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The main character, 50-year-old TV aerobics star Elisabeth Sparkle (Demi Moore), wears saturated primary colors. We first see her in a pale blue jumpsuit, performing in the final episode of Sparkle Your Life. She wears a pale blue bow-tie blouse over an indigo background and a jacket when she is abruptly fired. In a large framed photo hanging in her apartment, she poses confidently in a dark blue jumpsuit. Elisabeth loves to mix and match colors, a touch of red in her handbag, pleated pants, a pair of leather gloves. Standing in the film's sterile white-tiled bathroom, she looks like a Rubik's Cube. But perhaps the most telling outfit in the entire film is Elisabeth's yolk-yellow jacket. This coat is her signature outerwear, and she wears it from beginning to end of the film a visual foreshadowing of the process her body, like the splitting egg at the beginning, is about to undergo.
It’s never been easier to convince yourself that the answer to insecurity lies in a one-off cosmetic enhancement everyone else is doing it. And it’s all non-invasive, right? Just a few fillers here, a snip and tuck there. But the more time you spend living in your enhanced self, the harder it becomes to believe that your natural self has a right to exist. At a certain point, how voluntary
are these procedures really? The Substance exposes how the pursuit of perfection inevitably leads to self-destruction. While visceral body horror is the core vehicle of this message, there’s another subtle storytelling technique at play: the use of color symbolism in costume design.
Vibrant shades of red, yellow, and blue line the film’s early visual landscape, marking each stage of fragmentation and erasure that we inflict upon ourselves in the process.
A single raw egg with a perfectly round yolk is injected with a green liquid. The yolk begins to vibrate. A tumor forms. In the final act of cell division, the yolk splits open, foreshadowing themes of bodily replication, fragmentation, and destruction. This scene draws viewers into the universe of The Substance, the new body horror film starring Demi Moore and Margaret Qualley. Director Coralie Fargeat deftly uses body horror elements to interrogate the tyranny of societal beauty standards. Set against the pop culture backdrop of Botox, Ozempic, and looksmaxxing advice promising a younger, thinner, more beautiful version of yourself, the film's pointed commentary seems especially apt.
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