曹 綸 Ellen
(+886)963-909-587
SelfIntroduction
因對⾏ 域的嚮往 我積 參 了 實 各式校 外活動 除了 告學 課 理 論成功應⽤於LINE ⾏ 品 社群經 實 外 我 經驗培 了團隊協 作的意識 應環境的 ⼒ 獨⽴作 的⾃信 常期 會 在貴司貢 我的所⻑ 並 的團隊共同成⻑
⾏ 實 ⽣
Pinkoi 港 果 科技 限 司
⾏ LINEBusiness
主題趨 提
活動⾴⾯建置
KOL&KOC 合
短期活動專
社群貼⽂協作
＆成效 蹤
Mar.2024-Dec.2024
負責品 的LINE官⽅帳 期間 成 項 值 超 度完成
設定並 費者 確 訊息 準 活躍⽤ 戶 或 ⾏ 客召回
根 趨 挑 合 的品項 ⾏訊息的 ⽂製作
定期 蹤 量 轉 開封率 擊率 作為 續 的基準值
LINEShopping品項挑 容製作
市場趨 針對 合品 性的議題提出企劃建議 協助團 隊判斷其作為短期活動或⻑期 略之可⾏性
當下市場 合品 性的趨 議題 ⾏提 並建置 相關活動⾴⾯
和合 的⾃ 經 者 絡溝 ⾏品 曝光
2024Pinkoix陶 代代合作會 歌產 開放⽇ 2024平台 夕 ⼈ 檔期活動
品 小紅書帳 建經
《PinkoixELLEMBTI購物 南》合作貼⽂ IG＆FB ⽂影⾳ 容產製
Yu-Lun,Tsao (EllenTsao)
(+886)963-909-587
10350085ellen@gmail.com
SelfIntroduction
Drivenbymypassionformarketing,Iactivelyengagedininternshipsandvarious activities Theseexperiencesallowedmetoapplytheoriesfrommyadvertising coursestoreal-worldtaskslikeLINEchannelmarketingandbrandcommunity management.Throughtheaboveexperiences,Iimprovedmyteamwork, adaptability,andindependence Ilookforwardtobringingtheseskillstoyour companyandgrowingalongsideyourteam.
WorkExperience
MarketingIntern//Pinkoi
Mar.2024-Dec.2024
ResponsibleformanagingtheofficialLINEaccountofPinkoi,consistently exceedingmultipleperformancegoalsduringtheemployment Optimizedconsumeranalysistoensuremessagesreachedactiveusers accuratelyortore-engagepreviouscustomers. Selectedtheappropriateproductsbasedontrendsandcreatedengagingimages andcopywritingformessaging.
Regularlytrackedchannelmetricssuchassession,conversionrate,openrate, andclickrate,usingthesedataasbenchmarksforfutureoptimizations. Handledproductselection,contentcreation,andschedulingforLINEShopping.
TracktrendsthatalignwithPinkoi sbrandtoneandpresentthemtotheteamfor possibleshort-termorlong-termpromotions.
Communicatewithsuitablecontentcreatorstofacilitatebrandexposure.
SocialAccountManagement
Responsibleforcreatingcontentandschedulingpostswhileregularlyanalyzing performancetoimprovethecontent.
GraphicDesignAssistance
Whileintheoffice,Icreatedwebgraphicsandonlineadcontentwhileresponsible forothergraphicdesigntasks
FreelancePeriod(2023-Present)
Engagedinproject-basedcollaboration,handlinggraphicdesignforteambusiness cards,socialmediaposts,andofflineexhibitionmaterials.
Education
DepartmentofAdvertising,NCCU(NationalChengchiUniversity)
CoursesinStrategyandCommunicationhaveenhancedmymarketinsightsbyfocusing oncurrenttrendsanddataanalysis.MymajorinCommunicationandDesign,with hands-onworkinvisualdesignsoftwareandlargeprojects,helpedmemasterkey designtools.Thesecourseshaveenabledmetoquicklyidentifyproblemsindifferent contextsandeffectivelyachievevisualcommunicationgoalsthroughmyinterpretation
Skills&Certificates
EnglishProficiency
IparticipatedinanexchangeprogramattheUniversityofLeicester(UOL),whereI significantlyimprovedmyspokencommunicationandreadingskills.Thisexperience alsohelpedmedevelopadaptabilityinunfamiliarenvironmentsandwithmulticultural teams.
Certification
IELTS7.5(2022)
TOEICGoldLevel(2020)
OralCommunicationSkills
AsanambassadorforinternationalexhibitionslikeINPUTandEEFT,Ihadthe opportunitytointeractwithprofessionalsglobally.Theseexperiencesenhancedmy real-timecommunicationskills,culturaladaptability,andabilitytobuildstrong relationships.Theyalsohelpedmedeveloptheabilitytodeliveraccuratemessages, eveninhigh-pressuresituations
ProficientinusingcloudcollaborationsystemssuchasGoogleWorkspace,Microsoft Office,Slack,Asana,andNotion
Ihaveeditorialexperienceintheschoolclub,whereIwasresponsibleforsocialmedia contentanddesigningthelayoutforthepublications.IcontinuetoworkwithTracleon projectslikebusinesscarddesignandwebsiteoptimization.Theseexperienceshave allowedmetogainhands-onproficiencywithAdobeSystem,Canva,andCapCut
