G:BM July 2018

JULY 2018

MENTAL HEALTH ADVOCACY Margaret Keeler, president of the National Alliance of Mental Illness in Lansing, leads the tri-county’s voice on mental illness IN THIS ISSUE • Educating Children on Traumatic Brain Injury Safety Measures • Health Care Today and the Baby Boomer Generation • Inspiring Beauty and Strength with Kimberly Whitfield

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*2year/10,000 miles per year lease to well qualified buyers. Lessee must qualify for GMS pricing, In Market Lease cash, Lease Loyalty and or a combination of these two incentives. 1st payment is due at signing. Payment is based on a limited supply of dealer flex cash. All payments are null and void once dealer flex cash is gone. Limited supply and see dealer for additional details. Payment is plus tax, plate and doc fee through GM Financial A tier rating.

Resounding Golf Clap Please...

As we thank our 2018 Sparrow Health Classic sponsors and golfers, whose support is an investment in the health of our region.

Generously presented by

Driving Range Sponsors

SEI Investments

River Caddis Development, LLC and Demmer Holdings

Platinum Sponsors Beecher Carlson/Axia Strategies Sentinel Technologies/Cisco Systems

Putting Contest Sponsor

Cart Sponsor

Agfa HealthCare AHEAD First National Bank of Michigan G/S Solutions Granger Construction/Michigan Business Network Hayes Green Beach Memorial Hospital Hitachi Vantara & Data Partners Hyland Software Imprivata John E. Green Company Kaufman Hall & Associates Michigan Health & Hospital Association NBS Commercial Interiors North Grand River Cooperative ProAssurance Casualty Corporation Pro-Tech Cabling Systems Superior Electric of Lansing WKAR

Client Financial Services

19th Hole Dinner & Awards Sponsor Gunthorpe Plumbing & Heating

CBRE | Martin

Silver Sponsors

THANK YOU MID-MICHIGAN for raising a record-breaking

$971,800 SPARROW FOUNDATION

Lunch Sponsor

Kitch Drutchas Wagner Valitutti & Sherbrook

Flag Sponsors

Michigan Orthopedic Center Milliman

Beverage Cart Sponsor Dewpoint

Gold Sponsors Comprehensive Pharmacy Services Foresight Group infor International Union of Operating Engineers, Local 324 Lansing Sanitary Supply Michigan Millers Mutual Insurance Company MSU Federal Credit Union Schindler Elevator Corporation Townsquare Media

at the 9th annual Dapper Dads Challenge & Fashion Show

Funds raised at Dapper Dads, hosted by Sparrow Foundation’s Women Working Wonders, will benefit two specific areas: • The Sparrow SANE (Sexual Assault Nursing Examiner) Program, which provides free, coordinated, timely, comprehensive and compassionate care to pediatric and adult victims of sexual assault 24 hours a day. A Sexual Assault Nurse Examiner is a Registered Nurse specially trained to provide care to sexual assault Patients.

• The Sparrow Mobile Health Clinic is increasing access to care for the medically underserved in our region, reaching those who are unable to access care via traditional methods.

Jennifer

Putt-Putt Challenge Sponsor UAW Region 1D

Hospitality Sponsor SoftwareONE USA

Hole-In-One Sponsor Okemos Auto Collection

See you June 2019 Visit SparrowFoundation.org/HealthClassic for a complete list of our sponsors and a photo gallery from this year’s event.

SPONSORS:

This year’s winner is

TONY ROBINSON from DELTA DENTAL OF MICHIGAN

JULY 2018 ON THE COVER Health Care Today and the Baby Boomer Generation............................................................... 8 Educating Children on Traumatic Brain Injury Safety Measures....................................................... 12 Mental Health Advocacy................................................................. 20 Inspiring Beauty and Strength with Kimberly Whitfield.................................................................. 24

JULY 2018

20 NEWS Grass-Roots Effort Helping to End Childhood Cancer.........................................................6 Practitioners Following Industry Trend in Health Care........................................................10 McLaren and Sparrow News: Expansions, Additions and Updates.................................14

MENTAL HEALTH ADVOCACY

FEATURES

Margaret Keeler, president of the National Alliance of Mental Illness in Lansing, leads the tri-county’s voice on mental illness

Visual Breakdown .................................................................................................................................... 16 Business Calendar ................................................................................................................................... 26 IN THIS ISSUE • Educating Children on Traumatic Brain Injury Safety Measures

Notable News ............................................................................................................................................ 28

• Health Care Today and the Baby Boomer Generation • Inspiring Beauty and Strength with Kimberly Whitfield

Cover photography by Mary Gajda

Greater Lansing Business Monthly | Volume 31, Issue 7

group

Greater Lansing Business Monthly is published monthly by M3 Group at 221 West Saginaw Street, Lansing, MI 48933. Periodicals postage paid at Lansing, Michigan USPO. USPS number 020w807.

Subscriptions: Subscriptions are available at $22 per year for postage and handling or $38 for two years. Call (517) 203-3333 or visit lansingbusinessnews.com to subscribe.

Postmaster: Send address changes to The Greater Lansing Business Monthly, 221 West Saginaw Street, Lansing, MI 48933. Send additional subscription requests and address changes to The Greater Lansing Business Monthly, Inc., 221 West Saginaw Street, Lansing, MI 48933. Copyright © 2016 The Greater Lansing Business Monthly, Inc. All rights reserved.

Editorial Office: 221 West Saginaw Street, Lansing, MI 48933 lansingbusinessnews.com

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COMMENTARY

HEALTH CARE IS COMPLEX Publisher: Tiffany Dowling tiffany@m3group.biz Sales Manager: Jennifer Hodges jhodges@m3group.biz Editor: Kelly Mazurkiewicz kelly@m3group.biz Media Manager: Jill Bailey

Everyone needs it, but few people want to deal with it. Don’t get me wrong – I’m happy to know that there are doctors, nurses and others available when needed. I’m just not fond of going, or at least of putting aside the time to schedule physicals and tests. And, I know I’m not alone.

It isn’t only the actual appointments that make health care daunting but going to one doctor just to get referred elsewhere, then calling the insurance company to make sure pricing is covered and more. Thankfully, advances in technology have made getting test results, providing information and confirming appointments easier.

Account Managers: Megan Fleming Liz Reno-Hayes Zack Krieger Spencer Flynn Adam Smith Communications Director: Ami Iceman-Haueter

Patient portals and other applications are helpful for sharing valuable information securely and at the press of a button. These types of innovations and updates in delivery are making the future of health care exciting. The hope is that there are cures and treatments around every corner, which will all make this generation and those that come after healthier and happier.

According to research from Rasmussen College, trends making a difference in today’s healthcare realm include:

Art Director: Mark Warner Publication Designer: Heather Thielking Graphic Designers: Jeanette Wummel Quandrel Ollie Cody Fell Photographer: Mary Gajda Web Manager: Jeanette Wummel Videographer: Michael Cagney Event Calendar Manager: Jaime Hardesty GLBM Editorial Board: April Clobes — President and CEO, MSU Federal Credit Union Calvin Jones — Government Relations Director, Lansing Board of Water & Light Lisa Parker — Director of Alumni Career and Business Services, Michigan State University Alumni Association Deb Muchmore — Partner, Kandler Reed Khoury & Muchmore

1. Telehealth – Utilizing an email or health portal to communicate directly with health care providers means you are taking a part in this system. The abilities found in these networks will continue to increase in capability over the next year.

2. Stronger security – This seems obvious, but as hackers get even savvier, there will be a need to protect health-related data through increasingly top-notch cyber platforms.

3. Chat bots – These are similar to personal assistants like Alexa or Siri, but they use specific artificial intelligence to answer medical questions or monitor health symptoms, as well as alert physicians. (Maybe they can schedule appointments too.)

4. Personalized medicine – Now that mapping your DNA is much easier, medical professionals can create personalize plans for each individual. Expect to see more conversation surrounding genome editing technologies, and don’t be surprised if a doctor offers you genetic testing at some point in the near future.

5. Wearable technology – You probably already have something that fits this category.

Maybe your watch doubles as a heart-rate monitor, or perhaps it reads your glucose. There will soon be many other wearable technologies either way, and they are expected to help take your health management to a new level.

Illness is the great equalizer. It doesn’t matter how much money you have or what position you’ve achieved; bodily health, and its eventual pitfalls, don’t discriminate. Hopefully, advancements in health care made this year and beyond will benefit all.

Tom Ruis — Vice President, Fifth Third Bank Doug Klein — Executive Director, Mason Area Chamber of Commerce Mark Hooper — Partner, Andrews Hooper Pavlik Diontrae Hayes — Supervisor Charter Township of Lansing

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Tiffany Dowling | Publisher

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DOING WHAT’S BEST. At McLaren Greater Lansing, best is a belief system, a culture, a standard to which we hold ourselves accountable.

Best means using the latest technology so we can get people back to their everyday lives.

We believe in one thing at McLaren, Doing What’s Best.

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GRASS-ROOTS EFFORT

HELPING TO END CHILDHOOD CANCER

BY SARAH SPOHN

Sofia, an NB patient in her cape

Every 14 hours, a child is diagnosed with neuroblastoma (Nb), the most common cancer in infants. The solid-mass cancer creates tumors in children, and accounts for 15 percent of all pediatric cancer deaths. The survival rate with standard chemotherapy is less than 30 percent.

