Making Web Money July 2020

New Product SHOPZPRESSO MEGA STORE New Product SHOPZPRESSO MEGA STORE

Issue #101

July 2020

Making Web Money MARKETING INTERVIEW With ED RUSH

MWM Marketing

CLINIC 3.75 Methods to Fast Track Your Marketing Using OPC (Other People’s Credibility)

Business HELP – 7 Strategies to Begin Earning a Real Income Online in 30 Days

How to Get a 200% Increase in Opt-Ins

Pandemic Positive Reality Check

Learn How People Are Making Web Money Online Today

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MWM contents

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6 MWM Editor’s Letter July 2020 7 MWM Inbox 8 In The NEWS 9 MWM New Product Feature FREE Affiliate Funnel Offer 12 MWM Success Guide – The Million Dollar Notebook 14 How to Double Your Course Sign-ups 15 Dynamic Digital Software Store Want A FREE Website?

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FREE Affiliate Funnel Offer

16 Subscribe For FREE to Making Web Money Magazine 17 MWM Ask The Expert: 7 Ways to Maximize Your Zoom Meetings 20 Membership Authority Sites 21 Business HELP - 7 Strategies to Begin Earning a Real Income Online in 30 Days 24 Maybe The Super Successful Aren’t as Smart as We Think 25 More 5 Ways to Success 4 You 26 Do These 5 Things and The World is Yours 28 Master Resell Rights Membership Site 29 SHOPZPRESSO MEGA STORE 31 Advertise in MWM 32 How to Launch a Digital Product Business

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Do These 5 Things and The World is Yours

MWM contents

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Features …

36 MWM Interview – with ED RUSH

ntents

39 The Functional Strength Guide 41

MWM Q&A: How to Get a 200% Increase in Opt-Ins

42 Pandemic Positive Reality Check G 43 Covert VIDEO Press 45 Internet Marketing Made Easy 47 FLAT Graphics BlackBox 3.0

59 New Product

48 Massive Traffic Blueprint

KETO Power Boost

50 MWM wants You to Know - Your Enemy’s Enemy Is Your Customer 51 2020 ..A Vision?

52 Unlock My Secret Traffic Methods 53 My Blog Profits Coaching 54 The VENUS Factor 55

This Month’s Marketing CLINIC

3.75 Methods to Fast Track Your Marketing Using OPC (Other People’s Credibility) 58 Goodwill Giving During Quarantine Gets Customers

59 New Product KETO Power Boost 60 YouTube Ads Made Easy

35 ED RUSH MWM INTERVIEW

Are you trying to keep track of the latest Covid-19 Corona Virus News ?

WE have ALL the INFO in one place for you

Corona Virus News

MWM editors letter Welcome to the JULY 2020 Issue of our monthly “Making Web Money” Online Digital Marketing magazine - where every month we show you how real people, just like you, are making web money – online.

This month we have MORE great articles and personal success insights, interviews, plus some ONLINE opportunities for you.

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[ JULY 2020] MakingWebMoney.com Subscription enquires: www.MakingWebMoney.com Order the printed edition: www.issuu.com

- How to Double Your Course Sign-ups - MWM Series on Business Help - 7 Strategies to Begin Earning a Real Income Online in 30 Days - Unlock My Secret Traffic Methods - MWM Interview - Ed Rush - Maybe The Super Successful Aren’t as Smart as We Think - More 5 Ways to Success 4 You - New Product - Keto Power Boost - FREE Affiliate Funnel Offer - Do These 5 Things and The World is Yours - MWM Wants You to Know – Your Enemy’s Enemy Is Your Customer - New Product SHOPZPRESSO MEGA STORE - Pandemic Positive Reality Check - 2020 ..A Vision?

- Goodwill Giving During Quarantine Gets Customers -This Month’s Marketing CLINIC - 3.75 Methods to Fast Track Your Marketing Using OPC (Other People’s Credibility) - MWM Success Guide - The Million Dollar Notebook - MWM Ask the Expert - 7 Ways to Maximize Your Zoom Meetings - MWM Q&A: How to Get a 200% Increase in Opt-Ins

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Articles express the opinions of the authors and are not necessarily those of the publisher Making Web Money Online Marketing Magazine Editor Harry Crowder Advertising: See Above Contributors Various experts in their fields The instructions and advice in the magazine are for educational and entertainment purposes only.

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QUOTABLE..

“Every email is a customer survey ofsteam your target market, b TikTok competitor Byte launches and gains testing they vote on what resonates best with them.”

TikTok has a new competitor in town. Byte, a micro-video app and successor to Vine, recently launched in both Apple – Kath Pay, Founder and Senior Consultant at Holisti and Android app stores.

Email Marketing

Byte hasn’t made any formal announcement surrounding advertising yet, but founder Dom Hofmann has mentioned that the app plans to put an early focus on helping content creators make money. https://byte.co/

Verizon enters the search engine market with privacy-focused OneSearch With such strong competition in the search engine market, it comes as somewhat of a surprise that Verizon Media has launched OneSearch.

So, what makes OneSearch different?

Privacy OneSearch promises not to track, store, or share personal or search data with advertisers, which puts it in direct competition with DuckDuckGo. It’s available now on desktop and mobile at OneSearch.com. https://www.searchenginejournal.com/a-new-search-engine-enters-themarket-onesearch-from-verizon-media/

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How does word count affect your SEO? Word count itself likely isn't a ranking factor, but it may directly impact other ranking factors.

https://www.searchenginejournal.com/word-count-forseo/348164/#close

Google makes it easier to hide content and check third-party reporting Google just launched three new removal tools that should help website owners quickly remove outdated and irrelevant content from their sites and gain some visibility on how third parties are reporting their content. https://webmasters.googleblog.com/2020/01/new-removals-report-insearch-console.html

Facebook’s latest app tries to beat Pinterest at its own game This may be why Google recently announced an update to its Collections tool Hobbi, which looks quite similar to the Pinterest app.

TechCrunch notes that “Hobbi takes obvious cues from Pinterest” and that it “is more like an editor and organizer than any sort of new social network.” https://techcrunch.com/2020/02/13/facebooks-latest-experiment-is-hobbian-app-to-document-your-personal-projects/

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MWM success guide The Million Dollar Notebook I was reading a classic the other day – The One Minute Entrepreneur.

This is a distillation of the first couple of chapters, including the very same notebook idea that so many selfmade people have used to build their fortunes.

There once was a young man in high school who found himself in jail, accused of having illegal drugs. This student wasn’t a bad person by any means. He had friends, decent grades, a girlfriend who loved him and a place on the football team.

But he was caught hanging out with the wrong crowd, and now he sat in a jail cell, realizing his choices weren’t necessarily the best ones he could have made.

