Green Platform presentation

Platform & Products Overview Green Platform

Virgule live 17/04/2023

Table of Contents

1.Platform

2.Ambition

3.The

4.Characteristics

5.Integrations

6.Q&A

mission

Green platform

Mission

What is the platform mission?

Creating an impressive user experience for our customers

A first-class digital workflow for our journalists

Efficient configuration for all Mediahuis publications

Ambition

Ambition:

building a Digital Rocket

We want to futureproof our newsrooms: mobile-first, data-informed and AI-enabled in order to deliver excellent journalism & the best news experience to our paying subscribers.

Intelligent workflows

Ambition: achieving scale by aligning platforms

Expedition 2025 targets: Reduce cost & increase overall group digital transformation needs through a scaleable & efficient Mediahuis organisation

Ambition: balance alignment vs agility

Independent journalism

Our news brands bring information, provide interpretation and make a positive contribution to people and society.

Diversity in voices

We are the driving force behind a broad collection of diverse news brands.

Safeguarding local relevance

Our news brands are at the heart of our society, serving the local community.

For Mediahuis it is crucial to maintain:

The Green platform

What is the Green platform ?

CUE PRODUCT MEDIAHUIS DEV

A new editor & CMS at the heart of our transformation

• True digital & mobile first workflows

• Fast and efficient publishing of digital content with the CMS editor, close to digital platforms.

• Rich digital content

• Full integrated digital channel & publication management

• Website & mobile application management

• Integration with the print production should be possible in an efficient way.

The CUE powered website

• Fully responsive design for all devices

• Mobile-first approach without compromising desktop experience

• Built for multi-brand flexibility

• Engineered for high traffic and maximum reliability.

• Supports diverse news formats

• Optimised for search engines

The mobile app experience

• Available for iOS and Android devices

• Multi-brand compatibility

• Prioritizes speed for a smooth experience

• Supports smartphones and basic tablet functionality

• Offers a range of news formats for diverse content

• Native Podcast player integrated

Main charateristics

CUE Storylines

• Story elements are the basic building blocks like paragraphs, headings, and images

• Storylines are specific story structures using a set of element types

• Story templates, defined in XML, guide the structure

• Users choose a storyline template when creating a new story in CUE

CUE Storylines

• Different channels require unique content types

• Content can be easily shared and published across channels

• Content inheritance allows items in one channel to inherit from another

• A streamlined process from an online-first approach to print and social media

A variety of journalistic formats

DEFAULT

FEATURE

A variety of journalistic formats

A variety of journalistic formats

Support for audio & video articles

• Based on videos created in Zebra.

• Playout via Agnoplay.

• Based on live videos managed in Agnoplay.

• Playout via Agnoplay.

• Based on podcasts created in Zebra.

• Playout via Agnoplay.

Seamless listening

• All the key functionalities of a modern podcast player experience.

• Allowing for continuous listening even with the screen off.

• Miniplayer and full player

Effortless mobile-first page management

• Customizable layouts with various storyblocks to choose from

• Intuitive drag-and-drop functionality for reordering blocks

• Empowers editorial teams to create engaging front-end experiences

Mobile preview

• See what articles will look like on a mobile phone with a mobile preview window.

• Conveniently next to the editor with a live preview of the article.

• Soon: a mobile preview for the homepage & section pages.

Everything at a glance: dashboards

• Track stories from inception to completion

• Create overviews of wires

• Streamline editorial workflow and collaboration

• Enhance team productivity and project management

Semantic analysis for Article DNA

• Semantic analysis is a technique that allows the analysis of key words in a text.

• In the editor sidepanel tag suggestions appear.

• We selected Geneea as NLP engine for Dutch, French, Portuguese, English & German.

tags keyword s

• Detects Named entities & IPTC

A baked-in checklist

• A checklist to ensure the application of editorial guidelines & rules.

• Configuration happens in accordance with the newsroom.

AI ready

• CUE is very extensible, adding AI services can be done easily

• Translations with Deepl

• Mather economics intelligence engine for premium

• Summarizers

• Image recognition

• …

Integrations

Integration in the Mediahuis ecosystem

An intelligent paywall solution allowing to test different conversion strategies.

Traffic dashboard for real time analytics

Dashboarding & Data

Cue platform

A one-stop shop for sending out newsletters and web and app push

A multibranded design system with ready to use tools and components for high-quality, consistent user experiences

Video & audio asset management + A customizable player for web & app

Zephr based Paywall Publishing Studio

Advertising Stack

Zebra & Agnoplay

Design system (Chameleon)

Integration with Google Ad Manager and Piano DMP.

Newsletters: Publishing Studio

Newsletter studio:

• Simple newsletter creation & management

• No developer required for configuration

Push studio:

• Send out push messages easy & fast

• Web and app pushes

• Powered by Airship, the fastest provider in the market

Advertising & privacy features

• Balancing user privacy and effective advertising solutions

• GDPR compliant with Didomi consent management

• Seamless integration with Google Ad Manager

• Piano (DMP) for improved targeting of user segments

• Supports sponsored content articles and dossiers

Traffic & analytics environment

• Empowering data-driven decisionmaking and content strategy

• Traffic dashboard for real-time data on visits, conversions, and traffic sources

• Glitr/Glamr providing in-depth data analytics

• Integration with Google Analytics for comprehensive insights

Seamless audio & video integration

•Effortless integration with Zebra video production & asset management systems

•Enhanced podcast player experience via Agnoplay

•Streamlined multimedia content creation and delivery

Advanced paywall solution

• Utilizing Zephr, an advanced paywall for flexible conversion strategies

• Easy management of paywall rules and content within Zephr

• No deployment required for modifications (web & app)

• Customize your monetization approach to optimize revenue

Wire services at your fingertips

• Search & filter for text and pictures

• Custom galleries to follow wires

• Very fast workflow – you can go in one click from a wire to an article

• Integration with all current services like AFP, DPA, etc possible.

Integration to local print systems

• Seamless connection to local print systems

• Effortless print variant creation using content inheritance

• Add print-specific titles while saving digital stories

• Digital elements excluded from print channels for optimized content

Effortless asset management

• CUE DAM digital asset management solution offers everything your newsroom needs to archive, organize, and publish wires, photos, pdfs, emails, and more.

• Single source of truth for all your assets and their variants.

• Manage your assets in your own hierarchical folder structures.

• Automated speech-totext tagging, object recognition, OCR text detection, and more

B2C: CIAM/Aboshop/Customer Care

CIAM

• Integration with Mediahuis Auth0

• Or with local system (Align over OIDC2)

Aboshop

• Stand-alone application

Customer Care

• Integration with Mediahuis system

• Or local system

QUESTIONS?

Any questions?

Contact:

Geert.Kempen@mediahuis.be

For updates: hubgazette.com

Or download the app:

iOS:

https://appdistribution.firebase.dev/i/76170fd566574a5c

Android: https://appdistribution.firebase.dev/i/bd659993a6eea766