Barkleigh Vendor Kit 2018

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2018 Vendor Information


3FT HIGH SIDE RAIL

Booth Information

8FT HIGH SIDE RAIL 16 ft

Corner Booth

Economy

Booth 8 ft

Standard Booth 8 ft

8 ft

10 ft

End Cap Booth

10 ft

10 ft

6ft

Corner

Economy

Standard

End Cap

10’ wide by 8’ deep. Open on two sides.

6’ wide by 8’ deep. Open on front side.

10’ wide by 8’ deep. Open on front side.

16’ wide by 10’ deep. Open on three sides.

INCLUDES:

INCLUDES:

INCLUDES:

INCLUDES:

• • • • •

6’ table Two chairs Trash can 8’ high back wall 3’ high side rails

• • • • •

4’ table Two chairs Trash can 8’ high back wall 3’ high side rails

• • • • •

6’ table Two chairs Trash can 8’ high back wall 3’ high side rails

• • • •

Two 6’ tables Four chairs Trash can 8’ high back wall

All materials must be within the dimensions of your purchased exhibitor space. No product can be placed in the aisles, unless special purchased payment arrangements have been made for miscellaneous space. Side walls cannot extend more than 3’ from the back drape, and nothing may be placed or hung on the exterior side walls. You must leave a clear vision when looking down the aisle.

See show details for prices and additional booth options.

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Sponsorships

3

REASONS TO

SPONSOR

HAVE AN IMPACT

1

Trade shows are huge opportunities to interest a target audience with what your company has to offer. The utmost active and motivated pet professionals with the most buying power attend Barkleigh shows.

SET YOURSELF APART

2

Do more than work a booth. A sponsorship will set you apart from your competitors and bring more attention to your brand. Sponsors gain exclusive and unique online and print exposure not available to standard exhibitors.

SHOW SUPPORT

3

Pet professionals respect the support you show for their trade with a sponsorship. Groomers show incredible loyalty to the companies that back their industry.

COMPETITION

SPONSORSHIPS BEST IN SHOW • • • •

GroomerTV Infomercial Slot. World Cup winner photographed with company representative to be featured in GroomerToGroomer. Logo featured in contest area. Logo graphic and link on show website.

BEST ALL-AROUND • • • •

GroomerTV Infomercial Slot. Best All-Around winner photographed with company representative to be featured in GroomerToGroomer. Logo featured in contest area. Logo graphic and link on show website.

TOURNAMENT SESSIONS Four sessions available.

RING SPONSORSHIP

ADDITIONAL

SPONSORSHIPS AT DOOR SCHEDULE GROOMING SALON CENTRAL BARK VIP LOUNGE SHOW LUNCHEONS OPENING NIGHT PARTY

Sponsorships may be show exclusive. Contact james@barkleigh.com for all sponsorship details.

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FEBRUARY 15-18, 2018 SET UP DAY: FEBRUARY 15 TRADE SHOW: FEBRUARY 16–18

PASADENA, CALIFORNIA

WORLD’S LARGEST ONLY TO GROOM EXPO! PASADENA CONVENTION CENTER

300 East Green Street • Pasadena, CA 91101

SHERATON PASADENA HOTEL

303 East Cordova Street • Pasadena, CA 91101

Singles/Doubles $224 • Triple $239 • Quad $254 (800) 457-7940 for reservations. Reservation Deadline – 1/13/2018.

WHO ATTENDS GROOM EXPO WEST? 2017 AT TENDANCE

4,267 ATTENDEES REPRESENTED

31 STATES & 10 COUNTRIES Over 91% of attendees were from California. International pet care professionals traveled from Australia, Canada, Chile, China, Japan, Mexico, New Zealand, Philippines, Puerto Rico and the United Kingdom. 4

PRIMARY BUSINESS

59% CLAIM GROOMING

}

21% WERE MOBILE

GROOMERS

Primary businesses also include boarding, daycare, pet sitting, retail, veterinary services, training, spa services and breeding.

