GRETA Robbiati
ABOUT ME
Greta è una è una persona solare, seppur un po’ timida inizialmente. La sua solarità emerge quando si trova in contesti familiari o con persone con cui condivide interessi comuni. Tuttavia, la sua timidezza non le impedisce di essere determinata e precisa nei suoi obiettivi. Fin da piccola ha coltivato una grande curiosità per il mondo della moda e le sue innumerevoli sfaccettature. Questa passione le è stata trasmessa fin dall’infanzia da sua madre, che lavora nell’ambito della moda con dedizione e creatività. Essere immersa in questo ambiente le ha permesso di sviluppare una sensibilità unica verso le nuove tendenze e l’innovazione nel settore. Greta è sempre stata diligente e attenta in ogni compito che le è stato assegnato fino ad ora. La precisione è una sua caratteristica distintiva, poiché crede che sia fondamentale per raggiungere risultati di qualità e soddisfazione personale. Attualmente sta perseguendo con determinazione i suoi obiettivi accademici e professionali nel campo della moda, puntando a coniugare la sua passione con una solida formazione. È convinta che con impegno e dedizione sia possibile realizzare i propri sogni, e non vede l’ora di vedere dove la porterà questo percorso.
CONTACT
Greta Robbiati Tel. 3461716059 E-mail gretolina.02@icloud.com
EDUCATION
IUAD- Accademia della Moda Milano Laurea Triennale: Fashion Business and Management, Milano Sep 2021 - Sep 2024
Liceo Angelico Aprosio Ventimiglia Diploma di Istruzione Secondaria Superiore, Esabac: Linguistico,Ventimiglia Sep 2016 - Jun 2021
EXPERIENCE
LANGUAGE
Maurizio Baldassari, Tirocinio March - May 2024
Allianz, Assistente amministrativo, Ventimiglia Jun - Jul 2019
SKILLS
Communication
Problem Solving
Teamwork
Time organization
Precision
WHAT I LIKE
Italiano: Madrelingua
Francese: B2
Inglese: B2
Russo: A2
INDEX
01. 02. Magazine Fashion Collection
-Art and fashion Vogue magazine
-Dualism Collection -Floraison Ephemere -Goin Agency
Shooting
-Aboundance of emotions
Branding -Logo Study -Rebranding -Communication
06. 05.
Illustration
-Drag Queen
-Social Media Managment Communication
CONCEPT
I undertook the complete production of a Vogue magazine from scratch, with a central theme of art and fashion. This project encompassed creating articles, fashion columns, advertisements, and organizing a photoshoot. The end result was a polished and professional magazine that successfully merged art and fashion, demonstrating my ability to manage and produce a complex editorial project from start to finish.
01. Magazine
02. Fashion Collection
CONCEPT
In the realm of human personalities, a fascinating and intrinsic dualism exists. Like a painting brought to life, vibrant colors and the tones of black and white intertwine, creating an enchanting contrast that reflects the complexities of our essence. Each individual is a mosaic of shades, a symphony of contrasting tones that both clash and embrace. Vibrant colors represent our vitality, enthusiasm, and desire for self-expression. This collection captures this intricate duality, showcasing designs that merge vibrant hues with monochromatic elegance. Each piece tells a story of the dynamic interplay between our lively spirit and introspective depth. Through the delicate balance of bold colors and the timeless sophistication of black and white, the collection celebrates the full spectrum of the human experience, painting the canvas of our souls with both bold and delicate strokes.
02.
CONCEPT Fashion Collection
“Floraison éphémère” by Flavia La Rocca is more than just a sports collection; it’s a journey through time and nature, transforming the very concept of fashion. The floral theme symbolizes both the cycle of life and a renewed environmental consciousness, a return to our roots. Inspired by Georgia O’Keeffe, the collection features clean lines and strong visual elements, turning each piece into wearable art. The conscious choice of sustainable materials is not just a trend but a tangible commitment to ethical fashion and environmental respect. Fitting seamlessly into the current fashion landscape where sustainability is paramount, “Floraison éphémère” aims to inspire with both its aesthetics and its inherent message of living in harmony with nature. With this creation, Flavia La Rocca redefines the boundaries of sports fashion, placing sustainability and art at the core of her philosophy.
