Gulfshore Business November 2021

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MOBILE BAR

SEASONAL HIRING

BUSINESS OF ART

Bubbles make occasions more special

Hospitality industry struggles for help

Gallery owner appreciates unseen labor

SOUTHWEST F LO R I DA’ S BEST VIEW OF BUSINESS

C O M PA N I E S T H AT C A R E

EYES ON THE SKIES

Southwest Florida businesses give back

Airports prepare for more passengers

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WAT E R WORLD B U S I N E S S E S G R A P P L E W I T H T H R E AT OF RISING SEA LEVELS


Thank You During ntkhsisgivseinasgo,n

of tha we extend our iation deepest apprec l to our hospita ghout partners throu southwest florida and beyond.

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Contents. F E AT U R E S

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WATER WORLD

EYES ON THE SKIES

COMPANIES THAT

Businesses, stakeholders grapple with the threat of rising sea levels

Airports prepare for more passengers, freight

CARE Southwest Florida businesses give back


Without a sense of caring, there can be no community. Our experience is your advantage. Pavese Law is dedicated to giving, matching and volunteering in many meaningful ways. Our firm supports the efforts of its attorneys and staff as they serve numerous local causes and work towards a positive impact in our community every day.

Mary Vlasak

Christina Harris Schwinn Photo above: Christina Harris Schwinn gives her time with Habitat for Humanity Photo top right: Mary Vlasak Snell volunteers with the J. Colin English Elementary Reading Pals program Photo bottom right: Kelly Germanis supports Big Hearts for Big Dogs Rescue.

anis

Kelly Germ

PaveseLaw.com MAIN OFFICE Fort Myers - 239.334.2195 BRANCH OFFICES Cape Coral - 239. 542. 3148 West Palm Beach - 561. 471. 1366

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Contents D E PA R T M E N T S

TakeNote Mood Board P. 12 Spaces P. 14 Makers P. 18 Creatives P. 22 Bookmark P. 26 Trendline P. 28 Economic Commentary P. 30

P.22

B2B P 88

PHILANTHROPY Ensure your corporate giving efforts pay off P 90

WORKPLACE Tipping etiquette for the holidays P 92

HOSPITALITY Hospitality industry continues scramble for workers P 96

WORKFORCE Considering hiring a freelancer? Here’s what you need to know P 98

P.30

ENTREPRENEURSHIP Gallery owner Ross Parker knows the unseen labor behind every successful enterprise

P.12

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Florida small business owners

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AFTER HOURS

P 104

HORSEPOWER Inside the polarizing, performance-oriented 2021 BMW M3 P 106

FITNESS Boxing for fitness in Southwest Florida P 108

NEW & NOTEWORTHY Luno’s surprisingly comfortable car mattress P 109

WEEKEND GETAWAY New Smyrna Beach has a retro vibe with a few surprises tucked behind its dunes P 112

UNWIND Professional picnics for pure enjoyment

p_104

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EDI T OR IN CHIEF

Heidi Rambo Centrella

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Managing Editor T im At en

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Senior Editor Dav id Dor se y

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Digit al Editor A dam Regan

Phone: 239.498.8501

Digit al Dir ec tor Mel v in V igo

gulfshorebusiness.com info@gulfshorebusiness.com

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Change of address Go to gulfshorebusiness.com or call 239.498.8501, or email subscriptions@gulfshorebusiness.com.

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M A RK E T ING

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Contact Us Please send all correspondence to: Gulfshore Business

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Volume 26/Number 11, November, Gulfshore Business (ISSN 1935-8199), is published 12 times a year by Gulfshore Life Media, 26101 Tamiami Trail, Bonita Springs, FL 34134. Subscriptions are free to qualified individuals residing in the United States. For customer service inquiries or to change your address by providing both the old and new addresses, contact: Gulfshore Business, 26101 Tamiami Trail, Bonita Springs, FL 34134. Telephone (239) 498-8501 or email subscriptions@gulfshorebusiness.com. Periodicals postage paid at Naples, FL, and at additional mailing offices. Copyright 2021 by Gulfshore Life Media. No part of this publication may be reproduced without written permission from the publisher. Unsolicited manuscripts without return postage will not be returned. DISCLAIMER: Advertisements in the publication do not constitute an offer for sale in states where prohibited or restricted by law. P O S T M A S T E R : S e n d a d d r e s s c h a n g e s t o G u l f s h o r e B u s i n e s s , 2 6 1 0 1 Ta m i a m i Tr a i l , B o n i t a S p r i n g s , F L 3 4 1 3 4 .

G U L F S H O R E B U S I N E S S N O V E M B E R 2021 7


from the editor. NOVEMBER 2021

other local efforts. Beginning on page 32, learn more about the ways in which Floridians are banding together to make

Developments by Sea and Sky

needed changes. We have a lot of activity above us, as well. Taking to the skies, we’re seeing more air travel into Southwest Florida, leading to eight of our regional airports expanding and receiving upgrades with no slowdown in sight. According to 2020 U.S. Census Bureau data, Lee County is HEIDI RAMBO CENTRELLA

the fifth-fastest growing county in the

EDITOR IN CHIEF

nation, while Lee, Collier and Charlotte

As a child and well into my adolescence, I dreamed

counties together gained more than

of studying oceanography or becoming a marine

220,000 residents between 2010 and

biologist. I felt at one with the water. I still do. Alas,

2020. The Lee County Board of Port

sea studies were not in the cards for me: Living in a

Commissioners recently approved a

landlocked state didn’t provide the opportunities

$331 million Terminal Expansion Proj-

required to pursue such a field. But now, living

ect at RSW. The airport set monthly re-

here in Southwest Florida for going on two years,

cords for passengers in May, June, July

I certainly feel more at home than ever—the vast

and August, surpassing pre-pandem-

waters, the stable weather, life under the sea. All

ic numbers. It also added several new

of it feels truly natural to me, although I’ve never

flights, three of which are to West Coast

before lived in a coastal community.

cities (pg. 44).

But the alarms are sounding as we’re learning

As November begins the holidays with

more about rising sea levels and climate change.

an overarching theme of gratitude, we at

With current projections estimating that seas are

Gulfshore Business are sincerely thank-

rising up to 3.5 inches per year—and rapidly ac-

ful for the opportunity to continue to

celerating—nothing and no one is immune. Our

bring you Southwest Florida’s best view

ecosystem is threatened, our sea life is threatened, our businesses are threatened. According to models developed by Florida-based scientists, all of Southwest Florida could be submerged in less than 100 years. However, our communities

p.32 WATER WORLD Set for threat of rising sea levels

of business. We hope you’ll be inspired by our Companies That Care feature (pg. 54) to find ways you can give back to our vibrant community during this time of giving thanks. We seek to close 2021 on a

are taking important steps in preparing for sea

high note, and make a smooth transition

level rise and climate change through the South-

into what we hope will be a brighter and

west Florida Regional Resiliency Compact and

more successful new year. Thank you.

8 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

gulfshorebusiness.com


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OCTOBER 2018 GULFSHORE LIFE

2



p_22 Bubbles Mobile Bar makes occasions special

TakeNote MOOD BOARD | SPACES | MAKERS | CREATIVES | BOOKMARK

Courtesy Narrative Coffee Roasters

TRENDLINE | ECONOMIC COMMENTARY

Expanding the Narrative PERFECT VIBE FOR COFFEE SHOP p_14 By Melanie Pagan


TakeNote

NOVEMBER 2021

MOOD BOARD

By James Raia

Fit to Be Tied IN PRAISE OF GENTLEMEN’S NECKWEAR Knit In the early James Bond movies, Sean Connery as Agent 007 wore knit ties. He may have taken a style tip from Cary Grant, who also wore a necktie as a debonair leading man in several movies. With their textured look, knit ties make a visual statement; pick one in a color that accentuates a color in your shirt, suit or pocket square. Knit ties are versatile, but no more so than a silk dot tie with contrasting reverse colors. $95 mausandhoffman.com

Roman legionaries in the first century did wear swatches of cloth loosely resembling neckties to keep warm. And Croatian military officers fancied decorative silk cloths during the Thirty Years’ War in the 17th century as rank identification. But the modern tie shout-out goes to Jesse Langsdorf. A banker in New York, Langsdorf developed a style of cutting fabric on an angle to wear as a new-styled tie. It was 1924 and in the near-century since, the men’s (and women’s) necktie has remained much the same. But there’s one massive caveat: Changes to neckwear never stop. Wider ties? Thinner ties? What of length contrasting stripes or geometric patterns—does paisley

but without going too far [so] that they are

still work? And there’s the ongoing great fashion debate

a distraction. We want them in ties, but we

of redundancy: What’s the proper way to tie a tie among

don’t want statement ties.”

the hundreds of conventional and bizarre options?

Not everyone agrees. Billy Maus, of the

Carolynn Grimes, president at Transform Media &

longstanding retail business Maus and

Image in Palm Beach Gardens, has helped people dress

Hoffman in Naples, believes ties are passe.

for their broadcast careers, business meetings and

He doesn’t like it, but it’s the way it is.

weddings in Florida and nationally. When proper attire

“Trending is no ties,” Maus says. “Trending is

is required in any situation, she doesn’t talk subtly well.

open collars and pocket squares. As far as tie

“I want clients to be in style but not overly trendy,” the

patterns, it’s all over the place. As far as tie

former television broadcaster says. “It’s to look the part

knots, people tie tight ones, people tie loose

1 2 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

gulfshorebusiness.com

Courtesy Maus & Hoffman, Nordstrom, Mondouomo, Ferragamo

and choice of material and color? Monochromatic or


Monochromatic

Striped

Patterns

A classic monochromatic silk tie? Canali of Italy dates to the 1930s and is known for its impeccable craftsmanship. Navy blue is the go-to color and maybe the most versatile. But Canali offers many colors, including single colors with microdots or geometric patterns. $160 nordstrom.com

With a nod to the British military, a striped tie is simultaneously as traditional and cool as it gets. A British regimental striped tie is the quintessential piece of neckwear. The stripes extend from the wearer’s left shoulder to right waist. The American Regimental Stripe, Universal Stripe, Repp Stripe and Skinny Stripes are all variations of a classy theme. $148-$185 mondouomo.com

Diane Keaton may have rekindled women’s fashion ties in the 1977 film Annie Hall , but the trend remains nearly 45 years later. Classic business options mirror men’s styles and vice versa. The wide white polka-dot navy tie Keaton wore after her tennis match with Woody Allen still works. And so does any tie by Salvatore Ferragamo. The silk Beetle, Elephant and Seal prints are available in multiple colors and widths. The patterns all pop. $180 ferragamo.com

ones. You have the full Windsor, but there’s

top of a belt buckle, and it should always be

not enough tie to tie a full Windsor anymore.”

longer than the back half of a tie.

Grimes understands, but she believes

Dozens of tie knots are available, with

ties still represent proper attire in business

the Shelby or Pratt better choices than a

and social occasions. A contrasting tie and

half-Windsor for a more triangular look

shirt work best for television anchors. A

and versatility with a button-down, spread

shirt and tie of the same color work well on

or semi-spread collar. And, of course,

other occasions.

coordinating the proper suit, shirt, tie and

Thin men can wear thinner ties. Heavier

knot can be challenging. These four ties are

men look best in wider ties. The tip of the

fine choices that make the task easier for

widest front section should extend to the

men and women.

G U L F S H O R E B U S I N E S S N O V E M B E R 2021 1 3


TakeNote

NOVEMBER 2021

S PA C E S

By Melanie Pagan

Expanding the Narrative CAREFULLY DESIGNED SPACE FOR A LOCAL COFFEE SHOP’S EXPANSION

Coffee roasting is a delicate art, which customers can witness while enjoying a fresh cup at Narrative Coffee Roasters’ latest location. Caleb MacPherson and business partner William Diaz-Garcia opened the company’s second spot in July at 1103 Central Ave. in downtown Naples. Narrative previously roasted its coffee offsite in a Lee County warehouse; the new location features a glass divider between the cafe and roasting area, where homebrewing classes can be held. “One of our goals in both shops is to bring more transparency to what we do, and oftentimes, there’s not a lot of transparency to where your coffee comes from and who has grown it,” MacPherson says. “We wanted the design aspect to reflect that transparency.”

AN INTENTIONAL DESIGN Narrative Coffee Roasters’ new location, tures a roasting area where homebrewing classes can be held.

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gulfshorebusiness.com

Courtesy Narrative Coffee Roaster

1103 Central Ave. in downtown Naples, fea-


The longer the visit, the more careful details cus-

so people would wonder what was there before us,”

tomers are bound to notice, from the whitewashed,

MacPherson says. For the record, the lot was previ-

hand-laid brick walls to the floating black quartz bar.

ously home to Naples Daily News before it relocated to

Or the solid brass Narrative stylus logo poured into the

North Naples in 2009.

concrete floor of the brand-new building. “We wanted

With a sharp vision in mind, MacPherson said he

to somehow create an open and inviting space that was

and Diaz-Garcia handled much of the design them-

also modern but had a high-end, almost lived-in vibe,

selves. “We just set a goal for what we wanted the G U L F S H O R E B U S I N E S S N O V E M B E R 2021 1 5


TakeNote S PA C E S

LIVED-IN VIBE The new space boasts a neighborhood gathering feel with

overall space to look like, and every finish in there

worked best,” MacPherson says. The second loca-

had to somehow point toward that goal. If it didn’t,

tion offers a similar, homey vibe, with lots of natural

it got cut,” he says.

light, cozy seating areas and lush hanging and potted

MacPherson and Diaz-Garcia opened the first

plants. “This spot, over on [Central Avenue], feels a

Narrative Coffee Roasters at 9106 Strada Place

lot more like a neighborhood gathering space than a

in Mercato on June 4, 2020, to bring a new type

coffee shop, which we really envisioned in the begin-

of gathering spot to Naples. “It really came from

ning,” he says.

a desire to see spaces in our community where

Narrative Coffee Roasters may include more loca-

people could gather and share life, and it just so

tions in the future, MacPherson said. “But we don’t

happens that coffee seemed to be the vehicle that

have any leases signed yet.”

Register your company for the Gulfshore Business Best Places to Work in Southwest Florida 2022 Awards.

gulfshorebusiness.com/bestplacestowork

The Best Places to Work Awards honor companies who rank highest in employee satisfaction.

Winners will be recognized in the June 2022 issue of Gulfshore Business For more information and to register please go to gulfshorebusiness.com/bestplacestowork

REGISTRATION DEADLINE: December 10th

gulfshorebusiness.com/bestplacestowork

Love Your Company?

Courtesy Narrative Coffee Roaster

natural light, cozy seating areas and lush plants.


WHAT ELSE IS NEW AT NARRATIVE?

Narrative Coffee Roasters launched a new cold brew coffee in September, which is canned at its Central Avenue facility and available at both Naples shops. Narrative Coffee Roasters 1103 Central Ave., Naples 239.631.2061 narrativecoffeeroasters.com ai163294012938_11815 Gulfshore Business.pdf

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TakeNote

NOVEMBER 2021

MAKERS

B y J u s t i n P a p ro c k i

Playing It Safe MARK GABEL’S PIVOT TO CUSTOM SECURITY Turns out, luxury homes need lux-

became all day, every day. Mark Gabel

ury safes. Safe and Sound can refur-

did locksmith work to “support my

bish an existing safe with fresh paint

Safe and Sound, is

addiction to martial arts,” he now says

and shelving, or create a fully custom

booming in Naples

with a laugh. But the locksmithing

safe to fit the space needed. Safe room

because luxury homes

expanded into a custom safe and safe-

design has also been popular. Gabel

need luxury safes and

room business called Safe and Sound.

works with an Italian door manufac-

Now, in addition to a warehouse, he’s

turer that produces bulletproof doors

opened a new showroom along Tami-

that also look stylish. He can create a

ami Trail in Naples, as his business

separate room as your safe room, or

has been booming during the pan-

secure a bedroom with heavy-duty

demic. “Everything took off,” he says.

doors, walls and windows. “Most peo-

“People started looking around and

ple won’t even be able to tell if it’s fully

thinking about what they needed.”

bulletproof,” he says.

LOCKING IN SUCCESS Mark Gabel’s expanding business,

safe rooms.

Vanessa Rogers

Initially, it was just a day job. Then it

G U L F S H O R E B U S I N E S S N O V E M B E R 2021 1 9


TakeNote MAKERS

“IT GI VE S P E OPLE P E ACE OF MI ND.” —Mark Gabel

2 0 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

gulfshorebusiness.com


HOME SECURITY Safe and Sound owner Mark Gabel took classes in safecracking so

Vanessa Rogers

he could learn how to create impenetrable safes.

The Naples native has come a long way since

ents concerned with personal security. The panic

starting in 2008. A serious bout with the flu a few

rooms evolved from there. “It gives people peace

years later caused him to step back from martial

of mind,” he says.

arts, but it forced him to focus more on his busi-

He hasn’t practiced martial arts in a couple of

ness. He continued with locksmith work, but he

years, but says the discipline and mindset he de-

had developed an interest in safecracking, even

veloped during those years always comes in handy

taking classes on how to break into the suppos-

when running a business. If anything, he takes

edly impenetrable. That led to creating his own

competition and challenges head-on. “I’m always

safes. It opened a new market for him: Wealthy cli-

ready for a fight,” he says.

G U L F S H O R E B U S I N E S S N O V E M B E R 2021 2 1


TakeNote

NOVEMBER 2021

C R E AT I V E S

By Melanie Pagan

Making the Occasion Speciale SAY ‘CIN CIN!’ TO BUBBLES MOBILE BAR

A good party host knows it’s not just

Florida since launching in 2019, said owner Patti Genko. “They put

about what drinks are served but how

the ‘wow’ factor in the event at first glance,” she says. “It’s adorable,

they are served. Perhaps that’s why

and they really remember that little unique prop from when they

a range of luxury clients—from real

walked in the door.”

estate agents with million-dollar list-

Even in a luxury car market like Southwest Florida, the vintage ve-

ings to corporate clients and wedding

hicles that make up Bubbles Mobile Bar aren’t seen every day. Genko

planners—have called upon Bubbles

and her husband, Scott Beddome, purchased the two 1960s Italian

Mobile Bar to pour at their parties.

three-wheel scooter trucks for their quintessential design, then up-

The two tiny Italian three-wheel

graded them to bars on wheels with the help of local vendors. They

scooter trucks have been hired for

were built with Florida vernacular in mind and feature cabana-style

nearly 100 events across Southwest

cantilevered roofs, Genko said. “It made us feel good that the money went back into the community to help support other businesses and craftsmen,” she adds. At 9.5 feet long, the “Bianca,” an all-white 1965 Innocenti Lambro 200, is a popular prop at weddings and features an exotic Pompeii quartz countertop. The 8.5-foot-long “Paolo,” a teal blue 1963 Piaggio Ape, has a classic Florida feel, with a striped cabana top and live-edge cypress wood countertop. Both are just 5 feet tall and wide and are as “We can serve over 200 glasses per hour per tapper,” Genko says. Clients can choose from Bubbles’ prosecco, Spanish rosé or pinot grigio, or request other drinks to be served on tap or bottle. “We work

2 2 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

gulfshorebusiness.com

Vanessa Rogers

functional as they are fun.


