Greenbelt Magazine Jan-Feb

JAN FEB 2018

IT’S A BOISE THING

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PROUD SOURCE

BLUE THEME

VENTIVE

Bottled Water Done Right

Local Foods That Blue Our Minds

Designing & Developing Digital Experiences 1

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CONTENTS

JAN/FEB 2018

FEATURES

greenbeltmagazine.com

DEPARTMENTS

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PROUD SOURCE

BLUE THEME

VENTIVE

SPIN

ROOTS

CLUTCH

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ON THE TRAIL

SOCIAL

HANDLE

FLOW

VIBE

FREESTYLE

Jonni Armani Work, Meet, and Grow at Hot Desk HQ

Boise Bucket List Florida native, Diana DeJesus, is in the business of changing lives.

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DWELL IT

DOWNTOWN

SHOP

GARDEN CITY

ENTERTAIN

REAL ESTATE

Bottled water done right.

Volunteering in Boise Get involved in your local community.

Local foods that blue our minds.

Wear Boise Clothing that reflects Idaho culture.

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DINING GUIDE

BEER & WINE

Skip the tourist traps and head to these gems instead.

Designing and developing digital experiences.

The Huntsman’s Bride A dreamy winter wedding shoot.

Coffee Mill East Boise gets a great coffee stop.

Boise Bully Breed Rescue Love and education on misunderstood breeds.

Frim Fram 4 Enjoy soulful jazz with this iconic local band.

The Garden City Projects The GC Live, Work, Create District grows.

Ironside Roasting Delicious coffee to your home or office.

Ironwood Social A great new hangout in Garden City.

Duck Club Presents Keep up-to-date with Boise music.

Idaho author, Mike Kelly, gives a voice to youth with disabilities in his book.

Meet the Mentor Ric Tenor – Mentors for a successful business.

Browse houses for sale today!

COVER PHOTO Proud Source Water Illustration By Cristian Gomez Photo by Kimberlee Miller

Use our guide to find the best new bars and breweries in Boise.

SPOKE Happy New Year, Boise! Hope you all had a joyous holiday season! In this issue of Greenbelt Magazine, we are featuring the first of our new graphic design covers!

We have highlighted some great local and up-and-coming businesses like Ironwood Social, Ventive, and The Coffee Mill, as well as a focus on sustainable companies like Proud Source Water and how to get involved in your community through volunteer efforts. Be sure to check out some of the arts, events, and entertainment sections for ideas on how to keep yourself 10

busy during the chilly season. The Garden City Projects, Duck Club Presents, and Frim Fram Four are just some of the incredible showcased talent in this issue.

There’s always something new in Boise, from delicious Ironside Roasting coffee to a fun assortment of blue foods to try!

From all of us at Greenbelt Magazine, wishing you a happy new year. Here’s to a great 2018!

Tia

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CONTRIBUTORS

JAN/FEB 2018

BETHANY MAILE

Her essay “We Sought But Couldn’t Find” was included in How We Speak To One Another: An Essay Daily Reader.

She lives in Boise, Idaho with her husband and two daughters.

VERONICA LEMASTER

Veronica is a student at Boise State studying journalism and art. She hopes to combine her passion for writing and fashion into a career.

KAYLI CORBIN

Kayli is an Idaho native with a passion for beautiful art, delicious foods, and good vibes.

She enjoys spending her free time outdoors with her dogs and friends, as well as reading, writing, and painting.

LIZA LONG

Liza’s book The Price of Silence: A Mom’s Perspective on Mental Illness was a “Books for a Better Life” award winner. She is an educator.

CHELSEA CHAMBERS

Chelsea is a graduate from Boise State University; she has degrees in Psychology, Editing, and Rhetoric. She plans to pursue a career that combines two of her passions: writing and nature.

KIMBELEE MILLER

An ability to capture candid moments has made Kimberlee Miller a sought-after artist.

Her clients feel as if they are being photographed by a friend.

DREW DODSON

A senior communications editor with journalism emphasis at Boise State, Drew’s passion for traveling has taken this Virginia native to Boise and other places.

JANELLE STEAR

teaches high school English. She earned a Master’s in Education degree from Northwest Nazarene Universit y in 2016.

greenbeltmagazine.com

SHELLY WEST

Shelly is a Pacific Northwest native who is a mystery novel author and a freelance writer. When not working, she loves to explore Boise and enjoy the outdoors with her family.

TYLENE S. WELCH

Tylene is a freelance writer and photographer in Boise. An Idaho native and North End dweller.

She loves supporting local businesses, walking her dog, and road tripping with her husband.

PAMELA KLEIBRINK THOMPSON

A career coach for creative people, Pamela speaks at conferences around the world, and acts up for anyone in Idaho who wants to wear a badge.

MEGAN BRYANT

A comedian and actor, the author of Not My Plan, An Improv Trainer, and a generally good human being. She loves a deadline. Even the best ideas are worthless if aren’t executed.

IDAHO MEDIA PUBLISHING LLC

Managing Editor Chelsea Chambers Publisher Tia Crabtree Art Director Kimberlee Miller Art Department Cristian Gomez Advertising Sales Urie Layser Circulation Directions American Classifieds Advertising Inquires 509-671-1543 Mailing Distributor Howard-Evans Distribution 12

Greenbelt Magazine, Vol. 8, No. 1 is published 6 times a year by Idaho Media Publishing LLC, Po. Box 1878 Eagle, Idaho 83616.

Copyright 2018, all rights reserved. Content of this publication is the copyright of Idaho Media Publishing LLC and/or respective copyright holders. Contents may not be reproduced in whole or in part without consent of the copyright owner. For subscription information please visit greenbeltmagazine.com. For editorial submissions please email editor@greenbeltmagazine.com. For advertising, please email sales@greenbeltmagazine.com.

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PRO U D SO U RC E WATER

BOTTLED WATER DONE RIGHT

BY CHELSEA CHAMBERS PHOTOGRAPHS KIMBERLEE MILLER

Mackay, Idaho—Both a lush and rugged terrain, nick-named the “top of Idaho” with its tall mountain peaks and beautifully expansive landscapes.

Home to less than 600 people, but by no means small in spirit. The area was once a lively mining town, and while the mining industry is not as booming as it used to be, Mackay is still one of the friendliest places in the state, with happy residents and abundant wildlife. Many find that it is difficult not to smile when you’re nestled beneath the tallest mountain in Idaho, Mount Borah, standing at over 12,000 feet.

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With their small population and such bountiful surrounding wilderness, the people of Mackay have found that they often have a surplus of resources.

Resources that are now being sustainably shared with an incredible bottled water company: Proud Source Water.

Now the first thought that comes to mind when you think bottled water is not usually sustainability, but for Proud Source, that was the building foundation of their entire company. And while they’ve only been on the market for less than a year, the ground work for Proud Source began a long time ago. CJ Pennington, company president and founder, began discussing the idea of using Mackay’s streams to source their bottled water and spent months with both his partners and local officials, ensuring that this would not impede on the beautiful surrounding environment nor the quality of life for the people of Mackay. Pennington’s ideas were met with gratitude and Proud Source was born, named for “the pride of the people.”

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In order to truly establish a sustainable bottled water company, Proud Source began tackling two of the big issues within the current bottled water market: packaging and sourcing. “We wanted to rewrite the narrative of what ‘good’ bottled water is,” says Pennington. And so, they have done just that.

More often than not, plastic bottles end up in a landfill, or worse, in our oceans or wildlife environments. Plastic degrades slowly and has an excess of toxic properties that can be harmful to our bodies and the planet. This did not fit the Proud Source motto at all.

So, Pennington sought out alternative containers, which was not an easy task.

They toyed with the idea of glass and various metals, eventually deciding on aluminum. However, Proud Source is not contained within the traditional, run-ofthe-mill aluminum can. But rather, it is a durable, rugged, re-sealable, and travelfriendly aluminum that is both stronger and safer than plastic. Aluminum is also much more easily recycled and reusable.

So much so, in fact, that nearly twothirds of all aluminum that has ever been produced is still in use today. For example, when a plastic water bottle is recycled, a percentage of that bottle is lost during the upcycling process, meaning that over time, less and less of the plastic is being recycled. But this is not the case for aluminum. Recycling aluminum saves time, money, and energy and can be reused over and over again, in all varieties of ways.

The second issue Proud Source tackled was the problem of unsustainable sourcing. A sizable portion of large bottled water distributers have been found guilty of simply bottling treated tap-water, which can be highly acidic and hard on the body. Others source their water from drought-ridden areas like California. These companies drain states of their natural, already depleted, resources. And while not all companies get their water from less-than-reputable sources, many bottle their water in other countries, which equates to long

travel time for the water, stored in large, under-regulated containers, traveling thousands of miles to get to the stores.

For Proud Source, Mackay was a haven of untainted, naturally produced water.

The partnership between the two became a match made in heaven. Proud Source brings employment and income to the small, Idaho town. And in return, Mackay allows Proud Source to bottle water from one of their many abundant springs, as long as it doesn’t impede their way of life and that the company remain sustainable in their efforts. Neither of which is difficult for Proud Source Water to do.

The entire premise of Proud Source Water is to “start a positive ripple effect” within the industry—to educate, to minimize their carbon footprint, and to provide high-quality, naturally alkaline water to Idaho and surrounding areas.