When his father bailed him out the next morning, the young man explained what happened and said he was sorry. His father, a wise man, didn’t get angry. Instead, he offered this advice to his son: “At any given time, you are becoming the average of the five people with whom you are most closely associated. Don’t ever underestimate the importance of whom you choose to be with.”

And so the boy took a long hard look at his closest friends and decided that he needed to spend more time with some of them, and far less time with others.

I wonder if this is true online as well. Perhaps if we pay attention to the websites we visit, the blogposts we read and the videos we watch, we gain the knowledge of the sites we visit the most.

Perhaps we would be best served by spending the vast majority of our online time visiting sites that belong to the people we’d most like to emulate.

And of course we can become friends with people who are already achieving the things we want to achieve, too.

Did you know there are studies that show if you spend time with people who are heavier than you, that you will gain weight? And the converse is true as well.

Then it makes sense that if we spend time with people who are better at building online businesses and making money than we are, we will grow in that direction as well.

Back to our story…

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Then the boy’s coach offered his advice as well: “Keep a notebook and take a minute every now and then to write down the important things that happen and the major lessons you learn. Write down the things that you discover, the thoughts you have about important decisions you make and your ideas as they come to you. Distill the most important items down to their essence so that you can read them over and over again.”

The young man did exactly that through the rest of high school and college. Because his dream was to run a million-dollar internet business and one day sell it for 7 figures, he wrote down everything related to business, online marketing and motivating online visitors to become a part of his tribe.

Then just before his graduation, when he had filled 3 notebooks full of important lessons and ideas, he went to a motivational seminar.

Electrified by the speakers, he asked one of them if they could talk.

After a few pleasantries, he asked the speaker if it was true that it’s not what you know, but WHO you know that counts.

“That cliché has been around for a long time,” said the speaker.

“Who you know can be important, but what matters is who knows YOU and what they think of you – your confidence, your professionalism and your belief in what you are selling.

Because we are all selling all the time, whether it’s an actual product, an idea or ourselves.”

And isn’t that true online as well? You can know everybody online, but it won’t matter if they don’t know you.

But if your best prospects and your customers know you, like you and trust you, then can be successful beyond your wildest imagination.

To recap: • Associate with people you admire and can learn from.

• Keep a notebook of the wisdom you read, hear, and learn, and distill that learning into its essence for easy retainment and utilization in life.

• It’s not who you know that counts, it’s who knows you and what they think of you.

• You can get what you want in life if you help other people get what they want. – Zig Ziglar • What is right is more important than who is right.

• To create a successful business, you must first master the basics.

• Always visualize your desired outcome ahead of time.

This young man went on to build a multi-million dollar business using these three concepts, along with an idea he wrote down in his notebook during his junior year of college.

A few more tips from the book (buy the book to get ALL of the tips – these are just a tiny fraction)

• In online marketing and every other business, you are constantly on stage – so act like it.

How to Double Your Course Sign-ups

This will work for most any information product that you deliver over time.

For example, if you’re having a course with weekly classes, a training program in which you release one video every so often, or anything that is not released all at once, here is how to double your sign-ups.

Let’s say you’re offering a course with weekly live training for $97.

You promote your course and get as many paid sign-ups as you can.

You might give this option a Sunday night deadline.

If you want, you can extend the deadline by one day.

Then on Tuesday, send an email to everyone on your list telling them how they can try your course for FREE. They sign up for $0 up front, and a $97 payment on Friday.

They come to the first session on Wednesday evening, and at the end of the session you tell them how to cancel payment if that’s what they want.

Send this email out two or more times on Tuesday and again on Wednesday. You should see plenty of takers for this offer, especially if you built lots of value during your promotions the previous week.

Be sure to give tremendous value on Wednesday evening AND give them plenty of teasers about what they will learn in the coming weeks.

You’ve got to do both of these things well, but if you do, you should see very few cancellations.

And that’s it! You’re getting as many paid in full sales up front as you can, and then going back to everyone who did not purchase and letting them sign up for $0 to join your first training.

I’ve seen paid sales double using this simple technique

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MWM ask the expert

MWM 17

7 Ways to Maximize Your Zoom Meetings Zoom gives you the capability to hold face-to-face meetings, show what’s on your screen to everyone else on the call, pass control from one person to another and record the call as a video.

But did you know Zoom is capable of even more than that?

Here I’ve created a list of 7 things you can do on Zoom to get you started.

Create recurring meetings with saved settings and one URL Okay, you knew about this one, right? When you schedule a meeting, tell Zoom if the meeting is weekly, monthly, etc. You can lock in the settings to have them in place every time the meeting takes place.

But what if your group regularly meets but not at regular times? Choose the option called “No Fixed Time.” You’ll be able to use the same settings and same URL with the same group, no matter when you get together.

Automatically schedule meetings and let people know about them You can connect your scheduling app (such as Zapier) with Zoom and your calendar.

Then when someone books an appointment in your scheduling app, it automatically creates a new Zoom meeting and adds it to your calendar.

Do you have a team? Use a chat app like Slack to share the meeting details with your team via the chat app.

Know who attended To get a report after the meeting is finished listing everyone who attended, go to Zoom Account Management > Reports Section > Usage Reports > Meeting and then select the report type and date range.

e

This only works is you’re the meeting host, you’ve enabled Usage Reports or you’re an account administrator or owner.

And you also need a paid plan.

Record the call as a video Did some people miss the call? Or would you like a record of the meeting?

To record, choose if you want to use local (store yourself) or cloud option. Cloud option is for paying members only and allows people to stream the video in their web browser when it’s ready.

To record, it pays to optimize your settings beforehand. If you’re doing broadcast-style where only the host appears, set Zoom to record only the host’s audio and video.

If it’s a collaborative meeting, be sure Zoom is recording everyone.

Screen share with collaborative annotation Screen sharing allows the host to display what’s on their screen to everyone else on the call, and annotation tools let anyone or everyone on the call draw and highlight what’s on the screen.

If you’re not the host and you want to annotate, select ‘view option’ from the top of the Zoom window and then choose ‘annotate.’

A toolbar will appear with your options for texting, drawing, making arrows and so forth.

The host can click ‘save’ on the toolbar to capture the completed image with annotations as a screenshot.

Keyboard shortcuts “I” is invite. Press Alt + I (Windows) or Cmd + I (macOS) to jump to the invite window. Grab the link to the meeting or send invites to others via email.

“M” is mute everyone but you. Press Alt + M (Windows) or Cmd + Ctrl + M (macOS) when you’re the meeting host and want to mute everyone else.

