ILLINOIS MEDIA KIT
POWERFUL REACH PRECISION TARGETING YOUR AUDIENCE
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WHO WE ARE The Hearst Community Media Group - Illinois is the publisher of two dominant newspapers covering 5 counties. Our daily newspapers provide hyper-local coverage to key towns in our markets. With one of the oldest news gathering media in Illinois – Hearst Community Media Group’s and their corresponding news websites’, news products have a serious journalistic commitment to provide local, watchdog and investigative reporting that impacts the areas they serve. In addition to its journalistic commitment, Hearst recognizes its responsibility to help its advertisers reach their target audiences by offering the most effective digital and print marketing opportunities to reach new voters and customers.
MARKETING SOLUTIONS Print Advertising Putting an ad in the newspaper is one of the oldest forms of advertising and still works great for many businesses, large and small.
News Website Our web & mobile advertising solutions provide your business a way to deliver a custom, tailored message to your audience across all devices 24 hours a day, 7 days a week, 365 days a year.
Digital Marketing Hearst is a premier multi-media company leading the transition to web-based advertising for any size business. Through the development of proprietary technology and partnerships with major search engines, social network sites and other leading tech-focused companies, we offer a full line of digital products that help our customers reach and interact with today’s consumer.
Hearst is a leading global, diversified media, information and services company with more than 360 businesses. We’re a national company with a local focus – our team of media specialists know our products and our market better than anyone else, and are prepared to deliver innovative solutions for businesses of any size. We offer marketing without borders. Our audience delivery capabilities don’t stop at our core market; we can bring any message to any customer across the country, from DMA to zip-code level. Hearst is one of the nation’s largest diversified media, information and services companies with more than 360 businesses. Its major interests include ownership in cable television networks such as A&E, HISTORY, Lifetime and ESPN; global ratings agency Fitch Group; Hearst Health, a group of medical information and services businesses; 31 television stations such as WCVB-TV in Boston and KCRA-TV in Sacramento, CA., which reach a combined 19 percent of U.S. viewers. Hearst also includes newspapers such as the Houston Chronicle, San Francisco Chronicle and Albany Times Union, nearly 300 magazines around the world including Cosmopolitan, ELLE, Harper’s BAZAAR and Car and Driver; digital services businesses such as iCrossing and KUBRA; and investments in emerging digital and video companies such as Complex Networks, AwesomenessTV, BuzzFeed and Vice.
:+< +($567" We’re part of one of the largest, most diversified media companies in the world – Hearst’s major interests include magazine, newspaper and business publishing, cable networks, television and radio broadcasting, Internet businesses, TV production, newspaper features distribution, business information and real estate.
PRINT PUBLICATIONS
The Telegraph Newspapers The award-winning Telegraph newspaper offers 5 counties of authentic community journalism six days per week. The Telegraph delivers complete coverage of schools, government, courts, sports, and general interest stories to Illinois residents.
Special Sections The Telegraph focuses its rich editorial content on local news and community interests. Its specialty publications, including “Summer Fun” and “Senior Living and Loving It” reach a diverse audience (number provided by circulation).
The Intelligencer
Newspapers The Intelligencer delivers (Edwardsville and Glen Carbon) residents compelling content about education, religion, senior activities, local history and local entertainment. The Intelligencer also features coverage on high school sports and activities and are reflective of the community.
Special Sections The Intelligencer focuses its rich editorial content on local news and community interests. Its specialty publications, including Discover Edwardsville and Glen Carbon reach a diverse audience.
Calhoun
Greene
Macoupin
Jersey
ILLINOIS MARKET COVERAGE Hearst Community Media Group’s print portfolio has unparalleled, expansive reach across Southern Illinois, including the counties of Madison, Calhoun, Greene, Macoupin and Jersey Counties.
