriting.net ...
But, over the years, the reverse has more often than not be the case in Nigeria. Before and after independence, the state of Nigeria has always been riddled with the problem of ethnicity, and the civil service as an institution that is suppose to be transparent and impartial has been affected by this trend, so much so that the citizenry are beginning to lose faith in the civil service institution due to poor and ineffective service delivery. Given the above view, this paper intends to ascertain the claim that, ethnicity has impacted negatively on civil service delivery in Nigeria. In the circumstance effort will be made to answer the following questions:
(i)What gave rise to ethnicity in the civil service?
(ii)How has it affected the service?
(iii)What concrete measures have been take to solve the problem?
(iv)How could such problems be overcome?
THEORETICAL FRAMEWORK In other to help us analyze and understand the concept of ethnicity and how it is being sustained in the Nigerian civil service structure, the theory of prebendalism will serve as a guide. The theory of prebendalism is said to be associated with the works of the German Scholar and Sociologist Marx Weber. Though the theory over the years have been developed and worked on by other scholars like Richard Joseph etc. According to Joseph (1987) the theory of prebendalism states that, offices are
Review
Widening the Road from Rags to Riches Oprah Winfrey, best known for her talk show The Oprah Winfrey Show, was born into poverty in Mississippi to a teenage single mother and later raised in Milwaukee. During her childhood and teenage years Winfrey was molested and became pregnant at the early age of 14. Her son died in infancy and was sent to live with her father, a barber, in Tennessee. While attending high school she worked in radio and and at the age of 19 she was co anchor for the local evening news. This opened doors to different opportunities that led Winfrey to launch her own production company. She is now not only author, actress, producer and a former talk show host but also Chairwoman and CEO of Harpo Productions and Chairwoman, CEO,... Show more content on Helpwriting.net ...
This can be done by establishing quality schools employed with quality teachers. Also, the lack of nutritious meals at home can be compensated with school lunches. If the community as a whole is healthy, safe, and ample then the well being of the children will rise. All these factors allow children to behave differently in school which can then allow for advancement in knowledge. The children will become qualified for a higher education and can then use the great foundations established my many like Carnegie. Children will have the opportunity to become symbolic analyst and board the rising
The Essentials Of Water Purification
The Essentials of Water Purification
The Essentials of Water Purification From Academic Journals
Ammar Jaleel
Plano Academy High School By making water purification processes more efficient, the number of casualties caused by unsanitary water will significantly drop. The purpose of this document is to inform the reader about the essentials of water purification; it is organized by the trend of the topic, typically by the types of processes. According to the UN, more than 2.5 billion people worldwide don t have access to a clean water source. That s more than 35% of the world s population that is dying off because of this problem. By purifying the water and making potable water, this problem will soon cease to exist. The Show more content on Helpwriting.net ...
The third article I researched took a different approach on water purification. Rather than making giant desalination plants to make clean water, this article talked about how we can chemically treat individual bottles of water easily to get rid of bacteria with iodine or chlorine tablets. However, this method of purification is extremely inefficient for many reasons. You cannot mask the taste of iodine or chlorine. Furthermore, no type of chemical will be able to get rid of organic matter, so if the water is from a pond or lake, you will need to carry around a filter to get rid of it. Even though this process is good for people who need clean water on the go and instantaneously, it is not a reliable way to get rid of the world problem of unsanitary water. The next article takes a similar approach about water purification since it targets individual small bodies of water. An ultraviolet lamp eliminates all types of bacteria and dirt, ensuring clean and pure water. The only problem with this is that it leaves only distilled water, which is water that is drained of all its minerals; this makes distilled water not suitable for drinking. In a water purification system designed by Labconco makes the water go through three stages of purification. First, it goes through a prefilter that removes anything bigger than 5 micrometers. Then a carbon
Harley Davidson Case Study Essay examples
1. Explain how Talon helps Harley Davidson employees improve their decision making capabilities. Talon is Harley Davidson s proprietary dealer management system. Talon handles inventory, vehicle registration, warranties, and point of sale transactions for all of Harley Davidson s dealerships. The system helps improve decision making capabilities by offering an enterprise wide view of operations, sales, and expenses. The system automatically generates part orders, taking much of the guesswork out of replenishment. Most significantly, the system allows the company to review and analyze information across its global organization giving it a 360 degree view into enterprise wide information that supports strategic goal setting and decision... Show more content on Helpwriting.net ... A digital dashboard integrates information from multiple components and presents it in a unified display. A digital dashboard is a form of EIS. Harley Davidson could help its executives gain access to greater amounts and details of enterprise wide information through a digital dashboard. According to Nucleus Research, there is a direct correlation between use of digital dashboards and a companies return on investment (ROI), hence REI could increase its ROI through a digital dashboard running on an EIS. 4. How would Harley Davidson s business be affected if it decided to sell accessories directly to its online customers? Include a brief discussion of the ethics involved with this decision. Harley Davidson s business could be affected by selling items directly online by the amount of customers they are able to reach. It would reach a much wider audience which could have good and bad implications. Ethically trade secrets of their products could be discovered. 5. Evaluate the HOG CRM strategy and recommend an additional benefit Harley Davidson could provide to its HOG members to increase customer satisfaction. The development of the Harley Owners Group (HOG) is viewed by some as one of the greatest business decisions of all time. Harley Davidson operates as a customer centric business and has customers involved in all business operations and decisions. There are numerous benefits HOG could offer its members including additional
Low-Voltage Current-Tmode Realization of Digital Logic...