Even if children do survive, the relapse rate is an astonishing 50 percent. Though there is no cure for neuroblastoma, that fact can and will soon change if Beat Nb has anything to say about it.

consortium, where all funds raised by Beat Nb are directed,” Matthews said. “Although research and trials are carried out in 45plus institutions, the main laboratory for the consortium is based right here in Michigan, at Helen DeVos Children’s Hospital. Chaired by Dr. Giselle Sholler, the group works closely with Michigan State University – in fact, the lab is housed in the MSU Grand Rapids Research Center.”

As part of Beat Childhood Cancer, the Beat Nb cancer foundation is the primary research focus working on therapies and technologies.

Beat Childhood Cancer includes as a team of scientists, doctors and advocates to improve the lives of children and their families affected by cancer.

Dexheimer’s involvement with the group came from two friends who had personal connections with cancer. Before moving to Lansing, she had worked in pediatric cancer fundraising and heard of Beat Nb’s innovative research. After speaking to Matthews, she knew that was the right foundation to focus her fundraising efforts. The team raised four times the initial goal – reaching $20,000 for Beat Nb research through individual team member’s fundraising and donation-based fitness classes, bake sales, euchre tournaments and local business events.

Beth Dexheimer is in a group of 30 different volunteers that are raising funds as part of Team Beat Nb in the Lansing area. She spoke about the local 501(c)(3) nonprofit, which set a goal of $5,000 to be donated to Beat Nb to aid in the research for those battling childhood cancer.

“We are a team of passionate volunteers that decided that we needed to try to make a difference, help where there is a desperate need and to try to bring light to those fighting a battle that many of us really don’t know much about,” Dexheimer said.

Throughout the events, Team Beat Nb’s members not only raised funds but also learned lessons from the inspirational volunteer work.

Dexheimer spoke about facts, figures and personal revelations her teammates experienced.

“There is a huge lack of funding for pediatric cancer research,” Dexheimer said. “On average, childhood cancers receive 4 percent of the annual budget of the National Cancer Institute.

Research is truly being funded and resources for families is being provided by foundations such as Beat Nb. Without the efforts of those like us, those foundations would not be able to do the critical work that they are doing.”

Team members also learned that little acts of kindness can go a long way and add up to meet a huge goal.

“We strongly believe that the impact of Beat Nb is growing in the Lansing area,” Dexheimer said.

“The research that Beat Nb is driving affects all children that are diagnosed with neuroblastoma.

This benefits any children in our area who is battling this disease. Their ties with Michigan State University help make central Michigan a place where childhood cancer research is flourishing and making a real difference.

“We now have a strong network of local women that are driven to help find a cure,” Dexheimer said. “We have also set the roots with several local businesses and foundations for partnerships in the future.”

Beat Nb Executive Director Kyle Matthews spoke about Beat Nb and Beat Childhood Cancer’s connections within the state.

“Beat Nb helped to found the Beat Childhood Cancer global 6

Beat Nb Executive Director Kyle Matthews

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Beth Dexheimer, volunteer on team Beat Nb in the Lansing area

Currently, Beat Nb raises awareness and research funds toward finding viable treatments, including alternatives to the harsh therapies for

patients. Using oral drugs with low side effects, early clinical trials are proving that these therapies can help prevent relapse, hinting at a cure in the future – potentially positively affecting countless patients and their families. The goal is to have 50 institutions working together by the end of 2018 as part of the Beat Nb group.

NB patient Isaiah

As for upcoming fundraisers, Beat Nb is putting together teams for Reebok Ragnar Michigan, a 200-mile team relay race from Muskegon to Traverse City this fall. A Grand Rapids golf tournament is also in the works, and a team is being assembled for the 2019 Gazelle Girl race, as well as a 5K in Lansing next year. Through a local group of volunteers, Lansing’s chapter of Beat Nb proves that people working together in a grass-roots operation can truly make a difference on a national level. In fact, for some children, the cancer is a matter of life and death. The awareness, research and funding for a cure truly make a life or death difference. Lives are being saved daily – on a local, statewide and national level – thanks to Beat Nb.

continue to do so,” Matthews said. “This isn’t petri dishes and hopes that in a decade we’ll see results. The clinical trials we’re helping make happen matter right now. There are kids in Michigan who are alive, who wouldn’t be five years ago – in part because of the research we’re helping make happen.”

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“Beat Nb has helped change what a diagnosis of neuroblastoma means to a family, and we

PROUD TO BE IN EAST LANSING

Sarah Spohn received her degree in Journalism from Lansing Community College. She’s a concert junkie; living and breathing in both the local and national music scene. She is proud to call Lansing her home, finding a new reason every day to be smitten with the mitten.

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THE AGING BOOM The impact of aging baby boomers on the health care industry

BY ARIK HARDIN

Born between the years of 1946 and 1964 during a time of post-war prosperity, the generation known as baby boomers was the largest in American history. The birth of the generation brought with it many challenges.

America had never before dealt with so many children entering the education system and, later, with so many adults looking for work.

As the boomers aged, they continued to challenge the society they were growing into, and their unprecedented number alone made accommodating them difficult.

As the generation ages, it will bring about a new boom that threatens to challenge yet another American institution; the U.S. health care system. According to the World Health Organization, there were roughly 524 million people ages 65 or older in 2010. In the year 2050, the number is estimated to increase to nearly 1.5 billion. That dramatic increase will have a large impact on the health care industry, both as a result of the massive swell of sheer 8

numbers and of the declining health of those over 65.

The American Hospital Association (AHA) reported in 2007 that the prevalence of chronic illnesses is growing among boomers. At the time, “62 percent of 50- to 64-year-olds reported they had at least one of six chronic conditions (hypertension, high cholesterol, arthritis, diabetes, heart disease and cancer).”

That number was certainly already high, but as boomers age, the AHA estimated that it will rise to almost 37 million in little more than a decade. By 2030, more than six of every 10 boomers will be managing more than one chronic condition, according to the report.

Those conditions are relatively new for aging people, as greater medical advances have allowed people to live longer and thus require more medical attention. The care required to help those suffering with chronic conditions will require more supplies, staff and resources than ever before.

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While the issue is certainly formidable, it is not being ignored by the medical profession.

In fact, according to Kristen Campbell, communications and business development director of the Ingham County Medical Care Facility on Dobie Road in Okemos, there are numerous steps being taken by health care professionals to prepare for the drastic growth of ailing patients that is on the horizon.

For example, hospitals and care facilities across the country are moving toward a lean manufacturing management approach, which is based on the reduction of non-value-added items. Essentially, the method allows health care professionals to gauge the needs of their patients and only purchase the tools and supplies necessary to provide the best care for their patients without spending unnecessary funds. Furthermore, health care facilities are moving toward a system of value-based purchasing that will help provide, as Campbell stated, “the right care at the right time at the right price and at the right cost.”

NEWS

In addition to ensuring that facilities are reducing waste and focusing on purchasing the correct supplies for the growing demands of patients, Campbell believes that community partnerships with hospital systems and other care providers will play a vital role in providing the best care for boomers possible. Those partnerships will become necessary “as the number of those needing acute home care and outpatient therapy continues to grow,” she said.

“We are all going to need to work together (within the health care industry) to ensure that the transitions of care are the best they can be for patients, which will in turn reduce hospital readmissions” and other issues that cause stress for patients and their families.

Kelli Isralson-Brown, a nurse practitioner for Sparrow Health System and an instructor at the Michigan State University College of Nursing, also discussed the growing trend of patientcentered medical homes (PCMHs). The Agency for Healthcare Research and Quality defines a medical home as “a model of the organization of primary care that delivers the core functions of primary health,” including care that is patient-centered, concentrated and coordinated

with accessible services that promise safe and high-quality care. PCMHs use evidence-based medicine, offer patients shorter wait times and increased support and are able to coordinate with the larger health care system to provide comprehensive care that heals each patient holistically. The homes are an excellent option for aging boomers, and they are growing in numbers across the country.

In addition to those trends within the health care industry, hospitals and other facilities are taking smaller steps to improve the care of aging people and help to promote wellness, including adding fitness centers, offering alternative treatments and making sure that patients are comfortable and relaxed while being treated.

However, the health care industry cannot possibly make every situation perfect for every patient, no matter how much work they put into improving care. The number of boomers will always present barriers for health care professionals, so it is vital that boomers look forward and start being more proactive with their own health. They can do that, as IsralsonBrown suggested, by seeking out preventative care to help mitigate the development of more

serious issues, maintaining a healthy diet and following up with a physician regularly to ensure health maintenance. Those steps, along with figuring out the finances that will inevitably come due to the high cost of health care, will help aging boomers feel more comfortable and secure as they enter the later stages of life.

The issues that come with the aging baby boomer generation are not ones that will be easily fixed, and they will continue to be ongoing conversations for the health care industry for many years. However, advances will continue to improve care for a growing number of patients. With the assistance of trained professionals and their loved ones, boomers should have many options for living the later years of their lives in health and comfort.

Arik Hardin has a BA in English from Michigan State University. As he works towards a career in publishing, he spends his time reading voraciously, re-watching his favorite movies and cuddling his two beloved dogs.

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NEWS

PRACTITIONERS FOLLOWING

INDUSTRY TRENDS IN HEALTH CARE

BY TEECE ARONIN

An Increasing number of patients seek alternative or complementary therapies and no longer rely solely on conventional Western-style medicine.