“S” is share. Press Alt + Shift + S (Windows) or Cmd + Shift + S (macOS) to share your screen.

“R” is record. Press Alt + R (Windows) or Cmd + Shift + R (macOS) to record, and Press Alt + P (Windows) or Cmd + Shift + P (macOS) to pause or resume recording.

“A” is to mute and un/mute your own audio. Press Alt + A (Windows) or Cmd + Shift + A (macOS).

“V” is to turn video off and on. Press Alt + V (Windows) or Cmd + Shift + V (macOS).

To enable shortcuts outside of Zoom, go to Settings > Keyboard Shortcuts and select ‘enable global shortcut.’ This will allow you to use the keyboard shortcuts regardless of what window you’re in.

Touch Up Your Appearance If you want to improve your appearance, go to settings > video and check ‘touch up my appearance.’ Zoom will soften the focus on your camera, making you look 10 years younger. Okay, maybe not 10 years but it’s worth trying.

And while you’re at it, you can also change your background. If you don’t want others to see your messy house, or maybe you’d like to pretend you’re on a tropical island, just go to settings > virtual background and choose your background.

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MWM Business HELP

MWM 21

7 Strategies to Begin Earning a Real Income Online in 30 Days Has the pandemic temporarily canceled your job? Here are 7 ways to start building an online income that can be fairly impervious to pandemics, layoffs or anything else the future might throw at you.

Please note: The 30 day timeline is somewhat arbitrary. When done right, some of these can begin generating income is far less than 30 days. Some might take a little longer. And all will depend on your execution. As they say, your results may vary.

How much can you earn? That will depend on the method and again, your execution of that method. It is perfectly reasonable that even most newbies can earn $500 a month through any one of these methods and scale it up to far more than that over time. But again, your results will depend on your efforts.

Pro Tip: I don’t have room to go into tremendous detail for each one of these. Then again, all of these are simple enough that you don’t need a lot of detail to get started.

Read through this entire list and find the one that strikes a chord with you. Make note of anything you don’t know about it and start researching via Google and YouTube.

Don’t think you have to know every step before you start – you don’t. Often all you need is the first step, and then the next, and then the next…

Fortunes have been built this way by people who were no more special or extraordinary than anyone else. You can do this.

1: Stream their own classes online for their students. This isn’t a bad idea at all. They can charge for an online subscription and have their teachers continue to teach over the internet.

2: Find proven digital products that match their customers’ needs. Ideally, these proven digital products will be subscription based and pay a lifetime commission on referrals.

By promoting an established membership style website, their customers are likely to get a much better user experience than if the business begins streaming their own classes.

And because it’s a monthly subscription with lifetime commissions, the business can continue to make money even after they reopen their studio. Plus the business doesn’t have to go through the trouble of creating a program – all of the work is already done for them.

They simply send out emails to their lists with the offer, as well as offering it through their social media profiles.

Let’s get started: Strategy #1: Affiliate Affiliate Marketing via Brick and Mortar Businesses You can make money with this method by either using your own customer base or by helping other brick and mortar business people to stay afloat as they navigate these interesting times.

The key here is to choose a proven digital offering that matches the customer base.

Here’s an example: There is a local business where I live that offers yoga, qigong, taichi and meditation classes. They are now closed because of the pandemic and earning no money.

They have two options:

What about everyone else?

What if YOU don’t have a brick and mortar business, or you don’t already have a list of subscribers or a social media presence?

Then you can help businesses in your town to survive.

Most traditional type of businesses do not understand affiliate marketing or even online marketing, other than having a website and building a list of their

customers.

You can offer to show them how they can make a real income online by helping their customers to get what they want, too.

You can charge a flat fee or a percentage of income earned.

And you can do it all from the comfort of your own home, over the phone and the internet.

Strategy #2: Host a Virtual Summit This is such an awesome business strategy for people with NO list and NO product.

Think of a virtual summit as a conference that takes place online. It requires very little overhead, isn’t complicated and you can drive traffic and sales quickly by leveraging other people’s lists.

First, you pick a topic. Examples are: How to market to your list, how to make the most of this self-quarantine, how to look and feel younger, how to improve your brain, how to start and run an online business… you get the idea.

Once you have your topic, you approach experts on the topic and ask them to participate. Each expert will be interviewed by you for approximately an hour on a certain aspect of the topic.

For example, if your topic is weight loss, you might choose an affiliate product to promote that shows people how to lose weight by exercising at home, reduce binge eating through meditation, and using hypnosis to reduce appetite.

Then you announce you’re having a 30 days challenge with prizes. Everyone who gets the product and joins your challenge can participate on your private Facebook Group and cheer each other on. You provide plenty of extra support, feedback, bonuses and so forth. Make it super fun for everyone, so that no matter how much weight they lose, they still come out a winner.

Your prizes don’t need to be super expensive but they should be something people want.

You can repeat this every 45 days or so, with 15 days to sign up and 30 days for the challenge.

Strategy #4: Write a Book

You create a landing page to collect email addresses and a sales page to sell the summit recordings.

People who sign up can access the recordings for free, but only for a short time. For example, if you have 15 experts, you might release 3 recordings each day for 5 days.

Whoa! I know what you’re thinking… that writing and publishing a book in 30 days is crazy, insane, not possible, etc.

But here’s something you might not know – people do it all the time.

You might give your new subscribers 48 hours to listen to the calls before they disappear. And of course, you sell full lifetime access to the recordings for a price of $47 or $97.

First, there is no length requirement for an electronic book such as those you find on Amazon’s Kindle. If 30 pages is enough to get across the information, then 30 pages is all you need.

At the end of each of the interviews, you allow the experts to offer one of their products to your listeners, preferably with a discount.

Second, Amazon is one of the biggest search engines in the world, as well as the #1 digital retailer in the world.

And all of your experts are expected to promote the summit to their list. You pay them a percentage of the lifetime access price, such as 50%. And you’re an affiliate for the product they promote at the end of each call, which again typically pays you 50%.

These percentages are negotiable. This is a great business model because you are very quickly building an active list of subscribers and making money, too. Talk about a win/win!

And you can continue to sell to your new subscribers. For example, if you’re a coach, you could sell coaching services to them, or other affiliate products, or anything else that directly relates to your initial topic.

Strategy #3: 30 Day Challenges This works especially well if you already have a social media presence or an email list, but it’s not a requirement.

A lot of people are home right now, wondering what to do with their days.

And these same people have goals. Maybe they want to lose weight, learn a new skill, create something and so forth.

Here’s what you do: Choose a topic and the appropriate product to promote.

They already have the customers. All you need to do is provide the product, which in this case is a Kindle book.

