

PORTfolio
HataipatAungsukarn
PROJECT MANAGER |BUSINESS DEVELOPMENT
With 3+ years of experience in project management, marketing, and business development (Sales), I specialize in negotiation, client engagement, and crafting creative solutions that drive results. My expertise in event management and influencer marketing has allowed me to create and execute high-impact campaigns, enhancing brand visibility and audience engagement. I excel in blending creativity with strategy to ensure successful project execution and impactfulmarketingoutcomes.
MYEXPERIENCE

SoftwareSolutionsSpecialist(BD)
Aug2024-Present SennaLabs
AssistantManager
8Story
ProjectManager
Turfmapp
Jun2024-Aug2024
Dec2020-Apr2024

EDUCATION
2013 - 2018
High School
Wat Nuannorradit School
Graduated in English-Japanese
GPAX : 3.62
2019 - 2023
Bachelor of Arts
Kasetsart University
Graduated in English for Service Industry
GPAX : 3.29 (2nd class honors)
Key SKILLS
Project & Event Management – Planning and executing events, ensuring smooth operations.
Marketing Strategy & Campaign Execution – Developing and managing online/offline campaigns.
Business Development & Negotiation – Engaging clients, preparing proposals, and closing deals.
Influencer & Partnership Management – Collaborating with influencers and brand partners.
Creative Concept Development – Crafting engaging content, event themes, and promotions.
Social Media & Digital Marketing – Managing brand presence and campaign performance.
Communication & Team Coordination – Aligning objectives between clients, teams, and stakeholders.
EXPERIENCE work
My career journey started with hands-on experience in customer service and sales before transitioning into marketing and project management roles. From front-line service at MK Restaurant and Mr. Donut to leading marketing campaigns and digital projects, I have developed skills in client engagement, event planning, and creative strategy execution.

Project Manager (Marketing Agency)

Assistant Manager (Marketing Agency)


PORTFOLIO
01
A Bridge through football (2021)
Led a major online project featuring a video series that showcased J.League’s journey to becoming Asia’s top football league. Responsible for content planning, production coordination, and audience engagement strategies.
J.League Watch Party (2022-2023)
Organized and managed multiple J.League watch parties in Thailand, creating interactive and engaging event experiences for football fans. Coordinated venue setup, promotions, and on-ground activities.
03
J30 Project (2023)
Executed an online and offline campaign to commemorate J.League’s 30th anniversary. Managed creative concept development, digital marketing strategies, and event planning to enhance brand visibility.
Website Development Plan (2023)
04
Planned and proposed new website features to improve user experience for J.League.co. Led SEO optimization strategies and redesign initiatives to enhance site navigation and engagement.

PORTFOLIO
Internal Tool for Team (2023)
05
Conceptualized and proposed an internal tool to streamline routine tasks, improving team efficiency and reducing manual workload.
07
Exclusive Interview with Shinji Kagawa & Chanathip (2024)
Planned and facilitated a high-profile interview with Shinji Kagawa and Chanathip to promote the J.League Asia Challenge match in Thailand. Coordinated with clubs, developed content ideas, and managed execution.
Online Project Management (2020 - 2024)
Handled client communications, team coordination, and task management for various digital projects. Ensured smooth project execution by overseeing workflow and progress tracking.
08
Engaging Content Strategy for J.League
Developed creative content ideas focusing on data-driven engagement, player statistics, and audience interaction. Researched insights, prepared visual briefs, and collaborated with designers to create compelling social media content.
A Bridge through football (2021)

Managed a large-scale online video project showcasing J.League’s journey in Asia.
Planned content, wrote the storyboard, and ensured on-time project completion.
Achieved 2.2M+ reach, 541K+ video views, and 34K+ likes.

2,200,000 ++
OF REACHES
Impressions: 448,354
Reaches: 2,274,801
Video Views: 541,259
Likes: 34,527
Shares: 589
Comments: 580
02
J.League Watch Party (2022-2023)
Organized multiple J.League watch parties Thailand. Coordinated with clients, influencers, and hosts to plan event concepts and activities.
Enhanced fan engagement and brand awareness through interactive events.















EXTERNAL REVIEWS
INTERNAL POSTS
















Led J.League’s 30th Anniversary campaign across Thailand, Australia, and Vietnam. Managed content planning, influencer collaborations, and on-ground scavenger hunt events. The campaign reached 43M+ people, with 17.7M+ video views and 1.2M+ impressions.
J30 Project (2023)



43,000,000++
OFREACHES
Impressions: 1,218,749
Reaches: 43,540,172
Video Views: 17,783,523
Seemore






Website Development Plan (2023)
Planned and coordinated website improvements for jleague.co.
Led the development of new features such as SEO optimization, localization, and ticketing pages.
Managed the launch of landing pages for Fuji Film Super Cup, J30, Giveaway Jersey, and Asia Challenge.







Internal Tool for Team (2023)
Developed an internal tool to auto-generate graphics, reducing manual workload.
Worked with developers and matchday teams to implement the tool. Improved efficiency by cutting down errors and saving time for designers.

06
Online Project Management
Received client briefs and ensured alignment between teams.
Monitored project timelines to ensure on-time content delivery.
Generated 3.7M+ impressions and 589K+ video views across projects.



OFIMPRESSION
Impressions: 3,785,790
New subscribers: 3,860
Video Views: 589,794 3,700,000++
Impressions: 632,286
Engagement: 2,300
Video Views: 123,812
Impressions: 195,175
Engagement: 3,970
Video Views: 103,889 190,000++
OFIMPRESSION
Exclusive interview with Shinji Kagawa and Chanathip (2024)



Planned and pitched interview ideas to clients and clubs. Coordinated with teams to ensure accurate information. Managed the filming process and ensured timely content release.

Engaging Content Strategy for J.League

Created unique content ideas beyond standard match highlights. Conducted research, analyzed statistics, and collaborated with designers. Developed content that aligned with J.League’s brand while appealing to a broader audience.



PORTFOLIO
01
Content Strategy for Korean Aesthetic Agency
Developed a structured content plan for a Korean aesthetic agency, ensuring high engagement and brand alignment.
Montbell First Event in Thailand (2024)
Successfully led the end-to-end execution of Montbell’s first event in Thailand, managing all aspects from planning to execution.
Content Strategy for Korean Aesthetic Agency
Developed content plans based on client needs, including key messages, campaign themes, and audience targeting. Created detailed briefs for graphics and videos to ensure brand consistency.
Conducted research to gather industry insights and improve content quality.
Wrote captions and copy to enhance engagement across digital platforms.
Worked closely with the client to align content with their marketing goals.





02
Montbell First Event in Thailand (2024)
Reviewed the client brief and ensured alignment with brand objectives.
Researched and booked the venue, handling negotiations and logistics.
Coordinated with influencers to boost event visibility.
Designed the event concept, including theme, activities, and setup.
Managed vendors, suppliers, equipment rentals, and decoration planning.
Oversaw event execution, ensuring smooth operations and time management.
Created post-event reports to analyze performance and key takeaways.








PORTFOLIO
Closed Deal with International Client – Pros AI
Successfully led the end-to-end sales process, securing a deal with Pros AI, a fast-growing startup from California.
Closed Deal with International Client – Pros AI
Identified potential business opportunities and assessed client fit. Led requirement gathering meetings to understand project needs.
Developed a structured feature list, business proposal, and pricing strategy.
Maintained active communication, addressed client concerns, and successfully closed the deal.

CERTIFICATE


CERTIFICATE

