L I G H T I N G & I R R I G AT I O N
Keys to SMART WATER MANAGEMENT The Irrigation Association celebrates pioneers of the irrigation industry and the current innovators focusing on smart irrigation and the future of water management.
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theme is Proud of our past. Focused on the future. The IA looks forward to celebrating the invaluable pioneers of the irrigation industry and the current innovators and contributors who are focusing on the future of our industry and how smart irrigation will continue to benefit our society through more efficient food production and sustainable landscapes.
Promote Your Work During July
Smart Irrigation Month is the ideal opportunity for you to share that you are the future of irrigation, helping your
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s the calendar turns to June, summer announces its official arrival in many parts of our country with the familiar sounds of irrigation systems: watering our home and business landscapes and gardens, parks and sports fields. For those in the green industry—as well as their customers— this time of year puts a different focus on the irrigation side of our businesses. Whether it is a response to drought conditions in the West, a commitment to maintain a special recreation space, a desire to be good stewards of a fragile natural resource or simply a shocking water bill, there is a strong momentum, even necessity in many areas, to use irrigation water as efficiently as possible while maintaining a healthy and attractive landscape. The Irrigation Association’s (IA) mission is to promote efficient irrigation, which means the wise and efficient use of water. Each year, the IA spotlights these efforts through its Smart Irrigation Month initiative celebrated throughout July. Smart Irrigation Month promotes the social, economic and environmental benefits of efficient irrigation technologies, products and services in landscape, turf and agricultural irrigation. It also highlights those who share our commitment and responsibility to the most efficient and effective use of our most precious resource: water. In 2022, the Smart Irrigation Month
customers, community and the public understand that efficient irrigation tools and practices save them water and money, while being good stewards of the land. Take advantage throughout the month of July to promote your company as a leader in water-saving irrigation practices and promote the smart irrigation solutions you can provide, as well as the people and technology behind them. One way to do this is by sharing your stories with the IA. We want to hear what your company and teams are doing to promote smart irrigation practices, how you are focused on creating a sustainable future involving irrigation and who in your company is championing your efforts to spread the word about the importance of efficient irrigation. Go to smartirrigationmonth. org and use our Smart Irrigation Month questionnaire to share your smart irrigation story and submit photos or videos of your team and your work to help your customers irrigate efficiently. Throughout July, the IA’s social media channels will highlight your stories and share how landscape contractors and
The IA has designated July 5 as Technology Tuesday, an official kickoff to Smart Irrigation Month.
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