04. Greyson for the NFL
06. Larry Fitzgerald Jr., Arizona Cardinals
08. NFL Custom Capsules
10. Detroit Lions Retro Collection
12. Greyson x Red Wings
14. Dylan Larkin’s Silent Auction
18. Pop-Up at Little Caesars Arena
22. Winter Essentials
26. Greyson x KREWE
Issue No. 07 || October 2024
Greyson and the NFL teamed up to kick off the 2024 season with a special collection that brings back classic vintage graphics from every NFL team. We have also been launching limited capsules each Sunday, showcasing select teams with a curated selection of hoodies, tees, and layers, all featuring custom artwork for the spotlighted team of each week.
Greyson for the Arizona Cardinals featuring ambassador and Cardinals legend Larry Fitzgerald Jr. photographed inside State Farm Stadium. Larry’s history with Greyson has been a cornerstone of our journey. As a longtime supporter and friend, we are excited for him to be a part of our ongoing campaign for the NFL.
Featuring select teams from the NFL, including the NY Giants, the Houston Texans and more, these collaborative limited-edition capsules feature Hoodies, Layers, and Tees decorated with custom artwork and patch applications of current and vintage team logos.
Inspirited with our continued support and loyalty to our hometown team, our most recent custom collection features an exclusive assortment of signature Greyson hoodies, hats, and more decorated with Retro-inspired Detroit Lions Artwork.
Greyson has officially partnered with the Detroit Red Wings to release a limited-edition capsule collection. This exclusive collaboration will be available during the 2024/2025 season at the Team Shop in Little Caesars Arena. The capsule blends Greyson’s signature style with Red Wings heritage, offering fans a unique way to celebrate their team.
Hosted by Dylan Larkin & Greyson
Greyson hosted a private auction at our Detroit Flagship, with Red Wings Captain and Greyson Ambassador Dylan Larkin leading the evening. This special event featured an exclusive collection of Red Wings memorabilia and a lineup of curated Greyson experiences. Attendees had the chance to bid on signed, one-of-a-kind pieces celebrating Detroit’s storied hockey heritage. The auction also included Greyson experiences and custom product. It was a night dedicated to celebrate Greyson’s partnership with the Red Wings, and our friendship with Dylan Larkin.
The “Reigning Red” collaborative capsule by Greyson for the Red Wings will be available at Little Caesars Arena during the 2024/2025 season.
One Night Only at Little Caesars Arena
On October 17th, Greyson celebrated its official partnership with the Detroit Red Wings through a one-night-only pop-up at Little Caesars Arena. Fans who purchased a special ticket package enjoyed first access to our custom “Reigning Red” capsule, available for early shopping at the Hockeytown Fan Shop. This activation also offered Red Wings fans the chance to create a custom hat, combining signature Greyson silhouettes with limited edition Red Wings patches to commemorate our partnership.
As part of our partnership, Red Wings fans had the opportunity to create their own custom hat at the pop-up, choosing from signature Greyson silhouettes and decorating them with limited edition collaborative patches.
WINTER 24
ALPS
Ideal for fall and winter, the Woodward Program highlights Greyson shirting in a selection of luxury fabrics and signature prints. This season, we’re introducing new knit styles crafted from ultra-soft fleece, elevating warmth and comfort for the colder months.
The winter delivery of outerwear features jackets, vests, and layers with advanced thermal insulation. Each piece combines elevated style with functionality, ensuring warmth and comfort built for both the elements and the everyday, offering refined protection during the coldest months of the year.
This collection reintroduces classic neutrals like Shepherd and Scareb in signature pieces like the Koko Hoodie, along with new prints and patterns that capture both classic brand motifs and seasonal stories.
This season, we’re introducing new styles crafted in essential winter fabrics like sherpa, wool, and cashmere. Each piece is designed to bring warmth and luxury to your cold-weather wardrobe, blending functionality with refined comfort. From cozy sherpa vests to sophisticated wool and cashmere sweaters, these additions deliver effortless layering for the season ahead.
SIGNATURE FAVORITES
Pack favorites like the Sequoia Quarter-Zip are reintroduced in classic and neutral hues, making them easy to style for various occasions. Essentials like the Koko Hoodie feature fresh seasonal patterns, including the new Furrowed Wolf, bringing a modern touch to familiar favorites.
Greyson debuts its partnership with luxury eyewear brand KREWE with a collection of premium sunglass frames. This partnership came to life thanks to Greyson and KREWE’s shared values—a commitment to detail, premium materials, and innovative design. The debut collaboration merges KREWE’s iconic Rory, Markle, and Felix frames with Greyson’s signature wolf blue color tipping. The result is a collection unmistakably authentic to both brands, a range of unisex eyewear styles that exude understated luxury.
Greyson for KREWE is now available on Greysonclothiers.com & Krewe.com, as well as in Greyson retail locations.
Featuring classic, rounded lenses, the Markle delivers modern style with a touch of old school charm.
This handcrafted frame is a combination of glossy acetate and glossy 18K goldplated stainless steel hardware.
LENS
Custom, Amber Gradient lenses 100% UVA and UVB protection Anti-reflective and scratch-resistant
The Felix reimagines a vintage-inspired aviator silhouette with contemporary details.
This handcrafted frame is a combination of glossy acetate and glossy 18K goldplated stainless steel hardware.
LENS
Custom, Grey Gradient lenses 100% UVA and UVB protection Anti-reflective and scratch-resistant
Designed with a slightly oversized fit, the Rory is the essential frame for your everyday lifestyle.
This handcrafted, acetate frame, features a glossy finish, and each frame is unique with a slight variation in pattern and color.
LENS
Custom, Grey Gradient Polarized lenses 100% UVA and UVB protection Anti-reflective and scratch-resistant