According to the National Institutes of Health and the National Center for Complementary and Integrative Health (NCCIH), upward of 30 percent of adults and roughly 12 percent of children use “health care approaches developed outside of mainstream Western, or conventional, medicine.” And, a 2016 study from the NCCIH showed that Americans spent out of their own pockets over $30 billion on alternative and complementary health services in just one year: everything from meditation classes and yoga to probiotics.

A glossary of terms: Alternative medicine approaches health care with no involvement from conventional medicine. Complementary medicine works in addition to conventional medicine, and integrated medicine consists of

a coordinated dovetailing of alternative and conventional approaches. Finally, functional medicine is personalized health care treating the individual, not the disease, and supports normal healing mechanisms of the body.

A Google search can reveal more resources that don’t limit themselves to conventional practices, proving that medicine is on an evolutionary path.

iHealth of Michigan, a new health care clinic in Okemos, and other practitioners are Naturopathic is another term meeting new demands with to be aware of. Practitioners of a wide range of services. naturopathic medicine, such iHealth’s team presents as Lansing’s Dr. Nicholas personalized plans to guide Morgan, use approaches patients in understanding their including nutrigenomics, WYSKO health and related goals by functional medicine and pinpointing the root causes weight management, along of chronic diseases, nutrient deficiencies and with motivational interviewing to, in the words hormonal imbalances. of Morgan’s website, “help people make longterm changes to their life” and address issues “My fundamental principle is that each client is an including gastroenterology and rheumatology.

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individual in which root causes to conditions can be found, and whose issues should be addressed through body, mind and spirit,” said Carla Wysko, director of clinical operations at iHealth of Michigan.

A certified reflexologist and nutrition coach with a master’s degree in clinical nutrition, Wysko has been helping clients since 2011 by leveraging decades of personal leadership experience and a passion for healthy living; her dream for iHealth would come to fruition six years later, when their doors opened April 2017.

“Physicians see their patients heal faster when services like nutrition coaching, acupuncture and reflexology are used in conjunction with their treatment plan,” Wysko said. iHealth of Michigan is not alone in this philosophy. Creative Wellness, an East Lansingbased team that has prospered since 1990, also a holds high value in the practices of alternative health-focused methods such as acupuncture, chiropractic and massage therapy.

“When we start finding assistance to find the balance that we lost or why we are having our issues, we can step back and start supporting our body and selves,” said Irene Savoyat, co-director and massage therapist at Creative Wellness.

“Conventional practices of course have their place, but how do we strike at the imbalances in our complex, fascinating bodies day-to-day, instead of appointment by appointment?”

There is a growing trend in America for health care that caters to the individual, looks beyond symptoms and leverages an integrative team, as an increasing number of people look for answers beyond pharmaceutical drugs and strive for disease prevention in the coming years. In fact, Functional Forum Meetup Groups of medical professionals gather monthly from around the world to discuss this “evolution of medicine.” iHealth of Michigan’s clients and patients are often surprised by how easily they achieved their health goal, and they naturally inform friends and family about their experience. In addition, physicians are often pleased with patient results, and then lower or end prescription intake.

“One aspect that makes integrative health care so successful is that it educates and empowers the patient to make wise decisions and become a working partner in their own health,” said Wysko. “With a collaborative and broad spectrum of expertise under one roof, our ‘patient-first,’ customizable care enables members to take steps toward functional healing, which also leads to a greater knowledge of self. Those who walk through our doors get to see beyond mere

symptoms, find what’s going on at the source and prepare a viable path from there.” iHealth of Michigan also offers a variety of support groups and classes for those who seek better health. Its list of events varies by month, and classes focus on topics such as healing autoimmune system disorders, reversing diabetes, overcoming digestive issues, natural pain relief, life coaching and more. The team is excited about additional program offerings that will soon come with the clinic’s new expansion, including a strength and balance program for seniors and rehab patients, cancer support services, and menopausal health and lifestyle support.

Financial options are becoming as varied as medical ones. At iHealth of Michigan, for example, the list currently includes cash pay, various levels of membership, insurance billing (where applicable), an extensive menu of session

choices and free consultations. Practitioners truly strive to help patients gain health, subsequently lowering lifetime costs on health care with room for additional options. iHealth of Michigan is hosting a grand opening for the public later this year. You can contact the organization by visiting ihealthmi.org or calling (517) 999-7700.

Teece Aronin is a blogger and columnist. Teece writes a humor/ health and wellness column for the Oakland Press and is the Featured Writer for October at TrueHumor. com. Her artwork is available at the Redbubble.com store, phylliswalter, and Teece seriously considers any request for workshops, coaching, and speaking engagements. Read her blog at ChippedDemitasse.BlogSpot.com, contact her at paronin1@gmail.com and follow her on Twitter @ taronin.

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NEWS

PREVENT TBI IN CHILDREN THROUGH EDUCATION, SAFETY MEASURES

BY TERESA FRITH

The Michigan Alliance for Families defines traumatic brain injury (TBI) as an injury developing from experiencing a sudden head trauma that injures the brain. It can affect how someone thinks, feels and functions for the rest of his or her life.

According to the Brain Injury Association of Michigan, over 58,000 people in Michigan will be affiliated with a TBI every year, and many of those victims will be children. TBI is the leading reason for disability and death for children, according to the Centers for Disease Control and Prevention, with ages from birth to 4 and ages 15 to 19 being at the greatest risk.

"The top causes of TBI in children are falls, abuse, motor vehicle accidents and being struck by an object," said Dr. Gregory Gafni-Pappas, a board-certified emergency physician at St. Joseph Mercy Ann Arbor Hospital and member of the Michigan College of Emergency Physicians Board of Directors.

Statistics report that about two out of every five instances of a TBI in children are related to some type of sports participation. The top 10 sports TBIs in children have been associated with cycling, football, baseball and softball, basketball, skateboards or scooters, water sports, trampolines, soccer, winter sports and powered recreational vehicles.

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Educating parents and school staff such as teachers, coaches and administrators can work to mitigate TBI incidents in children. As part of that initiative, Michigan was the 39th state to approve a measure regulating concussions from sports injuries. The law was initially passed June 30, 2013 and was further amended in October 2017.

The Michigan Sports Concussion Law requires all coaches as well as anyone else involved with youth athletic activities involving children to take a concussion-awareness training class at least once every three years. Additionally, it requires the Michigan Department of Health and Human Services to review its concussion-awareness training materials and program periodically.

It also states the organizing entity must give educational information regarding the signs and symptoms of TBI to all athletes, parents and guardians, and get back a signed acknowledgment that they were received. Plus, any athlete who suffers a TBI or is suspected of suffering one must be pulled from the game or activity and must get a doctor's permission to return.

When it comes to identifying TBI in children, there are several signs and symptoms, including acting dazed, being listless or tired, irritability, balance problems, no interest in normal activities, sleep issues, memory problems, psychological issues, taste and smell changes and sensitivity to light.

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TBI in children is sometimes hard to diagnose, but one way TBIs are diagnosed is via a computed tomography (CT) imaging scan.

However, according to studies reported in medical literature, radiation from a CT scan is known to increase the lifetime risk for radiationassociated cancer, such as leukemia, brain tumors and thyroid cancer.

Millions of children get CTs every year, but research has shown that CT scans could be avoided for children deemed at low risk of TBI who come to the emergency room with a suspected head injury or concussion.

The Michigan College of Emergency Physicians has received a chapter grant aimed at reducing CTs on children coming to the emergency room with minor head trauma. The grant funds a new awareness program called Mind MI Head.

"The goal of our campaign is to protect children from unnecessary radiation risks, provide education to both parents and the physician community within the state of Michigan regarding the appropriate use of head CT scans in children, and decrease resource utilization, thereby ultimately lowering total cost of care," said Gafni-Pappas. "Our goal is to educate parents, families and physicians in Michigan regarding when CT imaging of the head is and is not indicated.

NEWS

"The Mind MI Head campaign will soon be spread via brochures, posters, radio broadcast advertisements and online via social media," he added. "We hope that this information will enable informed discussions and shared decision making between providers and parents in regard to the best care for their children."

to learn more about TBI in children. Tohose free courses include: Four modules of TBI courses at mitbitraining.org: Traumatic Brain Injury and Public Services in Michigan, Pediatric TBI, Cognitive and Behavior Consequences of TBI in Adults, and TBI and Substance Abuse. Free continuing-education credits can be earned by taking the modules.

Parents can also lessen the chances of children incurring a TBI by doing things like Dr. Gregory Gafni-Pappas There is also a 10-page using safety gates to keep booklet available to small children safe from falls answer common questions on stairs, not letting children regarding TBI titled “A Guide for Patients and climb on furniture, using guards to prevent children from falling out windows, using car seats Their Families,� available for download at michigan.gov/documents/mdch/TBI_Recovery_ and seat belts, using helmets when riding bikes Guide_10.8.08_252053_7.pdf. or scooters, as well as during things like skating, skiing and snowboarding.

To help educate high school coaches about TBI in regard to sports injuries, the National There are also several online training courses to Federation of State High School Associations help Michigan educators, coaches and parents

and the Centers for Disease Control and Prevention also offer a free online training program at nfhslearn.com/courses/61129/ concussion-in-sports.

Another free online training course geared to helping parents and school coaches keep children safer from TBI is HEADS UP Concussion in Youth Sports, available at headsup.cdc.gov.

