Hataipat - Portfolio (2025 ver)

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PORTfolio

HataipatAungsukarn

PROJECT MANAGER |BUSINESS DEVELOPMENT

With 3+ years of experience in project management, marketing, and business development (Sales), I specialize in negotiation, client engagement, and crafting creative solutions that drive results. My expertise in event management and influencer marketing has allowed me to create and execute high-impact campaigns, enhancing brand visibility and audience engagement. I excel in blending creativity with strategy to ensure successful project execution and impactfulmarketingoutcomes.

MYEXPERIENCE

SoftwareSolutionsSpecialist(BD)

Aug2024-Present SennaLabs

AssistantManager

8Story

ProjectManager

Turfmapp

Jun2024-Aug2024

Dec2020-Apr2024

EDUCATION

2013 - 2018

High School

Wat Nuannorradit School

Graduated in English-Japanese

GPAX : 3.62

2019 - 2023

Bachelor of Arts

Kasetsart University

Graduated in English for Service Industry

GPAX : 3.29 (2nd class honors)

Key SKILLS

Project & Event Management – Planning and executing events, ensuring smooth operations.

Marketing Strategy & Campaign Execution – Developing and managing online/offline campaigns.

Business Development & Negotiation – Engaging clients, preparing proposals, and closing deals.

Influencer & Partnership Management – Collaborating with influencers and brand partners.

Creative Concept Development – Crafting engaging content, event themes, and promotions.

Social Media & Digital Marketing – Managing brand presence and campaign performance.

Communication & Team Coordination – Aligning objectives between clients, teams, and stakeholders.

EXPERIENCE work

My career journey started with hands-on experience in customer service and sales before transitioning into marketing and project management roles. From front-line service at MK Restaurant and Mr. Donut to leading marketing campaigns and digital projects, I have developed skills in client engagement, event planning, and creative strategy execution.

Project Manager (Marketing Agency)

Assistant Manager (Marketing Agency)

PORTFOLIO

01

A Bridge through football (2021)

Led a major online project featuring a video series that showcased J.League’s journey to becoming Asia’s top football league. Responsible for content planning, production coordination, and audience engagement strategies.

J.League Watch Party (2022-2023)

Organized and managed multiple J.League watch parties in Thailand, creating interactive and engaging event experiences for football fans. Coordinated venue setup, promotions, and on-ground activities.

03

J30 Project (2023)

Executed an online and offline campaign to commemorate J.League’s 30th anniversary. Managed creative concept development, digital marketing strategies, and event planning to enhance brand visibility.

Website Development Plan (2023)

04

Planned and proposed new website features to improve user experience for J.League.co. Led SEO optimization strategies and redesign initiatives to enhance site navigation and engagement.

PORTFOLIO

Internal Tool for Team (2023)

05

Conceptualized and proposed an internal tool to streamline routine tasks, improving team efficiency and reducing manual workload.

07

Exclusive Interview with Shinji Kagawa & Chanathip (2024)

Planned and facilitated a high-profile interview with Shinji Kagawa and Chanathip to promote the J.League Asia Challenge match in Thailand. Coordinated with clubs, developed content ideas, and managed execution.

Online Project Management (2020 - 2024)

Handled client communications, team coordination, and task management for various digital projects. Ensured smooth project execution by overseeing workflow and progress tracking.

08

Engaging Content Strategy for J.League

Developed creative content ideas focusing on data-driven engagement, player statistics, and audience interaction. Researched insights, prepared visual briefs, and collaborated with designers to create compelling social media content.

A Bridge through football (2021)

Managed a large-scale online video project showcasing J.League’s journey in Asia.

Planned content, wrote the storyboard, and ensured on-time project completion.

Achieved 2.2M+ reach, 541K+ video views, and 34K+ likes.

2,200,000 ++

OF REACHES

Impressions: 448,354

Reaches: 2,274,801

Video Views: 541,259

Likes: 34,527

Shares: 589

Comments: 580

02

J.League Watch Party (2022-2023)

Organized multiple J.League watch parties Thailand. Coordinated with clients, influencers, and hosts to plan event concepts and activities.

Enhanced fan engagement and brand awareness through interactive events.

EXTERNAL REVIEWS

INTERNAL POSTS

Led J.League’s 30th Anniversary campaign across Thailand, Australia, and Vietnam. Managed content planning, influencer collaborations, and on-ground scavenger hunt events. The campaign reached 43M+ people, with 17.7M+ video views and 1.2M+ impressions.

J30 Project (2023)

43,000,000++

OFREACHES

Impressions: 1,218,749

Reaches: 43,540,172

Video Views: 17,783,523

Seemore

Website Development Plan (2023)

Planned and coordinated website improvements for jleague.co.

Led the development of new features such as SEO optimization, localization, and ticketing pages.

Managed the launch of landing pages for Fuji Film Super Cup, J30, Giveaway Jersey, and Asia Challenge.

Internal Tool for Team (2023)

Developed an internal tool to auto-generate graphics, reducing manual workload.

Worked with developers and matchday teams to implement the tool. Improved efficiency by cutting down errors and saving time for designers.

06

Online Project Management

Received client briefs and ensured alignment between teams.

Monitored project timelines to ensure on-time content delivery.

Generated 3.7M+ impressions and 589K+ video views across projects.

OFIMPRESSION

Impressions: 3,785,790

New subscribers: 3,860

Video Views: 589,794 3,700,000++

Impressions: 632,286

Engagement: 2,300

Video Views: 123,812

Impressions: 195,175

Engagement: 3,970

Video Views: 103,889 190,000++

OFIMPRESSION

Exclusive interview with Shinji Kagawa and Chanathip (2024)

Planned and pitched interview ideas to clients and clubs. Coordinated with teams to ensure accurate information. Managed the filming process and ensured timely content release.

Engaging Content Strategy for J.League

Created unique content ideas beyond standard match highlights. Conducted research, analyzed statistics, and collaborated with designers. Developed content that aligned with J.League’s brand while appealing to a broader audience.

PORTFOLIO

01

Content Strategy for Korean Aesthetic Agency

Developed a structured content plan for a Korean aesthetic agency, ensuring high engagement and brand alignment.

Montbell First Event in Thailand (2024)

Successfully led the end-to-end execution of Montbell’s first event in Thailand, managing all aspects from planning to execution.

Content Strategy for Korean Aesthetic Agency

Developed content plans based on client needs, including key messages, campaign themes, and audience targeting. Created detailed briefs for graphics and videos to ensure brand consistency.

Conducted research to gather industry insights and improve content quality.

Wrote captions and copy to enhance engagement across digital platforms.

Worked closely with the client to align content with their marketing goals.

02

Montbell First Event in Thailand (2024)

Reviewed the client brief and ensured alignment with brand objectives.

Researched and booked the venue, handling negotiations and logistics.

Coordinated with influencers to boost event visibility.

Designed the event concept, including theme, activities, and setup.

Managed vendors, suppliers, equipment rentals, and decoration planning.

Oversaw event execution, ensuring smooth operations and time management.

Created post-event reports to analyze performance and key takeaways.

PORTFOLIO

Closed Deal with International Client – Pros AI

Successfully led the end-to-end sales process, securing a deal with Pros AI, a fast-growing startup from California.

Closed Deal with International Client – Pros AI

Identified potential business opportunities and assessed client fit. Led requirement gathering meetings to understand project needs.

Developed a structured feature list, business proposal, and pricing strategy.

Maintained active communication, addressed client concerns, and successfully closed the deal.

CERTIFICATE

CERTIFICATE

THANK YOU

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