April 2024 GSC Connection

In This Issue:

P1. Cyber Security Efforts

P1. Sales Catalog Update

P2/3. Franchise Spotlight

P4/5. Generac University

P5. Service Announcements

P6. Installation Announcement

P6. March Happenings

P7. Openings Pictures

P8. Jeremy Blank Introduction

THE GENERATOR SUPERCENTER SALES CATALOG HAS BEEN UPDATED WITH THE NEW GENERATORS.

PLEASE CLICK THE LINK BELOW TO ORDER YOURS NOW:

https://hub.genera torsupercenter.co

m/sales-catalog/

Cyber Fraud and GSC Solutions

As we move further into 2024 and deeperinto a rapidlychanging front in the development of AI, technology, and scammers. We must be vigilant to do our best to stop the advances and attacks against our Generator Supercenter emailtenet.

This is something that must be done by everyone. We wish that we could just lock it down and that would be all that is needed to keep out bad actors. Unfortunately, that is not the reality we live in today. We need everyone on the lookout to respond to and forward bademailstoCentreTechnologies, by using the tools embedded into Outlook. Everyone has received emails from a Saudi Prince or African relative that has passed and just needs $500.00 to release your newfound wealth. This is not what we are seeing with today’s challenges. We are seeing cloned emails from your team, vendors, suppliers, and family members asking for you or another team member to update their Account Numberintheirsystem. Ifyoulook attheactualemailaddressyouwill know that this is a fraudulent request, but employees get busy, and things get missed. These emails are getting much more regularandbetterscripted.

Generator Supercenter Franchise has partnered with a software company called “KnowB4.” This company provides training to everyone in using our email tenet forwhattolookoutforandwhatnot to do when something looks suspicious. This program will be sending emails both known and unknowntotheteammemberswith Generator Supercenter email addresses. We will be testing who clicks on messagesthat couldhave been scam emails, but the individual did not catch. You will alsobegettingclassesthroughtheir system to help with the awareness ofwhatisnewonthisfrontandhow to avoidmajorcatastrophes.

Beginning inApril, you or your team members will begin receiving these emails for training. GSF will coordinate and notify you and your team members of any issues. Everyone will begin receiving e-vites to the KnowB4 training portal. These are usually 515 minutes short videos with a few questionsattheend. GSFhasbeen usingthisforthelastquarterof2024 with good results. If you have any questions regarding this or other Cyber issues, please reach out to Mike Sherman, Franchise ComplianceOfficer.

GSC of Southwest Florida

Owned by Grant Smith and Beth Wild, this franchise encompasses three territories – Fort Myers, Sarasota, and Naples. Originally hailing from Wisconsin, Grant and Beth now call sunny (and occasionally stormy!) Fort Myers home. Following their marriage in July 2018, they relocated to Florida and embarked on their journey with GSC. They have a beautiful, sweet, busy 14month-old baby girl named Summer and she is the light of their lives. Join us as we delve into their experience running GSC of Southwest Florida and the insights they've gained along the way.

What Beth says about Grant:

Grant is extremely kind, positive, and caring. His ability to stay calm in stressful and demanding situations is unfathomable. Furthermore, he values people of different backgrounds which is one reason he is a great leader.

What Grant says about Beth:

Beth is a smart, funny, and determined person. I admire her ability to form deep connections with others and am certain this has contributed to our success.

How were you initially introduced and what influenced your decision to franchise with Generator Supercenter?

Being from Wisconsin, I was aware and very interested in Generac and their rapid growth. In 2018 I began searching for the most successful dealer in the country and came across GSC and their efforts to grow through franchising.

“I TRY TO UPLIFT THE PEOPLE AROUND ME, EMBODY JOY, AND INSPIRE OUR TEAM”

IreachedouttoGSCandshortlythereaftertalkedwith Doug Dixon. We all know Doug is a terrific salesperson so my curiosity in the company grew even more. I then spoke to Wes and recognized our business philosophy and personal morals aligned and knew the opportunity to be part of GSC was worth pursuing.

Could you share some insights into your professional background and how it aligns with your venture with GSC?

My professional background is in banking and real estate. I also owned a brokerage and home renovation business.

Those industries demand high-touch and excellent customer service skills over long sales cycles. I recognized that experience and focus on building lasting relationships would be beneficial in owning a GSC franchise. My businesses also required strong financial management skills which has helped me tremendously. Furthermore, the self-sacrifice and dedication it took to run those businesses prepared me for what is required as an owner of a GSC franchise.

My wife’s background is in project management which is an excellent complement to my sales and customer service background. She has played a major role in our business and her expertise was vital in getting us off the ground running and developing our franchise.

What personality traits and skills do you most beneficial in managing a Generator Supercenter?

A focus on sales, customer service, and ability to remain agile and positive have been beneficial to managing a GSC (Continued)

Recognizing the importance of human resources in a business, could you highlight any exceptional aspects or achievements of your team?

I’m extremely proud of the team of 65 we’ve put together and express my gratitude to them daily.

Our team comes from awide range of backgrounds and industries which brings comprehensive talent and experience that sets us apart from our competitors.

Following the framework, we’ve seen from GSC Houston, we focus on growing teammates and promoting from within. We also aim to have frequent team meals and team building activities.

Are there any lessons or valuable insights you would like to share with aspiring franchises, along with any specialized tools that have contributed to your success?