The bottom line is that parents, coaches, teachers, administrators and medical personnel must all work together to help predict, prevent and recognize TBI in children. Doing that will help lower the incidents of thousands of Michigan youth ending up in the emergency room with a possible TBI or concussion injury.

Teresa Frith is a Navy veteran now residing in Nashville, Mich.

She's been writing and editing as a freelancer since retiring from the Navy in 2011, where she was a military journalist. She holds a BA in English from Western Illinois University. Her hobbies include reading, writing and working to help stray and feral cats.

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TUESDAY AUGUST 21 For more information contact: Travis Richardson 517-853-6463 | trichardson@lansingchamber.org L

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Mayor Andy Schor speaks about Sparrow's expansion

MCLAREN AND SPARROW NEWS: EXPANSIONS, ADDITIONS AND UPDATES

BY TERESA FRITH

Like everywhere else in the U.S., health care in Michigan is a continually growing industry. Two health care organizations in the Greater Lansing area are making sure that patients in Michigan get the care they need whether it is on a walk-in basis, via laboratory tests, or new construction to expand or create health care facilities.

Here are some updates for McLaren Health Care and Sparrow Health System in the Greater Lansing area: NEW URGENT-CARE OPTION Sparrow opened a new 6,200-square-foot urgent-care facility two months ago on Michigan Avenue across from Sparrow Hospital. The center has eight rooms for examining patients, two treatment rooms, and even lab and radiology capability on-site.

“This new urgent-care facility is part of Sparrow’s efforts to steer people away from using the emergency room for nonemergencies,” explained John Foren, spokesman for Sparrow Hospital.

With thousands of people choosing urgent care for their health care needs these days, the new downtown Sparrow Michigan Avenue Urgent 14

Care facility provides one more option to help patients avoid the more expensive choice of the emergency room for non-life-threatening medical needs. The new urgent-care clinic will also help patients to save time with its online check-in option, so they can avoid long waits and get messaged when it is almost time for their appointment.

NEW LABORATORY FACILITY Sparrow is also building a new laboratory in Lansing to help speed up the processing of lab tests such as biopsies. No time frame was given for the lab’s opening; according to Sparrow Administrative Director Jon Bake, it is the largest expansion in laboratory space in 50 years of Sparrow’s history. Sparrow labs are already in the top 25 labs in the country, as well as one of the busiest, so this new facility will be greatly beneficial to the Greater Lansing area and have a great impact on patients using it.

“The impact this will have on patient care is that patients will now be able to have their care taken care of in the local area,” said Sparrow Medical Director Dr. James Richard. “Turnaround time will also be faster. You won’t have to wait as long for results, with for example, an excess of 85 percent of biopsies results available in 24 hours.”

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NEW HOSPITAL RENOVATION IN CHARLOTTE Another upcoming Sparrow project is a 15-month renovation of Hayes Green Beach Memorial Hospital (HGB) in Charlotte. Called the Promise Project, it is part of a $9 million investment Sparrow is making in health care options in the Sparrow Health System. HGB is affiliated with Sparrow, which has also made it possible for opening orthopedic service, expanding AL!VE and adding a new family practice facility in Eaton Rapids.

Renovations to HGB include replacing outdated facilities, expansion of the surgery department, moving some existing services and creating a more modern campus. It is scheduled for completion in October 2019, and that date will also mark HGB becoming Sparrow Eaton Hospital as it becomes a full member of the Sparrow Health System.

MCLAREN TO OPEN NEW HOSPITAL McLaren is also undergoing changes geared toward better serving Michigan patients, including a $450 million project in South Lansing to consolidate two existing hospital facilities into a brand-new health care property

McLaren visitors view health care campus site plan

next to Michigan State University. Additionally, McLaren and MSU are expanding their partnerships on research, education and clinical services.

The new health care campus will be created at MSU Foundation’s University Corporate Research Park between Collins Road and U.S. 127. It is scheduled to feature a 240-bed state-of-the-art hospital, a cancer center and an ambulatory care center with more than 1,000 doctors, researchers, teachers and other medical and academic teams. It is expected to open in 2021.

will also not turn anyone away due to inability to pay.

The bottom line is that Sparrow and McLaren are undergoing these and other changes to help keep up with new technology and services in the

health care arena so that the people of Michigan can get the best possible care now and in the future.

NEW ROBOTIC SURGICAL SYSTEM McLaren Oakland recently acquired a new state-of-the-art da Vinci Xi Surgical System – a type of robotic-assisted surgery used in minimally invasive procedures in gynecology, urology thoracic, cardiac and general surgery.

The advantage of that type of surgery is that it can make much tinier incisions than human hands as well create 3D-imaging, resulting in less pain, less blood loss, less infections, fewer complications and a shorter hospital stay for patients.

NEW SUPPORT FOR BREASTFEEDING MOTHERS McLaren Bay Region Family BirthPlace is meeting the increased demand for more resources for lactation support with more hours and more space. The breastfeeding clinic is headed by Rebecca Morgan, a registered nurse with nearly 14 years of experience as a boardcertified lactation consultant. Mothers can schedule appointments for one-to-one consults, and while the clinic takes most insurance, it L

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VISUAL BREAKDOWN

THE CURRENT STATE OF U.S. HEALTH CARE SPENDING The U.S. Centers for Medicare & Medicaid Services estimated a sharp uptick in spending from 2017.

Prescription drugs are expected to see the fastest annual growth over the next decade due to higher drug prices and increased use of specialty drugs for genetic disorders and cancer.

$

U.S. spending on health care is nearly twice the rate of 10 other high-income countries.

Spending on education and stopping the countries opioid crisis have also risen exponentially.

2X

What are some of the issues driving the uptick?

$ The aging baby boomer population: It will increase enrollment in the Medicare health insurance program for the elderly and the disabled.

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Rising prices of medical goods and services.

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More disposable personal income resulting in higher price tags on everything from a doctor’s time to brand-name drugs.

Compiled by Mary Gajda | Graphics by Heather Thielking | Sources: Businessinisder.com, cnbc.com, bcbs.com, healthcosthelper.com, bernardhealth.com and bis.gov.

VISUAL BREAKDOWN

Fast Facts: Health costs before insurance

The United States has the world’s highest spending on pharmaceuticals at $1,442 per person.

A heart bypass operation in the United States costs an average of $75,345.

$1,442

per person

A CT scan on the brain costs $1,200 on average in the United States.

$75,345

A hospital stay after acute myocardial infarction (heart attack) averages $20,246.

$1,200 $20,246

$190 - $1,000 The average cost to treat a broken arm: A forearm X-ray is $190, but some radiology centers charge $1,000 or more.

$150 - $3,000 The average cost of an emergency-room visit in 2017 ranged from $150 to $3,000, depending on the diagnosis.

$3,500 Cataract surgery costs on average of $3,500 per eye.

Median pay for health care occupations with entry-level education in their field

Physical Therapists

$86,850 per year Physicians & Surgeons

$208,000 per year Surgical Technologists

$46,310 per year

Registered Nurses

$70,000 per year

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Margaret Keeler, president of the National Alliance of Mental Illness Lansing

recommendations regarding the most effective financing model and policies for behavioral health services for individuals with mental illnesses, intellectual and developmental disabilities, and substance use disorders.

When Public Act 268 was signed into law, the original 2017 budget called for taking $2.6 billion from the public health system and turning the funds over to private insurance companies, the Medicaid health plans. This shifting of funds would have several impacts on public mental health funding.

“The net effect is that there are isolated legislative efforts to improve mental health in our state; however, these efforts are advanced in the context of a Legislature attempting to privatize mental health services,” said Keeler.

A CLOSER LOOK AT

MENTAL HEALTH

IN MICHIGAN

BY ALICIA FINCH

Leaders in policy and medicine from throughout the country are working together to improve mental health care with new legislation and funding. The state Legislature has introduced several bills to help revamp the mental health services provided in the U.S. this year causing some of Michigan’s health care leaders to act.

mental illness. Mental health professionals in the Greater Lansing area are working collaboratively to make resources and training available for patients and caregivers.

“The public and private mental health system needs adequate funding in order for individuals experiencing mental illness to receive adequate care,” said Margaret Keeler, president of the National Alliance of Mental Illness Lansing.

Several bills currently in the Michigan House and Senate aim to impact the way mental health issues are addressed within the state.

Some topics of the bills include training teachers in mental health first aid, creating a statewide electronic hospital bed registry and strengthening of Kevin’s Law or assisted outpatient treatment.

As the tri-county’s voice on mental illness, NAMI Lansing is dedicated to improving the lives of individuals impacted by mental illness through support, advocacy and education. With weekly and bimonthly support groups and regular education programs, NAMI Lansing helps families and individuals cope with

Of greatest concern over the past two years is Public Act 268 of 2016. According to the Michigan Department of Health and Human Services (MDHHS), the law is an effort to improve the coordination of publicly funded physical and behavioral health services in the state. Section 298 of the law includes

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When it comes to the mental health of the nation’s children and in schools, it seems Congress has taken more precautionary measures to keep youth safe. The STOP School Violence Act of 2018 means schools are to develop “threat assessment systems” in line with recommendations from the FBI and Secret Service, in hopes of stopping acts of violence. Anonymous reporting systems are to be implemented for use by students, teachers or others to contact law enforcement about potential threats. Improving school security using technologies and increased personnel is also being deployed. According to Sara Lurie, chief executive officer of the Community Mental Health Authority of Clinton, Eaton, and Ingham Counties (CMHA-CEI), Michigan has an evidence-based K-12 health education curriculum called the Michigan Model that, if fully supported and implemented in schools, would provide a strong foundation of socialemotional skills along with many other healthand safety-related skills.