And while, like most companies, they hope to continue to grow across the nation, they have vowed to purchase all their company supplies from the

U.S., keeping dollars circulating within the economy.

Proud Source Water encourages consumers to educate themselves on ecological sustainability. Pennington hopes that their business model will inspire other bottled water companies to seek out more environmentally beneficial production and sourcing methods.

“Consumers create change,” Pennington states. If more people were aware of the incredibly unethical and environmentally damaging practices being used in many major bottled water companies, then they may be more hard-pressed to inspire change within these companies. But as it stands, Proud Source Water is proud of their efforts, proud of their source, and proud to be founded on principles that are safe for both our bodies and the earth that we live on.

It is imperative that we all, collectively, do what we can to take care of our beautiful planet. Even small steps toward making positive change are imperative for the longevity of Earth. Proud Source Water

is shedding light on some of the wrongdoings in the bottled water industry, and they are taking measures to change that in all the ways that they can.

Proud Source Water encourages us to take part in the changing narrative within the bottled water industry. Proud Source is available in two different sizes, 16 oz. and 25. oz., and can be purchased online, and in over 1,200 stores including Albertson’s, Jackson’s, and many local retailers.

For regular updates and information, follow them on Facebook, Instagram, and Twitter.

They stand by their sourcing and, as their bottle says: “I have the future in my hands, literally.

I am proud. I think ahead & give back.

I am the source. The ripple effect starts with me. I am water. I flow & sustain.

I will leave the world better than I found it.” ¢

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LOC A L FOODS T H AT

BY KAYLI CORBIN PHOTOGRAPHS KIMBERLEE MILLER

Brown Box Organics Curiosity turned into passion for Rachel Brown and her husband, Jimmy. They began exploring organic farms and community supported agriculture in the early 2000’s. A love of local, organic food and the associated health benefits spurred the creation of Brown Box Organics. The Browns have dedicated themselves to providing real food to the doorsteps of real people throughout the Treasure Valley for over 11 years. A mindset geared on personal health and environmental consciousness coupled with a desire to help others allowed this duo to develop a suc-

crowd favorite: Blue Hubbard Squash. It’s an heirloom variety winter squash form the Hubbard family and has a beautiful blue-grey exterior and brilliant orange interior. This squash is not only aesthetically pleasing, but adaptable to many different recipes and jam packed with important nutrients. Check out Brown Box Organics and get your hands on one today!

Waffle Me Up Josie and Hector Garcia began with one waffle iron and the understanding that with hard work, anything is possible.

They carry that sentiment today and share it with their children and employ-

Speaking in the hue of blue, Waffle Me Up’s Red, White, and Blueberry Waffles are next level delicious! This dish is the perfect highlight of locally sourced fruits, light and crispy waffles, and a dollop of whip cream to top it off. Wonderful food accompanies an environment saturated in good vibes at Waffle Me Up. Remember this place the next time you’re looking for an early morning treat.

The STIL Ice Cream Shop It takes a special kind of company to focus on and highlight the ‘Sweetest Things in Life’ (STIL), but that’s exactly what The STIL Ice Cream Shop does. Everyone

cessful business around what they love: good food.

A variety of seasonal organic produce boxes are available for those of you looking to take the guesswork out of what products will be best at any given time of year.

However, if you’d like to be a bit more decisive about the foods you receive, there is also an incredible selection available ala carte. From meats and dairy products, to artisan crafted coffee, there is truly something for everyone. Working with over 50 local farms, ranches, and food artisans allows Brown Box Organics to be free from GMO’s to allow FREE delivery within their designated delivery area.

If you’re looking for blue food without any artificial color or additives, check out a

ees. Their story starts in 2012 and progresses to their current brick and mortar location in the heart of downtown Boise.

Their community presence is strong, and they pride themselves in establishing relationships with their vendors and farmers.

Waffle Me Up’s menu contains an array of unique and delicious options. Whether you’re interested in a sweet and savory rendition of a traditional waffle with bacon and basil, or prefer ‘The Original’ liège waffle dusted with powdered sugar, you can rest assure you will be satisfied.

Their handcrafted, high-quality, locally sourced selection is guaranteed to tantalize your taste buds and leave you wondering when the contents of your plate disappeared into the blue!

loves a sweet treat, and The STIL is on a mission to connect you with the sweetest thing in your life. Bringing together family, friends, and loved ones in the name of all things sweet reminds us to cherish all of the best things this life has to offer.

The STIL has an incredible emphasis on giving back to our community. They love Boise as much as all of us, and do their best to represent its people, culture, outdoor recreation, art, and food. Their specialty is creating artisanal, hand-crafted, and utterly delicious ice cream. Their core values of fun, service, quality, community, love, authenticity, connection, and pride speak volumes to their embodiment of sweetness.

Plus, their dairy free and vegan options are sweet to our animal friends as well!

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BLUE OUR MINDS The STIL truly takes service to the next level, by offering libations to perfectly accompany their ice cream offerings.

Unique and creative flavors are regularly updated to match available beer and wine selections. One of our favorite drinks is the Cali Creamin’ Cream Ale from Mother Earth Brewery. This cream ale is the perfect pair for a simple vanilla cone and its pale blue can will leave your eyes as happy as your taste buds. If you’re ready to indulge your senses and immerse yourself in a fun-loving and happy environment, stop in at The STIL Ice Cream Shop today.

into her own cake adventure, Boise Cakery. She currently operates from her home kitchen providing original, baked fresh recipes. Each of her buttercreams and filling are made to order, ensuring each and every cake is as delicious as possible.

A variety of flavors, fillings, and cake creation options will give consumers the ability to personalize their cake to match exactly what they’ve envisioned for their special event. If you’re interested in seeing a unique expression of Shantelle’s creativity and new, delicious flavor combinations, you can check out the Flavor of the Month Club. With two or four-month subscrip-

is easier than ever to get your hydration from this progressive company.

Sustainability permeates all actions at Proud Source. Their state of the art production facility utilizes a gravity fed water supply, eliminating the need for water transportation, and a backhaul process ensuring each trip to the plant is meaningful and brings needed goods. To cut back on electrical consumption the facility includes roof skylights and radiant floor heating to quell the high elevation conditions. Their utilization of aluminum bottles ups the rate that consumers recycle, and boasts an unlimited recyclability,

Boise Cakery Amazing custom cakes, exemplary service, and attention to detail is what this Boise Custom Cake Bakery provides.

Shantelle Waynetska has filled the last eight years of her life with hard work and a dedication to creating high quality, custom cakes. Her story starts with a bundt cake adorned with a bouquet of yellow daisies and a precious moments figure (a birthday cake for her eldest child’s second birthday), and transforms to a successful business creating upscale, custom cakes.

Her experience spans a previously offered culinary program at College of Western Idaho, a franchised baking shop, multiple fine dining restaurants, and a local custom cake shop. In 2016, Waynetska stepped

tion options and quantities of four, six, or twelve cupcakes available, you can choose what best fits your needs.

We’re loving this delightfully turquoise cupcake in the flavor combination ‘Birthday Cake.’ Check out Boise Cakery to lay out your very own cake blueprint for an upcoming event!

Proud Source Water A sense of pride and a hefty reminder of your purchasing power comes complimentary with each bottle of this naturally alkaline spring water. Our theme of blue beauties continues with the widely available, environmentally conscious, and growth generating business, Proud Source Water. With the addition of online purchase and delivery services, it

meaning it can be used again and again.

The core values of Proud Source Water go further than an environmental consciousness and responsibility. Inspiration can be found at every corner of ‘Small Town, USA’. Hard work, opportunities, and mountain air are at the base of Proud Source Water at their location in Mackay, Idaho. From the local employees to the mayor of the city, there is an overwhelming support of this industry in this small town, and this company is dedicated to increasing the economic prosperity of it’s citizens. Whether you care about supporting the environment, helping local small towns, or simply ingesting high quality alkaline spring water, then Proud Source Water is for you. ¢ 19

ventive

INNOVATIVE DIGITAL DESIGN

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DISCOVER

IDEATE

“We like to see what employees and consumers are doing, then build upon that,” says owner and founder, Jonathan Cardella. When taking in new clients, Ventive focuses on identifying a problem to solve or a vision to develop and build upon. With the growing technological world, there are always new issues to tackle, and for that reason, Ventive treats the discovery and brainstorming process as key first steps in the product development process.

Once the goals, pain points, or vision have been identified, the idea generation process begins. Ventive works side-by-side with clients, searching for new and inventive ways to grow, expand, and develop their businesses. Within this segment of the paradigm, the real innovation begins. The creative possibilities within the digital world are nearly endless. Whether it involves launching a new app, improving an existing online experience, or implementing a CRM system for streamlining the work of employees; Ventive’s focus is on producing useful software that generates value for its users and owners. Sometimes this is achieved by automating mundane tasks, bringing disparate data together where it can be useful, and surfacing insights. Other times it’s helping diabetics track their caloric intake and stay faithful to their exercise regimen, or helping parents keep track of their children’s reading progress and keeping them safe from online predators.

Ventive is an award-winning digital product agency that specializes in so much more than website development. Located on 9th Street in downtown Boise, Ventive has been designing and developing digital experiences such as mobile and web apps, since 2014. They help companies develop and implement digital technologies to gain a strategic advantage, by following a paradigm that focuses on five key operations: discover, ideate, prototype, test, repeat.