Choose a topic that people are interested in. The first one that comes to mind is how best to survive and thrive during a pandemic, but there are thousands of other possibilities.

If you’re an expert at something, or if you have a particular interest in a topic that interests others, then you’ve got a great head start.

Do your research online and write your book in your own voice.

Your goal here is to help your reader achieve an outcome or solution, such as learning how to do something.

And above all else, do not be boring. Add your own interesting stories and charisma to the book to make it informative and entertaining.

Think of the teachers and professors you’ve had over the years.

If you had them all teach the same material, wouldn’t you agree that some of them would still be more interesting and entertaining than others? Be that fun teacher who makes the topic sing.

If you can’t type or you just don’t want to, use transcription software such as Rev.

Get your cover done by a graphic artist on Fiverr or 100Covers.com. And get your book formatted at FormattedBooks.com.

And then there’s a coronavirus blanket. Perhaps it’s to keep you safe from the virus? Strange is the best word to describe it.

Do some research online to learn how to launch a book and make it a bestseller. Generally, you’ll be spending about the same amount of time promoting your book as you do writing it.

https://smile.amazon.com/Warm-Tone-Corona-VirusHooded-Blanket-Double-Sided/dp/B0857FY6WV/

With the right concept and great initial promotion, your book may continue to make sales without further promotion for a good long time. Then rinse and repeat.

Strategy #5: Coronavirus t-Shirts Okay, this is going to encompass a whole lot more than just tshirts, but t-shirts seem like a great place to start.

With the advent of a global pandemic, there is now an almost entirely new niche.

While the pandemic is happening (several months or possibly longer) you can sell anything and everything that helps people get through this traumatic time, whether it’s something to make them smile (hence the t-shirt) something to occupy their time, or things they need for peace of mind.

If you go to Google and search for “flatten the curve t-shirts” and then click on images, you will find that sellers are indeed creating and selling a wide variety of these shirts.

Personally, I like the commemorative shirt that reads, “I helped flatten the curve, 2020.” “Stay calm and flatten the curve” is a good one, too.

Search for “pandemic t-shirt” and you’ll see, “Baby’s first pandemic” and “Never underestimate a nurse who survived the pandemic.”

(That last one gave me a lump in the throat – not all nurses or doctors are surviving this. Infinite gratitude to our first responders and medical teams around the world, they are our real rock stars and heroes, and we thank them all.)

No doubt there are many other pandemic shirts to be created and sold because humor is one of our best weapons for getting through tough times.

Other products to consider selling – anything that keeps people busy while they are stuck at home. Things to occupy children’s time that can be immediately downloaded is selling especially well. For example, science experiments your child can do with ordinary household items, and art projects for a rainy (or selfsequestered day).

You could create books or courses for kids in no time and start selling them in just days. Enlist the help of your own children to tell you what kids want to do most.

A lot of people would love to know how to make more money from home. You might be a good example of this.

This is the perfect time for people to learn a new skill and you can teach it to them.

Guides for couples on how to survive being cooped up together 24/7 could be handy. Pandemic recipes, pandemic games, pandemic meditations… the list is endless.

I think right now just about anyone who is a good listener could start a service where they will simply listen to someone for 30 minutes for a fee. There are a LOT of scared people out there who need to talk to someone, and not everyone has someone they can talk to.

But don’t stop there… think about the time when things are getting back to normal… what will people want then?

And afterwards… things like preparedness kits might do well, as well as celebratory products. It’s difficult to say right now exactly what people will want when this is all over, besides the things they usually want. They say that after the pandemic of 1918, most people never even wanted to talk about it again, almost like it didn’t happen.

My point is, there are plenty of products you can be selling right now. As to new products for after the pandemic when things are starting to normalize… we’ll just have to see.

Strategy #6: Sell Advice (or Listen) by the Minute Clarity.fm connects experts (that’s you) with people who have questions.

Your clients book calls with you on the website, and then they are charged by the minute.

Jigsaw puzzles are selling so fast, stores ran out in early March.

In fact, I imagine that any family type of game or activity will do quite well for the next few weeks and months.

This is a great way to do initial consultation calls, too.

And the system is drop dead simple to use.

The questions are, what expertise do you have?

There’s something called a “Coronavirus Plush”, a stuffed toy meant to resemble the virus. I have no idea if it’s selling or not.

What will others pay you to learn?

https://www.reddit.com/r/INEEEEDIT/comments/fntiln/corona virus_plush/

Who are your clients for your service?

If you’re an online marketer, people might pay you to help them choose a direction for their new business and get started.

If you’re a health coach/consultant/teacher, people might pay you to customize a plan they can use to get in better shape without leaving their house.

As we mentioned earlier, there are a LOT of people out there who simply need someone to talk to. Listening services have been gaining in popularity for some time now, and with everyone isolated in their homes, I suspect they are going to explode over the coming days and weeks.

You might even have different pay levels for a listening service, so that people can pay at the rate they want to pay at. Some can afford more, and others can only afford less. And when this crisis is over, because you were there for them now, I’ll bet that many of these people continue to use your service.

Strategy #7: Paid Membership You might think this strategy is too advanced for where you are right now in your online marketing career, but I’d like to suggest that it isn’t.

To create a paid membership site, you need three things: Content, a system to run the membership site, and paying subscribers.

Can you either source or create content? Sourcing means you obtain it from somewhere other than yourself, such as interviewing other experts, using private label rights and so forth.

Of course you can. If you’re not a writer, you can get content from other places, so that obstacle isn’t an obstacle at all.

Can you set up a membership site? It’s far easier to do this than in the old days when you actually had to know something about software and whatnot. Now you can simply use a Wordpress plugin such as MemberPress.

Which brings us to the last bit of the puzzle – getting new members. If you already have an email list, then you can start there along with getting affiliates. Fortunes have been made this way. Set up a sales page, drive traffic and get new members.

But what if you don’t have a list, you don’t have any affiliate contacts (yet) and you don’t have money to drive traffic?

Here’s what I would do in that case: Assuming you’ve done your research and picked out a great niche that people are passionate about, start giving away ‘some’ free content. Just some.

Newspaper sites do this all the time. They’ll let you read 5 free articles a month, but then to read more you need to subscribe.

Or you can give away the first portion of content, and to get the rest and everything else inside of the membership, they have to subscribe.

And there you have it – 7 ways to start earning money online while you’re self-isolating at home.

Maybe The Super Successful Aren’t as Smart as We Think Most people who achieve extraordinary success are not extraordinary themselves. We might think they are geniuses, but it turns out they are typically of average intelligence.

What makes the difference, then, if it’s not how smart they are?

Most successful people simply hang in there. There’s no trick or secret formula. It’s a matter of deciding what you want, starting, and then never stopping until you reach your goal.