“We hope that any of these efforts will include not just an emphasis on security, but opportunities to increase the number of school counselors and other behavioral health-trained personnel in our schools as well an increased emphasis on prevention and health education, “ said Lurie.

There can always be improvements made to ensure consistent access to quality services across the state. According to Lurie, Michigan has a well-established, respected and organized public behavioral health system with 46 community mental health service providers that maintain close ties to their communities and serve individuals with severe mental illness, severe emotional disturbance, and individuals with intellectual and developmental disabilities. Continued support and investment in the public behavioral health system and the

specialty services and expertise provided by community mental health service providers is needed.

“NAMI Lansing is engaged locally to improve outcomes in tri-county area,” Keeler said. “In collaboration with Community Mental Health of Clinton, Eaton and Ingham Counties and other community stakeholders, NAMI Lansing has been involved with Sequential Intercept Mapping (SIM).“ SIM is a comprehensive workshop that helps communities develop a map that illustrates how people with behavioral health needs come in contact with and flow through the criminal justice system. As an outcome of the workshop for Clinton, Eaton and Ingham counties, participants were able to identify priority areas for linkage to services for those who intercept with the criminal justice system.

“Our community is one of two communities in the state that has completed this nationally recognized process,” said Keeler.

NAMI Lansing has also joined efforts with CEI-CMH and local law enforcement in the development of the Tri-County Crisis Intervention Team (CIT). According to the Tri-County CIT website, CIT is an innovative, police-based, first-responder program of pre-arrest jail diversion for those in a mental illness crisis. This program provides law enforcement-based crisis intervention training for helping those individuals with mental illness. Involvement in CIT is voluntary and based in the patrol division of the

LIOBM supports initiatives to improve mental health services in the tri county

police department to prevent unnecessary incarcerations, injury and trauma.

“This effort provides 40 hours of training to equip law enforcement officers with the skill to identify, respond and de-escalate individuals who are experiencing a behavioral health crisis,” said Lurie. “The training effort

was modeled after a similar program started in Memphis, Tennessee, and is coordinated through a steering committee led by Lansing Police Department, National Alliance on Mental Illness Lansing and CMHA-CEI. To date, it has resulted in over 160 trained CIT officers across the tri-county area.”

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COVER

CMHA-CEI has also taken efforts to advocate for and educate on mental health in the Lansing area by offering a Facebook Toolkit created with educators in mind. The toolkit helps educators disseminate information about behavioral health, prevention and wellness to the parents, students and the community they serve. The ultimately goal is to increase awareness, promote local resources and training opportunities, and reduce the stigma around behavioral health issues affecting communities. The kit is available on the organization's website and contains pages of facts and tips meant to be copied and pasted directly to social media.

In February, a group commissioned by the MDHHS gave its final report on a study of inpatient psychiatric care in the state. The recommendations encouraged long-term projects like making more use of computers in recording and sharing information with health care providers, as well as additional long-term plans that could start within months.

In the 2017 report, CMHA-CEI stated it found 35 of the 59 “chronically homeless” (living

22

on the street or in a shelter) were provided with housing after CMHA-CEI teamed with Volunteers of America. They’re collaborating with the Ingham County Sheriff’s Office and others to create a rapid-response team able to react quickly to those experiencing an opioid overdose. A state opioid abuse study reported 39 drug-related deaths in 2015 in Lansing, up almost 25 percent from the year before.

Several recommendations in the report pushed for revised and updated paperwork requirements to streamline the hospital admissions process, as well as making sure psychiatrists and others are appropriately licensed and supported. A $300,000 grant from the Michigan Health Endowment Fund, a fund provided by Blue Cross Blue Shield of Michigan, is going toward some of the shortterm plans, while MDHHS has not announced how it will fund the long-term ideas.

About one in five U.S. adults experience mental illness in a given year, according to the National Institute of Mental Health (NIMH). The term “mental illness” covers a broad spectrum of conditions, from the those

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addressed by the Legislature’s bills — suicide and thoughts of violence — to what might be subtler, like depression, eating disorders and post-traumatic stress disorder. Treatment also extends to drug and alcohol abuse, and recovery from traumatic events like being the victim in a car accident or crime. These conditions are not discriminatory by age.

They can happen to anyone at any time.

NIMH estimated a severe mental disorder affects about 21.4 percent of teens at some point in their lives. Just over half of the children in the U.S. with a mental health condition received mental health services in the last year. With around 41 percent of adults with a mental health condition received mental health services in the past year.

Alicia is a 2016 journalism graduate of The University of Akron. She is a Mason, MI resident.

She enjoys all things fitness related and has a yorkie poo named Oscar Mayer.

SPONSORED

Communicate for Action

BY MATTHEW D. ANDERSON

Standing in front of a group of people, my light bulb went off. I wasn’t the leader that I wanted to be because I was communicating poorly with others.

All of the sudden, every face of every employee, friend, and family member that I had made cry flashed through my head. That was the moment I realized that I needed to actually be a leader, and admit that it was time to learn how to do something differently.

Ask any group of employees about the biggest challenges they face in their organization, and usually communication, or the perception of the lack thereof, is at the top of the list. A Google search in June of 2018 for “communication articles” yielded over 712 million results. So why do organizations still encounter a corporate divide when it comes to communication?

One reason is because, as communicators, messages are often framed from our point of view. What is often missed is the perspective of the listener. The issue is further compounded when we present to audiences with multiple stakeholders and varying interests. The information we share must be viewed by the listener as interesting, useful, and/ or relevant to that person in order for them to be engaged and act on the message.

So how do we do this?

There are four categories of communication, increasing in levels of listener engagement: Entertain, Inform, Convince, and Communicate for Action.

Entertain accomplishes its namesake – It entertains the listener, and the presenter should expect that little is done with the information.

My challenge to you is to learn to become a better communicator, and the benefit will be that your people will happily follow you, performance will increase, and your work culture will improve.

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Inform is a way for presenters to share a message that is meaningful to the listener and helps to set context, and does little to move the listener to do anything differently as a result.

Convince compels and influences the listener to think about a challenge.

The primary outcome is that the listener will respond and engage in further dialog.

Communicate for Action, when we are actually accomplishing this, we will trigger a strong and immediate response from the listener. When a listener understands this message, they should be moved to take action.

What happens more often than not is that presenters believe they are using the Communicate for Action messaging, when in reality they are using Convince or Inform messaging, resulting in disconnects between listeners and presenters.

As leaders, it is our responsibility to continuously communicate for action.

Communicate for Action Lunch & Learn Learn how to use the tools that will transform your communication so that your listeners are moved to act, and you will get the results you need!

August 13th, 12:00-1:15pm In partnership with the Lansing Regional Chamber of Commerce 3101 Technology Blvd, Suite A, Lansing 48910 $25 per person To gain this ability, reserve your seat by contacting Michelle Rahl, Director of Business Development at 517-853-6457 or MRahl@LansingChamber.org L

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BY MARY GAJDA | PHOTO BY MARY GAJDA

KIMBERLY WHITFIELD

Business Owner Kimberly Inspiring Beauty and Strength Kimberly Whitfield’s business, Kimberly Inspiring Beauty and Strength, is a labor of love and inspired by two of her passions: fitness and helping others build a balance between mind, body and soul. Whitfield is married to her husband, Brian, and has a daughter, Kamryn.

Tragedy struck the family in 2003 when Whitfield’s second daughter was stillborn. The loss eventually showed Whitfield that heartache and pain can create opportunities to grow and change. She recently spoke with Greater Lansing Business Monthly on how her promising career as a fitness coach, motivational speaker and health columnist came to fruition.

TELL ME ABOUT YOUR EARLY DAYS – YOU SPENT 20 YEARS WORKING FOR YOUR FAMILY’S BUSINESS. It was Kilimanjaro Fashion and Jewelry. It was an import store. My mom lived in France from 1960-63, and during that time she worked in a PX store; she had a vision of starting her own 24

store. She did it in 1973 at the age of 33. I was just 3 years old.

WHAT DID YOU DO AT THE BUSINESS? Even at the age of 3, my job was to greet you, show you to the dressing room and ask if I could help with anything. I believe today, even at age 81, she (my mom) would still have the store, but there was a massive fire that destroyed the business and those surrounding it.

HOW DID YOU END UP IN BANK MANAGEMENT FOR A NUMBER OF YEARS? I believe watching my mom over the years, I was really inspired and enjoyed working with the public. I got my start at LCC in ’87 and pursued my associate degree and was working as a teller. I continued my education and went into bank management for 10 years. I was good at networking and business development. But,

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over the years, there was a whisper of “You should just venture out and pursue your own passion and start your own business like your mom did.”

AND YOU DID IT – KIMBERLY INSPIRING BEAUTY AND STRENGTH HAS BECOME A REALITY FOR YOU. TELL ME ABOUT YOUR BUSINESS. Basically, my goal is to inspire, motivate and encourage individuals to feel empowered by strengthening their bodies and minds through healthy living: more specifically, inspiring the hearts of women. Oftentimes, we do so much for others, we don’t realize our value. We are amazing people. That’s really what I want to continue to put into the universe.

IF SOMEONE REACHED OUT TO YOU FOR MOTIVATIONAL SPEAKING, WHAT TOPIC(S) WOULD YOU GIVE THEM?