BY CHELSEA CHAMBERS PHOTOGRAPHS KIMBERLEE MILLER

PROTOTYPE

TEST

REPEAT

During this phase, Cardella and his team do what they call a “sanity check” for scope and budget, as well as testing the fit of the vision with the actual users’ needs. In a fast-paced world, it’s definitely easy to take on more than you can chew and leaving your users out of the design decisions is one way that companies miss the mark. This is resolved by rapidly prototyping solutions and testing them with real people. Ventive works with clients and their users, focuses their goals and objectives, and ensures that the team can achieve their combined aspirations within a realistic timeframe.

The testing period involves a series of mock trials, surveys, and feedback sessions they call “user research”. Ventive begins testing their prototypes and developed strategies to see if they meet both the goals of the client and the digital world in which they will appear. For example, they will often do web page tests, ensuring ease of navigability, potentially measuring findability (the success rate of finding the information a user is looking for) and time to complete that task.

Other times they measure preference of a design or user experience over the existing.

Based on the initial testing, the resulting feedback and findings are incorporated into the design prototypes. Next, the tests are repeated with the revised designs to measure the difference in the desired outcome relative to the last round of testing and determine if the team is moving the product in the right direction.

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Cardella has been in the industry since 1999. Starting with a digital marketing agency, he discovered early on that what he liked most was creating, developing, building, and implementing products. Over the years, Cardella has worked on several startups, such as building Ski West, an online travel company focused on helping people create luxury vacation packages that were formerly unavailable to be booked online.

In 2005, Ski West was purchased

by Overstock.com to expand their offerings into tourism. After Ski West, Cardella left Utah for California and began a new startup in the world on online real estate.

Cardella launched an online platform called NeighborCity. With home buying being one of the largest purchases most consumers ever make, stakes tend to be high. NeighborCity sought to make an extremely opaque market easier to maneuver for consumers.

After several years and numerous hurdles navigating the National Association of Realtors, Cardella left NeighborCity and California in search of a new place to do what he does best: simplifying the digital world for consumers.

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When asked what brought Cardella to Boise, his response is not unlike most native Idahoans: “It’s a safe and beautiful place to raise a family.”

Along with several other benefits, like our lower cost of living, comparable wages, low industry competition, beautiful natural landscape and rivers, and a wealth of tech-savvy people, Cardella and Ventive have found a nice home in Idaho, and it’s helping his company grow each year.

Ventive provides services for all kinds of clientele with a variety of different needs, but works a lot with travel, real estate, healthcare, and educational technology companies, as well as startups and nonprofits. They are currently working on launching a platform that allows non-technical staff to publish custom mobile apps and websites that are essentially private social media networks for specific businesses and organizations; like their own private Facebook. This allows companies and organizations to keep their audiences engaged and in the know, while allowing its constituent users to network with each other to drive value for the organization.

Whether you are looking to solve a problem, make things easier, or create something new, Ventive is the go-to agency for digital product development and design. Ventive is always looking for talented userexperience designers as well as web and software engineers to join their team. For more information about Ventive, check out their (beautifully designed) website at GetVentive.com.

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SPIN

Boise Bully Breed Rescue

BY KAYLI CORBIN PHOTOGRAPH KIMBERLEE MILLER

There are certain instances that highlight the wholly authentic and genuine goodness of humans. In a world that can be shrouded in tragedy, we find beacons of light to restore our faith in humanity, kindness, and most importantly – love. Boise Bully Breed Rescue (BBBR) is rooted in exactly that: warmth, compassion, an unending desire to rehome abandoned bully breed dogs from shelters, and a passion for education about these breeds and the overwhelming love they can share.

Being entirely volunteer based is a testament to the values this organization embodies. A group of rock star volunteers help wherever possible because it’s what they love to do. The rescue would be nothing without each and every person willing to dedicate their time, money, and love to this cause. Ashley Marelius, the Adoption/Foster Coordinator, used the phrasing “Welcome to the family, because that’s what we are.” The members of the community surrounding bully breeds are a true melting pot of individuals, brought together by a willingness to help. Word of mouth and social media play an integral role in the development and expansion of this community, and add to its close knit nature.

Ashley’s story within this organization started over six years ago, as a foster dog parent. She began volunteering and realized that so many applications were coming in, some of them weren’t getting addressed. This need drove the creation of BBBR’s current hierarchy. Hundreds of volunteers participate to varying degrees to allow this rescue to function day to day. As the need continues to grow, their horizons continue to expand. Dogs have been accepted from as far as Ohio, Kentucky, and even Hawaii. The rescue boards anywhere from five to twenty

dogs depending on need and resources.

Ashley explained that they pride themselves on having a legitimate process to successfully place the foster dogs in a proper, safe, and loving home.

An extensive training process has been established to ensure that not only the dogs are fit to the home that they’re going to, but that the adopters are a good fit for the dog. The end goal of this process is happy dogs and happy people.

The perfect example of this comes from recent adoptee Silas, and his new mom, Shannon Jones. Shannon had never owned a dog of her own, and her house had gotten a lot quieter with kids grown and gone. She was unsure of what breed she wanted when a friend referred her to BBBR. She stated, “Long story short, I met him (Silas) and fell in love! The adoption process was simple and smooth.

I’ve never adopted a dog and had a lot of questions/concerns. Ashley was incredibly responsive and patient--her passion for this cause is evident! I highly recommend Boise Bully Breed Rescue!”

Whether you’re interested in volunteering your time, adopting a dog of your own, or simply learning more about a misunderstood dog breed, we suggest Boise Bully Breed Rescue for all your bully breed needs! ¢ 25

IRONSIDE ROASTING– THE BEST BEANS THAT BREW THE BEST COFFEE.

BY CHELSEA CHAMBERS PHOTOGRAPH KIMBERLEE MILLER

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ROOTS It’s midday. There’s still so much work to get done. The papers are stacking up, the printer is on the fritz again. The office vibe switches from motivated and productive to slow and sleepy. For most of us, it grows progressively more difficult to focus when the midday lull shows up.

But as we all know, there is almost nothing more invigorating than a hot cup of fresh brewed coffee. Unfortunately, office coffee doesn’t have a reputation of being very… good.

Colin Seeley’s business model is seeking to change that. His company, Ironside Roasting, is bringing flavor and freshness back to the office, and in turn, increasing product iv it y. Seeley is work ing to transform the traditional office coffee by providing businesses with a way to break free from bland, prepackaged brews, and instead, purchase sustainably sourced coffee from someone that really knows coffee.

And I mean, he really knows coffee. “I could fill your entire notebook,” Seeley tells me, when I ask him to share some of his knowledge. Imagine having fresh coffee delivered to the office every week.

Imagine the midday lull or the morning sleepys simply dripping away with freshly roasted coffee from Ironside.

“As a society, we are moving toward a better product and away from just convenience.” And it is this ideal that has inspired Seeley to source only the best beans that brew the best coffee, because we deserve it.

In the Treasure Valley, there are only about three other roasters that deliver to businesses. And they’ve been setting the standard in the area for decades. Seeley seeks to challenge this standard by finding the most high quality beans, sourced from sustainable places, to create the most delicious, uniquely profiled cups of coffee.

One of the most important aspects of the Ironside Roasting business model is to create quality and consistency within each batch of coffee. Because while it is imperative to source ethically and sustainably, there’s a lot more to it than just good beans. Much like wine, coffee flavor profiles have incredible depths and

complexities, so it’s important that the sourcing, roasting, and brewing are all dialed in together. Ironside Roasting will even make a special trip to your office, ensuring that your brewing equipment is up to the Ironside standard.

While the initial goal of Ironside Roasting was to revamp office coffee, Seeley’s products can also be found at the Farmer’s Market, Boise Co-Op, and as well as several partnerships with other local businesses, like Payette, County

Line Brewing and the STIL ice cream shop. In fact, one of the best parts about being a local company in Boise is being able to “meet, collaborate, and learn from all the businesses in the area,” says Seeley.

Visit the website at IronsideRoasting. com to find out more information about wholesale options and the importance of quality and sourcing. Treat yourself and your office to a fresh, delicious cup of Ironside Roasting coffee. You deserve it. ¢

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CLUTCH

Youth with Disabilities Take The Spotlight In Local Author’s New Book Idaho author, Mike Kelly, strives to give a voice to youth with disabilities in his book Special Stories: Short Stories on Youth with Disabilities And My Adventures Working in the Disabilities Field. The book aims to empower differently-abled youth, encourage parents, and strengthen communities.

BY BETHANY MAILE PHOTOGRAPH KIMBERLEE MILLER

After a ten-year career in public relations, Kelly was compelled to give back. “It wasn’t an easy decision to walk away from a career that pays well. But if my wallet was full, my heart had become empty. Ultimately, I knew I had to make a change,” Kelly said.

That change meant working hard for youth with disabilities in a variety of settings. Kelly worked for nonprofit companies around the country and became a transition educator. In this role, he works with a population of differently-abled students between 14 and 21 years old. He’s created educational and recreational programs that help his students find work, succeed in their jobs, learn to manage money, and connect 28

to community resources that aid them in their ongoing transition to adult life.