Don’t give up when times are time hard. Keep it front of mind that this business requires a long-term and volume-based approach. Also, self-sacrifice and perseverance from myself, my wife, and team members has been key. I try to uplift the people around me, embody joy, and inspire our team; as I know they are invaluable.

In what ways do you and your team actively contribute to fulfilling the mission statement of Generator Supercenter?

I try to keep the mission statement at the top of my mind every day to guide my decisions with our customers, partners and team members.

Beth and I try to support our team members in a variety of ways including housing, emotional support, empathy, and atrue opportunity to improve their life circumstances.

I prioritize relationship building with big box stores, Generac, and other suppliers daily as I know they’ve been crucial to our success as well as impacting the reputation of GSC as a whole.

Anything else you’d like to mention?

I want to thank the other franchisees and GSC corporate for their dedication to the company and our reputation. I’ve enjoyed talking with everyone I’ve met and appreciate hearing ideas that have led to our success.

Lastly, I’m grateful to be a part of this company and have enjoyed watching the business progress and the rapid growth.

GENERAC UNIVERSITY – Installation Efficencies Course

InMarchmembers of GeneracSupercenterFranchiseand threeFranchisees (Pittsburgh,Indianapolis, and Fort Myers) met with Generac to attend an Operational Efficiency training course collaborating on itemsincludingproperhandoffofjobsbetweendepartments,timesavingmechanisms,properstaffing needs, andhow besttoequiptheinstallteams priortodepartingfor theinstall.GeneratorSupercenter will be working with Generac to expand this for our network in 2024 and beyond.

Here is the link to Generac University:

www.generac.com/university

This is where you can find the Installation Efficiencies course (free).

The GSCF Operations Team, alongside some of our outstanding franchisees, are actively engaged in Wisconsin, gaining valuable insights into installation practices.

Generac’s Dealer Training Roadmap is a great asset and is readily available to review. It is located in the Franconnect Library > Software Folder > Generac Subfolder

Important Service Announcemnts:

Service News: 100 amp Transfer Switch coming with wrong breaker size:

https://service.generac.com/News/ViewDetail.aspx?doc=2de09b71-cf92-4d47-99f57f68a1966fdc

Service News: Generac Branded Aircooled Spark Plug issue after install:

https://service.generac.com/News/ViewDetail.aspx?doc=9d35cb00-4699-474f-a3f91fd6f9d19004

IMPORTANT Installation ANNOUNCEMENT

All franchises must be installing additional wire and plugs for liquid-cooled units with battery warmers and block heaters.

To do this : Install a j-box inside the generator compartment next to the battery. Use the existing KO to run a dedicated 15/20-amp power source that originates from a backed-up panel. Wire sizes should be calculated to accommodate voltage drop. Please see picture below:

a very busy and rewarding month

Marchprovedtobeanexceptionallybusyand fulfilling month for Generator Supercenter Franchising, marked by the grand opening of an impressive five new locations. This achievement stands as a testament to the company's rapid expansion and success. Ribbon cutting ceremonies were held for GSC of Waco, GSC of Shreveport, GSC of Baton Rouge, GSC of Lake Charles and GSC of Texarkana. Waco was opened as Franchisee, Lisa Littlefield’s second location and theother 4 are all store fronts representing GSC of the Heartland.MembersofGSCFhappilyjoinedin the celebrations.

In Tomball, a significant number of franchise employees congregated, seeking comprehensive training to enhance their capabilities and ensure the prosperity of their respective stores. Meanwhile, the Training team embarked on a journey to Abilene for a corporatetrainingweek,furthersolidifyingthe company's commitment to professional development. Additionally, a select group traveled to Charleston to provide on-site training support.

These initiatives underscore Generator Supercenter Franchising's dedication to equipping its workforce with the skills and knowledge necessary for sustained growth and excellence.

Guys,

Once again, a massive thank you from both Aaron and me for sending Tyler and Jason last week. The combined double whammy of Jason's guidance on kitchen table sales and Tylers know how on phone room methods was incredibly helpful. They both seemed to love Charleston and we greatly appreciate ya'll sending them.

Thankful for the support from the Mothership.

-Strick

GSC Savannah visiting Tomball for Sales Training

Grand Opening Celebration at GSC of Lake Charles

Grand Opening Celebration at GSC of Waco

Grand Opening Celebration at GSC of Texarkana

GSC Shreveport’s Showroom during their Grand Opening

MEET the LATEST ADDITION TO THE Generator Supercenter Franchising FAMILY

Wearethrilledtoannouncetheadditionof Jeremy Blank to the Generator Supercenter Franchising team He is the newest Regional Franchise Manager and willbeworkingcloselywithNateFernand Dan Doheny.

AsaRegionalFranchiseManager,Jeremy will be supporting the franchises as a liaison between the franchise and GSC, helping with business plans, training, and collaboration.

With a background encompassing more than 25 years in sales-centric environments, Jeremy is poised to provide invaluable support to our franchisesandGSCasawhole.Operating from our Waukesha, Wisconsin Regional office, Jeremy will oversee territories across the Midwest and West Coast regions.

In his previous professional endeavors, Jeremy dedicated his service to our country as a member of the Army. We express our sincere gratitude for his contributions

Grand Opening celebration at GSC of Baton Rouge

Grand Opening celebration at GSC of Shreveport

GSC of Lake Charles Showroom during their Grand Opening

Do you have something you would like included in our monthy newsletter?

Please send all submissions to Stephanie Lundy:

Slundy@genertorsupercenter.com

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