BEHIND THE SCENES

The bungee jump. If you want to do something, it’s like a bungee jump. That’s the easiest part. … I also refer to the internal drum. The rhythmic pattern of the heart can change when you are under stress. I want people to know obstacles are only temporary, and with adversity you have to move your body and be patient.

THERE’S GOT TO BE A LOT OF BUSINESS COMPETITION IN THE MOTIVATIONAL AND FITNESS ASPECTS IN WHAT YOU DO. HOW TO YOU STAND OUT? I’m not afraid to share my age. I’m not afraid to share my journey. A lot of my characteristics started at a young age. I remember catching a bus at the age of 6. My mom showed me one time; she said, “This will help you,” and I did it.

SO, YOU’VE REALLY BEEN BUNGEE JUMPING YOUR WHOLE LIFE? (laughs) Yes, I believe so!

YOU HAVE THE KUEEN WARRIOR MOVEMENT. HOW COULD A BUSINESS PERSON USE THE TOOLS YOU TEACH FOR

SUCCESS IN THEIR LIFE AND BUSINESS CAREER? I believe the movement can help one really relate to persevering through adversity, feeling confident about themselves and creating the best version of themselves. The Kueen Warrior Movement will allow one to feel courageous about themselves and move forward with their journey.

ANY ADVICE FOR SOMEONE WHO IS ABOUT TO BUNGEE JUMP INTO A NEW BUSINESS OR CAREER? Don’t hesitate. Don’t question yourself. Find your dream zone. Promise yourself that once you bungee jump that you’ll choose two items you can pursue daily to grow your dream. An inspired life is filled with dreams and goals.

For more on Whitfield, visit kwinspires.com.

Mary Gajda a multi-media specialist at M3 Group. She is a wife, mom and photographer who loves music, Pinterest and all things chocolate.

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BUSINESS CALENDAR

JULY 2018 JULY 3

JULY 4

JULY 7

BIG DATA AND HADOOP TRAINING, LANSING Trainerkart's Big Data Hadoop Developer/ Admin Certification course is designed to prepare you for your next assignment in the world of big data. Hadoop is the market leader among big-data technologies and it is an important skill for every professional in this field. This big-data course also prepares you for the Cloudera CCA175 certification with simulation exams and real-life projects on CloudLabs. The Cloudera certification is the most sought-after big-data certification in the industry. After completing the Trainerkart's Hadoop training, you will be exam-ready for the Cloudera certification and job-ready for your next big-data assignment.

Visit trainerkart.com for more information.

INTRODUCTION TO BLACKSMITHING, LANSING Learn the basics of using heat, hammer and anvil to form metal into beautiful and useful objects. In this five-week class, you will be introduced to fundamental skills including tapering, dishing, bending, cutting and twisting of hot steel while making small projects such as spoons, forks, bottle openers and hooks. Class size is limited to seven participants to ensure everyone receives one-on-one instruction. The class meets from 6:30-9:30 p.m. Mondays through July 22.

Participants must be able to attend all class sessions. Visit lansingmakersnetwork.org for more information.

REAL ESTATE INVESTING, LANSING Learn real estate investment strategies such as fix and flip, buy and hold, short sale, foreclosures, and multifamily. Learn how to pay off your house in 10 years or less using only the money you're making now. Learn how real estate investors fund real estate deals without their own money, regardless of credit. Register now to schedule your complementary real estate investing consultation. Register at eventbrite. com/e/real-estate-investing-lansing-mi--tickets42836441951?aff=ebdssbdestsearch.

JULY 10 THE PATH TO A BRILLIANT BUSINESS, LANSING The continuing series of seminars takes place at the Urban Beat Event Center. The

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G R E AT E R L A N S I N G B U S I N E S S M O N T H LY

|

fax 517.372.4922

J U LY 2 0 1 8

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912 West St. Joseph, Lansing, MI 48915

BUSINESS CALENDAR

title of the July seminar is “Your Marketing Sucks!” The seminar will focus on ways businesses can develop a clear, actionable marketing strategy by identifying who the market is, what a business can do for them and how to get a message to them. For more information on the series, visit eventbrite. com/e/the-path-to-a-brilliant-business-tickets43639818873?aff=es2.

JULY 12 ROOFTOP HOP, LANSING Soar to new heights at the best rooftops, restaurants and cool spaces downtown during the Rooftop Hop, an event that shows off Greater Lansing from above.

Move to the music of the city or just enjoy the view and discover the unique transit opportunities in #LoveLansing as you stroll between five venues and play high atop downtown Lansing’s most iconic buildings.

Visit eventbrite.com/e/rooftop-hop-tickets45490226492?aff=ebdssbdestsearch for more information.

JULY 17-20 CAPM 4 DAYS CLASSROOM TRAINING, LANSING Certified Associate in Project Management (CAPM) is a valuable entry-level certification for project practitioners. Designed for those with little or no project experience, CAPM demonstrates your understanding of the fundamental knowledge, terminology and processes of effective project management.

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JULY 24-28 PMP TRAINING, LANSING Project Management Professional (PMP) certification is the top professional certification for project managers offered by the Project Management Institute (PMI). PMI’s latest salary survey confirms what businesses, job boards and the media have been proclaiming for the past two years: Project management is one of the hottest professions out there. Your PMI credential — specifically the PMP credential

— positively impacts your salary, according to the survey responses of more than 30,000 practitioners in 29 countries. The positive impact is not exclusive to the United States.

PMP credential holders in all countries surveyed noted higher median salaries than non-credential holders — some upward of 50 percent more.

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JULY 31 CQI LUNCH AND LEARN: HIGHLY EFFECTIVE COMMUNICATIONS FOR TOP PERFORMANCE, LANSING Learn the top 20 obstacles in today’s modern business world that sabotage effective communications. Identify your professional communication issues and blind-spots. Assess the impacts of organizational ineffectiveness found in common email and meeting practices. Design your individual or teambased solution with clear actions to generate effective communications. Visit eventbrite. com/e/cqi-lunch-and-learn-highly-effectivecommunications-for-top-performance-tickets45882306213?aff=ebdssbdestsearch for more information.

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THE FUTURE OF BANKING IS HERE AND IT TALKS BACK Mercantile Bank is excited to announce the launch of the MercMoney® Chatbot. It’s a new way to engage with your money and receive fast answers to common personal finance questions, through the latest voice-and-messaging platforms.

WHAT’S A CHATBOT? A chatbot is simply a piece of technology that you can interact with through voice-andmessaging platforms. It’s able to interpret what you say or type and provide an intelligent and relevant response. If you’ve ever used Amazon Alexa, Google Home, or Apple’s Siri, you’ve used a chatbot. The MercMoney® Chatbot builds on top of the existing functionality of our online and mobile app MercMoney® that is already used by thousands of customers who have taken charge of their finances. With the launch of the MercMoney® Chatbot, those same powerful financial insights can be

accessed through Google Home, SMS (text messaging), and Facebook Messenger.

WHY DID WE DO THIS? Our goal is to make sure everyone has an understanding of their financial health. The MercMoney® Chatbot will support customer financial health by expanding the possible channels for delivery of relevant and timely financial insights that can shape day-to-day financial decisions. It’s another convenient way for customers to keep track of their account balances, transactional history, spending patterns, budget trends, goals, and much more.

WHAT CAN THE CHATBOT DO? You can ask MercMoney® all sorts of questions about your money, including account balances, spending, savings, budgets, recent transactions and more.

We’re constantly adding to the MercMoney® Chatbot, but you can try a few of the sample questions below: • • • • • • • • • • •

“What’s my account balance?”

“What’s my latest transaction?”

“Recent spending on restaurants” “What’s my net worth?”

“What was my income last month?”

“How’s my spending?”

“What did I spend on coffee last month?”

“How’s my shopping budget?”

“Where is the nearest ATM?” “What’s the Mercantile routing number?”

“What’s a money order?”

HOW CAN I FIND OUT MORE ABOUT THE CHATBOT? Stop in to your local Mercantile Bank office and ask for details or visit us online at: www. mercbank.com

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MACINTYRE AND COWEN RE/MAX REAL ESTATE PROFESSIONALS WELCOME ADDITIONS Two additions to MacIntyre and Cowen Re/Max Real Estate Professionals - Grand River Team have been announced: buyer’s agency Cathy Maier and business manager Trisha VanderMoere. Maier grew up in the Evergreen Park and Beverly areas of south and southwest Chicago. She has an in-depth understanding and appreciation of how important that right home and neighborhood is to a buyer and his or her family. Maier is now living in Lansing.

VanderMoere formerly worked for the Michigan Department of Technology, Management and Budget.

In her new role, she will be overseeing the team.

MASON-AREA RIBBON CUTTINGS

Ribbon cutting at the Sunflower House youth garden project

its grand opening. The agency’s office is at 624 S. Cedar St., Suite 400, in Mason. Assisting Lillie Ruf, Andrew Ruf, Hunter Ruf and Jen Ruf are Mike Waltz, Melanie Squires, Karla Spoor, Kathy Wakefield, Mark Voss, Skye Carter, Michelle White, Nancy Swix, Robert Bidlingmaier, Blake Cords, Stephanie Gee, Andra Briggs and Alex Vigh. Photo courtesy of MACC.