This explains why nearly all successful people have had a number of failures.

Countless self-made millionaires have declared bankruptcy multiple times.

Inventors first find tens and hundreds of ways something won’t work until they find the method that will work.

Online marketers will try a dozen things before they find the one that works for them.

Failure is an integral part of becoming successful. You can call it ‘paying your dues’ or getting your education. The bottom line is, as long as you keep going towards your goal regardless of how many times you stumble, you’ll inevitably be successful.

Successful people also tend to be arrogant. If you think of someone who comes from a background of poverty, and yet declares he will start and run a business that earns him millions of dollars, he’s going to sound arrogant.

Aspiring to do the ‘impossible’ will always make you sound arrogant, at least until you do it.

It took arrogant people to figure out how to transmit voices from one place to another, to learn to fly through the air and go to the moon, and to create the first real medical cures.

Everything great that’s ever been accomplished has been done by someone who sounded to others as though they were arrogant.

I imagine the first person to declare they would make a vaccine against influenza viruses sounded pretty arrogant.

Yet now we make flu vaccines against four different viruses every year, and pretty soon that number will be five once they have the vaccine for COVID-19.

Another thing successful people do is learn to use the talents and abilities of other people.

It’s rare indeed that anyone has a major success in online marketing without the help of many other people.

Think of yourself launching a product – odds are the information you’re putting into the product is a combination of what you’ve learned from your own experimentation, as well as what you’ve learned from others. You might use writers and tech people to help you put the product together, to create the website, sales pages and emails and so forth. You’ll be using JV partners and affiliates to get the word out, as well as asking your customers to tell others via social media. It’s a team effort.

Lastly, successful people think of themselves almost as gods who are able to direct their lives and make things happen. They never choose the victim mentality, no matter what happens. They know they are in charge of their lives, their futures and their success. This gives them the confidence to make connections, move mountains and get things done.

To sum up, successful people aren’t necessarily geniuses; they’re just tenacious. They don’t mind failing repeatedly to become successful. They can be arrogant in their goal and act like they are a god in directing their own lives. They welcome plenty help from others, too.

And isn’t that the best lesson of all, that no matter what we’re going through, what our goals are and whatever our challenges might be, that we can always turn to others for help.

More 5 Ways to Success 4 You

5 Ways to Get More Facebook Page Likes Post regularly — post every day, or at least close to it.

Be authentic — use your own voice to speak to your audience, not some robotic company voice.

Use pictures — a great visual will increase your likelihood of shares and likes.

Ask questions — listen for the response and reply back.

Contests — offer rewards for those who share and like your posts.

People like free stuff.

5 Ways to Boost Your Brand on YouTube YouTube is not just the largest video sharing platform – it’s also a social network. Here are 5 ways to boost your brand, get more followers and make your followers more loyal: • Commit to a regular post schedule • Let subscribers know if you’re taking a break • Always add a call to action • Actively respond and interact with subscribers • Get the free version of vidIQ to get more views on YouTube https://vidiq.com/

Do These 5 Things and The World is Yours These are 5 things your customers want from you.

These are also 5 things that your spouse wants from you… …your children want from you… …and your friends, coworkers, neighbors and bosses want from you.

And they are the 5 things that YOU want, as well.

This comes from a book titled, “The One Sentence Persuasion Course – 27 Words to Make the World do Your Bidding” by Blair Warren and I highly, HIGHLY encourage you to read it.

Because while I will share the 5 things here, to entirely understand the importance and correct use of each, you’ll want to read the book. In fact, it might be the best money you’ll ever spend.

Here are the 5 things you need to influence others: 1: Encourage their dreams 2: Justify their failures 3: Allay their fears 4: Confirm their suspicions 5: Help them throw rocks at their enemies From the book: “They are the most important because they are simple, they are immediately useful and they can be frighteningly powerful. Hitler used them and nearly took over the world. Cult leaders Jim Jones, David Kores and Marshall Applewhite used them and commanded such loyalty that many of their followers willingly – even eagerly – died for them.”

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Be honest!!! Are you actually achieving your desired goals? … are you saying NO? (it’s o.k.)

Look at astonishing stats: - U.S. Online sales will be $523 Billion by 2020 - E-Retail spending to go up by 62% this year - 51% of U.S. consumers plan to do most of their online shopping at Amazon.com

- eCommerce salaries in the UK have increased by over 14,000 euros in 2015, - The average amount spent by each consumer is expected to rise from $1,207 per annum to $1,738 per person.

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Quotable …

Did you would takeHere 76 work days hours a day) for the average “Google only lovesItyou when everyone else(8loves you first.”

Click know person to read the Terms and Conditions they agree to in a year.

– , Blogger and Artist

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MWM Interview ED ARUSH

Editor: Joining us this time is a former fighter pilot who has since become a high flyer in helping everyday people to make more money, become more persuasive, and to enjoy what they do. It's my pleasure this time to welcome five-time number one bestselling author, and internationally recognised speaker, Ed Rush. Ed, welcome to the show.

Interview

Ed Rush: Yeah, it's great to be here, thank you for your time. I just, am just absolutely enjoying the opportunity to talk about how people can grow their brand, have more fun, conquer the world, change the world, share their message, and still make it home for dinner.

Editor: That's great. Well Ed, we're going to touch on many of those things as we head through the next few minutes or so. You were a fighter pilot, that's got to be a stressful job.

Ed Rush: Well, being a fighter pilot was both stressful and as you can imagine, insanely fun. I was a fighter pilot for 13 years in the Marine Corps. I flew F-18s on and off aircraft carriers on an into a combat. I'd say the most interesting part about that as I'm a person that failed to kindergarten, so I wasn't the sharpest tool in the shed, I really learned early on that to be successful at anything I needed to be able to follow successful people and that led me not only to graduating from kindergarten, but I ended up graduating from college and made my way into the Marine Corps. At one point in my time there I was the number one instructor in the Marine Corps for one against one dog fighting and all this from the kid that failed the kindergarten.

Editor: Wow. So I suppose my burning question is, is it just like it is in Top Gun?

Editor: Right.

Ed Rush: It's literally exactly like that down to the presence of Tom Cruise in everyone's ready room at any moment's notice. Top Gun, I think, did an interesting job capturing the spirit of a fighter pilot. The actual dog fighting scenes, I don't think were all that accurate to be honest. I think the actual real life fighter pilots might not be as cool as Maverick and Iceman, they tend to be more electric, engineer types actually in real life.

Ed Rush: But fundamentally to fly an aeroplane is a very simple thing. I teach people how to fly and fight the fat. And in three simple sentences and the three sentences go like this. If you push the stick forward, the houses get bigger. If you pull the stick back, the houses get smaller. And when you push the red button on the stick, all the houses go away. That's really all you need to know.