“Compared to my former career, the pay is low, but the rewards are monumental,” Kelly said.

Those rewarding moments are what inspired him to write the book. “The stories came to me organically,” Kelly said. “If something beautiful or powerful made me laugh or tear up or think differently, it became part of the book.”

Kelly was inspired by the youth he worked with, but was dissatisfied with the literature representing youths with disabilities. “While there are some books written by parents or teachers on how to raise or teach a child with autism, there are no books featuring numerous kids and

a range of disabilities,” Kelly said. “That seemed like such a shame. So, I wrote one myself.”

Special Stories focuses first and foremost on Kelly’s students. The book relays his students’ experiences to show how much their abilities outweigh their disabilities.

He hopes this will encourage readers with disabilities to dream big and realize their potential. He also hopes to help people without disabilities understand the myriad strengths and possibilities that lie within people of varied aptitude.

The book is intended for individuals with disabilities, their families, educators, and workers in the disabilities field. It’s ideal, too, for corporate diversity and inclusion professiona ls. But Kel ly is clear t hat

Special Stories has an even farther-reaching scope. “The book doesn’t just tell the untold stories of so many kids with all different types of disabilities. It also hits on the educational establishment, the generosity and greed of people, and society’s perception of kids with disabilities.”

A s muc h a s S p e c i a l S t or ie s i nt end s t o c h a l len g e misconceptions surrounding youth with disabilities, it also aims to encourage and inspire those same kids. Parents of differently-abled youth have contacted Kelly to thank him for highlighting their children’s experiences. One father of a teen with Tourette syndrome thanked Kelly for including a story on that specific disability in the book. Kelly said, “His son appreciated how that story showed a complete person with interests and passions and a full life, not a kid dwelling on his disability. When I hear that I’m impacting someone’s life in a positive way, I tell my wife, “I just got ‘paid’!” That joy Kelly finds in his work is evident in the book, and it is sure to inspire all who encounter it. ¢ 29

30

ON THE TRAIL

A SPACE FOR THE MODERN ENTREPRENEUR: WORK, MEET, AND GROW AT HOT DESK HQ

BY TYLENE STROUP PHOTOGRAPHS KIMBERLEE MILLER

Are you a freelancer, remote employee, creative business owner, or startup entrepreneur? Maybe you’re working your side hustle on the weekends? You are the modern entrepreneurs of Boise.

Jonni Armani moved from Portland with the same dreams that bring many to our gem state. A safe space for his family and enough quiet to hear himself think. After weekend road trips in the country and getting to know the people of the area, the family had settled into their new home.

Jonni and his wife, Shelly, were both creative entrepreneurs working out of their home office and various coffee shops. But they found they were missing something.

They wanted the space to work independently while still getting the opportunity to collaborate with other creatives and entrepreneurs like themselves. Not to mention an equally important request: unlimited free coffee! Being the entrepreneurial team that they are, the idea for Hot Desk HQ began to form. Last June, they opened the door to the perfect space for modern entrepreneurs.

WORK SPACE If you work from home, you know that you’re probably not as productive as you could be. The kids are climbing all over you. The dog wants to play. The dishes are stacking up. Oh, did the dryer just stop? You better go swap out the laundry. Working from home is awesome.

But it doesn’t exactly foster productivity and it isn’t a great place to meet with clients or take calls. You need a place that’s open, bright, and respectfully quiet while still providing the background noise of buzzing productivity.

Whether you’re a busy freelancer, entrepreneur, or remote worker, you’ll feel right

at home in the flexible work spaces Hot Desk HQ offers. When you walk in, you’re greeted with a smile. All you have to do is grab yourself a hot drink and pick a seat. There are a few seating options from private conference rooms to comfy cafe seating. Plan options are affordable with a drop-in rate among membership choices.

NETWORKING Beginning in January, you’ll find networking opportunities through Hot Desk HQ’s monthly hosted events. Members and non-members alike are invited to join the events. Jonni and Shelly spoke about their deep desire to help entrepreneurs and creatives connect and maybe even find new business collaborations and resources.

LEARN AND SHARE Are you in need of social media marketing tips? Maybe you’ve always wanted to write a book but don’t know where to start?

Hot Desk HQ is unique in that they partner with different industry specialists to host events, workshops, and seminars for clients and the community. You can find upcoming events on their website in different categories like marketing, writing, SEO and much more.

Likewise, if you’re a professional with knowledge you’d like to share to a group, this is the perfect opportunity to expand your reach. Hot Desk HQ will not only host your event but will help grow your audience by advertising it to their own network through social media and email newsletter subscribers.

Whether you need a space to work, a welcoming environment to make connections, or a place to help grow your career, Hot Desk HQ is perfect for the modern entrepreneur. ¢

Check out their website for services, pricing information, and upcoming events. www.hotdeskhq.com

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SOCIAL

Boise Bucket List

BY DREW DODSON PHOTOGRAPH KIMBERLEE MILLER

Florida native, Diana DeJesus, is in the business of changing lives. She isn’t a doctor or a counselor or even a social worker. She doesn’t put on a suit and fight crime at night, nor does she magically grant wishes. Instead, DeJesus works in higher education at the University of Idaho College of Law and is a selfdescribed Instagrammer that runs her own blog.

Now, i f you a r en’t s u r e wh at a n “Instagrammer” is, you’re not alone.

The writer in me wants to think it’s some kind of helpful service that meticulously proofreads and optimizes written text in a matter of seconds. The millennial in me knows it undoubtedly has something to do with the social networking app that’s been taking the world by storm since its launch in 2010. To a recent Boise transplant like DeJesus, however, the popular app has hardly taken her world by storm, but rather built it.

“Instagram has helped me create and cultivate relationships with people,” she explained. “I’ve met people directly from Instagram.”

If there’s anyone who knows how to cultivate relationships, it’s DeJesus. Since moving from seaside state of Maine to Boise last Fall, she’s been changing hundreds of lives one social media post at a time. Instagram is just one of the 32

ways she forges friendships with other Boise locals. A few months after moving here, she started a Facebook group titled “Girls Night Boise” for Treasure Valley women who are looking to get out, have some fun, and make a friend or two while doing it. Less than a year later, the group has ballooned to over 300 members and has organized dozens of events, including brunches, bike-bar outings, and more.

“People come and meet other people and then walk away with new friends…I’ve witnessed it,” she said. “I don’t need to be the center of it. I like to plan it, see the execution and then I’m happy.”

For all her Instagram and Facebook success, it’s still not what she’s best known for. That title belongs to her blog, Boise Bucket List, which she uses as a visual narrative to document her experiences as well as motivate herself and her readers to get to work on their bucket lists.

“I like to cross things off the list. For

me it’s like a check,” she said, making a swooshing gesture. “I literally do that.”

Surprisingly, DeJesus’ dating stories posts have become such a hit that her inbox has been flooded by readers asking for dating advice and even sharing their own dating stories. As a woman of the people, this prompted her to use the extensive network she’s built to find ways to help struggling singles—after all, it’s what she does.

“I got some good tips from insiders on where to hang out,” she teased. Among those tips? Avoid the “Barmuda Triangle” downtown, check out concerts and beer festivals, and most importantly, “be patient and low key.”

Dating advice, event guides and foodie reviews to boot, Boise Bucket List is empowering readers to live life to the fullest in the City of Trees. “Life can get mundane and boring sometimes,” she said. “I want to advocate that your own city can be your playground.” ¢

HANDLE

The Huntsman’s Bride

BY SHELLY WEST PHOTOGRAPHS KIMBERLEE MILLER

Once upon a frosty winter’s day, the hunter-bride said, “I do.”

Clad in a wintery silver ball gown, warmed only by a knit throw around her shoulders, the hunter-bride emerges from the woods, with her trusty English Setter by her side.

Recently re-located to Boise, LA photographer, Kimberlee Miller, is the creative genius behind this dreamy winter wedding shoot. When asked what her inspiration was, she responded, “I wanted to go with an icy cold, winter-in-Boise type of vibe, where the bride is feminine yet rugged, embracing the outdoor lifestyle that Boise offers.”

Kimberlee has spent the past eighteen years shooting weddings in the LA area and forging long-standing relationships with major retailers like Pottery Barn in LA as well as on the National level.

When the concept came to her, she instantly called upon her contacts at Pottery Barn Boise to feature accessories in the shoot like a reversible fur and pom-pom throw, plaid dishware, and rustic yet chic table settings.

“Including local wedding and bridal vendors was important to me too. I wanted to highlight local professionals and showcase what local talent has to offer,” Miller adds.

One such talent, Micalah Howard, who is one of the owners of M.N.M Beauty studios, wanted to create an editorial look, not your traditional bridal style. “I wanted the hair and makeup to be minimal and fresh. The hair pulled back in a messy fishtail with a Grecian hairpiece captured the woodsy and icy feel we were going for.”

The result is a romantic deconstructed look with all the composure and grace of a modern bride.

Jaylee from Margene’s Bridal jumped on board with a dress from their private col-

lection. A silver ballgown with a beaded bodice and layers of platinum and blush tulle. “The color selections these days aren’t just white anymore. We have dresses in many colors that allow brides to have their own expression.” Margene’s Bridal has been in Boise for thirteen years with a second location in Idaho Falls for over thirty. “I guess you could say we know bridal,” Jaylee laughs.