ADDITIONAL SERVICES

47%

GROOMING (IN SHOP)

24% RETAIL

16% MOBILE

GROOMING

13% BOARDING 10% BOUTIQUE/SPA 9% TRAINING

14%

DAYCARE

11% PET SITTING

5% VETERINARY SERVICES


2017 VENDOR ATTENDANCE

142 BOOTHS 102 COMPANIES BOOTH PRICING & DEADLINES BOOTH RATES STANDARD 10’ X 8’ CORNER 10’ X 8’ END CAP 16’ X 10’ ISLAND 20’ X 16’ (4 BOOTHS) ISLAND 30’ X 16’ (6 BOOTHS) ECONOMY 6’ X 8’ Hall is not carpeted.

$1,800 $2,095 $4,795 $11,300 $14,750 $995

Reserve last year’s space with 50% deposit by 9/15/2017. After this date, booth locations will be assigned according to availability.

BOOTH BALANCE DUE BY 1/15/2018.

ADVERTISING OPPORTUNITIES PROGRAM ADS BEST IN SHOW BEST ALL AROUND

$6,995 $3,900

BREED TOURNAMENT SESSIONS

15,000 printed and mailed within a 200– mile radius of Pasadena and to others by request. 32 page magazine format. See booth application for more information or call your advertising representative.

WIRE COATED BREED POODLE SPORTING & SALON FREEST YLE ALL OTHER PUREBREED

$2,495 $2,495 $2,495 $2,495

AT DOOR SCHEDULE

$2,495

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APRIL 5-9, 2018 SET UP DAY: APRIL 5 TRADE SHOW: APRIL 6–8

TACOMA, WASHINGTON

OVER 10 YEARS RUNNING! HOTEL MURANO BICENTENNIAL PAVILION 1320 Broadway Plaza Tacoma, WA 98402

Singles/Doubles $161 • Triple $171 • Quad $181 (888) 862-3255 for reservations. Reservation Deadline – 3/13/2018.

WHO ATTENDS THE NORTHWEST GROOMING SHOW?

2017 AT TENDANCE

1,073 ATTENDEES REPRESENTED

21 STATES & 2 COUNTRIES Over 73% of attendees were from Washington State. International pet care professionals traveled from Canada & Puerto Rico.

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PRIMARY BUSINESS Primary businesses also include mobile grooming, boarding, daycare, pet sitting, retail, veterinary services, and training.

73% CLAIM GROOMING

OTHER SERVICES

57% 28% XX%

GROOMING (IN SHOP)

14% DAYCARE

RETAIL

16%

BOARDING

12% BOUTIQUE/SPA

8% MOBILE GROOMING

18%

TRAINING

8% PET SITTING

6% VETERINARY SERVICES


2017 VENDOR ATTENDANCE

60 BOOTHS 47 COMPANIES BOOTH PRICING & DEADLINES BOOTH RATES STANDARD 10’ X 8’ CORNER 10’ X 8’ END CAP 16’ X 10’

Reserve last year’s space with payment by 11/5/2017.

$995 $1,195 $2,595

After this date, booth locations will be assigned according to availability.

Hall is carpeted.

ADVERTISING OPPORTUNITIES PROGRAM ADS

COMPETITION SPONSORSHIPS BEST IN SHOW

$1,995

BREED TOURNAMENT SESSIONS WIRE COATED BREED POODLE SPORTING & SALON FREEST YLE 18,000 printed and mailed within a 200–mile radius of Tacoma and to others by request.

ALL OTHER PUREBREED

AT DOOR SCHEDULE

$1,295 $1,295 $1,295 $1,295 $795

32 page magazine format. See booth application for more information or call your advertising representative.

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JUNE 21–24, 2018 SET UP DAY: JUNE 21 TRADE SHOW: JUNE 22–24

WILMINGTON, OHIO

CELEBRATING NEARLY 15 YEARS! ROBERTS CENTRE

123 Gano Road • Wilmington, OH 45177

HOLIDAY INN WILMINGTON 123 Gano Road • Wilmington, OH 45177

Room Rate $115 (800) 654-7036 for reservations. Reservation Deadline – 5/31/2018.

WHO ATTENDS PETQUEST?

2017 AT TENDANCE

1,422 ATTENDEES REPRESENTED

27 STATES & 2 COUNTRIES Over 76% of attendees were from Ohio and Kentucky. International pet care professionals traveled from Canada and Puerto Rico.

