Startup Stories HI Com

Vishal Jasani

Vikas Sharma, Founder & Director of HCIN Networks Private Limited, is a seasoned business development and marketing leader. With a strong track record from organizations like FSL Software Technologies, Insight Innovative Solutions Pvt Ltd, and Future Soft, he founded HiComIndia (HCIN) to provide tailored ILL, broadband, and P2P connectivity solutions.

From Experience to Entrepreneurship: Vikas Sharma's journey towards entrepreneurship was shaped by his commitment to excellence and a drive to exceed expectations. Having navigated challenging positions in marketing and business development, Vikas imbibed valuable skills and insights that laid the foundation for his entrepreneurial venture. His firm belief in the power of networking became the cornerstone of HiCom Services, a company dedicated to empowering individuals and businesses through cutting-edge internet services.

Vikas Sharma's educational background, with a B.Tech in computer science and an MBA in marketing, contributes significantly to his role as the Founder and Director of HiCom Services. The combination of technical expertise and business acumen enables him to navigate the complexities of the internet service provider sector, fostering innovation, expansion, and superior service delivery.

Vikas Sharma's tenure at organizations like FSL Software Technologies, Insight Innovative

Solutions Pvt Ltd, and Future Soft played a pivotal role in shaping his entrepreneurial path. His deep understanding of the IT landscape, gained from these experiences, became a valuable asset in the technology-driven field of telecommunications. The amalgamation of technical know-how, creative thinking, and leadership skills acquired during this time became instrumental in the success of HiCom Services.

Educational Background:

Vikas Sharma's educational background, with a B.Tech in computer science and an MBA in marketing, contributes significantly to his role as the Founder and Director of HiCom Services. The combination of technical expertise and business acumen enables him to navigate the complexities of the internet service provider sector, fostering innovation, expansion, and superior service delivery.

Bridging Connectivity Gaps:

Motivated by the vision that reliable internet access is a basic human right in the 21st century, Vikas Sharma founded HiCom India under the umbrella of HiCom

Services. The primary mission of the company is to provide state-ofthe-art internet solutions that address the diverse needs of communities, enterprises, and individuals.

Vikas envisions HiCom India as a catalyst for positive change in the telecommunications industry, with a focus on empowering youth and businesses of all sizes.

HiCom Services distinguishes itself through its unique offerings, including Internet Leased Line (ILL), broadband, and Point-to-Point (P2P) connectivity. The company's commitment to delivering stable and dependable ILL solutions tailored to the specific needs of businesses showcases its dedication to ensuring constant and secure access to the digital world. HiCom's broadband and P2P connectivity services further cater to the evolving needs of small enterprises and remote collaborations, positioning the company as a comprehensive internet service provider.

Strategic Business Development and Marketing:

Vikas Sharma's approach to business development and marketing at HiCom Services involves a strategic blend of account management, business analysis, and a keen focus on emerging technologies. Leveraging a team of certified and trained consultants, salespeople, and service providers, Vikas aims to position HiCom Services as a leader in corporate internet connectivity. The company invests in digital marketing strategies to enhance its online presence, including online advertising, search engine optimization, and targeted social media marketing.

Tackling Modern-Day Business Challenges:

To tackle the complexities of the modern business landscape, Vikas Sharma emphasizes datadriven decision-making and adaptive leadership. Drawing from his experience in data-centric organizations, he guides HiCom Services with a proactive and agile approach, allowing the company to effectively respond to market changes and client demands.

Technological Expertise of the Team:

The success of HiCom Services is attributed to the expertise of its team, which excels in network security solutions, fiber optic infrastructure deployment, and excellence in customer support. The team's commitment to staying at the forefront of innovation ensures that HiCom Services provides reliable and cutting-edge internet services to its clients.

Skills that Define Vikas Sharma:

Vikas Sharma brings a diverse set of skills to the table, including account management, business analysis, mergers and acquisitions, and process improvement. These skills collectively contribute to his role in steering HiCom Services towards continued success in the ever-evolving landscape of the internet service industry.

Looking into the Future: and Ankit Bachhawat, stands out as innovation and commitment to quality, established in 2020 amidst the challenges of the pandemic; Litmus has rapidly evolved into a trusted brand in the lifestyle consumer electronics sector. In this exclusive Entrevista, we delve into the motivations, challenges, and strategies that have propelled Litmus to the forefront of the industry.

Vikas Sharma envisions transforming HiCom Networks Private Limited into the leading corporate internet connectivity platform. With a focus on continuous improvement, customer feedback, and expansion into new areas, the company aims to cater to a broad spectrum of corporate clients. The goal for 2024 is to solidify its position in the market and engage in corporate social responsibility programs to contribute to community development.

Source Right, a leading technology product aggregator founded in 2011, the Bachhawat brothers gained insights into consumer sentiments and identified gaps in the market. This background laid the foundation for Litmus, allowing them to enter the affordable consumer technology space with a focus on grooming products.

Venturing into Lifestyle Consumer Electronics:

The journey began 12 years ago when Rohit and Ankit decided to elevate their existing 35-year business. The duo, driven by a passion for cuttingedge technology, initiated extensive research in 2020 to identify the ideal sector for their venture. The grooming industry emerged as the perfect starting point, capitalizing on shifting consumer behavior during the pandemic. Litmus' flagship product, the Stubble Pro Corded and Cordless Waterproof Beard Trimmer, marked India's first digital display smart trimmer, setting the brand on a trajectory of success.

Drawing from their experience with Source Right, a leading technology product aggregator founded in 2011, the Bachhawat brothers gained insights into consumer sentiments and identified gaps in the market. This background laid the foundation for Litmus, allowing them to enter the affordable consumer technology space with a focus on grooming products.

Litmus conducted meticulous research in 2020, capitalizing on the paradigm shift in consumer grooming behavior during lockdowns. Recognizing the need for technologically advanced grooming tools, the brand introduced products addressing genuine challenges within the grooming category. From 2 SKUs to a robust portfolio of 18 SKUs, Litmus has not only evolved but aims to sell 10,000 units in the coming quarter.

Litmus offers an extensive range of grooming products for both men and women, including hair trimmers, beard trimmers, body groomers, hair straighteners, hair curlers, and household lifestyle products like garment steamers. The diverse product range, priced from INR 995 to INR 4490, reflects Litmus' commitment to inclusivity and accessibility.

Litmus Mission in Consumer Technology:

Litmus targets the affordable luxury space, aiming to provide technologically advanced products at affordable prices. Their mission revolves around delivering superior design and build quality, catering to the evolving needs of the Indian middle class. The commitment to customer-centric innovation consistently resonates with consumers, positioning Litmus as a leader in the industry.

Diverse Range of Technology-Assisted Grooming Products:

Litmus offers an extensive range of grooming products for both men and women, including hair trimmers, beard trimmers, body groomers, hair straighteners, hair curlers, and household lifestyle products like garment steamers. The diverse product range, priced from INR 995 to INR 4490, reflects Litmus' commitment to inclusivity and accessibility.

Working with siblings can be both enjoyable and challenging. Rohit and Ankit have successfully navigated this dynamic by segregating their roles at work. While Rohit oversees product design and development, shaping the overall brand strategy, Ankit leads sales and marketing, contributing to Litmus' growth.

Staying Ahead in Technology Trends:

Litmus stays at the forefront of technology trends by understanding grassroots consumer needs and identifying unique product propositions. Design and build quality are paramount, ensuring that each product resonates with customers. The commitment to being a market innovator reflects in Litmus' ambitious plans for the next five years, including diversifying product offerings, establishing offline presence, and actively developing new products.