Hataipat's Portfolio

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Hataipat Aungsukarn

ABOUT ME

I'm Hataipat Aungsukarn, also known as Aum, born on July 24, 2000. A graduated from Kasetsart university, I majored in English for the Service Industry. With a background in front service roles at MK Restaurant and Mr. Donut, I honed my customer service skills, managing orders, serving food, and using POS systems.

My marketing career began during my university period when I worked part-time while studying. I gained experience in both online and offline marketing over three years, and I worked as an associate project manager, communicating with our major customers, J.LEAGUE (Japan Professional Football League), and my team.

Aungsukarn

Project Manager Hataipat Aungsukarn

2013 - 2018

High School

Wat Nuannorradit School

Graduated in English-Japanese

EDUCATION

2019 - 2023

Bachelor of Arts

Kasetsart University

Graduated in English for Service Industry

personal SKILLS

Project planning Management + Communication

Problems solving Customer Service

With over 3 years of project management experience, I have gained valuable event planning skills. My role entails ensuring seamless coordination, both internally and externally, to ensure that everything goes as planned. Effective communication is central to my approach, which includes interactions with customers, staff members, and external stakeholders, with the goal of leaving customers satisfied with the outcome.

EXPERIENCE work

Throughout high school and university, I worked many part-time jobs. So I've worked as a role seller in a shopping center booth, front service for MK restaurant and Mr.Donut, and as manager for a marketing agency.

(Marketing Agency for J.League International)

A Bridge through football (2021)

01

PORTFOLIO project

02

A major online project for 2021, we created a video series about the J.League's journey to become Asia's best league.

J.League Watch Party (2022-2023)

Since 2022, J.League has held several watch parties in Thailand, so I have had the opportunity to manage and organize some memorable events.

03 J30 Project (2023)

A project to commemorate J.League's 30th anniversary, both online and on the ground.

04

PORTFOLIO project

Planning and Develop website plan (2023)

Planning new features for developing or redesigning some pages to make them more user friendly, including improving and optimizing SEO for jleague.co.

05 Internal tool for team (2023)

Thinking about creating a tool to help and reduce the time spent on routine tasks for the team.

06

Other online project (2020-Present)

Received the client's brief and communicated with them and other team members.

Distributed work and kept track of the project.

07

PORTFOLIO project

08

Exclusive interview with Shinji Kagawa and Chanathip (2024)

Planning content ideas and offer to customer that we need to do this to promote “J.League Asia

Challenge match in Thailand” coordinate with both clubs.

Content creative idea

Content Planning for Multiple Brands to Align with Branding and Objectives

To ensure your content strategy is effective and consistent with each brand's identity and goals

PROJECT 01

A Bridge through football (2021)

This is one of the larger projects I manage. The clients only provided a brief, and we need to plan content, write a storyboard for the video, and complete it within the time frame the client specified.

2,200,000 ++

OF REACHES

Impressions: 448,354

Reaches: 2,274,801

Video Views: 541,259

Likes: 34,527

Shares: 589

Comments: 580

PROJECT 02

J.League Watch Party (2022-2023)

This event was held throughout the year in 2022 (every matchweek) and twice in 2023, with some of them being key events. I am a runner who is creative with event details and communicates with clients, team members, and outsourcers (influencer and MC).

External review

External review

Internal post

PROJECT 03

J30 Project (2023)

This is the first online and on-ground project involving 3 different countries (Thailand, Australia and Vietnam).

I managed and oversee this project both online (Content plan + Influencer post) and on-ground (Scavenger hunt event).

43,000,000++

OFREACHES

Impressions: 1,218,749

Reaches: 43,540,172

Video Views: 17,783,523

PROJECT 04

Planning and Develop website plan (2023)

My primary responsibilities for this part are to coordinate and plan the timeline for each development plan.

2023 website plan

Localization plan for jleague.co into different languages such as Thai, Bahasa Indonesia and Vietnamese

SEO optimization plan

Development plan for new features such as Sidebar, Banner slider, Goal highlight, Minute read (Article page) etc..

Launching ticketing page and 4 landing pages

Fuji Flim Super Cup

J30

Giveaway Jersey Asia Challenge

4 Landing pages

PROJECT 05

Internal tool for team (2023)

My inspiration came from seeing how the matchday team used a lot of people and time to complete routine tasks.

So I came up with the idea of developing this tool to help auto-generate template graphics from the same database as the website. This tool will reduce errors, QC time, and generate graphics in less than a minute. Anyone can do it, no need for a graphic designer. This will allow the graphic designer to focus on creating cool graphics instead.

My responsibilities in this project

-Came up with an Idea -Coordinate with developer team and matchday teams -Planned timeline and phrase for developing -Reviewed and gave feedback on the tool

The team is still using the tool in current, and the company has a plan to monetize it.

Featured here are GFX examples created using an internal tool, demonstrating the ability to automate the design process.

The tool allows for data selection based on J.League matchweek information and can generate graphics in four languages (Thai, English, Bahasa Indonesia, Vietnamese).

PROJECT 06

Other online project (2020-April 2024)

My responsibilities for these projects include the following:

Received the client's brief Communicated with client and team to make sure that all information is correct and that everyone is on the same page.

Distribute work and track deadlines to ensure that posts are published on time.

630,000++

OFIMPRESSION

Impressions: 632,286

Engagement: 2,300

Video Views: 123,812

190,000++

OFIMPRESSION

Impressions: 3,785,790

New subscribers: 3,860

Video Views: 589,794 3,700,000++

Impressions: 195,175

Engagement: 3,970

Video Views: 103,889

PROJECT 07

Exclusive interview with Shinji Kagawa and Chanathip (2024)

My responsibilities for these projects include the following:

Plan content and write proposals to clients, including both clubs.

I communicated with club members and my team to ensure that all information is correct and that we are all on the same page.

Appointment camera scheduling and coordination with the team about role and responsibility when we are interviewing.

Follow the content plan and ensure that all content is posted on time.

PROJECT 08

Content creative idea

My responsibilities for these projects include the following:

Define Each Brand's Identity and Objectives

Analyze Competitors

Generate Content Ideas

Content Calendar

Content Pillar

Tailor Content to Each Brand

Language and Tone of Voice

Content formats + Caption writing

Design

Measure and Refine

Samples of my work

Samples

Samples of my work

OPERATION TOOLS

Google Calendar
Trello
Google Drive
Google Meet Discord

OTHER TOOLS

Wagtail
MailerLite
Google Analytics | GA4
ChatGPT
Adobe Photoshop (Beginner)
Adobe Lightroom (Beginner)
Capcut

CERTIFICATE

CERTIFICATE

THANK YOU

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