VIAA Company Partners Brochure 2019

Vermont Insurance Agents Association

Company Partner Investment, Promotion & Involvement Opportunities

Green Mountain Partner Program You are invited to become a Partner of the Vermont Insurance Agents Association.

This program was created for insurance companies, wholesalers and vendors who support VIAA on an ongoing basis.

Becoming a VIAA Partner gaurantees you year-long exposure to members of the Vermont Insurance Agents Association.

There are 5 levels of participation- Granite, Mt Mansfield, Ethan Allen, Maple and Champlain. The chart to the right illustrates the tangible benefits of each Partner level.

Partner Benefits Membership Advertising Education Annual Convention Golf Tournament Member Events Special Recognition Young Agents

Questions?

Contact Mary Eversole 802•229•5884 / mary@viaa.org

Green Mountain Partner Program Partner Levels

Estimated Value Advertising One color ad in any issue of the Green Mountain Agent during 2019. Company is responsible for supplying press ready ad one month in advance of publication date.

20% Discount on Full GMA Base Ad Rates

Granite $6000

Mt Mansfield

$10,000

$7000

Ethan Allen $3300 $6000

8”x10.5”

8”x10.5”

8”x10.5”

$4500

Maple $2500

Champlain

$4000

$3000

8”x5.25”

4”x5.25”

Horizontal

$2000

Vertical

X

Membership One Year VIAA Associate Membership Education

X

X

X

X

X

Member Rates for VIAA Education Programs Annual Convention & Golf Tournament

X

X

X

X

X

Annual Convention Sponsor

X

X

X

X

X

Exhibitor Booth at Convention (based on availability)

X

Full convention Registration (does not include golf )

4

3

2

Logo

Logo

Logo

Logo

Logo

Listing in Convention Program One Golf Foursome

X

Golf Hole Sponsorship Special Recognition

X

Listing on VIAA Partner’s Signage, Trusted Choice Big “I” Jr Golf Classic, Annual Convention, Golf Tournament or other events.

Logo

Logo

Name

Name

Name

Listing in Green Mountain Agent Magazine

Logo

Logo

Name

Name

Name

Hyperlink to your company website from VIAA website

Logo

Logo

Logo

Logo

Logo

Listing as VIAA Partner on VIAA website

Logo

Logo

Logo

Logo

Logo

Listing as Sponsor of VIAA Breaking News email alerts Young Agents Committee

Logo

Logo

Recognition on Young Agents Website

Logo

Logo

Logo

Logo

Logo

VIAA Fall Gathering Sponsorship Opportunities EVOLVE 2019 • September 18 - 20, 2019 The Essex • Essex,VT Convention Sponsorship Premiere Convention Sponsor $5,000 | Exclusive • • • • •

• • •

Sponsor Benefits

Logo recognition in the convention program, agenda, and all pre-event marketing Logo recognition on the VIAA website Logo recognition on convention signage Verbal podium recognition at the convention List of registered attendees sent one week prior to convention for premarketing of products and services for increased on-site recognition Opportunity for gift placement in the registration packet One golf foursome Three full convention registrations

President’s Reception Sponsor $2,500 | Exclusive • • • • •

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• • •

•

Host of President’s Reception on Thursday Logo recognition in the convention program, agenda, and all pre-event marketing Logo recognition on the VIAA website Logo recognition on convention signage List of registered attendees sent one week prior to convention for premarketing of products and services for increased on-site recognition Opportunity for gift placement in the registration packet Two full convention registrations

Sponsor Benefits

Company logo printed on bag or hang-tag gift for every registered participant

Logo recognition in the convention program, agenda, and all pre-event marketing Listing on the VIAA website Logo recognition on convention signage List of registered attendees sent one week prior to convention for premarketing of products and services for increased on-site recognition One full convention registration

Supporting Sponsor $1,500 | 1 Opportunity • • • •

Sponsor Benefits

Grab & Go breakfast sponsor on Friday or General Convention Sponsor Logo recognition in the convention program, agenda, and all pre-event marketing Listing on the VIAA website Logo recognition on convention signage

Continuing Education Sponsor $1,500 | Exclusive

Sponsor Benefits

Registration Gift Sponsor $2,000 | Exclusive •

•

• • • •

Sponsor Benefits

Continuing education and lunch sponsor on Thursday Logo recognition in the convention program, agenda, and all pre-event marketing Listing on the VIAA website Logo recognition on convention signage

Branding Sponsor $1,000 | Exclusive • • • •

Sponsor Benefits

Logo printed on convention lanyard Logo recognition in the convention program, agenda, and all pre-event marketing Listing on the VIAA website Logo recognition on convention signage

We invite you to participate in one of the top insurance events in Vermont, an event aggressively promoted to agents, brokers, and CSRs, across the state. With sponsorship options available throughout the program you’re sure to find just the right opportunity to suit your budget and marketing objectives.