Courtesy Bubbles Mobile Bar

LIFE OF THE PARTY The memorable Bubbles Mobile Bar vehicles make special events such as weddings extra special.

G U L F S H O R E B U S I N E S S N O V E M B E R 2021 2 3


Courtesy Bubbles Mobile Bar , Vanessa Rogers

This spring Gulfshore Business will recognize the achievements of

10 Remarkable Business Women

gulfshorebusiness.com/womeninbusiness

who are making their mark in Southwest Florida. These women are business owners and/or senior level executives who have mastered their business.

Nominate a remarkable woman that you know!

Winners will be recognized in the May 2022 issue of Gulfshore Business

For more information and to register please go to gulfshorebusiness.com/womeninbusiness

NOMINATION DEADLINE: December 3rd

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gulfshorebusiness.com

gulfshorebusiness.com/womeninbusiness

WOMEN IN


REIGNING POUR Patti Genko, right, and her husband, Scott Beddome, bring a unique and memorable element to events with their Bubbles Mobile Bar.

best as a welcome drink for an event or cocktail party for a reception.” The vintage three-wheel Italian scooter trucks light up at night and

Bubbles Mobile Bar

provide music with speakers. Genko, a voice actor and public relations

bubblesmobilebar.com

specialist, said she likes to add flower arrangements, photos or flyers to the scooter trucks, depending on the event. After all, she and Beddome started the business to add a unique and memorable element to area gatherings. “One of the reasons we do this is because we really enjoy working with people and bringing something extraordinary to their events,” she says. “I just feel like it’s got a really special place here in

Vanessa Rogers

Southwest Florida and can add something really unexpected.”

GENTLE’MEN AGAINST DOMESTIC VIOLENCE Vanessa Rogers

©

11th Annual Men’s Event 4:30 pm, January 13, 2022 Grey Oaks Country Club Tickets $250 Tickets/Sponsorships available online at naplesshelter.org/tailgate or by calling Jan Fernandez at 239-775-3862 ext. 235


TakeNote

NOVEMBER 2021

BOOKMARK

RALPH READS

Governmental Ups and Downs EXPLORING MOMENTS OF DECISION AND A MASSIVE MISSED OPPORTUNITY This month’s column has good news and bad news regarding our federal government. Let’s start with the good news. There has been much RALPH STAYER, an avid reader and former CEO of Johnsonville

written about the decision to use the atomic bomb to end World War II, much of which focuses on the development of the bomb. Chris Wallace’s book Countdown 1945 takes a different tack. This

Sausage, leads a

is the story of President Harry Truman’s delib-

book club in Naples

erations culminating in his decision to drop the

with about a dozen

bomb, and the pilots and engineers who had to

other high-power

learn how to deliver it successfully and not get

friends. The group

blown out of the sky while doing it.

only reads non-fiction as a way to keep learning and sharpening the mind. Every month, Stayer shares the latest page-turners earning a permanent spot on his ever-expanding bookshelves.

Truman became president on April 12, 1945, the day President Roosevelt died. He had no prior knowledge of the Manhattan Project to develop the atomic bomb. He was told about it by Harry Stimson shortly after he was sworn in as president, 116 days before the bomb was dropped on Hiroshima. Truman’s decision regarding the bomb was complicated by conflicting opinions regarding the morality of using it where many civilians would be killed and many advisors’ belief that the bomb would be a dud. Wallace’s narrative makes clear how much Truman struggled

2 6 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

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with this decision. He kept hedging his bets and authorized preparations for a land invasion of Japan in addition to the Manhattan Project. While Truman was deciding, work went forward on the bombing procedures. There were many questions to be answered. Who should fly the plane? Who should be the bombardier? What city should be targeted? What should we tell the world afterward? Should we warn the Japanese in advance and give them the opportunity to surrender? Wallace takes us inside those deliberations and puts us into the minds of those decision makers. This is page-turning writing about one of the most significant events in world history. We are fortunate that our leaders decided to bring in a journalist, William Laurence, to document the process. They swore him to secrecy and gave him full access. Much of our understanding of Aug. 6, 1945, comes from his accounts. Can you imagine that happening in our current political climate? The previous book described government at its best. Now for the bad news. The Premonition: A Pandemic Story by Michael Lewis provides the reader a stark contrast to the previous example. The United States had everything it

Courtesy Simon & Schuster, W. W. Norton & Company

needed to prevent the pandemic from getting a foothold in this country. COVID-19 started on the west coast in Febru-

try and the CDC prevented the early widespread rap-

ary of 2020. The first cases raised the suspicions of Chari-

id testing that was available. You will also learn how

ty Dean, the Chief Health Officer of Santa Barbara County.

the CDC has devolved from an exemplary organiza-

Lewis names the people who understood early on what was

tion to a political organization incapable of leading a

happening and what needed to be done to prevent hundreds

proactive attack against the disease. The pity is that

of thousands of deaths. You will read about selfless, dedicat-

there were people five to seven levels down in every

ed, heroic people in this book who risked their careers fight-

one of these organizations who knew what to do, but

ing to stem the tide of this pandemic.

they were hamstrung from preventing the disaster.

You will also read about how many barriers they encoun-

The attack on Pearl Harbor left our country in dis-

tered in the health care system and federal and local gov-

array for some time before we got onto a war footing

ernments. The book’s flyleaf lays the blame squarely on the

and came together to defeat our enemies. People and

Trump administration. That is a gross misstatement and is

agencies stumbled over themselves, not unlike what

inconsistent with the content of this book. There is more

happened in the early stages of the pandemic. The

than enough blame to go around. You will read about gov-

important point of this book is that there are lessons

ernors who dithered instead of making the right decision,

to be learned from this tragedy. We have the tools.

government agencies and bureaucrats more concerned

We need to use those lessons to reorganize and pre-

about protecting their power and image than protecting the

vent this from happening again.

American people. You will learn how the health care indusG U L F S H O R E B U S I N E S S N O V E M B E R 2021 2 7


TakeNote

NOVEMBER 2021

TRENDLINE

B y J u s t i n P a p ro c k i

Building Back

Metro area

SWFL’S ECONOMIC REBOUND IN PROGRESS

Nort h Port -Sarasot a- Brade nton Port St . Lucie Naple s- Marco Island

The U.S. economy bounced back in the first half of this

Jacksonville

year, with the Sunshine State benefiting greatly from that

Orlando- Kissimme e -Sanford

rebound. According to a study by accounting software

Cape Coral- Fort Mye rs

company Stessa, 10 Florida metro areas ranked among

Se bast ian-Ve ro Be ach

the top 30 cities that saw the most economic growth.

Punt a G orda

The company came up with the rankings by looking at

Cre st vie w- Fort Walt on Be ach-Destin

employment rates, home sales and building permits issued

Tampa-St . Pe t e rsburg- Cle arwater

per capita. The state as a whole had the second fastest-growing economy in the nation, behind only Utah. A big reason for that was the recent construction boom. Florida had the fifth highest rate of housing permits issued (a monthly average of 79 per 100,000 residents) in the country. Much of the growth was happening along the Gulf Coast.

Getty

* per 100,000 residents

2 8 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

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C hange in total em ploy m en t

Un employment rate

Average monthly building permits*

Average monthly home sales*

1. 8%

4.2%

15 9

315

2 .7%

4.8%

123

25 2

0 . 5%

3.7%

137

46 2

0 . 8%

4.2%

127

19 1

2 . 8%

5.4%

84

173

0 . 8%

4.6%

122

341

1.7%

5.1%

65

302

0 . 6%

4.7%

143

378

-0 . 8%

3.6%

131

387

1. 0 %

4.6%

75

19 3

G U L F S H O R E B U S I N E S S N O V E M B E R 2021 2 9


TakeNote E C O N O M I C C O M M E N TA R Y

NOVEMBER 2021 B y V i c t o r V. C l a a r

What Should Caring Businesses Care About? ALLOCATING RESOURCES TO BEST EFFECT Businesses have strong incentives to treat others well. Think first about how a business serves customers. A business will never succeed if it’s not relentlessly thinking about how to care for existing and future customers even more effectively than it or its competitors do currently. Many new ventures fail because they ignore one simple requirement: Any entrepreneurial act must be preceded by a visionary grasp of what’s needed—sometimes before others realize it

bered only as the “case studies” business students review

themselves. NYU economist Israel Kirzner’s entire career

when learning what not to do. Just as a firm needs to care for customers, a firm also

This fact should drive every act taken by a business. Any

needs to care for its talent. Economists understand this

viable business must (1) perceive unmet needs, (2) imagine

well: Economic models called “efficiency wage” models

creative ways to address such needs, then (3) sort out how

remind us that treating workers better than the minimum

to address those needs in a way that keeps costs sufficient-

necessary to attract them pays off over the longer term by

ly low so that customers will be happy to accept the price

(1) increasing productivity, (2) reducing costly turnover

offered. If a business cannot see what’s needed, it fails. If it

costs of searching, hiring or training and (3) improving the

cannot address that need, it fails. And if it cannot contain

overall quality of the applicant pool. When everyone knows

costs, it fails—even if the idea is brilliant.

you treat your team better than anyone else in the same in-

In short, businesses have an obligation to treat custom-

dustry, new applicants will be attracted to you—and current

ers well. And it really is an obligation: If businesses ignore,

staff won’t want to mess it up!—because everyone knows the

overlook or forget that truth, they’re toast … and remem-

grass is browner on the outside.

3 0 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

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Courtesy FGCU James Greco

has focused on this entrepreneurial vision.


the likely value proposition for the customer. Caring for customers requires being accountable to them. And that requires containing costs. In 1970, economist and Nobel laureate Milton Friedman considered, in a New York Times Magazine essay, whether it’s appropriate for a business to incur costs to pursue social concerns beyond those dictated by the simultaneous necessities of offering value to customers while also rewarding workers well. In short, Friedman argued that when a business spends money on something not directly related to busiBUSINESS BASICS

ness operations, it results in either higher prices for con-

Victor V. Claar says the most caring things businesses can

sumers or smaller payments to its workforce. That is,

do is serve customers well and treat workers well.

corporate social caring can restrict a firm’s ability to care for those to whom it has a more primary responsibility. If this is true, and basic accounting suggests it is,

For a firm, then, it might be “efficient” to pay more than the minimum. Or to offer slightly better benefits than others.

then perhaps the most caring things our businesses here in SWFL can do is serve customers well and treat

But notice that there is a tension here for the successful man-

workers well, too. When firms do, each of us has more

ager: The employer, which needs to treat workers well, also

money in our pockets to engage personally in even

needs to contain costs sufficiently to make the value proposi-

more charitable giving of our own, which is something

tion it offers clients worthwhile. While it’s true a firm might lose

to be thankful for.

good workers if it pays too little, it risks losing customers if it pays more than necessary to keep their team members happier

Victor V. Claar is associate professor of economics

than in their next-best option.

in Florida Gulf Coast University’s Lutgert College of

The same is true with other costs, whether they are adver-

Business, where he holds the BB&T Professorship in

tising, warehousing, shipping or regulatory compliance costs.

Free Enterprise. He also serves on the Research Advi-

Any increase in costs—even for compelling reasons—reduces

sory Council of the James Madison Institute. G U L F S H O R E B U S I N E S S N O V E M B E R 2021 3 1


GGetty


GULFSHORE BUSINESS P A G E 33

WATER WORLD How businesses, stakeholders By Artis Henderson

grapple with the threat of rising sea levels


WATER WORLD GULFSHORE BUSINESS P A G E 34

THE TIDE IS RISING

The Marco Island Center for the Arts sits precariously close to water on all sides. To the north and east are canals, and to the south is Caxambas Pass. The Gulf of Mexico looms to the west, flat and vast. If an especially high storm surge were to sweep across the island, saltwater would flood the center’s galleries and corridors. Like all of Southwest Florida, it trembles before the power of the tides. In 2022, the Marco Island Center for the Arts will seal a time capsule that’s intended to remain unopened for the next 50 years. The capsule will contain present-day newspapers, menus from local restaurants, photographs, handmade pieces of art, even a replica of the Marco Cat. The center also has asked schoolchildren to contribute drawings for the capsule following the theme “What will the world look like in 50 years?” A surprising number of the pictures show people living beneath the sea. Although the center’s executive director, Hyla Crane, is enthusiastic about the time capsule, she’s worried that the Center for the Arts won’t be around to unseal it. In fact, she’s not sure any part of Marco Island will still be here in 50 years. “When we think about the time capsule, we think about projecting the voices of the community into the future,” Crane says. “But none of it’s going to matter if all of this is underwater.” 3 4 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

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“We share this common thread. It should be galvanizing to all of us to figure out how to respond.”

Getty, Audubon Florid

— Halle Goldstein, conservation organizer, Audubon Florida

RISING CONCERN The effects of climate change are projected to be felt in South Florida, where some cities have begun installing pumps or building up seawalls in an effort to combat the rising oceans.

G U L F S H O R E B U S I N E S S N O V E M B E R 2021 3 5


WATER WORLD

Rising sea levels are a tangible threat to this area. Every indus-

try is affected, from builders to insurance companies to nonprofits. Current projections estimate that seas are rising between 2.5 and 3.5 inches per year. And that rate is accelerating. According to models developed by Florida-based scientists, all of Southwest Florida could be submerged in less than 100 years. TA K I N G A C T I O N : T H E S O U T H W E S T F L O R I D A R E G I O N A L R E S I L I E N CY C O M PAC T In April 2021, Collier County took an important step in preparing for sea level rise and climate change. It unanimously recommended to approve membership in the Southwest Florida Regional Resilien-

“We don’t have to go that far back to remember Hurricane Irma and what storms can do to our coastline. In this area, water can be truly devastating. This is a reality we need to start planning for now. It’s not something we can put off forthe future.”

cy Compact, a project spearheaded by Michael Savarese, professor of marine and earth sciences at the Water School at Florida Gulf Coast University, and supported by Audubon Florida and its allied Southwest Florida chapters. By signing the compact, Collier County joined 13 other jurisdictions across coastal Southwest Florida: Collier County, Lee County, Charlotte County, city of Punta Gorda, city of Sanibel, city of Fort Myers, city of Cape Coral, town of Fort Myers Beach, village of Es-

WAVE ACTION Florida has witnessed the powerful effects of storm surge during a hurricane or tropical storm.

— Jack Wert, retired director of Naples, Marco Island, Everglades Convention & Visitors Bureau

3 6 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

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GULFSHORE BUSINESS P A G E 37

ACUNE: A DECISION-SUPPORT TOOL tero, city of Bonita Springs, Captiva Erosion Prevention District, city of Naples, city of Everglades

The first step in

Horizon disaster. ACUNE

combating the ef-

is specifically designed

fects of sea level rise

to assist Collier Coun-

is awareness. That’s

ty and its cities. Its

why researchers at

developers are exploring

Florida Gulf Coast

other funding efforts to

University and the

expand the model to the

dustries and environmentalists. “Agriculture, tour-

University of Florida

entire Southwest

ism, real estate, construction, the service industry,

have come together

Florida region.

wildlife, birds—all of it is affected by sea level rise,

to develop a web-

storms and climate change. We share this common

based interactive

Collier County,” says

thread. It should be galvanizing to all of us to figure

tool that will help

Michael Savarese of the

decision makers un-

Water School at Florida

derstand the chal-

Gulf Coast University.

lenges facing coastal

“It will allow stakehold-

communities. The

ers to determine where

tool is named ACUNE,

vulnerabilities sit in the

an acronym for the

future, and then hope-

project’s aims—Ad-

fully adaptively plan to

aptation of Coastal

make changes.”

and city of Marco Island. “With the consequences of inaction becoming increasingly clear, this comes not a moment too soon,” says Halle Goldstein, who leads Audubon's work on climate issues in Southwest Florida. Goldstein points to the shared interests of both local in-

out how to respond.” Goldstein and her Audubon colleagues hope the compact will launch an important discussion about climate change, one in which many area businesses are reluctant to engage. “This is not a partisan issue,” she says. “It’s a societal issue, especially in places like coastal Southwest Florida. We’re going to have to contend with this, whether people want to acknowledge it or not. We have to

Urban and Natural

Using the ACUNE

Ecosystems. It mod-

model, Savarese be-

els how sea level rise

lieves that if sea level

Importantly, the compact comes with a very

and storminess will

rise takes a turn for the

practical upside. Earlier this year the state of Flor-

affect Collier Coun-

worst—and humans con-

ida passed the Flooding and Sea Level Rise Resil-

ty at three points in

tinue with business as

ience bill, which requires a statewide assessment

the future—2030,

usual—then by 2100, the

2060 and 2100. For

seas surrounding South-

each time point, the

west Florida will have

model gives three

risen by 6 to 8 feet. “An

estimates of sea

eight-foot rise in sea

level rise rates. The

level is a game chang-

project was funded

er,” Savarese says. “The

by the National Oce-

vast majority of Florida

anic and Atmospheric

would be underwater.”

have this conversation.”

of flood vulnerability and sea level rise. At the same time, the state also passed Senate Bill 2514, which created the Resilient Florida Trust Fund. The fund will pay for the assessments and provide infraCourtesy Naples, Marco Island, Everglades Convention and Visitors Bureau, Getty

“This is a big deal for

structure to combat the effects of sea level rise in vulnerable areas. Both Audubon and FGCU’s Savarese believe local governments will have a greater ability to leverage that funding if they’re banded together. According

Administration with money provided by

to Brad Cornell, Southwest Florida Policy Associ-

the federal RESTORE

ate for Audubon Florida and Audubon Western Ev-

Act, monies collected

erglades, that’s one reason the Resiliency Compact

as part of British Pe-

has received unanimous support. “Money is a great

troleum’s settlement

motivator,” Cornell says.

from the Deepwater

G U L F S H O R E B U S I N E S S N O V E M B E R 2021 3 7


WATER WORLD GULFSHORE BUSINESS P A G E 38

“Money is a great motivator.” — Brad Cornell, Southwest Florida Policy Associate for Audubon Florida and Audubon Western Everglades

A PERFECT STORM

3 8 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

Courtesy David Korte, Getty

The threat to local businesses doesn’t just come from sea level rise; it’s sea level rise combined with increased hurricanes. Warming oceans create more intense storms. These storms build more rapidly, travel more slowly and pack more precipitation than storms of the past. “By itself, sea level rise is a problem that has to be dealt with, but won’t wipe out a community overnight,” FGCU’s Savarese says. “But put an intense storm on top of higher sea levels, and it creates an immediate and devastating blow. These are the impacts that businesses need to pay close attention to.” A frightening scenario: Take a sea level that’s a foot higher than it is today. Imagine a hurricane hits at high tide, which adds an additional 3 feet. Then put a 5-foot storm surge on top of that and 3 feet of waves. Suddenly, there’s a 12-foothigh wall of water bearing down. “Your businesses on Fifth Avenue are about 3 feet above sea level,” Savarese says. “That’s a difficult proposition.”

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SHORE ENOUGH The gradual erosion of Florida's coast is a natural occurrence.