PRIMARY BUSINESS

75% CLAIM GROOMING

}

MOBILE

GROOMERS

Primary businesses also include daycare, pet sitting, retail, veterinary services, training, breeding and spa services.

OTHER SERVICES

56%

GROOMING (IN SHOP)

12% TRAINING

24% RETAIL

18%

BOARDING

11% BOUTIQUE/SPA

5% VETERINARY SERVICES

8

6% WERE

16%

DAYCARE

10% PET SITTING

4% MOBILE GROOMING


2017 VENDOR ATTENDANCE

70 BOOTHS 48 COMPANIES BOOTH PRICING & DEADLINES BOOTH RATES STANDARD 10’ X 8’ CORNER 10’ X 8’ END CAP 16’ X 10’ ECONOMY 6’ X 8’

$995 $1,195 $2,595 $695

Reserve last year’s space with payment by 1/21/2018. After this date, booth locations will be assigned according to availability.

Tiled floor.

ADVERTISING OPPORTUNITIES PROGRAM ADS

COMPETITION SPONSORSHIPS BEST IN SHOW

$2,500

BREED TOURNAMENT SESSIONS

ALL OTHER PUREBREED

$1,200 $1,200 $1,200 $1,200

AT DOOR SCHEDULE

$995

WIRE COATED BREED POODLE 18,000 printed and mailed within a 200–mile radius of the Ohio Area and to others by request. 32 page magazine format. See booth application for more information or call your advertising representative.

SPORTING & SALON FREEST YLE

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AUGUST 23–26, 2018 SET UP DAY: AUGUST 23 TRADE SHOW: JUNE 24–26

SCHAUMBURG, ILLINOIS

OVER 45 YEARS RUNNING! RENAISSANCE SCHAUMBURG HOTEL & CONVENTION CENTER 1551 N. Thoreau Dr. Schaumburg, Illinois 60173 1-847-303-4100 for reservations

WHO ATTENDS THE ALL AMERICAN GROOMING SHOW?

2017 AT TENDANCE

2,344 ATTENDEES REPRESENTED

58 STATES & 2 COUNTRIES Over 59% of attendees were from Illinois. International pet care professionals traveled from Canada, and Puerto Rico.

PRIMARY BUSINESS

72% CLAIM GROOMING

}

MOBILE

GROOMERS

Primary businesses also include boarding, daycare, pet sitting, retail, veterinary services, training and boutique/spa services.

OTHER SERVICES

50%

GROOMING (IN SHOP)

28% RETAIL

17%

BOARDING

13%

DAYCARE

14% BOUTIQUE/SPA 13% PET SITTING 12% TRAINING 7% MOBILE GROOMING

10

8% WERE

7% VETERINARY SERVICES


2017 VENDOR ATTENDANCE

103 BOOTHS 76 COMPANIES BOOTH PRICING & DEADLINES BOOTH RATES STANDARD 10’ X 8’ CORNER 10’ X 8’ END CAP 16’ X 10’ ECONOMY 6’ X 8’

$1,395 $1,595 $3,850 $995

Reserve last year’s space with 50% deposit by deadline. After deadline, booth locations will be assigned according to availability.

See booth app for 2018 deadlines.

ADVERTISING OPPORTUNITIES PROGRAM ADS

COMPETITION SPONSORSHIPS BEST IN SHOW

$3,000

BREED TOURNAMENT SESSIONS WIRE COATED BREED POODLE SPORTING & SALON FREEST YLE ALL OTHER PUREBREED 18,000 printed and mailed within a 200–mile radius of Chicago and to others by request. 32 page magazine format. See booth application for more information or call your advertising representative.

$2,100 $2,100 $2,100 $2,100

ADDITIONAL COMPETITIONS ABSTRACT DESIGN

$1,500

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SEPTEMBER 27–30, 2018 SET UP DAY: SEPTEMBER 27 TRADE SHOW: 28–30

HERSHEY, PENNSYLVANIA

WORLD’S LARGEST GROOMING SHOW! HERSHEY LODGE & CONVENTION CENTER West Chocolate Ave & University Drive Hershey, PA 17033

Room Rate $189 (800) 533-3131 or (717) 533-3311 for reservations. Reservation Deadline – 9/4/18.