Garden Club. Assisting Diann Jackman were Karla Spoor, Vickie Vandenbelt, Sharon Rogers, Coni Barlow, Debra Ide, Mary Tressell, Barb Jordon, Kathy Wakefield, Mary Backus and Don Kill. Photo courtesy of MACC.

SUNFLOWER HOUSE

ANDREW RUF ALLSTATE AGENCY The Mason Area Chamber of Commerce Ambassadors provided a ribbon cutting for the Andrew Ruf Allstate Agency on May 4 to celebrate

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Ribbon cutting for the Andrew Ruf Allstate Agency

COMMERCIAL BANK OF MASON 5K RUN/WALK The Mason Area Chamber of Commerce Ambassadors provided a ribbon cutting for the 30th anniversary of the Commercial Bank Mason 5K Run/Walk to benefit the Mason Public Schools Foundation. The May 4 event was held on Maple Street in downtown Mason. Assisting Kevin

The Mason Area Chamber of Commerce Ambassadors provided a May 9 ribbon cutting at the Sunflower House youth garden project to mark the 10th anniversary of the Mason Sycamore Creek

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Ribbon cutting for the 30th anniversary of the Commercial Bank Mason 5K Run/Walk

Collison were Mike Waltz, Mary Robinson, Peter Robinson, Chris Waltz, Elaine Ferris, Jennifer Truman, Karla Spoor, George Hayhoe, Lisa Hayhoe, Kathy Wakefield, Clyde Wakefield, Sue Gaylord, Tim Gaylord and Mark Voss. Photo courtesy of MACC.

MSUFCU/PECKHAM PARTNER FOR ART FROM THE HEART Michigan State University Federal Credit Union (MSUFCU) joined the Peckham Community Partnership Foundation to host the 2018 Art from the Heart exhibit from May 15 to June 14. The Art from the Heart program provides professional,

Community members and media representatives were invited to attend the May 15 opening reception at MSUFCU headquarters at 3777 West Road in East Lansing. Attendees enjoyed refreshments, met the artists and purchased artwork on display.

The exhibit was also available for viewing during MSUFCU’s normal business hours through June 14.

BEAM-SIGNING CELEBRATION HIGHLIGHTS PROGRESS OF EAST LANSING PROJECT A beam-signing celebration highlighted the rapid progress of the East Lansing Center City District project. The May 15 event featured speakers including project partners and federal, state and regional dignitaries. It was held in the Ann Street Plaza in East Lansing.

Scheduled speakers included: • Bob Trezise, president/CEO of the Lansing Economic Area Partnership

• Mark Bell, CEO of Harbor Bay Real Estate Advisors • Lt. Gov. Brian Calley on behalf of the Michigan Economic Development Corp.

• Mark Meadows of the city of East Lansing • Kurt Thiede, chief of staff to the administrator for Region 5 for the U.S. Environmental Protection Agency

GRANGER CONSTRUCTION ANNOUNCES ADDITION, PROMOTIONS OF TEAM MEMBERS • Jamie Brundrett joined the company as a senior project manager in Granger’s Columbus, Ohio, office.

• Monica Griffin joined Granger as a project engineer. She comes from Tri-County Electric, where she also was a project manager.

• Mike O'Rourke was promoted to project manager. O’Rourke joined Granger in 2012 and has made significant

YOU CAN MAKE A DIFFERENCE Become a tourism ambassador for your hometown

BY B R EN DA N DW Y E R It’s an uplifting feeling to love where you live. From the attractions to the restaurants to your favorite little-known gems, home is your special place and that makes you uniquely qualified to be an advocate for the community. Yes, the Greater Lansing Convention and Visitors Bureau is challenging you to do more than just be in your happy place. We want you to help us welcome others, whether they are visitors or residents who have simply lost the beat.

How does one fight the pervasively mundane attitude of the “hometown hater”? Through education, of course.

What if you could turn tired into inspired by learning about area history, getting the inside scoop on new offerings coming to town and surrounding yourself with positive people looking to make a difference? Giving in to the notion that you may not know your hometown as well as you think you do can open your mind.

Sound intriguing?

Those are the goals of the Greater Lansing Certified Tourism Ambassador Program – part of an international program consisting of 42 global destinations, but the first in the state of Michigan to offer this one-of-a-kind training and invitation into a community of residents who want to be “in the know” themselves as well as informative and helpful to countless others. Launched in 2010, over 1,300 area residents have taken the one-time, four-hour class for the low cost of $20 and have come away with a brand-new perspective and a well-known professional designation: CTA. During the year, there are numerous CTA functions at area attractions where education and fun networking opportunities continue.

“As a CTA facilitator, my favorite thing is watching attitudes change during the class,” said Kristina Kauffman, CTA coordinator for the GLCVB. “People learn new things, make contacts with other classmates, and I see the birth

of inspiration for new business ideas, partnerships and a whole new way of looking at Greater Lansing.”

the next local class at lansing.org/cta.

The Greater Lansing Convention and Visitors Bureau is celebrating its new vision statement: To inspire visitors and community partners to love Greater Lansing as much as we do. Love Lansing like a local and be sure to use the hashtag #lovelansing to support the campaign. To learn more or to view the new “Love Lansing Like a Local” TV spot, visit lansing.org/things-to-do/lovelansing.

Statistics back up Kauffman’s assessment of the program. While the international renewal rate for CTAs (you take the class just once but renew your designation annually) is a healthy 58 percent, the Greater Lansing renewal rate is an unprecedented 78 percent, the third highest in the world.

Tired of the negativity of the hometown hater? Do something about it. Be the change you want to see. Join the ranks of the other 17,000 CTA across the globe and be a positive force for change. Find the date and location of

Brendan Dwyer is the Manager of Marketing Communications with the Greater Lansing Convention and Visitors Bureau.

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contributions to several projects in his time with the company.

• Emily Wilson joined Granger in the role of communication specialist. Wilson was most recently employed at Northstar Recycling Co. • Kyle Oberdorf joined Granger as a project manager. Oberdorf originally started with Granger as an intern and joined full time as a project engineer after graduating from Eastern Michigan University.

• Jordan Krausz joined Granger as project engineer.

• Sean Rousseau joined Granger as project engineer.

• Taylor Driscoll has joined Granger as a project engineer. Driscoll was most recently employed with Mortenson Construction.

Commercial Bank announced the opening of its new Okemos branch at 2112 Jolly Road. The branch officially opened for business May 21.

“The central location of this office combined with its ease of access is just another step in our ongoing mission to provide the best and latest in financial services to our customers,” said Kevin Collison, president & CEO of Commercial Bank. “We look forward to welcoming everyone to our new branch and becoming a major part of the Greater Ingham County area.”

The Okemos branch provides Commercial Bank the opportunity to expand its services to the many businesses and residents nearby.

The new location will provide commercial and residential banking services, traditional banking products and safe-deposit box rentals.

The facility also features a drive-thru window with three lanes as well as a 24-hour, state-ofthe-art drive-up ATM.

“It is because of our extraordinary customers and friends that we’ve been given this opportunity to expand,” said Collison. “Commercial Bank has been serving its customers for 125 years this year, and we are looking forward to many more.”

This year marks the 125th anniversary for Commercial Bank.

COLDWELL BANKER HUBBELL BRIARWOOD SALES ASSOCIATES RECEIVE AWARDS

The Angela Averill Team

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• Molly Gurski joined Granger in the role of human resources generalist. Gurski was most recently employed by Michigan State University Federal Credit Union, where she was a learning and talent development specialist.

COMMERCIAL BANK ANNOUNCES OPENING OF NEW BRANCH

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YOU R S PIT C O U L D SAV E YO U R L I F E

OPC. Why? This cancer is out of sight, hiding behind the curtains of the tonsil folds, in the throat or base of the tongue.

It was uncomfortable talking about a viral infection that is, let’s face it, our #1 most rampant STD— transmitted primarily through oral sex. While we fumbled with what words to say and the warnings to issue, we watched the HPV-OPC epidemic proliferate before our eyes.

© OralDNA Labs.

All rights reserved.

BY DR. SUSAN MAPLES Most of us have heard of Human Papilloma Virus (HPV). It’s family (of 200+ strains) is responsible for all the warts on our fingers and feet, and cervical cancer in women. But….do you know about the new HPV-caused epidemic—the massively unfolding death march of oral pharyngeal cancer (OPC), that has already outgrown cervical cancer? This infection/cancer affects men far more than women.

The American Society of Clinical Oncologists warns that by 2020 the US will have more middle age, nonsmoking men with HPV-OPC than all women with HPV cervical cancer.

HPV oral infection is increasing 30% a year, but as a Total Health Dental Practice this was one particular oral disease my team was not good at discussing.

We responsibly completed our 9-point “oral cancer screening examination”, knowing it was completely ineffective in screening for early detection of HPV-

De-escalating this trend will take time we don’t have, if we don’t want to lose a multitude of middle aged men and women. We need a successful vaccination strategy, whereby an entire generation of youngsters receive HPV vaccination. Herein lies the problem. In 2017, HPV vaccination rates rose to 46% in girls, but only 26% of boys. One of the major reasons for this is the lack of primary provider recommendation. Our role as dental professionals includes advocating for children, especially since 50% of all new HPV infection occurs between 15-24 years old and the average age of first exposure to oral sex is 10-13 years old.

Out of the 51 identified HPV strains that can live in the mouth, 25 types have been associated with OPC. Historically, the Gardasil vaccine covered only four of the most threatening HPV types, but the latest (2017), Gardasil 9 helps protect from nine of the most dangerous strains.