G U L F S H O R E B U S I N E S S N O V E M B E R 2021 3 9


WATER WORLD DOUBLE JEOPARDY

The threat to local businesses doesn't just come from sea-level rise, but from sea-level rise combined with

increased hurricane activity, says Dr. Michael Savarese, right, of FGCU.

HOW SEA-LEVEL RISE COULD AFFECT SOUTH FLORIDA IN 2100 SOURCE: CLIMATE CENTRAL

FORT MYERS

FORT MYERS

NAPLES

NAPLES MIAMI

If the global temperature rises 2 o C

4 0 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

If the global temperature rises 4 o C

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GULFSHORE BUSINESS

HIGH-WATER MARK:

P A G E 41

THE PROHIBITIVE COST OF INSURANCE The financial dan-

running a business,

ic storms. What’s

gers of sea level rise

the long-term effects

worse, some proper-

extend beyond the

of sea level rise and

ty owners can’t get

threat of flooded

increased storms on

insured at all, at any

streets. “As a finance

insurance premiums

price. “The storms

person, I think first

may ultimately deter

are getting stronger,

of the insurance

business owners

and so many insur-

implications,” says

from investing here.

ance carriers are

Shelton Weeks, the

“When we think about

changing their guide-

Lucas Professor of

our pathway forward

lines or backing out

Real Estate at FGCU

as a region, we have

of Florida altogeth-

and director of the

to think about what

er.” Lehman says.

university’s Lucas

we can do to mitigate

“They don’t want to

Institute for Real

the losses associated

carry the risk.”

Estate Development

with flooding,” Weeks

and Finance. “If we

says. “What can we

becoming increas-

continue to see ris-

do to make sure that

ingly reluctant to

ing water levels and

the businesses here

give out loans on

more extreme flood-

can still afford to get

properties with high

ing, then the cost

their insurance?”

insurance rates.

associated with flood

This is a question

Extreme flood premi-

insurance is going to

Tiffany Lehman con-

ums top $20,000 per

increase more than it

fronts every day. As

year. Lehman has had

already has.”

founder and pres-

clients who’ve had to

Weeks views these

Courtesy Sinelab, FGCU

MIAMI

Lenders are also

ident of Insurance

pull out of contracts

rising costs as a

Source of Naples,

because they couldn’t

headwind for con-

she’s seen property

get the property

tinued development.

insurance premiums

insured. “It’s really

Though Southwest

increase between

scary,” she says.

Florida has many

15% and 50% over

upsides when it

the last year alone.

comes to starting or

The rate hike comes on the heels of a string of catastroph-

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WITH DANGER COMES INNOVATION: UNDERWATER TURBINES PROVIDE RENEWABLE ENERGY

GULFSHORE BUSINESS P A G E 42

While many see the waters that surround Florida as a threat, some look to the sea as a source of inspiration. On June 1 of last year, OceanBased Perpetual Energy announced a major breakthrough in the world of renewable energy. The Miami-based company, in conjunction with the Southeast National Marine Renewable Energy Center at Florida Atlantic University, made history with its prototypes of underwater turbines that can harness the power of the Gulf Stream. The Gulf Stream is a roughly 50-foot-wide warm-water ocean current that flows from the Gulf of Mexico, around the tip of Florida, along the east coast of the United States and across the Atlantic to Great Britain and Iceland. Unlike other renewable energy sources such as wind and sun, which come and go, the Gulf Stream is relatively steady. It flows at a constant 3 to 5 miles an hour. Last year, OceanBased Perpetual Energy performed a successful test of five prototypes for its undersea turbines. The turbines sat on the ocean floor off the east coast of Florida, 80 feet below the surface. The company’s founder anticipates that, if successful, OceanBased’s turbines will be able to generate enough energy to power millions of homes. But as with all things related to our changing climate, there are no guarantees. A recent study from the Potsdam Institute for Climate Impact Research in Germany warns that the Gulf Stream might be headed toward collapse. Using data on temperature and salinity from the last 150 years, researchers concluded in a report published in the journal Nature Climate Change that there has been “a gradual weakening during the last decades.” This decline might ultimately result in a much-diminished Gulf Stream. Nevertheless, scientists at OceanBased are taking these factors into account and still pressing forward with their project. If the world is to change for the better, it will require bold innovators to take the first brave steps. Underwater turbines may be just what’s needed. 4 2 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

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Getty, Brian Tietz

WATER WORLD “We’ve always had hurricanes down here, but it seems like there’s more and more of them. That’s hard on the farmers. We’ve also seen that raising animals for consumption affects climate change, so we’re transitioning more and more to a plant-based menu. We’re doing our part as much as we possibly can.”

WATERFRONT PROPERTY The iconic Cape Romano dome home in southern Collier County was built on land in 1980 but now is mostly submerged due to erosion.

— Jeff Mitchell, owner and executive chef at The Local restaurant in Naples

G U L F S H O R E B U S I N E S S N O V E M B E R 2021 4 3


Getty

EYES ON

4 4 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

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– A I R PO RTS PR EPA R E FO R M O R E PASSEN GERS, F R EI GHT BY JO HN GUER R A –

THE SKIES G U L F S H O R E B U S I N E S S N O V E M B E R 2021 4 5


Southwest Florida is becoming a sin-

PUNTA GORDA AIRPORT ( PGD )

gle, robust metropolis; residents see

If an airport in Southwest Florida

the evidence in new road construc-

mirrors the region’s growth, it is Pun-

tion, in new apartment and condo-

ta Gorda Airport in Charlotte Coun-

minium developments and in the

ty. Like the five other airports aligned

increasing number of commercial

in a double row from Fort Myers to

airliners in the sky.

Marco Island and inland from La-

In May, the U.S. Census Bureau

Belle northeast to Clewiston, Punta

released the first data from its 2020

Gorda has improved its runways and

Census, which shows Lee County is

expanded its facilities.

the fifth-fastest growing county in

As a sleepy general aviation airport

the nation, while Lee, Collier and

in 2009, PGD recorded 614 landings;

Charlotte counties together gained

in 2019, the airport saw 5,212 land-

more than 220,000 residents be-

ings, the bulk of which were Allegiant

tween 2010 and 2020.

Air 737s. “We’re now up to 50 cities

The growth is expected to contin-

with Allegiant,” says PGD spokesman

ue; the Southwest Florida Economic

Kaley Miller. “With Sun Country Air-

Development Alliance said the re-

lines starting flights to Minneapo-

gion’s population will rise from 1.3

lis-St. Paul Airport in December, we

million to 1.5 million people by 2025.

will have 1.6 million passengers be-

That means the region has to make

Courtesy Naples Airport

PAGE

fore the year is out.”

room for more flights, both commer-

In addition to $295,000 in turn

cial and general aviation, and the sev-

fees in 2017, PGD earned $60,000 in

en area airports are preparing for the

fuel profits from Allegiant’s ground

future, renovating existing facilities

vehicles and received $72,000 in of-

and improving their runways.

fice and hangar revenue from the

DESTINATION DO-OVER

carrier. That has only increased from

Major remodeling work began in

five years ago.

May on the Naples Airport's gen-

Competition is strong among the area’s airports, each of which hopes to attract not only flights with busi-

To make room for more commer-

eral aviation terminal to create a

ness and tourist passengers, but busi-

cial air service, PGD is enlarging its

more memorable entrance to the

nesses willing to lease hangar, ware-

general aviation facilities for more

city.

house and office space.

than 400 Cessnas, Pipers and other

4 6 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

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47

private aircraft. The new General Aviation Center on

14,400-square-foot standalone hangar, which will be lo-

the north side of the airport will house fixed-base op-

cated in the airport’s aviation expansion area on the north

erators, a restaurant and bars, hangars, parking, access

side of the airfield, will serve as a base for transient cus-

road, aircraft ramp, taxiway and taxi-lane improve-

tomers flying in and out of the airport.

ments, Miller said.

Like other SWFL airports, PGD is recovering in the

SchenkelShultz Architecture and Owen-Ames-Kim-

post-COVID economy. When COVID hit in March 2020,

ball Co. have been chosen as the design-build team for

PGD saw 151,783 passengers; in June 2021, passenger

the new fixed-base operator hangar at the airport. The

numbers were at 141,728. G U L F S H O R E B U S I N E S S N O V E M B E R 2021 4 7


PAGE

HOME FIELD Naples Airport is home to corporate aviation, charter aircraft, flight schools, air ambulances and the Civil Air Patrol.

Meanwhile, PGD’s Master Plan identified

schools, medical air transport and charter services. The

runways 15-33 and 4-22 as high-priority proj-

airport’s improvements won the Florida Department of

ects essential to the local economy. By extend-

Transportation’s 2021 Commercial Service Airport Proj-

ing Runway 15-33 to 6,286 feet, PGD can con-

ect of the Year.

tinue to handle 737s as Runway 4-22 is closed for rehabilitation, she said. The Charlotte County Airport Authority’s

SOUTHWEST FLORIDA INTERNATIONAL AIRPORT ( RSW )

innovative project team also incorporated es-

The Lee County Board of Port Commissioners on Sept. 21

sential safety and operational improvements

approved a $331 million Terminal Expansion Project at

to maximize the airfield for all its users, in-

Southwest Florida International Airport that will stream-

cluding general aviation pilots, onsite flight

line security checkpoints, add concession space and in-

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49 crease passenger amenities. The three-year

NAPLES AIRPORT ( APF ) : WELCOME HOME

project was scheduled to begin in October.

A summer 2020 survey of passengers landing at Na-

Southwest Florida International Airport also

ples Airport showed that locals made up more than

came back full thrust after COVID. The Lee

80% of the passengers. “Passengers either owned a

County Port Authority said the airport saw a

home in Naples, were coming to purchase a home or

2,000% rise in passengers between April 2020

had a personal connection to someone in the area,”

and April 2021. That’s why the Transportation

says Naples Airport Authority spokesman Zachary

Security Agency, which provides official passen-

Burch.

ger counts, calls it the top airport in the United States for passenger recovery in 2020. “We have recently added flights to Los Angeles, San Francisco and Seattle that will give SWFL businesses with concerns in Asia excellent connecting service through these West

Naples Airport is improving its general aviation terminal, air traffic control tower and fire station. The airport has a 6,600-foot runway, a 5,000-foot runway, and an 1,850-foot turf runway.

Coast cities,” says Victoria Moreland of the

In May, the 732-acre airport began remodeling its

Lee County Port Authority. “The airport will

general aviation terminal to create a memorable en-

add Frankfurt Airport (FRA) in late March

trance to the city for visitors and residents. It includes

2022 for access to the vast Lufthansa Network

an upgraded lobby, expanded passenger lounge and a

throughout Europe, Asia, Africa and the Middle

marketplace for food and drink. “The remodel will

East. From there, RSW travelers can connect

also improve workspaces for our staff,” Burch says.

throughout the world.” The increased passenger load at the chief-

Courtesy Naples Airport

Like other SWFL airports hoping to compete for a growing market of wealthy general aviation pilots,

The $7.6 million project does not require any tax money; it is paid for by airport revenues, Burch said.

ly seasonal airport puts a significant strain on

The air traffic control tower renovation will mod-

the terminal’s present design of three separate

ernize the tower cab and offices for the controllers,

checkpoints and concourses, Moreland said.

further improving the airport’s already strong safety

The project will configure TSA checkpoints

record, he said.

into 16 lanes. The remodeled terminal will see

The remodeling of the terminal and control tow-

117,000 square feet of new walkways and con-

er follow the opening of the airport’s new Aircraft

cession space.

Rescue and Fire Fighting Station in July 2020. “It’s

Atkins North America Inc. is the consultant

another critical safety project the airport has under-

working on design and planning of the expansion

taken,” Burch says. “Our first responders can respond

project. The construction manager/general con-

to the surrounding communities and reduce response

tractor for the project is Manhattan Construction.

times when it is most needed.” G U L F S H O R E B U S I N E S S N O V E M B E R 2021 4 9


50 MARCO ISLAND EXECUTIVE AIRPORT ( MKY )

PAGE

The two sides entered mediation and

This small, exclusive general aviation airport on Mainsail

reached an agreement on July 23, ac-

Drive in East Naples has a 5,000-foot runway and is home to

cording to an agreement released by the

Fogarty Flying and Silsby Aviation flight school.

Collier County Commission.

Like other Collier County general aviation airports, it does

The agreement requires West Con-

not experience congestion and is “traffic free, yet only min-

struction to pay the county $45,811.82

utes away from the area’s amenities and attractions,” the Col-

in settlement, to be paid in four install-

lier County Airport Authority boasts.

ments in 30 days, started Sept. 14.

Airport officials said there is a 22-year waiting list for han-

In all, the county made a good deal,

gar space. “Right now, we have private development going

Commissioner Rick LoCastro said. “The

on,” says Andrew Bennet, executive airport manager, Collier

county received the benefit of a brand-

County Airport Authority. “An individual building a variety

new, FDOT award-winning terminal, at

of private-use hangars to serve corporate fliers. We’re also

a total contract price for $8.8 million,”

building a transient hangar for aircraft that are not usually

LoCastro says.

based at the airport.”

At least $7 million of the $8.8 million

The executive airport has run into timeline problems with

came through grant funding, LoCastro

its new 16,500-square-foot executive terminal, although it

said. “After the reimbursement of the

opened to positive reviews in March. The county sued the

grant funds, the county’s estimated 20%

builder of the terminal, West Construction, and its insurance

local contribution is $1.8 million.”

company, Philadelphia Indemnity, alleging the firms created

Touring the new terminal indicates a

construction delays, failed to protect internet and sanitary

job well done. The interior is attractive

utilities during construction and let work permits expire.

and spacious, and has comfortable seating, with dining tables, kitchenette, line staff locker rooms, pilot lounges and other amenities for travelers and staff. Now that the new terminal is up and running, the airport can complete a larger apron and aircraft parking area to provide room for enhanced air operation. will pay 90% of the $3.5 million to $4 million apron and tarmac improvements. Marco Hangars LLC also is building at least 11 new hangars that will provide about 117,000 square feet of space.

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Courtesy Marco Island Executive Airport

The Federal Aviation Administration


NEW TERMINAL The Marco Island Executive Airport is free of congestion, yet only minutes away from the area's amenities and attractions.

EVERGLADES AIRPARK ( X01 ) In September 2020, Everglades Airpark received an FAA Improvement Program grant IMMOKALEE REGIONAL AIRPORT (IMM)

for nearly $300,000 for the design of the re-

The easternmost public airport in Collier County is the second of three

habilitation and widening of Runway 15/33.

airports under the control of the Collier County Airport Authority.

The total cost of the project is $2.7 million,

Drive through tiny downtown Immokalee, continue a little farther east

according to bids for the project. The work

and you’ll see the airport in the rural landscape off State Road 29.

includes the installation of transportation,

The 1,333-acre airport is 35 miles northeast of Naples and 110 miles

airfield signaling and control equipment,

northwest of the Port of Miami, and has tremendous business advan-

runway identification lights and runway

tages, Bennet said. It has a 5,000-foot runway, a 4,550-foot runway and

and taxiway inset lighting.

a 400-acre industrial park. One airstrip doubles as an International Hot

The airport, situated on the edge of the

Rod Association drag strip on weekends—an indication that someone

Everglades, is a perfect spot for drawing

has talent for creating revenue.

eco-tourists. With a 2,400-foot runway, the

“We have three projects ongoing at Immokalee,” Bennet says. “First,

airpark is situated immediately southwest

we are rehabilitating Runway 18/36, which was originally built in 1942.”

of the Big Cypress National Preserve, and is

The cost of the project is $7.7 million, according to bid details.

surrounded on three sides by the waters of

The airport also spent a reported $2.4 million on the Taxiway C ex-

Everglades National Park. The Fakahatchee

tension project, which includes transportation, airfield signaling and

Strand State Preserve and Collier Seminole

control equipment.

State Park are to the north.

“We just completed the construction of Taxiway Charlie, and there’s a private party building three corporate commercial hangars at that air-

LABELLE MUNICIPAL AIRPORT ( X14 )

port,” he says. The modernizing and upgrades align with the county’s

This small, general aviation airport has an

plans to draw commercial aeronautical/aviation/aerospace companies

address that mirrors its rural quality: 311

that support general aviation customers to its airports.

Cowboy Way. However, it has big plans, says

Immokalee’s rural nature provides opportunities, Bennet said. Im-

Rebecca Wise, the airport’s staff assistant.

mokalee Regional has a 60-acre Foreign Trade Zone, where businesses

In 2019, Hendry County hired Preferred

can leave goods and defer duties and taxes until they are shipped else-

Materials Inc. for the rehabilitation of the

where. The airport is a Florida Rural Enterprise Zone as well as a U.S.

airport fueling apron. Contractors laid a

Housing and Urban Development Empowerment Zone, offering tax in-

2-inch-thick surface of high-tech paving.

centives and other financial carrots to businesses. The idea is to provide

LaBelle Municipal Airport’s terminal build-

incentives for minority businesses that can provide jobs. The FDOT be-

ing is barely 2 years old; it was built in con-

lieves Immokalee creates $39.1 million in economic impact every year.

junction with the aircraft parking and fuel G U L F S H O R E B U S I N E S S N O V E M B E R 2021 5 1


PAGE

apron expansion. The FDOT provided $3.1 million and the FAA kicked in $2.5 million. Hendry County’s share: $21,300, according to Hendry County officials. “It was an incredible opportunity for funding,” Wise says. The airport serves the town of 5,339 residents, but the airport’s role in the local economy is going to grow. LaBelle, due east of Fort Myers on State Road 80, is in the path of development along the Route 80 corridor. That’s why Hendry County sees LaBelle Municipal Airport and Airglades International as future players on the road that links Fort Myers with Clewiston and the agricultural region around Lake Okeechobee. AIRGLADES INTERNATIONAL AIRPORT ( 2IS ) Fred Ford, the man who convinced investors to take over the former Riddle Field near Clewiston, is no longer involved in daily operations, but the dream still exists: converting a general aviation airport into a privately owned logistics hub. According to Airport Manager Lillie Rentz, the $300 million project is jointly owned by three parties, with Florida Cargo Fresh having 49%, and 51% split between the U.S. Sugar Corporation and Hilliard Brothers, a diversified agricultural operation. Investors are betting Airglades can compete with Miami International Airport, where fresh flowers, seafood and other perishables from Latin America land every day. Those importers need only fly a little farther to the northwest to find Airglades International. The airport will build a new cargo complex with temperature control modules and chambers that properly chill fruit, flowers, vegetables and other fresh produce at the temps each require, Rentz said. 5 2 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

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53 “Our expansion project will bring new air traffic,” she says. “The project entails adding a 10,000-foot runway to accommodate larger aircraft. We hope to secure all remaining agreements and FAA approvals to meet the project’s anticipated completion date in late 2023 and welcome a first-of-its-kind privatized Courtesy Naples Jet Center, Airglades International Airport

international cargo and logistics airport hub in the U.S.” First things first, Rentz said: The airport needs to have contracts from importers and growers before it can spend the money. Once it has those contracts in hand, the company will begin marketing and then build the infrastructure. The hope is that the first aircraft carEXPANSION PROJECTS New upgrades are planned at Naples Airport, above, and Airglades International Airport, above right.

rying fresh imports from Latin America will begin arriving in two years. That’s OK with Ford, who says, “We have always known that there is room for an alternative to Miami International.” G U L F S H O R E B U S I N E S S N O V E M B E R 2021 5 3


COASTAL CLEANUP Edison National Bank employees and their families annually volunteer to help clean Sanibel beaches.

