2013 Victorian Premier's Design Awards Yearbook by Good Design Australia

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Premier’s Design Awards 2013

CONTENTS

Authorised by the Victorian Government, Melbourne © Copyright State of Victoria 2013 Street Address: 121 Exhibition Street, Melbourne 3000. Victoria Tel: (+61 3) 9651 9999 designprograms@dsdbi.vic.gov.au www.business.vic.gov.au/design

Message from the Premier of Victoria

Premier’s Design Awards and Judging Criteria

A Message from Good Design Australia

Judges

Premier’s Design Awards Categories

Premier’s Design Awards Winner

Finalists

Entrants

Resource Guide

Premier’s Design Awards 2013

Message from the Premier of Victoria Design is more than making products look good or services work well. Design is the creative spark that brings imagination to commercial reality. Businesses that understand design are able to make products and services that shape the future and contribute to our economic and social prosperity. Design is important to the Victorian economy. In Victoria, more than 195,000 people are employed in design related roles, with the sector generating revenue of $7.3 billion annually for the state’s economy, including an estimated $204 million in design-related exports. The Premier’s Design Awards play an important role in highlighting and celebrating excellence in the development and use of design by designers and businesses. Last year, we launched a renewed awards program that set a solid foundation for growth. This year sees the inclusion of six award categories to recognise the diverse use of design across the community and economy. The standard and number of applications has been particularly high this year, and our award winner has been singled out for recognition by a panel of international and interstate judges. The award winner may use the trademark of the Premier’s Design Awards in connection with their business as an indication of leadership, expert recognition and prestige. I’d like to extend my thanks to Ken Cato AO and the judging panel. Attracting such a high calibre international and national judging panel further enhances the prestige of the awards. I ask all Victorians to join with me in congratulating the winner and applicants on their contribution towards a more innovative and productive Victoria.

The Hon Dr Denis Napthine MP Premier

Premier’s Design Awards 2013

Premier’s Design Awards

Judging Criteria

Good design means taking five minutes to exit a crowded sports stadium instead of fifteen. It’s an industrial strength ladder that is still easy to manoeuvre. It’s the elimination of double-handling data entered online. Design can re-invigorate your business and give you a critical competitive edge.

Design Excellence

Good design can also be the difference between treading water and prospering in an increasingly competitive global economy. Design accounts for an estimated $204 million in exports and $7.3 billion annually to Victoria’s economy. Highlighting the economic, environmental and social benefits of investing in good design, the prestigious Premier’s Design Awards celebrate and reward both designers and firms for excellence in the development and use of design. Building on last year’s awards, the 2013 awards program recognises and celebrates diversity in design with the inclusion of six award categories. The award categories are: Architectural Design, Service Design, Product Design, Communication Design, Digital Design and Design Strategy. For the second year, Victorian design icon, Ken Cato AO, chaired the judging panel made up of prominent Australian and international experts – reflecting the breadth and depth of the design industry and design application. The judging panel brings together a wealth of diverse design perspectives to judge the applications, as well as strengthening the national and international profile of the awards. The Victorian Government is committed to driving best practice design in Victoria, growing awareness of design, building business capability and fostering excellence in design skills, through the delivery of the $10 million Victorian Design Initiatives 2012-15. The Victorian Design Initiatives 2012-15 reflect design’s role as an enabler of innovation and its central importance to improving the capabilities and global competitiveness of Victorian firms. The Premier’s Design Awards is a key component of the initiatives, bringing recognition to the best of Victoria’s design professionals and the companies that understand its commercial impact.

• Effective use of professional design to solve a legitimate problem or need, or to create an opportunity • Degree of functional and aesthetic appeal to a broad range of users

Design Transformation • Degree of design-led transformation i.e. how has the investment in professional design transformed the client’s business • Extent to which design is now integrated in the client’s processes and activities

Design Impact • Impact of the product on the client’s business performance i.e. market share, financial sustainability, environmental and social outcomes • Impact on industry and end-user adoption of the design

Design Innovation • Original design concepts and insights or ways of design thinking that enhance the user’s experience • Degree of cross-disciplinary design and its impact on enabling innovation, productivity and sets new standards or benchmarks

Premier’s Design Awards 2013

A Message from Good Design Australia Good Design Australia is proud to have organised this year’s Premier’s Design Awards in conjunction with the Victorian Government. With the introduction of six new categories, a streamlined application and assessment process and re-structured design evaluation criteria, the 2013 Premier’s Design Awards attracted a record number of high quality entries - reaffirming the strength of Victoria’s design sector. The platform created by the Premier’s Design Awards allows Victoria’s design professionals to showcase their work both nationally and internationally across a broad range of design sectors. More specifically, it highlights the Victorian Government’s commitment to building a unique culture of design-led innovation in the state of Victoria. I am delighted to present the 2013 Premier’s Design Awards Yearbook featuring the best of Victorian design and innovation over the year. On behalf of Good Design Australia, I extend my sincere appreciation to the Victorian designers who supported the awards this year.

Dr. Brandon Gien CEO Good Design Australia

Premier’s Design Awards 2013

The Judges Ken Cato, AO

Mauro Porcini, USA

John Barratt, USA

Chairman Cato Partners Chairman of the Premier’s Design Awards Judging Panel

Chief Design Officer at PepsiCo

President and CEO at TEAGUE

Mauro has been recognised by Fast Company as one of the ‘50 Most Influential Designers in America’ and was selected as one of the Masters of Design in 2011. In the same year he also received the Award for Leadership and Innovation from the World HR Forum in Mumbai, India.