Our message resounded simple meters of repeatable advice: • Spread the word…oral sex is not safe sex!

• If you haven’t been vaccinated, don’t wait!

• Consider a saliva test for HPV. It’s easy, safe and affordable!

Oral HPV is detectable in a single drop of saliva, and about 25% of those we tested were positive for at least one HPV strain. HPV infection doesn’t mean cancer. It’s the persistent infection that poses a risk, so positive HPV tests should be repeated in 12-18 months. Unlike some viruses (like Herpes and HIV), human beings are able to “clear” an HPV infection, provided they work toward optimal “host immune response” or peak overall health—including reducing high-risk sexual exposure.

I can envision a time when the media HPV campaigns will highlight oral and pharyngeal cancer.

I can also picture salivary testing becoming the standard of care in all dental offices—and perhaps even the administration of HPV vaccination series.

Meanwhile the clock is ticking! I urge you to talk to your loved ones about the cause. Push for vaccination. And, encourage them to get a test. It’s as easy as spitting in a cup. This is just one more way saliva saves lives! ■

Our team took on a worthy challenge in 2017—an HPV Awareness Campaign. Our goal was to bring awareness to 100% of our adult patients, with hopes they would pass it on to their children and grandchildren.

Dr. Susan Maples is a dentist in Holt.

She is also a speaker, health educator and author of BlabberMouth! 77 Secrets Only Your Mouth Can Tell You to Live a Healthier, Happier, Sexier Life. Reach her at Susan@DrSusanMaples.com

Personalized Dentistry for a Lifetime of Health

Learn more about HPV/Oral Cancer and salivary testing at WWW.DRSUSANMAPLES.COM L

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Coldwell Banker Hubbell BriarWood sales associates teams have earned the following Coldwell Banker Awards in North America:

Banker Awards in North America:

• 2017 Top Teams in North America • The Angela Averill Team (Angela Averill and Kylie Fineis) had been ranked the category 1-3 team members in closed adjusted gross commission Income and total units CONTI

Coldwell Banker Hubbell BriarWood sales associates have earned the following Coldwell

• Individual category: Travis Conti

• No. 2 in Michigan for closed units of 1,547 Coldwell Banker agents

CBRE|MARTIN AND CBRE|GRAND RAPIDS ANNOUNCE NEW ADDITION TO STAFF

• Team category 1-3: The Angela Averill Team of Angela Averill and Kylie Fineis

CBRE|Martin and CBRE|Grand Rapids (CBRE) announces Benjamin A. Bakken as their new Senior Managing Director and Chief Operating Officer.

Bakken brings to CBRE over ten years of corporate banking experience, handling a high-concentration of commercial real estate financing. In a prior role, he served for over three years as Chief Financial Officer with a global wholesale/retail company headquartered in Michigan. Ben’s most recent position was as Vice President, Commercial Banking at Mercantile Bank in Lansing, MI.

OKEMOS LAWYER NAMED TOP-TIER FRANCHISE LAWYER FOR THE FRANCHISE INDUSTRY

BIG ENOUGH TO SOLVE ANY PROBLEM. CLOSE ENOUGH TO SPOT IT. Sophisticated enough to advise you on matters like cash management and ensuring access to capital. Involved enough in your business to know what questions you should be asking.

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Okemos lawyer Mark J. Burzych, of the law firm of Fahey Schultz Burzych Rhodes PLC, has been named as one of the top franchise lawyers in the country by the franchise industry leading publication BURZYCH Franchise Times. The publication released its 2018 list of Legal Eagles in the field of franchise law, which includes approximately the top 10 percent of all franchise lawyers in the country with top-level experience providing outstanding service to their clients and to the franchise industry. Legal Eagles are chosen based on nominations from clients and peers with weight given to the number, quality and details of nominations received.

Burzych leads the firm’s business practice, which provides full-service corporate and business legal representation to clients, with a focus on designing and implementing business growth strategies, including franchising. Fahey Schultz Burzych Rhodes represents over 20 franchise systems throughout the country and is recognized as one of the leaders in franchise law in the state and nation.

Burzych’s designation as a Franchise Times Legal Eagle is evidence of that national recognition.

CVB EXECUTIVES WIN LIFETIME ACHIEVEMENT AWARDS The Greater Lansing Convention and Visitors Bureau (GLCVB) announced that President

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and CEO Jack Schripsema and Executive Vice President and Chief Operating Officer Julie Pingston were recently recognized with lifetime achievement awards by two different industry entities.

On May 23 at Detroit’s Cobo Center, Meetings & Events magazine welcomed Schripsema into its Hall of Fame with the Lifetime Achievement Award.

Schripsema has been in the hospitality business for nearly 50 years, starting with Westin Hotels in Beverly Hills, New York City and Detroit in operations and sales management positions as well as hotels and CVBs throughout Michigan, including Detroit, Grand Rapids, Traverse City, Flint and Lansing. Schripsema was also part of the opening team for the Detroit Plaza Hotel Renaissance Center in 1977 and the Amway Grand Plaza Hotel in 1980 in Grand Rapids. Schripsema is a graduate of Michigan State University.

Pingston was recognized with a Lifetime Achievement Award of her own at the 33rd annual South Lansing Business Association

awards ceremony at the Chisholm Hills Golf and Banquet Center in Holt on May 23.

The award, named after longtime Lansing business advocate Alfreda Schmidt, was bestowed upon Pingston for her efforts to advance the community during her more than 25 years at the GLCVB. Among the accomplishments she is most proud is the cultivation of the Greater Lansing Certified Tourism Ambassador program and the GLCVB’s Autism Education Training Program. Pingston is a graduate of Alma College.

SPARROW AUXILIARY SELECTS LEADERS FOR COMING YEAR Members of the Sparrow Clinton Hospital Auxiliary recently held their annual installation meeting, naming officers and leaders for the coming year.

Outgoing President Kim Kellogg was honored for her service as co-president from 2016-2018. She shared that position the first year with Angie Beals and the second year with Brianna Hardaker. Co-

Auxiliary Officers

presidents for the current year are Brianna Hardaker and Roxanne Wilkins.

Kellogg also was named 2018 Auxilian of the Year, receiving the honor from Shelley Redman, the 2017 honoree. Kellogg received special recognition from her peers for her dedication to volunteer leadership and service to her community through auxiliary projects as well as her positive attitude and outstanding support of every auxiliary member.

The auxiliary’s incoming officers include Courtney Pendleton, co-president elect; Diane Zuker, recording secretary; Karen Gillespie, treasurer; Shelley Redman, fundraising committee chair; Kim Kellogg, corresponding secretary; and Gay Baker, historian.

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HGB Jennifer

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Executive board members for 2017-2019 are Jan Kelley, Carol Keys and Nancy McKinley. Executive board members for 2018-2020 are Sue Detloff, Darice Duckworth and Pat Karek.

MANER COSTERISAN RECEIVES ROOKIE OF THE YEAR AWARD Maner Costerisan is the proud recipient of the 2018 Rookie of the Year award presented by

AvidXchange during its annual Partner Connect and Revolution Users’ Conference held this year in Chicago, Illinois. AvidXchange revolutionizes the way companies pay bills by automating invoice and payment processes for midmarket companies.

AvidXchange recognized best-of-breed partners who are consistently engaged, actively referring leads and driving new joint customers. Maner Consterisan has been providing exceptional guidance to its mid-Michigan clients for more than 110 years. Over the years, the firm has grown into

the largest locally owned firm in mid-Michigan, serving clients of all sizes and across a range of industries.

“It’s a true reward to be recognized for our dedication and hard work. The primary focus and No. 1 priority at Maner Costerisan is the satisfaction and success of our clients. We strive to provide them the best service available while giving them the personal attention and respect they deserve,” said Jeffrey Stevens, president of Maner Costerisan.

Nominations for the award were based on meeting and exceeding sales and marketing goals in addition to sharing AvidXchange’s core values in being passionate about customer success, winning as a team and innovating to change the game.

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UNCLE JOHN’S HARD CIDER BRINGS HOME 2018 GLINTCAP AWARDS Uncle John’s Cider Mill, the popular destination at 8614 N. U.S. 127 in St. Johns, took home 10 medals as well as three Best in Class awards at the 13th annual Great Lakes International Cider and Perry Competition (GLINTCAP) held May 16-19 in Grand Rapids.

Uncle John’s took gold medals for its Apple Brandy, which also received first place in the Spirits Best in Class category; the seasonal release Blossom Blend Hard Cider, which received second place in the Specialty Cider and Perry Best in Class category; and for its semidry/sweet sparkling Perry Hard Cider, which received third place in the Modern Perry Best in Class category.

Steve Nichols

2213 E Grand River Ave #1 Lansing MI, 48912 517-482-2211 Lymansheets.com

In addition, Uncle John’s received silver medals for its Apple, Apple Pear and Melded hard ciders. Earning bronze medals were Uncle John’s Apple Cranberry, Apple Dessert Wine, Deep Roots and Sidra de Tepache offerings.

Billed as the world’s largest and most respected cider judging, GLINTCAP is the culmination of seven days celebrating cider in Grand Rapids during Cider Week GR. There were 24 categories in the 2018 GLINTCAP Best in Class awards.

In the 2017 GLINTCAP, Uncle John’s walked away with 11 honors, including three gold medals. The business was bestowed with 14 honors in both the 2015 and 2016 events.

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