COMPANIES

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055

THAT CARE

BUSINESSES

FLORIDA GIVE

BACK

Courtesy Edison National Bank

SOUTHWEST

G U L F S H O R E B U S I N E S S N O V E M B E R 2021 5 5


Assisting others creates a ripple effect, setting up a probable pay-it-forward paradigm. In Southwest Florida, many companies routinely set an example for their employees, and the entire community, of this kind of philanthropic mindset and action. Some local companies even let employees and customers decide which agencies should be “My grandparents, Don and Anne Wynn, taught

annual fashion show fundraiser for Baby Ba-

us the importance of helping those in need, and

sics of Collier County is back with an in-person

we are proud to continue that tradition,” says

event this month after going virtual in 2020. The

Michael Wynn, president of Naples-based Sun-

14th annual event Nov. 5 will be emceed by Lois

shine Ace Hardware. That’s a family tradition that

Thome of WINK News. But the show could not

touches many people, continuing to reach far be-

go on without the generous support of business-

yond its initial space and time.

es such as Audi Naples, Realtor Kelly E. Capolino,

Many of these thoughtful acts of kindness are

Cummings & Lockwood LLC, John R. Wood Prop-

performed quietly behind the scenes, not intend-

erties, Sellstate Island Properties, Synovus Bank

ed to be publicized. When people are passionate

and Vantage Private Wealth.

about giving, it comes from the heart. It’s per-

“It was important to our mission to welcome

sonal. “A community is defined by how it cares

our family of supporters in person this year, de-

for those in need,” says attorney P.J. Scheiner of

spite the ongoing pandemic. We want everyone to

Associates & Bruce L. Scheiner, a family-run law

know how hard we are working to ensure that we

firm based in Fort Myers.

can celebrate together safely and comfortably,”

The Golden Rule—Do unto others as you would

says Jean Ann Lynch, president of Baby Basics,

have them do unto you—remains a good rule of

which provides free diapers on a monthly basis to

thumb, even in a world that may seem to be grow-

low-income, working families. Last year, the or-

ing colder and crueler. It's even more important

ganization celebrated a milestone: delivering 10

during times such as these; we need these moral,

million diapers for babies in Southwest Florida.

mental, physical and financial boosts now more

That’s a cause for celebration, and representative

than ever.

of many great causes and benefactors throughout

So many worthwhile agencies and organiza-

our community.

tions exist in Southwest Florida that rely on gen-

In a month when we give thanks, we have as-

erous gifts, whether they be in the form of time,

sembled some examples of Southwest Florida

talent or treasure from the local community.

companies that care. We know there are many

After an extended time of social distancing, events are starting to provide venue dates again

others, of course. Thanks for making a difference.

— Tim Aten

for people to meet face to face. For instance, the 5 6 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

Courtesy LSI Companies, Sunshine Ace Hardware

the recipients of their corporate giving.

gulfshorebusiness.com


057

SHARING SUNSHINE Wyatt Dion, left, visits Sunshine Ace Hardware during its Blue Bucket Days campaign, which raised funds to help provide life-changing medical care for local children; above, Sunshine Ace Hardware presents a $95,000 check from the event to the Children’s Miracle Network.

G U L F S H O R E B U S I N E S S N O V E M B E R 2021 5 7


058 MORE HOPE From left, Hope Board Chair Charles Idelson and Hope President and CEO Samira K. Beckwith accept a check for $40,129 from LSI Companies President Justin Thibaut.

NORMAN LOVE CONFECTIONS to the Southwest Florida community in a variety of ways. As a fami-

& PURTZ

ly-owned company, it participates in a wide range of charitable giving

For nearly 60 years, Goldstein, Buckley, Cech-

efforts that touch the lives of people right here in Southwest Florida.

man, Rice & Purtz’s attorneys and staff have been

In addition to giving in-kind products to more than 200 local non-

actively involved in the communities where they

profit organizations for events and fundraisers, Norman Love, com-

live and work, contributing funds, in-kind dona-

pany founder, is involved as a board member and donor for the Gulf

tions and sponsorships to area nonprofit organi-

Coast Humane Society. He also supports Barbara’s Friends, Heights

zations benefiting primarily veterans, children

Foundation and Valerie’s House, to name just a few. Mary Love also

and animals. They donate dog and cat food to the

donates her time at mobile food pantries for Community Cooperative.

Gulf Coast Humane Society, clothing to veter-

Norman Love Confections has sponsored a Habitat for Human-

ans’ organizations, toys for Toys for Tots and

ity home in Lee County. As a sponsor, Norman Love Confections

school supplies and other donations as needs

donated funds for the home build, as well as volunteer labor for the

are identified.

construction of a new home for a single father and his young child

Last summer, the Bay Pines VA Health System

in San Carlos Park. They were joined by dozens of employees to

presented a certificate of appreciation in recog-

construct and raise the exterior and interior walls of the new home.

nition of donations made by the firm throughout

Nine months later, they welcomed the homeowner home during a

the year to homeless veterans. The firm is the title

special ceremony.

sponsor of MADD of Southwest Florida’s annual

This year, the Loves joined Frontline Foods to provide sweet re-

Walk Like MADD fundraiser. The firm’s attorneys

wards. Norman Love Confections and FineMark National Bank &

often volunteer to judge and mentor high school

Trust gifted a four-piece box of decadent artisan chocolates from

students participating in the Lee County Bar As-

Norman Love Confections to all 4,500 nurses at Lee Health during

sociation mock trial competition.

National Nurses’ Week. Additionally, Mary and Norman Love

Partner Andrea Smith volunteers with the

stopped by the hospital on Easter Day, to provide treats to the em-

Florida Association for Women Lawyers FAWL

ployees. Quite frequently, Norman will host patients of Golisano

in Love with GAL program, which pairs female

Children’s Hospital for special treat days, making sundaes and shar-

lawyers with older children in the foster care sys-

ing smiles.

tem. She also acts as a child advocate for children through Guardian ad Litem.

From health care to the homeless and hungry, each cause is special and personal to the Love family.

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Courtesy LSI Companies

Norman Love Confections shares its sweet success by giving back

GOLDSTEIN, BUCKLEY, CECHMAN, RICE


IRON RIDGE INSURANCE SERVICES Iron Ridge Insurance Services, a boutique independent agency headquartered in Fort Myers, is showing a commitment to its team and the community by supporting those in need again this year. Rather than making a corporate contribution to just one or two nonprofits on behalf of the organization, Iron Ridge annually asks each team member to identify a cause to support with a $500 gift from the company. The result in 2021 was $5,000 in donations made to worthy initiatives in July, as well as a team invested in the organization and in the community at large.

"As Iron Ridge grows, so does our ability to help others."

“As Iron Ridge grows, so does our ability to help others,” says Norman Lutz, Iron Ridge CEO. “Last year, as a team of five, we made $2,500 in total contributions to five nonprofits, and it was

—Norman Lutz

outstanding to have everyone so invested in the process. Since then, we’ve doubled in size, so twice as many causes will benefit from everyone’s passion and dedication.” Donations were provided to Child Care of Southwest Florida for the Community Children’s Center, the Coral Gables Community

ENTERPRISE

Foundation for the Surfside Hardship Fund, Faces of Courage Foun-

In Southwest Florida, Enterprise is awarding about

dation, the Fort Myers Police Department Community Outreach

$42,000 in grants to local nonprofits, including Big

Against Child Hunger program, Hoops on Mission Lee County, Hu-

Brothers Big Sisters Suncoast and Florida Youth-

mane Society Naples, IMAG History & Science Center, Meals on

Shine, to address social and racial equity gaps fac-

Wheels of East Pasco, Midwest Food Bank and Pickup the Ball Inc.

ing local youth and families. The local grant is part

Established in 2011, Iron Ridge Insurance Services is committed

of Enterprise Holdings' ROAD Forward initiative, a

to serving the community by providing innovative commercial in-

five-year, $55 million commitment to drive change

surance solutions. It serves commercial clients in a variety of fields,

in communities across three key areas: early child-

but specializes in managing risk for architects and engineers, phy-

hood development, youth health and wellness and

sicians and medical practices, condominium and homeowners’ as-

career and college preparation.

sociations and legal providers.

Grant recipients were selected from hundreds

“We all have causes that are important to us, and we want to make

of nominations by Enterprise employees, and will

sure that everyone at Iron Ridge has the opportunity to place sup-

benefit individuals such as a young woman in Tal-

port where their passion lies,” says Lutz. “Whether it’s emergency

lahassee who is relentlessly advocating for public

relief, early childhood education and care, fighting food insecurity,

policy changes to improve Florida’s foster care sys-

youth mentoring, empowering people with cancer or contributing

tem. She’s partnering with Florida Youth SHINE,

to animal welfare, each of these donations will make a difference,

a youth-run, peer-driven nonprofit organization

and we have our team to thank for that.”

that’s changing the culture of Florida child welfare. G U L F S H O R E B U S I N E S S N O V E M B E R 2021 5 9


This young woman is a former foster child herself, and found her voice through Big Brothers Big Sisters of the Sun Coast, which is focused on one-toone mentoring relationships with at-risk children throughout the Gulf Coast of Florida. Many Southwest Florida organizations have benefited from Enterprise Holdings' ROAD Forward commitment. The initiative focusing on Respect, Opportunity, Achievement and Diversi-

HOME TEAM Trinity Commercial Group spent a day this summer working with Habitat for Humanity of Collier County on Vincent Acres, its new residential project in East Naples.

ty for youth and families benefited Big Brothers Big Sisters Suncoast ($3,000); Florida Youth-

Administration, Lee Health opened a Community Vaccination Clin-

Shine ($4,000); 100 Black Men of SW Florida

ic where the public could get vaccinated at no cost. Additionally,

($5,000); AMI Kids Inc. ($5,000); Earn to Learn

Golisano Children’s Hospital created the Mobile Pediatric Vaccina-

FL Inc. ($5,000); Girls Inc. of Sarasota ($5,000);

tion Clinic to increase vaccine availability for children in Southwest

Guadalupe Center ($5,000); Pace Center for Girls

Florida, reaching families that might not have otherwise been able

($5,000); and Step Up Suncoast Inc. ($5,000).

to receive a vaccination due to transportation and other factors.

LEE HEALTH

quickly pivoted to offer community health education classes and

Lee Health's team members have been on the

virtual support groups. Their efforts equate to an investment of

frontlines of the COVID-19 pandemic that has

$59.1 million worth of health outreach directly into the community.

Early in the COVID-19 fight, the Lee Health Outreach Team

millions. They have worked countless hours car-

HUMPHREY ROSAL ARCHITECTS

ing for those who needed it most as they selflessly

The contributions by Humphrey Rosal Architects (HRA) for Naples

gave back to the community through the excel-

Therapeutic Riding Center (NTRC) date back to the 1990s. When

lent care they provided. They are heroes in every

a partner of the company’s son was born with autism, they began

sense of the word.

learning more about NTRC’s services and how therapeutic riding

Since the onset of the pandemic in early 2020,

could help him with tactile sensitivity and low muscle tone. When

Lee Health immediately look action. The health-

he started riding in 2004, contributing to NTRC became not just a

care system set up dedicated COVID-19 units

corporate goal, it became a family way of life—eventually leading to

within its hospitals to care for those who con-

partner Randy Rosal serving on the board of directors.

tracted the virus, and launched a mobile testing

NTRC has grown significantly over the past 24 years, and HRA has

site for members of the community. To keep the

contributed to that growth through financial contributions, as well as

region informed, Lee Health began releasing

many hours in professional services and volunteering. It has donated

COVID-19 updates daily through the local media

architectural services including master planning, conceptual design,

and its social media channels.

renderings, design development, construction documents, permit-

When COVID-19 vaccinations gained Emergency Use Authorization by the Food and Drug

ting and construction administration. For the most recent $4 million expansion, HRA contributed 400 hours of professional service.

6 0 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

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Courtesy Trinity Commercial Group

swept through the world, claiming the lives of


061

people experiencing homelessness and the community’s most vulnerable populations. Integrity Employee Leasing and its team members additionally worked with another Punta GoToday, HRA is assisting with NTRC’s current expansion,

rda-based business, A Family Repair, to purchase

which includes adding paddock space on the newly acquired

and install wood flooring throughout much of the

property to the south of its campus, an expansion of its existing

home. They are passionate about helping children

barn, a new riding arena and administrative office—which, when

and families, and most certainly veterans.

completed, will provide a state-of-the-art backdrop to continue and grow its mission.

ANDREW HILL INVESTMENT ADVISORS

“NTRC’s programs have helped our son work through many of

In keeping with the firm’s socially responsible in-

his issues in manners impossible to quantify. But it wasn’t just

vesting mission, the team at Andrew Hill Invest-

what they have done for our son; it has been all the other families

ment Advisors participates in a variety of commu-

and individuals with disabilities positively impacted by NTRC

nity causes and provides personal and corporate

that have inspired us to continue help through the years,” says

financial contributions in support of a dozen local

Randy Rosal. “The value of HRA’s in-kind donations would pale

nonprofit organizations. Andy Hill, president and

in comparison to the value NTRC adds to our community. That’s

co-founder, also serves on the Big Cypress Basin

why we do it gladly.”

Board, confirmed by Florida Senate, advocating for solutions to improving our water quality.

INTEGRITY EMPLOYEE LEASING INC.

The firm has geared its top holdings toward com-

Over the past year, Integrity Employee Leasing Inc. joined com-

panies focused on climate change and pollution

munity partners in providing a Southwest Florida veteran with

issues, as well as those that approach transporta-

a safe, remodeled home in Charlotte County. The national pro-

tion and energy production in responsible ways.

fessional employer organization based in Punta Gorda worked

Hill has been a guest lecturer in FGCU’s business

with Peace River Community Housing Partners to remodel

school, and has also donated a classroom to The

a two-bedroom home provided to the nonprofit by Charlotte

Water School. Each year, Hill’s firm holds an annu-

County. The home had sustained extensive damage caused by

al event in which it donates to various local chari-

a water leak, which warped flooring in the kitchen and dining

ties, and last year the firm underwrote the work of

area, and needed new appliances and exterior paint.

a graduate student from The Water School.

Peace River Community Housing Partners is a community

He's also a catch-and-release saltwater fisher-

land trust dedicated to the development of safe, functional, af-

man who drives an electric car and is currently in-

fordable and sustainable housing in Charlotte County. The orga-

stalling solar panels on the roof of his home. Hill

nization strives to provide homes that will remain permanently

believes that as more Americans integrate sus-

affordable for generations of lower-income working families,

tainability practices into their lifestyles, inves-

veterans, people fleeing domestic violence or human trafficking,

tors have an opportunity to experience positive G U L F S H O R E B U S I N E S S N O V E M B E R 2021 6 1


062

Edison National Bank leaders Geoff and Robbie Roepstorf volunteered in the 2021 Python Challenge event to help remove the invasive snakes from the area.

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Courtesy Edison National Bank

NATURAL CALLING


returns while having a positive, long-term impact on society, environment and the performance of a business.

PRIORITY MARKETING Giving back is a core value for Priority Marketing. A full-service marketing, advertising, public relations and digital marketing agency, Priority Marketing is passionate about supporting local nonprofit organizations and charitable causes by offering a discounted nonprofit rate, or donating its services. Priority Marketing has donated $3 million for in-kind professional services to local nonprofit organizations over the past 29 years. These efforts have positively affected more than 200 mission-driven organizations by developing comprehensive campaigns to help reach desired goals, including driving awareness, generating donations, attracting

"We tend to direct our giving to child-related organizations. It's very much part of what we do and who we are."

volunteers and earning well-deserved publicity. In the past year, Priority Marketing’s pro-bono, discount-

—Mark Loren

ed and in-kind support totaled more than $467,000 to further the marketing efforts of nearly 30 nonprofits including Kids’ Minds Matter, Community Cooperative, Pace Center for Girls, Guadalupe Center and more. The company also supported the nonprofit community through donations and sponsorships totaling more than $11,000 in the past year. In addition to pro bono professional services, Priority

raising funds for DLC’s life-saving programs, but

Marketing’s team members have volunteered more than 140

spreading awareness and fighting stigma often

hours and contributed to numerous donation collections of

associated with mental health and addiction, PBS

toys, books, food and clothing to benefit various causes. Pri-

most recently sponsored DLC’s signature event,

ority Marketing is also a United Way Pacesetter with 100%

the 2021 Sound Minds Luncheon, which featured

of its team donating personally through payroll deductions.

actor, director and mental health advocate Sean Astin as the keynote speaker.

PBS CONTRACTORS PBS Contractors has been a steadfast supporter for David

MARK LOREN DESIGNS

Lawrence Centers for Behavioral Health (DLC) since 2008.

Since 1985, Mark Loren and Mark Loren Designs

In addition to financial contributions and multiple event

have been supporting the community through

sponsorships, PBS Contractors encourages employees to get

donations of time and treasure. In the last year,

involved through volunteerism and leadership roles led by

the company has donated between $80,000 and

the example of owner Russell Budd. Budd is a steadfast men-

$100,000 in jewelry and in-kind services.

tal health advocate and currently serves as the president of

“We tend to direct our giving to child-related

the DLC board of directors. In addition, his team members

organizations,” Loren says, noting Mark Loren

serve on the DLC Young Executives Board and as fundrais-

Designs was selected 2009 Small Business Philan-

ing event committee members furthering their company’s

thropist of the year by Gulfshore Life magazine.

impact on the DLC mission. Passionate about not only

“It’s very much part of what we do and who we are.” G U L F S H O R E B U S I N E S S N O V E M B E R 2021 6 3


064

Some of the many organizations helped in the past year with mentoring programs, sponsorships and donations included Big Brothers Big Sisters (Loren is on the board), Barbara’s Friends, Golisano Children’s Hospital, Boys and Girls Club, Southwest Florida Children’s Charities, Bobby Nichols Charity Golf Classic and the Heights Foundation. For example, for the Southwest Florida Wine & Food Fest to benefit Southwest Florida Children’s Charities, he donated a private VIP Wine and Charcuterie party for two couples. The auction lot included a meet-

YOGA KARMA Vibe Yoga in Fort Myers plans free “karma" yoga sessions for charities of choice once a quarter.

and-greet with world renowned gem dealers Simon and Laurie Watt, plus wine and two $2,500 gift certificates. While Loren closed his retail operation for a month during COVID, his staff hand-made

sponders and anyone needing help with anxiety and stress. She is one

200 sterling silver and diamond necklaces that

of two instructors south of Tampa certified by Warriors at Ease to lead

were given to families hit hard by the pandemic

the trauma-informed sessions, which are free for active and veteran

in a drive-thru Mother’s Day gift distribution.

military and first responders. She also offers free drop-in, 30-minute guided meditation sessions weekly for the community.