The cake, made by Shantelle, owner of Boise Cakery, is a double barrel tiered cake with white fondant and adorned in clear crystals and white beads for accent.

Keeping with the woodsy feel, she added a greenery garland comprised of two types of eucalyptus, silver dollar and seeded along with evergreen. Shantelle relies on her culinary degree and commercial baking experience to provide high- quality custom cakes to the brides of Boise.

This hunting themed photoshoot would not have been complete without a hunting dog. Meet Busta Hustla, a local celebrity of the canine variety. A six-month-old Chestnut English Setter, who has over 3700 followers on Instagram, sported a moss green knit sweater, proved to be the perfect sidekick to the bridal huntress; model Lauren Kawano. Rounding out the shoot were the stunning diamond rings, bracelets, and earrings from the Diamond Girls, based in downtown Boise.

Look for more high-quality, stylized shoots and articles in the new Boise Brides magazine and online coming this Spring. ¢ 33

FLOW

JAZZ SENSATION– FRIM FRAM 4

BY JANELLE STEAR PHOTOGRAPH KIMBERLEE MILLER

The historic Pengilly’s Saloon on Main Street in Boise has live music almost every night of the week. But since 2002, Thursdays have been reserved for the smooth and soulful sounds of local jazz band, Frim Fram 4. Donned in their white tuxedoes and black bow ties, Andrew Cortens, Greg Betzisky, Jonah Shue, and Cody Ramey are quite the sight to see.

Shortly after 9 p.m., they begin their jazz melodies with Andrew on piano and Greg mastering percussion while Cody strums the bass and Jonah plays the guitar and violin. They each take turns singing iconic hits from Nat King Cole, Fred Astaire, Louis Armstrong, and many more jazz idols.

The muted conversations in the background turn to movement as people begin partnering up—twirling hands, swinging hips, and feeling the groove of Frim Fram 4’s rhythmic patterns and distinctive tones.

Pengilly’s Saloon fades into the distance 34

and the dancing crowd is transported to a riverboat in New Orleans, gentle waters of the Mississippi pulling them downstream as they sway to the jazz beats under a moonlit sky.

Each week, they have a dedicated group of regulars who come to enjoy the Frim’s spectacular music style. Cortens says the band loves seeing new faces, but they definitely have loyal groups of friends who show up without fail to dance and enjoy the music together.

One such fan is Trevor England who, with a big grin on his face, explains how it is rare for him not to be at the Frim’s weekly show. “Thursday is literally my favorite night of the week.”

The Frim Fram 4 are always excited for their weekly gig at Pengilly’s, but as Mayor Dave Bieter has called them, they are also known as “the official band of Boise.”

The Frim plays each year at the State of the City as well as at the Governor’s Ball.

They also have played several non-profit events for places like Opera Idaho, the Gene Harris Jazz Festival, and the Salvation Army. And for the past three summers, they have taken over as the Green Show at the Idaho Shakespeare Festival.

The Frim also teams up with students at Timberline High School to perform the school’s annual “A Night of Simply Jazz” event. Andrew and Greg like to further share their experiences by working with the Heirloom Dance studio, where the owners, Joel and Stephanie, partner the excitement of swing dance with the Frim’s eclectic jazz sounds.

The Frim Fram 4 has maintained a lasting community of jazz lovers and friends throughout the Treasure Valley. They, like a never-ending river, play gleefully, reach hearts, and strike gold every time on the faces of their fans. ¢ Join Frim Fram 4 every Thursday night at Pengilly’s Saloon.

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THE VIBE

IRONWOOD SOCIAL BRINGS LIFE TO GARDEN CITY

BY JANELLE STEAR PHOTOGRAPH KIMBERLEE MILLER

The old Shorty’s Saloon building on Glenwood has been revamped as Ironwood Social. Owners, Shannon Will and Troy Jackson, wanted to create a place where people can feel relaxed—whether they’re watching the game, listening to live music, or playing table tennis.

For forty years, Shannon’s family has owned the iconic building across from the Fairgrounds. Her parents operated Shorty’s Saloon for most of those years.

Now it is Shannon and Troy’s turn to recreate the family hangout. Ironwood Social opened its doors in October 2017.

Troy also owns the Re-Style consignment store, which is where most of the fun and eccentric décor comes from. Shannon had previously worked in the corporate world, but she felt ready to try something new, “I just feel like every business Troy and I have been in has brought us to this place as a family. Troy and I are doing this together. We are not competing with anyone.”

Shannon and Troy have created their own original vibe, complete with a Volkswagen bus, repainted tires, large wooden barrels, and multi-colored bar stools. In the cozy art corner, there is an actual forklift. The 36

hanging lights around the room provide a calming ambiance for catching up with friends. They also plan to build a wraparound porch and improve the front landscaping to make it an even more ideal hangout in the summer.

Ironwood welcomes children with parents until 9 pm. Shannon recalls, “We had one family in here recently—the mom and the two kids were painting while the dad watched a football game.” The dad thanked her because their family had not done anything together like that in a long time. “We are not perfect. We learn every day. We make a point to ask our customers what they think and what suggestions they have for us,” says Shannon.

“We are not a sports bar. We just really want to have a great family neighborhood place for people to come.” A place to feel comfortable.

Ironwood uses local products for their delicious food and drinks, such as their extensive beer list and kombucha bar, with bring-your-own growler fills. The beers are all local and fresh. Some of their other local distributors are Idaho Whiskey, Koenig Vodka, 44 North, and Buck Snort Soda Company. Ironwood Social also serves Dawson Taylor Coffee and local honey. If you’re hungry, BBQ4Life provides mouth-watering food in house, such as pulled pork, burgers, and their famous vegan options.

These partnerships are what make Ironwood Social unique. Shannon explains, “We are really trying to support the community by serving local beers, local food. We want to be a positive business in Garden City.”

Ironwood was conceptualized after talking with Troy’s long time barbers, Jeff Summers and Wendy Rose, prompting The Beardsmith to move in next door.

Every Thursday, the restaurant hosts open mic. Shannon and Troy have been astonished at the quality of the local talent and the excited energy from the audience.

Great music and company, delicious food and drinks, all in one place. Rain or shine, the Ironwood Social has something for everyone. ¢

37

FREESTYLE

MEET THE MENTORS!

BY NORRIS KRUEGER, PHD PHOTOGRAPH KIMBERLEE MILLER

Thanks for all the great responses to the first iteration of “Meet the Mentors” – I am grateful, the mentors are grateful, and Greenbelt’s advertisers are grateful! In keeping with Greenbelt Magazine’s joyous coverage of Boise’s great innovators, I’m also honored to celebrate the best mentors in the area! Like the last three, you may not know them… but you should.

A quick update on our first three mentors.

Joe Bonocore and his team are starting projects to assist public utilities, he and I are creating a research report series with a focus on helping growth companies, and his mentee, Leif Elgethun of Retrolux, just pitched for $250,000 at Salesforce’s Dreampitch. Karen Appelgren continues to grow the Zions Business Resource Center. And Simon Mahler was the leadoff keynoter for SCORE’s national online webinar for small businesses that drew well over 10,000 participants.

This month I bring you Ric Tener, who offered a reflection on the first “Meet the Mentors” and emphasizes the most important takeaways from his lengthy perspective. Ric’s resume would fill multiple pages here (more than 40 years experience) including a heavy dose of healthcare successes but he currently has a diverse portfolio of businesses that he is helping to get from launch to funding.

Ric offers the ability to ask the hard questions—not just tough questions, but the right ones. He is excellent at zeroing in on a venture’s strengths and weaknesses.

Better still, he is amazing at seeing what a venture’s future strengths and weaknesses will be. Being able to see over the horizon is a remarkable skill. Finally, add in an equally remarkable ability to read people.

Ric Tener. Here are Ric’s thoughts on the mentoring process, in large part, a deep reflection on the first set of mentors’ comments.

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What do entrepreneurs (mentees) need to know when choosing mentors?

The first thing you will notice is that there is a plural in the title. There is no single answer or person when searching for knowledge and support in building a business. To start, you must know your personal strengths, and more importantly your weaknesses. What you don’t know is far more important than what you do.

Mentors Who Help Your Weaknesses: En-

trepreneurs are dreamers by nature, but need to be pragmatists to achieve success in business. Mentors must provide support where you or your team lacks expertise.

Whether the weakness is business planning and development, market analysis, sales, investor relations, finance, legal, etc., these are the type of experts you need to seek out. Work outside your comfort zone, as an individual or a team, and go where you would rather not.

Where Are You in the Lifecycle? The next thing in choosing a mentor, is determining where you are in the entrepreneurial process. Are you a startup, early-stage development, emerging growth, mature-in-transition, etc.? Have you developed a business plan for moving forward?

If not, then the obvious choice of a mentor is someone that can help you create your plans.

You Need a Road Map! Without it, you just have a dream. With it, you have a road map to measure where you are going, and if you are on track to attaining your goals. The road map may be wrong, but you will know quickly and avoid wasting time, effort, and capital following the wrong road. Business plans are fluid, and should be constantly evaluated.