Madison
THE TELEGRAPH | DAILY NEWSPAPER Print Advertising
Broadsheet Size
Circulation
5,300
Reach
13,250
Print Rates Local Open Rate $21.00 pci Non-Profit $15.00 pci National $25.00 pci
News Site Available Sizes: 970 x 250, 300 x 250, 728 x 90, 320 x 50, $10 (CPM, ROS)
Ad Deadline 1pm, 3 days prior to publication day Customer proof ads - 24 hours prior to regular deadline
Zip Codes Serviced Zip Code
City
Zip Code
City
62002
Alton
62044
Greenfield
62010
Bethalto
62046
Hamel
62012
Brighton
62047
Hardin
62014
Bunker Hill
62048
Hartford
62016
Carrollton
62052
Jerseyville
62018
Cottage Hill
62063
Medora
62021
Dorsey
62067
Moro
62022
Dow
62069
Mount Olive
62024
E. Alton
62084
Roxana
62025
Edwardsville
62087
S. Roxana
62033
Gillespie
62088
Staunton
62034
Glen Carbon
62095
Wood River
62035
Godfrey
62097
Wordon
62037
Grafton
62626
Carlinville
62040
Granite City
THETELEGRAPH.COM s
Unique Monthly Visitors 330,508 Annual Page Views 10,222,717
THE TELEGRAPH | 618-463-2500 219 Piasa • Alton, IL 62002
THE INTELLIGENCER | DAILY NEWSPAPER Print Advertising
Broadsheet Size
Circulation
1,000
Reach
2,500
Print Rates Local Open Rate $21.00 pci Non-Profit $15.00 pci National $25.00 pci
News Site
Zip Codes Serviced Zip Code
City
62002
Alton
62025
Edwardsville
62034
Glen Carbon
62040
Granite City
62062
Maryville
62234
Collinsville
62294
Troy
Available Sizes: 970 x 250, 300 x 250, 728 x 90, 320 x 50, $10 (CPM, ROS)
Ad Deadline 1pm, 3 days prior to publication day Customer proof ads - 24 hours prior to regular deadline
THEINTELLIGENCER.COM s
Unique Monthly Visitors 241,573
Annual Page Views 6,650,893
THE INTELLIGENCER | 618-656-4700 116 N. Main St. • Edwardsville, IL 62025
RETAIL PREPRINT INSERT RATES Print Advertising
Broadsheet Size
Circulation
Reach
Target Inserts to your customers! Almost any of your pre-printed pieces, sales flyers, circulars, brochures or newsletters can be inserted into the Telegraph. Minimum insertion order is 5,000 pieces. Minimum investment on insertion order is $250. Print Rates Flyer........................................................ $46.00 4 Page Tab............................................... $53.00 8 Page Tab............................................... $54.00 News Site 12 Page Tab............................................. $55.00 16 Page Tab............................................. $57.00 20 Page Tab............................................. $58.00 Page Tab............................................. $60.00 Ad24Deadline 28 Page Tab............................................. $62.00 32 Page Tab............................................. $64.00 36 Page Tab............................................. $65.00 40 Page Tab............................................. $66.00 44 Page Tab............................................. $67.00 48 Page Tab............................................. $69.00 s
Rates are per thousand distribution. DUE TO daily and seasonal variances in circulation, pre-print quantity estimates necessary to achieve desired saturation within the market adjust daily.
CLASSIFIED RATES Print Advertising
Broadsheet Size ANNUAL VOLUME AGREEMENT Per Column Inch Daily Price
Weekend Price
Circulation Reach Open Rate $39.60 $42.13
Non-Profit Contract $15.00 $15.00 500” per year $28.00 $30.00 1500” per year $26.00 $28.00 3000” per year $24.00 $26.00 4000” per year $22.00 $24.00 5000” per year $20.00 $22.00 6000” per year $18.00 $18.00 7000” per year $16.00 $16.00
Print Rates
Pick-up Rates Available Employment advertisers should contact classified at 618-463-2500
News Site
CLASSIFIED FREQUENCY RATES DAILY
SUNDAY
13 INSERTIONS $27.70 $29.28 26 INSERTIONS $25.54 $26.46 52 INSERTIONS $21.42 $22.67
Ad Deadline
LEGAL RATE
OBITUARY RATE
Liners & Display $14.98 Per Column Inch
Liners & Display $15.00 Per Column Inch
Frequency Rates Available
SERVICE DIRECTORY RATES 1X1 1X1.5 1X2 1X2.5 1X3 1X4 / 2X2 1x4.5 1x5/2x2.25 1x6/2x3
$90 $105 $120 $145 $200 $230 $260 $290 $355
• All pricing is for 4 wk, Tues.-Sat. run • No refunds if ad is stopped early
PUBLIC SALES Daily/Weekend 4 Days, 4 Lines $48.52 In order to meet tight deadlines and ensure the accuracy of your advertisement, please submit advertising copy in an electronic format i.e emailed Word or PDF
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',*,7$/ 0$5.(7,1* 6(59,&(6 BIG Marketing for Local Business
Tap into the power of a robust media portfolio that connects your business to its target audience. Our local digital media experts will craft a custom marketing program that aligns with your specific business objectives to achieve maximum performance and deliver a strong return on your investment. We offer customized audience solutions for every business, service & institution. Let us help you get found!