VIBE YOGA

“I am a mom of four with another on the way, a military spouse

Recognizing the healing she experienced from

and very passionate about being involved in our community,” Smith

yoga, Lindsay Smith opened Vibe Yoga in Fort

says. “During my yoga training, I began to realize how yoga benefits

Myers in May 2021. Since opening, she has

everyone, but especially the military population, first responders

donated more than $14,000 in products and

and individuals with trauma. Helping these groups soon became my

services to schools, area nonprofits and the

number one passion.”

community, with more planned.

ENTECH

studio’s yoga instructors to plan a free “kar-

Doing what’s right is Entech’s top core value. Over the course of 20-

ma” yoga session for the charity of their choice

plus years, supporting the community has consistently been a mis-

once a quarter. One karma class, Puppies and

sion of the IT managed services provider. The company was estab-

Poses, raised more than $1,000 for Doghouse

lished with the belief that if you do good business, good things will

Rescue Academy.

happen to you. “It’s about legacy and touching the lives of our peo-

In addition, Smith is committed to providing

ple and our community. It’s about creating a vision or a ‘why’ and

trauma-informed yoga for the military, first re-

seeing it through. Our ‘why’ is to enable people to do what matters,

6 4 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

gulfshorebusiness.com

Courtesy Alpha Kappa Alpha

In addition, Smith encourages and pays the


To date, Creighton and the CCD associates have together aided more than 3,300 people through the #CreightonCares challenge, contributing funds out of their own pockets to organize and execute these special projects. Members of the CCD team have been making waves delivering meals, funds and kind acts to others in their communities, and also challenging local business partners to join them in their efforts. More than a dozen #CreightonCares projects have been completed to date. Beyond the #CreightonCares challenge, Creighton Construction & Development is an active community supporter, donating hundreds of thousands of dollars to support many organizations and causes. The generosity of the company and its leadership supports and we’re so committed to it that everybody who works here is a

dozens of local organizations, including the Bobby

part of it,” says Jake Spanberger, president of Entech.

Holloway Jr. Memorial Foundation, Boys & Girls

This foundation helped the company develop meaningful

Club of Lee County, Hope Hospice, Junior Achieve-

relationships in the community throughout the years. Entech

ment of Southwest Florida, Rotary Club of Fort

partners with more than 25 nonprofits throughout Southwest

Myers South, Kiwanis Club of Greater Pine Island,

Florida, offering them reduced-cost services and participating

SWFL Children’s Charities Inc., Wounded Veterans

in their fundraising events. The company has committed to give

Relief Fund and many more.

$300,000 back to the community by the end of 2022. Entech’s

To show its support for those who have generously

employees have also logged more than 250 hours of volunteer

served our country, CCD hosts an annual fishing tour-

work over the past couple of years.

nament for its staff, clients and project partners that

“Our hard work has enabled us to do our part to make our

raises funds to benefit the Wounded Veterans Relief

community a better place. It has allowed us to partner with

Fund. As a supporter of the Rotary Club of Fort Myers

great organizations and nonprofits so they can make the world

South, CCD has served as title sponsor for the organi-

a better place. I like to think that we play a role in helping them

zation’s Law and Order Ball every year since the event

achieve their mission, and play a role in their success,” Span-

was started seven years ago. This gala event honors the

berger says.

law enforcement agencies and officers who go above and beyond the call of duty, and all proceeds benefit

CREIGHTON CONSTRUCTION & DEVELOPMENT

the Rotary Club of Fort Myers South Foundation.

As communities across the country struggled during the COVID-19 pandemic, generous employees of Creighton Con-

FORT MYERS BREWING CO.

struction & Development began delivering acts of kindness to

A dedicated advocate for many nonprofits and local

support local frontline medical staff and first responders, as well

causes, Fort Myers Brewing Company’s passion for

as restaurants, families and others in need. Founder Dan Creigh-

the community shines brightly. Over the years, the

ton’s team members have carried out acts of kindness to support

brewery has connected with many of the area’s lead-

their communities.

ing charities to host fundraisers or support them G U L F S H O R E B U S I N E S S N O V E M B E R 2021 6 5


068

PERSONAL PRIORITY Priority Marketing's team, shown collecting toys for the Florida Public Relations Association's holiday gift drive, contributes many hours to benefit numerous local causes.

with donations. Additionally, it has given cash

events, Florida Public Relations Association’s Image Awards, Junior

contributions to support organizations includ-

League Spring Fling and the Florida Nursery, Growers and Land-

ing Valerie’s House, Captains for Clean Water,

scape Association. Co-owner Jen Whyte also serves on the board of

Harry Chapin Food Bank, Habitat for Humanity,

directors for GCHS and Greater Fort Myers Chamber and is a mem-

Gulf Coast Humane Society (GCHS), Ronald Mc-

ber of South Fort Myers High’s Jobs for Florida Graduates program.

Equestrians, Ding Darling Tarpon Tournament

EDISON NATIONAL BANK

and many more.

With nearly 25 years in business and a longstanding commitment

The brewery hosts a monthly Pups & Pints

to the community, Edison National Bank/Bank of the Islands has

benefiting GCHS, and also recently partnered

dispersed millions to support more than 100 nonprofits. Recent

with comedian Zane Lamprey to debut a special

sponsorships totaling more than $50,000 benefited United Way,

beer release of Pup-Arazzi Pils to raise funds

Alvin A. Dubin Alzheimer’s Resource Center, C.R.O.W., Habitat for

for GCHS. In addition to supporting charitable

Humanity’s Women Build, Pace Center for Girls, Dress for Success

organizations, Fort Myers Brewing is also pas-

SW Florida, “Ding” Darling Wildlife Society and Sanibel-Captiva

sionate about rallying around families who need

Conservation Foundation. Additionally, with dog-friendly banking

a helping hand, and recently hosted a benefit that

locations and a passion for rescue pet adoption, Edison National

raised funds and support for a Gateway family

Bank was proud to sponsor the Clear the Shelters campaign in 2021

battling breast cancer.

for the third consecutive year.

Fort Myers Brewing regularly sponsors many

To support the island communities, the company’s “We Love

community events, including the Greater Fort

Our Islands” program selects a participating customer each week

Myers Chamber of Commerce’s networking

to choose an island nonprofit that will receive the bank’s donation.

6 6 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

gulfshorebusiness.com

Courtesy Priority Marketing

Donald House, American Cancer Society, Special


In 2020, Waterside Shops was recognized by the Association of Fundraising Professionals – Collier-Lee Chapter as the Outstanding Philanthropic Organization of the Year. In 2021, the company will surpass the $90,000 mark of funds raised

SUNSHINE ACE HARDWARE

to date in support of more than 35 island nonprofits.

Since its founding in 1958, Sunshine Ace has sup-

Bank leadership and staff are known for their community in-

ported numerous charitable causes and nonprofit

volvement, and generously volunteer more than 650 hours of their

organizations across Southwest Florida, includ-

personal time annually to local causes. Additionally, banker vol-

ing Hope for Haiti, Children’s Miracle Network,

unteers and their families come together each year to clean Sani-

Coastal Conservation Association Florida and

bel beaches as part of Sanibel-Captiva Conservation Foundation’s

others. Last year, the Naples-based company des-

Coastal Cleanup.

ignated Children’s Miracle Network as its “pri-

Edison National Bank CEO Geoff Roepstorff is a committed envi-

mary charity partner,” allowing Sunshine Ace to

ronmentalist, and as part of the South Florida Water Management

focus its fundraising efforts through a year-round

District’s Python Elimination Team, he regularly helps remove in-

campaign that supports Golisano Children’s Hos-

vasive pythons from the region. He recently volunteered with the

pital in Fort Myers and Johns Hopkins All Chil-

2021 Python Challenge event.

dren’s Hospital in St. Petersburg. Sunshine Ace, which has 10 core values, including “care for your

WATERSIDE SHOPS

neighbor,” contributed $95,000 during the year to

Waterside Shops helps raise more than $300,000 annually to sup-

help provide comfort, treatment and hope to sick

port local charities through onsite events and live auction packag-

children on Florida’s west coast.

es. Its annual Easter egg hunt raises more than $15,000 for STARa-

Sunshine Ace Hardware raised $3,800 during

bility Foundation, and the Mother’s Day event provides more than

its three-day Children’s Miracle Network Blue

$10,000 to the Women’s Foundation of Collier County. Waterside

Bucket Days campaign to help provide life-chang-

Shops also hosts an annual brunch for the Naples Children & Ed-

ing medical care for children across the region.

ucation Foundation to honor volunteers from the Naples Winter

Customers were able to purchase a limited-edi-

Wine Festival.

tion, blue 5-gallon bucket for a $5 donation, and

More than $100,000 is raised from product donations to live auc-

in return, they received a 20% discount on nearly

tion packages and exclusive gifts. In 2021, benefiting organizations

everything they could fit inside the bucket. Cus-

included Guadalupe Center, Bascom Palmer Eye Institute, Conser-

tomers purchased 760 buckets from Aug. 6-8

vancy of Southwest Florida, Naples Senior Center, Champions for

across the company’s stores in Bonita Springs,

Learning and the Shelter for Abused Women and Children.

Bradenton, Golden Gate, Largo, Marco Island,

Waterside Shops encourages staff to serve the community

Naples, Port Charlotte and San Carlos Park.

through volunteer efforts and board service. General Manager Anne

“I can't think of a better cause to support than

Fleming serves as vice chair of the Women’s Foundation of Collier

world-class health care for children in our area,”

County and a board member for STARability Foundation, and is a

says president Michael Wynn. “Each time we host

graduate of Greater Naples Leadership. Other Waterside Shops ex-

a fundraising campaign for Children’s Miracle

ecutives serve at Grace Place for Children and Families, Champions

Network, our generous customers always open

for Learning, Leadership Collier Foundation and the Pelican Bay

their hearts and rise to the challenge, and the Blue

Services Division.

Bucket Days campaign was no different.” G U L F S H O R E B U S I N E S S N O V E M B E R 2021 6 7


Sunshine Ace Hardware, in partnership with

Once Haiti’s vaccination program ends, Ebb said the YETI coolers

Leadership Collier, also donated a shipment of

will continue being used as a health care necessity for years to come.

YETI coolers to aid Naples-based Hope for Haiti’s

“Countless lives will be saved because of their support,” she says.

goal of increasing access to the COVID-19 vaccine within the island nation. The donation included

SANIBEL CAPTIVA COMMUNITY BANK

seven large YETI coolers and 10 smaller YETI

Employee engagement, benefits and culture are key components of

coolers, which will be used to store vaccines from

what sets Sanibel Captiva Community Bank apart. The bank invests

the time doses arrive in Port-au-Prince until they

in its team members both professionally and personally. Employees

are airlifted to the Les Cayes region and ultimate-

are encouraged to pursue professional growth and success, which

ly administered to residents.

helps improve the bank and contribute positively to the workplace

“A huge part of our COVID vaccine response was figuring out how to get them to the remote

culture. The bank puts forth consistent efforts to ensure employees are involved, heard and connected.

locations where we work at the proper tempera-

For the fourth consecutive year, Sanibel Captiva Community

ture,” says Yvette Ebb, Hope for Haiti’s gift-in-

Bank’s board of directors and executive management team reward-

kind director. “Many of these locations don't

ed employees with a bonus from the bank’s savings under the feder-

have electricity, so maintaining them at the re-

al tax law. The bonus was issued in recognition of employees’ hard

quired temperature was a huge logistical con-

work and dedication to the bank’s continued success. All employ-

cern. We knew from past experience that YETI

ees, except for the executive management team, were eligible and

coolers were great at keeping things cold for long

included in the bonus.

periods of time.”

“We recognize the success of our bank is dependent on the exceptional work of our employees,” says John Wright, executive vice president, CFO and COO. “Our employees champion the bank every day

TEAM INVESTMENT

and help determine the rate of our success. We want to take every op-

Sanibel Captiva Community Bank ensures that

portunity to show them how appreciated and valued they are.”

employees are involved, heard and connected.

Among all 110 employees at the bank’s eight Lee County branches, the average tenure is five years. Nearly 50% of employees have been with the bank five or more years; 21% have been employed for 10 or more years; and seven emEmployees recognize there are career growth opportunities within the bank, which contributes to low employee turnover. When bank shares become available, the board of directors and executive management offer those shares to employees. As a result, more than 40% of employees are current shareholders.

6 8 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

gulfshorebusiness.com

Courtesy Sanibel Captiva Community Bank, Edison National Bank

ployees have been with the bank since it opened in 2003.


069

WOMEN BUILD For the 11th consecutive year, Edison National Bank supported Habitat for Humanity’s local efforts to create affordable housing for families in need.

GOLISANO CHILDREN’S HOSPITAL To raise awareness about the challenges of childhood cancer and

Established in 1995, Barbara’s Friends provides

treatment side effects, Barbara’s Friends—Golisano Children’s

equipment, staffing and services to support lifesav-

Hospital of Southwest Florida’s cancer program—established Clips

ing cancer care for children from across Southwest

for Cancer. In 2020, 35 adult leaders stepped up to shave and raise

Florida at Golisano Children’s Hospital. The pe-

money at Clips for Cancer, which has grown from a one-day event

diatric hematology/oncology program is the only

with a few participants to a month-long celebration of childhood

program of its kind in Southwest Florida and has

cancer patients and survivors by the community. Clips for Cancer

served more than 10,000 patients since opening.

has raised nearly $300,000 in the past three years to assist families

No child is denied treatment or turned away as

during their child’s cancer treatment.

a result of their family’s inability to pay for care.

Each Friday in September, shaves were hosted on Facebook Live

Barbara’s Friends provides access to resources for

from Great Clips salons. Other events included a special 9/11 Heroes

families including transportation, gas cards for

shave featuring representatives from multiple fire departments and

families to get to and from treatment, meals for

law enforcement agencies, and a Haircuts Helping Heroes Block

parents when a child is staying overnight and more.

Party during the seventh anniversary celebration of Bruno’s of Brooklyn Italian eatery.

G U L F S H O R E B U S I N E S S N O V E M B E R 2021 6 9


on coping with the added stress of having a baby and learn how to take care of and raise their children. This year, 16 teenage mothers will graduate and move forward with their lives. Associates & Bruce L. Scheiner was founded in 1971 by Bruce L. Scheiner and his wife, Cheryl Scheiner. Both continue to work alongside their son, P.J., who joined the firm as a trial attorney in 2007.

“A community is defined by how it cares for those in need.”

PUBLIX SUPER MARKETS Publix Super Markets Charities Inc. has awarded a $45,000 grant to Habitat Collier to help under-

—P.J. Scheiner

write a significant portion of construction costs for a family’s home in Immokalee. The charitable arm of the regional grocer has partnered with the

ASSOCIATES & BRUCE L. SCHEINER

local affiliate of Habitat for Humanity for nearly

Fort Myers-based Associates & Bruce L. Scheiner, attorneys for the

25 years to support the construction of affordable

injured, has joined forces with several local organizations to pro-

homes in Collier County. This most recent grant

vide clothing, supplies and words of inspiration to teen mothers in

brings its total investment in affordable homeown-

the community. A donation drive was held across the firm and the

ership opportunities to $1.2 million over the life

community to help gather necessities, and the giveaway was held at

of the partnership. The home that the latest grant

the Lee Adolescent Mothers Program (LAMP), where the mothers

helped make possible was completed earlier this

attend school. Seventeen mothers attended the event and received

year, and the new homeowners signed their mort-

gift bags containing diapers, wipes, personal care items, baby soap,

gage closing documents this summer. This Habitat

lotion and other essentials, as well as being able to select outfits for

home marks the 16th that Publix has helped fund

their children. Paws Crossed, Uplift and One More Child also par-

in Collier County.

ticipated in this project. OFFSHORE SAILING SCHOOL

pens when members of a community help each other. “These young

Steve and Doris Colgate’s Offshore Sailing School’s

mothers and their children have faced tremendous challenges and

philanthropic efforts in the past 10 years have

hardships. By lending a helping hand to those less fortunate than

generated more than $175,000 to help the Leuke-

us, we are working to build a stronger foundation for a community

mia & Lymphoma Society find the cures for blood

that empowers the success of even the most disadvantaged,” says

cancers. The company also supports several other

attorney P.J. Scheiner.

charitable, artistic and community organizations

The Lee Adolescent Mothers Program is a Title 1 school whose

where its employees live, work and play.

mission is to provide a nurturing academic environment for teen-

Since 2012, Offshore Sailing School has been

age parents and their children. Teenagers who attend LAMP can

a corporate sponsor for the Southwest Florida

continue their middle and high school education, receive training

Chapter of the American Heart Association’s an-

7 0 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

gulfshorebusiness.com

Coutesy Associates & Bruce L. Scheiner

Associates & Bruce L. Scheiner understands the good that hap-


nual Heart Walk and Go Red for Women campaign. Doris Colgate is a legacy Go Red for Women member; Steve Colgate is a legacy member of the Red Tie Society—helping to raise money for the Go Red for Women initiative to save women’s lives. Their school provides a full range of sailing and

in-kind donations, such as a complete home office as an auction

boating instruction with U.S. Sailing & Powerboat-

item to benefit FGCU Athletics or new office furniture for Pace

ing certification—from beginning sailing to racing,

Center for Girls, Lee County. Founder and CEO Joe Gammons

advanced cruising and passage making—at six loca-

has served on numerous community boards, and gladly sponsors

tions in Florida and the British Virgin Islands.

fundraising events such as FGCU Athletics’ golf tournament and the Sam Galloway Jr. & Friends Soup Kitchen Benefit for Com-

TRINITY COMMERCIAL GROUP

munity Cooperative.

Estero-based Trinity Commercial Group is committed to supporting and giving back to the local

HENDERSON, FRANKLIN, STARNES & HOLT, P.A.

community, annually planning quarterly events to

The Fort Myers law firm of Henderson, Franklin, Starnes & Holt,

support local charities in Lee and Collier counties.