Editor: That's great. I suppose as well, if you can teach someone how to fly a fighter plane, that you can certainly teach people how to work online as it were. Out of the two things, they're not connected. So how did you go from being a fighter pilot into the online space?

Ed Rush: Yeah. So it was back 2005, 2006 and I was looking, I was in the Marine Corps, I was looking at the possibility of being deployed overseas for about a year. It was at the same time that I had started to have a family.

I had a little five month old baby at home. And it was almost in that exact instant that I decided that I didn't want my home life dominated by an empty chair at the dinner table. And so I decided, I'm trying to find a way to make some money and support my family, so I looked in the normal places, a pilot looks, at the airlines, maybe flying for one of the big carriers. And I decided to go down that road and I'd started putting applications in with some of those companies, when in the middle of a movie one night, my wife literally stopped the movie and looks at me and goes, "Is that really what you want to do?"

And I think she knew me better than I knew myself at the time. Frankly, I would have gone crazy with that job. And so, what I did was I started learning, and I started learning a little bit about marketing, especially online marketing and I decided I was going to try it out. And so, I created a little book, it was just this tiny little ebook.

It was about how to become a fighter pilot. And truth be told, my goal for that book was I wanted to make enough money to buy a computer. At the time, a computer was going to be a two to $2,500 and so I put this little book online and low and behold, I woke up the next morning and I had a sale.

At the time, that book was $14.50, it was discounted down from a whopping $24, and I had a sale for this kid who had gotten my book the night before, read it through page to page, and sent me an email the next day and said, "Dude, thank you so much for putting this together. It literally changed my life."

Now, the rest of that story is that kid ended up going on into the air force and actually becoming a pilot, which is truly an amazing part of that very first purchase that I ever had. And sure enough that little tiny business, teaching people how to become fighter pilots turned into about a $15,000 a month business at one point, back in the late 2000s, 2008, 2009. So needless to say I got my computer and I got a lot more after that. And so I simply replicated that process.

I started another little business this time with my dad. My dad is a famous basketball referee and he refereed with Michael Jordan, and Larry Bird, and Magic Johnson, and we created a course for basketball referees. That was my second online course and I used all the same principles that I'd learned before getting leads, converting leads, following up, good email sequences.

And sure enough that little business turned into about a quarter million dollar a year business, which is still in existence today. I sold that first fighter pilot business, but that second business, the referee business is still rocking and rolling today. We still have over 700 members on a $30 a month membership club. And really that was my first foray into marketing both of those products.

Editor: Wow. So I mean almost success straight out of the gate, which is impressive in itself. And also I'm still wondering what kind of computer did you buy? You wanted two and a half thousand dollars and instead you've got $15,000 a month. I mean that's... You must have the biggest computer in the world.

Ed Rush: Actually, I ended up buying... So, the computer is still sitting here is, I don't know why it's sitting in my office, but it's this gigantic Dell tower that's never... Hasn't been used in the last eight years.

It's interesting, so you said success right out of the box and really that first business, I'm so thankful that it was successful the way that it was. I definitely had help. I have to tell you, I bought every single information marketing training product I could get my hands on.

I learned from Dan Kennedy and I learned from Perry Marshall, who was really one of my key mentors back in 2007, 2008 to teach me how to use Google AdWords and landing pages. And I learned from everyone that I could. I spent, I bought the computer, but I probably spent that first year's worth of $15,000 a month on training courses, and Masterminds, and products. And I truly accelerated my learning curve, I think I probably crammed about 10 years of learning and development into about 10 months.

And I definitely had some failures along the way. You know what I mean? A lot of the times when we tell the stories, we remember the high points, but boy, there were probably another five businesses that I tried and failed along the way, which brings me to one of my favourite success tips. In fact, I learned this from Perry Marshall back in the day, the success tip is fail fast next. And I was a fail fast next kind of guy. And so I really zigzagged to success. But yeah, did it fairly quickly and, and it was a blast just learning all that stuff. And sure enough, literally within years I'm standing up on stages teaching people the things that I'm doing online, that's how quickly it all happen.

Note from the editor: This is a bridged version of the full interview which is available to listen to separately.

To Listen to it Please CLICK HERE

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MWM Q & A How to Get a 200% Increase in Opt-Ins Here’s how a simple change to your opt-in page can give you a 200% increase in your conversions.

Or rather…

The BIG mistake you’re making right now that’s costing you a TON of opt-ins every single day.

This won’t apply in all situations but when it does, it’s amazing what a difference this can make.

Let’s say your affiliate is sending out your promotion to their list.

Your email, which you’ve written for your affiliate, gives all the reasons why they should opt into your list to get the special offer – or whatever it is that you want the reader to do.

You craft a brilliant email that gets them excited and ready to hand you their email address. They click the link, and what do they find?

A great big headline with a bunch of bullet points and copy, telling them why they need to hand over their email address.

Think about this…

In the first step, you SOLD them on joining your list.

They. Are. Ready. To. Join. Now. Then they click the link and they are confronted with another sales pitch on why they should join your list.

You already sold them once. They were ready to join. But now instead of letting them join, you are trying to sell them a second time.

All it takes is ONE objection to this new sales copy and you’ve lost them.

In sales, they call this overselling. Once the customer gives you a buying signal, you STOP SELLING and you let them BUY. Here’s the change you should make: In every case where you are selling them on taking the action BEFORE they get to your opt-in page, change the opt-in page to a very simple black and white form. At the top of the form is what they are signing up for, such as a workshop, webinar, etc.

For example, it might say, “Traffic Multiplier Workshop.” In this case, you would give the time and date: Tuesday, May 12th, 6pm EST. Then there’s a field for their name, a field for their email address, and a button that says, “Register for the event.”

It’s that simple.

This works especially well if you’re using solo ads and you’re paying by the click. Send them a long email that does an excellent job of prequalifying them, and then send them to a super simple sign up page. Your solo ad click conversions can go from 20% to 50% or 60% with this one change.

Just give them all the info they need within the solo ad itself, and then send them to as plain and boring of a page as possible, so they have nothing stopping them from doing what they intended to do – sign up.

Pandemic Positive Reality Check In the midst of all the dire news, perhaps it’s time for a positive reality check: • Most people still have jobs and an income. Even during the great depression, the vast majority of people were employed.

• An economic crash doesn’t destroy wealth, it merely transfers it. The money still there, although you might need a new method to get it.

• People are still spending money and always will.

• Regardless of what happens – good or bad some industries will prosper and some won’t. This has always been true and always will be true.