Low Voltage Current Mode Realization of Digital Logic Gates using CMOS
In this paper a new technique is introduced for implementing the basic logic function by using analog current mode techniques. By expanding the logic function in power series expression, and using adder and sub tractor realization of the basic logic function is simplified. To illustrate the proposed technique, a CMOS circuit for simultaneous realization of the logic function NOT, AND, OR, NAND and XOR is considered. PSPICE simulation results, obtained with ±2V supply, are included.
Key Word: Current Mirror; CMOS analog multiplier; Current mode; Translinear principle; Digital logic circuits; INTRODUCTION
The current mode implementation of logic gates is a very ... Show more content on Helpwriting.net ... In an attempt to answer this question, the translinear principle (Gilbert, 1990) has been used to realize a digital inverter circuit (Kemp, 1983, 1984) a bistable element (Seevinck, 1978) and NOT/OR/NAND /XOR functions (M., 2003) . All the realizations of logic gates in current mode reported in references (Kemp, 1983, 1984; Seevinck, 1978; M., 2003) use bipolar technology.
In this paper, we present such an approach, a low Voltage CMOS analog digital circuit in current mode where it works with a supply voltage of VDD= VSS=2V. The circuit is based on the four quadrant CMOS analog multiplier (Ali et al., 2009). POWER SERIES REPRESENTATION OF LOGIC FUNCTIONS
Using their truth tables, it is easy to show that the input output relations of the basic digital logic function can be expressed as (Enab and Zaki, 1993):
Z= 1 Ix (1) for the NOT operation,
Z= Ix*Iy (2) for the AND operation,
Z= Ix + Iy Ix*Iy (3) for the OR operation,
Z= 1 Ix*Iy (4) for the NAND operation, and
Z= Ix + Iy 2Ix*Iy(5) for the XOR operation.
In equations
Leadership
Leadership is a process where one person influences a group of others to achieve group or organizational goals Leadership is thus about motivation.
Table of Contents
TopicPage Number
1Executive Summary3
2Leadership3
2.1Leadership Definition4
3The Four Main Phases of Leadership Theory4
4Motivation7
4.1Motivation Models and Theories7
5Motivation and Leadership Styles8
6Case Study Royal Bank of Scotland Group: Motivation and Leadership10
7Conclusion11 References14 1. Executive Summary
This paper is about leadership and motivation. One of the main issues is whether a leader can effectively lead individuals (be they employees or not) without motivating them in way or another.
Leadership is ... Show more content on Helpwriting.net ...
BehavioralHere the focus has shifted from the leader to leadership. Two primary dimensions of behavior: task orientation and follower orientation. Thus, two types: authoritarian and democratic with differences reside in the focus of power. Productivity is expected to be higher in the democratic dimension. The theory suggests that effective leaders behave differently than less effective leaders. There is job centered behavior or initiating structure behavior as opposed to employee centered behavior or consideration behavior. Both styles are at ends of a single quantum.
The behavior is an interaction of style and expectations. Example: An army officer shows behavior of high levels of conformity and appreciation and respect to the roles and expectations. In contrast to an employee in a research and development unit or a creative studio who strive on creativity and breaking the mould thinking out of the box .
ContingencySuch theories are continuation of the situational approach to leadership. In these theories the factor of situation and behavioral aspects are taken into consideration. The leader s appropriate behavior changes with situation. The favorableness of the situation depends on the leader s interpretation and point of view.
It takes more specific account of
The Importance Of Being In Middle School
Being in middle school it was hard to keep friends as most would come and go caused by unexpected series of events. Most of the time, girls would always talk bad about each other or treat each other like the other doesn t have feelings. I was the girl who would always be treated like I wasn t important to a group or clique, and I wasn t the only one. Id see my friends talk down to another girl within my so called group of friends and it wasn t a nice situation. One day, she stood up for herself and removed herself from the group as what I should ve done also. She sat by herself for a couple days after at lunch which led me to sit with her the next following half year of schoolwe had left. It was awkward at first but as we talked more about