P.A., supports the United Way by hosting annual Pacesetter Cam-

Its team-building events expose employees to a va-

paigns to raise money for its local community outreach organiza-

riety of charities and their missions. Through Trin-

tions. Last year the campaign raised more than $32,000.

ity Commercial Group’s TCG Cares program, the

Henderson Franklin Director of Information Technology Dar-

commercial real estate firm’s staff recently spent

ren Wallace was elected to the 2021-2022 board of directors for

a midsummer day working with Habitat for Hu-

United Way of Lee, Hendry, Glades and Okeechobee counties.

manity of Collier County at its new Vincent Acres

Wallace will join Henderson Franklin attorney Robert Shearman,

project off Davis Boulevard in East Naples. In all, 14

who serves as immediate past chair, and be on the board that will

TCG team members spent the day painting, caulk-

allocate the funds raised for the 2022 fiscal year.

ing and cleaning up the exterior around houses to help facilitate upcoming moves for the lucky recip-

LSI COMPANIES INC.

ients of a new home. More than 56 hours were do-

LSI Companies Inc. has donated $40,000 to Hope Healthcare’s

nated to this endeavor during a fulfilling day giving

“More Hope” campaign for hospice care. Last fall, Hope launched

back to the community.

the campaign to help replace funds lost due to the pandemic and to canceled fundraising events that generate critical fund-

OFDC COMMERCIAL INTERIORS

ing for hospice services. Through the support of LSI Companies

Nearly five decades after its founding in 1974,

and donations from nearly 500 other patrons, the “More Hope”

OFDC Commercial Interiors continues as a qui-

campaign is nearly halfway to its $500,000 goal. Additional cam-

et supporter of community causes. Most recently,

paign donors include Big 8 BBQ, Case Pearlman, Edison National

the furniture solutions company donated $5,000

Bank, Florida Blue/Brown & Brown Insurance, Jason’s Deli of

to Kids’ Minds Matter so more Southwest Florida

Southwest Florida, McGriff Insurance Services, Markham, Nor-

children would have access to pediatric mental and

ton, Mosteller, Wright & Co. P.A., The Sanibel Captiva Trust Co.,

behavioral health programs. OFDC often provides

Walmart and William E. Cross Foundation. G U L F S H O R E B U S I N E S S N O V E M B E R 2021 7 1


SPONSORED CONTENT

COMPANIES THAT CARE p. 73

HOLIDAY PARTY PLANNER p. 83


2 0 2 1

C O M PA N I E S G I V I N G BACK

G U L F S H O R E B U S I N E S S NOVEMBER 2021 73


B & I demonstrates our Core Values – Quality, Integrity and Teamwork – through our work in the Community. Now more than ever, we must strive to improve the Quality of life, show Integrity by our hard work, and work together as a Team to help meet the needs in our community. -Gary Griffin, President

COMMUNITY

ALLIANCE FOR THE ARTS • CALUSA SPORTSMAN FOUNDATION • CHILDCARE OF SWFL • COASTAL CONSERVATION ASSOCIATION • FORT MYERS POLICE ATHLETIC LEAGUE • GOODWILL INDUSTRIES HABITAT FOR HUMANITY • HARRY CHAPIN FOOD BANK HOPE CLUBHOUSE • THE IMAG • MOUNT HERMON MINISTRIES • SHELL POINT RETIREMENT COMMUNITY UNITED WAY

EDUCATION

CHAMPIONS FOR LEARNING • BROWARD EDUCATION FOUNDATION • CHARLOTTE LOCAL EDUCATION FOUNDATION • EDUCATION FOUNDATION OF PALM BEACH COUNTY • EDUCATION FOUNDATION OF SARASOTA COUNTY • FOUNDATION FOR LEE COUNTY PUBLIC SCHOOLS • FLORIDA GULF COAST UNIVERSITY • FLORIDA SOUTHWESTERN UNIVERSITY HILLSBOROUGH COMMUNITY COLLEGE • HILLSBOROUGH EDUCATION FOUNDATION

HEALTHCARE

AMERICAN HEART ASSOCIATION • AMERICAN CANCER SOCIETY • BROWARD HEALTH FOUNDATION • GULF COAST MEDICAL CENTER • LEE HEALTH FOUNDATION LEUKEMIA & LYMPHOMA SOCIETY • JACKSON HEALTH FOUNDATION • JOE DIMAGGIO CHILDREN’S HOSPITAL FOUNDATION • NCH CENTER FOR PHILANTHROPY PHYSICIANS REGIONAL HEALTHCARE SYSTEM • SARASOTA MEMORIAL HEALTHCARE

Recognized as 2021 Business Partner of The Year Goodwill Industries of SWFL Foundation for Lee County Public Schools

74

MECHANICAL | ELECTRICAL | PLUMBING | REFRIGERATION | SERVICE www.bandiflorida.com G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1 gulfshorebusiness.com


18

YEARS of unwavering commitment and service to Southwest Florida

Locally Owned and Operated 239-274-6100 | www.SanCapBank.com NMLS #411904

G U L F S H O R E B U S I N E S S NOVEMBER 2021 75


C O M PA N I E S G I V I N G B A C K

SP ONSORED CON T EN T

Edison National Bank/Bank of the Islands employees and their families volunteer at Sanibel-Captiva Conservation Foundation’s 2021 Coastal Cleanup.

BANK ON IT: A COMMUNITY BANK CREATING A CULTURE OF GIVING As Lee County’s oldest locally owned and managed community bank, Edison National Bank has made a major impact with its long history of commitment to its customers and community. With nearly 25 years in business, Edison National Bank/Bank of the Islands has continued to support over 100 nonprofits, supporting causes that serve education, wildlife and coastal habitat preservation, children’s welfare and more. Corporate citizenship and service are part of the culture at Edison National Bank, starting at the top with President Robbie Roepstorff and CEO Geoff Roepstorff. Members of the bank’s leadership team generously contribute their personal time, talent and treasure by serving on many advisory, nonprofit and academic boards and committees. Furthermore, Edison National Bank honors one outstanding employee each year with their Volunteer of the Year Award, and all employees receive recognition for their volunteer hours. The company’s Sanibel and Captiva Island offices also offer a “We Love Our Islands” program, selecting a participating customer each week to choose an island nonprofit that will receive the bank’s donation.

From helping local businesses succeed to generously supporting nonprofit causes, Edison National Bank leads its team and community as a company that cares.

BankoftheIslands.com Sanibel (239) 472-7211 Captiva (239) 395-0248 Member FDIC Equal Housing Lender Bank of the Islands is an office of Edison National Bank

7 6 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

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C O M PA N I E S G I V I N G B A C K

SP ONSORED CON T EN T

FIFTH THIRD BANK BUILDING STRONGER COMMUNITIES At Fifth Third Bank, we pride ourselves on our

the South Florida market over the next several

community involvement. We have a 163-year

months.

history of helping others and being a source of value and trust for our customers, communities,

Most recently, we gave employees an

employees and shareholders—and we will never

opportunity to nominate an organization

stop doing what’s right for those we serve.

that was important to them to receive a $530 donation as part of our Employee Involvement

Fifth Third exceeded a five-year Community

Grants Program. Three of our employees who

Commitment it made in 2016. Fifth Third

contributed over 100 service hours, received

has delivered $41.6 billion in lending and

an additional $5300 donation to each of their

investments, 130% of the $32 billion target*

charities. (see picture above)

it announced with the National Community Reinvestment Coalition, together with more

Thank you to our community partners,

than 145 community signatories throughout

customers, and employees for continuing to

its footprint. The $32 billion pledge included

improve the communities we serve.

mortgage lending, small business lending, and community development loans and investments. Locally, we have been supporting the Naples community since 1991. Our employees have contributed numerous volunteer hours and serve on many local boards in the community. Visit us at 53.com

As part of our 30th anniversary celebration of being the Naples market, the Bank is continuing to deliver on our community commitment through various charitable donations throughout

(239)-207-3856 Fifth Third Bank, National Association. Member FDIC. *Results of the Community Commitment as of Dec. 31, 2020, are indexed to the goals set when the Commitment was expanded to $32 billion in 2018. G U L F S H O R E B U S I N E S S NOVEMBER 2021 77


C O M PA N I E S G I V I N G B A C K

SP ONSORED CON T EN T

MILLENNIUM PHYSICIAN GROUP From national non-profit organizations to

A. Dubin Alzheimer’s Resource Center, Harry

community-wide initiatives to neighborhood

Chapin Food Bank, and the Lee County Red

clubs, Millennium is proud to support the

Sox Scholarship Fund, just to name a few.

communities we serve. Whether participating

Millennium Physician Group is proud to

in a walk or run, volunteering at events,

connect with local organizations, standing

sponsoring a soccer team, or forming a

together in their mission to improve the

foursome, our team members are honored

health and wellbeing of the community as a

to be directly involved in the community we

whole.

call home. In fact, community involvement is part of Millennium leaders’ annual goals, with a vast majority curating these community connections. In line with its aim to be Your Connection to a Healthier Life, this year Millennium sponsored and participated in events for the American Cancer Society, the American

More than 150 locations throughout Florida

Heart Association, and National Alliance on

More than 560 Healthcare Providers

Mental Illness, as well as Partners for Breast

(844) CALL-MPG

Cancer Care, Hope Hospice, Melanoma

millenniumphysician.com

Research Foundation, Lee County Coalition

Kevin Kearns, Chief Executive Officer

for a Drug-Free Southwest Florida, the Alvin

Millennium Healthcare

7 8 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

gulfshorebusiness.com


C O M PA N I E S G I V I N G B A C K

SP ONSORED CON T EN T

NEOGENOMICS Our mission at NeoGenomics is to save lives

Likewise, our headquarter buildings were

by improving patient care. However, this isn’t

expertly designed to preserve the environ-

limited to the work we do inside our labora-

mental integrity of their surrounding land-

tories. Led by our CEO, Mark Mallon, partner-

scapes to protect our sensitive ecosystems.

ships with organizations across SWFL allow us

These early steps helped avoid harming

to give back to local communities.

habitats, biodiversity, and a nearby preserve.

This community focus is driven by sustainable

It truly is the collective impact of our partner-

growth—people, prosperity, planet, and part-

ships that will create a sustainable future for

nership. To help remove educational barriers

our SWFL community.

for people in our communities, we have partnered with the FutureMakers Coalition since 2019, whose goal is to ensure 55% of adults between the ages of 25-64 in the SWFL region have education beyond high school by 2025. Additionally, Florida Gulf Coast University and NeoGenomics are committed to the future STEM workforce in SWFL by providing financially rewarding and purpose-driven careers opportunities for our highly specialized industry. Further, our brand-new head-

9490 NeoGenomics Way Fort Myers, FL, 33912

quarters features a LEED clinical lab building

239.768.0600

with a comprehensive design that leverages

https://neogenomics.com

sustainable and innovative LEED solutions.

Mark Mallon, Chief Executive Officer G U L F S H O R E B U S I N E S S NOVEMBER 2021 79


C O M PA N I E S G I V I N G B A C K

SP ONSORED CON T EN T

COMPANIES AND PEOPLE WHO CARE ABOUT ESG FACTORS: Making Money and Doing the Right Thing Accomplish a world of good by considering the environmental, social and governance (ESG) impact of investments, while maximizing returns and reducing risk. Andrew

Hill

Investment

Advisors,

Inc.

(AHIA)

integrates sustainability practices into the investment process, identifying companies whose actions align with a client’s beliefs. The ESG process considers how a company treats the natural environment where they operate, social considerations such as how they manage relationships with employees, suppliers, customers and communities, and good governance that addresses a company’s ethics, 4081 Tamiami Trail North, Suite C-105 Naples, FL 34103 (239) 450-3999 responsibleadvisors.org Andrew “Andy” D. W. Hill, CFA President and Co-Founder

compliance and leadership. Discover

ESG

strategies

that

lead

to

great

outcomes for you and the greater community at responsibleadvisors.com.

CAPITAL WEALTH ADVISORS’ ANNUAL TURKEY DROP Donation to St. Matthew’s House provides hope for the holidays year after year. This particular year, most of us have a newfound appreciation for so much and for so many. One company that cares will bring joy and hope anew this holiday season. Capital Wealth Advisors (CWA) continues its favorite holiday tradition of offering hope to our community’s families in need. This tradition started 17 years ago with a few turkeys donated to St. Matthew’s House by CWA founder Bill Beynon and his wife Nena. Each year, the Turkey Drop has grown. This year, during this annual fellowship of giving, CWA, their partners and families are assembling and helping to distribute 2,500 turkeys, meal boxes, pies and eggs to Southwest Florida families in need! 9130 Galleria Court, Third Floor Naples, FL 34109 (239) 434-7434 capitalwealthadvisors.com 8 0 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

gulfshorebusiness.com


C O M PA N I E S G I V I N G B A C K

SP ONSORED CON T EN T

COLLINS VISION A Company With a Heart for the Community From supporting the March of Dimes and the United Way to involvement in local environmental conservation organizations Captains for Clean Water and Conservancy Dr. Collins makes his pledge at the Annual Captains for Clean Water “Restore” fundraiser.

Dr. Friedrichs performing cataract surgery as part of Florida Lions Eye Cinic’s program for providing sightrestoring procedures at no charge.

of Southwest Florida, Collins Vision has a longstanding culture of serving the community in meaningful ways. When Southwest Florida needs support, Dr. Michael Collins never hesitates to step up. During the early days and ongoing effects of the pandemic last year, Collins Vision partnered with the United Way to help local families in need and provide supplies to healthcare workers. More recently, Collins Vision joined forces with United Way again, helping

Dr. Collins and team distributing meals for local families in need.

Dr. Collins assembling face shields to be distributed to healthcare workers in a time of dire need for PPE.

their partner agency Florida Lions Eye Clinic provide cataract surgeries at no charge to a backlog of patients in desperate need. Be the Difference. See the Difference. That’s the Collins Vision way. Learn more about Collins Vision’s work in the community

(239) 204-4162

at collinsvision.com/community

H O P E H E A LT H C A R E Under the leadership of President and CEO Samira K. Beckwith, Hope has evolved from a small volunteer-based hospice program to a continuum of care serving people of all ages and their families as they navigate the challenges of aging, serious illness, and grief. This comprehensive model of care, including many innovative programs and community services, has garnered the attention of health care agencies and policy makers throughout the country. For more than forty years, Hope’s unique style of comfort and compassion has touched hundreds of thousands of people, providing a vital safety net for the most frail and vulnerable members of our community.

9470 HealthPark Circle Fort Myers, FL 33908 (239) 482-4673 HopeHCS.org Samira K. Beckwith, President and CEO G U L F S H O R E B U S I N E S S NOVEMBER 2021 81


C O M PA N I E S G I V I N G B A C K

SP ONSORED CON T EN T

GOODWILL C H I L D ’ S PAT H I N C . Looking for an opportunity to support early childhood education and underserved children? Join our board! Child’s Path is one of the largest providers of high-quality early learning in Collier County. We provide tuition assistance to 75% of the 400 children enrolled annually. Support our mission to ensure every child, from birth to age five, has access to quality early education. Submit your application today: childspath.org/join-our-board.

Will you help us build a stronger Southwest Florida? Goodwill Southwest Florida is focused on filling the gap in community services enabling people to gain a hand up and overcome barriers in employment and independence. Our four main areas of service are: Disability Support Services, Employment Services, Accessible Housing and Small Business Development. In 2020, we supported more than 25,000 individuals in Southwest Florida. Opportunity begins with you. Contact ashleyprice@goodwillswfl.org

Child’s Path Inc. Enriches lives of underserved children countywide through high-quality, early childhood education. CEO: Heather Singleton

5100 Tice Street

15275 Collier Blvd., #201-359 | Naples, FL 34119

Fort Myers, FL 33905

239-643-3908 | childspath.org

239-995-2106, ext. 2213 goodwillswfl.org

T H E W E AT H E R A U T H O R I T Y

O U R D A I LY B R E A D Our Daily Bread Food Pantry exists to share the love of God by offering nourishing food, encouragement, and hope. We are an all-volunteer nonprofit of ‘Hunger Heroes’, Working to Wipe Out Hunger through daily appointments, weekly mobiles with Al’s Pals, and our mainstay distribution every Saturday on Marco Island. Our Daily Bread Food Pantry will serve over a million pounds of food again this year. Donate, volunteer or learn more at: https://ourdailybreadfoodpantry.com.

W H E N A C C U R A C Y M AT T E R S

1450 Winterberry Dr., Annex Building Marco Island, FL 34145 | 239-259-5188

Matt Devitt Chief Meteorologist

ourdailybreadfoodpantry.com 8 2 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

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2 0 2 1

Holiday Party Planner

G U L F S H O R E B U S I N E S S NOVEMBER 2021 83


SP ONSORED CON T EN T

Hyatt Regency Coconut Point Resort & Spa 5001 Coconut Road Bonita Springs, FL 34134 (239) 444 1234 coconutpoint.regency.hyatt.com

Unforgettable

At Hyatt Regency Coconut Point Resort and Spa, we’ve designed a place that creates meaningful connections and memorable experiences. Our 82,500 square feet of newly renovated meeting space is the ideal backdrop for any occasion—from productive corporate meetings to memorable holiday events. To ensure your gathering is seamless and inspiring, our expert meeting planners are filled with energy and enthusiasm to create the event you’ve envisioned. Enhance your events with the state-of-the-art audiovisual equipment and customized catering menus with fresh, seasonal cuisine celebrating the Florida Gulf Coast.

Holiday Celebrations at Hyatt Regency Coconut Point Let us make your holiday celebrations seamless and one your guests will not soon forget. Our 82,500 square feet of newly renovated event space is the ideal backdrop for your memorable event.

DeRomo’s Gourmet Market, Restaurant and Banquet Room

Visit us at: HyattRegencyCoconutPoint.com

26795 South Bay Drive, Suite 170 Bonita Springs, FL 34134 (239) 325-3583 DeRomos.com

DeRomo’s Banquet Room and Private Dining Room in the restaurant are the perfect places to host any event. Both of these marvelous spaces exude modern elegance and classic Italian style, enhancing the ambiance from beginning to end. Our experienced, creative staff can help make all the details memorable, assisting you with everything from food and bar selections to seating arrangements and more. The Banquet Room accommodates up to 120 guests. Choose the Private Dining Room for intimate gatherings up to 30 guests. For offsite events, our full-service catering team brings the DeRomo’s experience to your location. From setup to service to breakdown and cleanup, we leave your party space spotless. Our menu packages can be customized to match the theme and occasion, including: C H R I S C I F A T T E

W H E N

T R U S T

L O I S T H O M E

I S

A

M U S T

Weddings | Private Parties | Banquets | Fundraisers | Networking Events | Company Celebrations | Holiday Parties | And Many More! Contact our catering director at 239-3253583 for details. Total Sq. Ft. Meeting Space: 4,050 No. Meeting Rooms: 2 Maximum Occupancy: 120; Classroom Yes Theater Yes; Banquet Yes; Bus Parking Yes

84 GULFSHORE BUSINESS NOVEMBER 2020 1

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WE HAVE A MAGICAL SETTING FOR ANY EVENT! For your corporate gatherings, you want perfection. The ambiance, music and menu make all the difference in the experience you create. The sophisticated style of DeRomo’s Banquet Room and the Private Dining Room in our restaurant are the ideal venues. Our experienced event planners and fullservice catering team know how to amaze guests. Let us offer you our creative input to help make your events impressive and memorable. DeRomos.com 239.325.3583 26811 South Bay Drive Suites 140 & 148 Bonita Springs, FL 34134 Market I Restaurant I Private Dining Room I Banquet Room I Catering I The Center Bar



p_98 Art business demands sacrifice

2

B. BUSINESS 2 BUSINESS

PHILANTHROPY WORKPLACE WORKFORCE ENTREPRENEURSHIP

 H O S P I TA L I T Y

Courtesy Luminary Hotel, Vanessa Rogers

Welcome Header goes Here to Season and here

NOVEMBER 2021

DEK GOESFOR WAITING HERE WORKERS AND HERE. p_00 p_92 By David Dorsey

G U L F S H O R E B U S I N E S S NOVEMBER 2021 87


Business 2 Business

NOVEMBER 2021

PHILANTHROPY

B y B e t h L u b e re c k i

Donations Make a Difference TIPS TO HELP ENSURE YOUR CORPORATE GIVING EFFORTS PAY OFF Many local companies already have charitable causes and organizations they support. But if your business doesn’t, now’s a great time of year to start giving back, especially since you might have already started to receive end-of-the-year donation requests from all kinds of nonprofits. But how do you decide where to give? Start off by thinking about what matters, to both your business

GIVING BACK

and you as an individual. “Make it something you’re

Geula Ferguson, director

really passionate about,” says Jeannine Joy, president

of programs at the Florida

and CEO of United Way of Lee, Hendry, Glades and

Philanthropic Network, says

Okeechobee. “You should give to something you believe in.”

no gift is too small; everything makes a difference.