WHO ATTENDS GROOM EXPO? 2016 ATTENDANCE

4,968 AT TENDEES REPRESENTED

43 STATES & 10 COUNTRIES International pet care professionals traveled from Australia, Canada, China, France, Guyana, Israel, Japan, Puerto Rico, Singapore, Thailand and the United Kingdom.

PRIMARY BUSINESS

67% CLAIM GROOMING

MOBILE

GROOMERS

Primary businesses also include boarding, daycare, pet sitting, retail, veterinary services, training, spa services and breeding.

OTHER SERVICES

45%

GROOMING (IN SHOP)

10% TRAINING

30% RETAIL

14%

BOARDING

11% PET SITTING

9% MOBILE GROOMING

12

}

13% WERE

14%

DAYCARE

10% BOUTIQUE/SPA

4% VETERINARY SERVICES


2016 VENDOR ATTENDANCE

210 BOOTHS 143 COMPANIES BOOTH PRICING & DEADLINES Convention Hall

STANDARD 10’ X 8’ CORNER 10’ X 8’ END CAP 16’ X 10’ ISLAND 20’ X 16’ (4 BOOTHS) ISLAND 30’ X 16’ (6 BOOTHS) ECONOMY 6’ X 8’

Convention Lobby

STANDARD 10’ X 8’ CORNER 10’ X 8’ ECONOMY 6’ X 8’

$2,400 $2,800 $5,900 $14,800 $18,400 $1,530 $2,400 $2,800 $1,530

Chocolate Lobby CORNER 6’ X 8’ ECONOMY 6’ X 8’

$800 $1,000

Hall is carpeted. See booth application for mobile unit space.

Reserve last year’s space with 50% deposit by 3/27/2018. After this date, booth locations will be assigned according to availability.

BOOTH BALANCE DUE BY 8/27/2018

ADVERTISING OPPORTUNITIES PROGRAM ADS

COMPETITION SPONSORSHIPS BEST IN SHOW

$12,500

BREED TOURNAMENT SESSIONS

40,000 printed and mailed within a 200 mile radius of Hershey and to others by request. 32 page magazine format. See booth application for more information or call your advertising representative.

WIRE COATED BREED POODLE SPORTING & SALON FREEST YLE ALL OTHER PUREBREDS

$3,495 $3,495 $3,495 $3,495

RING SPONSORSHIP GROOMING SALON

$2,995 $2,995

OPENING NIGHT PARTY AT DOOR SCHEDULE CENTRAL BARK

$2,995 $4,400 $1,000 13


OC TOBER 2018 SET UP: OCTOBER TRADE SHOW: OCTOBER

BARKLEIGH’S FASTEST GROWING SHOW! NEW ENGLAND AREA For location info and room rate details please visit

www.NewEnglandGrooms.com

WHO ATTENDS THE NEW ENGLAND GROOMING SHOW?

2016 ATTENDANCE

813

AT TENDEES REPRESENTED

19 STATES & 2 COUNTRIES Over 93% of attendees were from the New England region. International pet care professionals traveled from Canada and Puerto Rico.

14

PRIMARY BUSINESS

70% CLAIM GROOMING

}

12% WERE MOBILE

GROOMERS

Primary businesses also include boarding, daycare, pet sitting, retail, veterinary services, training, and spa services.

OTHER SERVICES

43% 28%

GROOMING (IN SHOP)

RETAIL

17%

DAYCARE

12%

BOARDING

12% BOUTIQUE/SPA 13% PET SITTING 10% MOBILE GROOMING 9% TRAINING

4% VETERINARY SERVICES


2016 VENDOR ATTENDANCE

44 BOOTHS 36 COMPANIES BOOTH PRICING & DEADLINES BOOTH RATES STANDARD 10’ X 8’ CORNER 10’ X 8’ END CAP 16’ X 10’

$795 $995 $2,195

Reserve last year’s space with 50% deposit by deadline. After deadline, booth locations will be assigned according to availability.

See booth app for 2018 deadlines.