You Need an Honest mentor! A critical factor in choosing the right mentor is one who is not emotionally attached to the ideas, product, or services of the entrepreneur’s business. What they must bring to the relationship is the demand for innovation and change to improve the business. There is a wise saying regarding success in business. “Kill your cash cow before someone else does.” Every successful business does this. It is called innovation and evolution. Make sure you choose mentors with that guiding principle for building your business.

Hard to disagree with any of Ric’s points.

Its so critical that you and your mentors are in alignment and that the mentors are committed more to you than to being “The Mentor.” What’s next? We have more mentors lined up for future issues of Greenbelt Magazine, so stay tuned. ¢

Ric Tener R.T. Tener & Associates rictener@msn.com 208-841-3524

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40

DWELL IT

TEARS OF JOY

Three Ways You Can Make a Difference in the New Year

BY LIZA LONG PHOTOGRAPHS KIMBERLEE MILLER

Interfaith Sanctuary Where would you go if you didn’t have a home? Interfaith Sanctuary provides over 55,000 nights of shelter and meals each year for individuals and families in our community who are experiencing homelessness, regardless of their race, gender, nationality, sexual orientation, or disabilities. Respect, dignity, compassion, and community are the core values that guide their services. The Sanctuary also provides day programs for families.

Volunteers can help in a variety of ways, from serving shelter guests to providing in-kind assistance.

Jodi Peterson, Interfaith Sanctuary’s Co-Director and Director of Development, explains why volunteers love to work with the shelter’s guests. “If you were to ask a first-time volunteer why they chose Interfaith Sanctuary as a place to give service, the normal response is they want to help the underserved population in a meaningful way,” Peterson told me. “They go in thinking, ‘I’m going to help someone,’ but often leave feeling that somehow our guests and their volunteer experience ended up helping them too. The benefit of volunteering at Interfaith is that it feeds your soul, fills your heart and gives you wonderful perspective on the blessings in your life.” www.interfaithsanctuary.org

Women and Children’s Alliance of Boise When people experience domestic abuse or sexual assault, they often feel like they have nowhere to turn. The Women and Children’s Alliance works for “safety, healing, and freedom from domestic abuse and sexual assault.” The WCA runs a 24-hour domestic violence and rape crisis hotline and provides shelter for abuse victims. Volunteer orientation information and applications for volunteer positions, including outreach, advocacy, children care, events, administration, and thrift shop positions, are available at the organization’s website.

“Last fiscal year, volunteers contributed over 9,600 hours to the WCA, the equivalent of having almost five additional full-time staff. Volunteers help out within all aspects of the agency, from childcare, admin and outreach to court advocacy and special facility projects. The WCA wouldn’t be able to help all the people who need our services without the commitment of dedicated volunteers,” said Bea Black, WCA Executive Director.

“Even more impactful to me personally at times, is to see the impact the compassion and support from these volunteers has on our clients. The fact that so many people who have never met them are willing to give so much of their time to help make their lives better can be incredibly empowering and healing.” www.wcaboise.org Domestic Abuse Hotline: 208.343.7025 Sexual Assault Hotline: 208.345.7273

Idaho Suicide Prevention Hotline Suicide is a leading cause of preventable death in Idaho and across the nation. Idaho Suicide Prevention hotline volunteers literally save lives. In 2016, 82 volunteers staffed crisis lines for more than 3,000 hours, offering immediate help and hope to those in need. The Idaho Suicide Prevention Hotline provides “crisis intervention, emotional support, problem solving, and referrals to local resources for persons at risk for suicide and for those concerned about them.” Potential volunteers should complete an application and background check, then attend an orientation to schedule a listening shift.

ISPH volunteer and mental health advocate Jennie Rylee feels like volunteers make a measurable difference while learning important skills. “So many lives are touched by suicide, including mine. But I believe that adversity can be an instrument for positive change, so I didn’t hesitate to sign on as a volunteer for the Idaho Suicide Prevention Hotline,” she told me.

“The Hotline is a place where I can make an immediate difference in someone’s life—maybe even save a life. The skills we learn in training apply outside the crisis phone room also. I’m a better listener, a more empathetic wife and mother, a more compassionate friend. Volunteering on the Hotline is more satisfying than I ever could have imagined.” www.idahosuicideprevention.org Text or call the hotline at 1-208-398-4357 ¢ 41

43

DOWNTOWN

WEAR YOUR WHERE

BY VERONICA LEMASTER PHOTOGRAPHS KIMBERLEE MILLER

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Husband and wife, Lisa McGrath and Paul Carew, never planned on their clothing store, Wear Boise, being more than a small side job for the duo. But with all the local love, they now find the store “busting out of its seams.”

While lawyer, McGrath, grew up in Boise, graphic designer, Carew moved here from New York City, but found that Boise was his answer to finding paradise.

“I love this place more than most Idahoans,” Carew said, with a laugh.

After the duo realized that a lot of Idaho swag wasn’t truly telling Idaho’s stories, they decided to create their own brand that would tell insiders’ stories.

“These were ideas we were just talking about over dinner and drinks,” Carew said. “Things that we’d come across everyday like the pronunciation of Boise.”

This, along with other things that Idahoans do, is what inspired the pair to create t-shirts like the popular “BOY-SEE” tee, which helps correctly pronounce the city’s name.

“It’s about reflecting the culture of Idaho. The whole idea behind Wear Boise is wear your where, so we really wanted this to be for Idaho,” Carew said.

The company launched an online store in March of 2014, and found that six months later after being bombarded with emails and phone calls, a retail store was a necessity. Starting the company, the two knew that they wanted it to be a community brand. Because to this, they partner with many organizations such as the City of Boise and Interfaith Sanctuary, along with local businesses such as Mother Earth Brewing.

“It’s really a matter of partnering with not only nonprofit [organizations] but businesses to really just again tell local stories about their company,” McGrath said.

All merchandise from the brand is strictly local, with most of their vendors being based in Boise. The community can also purchase Wear Boise at local events. McGrath and Carew attended over 50 events this year such as Art in the Park, Hyde Park Street Fair, and Treefort to cater to larger audiences.

“That’s really where we get to get out and interact with people,” McGrath said. “It’s really funny because they’ll walk by our table and we’ll see their reactions. A lot of times people will hold up a shirt and ask, “what’s the story?” and we’ll tell it to them

and they’ll say “we want that.” Again, we love the conversations and the messaging about the stories behind Idaho.

The shop is continuing to grow, and Wear Boise has no plans on slowing down. They sell hats, t-shirts, and stickers, alongside new merchandise such mugs, aprons, socks, and even coloring books collaborated with Kate Peterson of The Dapper Jackalope. They plan on launching their new website around January 2018, going to more events, and creating new designs.

“Truly, it’s been our love note to Idaho and Boise. I love it when I travel—to wear these shirts and tell people about Idaho,” Carew said. ¢

Idaho Scrapbook Show

BY CHELSEA CHAMBERS PHOTOGRAPH KIMBERLEE MILLER

Get ready for the Treasure Valley’s first national paper crafting event February 2nd and 3rd! The Idaho Scrapbook Show will have something for everyone. Are you a scrapbooker? You will be able to shop for the latest products and brands to make your layouts shine! More into card making or caught up in the planner craze? You will not be disappointed; not only will you be able to shop from over 20 national companies, you can take classes to create amazing projects. The Idaho Scrapbook Show is also offering VIP seating at the show. If you want to spend time with family and friends for 2 days of crafting, be sure to go to their website at www.idahoscrapbookshow.com for more information on details and prices.

45

SHOP

COFFEE MILL– NOT YOUR AVERAGE COFFEE SHOP

BY SHELLY WEST PHOTOGRAPHS KIMBERLEE MILLER

Nestled in East Boise’s Barber Valley on the Greenbelt, a new coffee shop—the Coffee Mill—has emerged, much to the relief of Harris Ranch residents.

After identifying that East Boise had limited goods and services offered to its residents, Treasure Valley natives, Steve and Courtney Tracy decided to open the Ranch Market convenience store and gas station, providing a valuable service to the surrounding community.

Not too long after opening, they realized that the area also had a demand for a meeting place and somewhere to get coffee on the run. The land next door to the Ranch Market was prime location. As co-owner, Courtney Tracy said, “Four different places tried to go in here and failed. Having worked with Harris Ranch, we know that they are particular on how things look and affect the area, and all those other places could not work together to make it happen for them. Each time one fell through, we would say to ourselves, we wish we could do that, we know how to work with them and we know what they want. But it wasn’t the right time for us.”

Lucky for the Tracys, it wasn’t the right time for other parties either. A year-andhalf later, when the time was finally right, they purchased the adjacent property and began the long process of gaining approvals and the clearance to move forward.

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Once in motion, their dream of opening a drive-thru coffee shop with indoor and outdoor seating became a reality. They opened their doors in July 2017; the Tracys have enjoyed a warm reception from the community, stating that the area is happy to have a small, locally owned business instead of another franchise or corporate shop.

“The nice thing about being a small business, we don’t have to go through all these channels to change things. When a customer comes in and says, hey, we want this, we can do that for them. It’s pretty neat and the customers seem to like that,” Steve Tracy adds.

Upon entering the coffee shop, you are welcomed by friendly staff and soaring ceilings with windows that highlight the Boise Greenbelt, just outside the doors.

The décor boasts cement floors edging on minimal but not lacking in warmth.