Involve your employees with this—they might alcould use your help. Pavese Law Firm, for example, fre-

Do your homework to make sure donations go

quently supports the United Way, Habitat for Human-

to organizations that will spend them well. Re-

ity and St. Matthew’s House, nonprofits for which em-

sources such as Charity Navigator and GuideStar

ployees serve on boards or donate time in other ways.

by Candid can help you learn about nonprofits,

“We could write a check to every organization that

the work they do and how they allocate their

comes along and asks us,” says Mary Vlasak Snell, a

funds. “If you were hiring someone to repair your

partner at the firm. “But we really feel that we have to

roof, you’d probably do a lot of research,” says Joy.

have that personal connection to our giving.”

“That is what you should do when investing in a

8 8 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

gulfshorebusiness.com

Courtesy Florida Philanthropic Network, Getty, United Way

ready be aware of some great local organizations that


“M AK E I T S OM ET H I NG YOU’R E R EALLY PASSI O NAT E AB OUT . . . YOU SH OULD G I V E T O S OM ET H I NG YOU BELI EV E I N.” — Jeannine Joy, president and CEO of United Way of Lee, Hendry, Glades and Okeechobee

Foundation of Collier County. “We see it, we know it, so give us a call.” Connolly-Keesler suggests putting together an employee giving committee to help vet nonprofits and donation requests. “It’s great for morale,” she says. “And it takes that work off of the president of the company or whoever else [might have to decide].” Don’t feel like you’re too small to make a difference. Start off doing what you can now and let your corporate giving grow as your business does. Smaller companies “can have such a direct impact on their local community,” says Geula Ferguson, director of programs at the Florida Philanthropic Network. “I sit on the board of my daughter’s high school theater program, and without the support we get from super-small local businesses, we wouldn’t be able charity. You want to make sure it’s a good investment and that you get a good return on your investment.”

to do what we do.” The tax write-offs from corporate giving are great. But

Your local community foundation also can be a good

donating to local nonprofits also has other benefits, from

source of information. The Community Foundation of

getting your company’s name out there in a positive way to

Collier County, for example, does frequent assessments of

making the region in which you do business a better place.

community needs and shares that information on its web-

“Giving to nonprofits builds your community and makes it

site. “We can tell you what the hot issues are,” says Eileen

stronger,” says Joy. “And when your community is stron-

Connolly-Keesler, president and CEO of the Community

ger, your economy is better.” G U L F S H O R E B U S I N E S S N O V E M B E R 2021 8 9


Business 2 Business

NOVEMBER 2021

WORKPLACE

B y T i m At e n

Holiday Tipping Tips ’TIS THE SEASON TO GIVE A LITTLE EXTRA When it comes to holiday tipping, experts agree that there usually aren’t hard-and-fast rules, but rather rules of thumb based on common sense, specific circumstances, the type and quality of service and the personal relationship—if any—with the service provider. We may see slightly less holiday tipping this season because fewer services were provided during the pandemic. “On the other hand, I think some people will want to be more generous if they feel that maybe a service provider or

The founder of the Southern School of Etiquette, which has loca-

somebody they would provide a holiday tip to

tions in Naples, Florida, and Charlottesville, Virginia, agreed that

is hurting financially, or really could use a little

the pandemic has affected monetary gift-giving for many. “It’s wise

extra help or an extra thank you,” says Peggy

for all of us to lower all expectations. This is the reality,” says Di-

Post, a Bonita Springs resident and emeritus

ane Carr, who received certification from the prestigious American

director of The Emily Post Institute, the quint-

School of Protocol in Atlanta. “Cash is the best gift, but a gift card or

essential source of etiquette and manners for

small gift should be appreciated.” Tipping is personal and dependent upon a variety of specific

“I think holiday tipping might be a lot more

factors. “So much of it depends on where someone lives, or how

individual this year, because for the last 18

close the relationship is with the person,” Post says. “In South-

months, it’s been a different world,” Post says.

west Florida, maybe tipping is not as prevalent as in Manhattan

9 0 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

gulfshorebusiness.com

Getty

nearly a century.


SUGGESTIONS FOR HOLIDAY TIPS OR GIFT OPTIONS Mail carrier: A small gift only. United States Postal Service employees cannot accept cash gifts, checks, gift cards or any other form of currency. Package deliverer: A small gift only, no cash, if you receive regular deliveries. Doorman: Gift or $15-$80 cash. Garage attendants: $10-$30 or a small gift. Yard/garden worker: Gift or $20-$50 cash each. Pool cleaner: Gift or cash up to the cost of one cleaning to be split among the crew. Handyman: Gift or $15-$40 cash. Day care provider: A gift from you or $25-$70 for each staff member who works with your child and a small gift from your child. Personal caregiver: Gift or one week up to one month’s salary. Home health or nursing home employees: A thoughtful gift, if gift-giving is not against company policy. Personal trainer: Gift or cash up to the cost

or a big city where people tip everybody in their apartment building, for example, from the custodian and the doorman up to the superintendent. You can’t go wrong if you really want to show someone you appreciate what they’ve done for you. So, you can develop your own individual list.” The gesture should be as personal as possible, which means including a brief, handwritten note, if possible. “Whoever it is,” Post says, “I think it’s really good to put a little note and put the money or the check or whatever into the note and say, ‘Thank you so much.’”

of one session. Barber: Gift or cash up to the cost of one haircut. Beauty salon staff: A small gift or cash up to the cost of one salon visit divided for each staff member who works with you. Massage therapist: Gift or cash up to the cost of one session. — The Emily Post Institute, emilypost.com

G U L F S H O R E B U S I N E S S N O V E M B E R 2021 9 1


Business 2 Business

NOVEMBER 2021

H O S P I TA L I T Y

By David Dorsey

Welcome to Season; Please Wait SWFL’S HOSPITALITY INDUSTRY CONTINUES SCRAMBLE FOR WORKERS

With tourist season about to begin, waits for getting into hotel rooms and getting seated at restaurants could be getting longer. In Southwest Florida, as across the country, hotel and restaurant general managers are having trouble finding workers. The onset of the COVID-19 global pandemic caused many in the hospitality industry to lay off employees. “However, individuals working those jobs, they don’t want that to happen again,” says Janeth Castrejon, director of communications for CareerSource Southwest Florida, to school. I think the Delta variant has impacted their de-

The five-county area of Lee, Charlotte, Collier, Glades

cision to go back to the industry. They’re thinking about

and Hendry reported adding 4,500 more leisure and hos-

their welfare and their family. Couple that with what we’re

pitality jobs in August, year over year. It wasn’t enough.

calling the generational gap.”

“They (workers) are rethinking their career paths,” Cas-

The beginning of the pandemic forced a lot of baby

trejon says. “They are thinking about maybe going back

boomers into early retirement, Castrejon said. “Whatever

9 2 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

gulfshorebusiness.com

Courtesy Luminary Hotel & Co.

which assists people with job placement.


STAFFING CHALLENGE The Silver King Ocean Brasserie in Fort Myers’ Luminary Hotel, which opened during the pandemic, faced hiring issues from the start.

“I T ’S G ET T I NG NOW T O T H E P OI N T WH E R E , WH EN T H E SEAS ON G E TS H ER E , WH AT D O WE D O? WE’R E G OI NG T O H AV E T O START G ET T I NG C R EAT I V E.” —Steve Adams

jobs they had during the pandemic were unfilled when we

Workers for hospitality-related jobs have not returned

went into recovery mode,” she says. “Then you’ve got Gen-

along with the tourists, said Steve Adams, director of food

eration X and then the millennials; they have been exposed

and beverage for Luminary Hotel in downtown Fort Myers.

to the flexibility of gig work, [including] DoorDash. They

“It’s been interesting for us,” he says. “We opened during

have the flexibility and can make some more money. That’s

the pandemic. That was our challenge to begin with. When

another factor: the change of generational mindset.”

we opened, we were right on the cusp with COVID. We did G U L F S H O R E B U S I N E S S N O V E M B E R 2021 9 3


Business 2 Business H O S P I TA L I T Y

NOW HIRING Lacking enough employees is better than lacking enough customers, said Steve Adams, director of food and beverage at the Oxbow Bar & Grill, right, and other Luminary Hotel dining options.

a big job fair. It was pretty full; we managed to hire pretty well. I would say, in my estimation, it was sort of uphill from there. We have 10, 12, 15, 21 jobs posted right now.” Dishwashers, cooks, housekeeping, assistant restaurant general manager—the Luminary needs people to fill those positions. “It’s certainly been a challenge,” says Adams, who has to staff a coffee shop, lobby bar, diner, fine-dining restaurant, pool bar, rooftop bar and the Oxbow, a standalone, riverfront restaurant with 35-40 employees by itself. On the other hand, lacking enough employees is a better problem to have than lacking enough customers, Adams lenge, but we have consumers, we have guests. That’s not

ly, Mainsail is a great company to work for. We’ve got

our problem. Our problem isn’t not being able to fill up the

401K. We have insurance. We have a lot to offer com-

Oxbow. People are going out. It could be worse: It could be

pared to some of the other guys. We’re not paying the

we had workers but nobody out there spending any mon-

highest, and we’re not paying the lowest, but we’re fair

ey. Twenty twenty-two looks pretty good for us. From that

with our pay. It’s getting now to the point where, when

standpoint, we are thankful there are people going out.

the season gets here, what do we do? We’ll have to start

We’re seeing them come back.”

getting creative.”

If the Luminary, just 1 year old, is having trouble finding

Most hotels that were short-staffed in the fall could

workers, the situation is worse for some other, older prop-

expect to remain that way when tourism season peaks,

erties, Adams said.

said Lois Croft, the Southwest Florida director for the

“Company-wide in Mainsail, we’re struggling all over

Florida Restaurant & Lodging Association.

the place,” Adams says. “It’s not just the Luminary in

“We started a job portal to help our members find

Fort Myers. We are the new shiny object and, quite frank-

employees,” Croft says. “It’s just the way the world is

9 4 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

gulfshorebusiness.com

Courtesy Luminary Hotel & Co.

said. “We just have to be patient,” he says. “Yes, it’s a chal-


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now. It’s not only us, but a lot of businesses. We’re going to do the best we can with the resources we have. It’s going to be a challenge for everyone if we don’t have enough staff. Businesses have adapted and changed things.” Some of those adaptations have involved using technology to overcome staffing shortages. Making it easier for restaurant patrons to order online is one example, Croft said. “A lot of people are shifting,” she says. “It’s going to be difficult for employers.”

Statement of Ownership, Management, and Circulation, PS Form 3526-R. 1. Publication Title: Gulfshore Business. 2. Publication Number: 1935-8199. 3. Filing Date: September 30, 2021. 4. Issue Frequency: Monthly. 5. Number of Issues Published Annually: Twelve (12). 6. Annual Subscription Price: Free. 7. Complete Mailing Address of Known Office of Publication: 26101 South Tamiami Trail, Bonita Springs, FL 34134. Contact Person: Kerri Nolan; Telephone: (239) 498-8501. 8. Complete Mailing Address of Headquarters or General Business Office of Publisher: 2824 Palm Beach Blvd., Fort Myers, FL 33916. 9. Full Names and Complete Mailing Addresses of Publisher, Editor and Managing Editor: James W. Schwartzel, President, 2824 Palm Beach Blvd., Fort Myers, FL 33916; Heidi Rambo Centrella, Editor-in-Chief, 26101 South Tamiami Trail, Bonita Springs, FL 34134; Tim Aten, Managing Editor, 26101 South Tamiami Trail, Bonita Springs, FL 34134. 10. Owner: James W. Schwartzel, 2824 Palm Beach Blvd., Fort Myers, FL 33916; Joseph C. Schwartzel, 2824 Palm Beach Blvd., Fort Myers, FL 33916; MBK GL INVESTORS LLC, Rita M. McBride Irr. Trust of 2012, Lineal Descendants of Brian A. McBride, Kathleen Plum & Maureen McBride, 2824 Palm Beach Blvd., Fort Myers, FL 33916. 11. Known Bondholders, Mortgagees and Other Security Holders Owning or Holding 1 Percent or More of Total Amount of Bonds, Mortgages, or Other Securities: Fort Myers Broadcasting Company, 2824 Palm Beach Blvd., Fort Myers, FL 33916. 12. (Does not apply.) 13. Publication Title: Gulfshore Business. 14. Issue Date for Circulation Data: October 2021. 15. Extent and Nature of Circulation: Average Number of Copies Each Issue During Preceding 12 Months; Number of Copies of Single Issue Published Nearest to Filing Date: A. Total Number of Copies: Average: 8,260; Actual: 8,825. B. Legitimate Paid and/or Requested Distribution: 1: Outside County Paid/Requested Mail Subscriptions Stated on PS Form 3541: Average: 4,335; Actual: 4,744. 2. In-County Paid/Requested Mail Subscriptions Stated on PS Form 3541: Average: 0; Actual: 0. 3. Sales Through Dealers and Carriers, Street Vendors, Counter Sales, and Other Paid or Requested Distribution Outside USPS: Average: 32; Actual: 60. 4. Requested Copies Distributed by Other Mail Classes Through the USPS: Average: 0; Actual: 0. C. Total Paid and/or Requested Circulation: Average: 4,367; Actual: 4,804. D. Nonrequested Distribution: 1. Outside County Nonrequested Copies Stated on PS Form 3541: Average: 3,485; Actual: 3,530. 2. In-County Nonrequested Copies Stated on PS Form 3541: Average: 0; Actual: 0. 3. Nonrequested Copies Distributed Through the USPS by Other Classes of Mail: Average: 0; Actual: 0. 4) Nonrequested Copies Distributed Outside the Mail: Average: 200; Actual: 225. E. Total Nonrequested Distribution: Average: 3,685; Actual: 3,755. F. Total Distribution: Average: 8,052; Actual: 8,559. G. Copies not Distributed: Average: 208; Actual: 266. H. Total: Average: 8,260; Actual: 8,825. I. Percent Paid and/or Requested Circulation: Average: 54%; Actual: 56%. 16. Electronic Copy Circulation: n/a. 17. Publication of Statement of Ownership for a Requester Publication is required and will be printed in the November 2021 issue of this publication. 18. Signature and Title of Publisher: James W. Schwartzel, President. Date: September 30, 2021.

G U L F S H O R E B U S I N E S S N O V E M B E R 2021 9 5


Business 2 Business WORKFORCE

NOVEMBER 2021 B y B e t h L u b e re c k i

Independent Contractors 101 CONSIDERING HIRING A FREELANCER? HERE’S WHAT YOU NEED TO KNOW If your company hasn’t worked with an independent contractor or

dent of the HR Florida State Coun-

freelancer before, chances are you might be considering it now. The

cil, the state affiliate for the Society

concept of a “gig economy” was already trending before the pandem-

for Human Resource Management

ic. And now that people have gotten a lot more comfortable working

(SHRM). “Look at each position to

from home—or anywhere else besides the office—there’s also a “Great

know what skills are needed and

Resignation” afoot.

how long the assignment, workload

For many companies right now, it might be challenging to find (or

or project is going to be,” she says.

keep) that classic full-time employee for certain roles. But they’re

“Then use that matrix to decide

discovering that for some needs, an independent contractor or free-

what’s the best option.” If it’s an ongoing need, a full-time

“Everyone is getting a little bit more open-minded to non-tradi-

employee might be the best choice.

tional positions,” says Karen Mosteller, a partner at Markham Nor-

That could be a new hire or someone

ton Mosteller Wright & Co., which offers accounting and business

already in the organization who can

consulting services in Southwest Florida.

be trained to take on a new role. But if

According to researchers at Harvard Business School’s Project

it’s a temporary increase in workload,

on Managing the Future of Work and Boston Consulting Group’s

a project with a finite timeframe or a

Henderson Institute, 90% of companies surveyed see benefits to

role that doesn’t require someone in

workplaces that blend full-time and freelance employees. And an

the office from 9 to 5 Monday through

analysis by Statista projects that 86.5 million people in the United

Friday, an independent contractor

States will be freelancers in 2027, making up almost 51% of the total

might be the way to go.

U.S. workforce.

“If you only need a controller for

To figure out the best fit for your needs, use the strategy of buy,

20 hours a week, then you can hire a

build or borrow, said Heather Deyrieux, immediate past presi-

[freelance] controller that has two or

9 6 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

gulfshorebusiness.com

Getty

lancer might be a good option.


THE GIG IS UP According to Statista, 86.5 million people in the U.S. wil be freelancers in 2027, representing almost 51% of the total U.S. workforce.

For managers, working with independent contractors requires a shift from how they would manage in-office, full-time employees. “The employer really needs to think about, ‘What is the outcome I want?’” says Eric Dent, PhD, the Uncommon Friends endowed chair in ethics at Florida Gulf Coast University’s Lutgert College of Business. “You have to manage by outcome instead of hours, and for many employers, that is new and a bit of a transition.” But qualified independent contractors probably won’t need much handholding. “Independent contractors are usually seasoned experts in their fields,” says Brennan. “The onboarding process or training is minimal, and they typically hit the ground running.” Plus, the last year has given companies a lot of experience managing from afar. “Remote work has forced employers to have to learn how to manage without their eyes on their subordinates,” says Dent. “So they’re better prepared to work well with indepenthree clients for cheaper than it is to have them on as an employee and have all the additional costs and benefits you have with an employee,” says Mosteller.

dent contractors.” Communication is vital to a successful relationship. “If the company is looking

If you choose to go the contractor route, it’s important to understand

to have access to the contractor during

the definition of independent contractor according to entities such as

certain business hours, they need to know

the IRS and Department of Labor, and how it differs from an employee.

that up front,” says Deyrieux. “Both sides

“Should an employer misclassify a worker as an independent contractor

need to know what is expected of them

who should be classified as an employee, the penalties can be extremely

and how that communication will happen

costly,” says Katie Brennan, an HR knowledge adviser for SHRM.

during the relationship.” G U L F S H O R E B U S I N E S S N O V E M B E R 2021 9 7


Business 2 Business ENTREPRENEURSHIP

NOVEMBER 2021 By Artis Henderson

The Trompe l’Oeil in the Business of Art GALLERY OWNER ROSS PARKER KNOWS THE UNSEEN LABOR BEHIND EVERY SUCCESSFUL ENTERPRISE

Ross Parker, who owns Call of Africa’s

the eye.” The wife shrugged. “What?

Native Vision Galleries on Fifth Ave-

You just put up some sculptures and

nue South in Naples, has been in the

hang some paintings.”

art business for more than 30 years.