• Economic downturns are almost always shorter than periods of growth. What you do now sets you up for the next growth period.

• Some of the most brilliant minds around the world are united in working tirelessly on treatments and vaccines for the virus.

• Whatever it takes, we will get through this.

Humans have been through tens and likely hundreds of pandemics before, and never before did we have the resources we have now.

• Being curled into a ball of fear won’t improve the pandemic. Neither will choosing to be positive and working on your business. But the second option will improve your income.

Quotable …

“Marketers need to build digital relationships and reputation before closing a sale.”

Chris Brogan, Chief Executive Officer of Owner Media Group

MWM 45

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MWM wants You to Know Your Enemy’s Enemy Is Your Customer I’m on Vanity Fair’s email list. They send out updates with all their latest posts on politics and the world in general.

Today as I was scrolling through the email, I noticed something interesting at the bottom.

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SUBSCRIBE NOW This is brilliant.

As you may have observed, Donald Trump is a polarizing person. He has people who love him no matter what he says or does.

And then there’s the rest of the world.

They are using Trump’s own words (presumably from a tweet or two) to clearly show which side of the line they stand on.

I’ll bet this is working like gangbusters.

What is polarizing about your niche? If it’s not a famous figure, perhaps it’s a certain philosophy or method.

Look for issues where people have strong opinions and find a way to use the opposite side to your own benefit.

2020 ..A Vision ?

Well here we find ourselves in 2020. In optometry, 20/20 is the term they use to express the normal visual acuity (clarity and sharpness) measured at a distance of 20 feet.

Basically, it means that at a distance of 20 feet you can see objects normally.

It’s ironic then that in business generally we want to have a combination of both long and short sight to be at the forefront, and not 20/20 vision. For the entrepreneur we want to balance what is seen in optometry as a weakness, to provide both current and future gains for our businesses.

We need to be short-sighted in some ways, looking only into the near future and identifying the short-term and quick gains to provide fast influxes of turnover to our business to help in our growth.

But also at the same time we need to have a long-sighted view as well, and have projects, and revenue streams that stretch into the future to allow our businesses to be stable and maintain themselves: to provide the security for ourselves and our employees to keep moving forward and building short term projects that fit into new trends (and new markets) as they arise and inevitably decline.

It’s always been amusing to me that on one side something can be perceived as a weakness, I myself am short-sighted requiring glasses or contact lenses to see “normally”, and I have friends who are long sighted and lament having to carry around a pair of reading glasses to allow the to read a book, or to see the gauges of their car.

We view these as weaknesses, shortcomings, but in a small business they are both strengths. I’ve often heard it said that entrepreneurs are great at building businesses and ideas, but terrible at running them.

That is obviously not always the case, but in some ways I’m sure we can all agree that for many of us the enthusiasm comes in the initial building and not so much in the day to day running and processes.

For us, the lesson is in learning how best to balance the short-term and the long-term goals, and in that we find our twenty-twenty vision.

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Make Money With Your Blogs

This Month’s Marketing CLINIC

MWM 55

3.75 Methods to Fast Track Your Marketing Using OPC (Other People’s Credibility) Suddenly, Michael was a fascinating guy that people wanted to talk to. They called him just to ask his opinion or seek his help.

They wanted to be friends, to invite him to parties, and to brag about being his friend.

What happened? Michael was still very much the same guy. The only difference was that he appeared with someone who held a great deal of sway with others. The Governor was what you might call a “big shot” in his “niche.” And because he was seen with the Governor, Michael was suddenly perceived as being a “big shot” too.

And this is how you fast track your own success in whatever niche you’ve chosen online.

The first step is to have something to say. Hopefully you are something of an expert in your chosen niche, or you at least know enough to promote your chosen products and create content.

Common advice is to gradually, over time, build yourself up to become an authority. You write a lot of articles and post them to your blog, you’re super active in social media, you make videos, and generally you slog away until finally people begin to notice you and buy from you.

Yeah. That’s a lot of fun.

But who says you have to start at the bottom and work your way up?

Wouldn’t it be great if you could borrow the credibility, charisma and social following of more established marketers?

Let me tell you a story: Michael was a totally average, ordinary guy. He didn’t stand out in a crowd. In fact, Michael was actually kind of boring. Sure, he was a nice person. But when you met Michael, there was nothing about him that made him special. Five minutes after he left a room, everyone forgot he’d even been there.

Then one day Michael got a job working directly with the Governor. He appeared with the Governor at special events, at press conferences and on the news. And journal. Journal when you wake up and just before bed. Write down everything you’re thinking and everything that is bothering you.

The next step is to associate yourself with the people in your niche who already have a following. Without going into terrific detail, here are 3.75 ways to do exactly that: 1: Write Round-up Posts – You’ve most likely seen blogposts that go something like this: “20 Online Marketing Experts Give You 20 Ways to Make $1,000 Cash Fast.”

There’s more going on with those posts than meets the eye.

The person who compiles the methods from experts is getting their own share of credibility simply by being associated with these names.

The experts will often promote the blogpost on their social media accounts. These means more traffic and more exposure.

And if you’re just starting out, it is entirely possible to write your first round-up without interviewing any of your experts.

If you are new to your niche, it might be difficult to get experts to respond to your request for their solution to your topic.

What you can do instead is search their own posts and find what they recommend, then write it up in your own words along with a link back to their original post.

Once this is done, email them to let them know how much you respect their opinion and that you will be posting their idea with full credit back to them in your blogpost. They will almost never tell you NOT to do that, but if for some reason they don’t want you to, this is their chance to say so.

Then once you publish, let them know the article has gone live in case they want to promote it.

Once you have your first round-up under your belt, it will be much easier to get experts to respond for your next expert’s roundup by showing them your previous post.

Here are the steps to doing a round-up blogpost: 1. Choose your question for the experts 2. Find your experts and their email addresses 3. Reach out to them with your question 4. Write the article and publish 5. Promote the article Round-up posts are great for building relationships with other bloggers and influencers because you get at least 5 points of contact with each one.

1. Your initial outreach 2. The expert’s response 3. Your email thanking them 4. Your email notifying them that the post is live (include the link!)

5. (Hopefully) their email telling you they shared the article with their followers, readers or subscribers That’s plenty of opportunity to build rapport which will come in handy later.

And your posts are chock full of association with experts, taking you to expert status in the eyes of your readers.

2: Guest Blogging – If you’re getting less than 250 website visitors a day, then believe it or not, your priority should be writing for other people’s blogs.

They have the traffic and they have the credibility with their readers. Your job is to write them a great post that adds tons of value and by doing that, get some of their readers to follow you over to your blog.