There are multiple seating options including a sofa area complete with a fireplace, providing a cozy spot to curl up on a rainy day. You can also borrow a book or peruse local artist’s wares, featured on a large wall of open shelving.

It should be noted that this is no ordinary coffee shop. While they offer delicious coffee drinks, they also serve beer and wine and host happy hour from 7-9 pm, offering platters and light snacks. Also available are in-house made grab-andgo food options like breakfast burritos and sandwiches.

Serving high-quality coffee is of great importance to the Tracys. After extensive research, they found the perfect source and are excited to offer coffee by the Seat-

tle-based gourmet roasters, Caffe Vita, a company that engages in fair-trade practices. To keep things local, they also offer delicious selections from Idaho bakeries. ¢ Visit the Coffee Mill at 4979 E. Warm Springs Ave.

Boise Bfit It’s that time again, the start of a new year, and with it comes the promise of yet another round of New Year’s resolutions. But this year, realize that your fitness goals are so much more attainable than you may have ever thought! Founders, Mickey and Melody Wilson have created an atmosphere that is both comfortable and inviting for people of all fitness levels.

One of the most common complaints with traditional gyms is the environment.

Members often feel lost, unguided, and intimidated by those around them. These negative factors perpetuate a cycle of skipping workouts, wasting money, and losing motivation. At BFit, the Mickey and Melody Wilson have essentially eliminated that fear-cycle and, more often than not, their members find it much easier to establish a routine that works for them specifically.

BFit is a safe space with multiple levels of classes, perfect for both beginners and avid gym-goers. The Basic Level is designed to establish a knowledge and understanding of the workout routine. Difficulty increases and varies in other classes, such as the Build or Burn Levels, in which members can cater their workouts to either help stack and tone muscle or burn calories. BFit also offers an additional level of difficulty class for those that really want to push themselves and challenge the limits of body and mind.

They are currently running a new member special—only $99 for three months! They also offer discounted introductory memberships at only $19! Alongside a variety of class levels, BFit also has group classes, personal training, and, as if you needed another reason, massage therapy!

BFit is located at 2228 Main Street in Boise.

Come experience rising above the traditional gym and realize your full potential. Your health and fitness goals are so much more attainable than you think! New year, healthier you!

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GARDEN CITY If you’ve been through Garden City recently, it’s rapidly apparent that it is no longer the same Garden City as it used to be. Nestled in between Eagle, Meridian, and Boise, Garden City is working toward the creation of its own brand and identity.

Driving down Chinden, you’ll find several local art galleries, cideries, breweries, and delicious places to eat, and it seems that they are popping up overnight. From the booming Barbarian Brewing to the tasty Meriwether Cider, and all the galleries in between, there is always something fun going on in Garden City’s Live, Work, Create district. In fact, GC now has its own version of First Thursday, but with a twist. First Fridays in Garden City boast over 20 different participants and upwards of 30 various vendors.

One spot we highly recommend stopping into is The Garden City Projects, located at 108 W. 33rd Street, across from the Crossfit Rallypoint and the old Payette Brewing building. Owner and artist, Brigette Nelson, founded Garden City Projects a little less than two years ago.

She moved around quite a bit before settling into Idaho, and like most of us, she thoroughly enjoys the diverse landscape and relaxed vibe that Idaho fames itself for, much more than just the potatoes.

She has lived in several places, including Connecticut, Colorado, and California, where she made a living working with blacksmiths and jewelers, perfecting and practicing her art. She began

THE GARDEN CITY PROJECTS The Garden City Live, Work, Create district continues to grow.

BY CHELSEA CHAMBERS PHOTOGRAPHS KIMBERLEE MILLER

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experimenting with reclaimed steel and fused glasswork, making art and jewelry. After visiting Idaho in May of 2016, she decided to make the move and a friend brought The Garden City Project space to her attention.

Starting with a large, empty room is no easy task. But Nelson has done a beautiful job filling the space with her art, enviable—and for sale—thrift store finds, a massive skateboard ramp, and a barbershop (Kait Hendrix’s The Project Barber). What started as a space for her to work and sell art has become a collective of artists, a collective of “people doing things,” as Nelson describes. The Garden City Projects’ newest addition is Izze Rumpp’s repurposed and vintage clothing shop, Nana’s.

Not only is The Garden City Projects a great place to find unique, handmade gifts and artwork, it is also an event center. Nelson has hosted several music nights as well as video showings and premiers. Some of the recent events featured artists like Future Ghost, Pure Ivy, and Gabrielle Marlena.

So if you’re looking for unique floor to ceiling artwork, vintage clothing, a fresh hair style, or a new venue to see local and touring bands, check out The Garden City Projects. With a rotating supply of products, Nelson’s shop has something for everyone. ¢ The Garden City Projects can be found in Garden City, on social media, and online at thegardencityprojects.com.

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ENTERTAIN

ON THE HUNT FOR A KILLER MUSIC EXPERIENCE

BY MEGAN BRYANT PHOTOGRAPHS KIMBERLEE MILLER

Unless you’ve been in a coma for the past seven years, you’ve probably heard of Treefort Music Fest, based in Boise each March. It started with a mission to put Boise on the map as a viable destination for bands on the touring circuit, often rolling through the I-84 corridor, as they tend to do in large numbers heading to/ from the Pacific Northwest, where cities like Portland and Seattle are gracelands for droves of up and coming bands.

Eric Gilbert, is what Stoll likes to call “Treefort 365” as it serves an abundance of music here in the Valley. A Duck Club production promises to showcase quality artists at great prices in local venues.

They’ve got shows celebrating all genres of music so you’re certain to find your flavor of jam.

Duck Club has found success through deliberate efforts that have created a reason for bands to route through Boise

Now, it’s become a literal “Everything Fort” with multiple days of events for all ages. The seedlings planted in music have become a bounty of forts featuring music, art, technology, fitness, family engagement, and so much more.

Duck Club, which was forged around the same time as Treefort from the same creative minds of Megan Stoll and

for shows instead of just sleeping here. The exposure of Treefort has aided in getting Boise added attention from national and international bands alike.

We need a philosophical shift to expand the spectrum for who and what is considered “art.” Grant opportunities and localized philanthropic efforts are just a couple of areas that could give

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an injection to the efforts in producing deliverables, since Boise is not yet a home to a “real” record label.

Gilbert, who graces the Boise scene with years of touring experience, is driven to use his skills and resources to connect talented bands to local audiences, perpetuating the sweet vibes that come from a night out with friends or loved ones. You can even catch him playing from time to time in his band, Finn Riggins.

Live music, like every other creative art, can only thrive when its value is taken seriously. Many musicians pour their heart, souls, and life experiences into their music. It’s a combined effort between bands running themselves like a business, and audiences getting out to support them the same way we support other industries.

Duck Club is diligently bringing the collective onto the same page as they execute their mission: “To help build the local music and art scene through concert promotion and community building. To offer support to developing artists far and wide through tour booking, management, publicity and friendly advice. To have fun and stand up for causes we believe in.”

As Stoll would say, “We’re cool people, come hang out with us.” And she’s dead serious. Grab your friends and go discover a band you’ve never heard of. Love the show? Support those musicians by snagging their album or purchasing their T-shirt or other generally-catchy merch items. And while you’re out, don’t forget to be social. Snap a pic or vid to post to Instagram and tag the heck out of the bands, the venues, and your friends to spread the word of community in concert. ¢

Airbnb in McCall, Idaho This historic home owned many years ago by doc Archer the town dentist and his family was built in 1945 after World War II and completely remodeled in 2017. You will Enjoy the Comforts and warmth of the remodeled home and added hot tub. The wood burning stove insert is terrific. See the house handbook for instructions there.

The new theater room has a 65 in TV set up with streaming video from many channels like Netflix and Amazon Prime and Playstation Vue. These can be used for free. If you wish to pay for a movie, please login with your own account.

Four bedrooms each have lovely beds with new mattresses. There are also 3 futons upstairs for more guests. The bedding for the futons can be located in the bathroom and in the bedroom window seats.

All of downtown McCall is within easy walking distance. This includes ice cream alley of course and dozens of excellent restaurants and shops.

Beautiful 3000sqft home to enjoy! Visit Airbnb.com 51

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REAL ESTATE 3833 E Parkcenter Blvd, Boise, ID 83716

3 BED

3 BATH

5244 S Hakkasan Ave, Boise, ID 83716

2160 ASF

You don’t have to sacrifice anything in this incredible urban townHOME in the heart of E. Boise! Enjoy extremely spacious rooms throughout, tons of designer details, & be pleasantly surprised w/how light & bright this home is. The York features 3 bedrooms + 3 full baths with the Master + Jr. Master Suite upstair with loft space between. Also includes a tech center, entertainment center + deck off dining room. Move in Ready!

5 BED

3.5 BATH

3 CAR

8189 SF

The BOULDER is a highly sought-after floor plan with a guest suite on the main level. The open great room and spacious kitchen make entertaining enjoyable.

This East Valley home has a beautiful outdoor space with the Boise Foothills just out your back door. That’s right no backyard neighbors – just Foothill views! The natural amenities all around you are second to none. Take a hike in the Boise Foothills. Stroll along the Greenbelt. Fish, swim or float the Boise River.