ADVERTISING OPPORTUNITIES PROGRAM ADS

COMPETITION SPONSORSHIPS BEST IN SHOW

$1,995

BREED TOURNAMENT SESSIONS

18,000 printed and mailed within a 200– mile radius of the New England area and to others by request. 32 page magazine format. See booth application for more information or call your advertising representative.

WIRE COATED BREED POODLE SPORTING & SALON FREEST YLE ALL OTHER PUREBREED

AT DOOR SCHEDULE

$1,295 $1,295 $1,295 $1,295 $795

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NOVEMBER 6-8, 2018

and daycare

SET UP DAY: NOVEMBER 6 TRADE SHOW: NOVEMBER 7-8

EXPO

HERSHEY, PENNSYLVANIA

HERSHEY LODGE & CONVENTION CENTER 325 University Dr Hershey, PA 17033

Roomrate $175 (800) 437-7439 for reservations. Reservation Deadline – 10/4/18.

2016 ATTENDANCE

806

34 STATES & 1 COUNTRY

International pet care professionals traveled from Canada.

}

20% OPERATE

PET DAYCARE FACILITIES Primary businesses also include grooming, pet sitting, retail, veterinary services, training, breeding and spa services.

OTHER SERVICES

53% 47%

GROOMING (IN SHOP)

DAYCARE

42%

BOARDING

26% TRAINING 14% PET SITTING 5% VETERINARY SERVICES

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BOOTH PRICING & DEADLINES STANDARD 10’ X 8’ CORNER 10’ X 8’ END CAP 16’ X 10’ DOUBLE 6’ X 8’ Hall is carpeted.

$1,195 $1,395 $3,095 $695

DEADLINE

PRIMARY BUSINESS

CLAIM BOARDING

61 BOOTHS 51 COMPANIES

BOOTH RATES

Over 56% of attendees from the Mid-Atlantic region.

47%

2016 VENDOR AT TENDANCE

30% RETAIL

10% BOUTIQUE/SPA

1% MOBILE GROOMING

Reserve last year’s space with payment by 5/6/2018. After this date, booth locations will be assigned according to availability.

SPONSORSHIPS

AT DOOR SCHEDULE

$795

Additional show sponsorships may be available. For details contact your advertising representative.


MAY 1-3, 2018

and daycare

SET UP DAY: MAY 1 TRADE SHOW: MAY 2-3

BURBANK, CALIFORNIA

MARRIOTT LOS ANGELES BURBANK AIRPORT 2500 North Hollywood Way Burbank, CA 91505

Room Rate $185 (800) 228-9290 for reservations. Deadline – 4/6/2018.

2017 ATTENDANCE

323

38 STATES & 2 COUNTRIES

International pet care professionals traveled from Australia and Canada.

}

19% OPERATE

PET DAYCARE FACILITIES

Primary businesses also include grooming, pet sitting, retail, veterinary services, training, breeding and spa services.

OTHER SERVICES

47% 44% 34%

GROOMING (IN SHOP)

DAYCARE

BOARDING

24% TRAINING 16% PET SITTING 3% MOBILE GROOMING

59 BOOTHS 47 COMPANIES BOOTH PRICING & DEADLINES STANDARD 10’ X 8’ CORNER 10’ X 8’ END CAP 16’ X 10’ ECONOMY 6’ X 8’ Hall is carpeted.

$995 $1,195 $2,595 $695

DEADLINE

PRIMARY BUSINESS

CLAIM BOARDING

2017 VENDOR ATTENDANCE

BOOTH RATES

Over 54% of attendees from California.

44%

EXPO WEST

34% RETAIL

10% BOUTIQUE/SPA

6% VETERINARY SERVICES

Reserve last year’s space with payment by 12/1/2017. After this date, booth locations will be assigned according to availability.

SPONSORSHIPS

AT DOOR SCHEDULE

$795

Additional show sponsorships may be available. For details contact your advertising representative.

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LINCOLN TUNNEL BILLBOARD

and I-495 billboard generated over

WORLD DOG CHAMPIONSHIPS Witness the World Champions be crowned in 5 dog sports. Our arena will broadcast all the action on stateof-the-art, multi-media video screens; adding a level of excitement never before seen in dog sports!

