Franchise agreement India KEYWORDS • What is a franchise agreement? • master franchise agreement • franchise agreement format • master franchise agreement format With the exposure of the Indian market to the world, numerous new brands have prospered. Franchising is the most lucrative business model that involves domestic professionals as well as foreign businesses. There are various types of franchising systems that can be opted by the franchisees to invest in. Some of them include the dealer arrangement, marketing arrangement, trademark-usage arrangement, manufacturing arrangement, product distribution arrangement, etc.
The advent of multiple foreign firms, franchise business has become one of the easiest and most effective ways to expand your business. This proves to be the most efficient both, strategically and financially. Rather than opening up new branches of your brand by investing your own money, it is better to sell your intellectual properties to an aspiring entrepreneur. This will enable you to expand your business without any further investment. Although the government does not mandatorily instruct any franchise owner to get into an agreement with the franchisor, a franchise agreement regulated by the negotiation, drafting agreeing on the terms with mutual understanding, discussion and consideration.