Design is the language of the zeitgeist. Contradiction is inextricably linked to this era. What is your essence? What is that one element in your life that brings you happiness in this chaotic world? Everything that once was, is gone.
Happiness now lies in connection — in close friendships and meaningful relationships.
Nostalgia is more than a feeling; it’s an ongoing megatrend. But are you still allowed to be who you truly are? Health is precious, and it requires hard work. Save yourself — and the planet: start gardening!
Most consumers are engaged and connected through color. They love humor, coziness, friendship, and equality. At the same time, they want to feel optimism — and they effortlessly translate that into their interiors. They respect what they own and choose honest, authentic materials. Anything goes. Anything is possible. Working abroad, running multiple marathons, being trendy and in the know.
Ordinary and average? That’s a thing of the past.
The ’80s and ’90s are making a comeback — in shapes, in patterns, and in the call to be kinder to the planet.
Dynamic, powerful, and full of optimism.
Because even in this uncertain world, many things are still going right. We long for color.
Let your creative heart speak.
We dream.
Of worlds filled with neon pastels, butterflies, birds, and fish. Whimsical. Unexpected. And super positive.
Today’s consumer is caring and traditional. Responsible, seeking authenticity, safety, and reassurance. There’s a clear preference for sustainable products — and a sincere gratitude for everything that is good.
Nostalgia with a twist.
A touch of the past with a fresh perspective. Spring brings more than just sunlight — it brings a sense of familiarity and a longing for simplicity.
Cottage style makes a charming comeback, blending the warmth of yesterday with the mindset of today.
Think cappuccino and croissant, a four-leaf clover on the table, and the wish to make the world a little more beautiful — starting in your own garden.
Scandinavian hues.
Soft Scandinavian tones set the scene. Delicate blooming plants add a playful cheer.
Designs feature subtle stripes and sweet florals — a nod to the past, yet entirely contemporary.
The consumer today is entrepreneurial and adventurous, distinctive, business-minded, and full of self-confidence. Ambitious — and passionate about creating beautiful memories.
Tropical fruit drinks, ice cubes, and music: the Mambo. Celebrate life — with color, rhythm, and tropical energy.
Tropical fruit drinks, ice cubes gently clinking in the glass, music that moves you — welcome to the world of the Mambo. This summer is all about expression and joie de vivre. Think of citrus fruits fresh from the tree, tropical plants thriving both indoors and out, and an explosion of color that awakens your senses.
Bromeliads, passion flowers, palms, and baskets overflowing with brightly colored annuals create an instant vacation vibe. Indoors, we bring the sun in with exotic orchids, gerberas, and the striking Jatropha.
The styling itself is a celebration: hand-painted African prints, Byzantine suns full of symbolism, and a wealth of animal motifs — birds, fish, and wild creatures.
Sultry, exuberant, and creative. This summer we celebrate life. We make memories that linger. And we give the desert — and our living rooms — a vibrant ode to life.
Back to the essence — healthy living, pure enjoyment. Today’s consumer is conscious. Health, sustainability, and the well-being of the Earth are central to their choices. They take good care of what matters to them and cherish the small moments: a fresh cup of herbal tea, a handful of strawberries from their own garden, or the first flower to bloom.
Embracing the outdoors.
From late spring well into autumn, we live in harmony with nature. Growing your own plants, picking flowers, harvesting fruits and vegetables — straight from your own garden. It brings calm, fulfillment, and a deeper connection with all that grows and blossoms.
A countryside style with a playful twist: Cherries and snails as cheerful motifs, a fried egg as a surprising design element. It’s all about simplicity, working with your hands, and the uncomplicated beauty of nature.
From farm to table, from soil to growth. This trend breathes a DIY mentality. Save the world? Start gardening. Because those who actively garden and live consciously help build a healthier future — for themselves and for the planet.