Display Advertising
SEO (Search Engine Optimization)
Audience Extention Display
Online Video
Our core websites generate over 349K unique visitors each month. We offer both standard ad positions and high-profile Rich Media opportunities to bring your message to local consumers.
We can customize your campaign to just the right audience on a network of over 10,000 national sites, based on geographic, demographic and online search behavior criteria.
Native Advertising
The StoryStudio’s mission is to create content that enriches, empowers, and adds value to the lives of readers. We provide a turnkey solution and sophisticated distribution strategy that connects our business partners with their target audiences, on a personal level, through storytelling.
Social Media Management
We will set up and/or enhance your business presence on popular social networking sites such as Facebook, Twitter, Google+ and LinkedIn. Multiple service levels available.
Reputation Management First we list you on 40+ different websites, then we collect every review, tweet and online mention of your business. We can pen a response for you or ping you to take action. Either way you can spend time running your business while we look after your reputation.
SEM (Search Engine Marketing)
Have our team of experts manage your SEM to increase your ranking in paid search results on Google, Yahoo and Bing. We will work within your ad budget and pace your campaign to ensure a consistent ad presence.
SEO improves your business’s presence on “organic” or free search results. Available at several rate levels to suit your needs, all packages include a video and landing page, custom URL and keyword/geographic targeting to enhance your search ranking.
Boost your marketing strategy with professionally recorded video content that builds trust and differentiates your brand through one of the most influential content formats.
Custom Websites
We can help you transform and optimize your current site or build you a whole responsive new site – multiple levels of service and customization are available.
Email Marketing
Target new customers by geography, interest and demographics, or stay in touch with your current customer database. Detailed reporting allows you to track open rates and click-throughs to your site.
Marketing Automation
We help you to automatically send offers and targeted messages leveraging the right mix of digital communication channels to anyone that inquires about your business via email, online web forms, or phone.
Full-Service Digital Support
Invue Digital is a forward-thinking, strategic digital marketing group focused on delivering a blend of analytical and creative methods that drive meaningful results. Through a variety of strategies, tools, and creativity, our goal is to take your business to the next level.
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*(1(5$/ ,1)250$7,21 The company shall not be
responsible for typographical errors except to cancel the charge or to run a make good ad for such portion of an advertisement as may have been rendered valueless by such typographical error. No responsibility is assumed for more than one incorrect insertion of every advertisement. Client must notify the company
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within 24 hours if a mistake appears in an ad to receive credit. Company will furnish client with a letter of correction and publish a revision in the next issue. Liability for error shall not exceed the cost of the space in which the error or omission occurred. No credit is given for immaterial or insubstantial error.
Company reserves the right
to designate advertising as "paid advertising" where deemed advisable to prevent confusing it with news copy.
Political advertising disclaimer
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The company policy requires name of the person of an officer, name of the committee responsible for submitting the copy and prepayment for the ad.
Request for special position
will be considered and honored when possible, in order of receipt of request; however, the company does not guarantee position and no credits will be allowed based on dissatisfaction with the position of an advertisement.
Terms and Conditions
Ads are to be paid in advance by cash, check, or credit card.
Publisher
reserves the right to cancel or reject advertising at any time.
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MODULAR SIZING Print Advertising
Broadsheet Size
The Telegraph and Intelligencer now feature “Modular Sizing” as listed below: Circulation
Reach
Print Rates
News Site Ad Deadline
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CONTACT INFORMATION Print Advertising
Broadsheet Size
Contact us to learn more about out Circulation Reach marketing solutions. comprehensive
Print Rates
THE TELEGRAPH | 618-463-2500 219 Piasa, Alton, IL 62002 THE INTELLIGENCER | 618-656-4700 116 N. Main St., Edwardsville, IL 62025
News Site Ad Deadline
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