This is the part when Parker shakes

He’s learned that being an entrepre-

his head. It’s almost impossible for

neur in the art world comes with its

most people to imagine the amount

own unique demands—many of them

of work that goes into running a suc-

unseen by the visitors who peruse

cessful gallery. The art business de-

his collection.

mands determination, passion and

Once Parker was standing at his desk in the gallery when he overheard a conversation between an older gentleman and the gentleman’s wife.

sacrifice; it also requires an enormous amount of time. “It’s not just dealing with clients and the paintings on the floor,” Park-

“We should open a gallery,” the

er says. “I’m studying magazines, go-

wife suggested to her husband. The

ing to art shows around the country,

husband wasn’t convinced. “I think

getting a feel for people’s appetites,

there’s a little more to it than meets

watching which color palettes are

9 8 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

gulfshorebusiness.com


“ T H E ART BUSI NESS G I V ES M E T H E OP P ORT UNI T Y T O R ET U R N AND BE I N ONE O F T H E WI LD EST P LAC ES I N AF R I CA.” — Ross Parker, Call of Africa’s Native Vision Gallery

MORE THAN MEETS THE EYE It’s nearly impossible for most people to imagine the amount of work behind a successful

Vanessa Rogers

art gallery.

G U L F S H O R E B U S I N E S S N O V E M B E R 2021 9 9


Business 2 Business ENTREPRENEURSHIP

THE ART OF TIME The art business demands determination, passion and sacrifice, as well as an enormous amount of time, says gallery owner Ross Parker.

trending in interior design.” He takes this informa-

Zimbabwe. When he was growing up on his family’s

tion and flies around the world, often to Africa, where

26,000-acre farm there, the nation was called Rhode-

he meets with his artists. They sit down together to

sia. Parker spent his childhood hunting in the wilder-

discuss art and make decisions for new work. “Some-

ness with tribal warriors. That’s where he developed a

times we’ll travel to the bush together, and we’ll sit

passion for animals and the outdoors. Though he left

and drink wine around the fire,” Parker says. “We’ll

Zimbabwe in 1980, he still returns for three months

discuss ideas for paintings, maybe about a herd of ele-

each year. “I love going back,” he says. “The art busi-

phants we saw crossing the river that morning.”

ness gives me the opportunity to return and be in one

Parker, 61, is from the country currently known as

of the wildest places in Africa.”

1 0 0 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

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Vanessa Rogers

IT’S ABOUT TIME

in to be the success

change, then work

they are.”

the evening shift.” This was on top of

In the initial years of owning his gal-

following art trends,

lery, Parker worked

communicating with

A common mistake

seven days a week,

his artists and man-

many new entrepre-

from first thing in

aging his warehouse.

neurs make is under-

the morning to late

estimating how much

at night. “In the early

more than a great

time starting and

days, before I had

idea, Parker says.

running a business

the right sales team,

They need to be will-

requires. “I have a lot

I was the sales guy,”

ing to work day and

of wealthy clients,”

he says. “I would

night, sometimes for

Parker says. “I know

work the morning

years. “That’s what

the hours they put

shift, go home and

leads to success.”

Entrepreneurs need

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NOMINATION DEADLINE: November 19th Winners will be recognized in the April 2022 issue of Gulfshore Business For more information and to nominate please go to gulfshorebusiness.com/healthcareheroes G U L F S H O R E B U S I N E S S A P R I L 2021 1 0 1


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Boxing for fitness

Sleeping on air

AfterHours

U N W I N D | H O R S E P O W E R | F I T N E S S | N E W & N O T E W O R T H Y | W E E K E N D G E TAWAY

Courtesy BMW Group, Getty, Luno

Attention Getter INSIDE THE PERFORMANCE-ORIENTED ’21 BMW M3 p_104 By James Raia


AfterHours

NOVEMBER 2021

HORSEPOWER

By James Raia

Attention Getter INSIDE THE POLARIZING, PERFORMANCEORIENTED 2021 BMW M3 with a jolt as if something is wrong.

quickly turned to a big smile asked if we could switch

Carbon fiber is nearly everywhere, including in the

cars. Another onlooker boasted he had the best BMW

unyielding, race-oriented, shell-shaped front seats

ever made, but that mine looked pretty good. Unsolic-

with oblong holes and grab handles. They’re best only

ited commenters hated the matte exterior color and

for competition purposes, an uncomfortable nuisance

split “kidney grilles,” but other onlookers couldn’t of-

in daily driving. The pass-through front seats are handy

fer complimentary superlatives fast enough.

if a backseat passenger is interested in providing a low-

So it is with the 2021 BMW M3 Competition, the debut of the model’s sixth generation. It’s a track-oriented sports car thinly disguised as a family sedan. The M3 is far removed from quotidian BMWs parked in suburban driveways and counted on to

er back massage to the occupant in front. Technologically, BMW has joined competitors with top-tier offerings. Apple CarPlay and Android Auto are standard, as are a Harman/Kardon sound system and a one-year Sirius/XM Radio subscription.

transport children, grocery bags and golf clubs. The

Value is not a strong BMW trait, with the M3 a prime

Competition trim is the boastful, polarizing family

example. The base MSRP is $73,795; the purchase

member. It needs to perform. It’s fast, loud and too

price, $104,245. Consider a few option examples: car-

handsome for its own good.

bon-fiber brakes ($8,150), M Carbon Exchange Pack-

It also needs to be seen. The Frozen Marina Bay Blue exterior paint matched to a Kyalami Orange interior is

age ($4,700), M Driver’s top speed increase package ($2,500), carbon interior trim ($950).

the least conspicuous color scheme available—for those

The new generation BMW looks great and drives

who need more flash, Twilight Purple, Fire Orange, Voo-

with as much authority as any BMW. But the M3 be-

doo Blue, Velvet Orchid or Isle of Man Green Metallic

longs on the open road or on a track; the German Auto-

(pictured here) redefine ostentatiousness.

bahn seems right. A steady, long haul at 90 mph in the

The M3’s turbocharged 3.0-liter I-6 engine advances

Utah desert would showcase the car at its best. (Let’s

with an eight-speed automatic transmission and rear-

go!) The legacy of the manufacturer’s slogans, “Ulti-

wheel drive. Like other components, the M3’s engine

mate Driving Machine” and “Designed for Driving Plea-

growl is polarizing. It’s loud but not pleasing; a raspy

sure,” would be upheld.

cough, not the soothing baritone of a radio station’s latenight jazz host.

So buy the M3 Competition and celebrate far away from big-city commuting, urban shopping malls and

A further annoyance: For increased economy, the

other daily driving routines. Take the BMW somewhere

BMW’s engine shuts off at stoplights. It’s a good idea and

where automotive high performance is best appreciated,

it works smoothly in other vehicles, but the M3 restarts

and have at it.

1 0 4 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

Coutesy BMW Group

A guy in a gas station parking lot with a stern look that

gulfshorebusiness.com


INTENSE COMPETITION BMW’s new M3 is a track-oriented sports car thinly disguised as a sedan.

Acceleration: 0-60 mph, 3.5 seconds

Manufacturer’s suggested retail price: $72,800

Airbags: 8 Fuel economy: 16 mpg city; 23 mpg hwy

Manufacturer’s website: bmwusa.com Price as tested: $199,086

Warranty: B u m p e r t o b u m p e r, 4 ye a rs / 5 0, 000 m i l e s ; Po w e rt ra in, 4 ye a rs / 5 0, 000 m i l e s ; C o rro s ion, 1 2 ye a rs /u n l i m i t e d m i l e a g e ; Ro a d s i d e A s s i s t a n ce, 4 ye a rs / u n l i m i t e d m i l e a g e ; M a i n t e n a n c e: 3 ye a rs / 3 6 , 000 m i l e s

Horsepower: 503

GGUULLFFSSHHOORREE BBUUSSI INNEESSSS NNOOVVEEM MBB E R 2021 1 0 5


AfterHours FITNESS

NOVEMBER 2021 By James Raia

Fit Club BOXING FOR FITNESS IN SOUTHWEST FLORIDA Boxing may conjure images of the movies Rocky, Raging Bull, Mil-

lion Dollar Baby or other memories of old, sweaty gyms. And there’s plenty right with all of it. The sport is called the “sweet science,” a moniker introduced by British sportswriter Pierce Egan more than 200 years ago. Its participants, Egan wrote, needed to be “tough, forward-thinking and tactical.” While still pertinent qualities, fitness boxing doesn’t have to involve participants entering a ring or dingy, stinky gyms. Geared toward children, adults and seniors, fitness boxing is a complete physical fitness workout done with a personal trainer or group classes, and

and teaches. Now retired, he had 36 profession-

usually in modern facilities.

al bouts and more than 70 amateur bouts, and

rate, which lowers their risk of high blood pressure, heart disease, stroke and diabetes.

fought for two world titles. “People have different goals,” he says. “Some people come in just want to get in shape and use

Fitness boxing, which can include punching at the air or on bags,

boxing as the vehicle. I have women who have

burns calories, strengthens bones and improves endurance. Like

never watched boxing a day in their life and they

other aerobic exercises, it also increases endorphin levels, the body’s

want the workout. But I also have guys who grew

natural way of improving mood.

up watching boxing and they’re interested in

Billy Lyell and his wife, Jess, like other boxing instructors and trainers in Southwest Florida gyms, focus on boxing fundamentals.

learning the technique.” At the SJC Boxing Gym in Fort Myers, train-

“The difference in our gym is that I really teach you how to box,”

ing is geared toward the full spectrum of boxing

says Billy Lyell, who with Jess co-founded The Sweet Science in Na-

enthusiasts, professionals to youth and as an in-

ples. “How do you stand? How do you hold your hands? How do you

dividual or in group classes.

move your feet? It’s your basic Boxing 101.”

The gym’s reputation is built on the lifelong

When incorporating the use of varied equipment—heavy bag to

experience of Steven J. Canton. His 60-plus-

aqua bag, speed bag to hand pads—Lyell, 37, knows of what he speaks

year boxing legend includes tenures as a pro,

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gulfshorebusiness.com

Getty

As an aerobic exercise, boxing increases a practitioner’s heart


1 0 O F T H E R E G I O N ’S B OX I N G GY M S A N D F I T N E S S LO C AT I O N S T H AT O F F E R F I T N E S S B OX I N G

Bonita Beach Boxing

Plamondon Home

26455 Old 41

4491 17th Ave. SW,

Road, Unit 20,

Naples, 239.821.5960

Bonita Springs, SJC Boxing Club Inc.

239.823.9318

1929 Winkler Ave., Fort Myers, 239.275.5275

Fight Zone 7091 Pinnacle Drive, Fort Myers,

The Sweet Science

239.878.5750

Boxing 4270 Tamiami Trail

Florida HIIT Factory

E., Unit 13, Naples,

2349 Vanderbilt

239.777.8732

Beach Road, Unit 510, Naples,

Team Third Law

239.963.8585

Academy 5707 Shirley St., Naples,

Fyzical Therapy and

fight manager, trainer, matchmaker, ring announcer, film consultant and author. He started the SJC Boxing Club in 1992. “SJC Boxing loves the old fighters, the fighters who fought for little money and the love of the sport,” Canton says. “SJC boxers not only love the sport but are well trained and conditioned to fight like the old-time fighters.” With respect for history as its guide, SJC Boxing also invites middle and high school students to learn about the

239.628.3529

Balance 25241 Elementary

Team Willis, Boxing &

Way, Unit 102,

Family

Bonita Springs,

3414 Cleveland

239.947.4184

Ave., Fort Myers, 239.357.3212

N.O.S.T.R.A. Boxing Academy, 2389 Linwood Ave., Naples, 239.384.0217

sport and join in mentoring and training during daily early afternoon sessions. Professionals from business and sport provide inspirational talks, and a free lunch is offered. The Lyells, instructors at SJC Boxing and non-boxing-specific businesses including Fyzical Therapy and

In addition to other exercises, Rock Steady offers boxing training to people with Parkinson’s disease. The classes are designed to improve the deterioration of balance, motor skills and sensory functions.

Balance Center in Bonita Springs, also offer a workout

“It’s phenomenal, what it does,” Lyell says. “It’s almost

called Rock Steady. It requires instructors to have specif-

like it rewires their brains. What I learned from boxing is

ic certifications.

that anything is possible.” G U L F S H O R E B U S I N E S S N O V E M B E R 2021 1 0 7


AfterHours NEW & NOTEWORTHY

By James Raia

Y

W

&

O R T

H

NEW N

NOVEMBER 2021

O T E

Sleeping on Air

$239.99 lunolife.com

Sleeping in the back of a hatchback, station wagon or SUV may be novel and appealing, if only for the joy of “roughing it.” A Luno Air Mattress 2.0 skews the experience far closer to an unexpected pleasure—high-end comfort. Made from 300-denier (fiber thickness) Oxford fabric, the Luno redefines versatility. Each mattress is designed for two people as tall as 6 feet, 2 inches, and it can hold as much as 600 pounds. Its signature is its puzzle-piece fit; it’s adaptable for 42 different car brands and in 2,000 different configurations. The mattress has two joined “air chambers” so users can inflate one side or both with the included air pump in two minutes. The company reports “no cursing required.” Luno also makes custom-fitted sheets that snap on efficiently. A repair patch kit and a one-year factory warranty are included. A lifetime warranty is optional for an additional cost.

1 0 8 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

gulfshorebusiness.com

Courtesy Luno

LUNO’S SURPRISINGLY COMFORTABLE CAR MATTRESS


AfterHours

NOVEMBER 2021

W E E K E N D G E TA W AY

By Artis Henderson

BEACH BOUND Smyrna Dunes Park features more than 2 miles of boardwalk with views of the Atlantic.

Surf’s Up in a Big Way An hour south of Daytona and an hour east of

C AT C H A WAV E

Orlando, New Smyrna Beach is just far enough

New Smyrna Beach is routinely ranked as a top surf des-

outside the hustle and bustle of two of Florida’s

tination. A string of rock ledges sits off its coast, and these

most notorious cities. This retro beach town has

produce the kind of consistent breakers that have pro

carved out its own niche as a surfing and beach

surfers lining its shores. Though the waves themselves are

destination. Grab a longboard and a rash guard

not towering—they top out at a few feet—they’re reliable.

and head out for the breakers.

And reliability, any surfer will tell you, is key. Local favorG U L F S H O R E B U S I N E S S N O V E M B E R 2021 1 0 9

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NEW SMYRNA BEACH HAS A RETRO VIBE WITH A FEW SURPRISES TUCKED BEHIND ITS DUNES


AfterHours W E E K E N D G E TA W AY

awares, as plenty of signs indicate when beachgoers are entering the nude section. GRAB A BITE Toni & Joe’s Patio (309 Buenos Aires St., New Smyrna Beach; 386.427.6850; toniandjoespatio.com) opened in 1958, and the beachfront stand quickly became a local institution. Still owned by the original founding family, the bar and restaurant has a following for its signature cocktails and steak hoagies. Don’t miss the full moon parties held monthly. It’s hard to miss the Breakers (518 Flagler Ave., New Smyrna Beach; 386.428.2019; breakersnsb.com). Located at the end of Flagler Avenue, the bright pink ite Nichols Surf Shop (307 Lytle Ave., New Smyrna Beach;

building offers ocean views and the kind of low-key

386.690.8420; nicholssurfshop.com) has been around since

vibe that feels just right in this surf town. With the usu-

1969, and it’s still the go-to spot for board rentals, repairs and

al beach-shack favorites such as fish sandwiches and

surf lessons. For the best waves, try Ponce Inlet, where the In-

fried shrimp—plus 14 different types of burgers—it’s

tracoastal Waterway, the Indian River and the Halifax River

the perfect spot for a sun-drenched lunch.

all come together. TA K E A S T R O L L

The Black Dolphin Inn (916 S. Riverside Drive, New

New Smyrna Beach has some of the best stretches of sand in

Smyrna Beach; 386.410.4868; blackdolphininn.com)

the state. Visit Smyrna Dunes Park (2995 N. Peninsula Ave.,

offers one of the most charming stays around New

New Smyrna Beach) for sweeping views of sand dunes, sea

Smyrna Beach. Set inside a home originally built in

oats and green ocean. A two-mile boardwalk offers a strolling

1947, the boutique hotel’s 14 rooms are each thought-

path along the jetty. Dunes Park is also dog-friendly, and the

fully decorated with a blend of antique and modern de-

facilities include thoughtful touches for pups like a shower

cor. The inn serves a continental breakfast during the

station to clean sandy paws.

week and a scratch-made southern breakfast on the

For the more daring—and less inhibited—the northernmost

weekend. Set in a quiet residential neighborhood with

part of New Smyrna’s Apollo Beach has a clothing-optional

views facing the river, the Black Dolphin elevates the

section. Thankfully, there’s no danger of wandering in un-

typical bed and breakfast experience.

1 1 0 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

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S TAY AW H I L E


OCEAN VIEW The casual and cozy Breakers restaurant on New Smyrna Beach is the perfect waterfront spot for a sun-drenched lunch.

G U L F S H O R E B U S I N E S S N O V E M B E R 2021 1 1 1


AfterHours

NOVEMBER 2021

UNWIND

By Justin Paprocki

Outdoor Extravagance PROFESSIONAL PICNICS FOR PURE ENJOYMENT A nice picnic sounds relaxing. But then again, you’ve got to prepare the food, pack up the car—oh, and do you even have a picnic basket? Actually, it may not be all that relaxing. So let someone else take care of the hard work for you.

Just plug in your iPad or electronic device to A luxe retreat

start your own backyard theater.

Naples Luxury Picnic Co. specializes in the upscale picnic, with one

notyourgrandmaspicnic.com

co-founder an interior designer who can take your meal beyond just a beach blanket and Tupperware. Think fluffy pillows and a pallet for

Stylish beach day

your table topped with flatware and candles.

Coast & Mingle allows you to customize your

naplesluxurypicnicco.com

picnic style. Themes run from vibrant tropical styles to a more romantic vibe with rose

In-pool dining

gold accoutrements. For the meal, they’ll

Picnic Culture brings the party to your backyard pool. Its popular

recommend the best restaurants for to-go

Bali Floating Picnic option is great for a late-morning brunch or ear-

orders. coastandmingle.com

ly afternoon snack. Fend off the heat in your pool while the floating table spread features plenty of fruit, cheese, crackers and more. It’s

Graze-y Saturday

like taking a trip to Southwest Asia while staying in your backyard.

Picture Perfect Picnics offers a sophisticated

picniccultures.com

picnic with its specialty grazing boxes. Choose

Night at the movies

mini charcuterie, a specialty kid’s meal with

The aptly named Not Your Grandma’s Picnic features a movie night

heart-shaped sandwiches and more, or up-

option. They’ll bring all you need: Projector, bean bags and pillows,

grade to a tiered dessert tray or a full tea set.

a selection of movie candy and locally popped Wild About Popcorn.

picperfectpicnics.com

1 1 2 G U L F S H O R E B U S I N E S S N O V E M B E R 2 0 2 1

gulfshorebusiness.com

Courtesy Coast Mingle

among decadent desserts, French brunch,


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