BUSINESS MANAGEMENT
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WHY LAWN CARE BUSINESSES ARE PRIMED FOR MARKET CONSOLIDATION While growth may be the case for a number of lawn care companies, it’s not necessarily the future of every lawn care business. In fact, more so than perhaps most other industries, lawn care is primed for market consolidation.
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emand for home improvement and lawn care services have spiked as a result of the coronavirus pandemic and according to a recent report, landscapers specifically saw a nearly 46% increase. And while demand shows no sign of slowing down, especially as we near the start of lawn care season, a primary conversation driver is how business owners are prepared to scale and grow. While growth may be the case for a number of these companies, it’s not necessarily the future of every lawn care business. In fact, more so than perhaps most other industries, lawn care is primed for market consolidation.
30 GREEN INDUSTRY PROS
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MARCH 2022
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Most Businesses In The Space See Return Customers There is a longstanding misconception that lawn care maintenance should only take place in spring. Ensuring a healthy, green lawn beyond just the spring and summer months requires consistent maintenance and essential services — such as aeration and overseeding — timed throughout the course of the year, every year. Lawn care businesses have repeat customers annually, as well as multiple touchpoints and opportunities to upsell customers throughout the year. This built-in, annualized
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2/21/22 10:55 AM