CONCEPT
My latest fashion collection was developed using the practical application of my startup, Goin, which specializes in trend research and consultancy for fashion brands. Goin provides brands with insights and ideas on how to create their collections, offering tailored recommendations based on the latest trends and market demands.This collection embodies the innovative spirit of Goin, showcasing how our cutting-edge research and consulting services can translate into tangible, fashion-forward designs. It exemplifies how strategic trend insights can drive creativity and result in standout fashion pieces that resonate with today’s discerning consumers.
02. Fashion Collection
03. Shooting
CONCEPT
In this photoshoot, we embark on a visual exploration of the opulence inherent in human emotions, transcending the boundaries of mere extravagance to reveal the richness and depth within. Set amidst a backdrop of opulent palaces, grand ballrooms, our models will embody a spectrum of emotions, each one elevated to a heightened state of grandeur and intensity. By capturing the grandeur and intensity of emotions such as love, passion, longing, and despair, I hope to evoke a sense of awe and wonder in my audience, inspiring them to embrace the full spectrum of their emotional experiences and find beauty in every moment. Ultimately, this photoshoot aims to transcend the boundaries of conventional beauty and explore the exquisite opulence that lies at the intersection of human emotions and visual artistry.
04. Branding
CONCEPT
The Gier brand book serves as a comprehensive guide outlining the visual identity and guidelines for consistent brand representation. It meticulously details the appropriate and effective use of the brand’s logo across various mediums, ensuring uniformity and cohesion in all brand communications.The section on logo usage provides clear instructions on size, placement, color variations, and clear space requirements to maintain the logo’s integrity and visibility. It outlines how the logo should be applied on stationery items such as letterheads, business cards, and envelopes, ensuring a professional and cohesive brand image across all printed materials. The brand book offers guidance on incorporating the logo into advertising campaigns, including print, digital, and outdoor media. It specifies the correct dimensions and placement of the logo within different advertising formats, as well as guidelines for maintaining legibility and visual impact.
CONCEPT
The project embarks on a captivating journey through the illustrious history of Louis Vuitton, tracing its evolution from a humble trunk-maker to a global icon of luxury and style. Through meticulous research and analysis, the team unravels the brand’s DNA, uncovering its core values of craftsmanship, innovation, and adventure.
Drawing inspiration from Louis Vuitton’s rich heritage and forward-thinking spirit, the team embarks on a visionary rebranding project that reimagines the brand’s identity for the modern era. From the slopes to the après-ski scene, Louis Vuitton Snow is more than just a collection—it’s a lifestyle, an attitude, and a passport to endless possibilities in the winter wonderland.
04. Branding
04. Branding
CONCEPT
The project entailed a comprehensive rebranding effort for Bottega Veneta, driven by the goal of expanding its reach to a younger and more dynamic demographic. With a deep appreciation for the brand’s rich heritage and craftsmanship, the team set out to infuse Bottega Veneta with a fresh energy and appeal tailored to the tastes and lifestyles of today’s modern consumers. Central to the rebranding strategy was the development of a new brand identity that resonates with the target audience while remaining true to Bottega Veneta’s core values of sophistication and luxury. The rebranding of Bottega Veneta represents a bold evolution of the brand, one that change while remaining rooted in tradition.
05. Illustration
CONCEPT
Step into a world where glitter reigns supreme and self-expression knows no bounds. Inspired by the dazzling artistry and larger-than-life personas of drag queens, these illustrations invite viewers on a journey of fabulousness and empowerment. Drawing from the vibrant and diverse culture of drag, each illustration celebrates the unique beauty of its subjects. In a world that sometimes feels dull and monotonous, these illustrations offer a vibrant escape into a realm where anything is possible and everyone is celebrated for their uniqueness.
CONCEPT
In this project, our goal was to leverage the power of social media, particularly Instagram, to establish and promote a new bikini brand, positioning it as a must-have for the summer season. Through a strategic combination of product showcases, engaging content, and meticulously planned scheduling, we aimed to build brand awareness, drive engagement, and ultimately increase sales. The Instagram page served as the primary platform for our brand’s online presence, offering a visually stunning showcase of our bikini collections. Each post was carefully curated to highlight the unique features and designs of our products, showcasing them in the best possible light to attract attention and generate interest among our target audience. In addition to product-focused posts, we also incorporated a variety of engaging content to keep our audience entertained and involved. This included behind-the-scenes glimpses into the brand’s creative process, user-generated content from satisfied customers, and interactive polls and quizzes to encourage participation and feedback.
06. Web design