$364,800 Kami Brant 208.713.1933

O2 Real Estate Group

6129 E Hootowl Dr, Boise, ID 83716

5 BED

4.5 BATH

$534,900 Kami Brant 208.713.1933

O2 Real Estate Group

3022 S. Shadywood Way, Boise, ID 83716

3355 SF

4 BED

2.5 BATH

3 CAR

2355 SF

Breathtaking Valley views from the Boise Foothills in Harris North! The “Ponderosa Modern Prairie” by Boise Hunter Homes features an open floor plan with large windows throughout that provide never ending appreciation of this beautiful location. Home boasts spacious great room, gourmet kitchen, large game room, and covered balcony accessed from the master suite and bonus room to enjoy the amazing location! Hardwood floors, tile, granite and other amazing builderincluded features. SEE MORE at TempletonRealEstateGroup.com!

Sleek and sophisticated Harris Ranch home with edgy curb appeal! Stunning whitewashed brick accent wall compliments elegant gas fireplace in the spacious living room. Open concept kitchen boasts a glistening subway tile back splash, perfectly contrasting the dark counter tops and large island. Incredible master bathroom with impressive double vanity and playful hexagon tile flooring. Huge outdoor patio space and a low maintenance yard. Spacious three car garage and amazing SE Boise location. SEE MORE at TempletonRealEstateGroup.com!

Dawn & Mark Templeton 208.473.2203

Dawn & Mark Templeton 208.473.2203

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Templeton Real Estate Group

Templeton Real Estate Group

7167 E Ghost Bar, Boise, ID 83716

5278 S Hakkasan Ave, Boise, ID 83716

4200 W Hillcrest Dr, Boise, ID 83705

The SKYLINE features a gorgeous kitchen that provides sophistication to the bright and open floor plan. The lovely gas fireplace is a warm and inviting destination on a cold winter night. The stunning master suite is full of beautiful designer d etails+relaxing atmosph e re . N o back yard neighbors - the Boise Foothills are your backyard!

The HIGHLAND has clean lines and is designed with a main level rec room. The oversized windows in the great room allow an abundance of natural light to spill in + frames the pristine Foothill views.

The Boise Foothills are your backyard – no backyard neighbors. The gourmet kitchen is equipped with a large pantry and ample storage.

Gorgeous mountain views from the rim on coveted Hillcrest Dr! Characteristic 1960’s Mid-Century Modern residence features a classic brick exterior, generous room sizes, & awesome mother-in-law suite. Upon entry, guests are greeted by scores of windows, framing the contours of the mountains & treetops.

Kami Brant 208.713.1933

$471,800 O2 Real Estate Group

Kami Brant 208.713.1933

$515,800 O2 Real Estate Group

Lysi Bishop 208.870.8292

$399,900 Keller Williams Realty Boise

11410 W Overland, Boise, ID 83709

5224 N Brookmeadow Way, Boise, ID 83713

12773 W Engelmann Dr, Boise, ID 83713

One of a kind, immaculate original ranch house on .92 acres in heart of Boise. No CC&R’s. This rare find has granite, real hard wood, new master suite, and full recent makeover, keeping some of the fine original features. Two real working fireplaces, builtin with exotic quality wood.

This beautiful single level in coveted Brookdale Meadows community is exactly what you’ve been waiting for! Open concept meets today’s lifestyle with it’s outstanding floor plan & architectural detail. Plantation shutters on large front windows.

Spacious rooms & abundant storage.

Beautiful custom built home! Including multiple built-ins, a professional culinary center with a large island, granite counters & eating nook, beautiful staircase, upstairs family room & grand master suite. Elegant dining room with fireplace.

Inviting courtyard & dramatic entry to the lovely landscaped backyard with its shady pergolas.

$419,700 Coldwell Banker Tomlinson Eagle

Randy McCurdy $449,900 208.514.6055 Keller Williams Realty Boise

3835 N 33rd St, Boise, ID 83703

1123 W. Sherington Dr, Eagle, ID 83616

3459 W Torana Dr, Meridian, ID 83646

Open & spacious with lots of light & tree-top views, this home is sure to spark joy in everyone outdoorsy! Located on a quiet culdesac in a phenomenal lower foothills neighborhood (above Hill Rd), you’ll be walking distance to trails, schools, a golf course, & the 36th Street Garden Center for coffee & croissants.

Location! Build your riverfront dream home on a fabulous estate lot in one of Eagle’s most desirable neighborhoods. Unique Old World Charm blends into the stunning natural beauty of this community. Gorgeous landscaping, Stunning water features,Amazing clubhouse with infinity pool, Tennis & BB Court with gorgeous walking trails close by.

Welcome to the “Blair” by Tradewinds, one of the valley’s premier builders. This plan features an expansive great room with 12 foot ceilings and an open kitchen and dining area perfect for entertaining. The master is truly a retreat with it’s own elegant fireplace. The bonus room is perfect for guests or the big game.

Daniel R Riess 208.941.0346

Jill S Giese 208.327.2127

$365,000 Realty Market Brokers LLC

$355,888 Keller Williams Realty Boise

Joan Holmes 208.869.2354

Rachel Postigo 208.638.8109

$429,000 Front Street Brokers

Mike W Louie 208.577.7777

$374,900 Boise Premier Real Estate 55

DINING GUIDE Bacon $$$ American 121 N 9th Street Boise 208.387.3553 | baconboise.com

Waterfront Grill at the Drink $$$ American 3000 Lakeharbor Lane, Boise 208.853.5070 | thedrinkboise.com

Fork $$$ American 199 N 8th St, Boise, ID 83702 208.287.1700 | boisefork.com

Mazzah $$$ Mediterraen 404 E Parkcenter Blvd, Boise 208.333.2223 | mazzahboise.com

Bittercreek $$$ Ale House American 246 N 8th St, Boise 208.429.6340 | bcrfl.com

Lucky 13 $$$ American 23662 South Eckert Rd, Boise 208.344.6967 | lucky13pizza.com

Waffle Me Up $$$ European American 204 N Capitol Blvd, Boise 208.412.7253 | wafflemeup.com

Boise Fry Company $$$ American 3083 S Bown Way, Boise 208.965.1551 | boisefrycompany.com

Piper Pub $$$ American 150 N 8th St Ste 200, Boise 208.343.2444 | thepiperpub.com

Café Olé Restaurant & Cantina $$$ Mexican Boise Towne Square | 208.322.0222 3284 E Pine, Meridian | 208.887.3888 cafeole.com

Juniper $$$ Contemporary Fusion 211 N 8th St, Boise 208.342.1142 | juniperon8th.com Bardenay $$$ American 612 W Grove St, Boise 208.426.0538 | bardenay.com Goldy’s Breakfast Bistro $$$ European American 108 S Capitol Blvd, Boise 208.345.4100 | goldysbreakfastbistro.com Cottonwood $$$ Grille Fine Dining 913 W River Street, Boise 208.333.9800 | cottonwoodgrille.com Asiago’s $$$ Italian 1002 W Main St, Boise 208.366.5552 | asiago.com Fresh Healthy Café $$$ American 860 W Broad St, Boise 208.332.9800 | freshcafeboise.com Parilla Grill $$$ Mexican 1512 N 13th St, Boise 208.323.4688 | parrillagrillhydepark.com Capitol Cellars $$$ Fine Dining 110 S 5th St, Boise 208.344-9463 | capitolcellarsllc.com

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Bella Aquila $$$ Italian 775 S Rivershore Ln, Eagle 208.938.1900 | bellaaquilarestaurant.com The Griddle $$$ American 404 E Parkcenter Blvd #200, Boise 208.297.7615 | thegriddle.com Raw Sushi $$$ Japanese 2273 S Vista Ave, Boise 208.343.0270 | rawsushiboise.com Rice Contemporary $$$ Asian 228 E Plaza St. Suite Q, Eagle 208.939.2595 | riceeagle.com Sa-wad-dee Thai Restaurant $$$ Thai 1890 E Fairview Ave, Suite B, Meridian 208.884.0701 | sawaddeethai.com Richard’s $$$ Italian 500 S Capitol Blvd, Eagle 208.472.1463 | richardsboise.com Taj Mahal $$$ Indian 150 N 8th St, Boise 208.473.7200 | facebook.com/TajMahalBoiseIndian

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BEER & WINE BREWERIES

Sockeye Grill and Brewery

3 Horse Ranch Vineyards

3019 Cole Road, Boise | 208-658-1533 12542 W Fairview Boise | 208-322-5200 sockeybrew.com

5900 Pearl Road, Eagle 208-863-6561 | 3horseranchvineyards.com

Crooked Fence Brewing Co. Tasting Room - 5242 Chinden Blvd. Garden City Crooked Flats - 3705 Hwy 16, Eagle 208-258-6882 | crookedfencebrewing.com

High Hollow Brewhouse 2455 Harrison Hollow Lane, Boise 208-343-6820 | highlandshollowbrewhouse.com

Boise Brewing Tasting Room - 521 W Broad St, Boise 208-342-7655 | boisebrewing.com

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TASTING ROOMS

Telaya Wine Co. 240 E 32nd St., Garden City 208-557-9463 | telayawine.com

Cinder Wines 107 E 44th Street Garden City 208-376-4023 | cinderwines.com

BodoVino 404 S. 8th Street Boise 208-336-8466 | bodovino.com