Golf Tournament Sponsorship

Young Agents Fiesta Sponsorship

Tournament Sponsor |$2,500 |Exclusive

Beverage Sponsor |$1,500 |3 Opportunities

Sponsor Benefits

• •

Logo recognition on the VIAA website Special recognition at the tournament award ceremony Sponsor a hole Logo recognition on tournament signage

• •

• • • •

Lunch Sponsor |$2,000|Exclusive

Brew Tour Sponsor |$1,500 |Exclusive

Sponsor Benefits

•

Logo on boxed lunches distributed throughout the course

Beverage Station Sponsor $1,000|Exclusive Sponsor Benefits

• •

Golf beverage station sponsor Logo recognition on tee sign at beverage station

Branding Sponsor|$1,000|Exclusive •

Sponsor Benefits

Golf bag, balls or prize sponsor for winning foursome

Hole Sponsor |$150|10 Opportunities •

Sponsor Benefits

Logo recognition on tee sign at specific hole per course rules

Sponsor Benefits

Logo recognition in the convention program, agenda, and all pre-event marketing Listing on the VIAA website Logo recognition on convention signage Two full convention registrations

Sponsor Benefits • • •

Logo recognition in the convention program, agenda, and all pre-event marketing Listing on the VIAA website Logo recognition on convention signage

•

Two full convention registrations

• • • • • • •

Food Sponsor |$1,000 |3 Opportunities Sponsor Benefits

Logo recognition in the convention program, agenda, and all pre-event marketing Listing on the VIAA website Logo recognition on convention signage One full convention registration

Prize Sponsor |Unlimited Opportunities

Young agents will go shopping for you!

Verbal recognition when prize is awarded Logo recognition on prize display $500 CASINO GRAND PRIZE SPONSOR Examples: 50” LED TV, iPad + accessories, touchscreen laptop $250 RAFFLE PRIZE SPONSOR Examples: Kindle, Bluetooth hands free headset, Fitbit $100 CASH CUBE PRIZE SPONSOR Examples: Beats portable speaker, gift cards, ninja juicer

VERMONT

Scholarship Fund 2 Opportunities

Sponsorship Benefits

4 Opportunities

Sponsorship Benefits

12 Opportunities

Sponsorship Benefits

Connect with the future of the Insurance Industry by supporting the YAC Scholarship Fund

Contact for more information mary@viaa.org / 802•229•5884

Maximize your Investment Agency Investment + Company Sponsorship + Trusted Choice =

3x the Exposure

TARGETED PLACEMENTS AND BUDGET GOLD SPONSOR: $5,000 Ads on WCAX: 35 Cable TV Ads: 230

SILVER SPONSOR: $2,500 Ads on WCAX: 16 Cable TV Ads: 115

BRONZE SPONSOR: $1,250 Ads on WCAX: 8 Cable TV Ads: 57

Total Value: $15,000

Total Value: $6,500

Total Value: $3,250

What your fellow agents have to say about the VIAA Trusted Choice Campaign: No other campaign I have been involved in delivers more exposure to my agency than VIAA’s Trusted Choice advertising program.

- Jon Jamieson, Jamieson Insurance

VIAA TRUSTED CHOICE BRANDING CAMPAIGN HIGHLIGHTS Concentrated broadcast media purchase with commercials placed during the first two weeks of every month (June - August) reinforced

by Cable TV in the latter weeks of each month New localized version of Agent-centric Trusted Choice TV Commercial Gold sponsors receive customized footage, including an on-camera appearance and agency customers featured - all taped on location Silver and Bronze sponsors receive an on-camera appearance taped at VIAA at NO COST. (Customized footage taped at an agent’s location is available at $350 per agent)

Last year’s campaign delivered 7 million ad impressions.

Don’t miss out on the opportunity.

They took care of everything - from coordinating the production of spots at our different locations to making sure we had the best TV placements, including the Superbowl. What can be better than that?

-Daniel Rodliff, NFP

For more information contact John Houle at 401.831.6123 or john@jhcom.net

Partner Programs Registration Form Mail: VIAA / 600 Blair Park Rd / Suite 100/ Williston, VT 05495 Email: mary@viaa.org Fax: 802•876•7912 Convention Sponsorship

Green Mountain Partner Program

o Premiere $5000

o Granite $6000

o President’s Reception $2500

o Mt Mansfield $4500

o Registration Gift $2000

o Ethan Allen $3300

o Supporting $1500

o Maple $2500

o Continuing Education $1500

o Champlain $2000

o Branding $1000

Young Agents Scholarship Fund

o Leadership Partner $5000

Golf Tournament Sponsorship

o Development Partner $2500

o Tournament Sponsor $2500

o Perpetuation Partner $1500

o Lunch Sponsor $2000

VIAA Trusted Choice Branding Campaign

o Beverage Station $1000 o Branding Sponsor $1000

o Gold Sponsor $5000

o Hole Sponsor $150

o Silver Sponsor $2500

o Beverage $1500

o Bronze Partner $1250

o Food Sponsor $1000 o Prize Sponsor $500

oCheck Enclosed oBill Me Now

o Prize Sponsor $250

oVISA oMasterCard oDiscover

o Prize Sponsor $100

Credit Card No. Exp. Date

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Signature Partner Contact Name

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