WSU Spring 2016 Studio - Final Presentation

serious pie heather anderson | spring 2016

R.E.P. RECAP

THE BRAND tom douglas self-sufficient, socially and locally oriented, & committed to providing high-quality products THE PRODUCT serious pie wood-fired pizzas that are simple, consistent, & seriously delicious THE CUSTOMER seattleite foodie, craft beer enthusiast, outdoorsy, fun-loving, & driven

VISUAL INSPIRATION

an edgy experience rooted in the qualities of Seattle

THE POP-UP SHOP

Tom Douglas aims to to the best for his employees, and his newest project, Tom Douglas & Company, is no different. This traveling, semi-permanent “food truck” hosts chefs from the various Tom Douglas restaurants for a week at a time, and allows them to express themselves while spreading knowledge of the brand.

The materials of the seasonal restaurant reflect the Seattle environment. The shipping crate and its color are derived from the port and the cranes that are found there, the galvanized metal from the Seattle’s urban industrial areas, and the wood from the wooded mountains found to the east of the city.

THE RESTAURANT

FLOOR PLANS | NOT TO SCALE

LEVEL 2

indoor seating: 12-18 6-12 booth seats 6 table seats outdoor seating 18 table seats 7 bar seats

LEVEL 1

indoor seating: 62-80 8-12 booth seats 12 low table seats 18 table/booth combo seats 16 high table seats 8 pizza bar seats 14 community table seats outdoor seating: 24 24 table seats

LEVEL 2 LEVEL 1 REFLECTIVE CEILING PLANS | NOT TO SCALE

ambient lighting

light object above bar task above table task ambient lighting accent lighting

EAST-FACING SECTION | NOT TO SCALE

WEST-FACING ELEVATION | NOT TO SCALE

SOUTH-FACING SECTION | NOT TO SCALE

NORTH-FACING SECTION | NOT TO SCALE