2 MILLION IMPRESSIONS

6.9 million impressions from Z100 Elvis Duran & the Morning Show radio spot. 3 million impressions from WMOR Mets radio spot.

MEDIA COVERAGE

BY OVER 60

WORLD DOG EXPERIENCE There’s never been an event with as many opportunities for dogs and their owners to participate in together. Owners can meet with experts to try various sports and interactive activities with their own dog to find the best match!

OUTLETS

In-studio, on-site & radio coverage by Fox 5, PIX11 & Z100. In print by pet industry specific publications. All media links available on www.WorldExpo.Dog/News

FACEBOOK REACH OF OVER

WORLD DOG SHOWCASE The beauty, charm and personality of over 85 breeds will be captured in the World Dog Showcase. In addition, top USA and International creative dog groomers will contend for the title of “World Champion.”

PLUS OVER 100 DOG RELATED VENDOR BOOTHS!

3.9 MILLION

10,000 Facebook Likes. 300,000 e-mail subscribers.

10,000 ATTENDEES

60%

DOG OWNING FAMILIES 20% Pet Business Owners & Employees

Visit our website www.WorldExpo.Dog

15% Sport Participants

For more information contact ALYX ROBERTSON

5% Breed Groups

at ALYX@BARKLEIGH.COM or 717-691-3388.

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82 EXHIBITING COMPANIES. 50 BREED CLUBS SCHEDULED.


JUNE 9-10

MEADOWLANDS EXPO CENTER • SECAUCUS, NJ Be a part of the dog event that has the whole world talking! World Dog Expo is estimated to draw

15,000 – 25,000 ATTENDEES, 100 EXHIBITORS, and 75 – 100 BREED CLUBS. An aggressive marketing campaign will utilize the

2018 MAIN SPONSORSHIPS Showcase your name in a tremendous way! Main Sponsorships include: Sponsor logo on all marketing • • • •

Online (link on WorldExpo.Dog) Social Media & E-mail marketing campaign National & NYC Area televised media coverage Multimedia marketing & live streaming by BarkTv

Sponsor logo to appear on-site promos • Show banners • Video screens

• Scheduled commercials • Schedule of events & maps

NAMING SPONSORSHIP

$125,000

Name will appear as World Dog Expo presented by “Sponsor” or “Sponsor” Presents World Dog Expo.

EXCLUSIVE PERKS: • • • •

$25,000

5 separate sponsorships available for World Dog Experience, Championships, Showcase, Academy, or Breed Showcase. Exhibit is only referred to by full title with sponsor’s name. Logo will appear in print marketing.

COMPETITIONS

SHOW TESTIMONIALS “It’s Lollapalooza for dog people. So much fun for people and their pooches.” - FERNANDO CAMACHO “Absolutely had a great time. My dog loved the day of activities for him.” - SHERRI MICHELE A dog-lover's heaven! (AND a dog's heaven!) The World

interesting demonstrations & workshops to the incredible activities for dogs to actually participate in! - VICTORIA RADABAUGH LINDSTROM

“We had such an amazing time!! Cannot

Competitions only referred to by title with sponsor name. • Grooming $15,000 • Dock Diving $15,000 • Disc Dog OR Flyball $10,000

RESCUE BANQUET

cutting edge social media campaign.

Dog Expo was awesome for dog owners as well as their 4–legged best friends — from the

Billboards Radio Advertising 10x20 Exhibitor Booth Literature distribution to attendees

EXHIBIT HALLS

national media market in NYC, traditional media and a

$15,000

Company name will appear on awards. Banquet only referred to by the full title with sponsor name. Dinner is free to qualified rescue management and volunteers. CUSTOM SPONSORSHIPS AVAILABLE UPON REQUEST

wait till next year!” - LISA MARIE “What a wonderful event for both pet parents and pet professionals! So much to do and see, and try out different fun activities with your dog. Very well organized!” - NANCY HASSEL

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NEW ENGLAND

GROOMING SHOW Page 14

Page 6

and daycare

EXPO WEST Page 17

Groom Expo Page 12

Page 18

Page 4

Page 8

and daycare

Page 10

EXPO

Page 16


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