Find blogs in your niche that take guest posts. Write an awesome article for them and include a relevant free offer in your bio box.

What’s a ‘relevant’ offer? Something directly in line with the topic of the article.

For example, if the article is on commercial cat toys, the freebie might be directions for making cat toys from stuff lying around the house.

Done right, you can also mention the freebie inside the article, too, if the site allows this. Readers click your link for the freebie and sign up to your list.

Done right, you can also mention the freebie inside the article, too, if the site allows this. Readers click your link for the freebie Guest blog on as many popular sites as you can within your niche, and people will start to recognize your name and assume you are an authority they should pay attention to.

Okay, now that I’ve given you the plan for guest blogging, let me also give you a reality check – depending on your niche, the plan I just outlined might take a lot of time, effort and no’s from blog owners.

Some niches are overrun with people who want to guest blog. And when bloggers in those niches haven’t heard of you, they generally don’t feel a real need to let you guest post unless you do a VERY good job of selling yourself.

But there is a backdoor method that works really well, and it’s built upon #1 above. Remember the round-up posts we talked about?

Once you’ve done a few round-up posts, go back to your round-up of experts and contact each one, asking to guest post. Offer to write a post on a topic that their readers are passionate about. Not what you’re passionate about, but THEIR READERS. This is key to any guest post. Hopefully what their readers want to read overlaps with what you want to write about and promote.

Check their site carefully to see if there are guest post guidelines. If there are, follow them meticulously.

What can you talk about that is interesting to the audience and MWM 57 also helps you to get new subscribers and customers?

MWM FLASHBACK STORY

Here’s an example email you might customize and send to blog owners:

“Hi Joe, Thank you so much for joining my recent roundup post, your input was invaluable.

Today I was visiting your website (again!) and I wonder if you accept guest posts?

If so, I have 3 ideas for a guest post that I would love to submit to you.

Thanks so much, Be sure to have your ideas ready to go. Give them the working title, introduction, outline and approximate word count of each.

If they choose one, get the article back to them within the week. Some blog owners will have you format and upload the article yourself while others will prefer to do it themselves. Remember to include any photos.

And most important of all, remember to include your author bio. This is where you’ll convert their readers into your own subscribers, usually by offering something totally relevant to the article and free for subscribing.

Keep your bio to 50 words or less and write it in the third person. Tell the reader what to do, how you can help them and include your link. If possible, include a photo of yourself, your credentials, and something that makes them smile such as a quirky detail about yourself.

3: Get Booked on Podcasts – Find the podcasts in your niche and get yourself booked on them.

Create a list of prospective podcasts, looking for the podcasts that are a good fit for your topic.

Don’t be super-salesy here. Your goal is to show them what you can do for them and their audience. And don’t forget to tell them you’ll market their podcast on your platforms as well.

Follow up as needed to get booked. Make sure you have your messaging down before you appear. And don’t forget to mention your website and your free offer at least three times during the podcast. The host will often do this for you if you arrange it ahead of time.

And by the way, some of the experts from your blogpost round-ups and your guest blogging will also be podcasters, so don’t forget to ask to be their guest as well.

3.5 Publish a Book Notice I said “publish” and not “write”. Remember #1 above?

Now you’re going to do it in book form.

Once you have several round-up posts in your portfolio, you will also have relationships with many of your experts.

This is when you choose a topic that merits an entire chapter from each expert. Our earlier example of, “20 Online Marketing Experts Give You 20 Ways to Make $1,000 Cash Fast” could work for this as well, although I might change it slightly to, “20 Online Marketing Experts Give You 20 Ways to Make $1,500 Every Month.”

Approach your 20 or so experts and propose your book idea.

You might even become an affiliate for the products they will promote in their author boxes inside your book. And you might also do live interviews that book buyers get access to for free.

If you really want to make it simple for your experts to participate, do an interview with each one. Have the interviews transcribed, and then convert each one into a chapter. This will take some rewriting, but you can always outsource it if necessary.

You can also find relevant podcasts through your LinkedIn connections, inside Facebook Groups, with a BuzzSumo Keyword Search, on trending Apple Podcasts and so forth.

3.75 Next Level Thinking Conversely, you could combine the interviews with the chapters and turn this into a monthly membership as well. The key here is to make the interviews highly relevant and cut out all the fluff. Good interviewing and excellent editing will help with this. Remove the small talk, the umms and ahhs, and keep a fast pace of awesome content that hold the listeners and readers spellbound.

In addition to approaching podcasts one on one, you can also use a service such as PodcastGuests.com which puts podcast producers and hosts in touch with guests like yourself. Create a powerful profile and get the paid version to be promoted to their subscribers.

Charge $10 or $20 or more each month, do one interview each week, and then promote the heck out of it. Personally, I would keep the monthly membership cost low and always act as the affiliate for the special offer your experts will make at the end of each interview.

Pitch your prospective podcasts by showing the value you have to offer their audience. What makes you stand out in your niche?

Be sure the interviews contain PLENTY of great info on their own. This should be 90% content and only 10% selling. But what a great system for someone who is just starting out!

You can start this process with a simple Google search using your key term plus the word “podcast.” Pay attention to their social media following, reviews and any requirements for getting yourself interviewed.

Goodwill Giving During Quarantine Gets Customers During this coronavirus, you might consider taking a two-pronged approach.

First, continue to sell your products and services.

Second, give far more than you usually do.

If you can hold online classes that help people right now and you don’t charge for them, here’s what will likely happen: Some people will take the classes or watch the videos or whatever it is that you’re doing and feel a little bit better about their situation.

You did something good, so be happy with yourself.

For other people, this will be an introduction to you and your work. They will get to know you, like you and join your tribe. They might buy something from you now or they might buy later. But you are expanding your tribe and your customer base which is always a good thing.

Some of those people will tell others. Depending on what you’re offering, it’s entirely possible there could be a viral effect. (Marketing-viral, not virus-viral.)

Your current customers will appreciate what you’re doing and you’ll build more goodwill with them.

And former customers who might still be on your list or your social media platforms can be brought back into your tribe.

The downside? I can’t really think of one, other than this will take you some time and effort to put together. But then again, if you’re stuck in selfisolation, odds are you have plenty of time and perhaps not much else to do.

What kind of content can you offer for free?

That will depend on your niche, of course. Anything that relieves stress and anxiety, such as yoga classes or meditation, is great.

Anything that can show people how to add to their income right now, or to get along better when their entire family is stuck at home, or to distract them from what’s happening is great.

Anything that makes them better in some way, that gives them a new skill or better confidence or new ways of thinking can be awesome.

Think about what you want to give right now, with little thought to what you might get back, and then get busy.

It could be cathartic for you, too.

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