As President and CEO of global design consultancy TEAGUE, John Barratt dedicates his time to positioning the company for future success while building on the brand’s distinguished heritage; During his time in this position, he has established and strengthened TEAGUE’s partnerships with some of the world’s leading brands including The Boeing Company, Hewlett-Packard, Nike, Starbucks, Panasonic, LG, B/E Aerospace and Intel among others; the result, happy clients and a growing roster of international design awards.

Ken Cato is an Australian designer with an international reputation. He is Chairman of Cato Partners, established in Melbourne in 1970 and with offices across Australia and throughout the world. As a graphic designer, his work has earned him an international reputation and encompasses all facets of corporate brand management and design. He has won numerous international and Australian design awards and his work is represented in museums and galleries throughout the world. He is a long-standing member of Alliance Graphic Internationale and is a past AGI President (1997–2000). agIdeas International Design Week, the world’s largest student design conference, was founded by Ken Cato in 1991. For more than 20 years the conference has attracted over 4,500 young designers and over 40 speakers from around the world annually. In 1995, Ken was awarded the first Australian Honorary Doctorate of Design from Swinburne University and was inducted into the Hall of Fame of the inaugural Victorian Design Awards. Ken is a founding member of the Australian Writers and Art Directors Association, a member of the American Institute of Graphic Arts, ICOGRADA, Design Institute of Australia (Hall of Fame inductee in 2005), Australian Marketing Institute, Industrial Design Council of Australia and is Patron of the Australian Academy of Design. In 2006, Ken was awarded the Victorian Premier’s Award for Design Leadership and in 2009 was honoured with a Lifetime Achievement Award from the Executive Board of ICOGRADA. In 2011, Ken was awarded an Honorary Fellowship from Monash University and in 2012 was also inducted into the AGDA Hall of Fame. In 2013, Ken received an Officer of the Order of Australia award in the Queen’s Birthday Honours.

Mauro was appointed as Head of Design for PepsiCo in June 2012 after 10 years at 3M, where he was the Global Head of Design. Head of Design is a new role at PepsiCo and Mauro is responsible for infusing design thinking into PepsiCo’s organisation and culture by globally managing design with a creative, innovative and consumer-centred approach for PepsiCo’s brands, with a strong focus on its top 12 global brands: Pepsi, Lay’s, Gatorade, Quaker, Tropicana, Lipton, Sierra Mist/7-Up, Doritos, Cheetos, Mountain Dew, Sun and Miranda.

After earning his Master’s degree in Industrial Design from Leicester Polytechnic, as well as a Bachelor’s degree in Three Dimensional Design from Teesside Polytechnic, John kick-started his career at Exatiss Concept in Paris. He later joined Philips Design where he held leading positions in their Hong Kong, Eindhoven and New York studios. John’s global experience in both operational and strategic roles at Philips Design facilitated his move to TEAGUE in the late 1990s.

Premier’s Design Awards 2013

Harry Pearce, UK

Jane Stark, NSW

Chris Doyle, NSW

Partner, Pentagram London

Founder and Principal Designer at Stark Design

Founder, Christopher Doyle & Co

Harry Pearce has been a Pentagram partner since 2006, having co-founded Lippa Pearce to become one of the UK’s most respected design agencies. His work touches many disciplines, from spatial design and identity to print, packaging and posters. Encompassing the public and private sectors, both local and global, his diverse clients include John Lewis Partnership, The Co-operative, Net-a-Porter, Royal Academy of Arts, the Science Museum, Saks Fifth Avenue, Pen International and the United Nations. He has been a member of the advisory board for Witness working with Peter Gabriel for the human rights charity for over 19 years. In 2009 Harper Collins published his first book, a collection of typographic nonsense, Conundrums. He speaks across the globe, including agIdeas in Australia, Design Indaba, South Africa, SemiPermanent, New Zealand and Design Yatra, India, as well as New York and Chicago, colleges, museums and the Typographic Circle in the UK. He is a member of Alliance Graphique International and also the Royal Mail’s Stamp Advisory Committee.

Jane studied with the New York School of Interior Design and has completed studies in horticulture and landscape design in Sydney. The marriage of the two disciplines means that a unified and seamless design aesthetic is applied to the creation of indoor and outdoor living spaces. Jane is a member of the Design Institute of Australia (MDIA) and the Australian Institute of Landscape Designers & Managers (AILDM). Stark Design works internationally and has completed projects in New Zealand and the USA. The practice provided the interior design services to Chicago architectural firm mac D+A for the I&S Residence in Chicago Illinois, which was awarded an interior architecture award.

An internationally recognised designer with over ten years’ experience in brand and design, Chris has worked at some of Australia’s leading brand and design agencies. His work has won numerous local and international awards, been used as the basis for education material in Europe and the United States and appeared in feature articles for Creative Review and Grafik Magazine. In 2009 he was named one of Indesign Magazine’s Top Ten Faces and Forces of Design and in 2011 his work was selected to be part of Graphic Design: Now in Production (GD:NIP) – a joint exhibition with Cooper-Hewitt and the National Design Museum in America. He has lectured at agIdeas (Melbourne), Creative Mornings (Sydney), Billy Blue College of Design (Sydney) and has sat on the New South Wales council for the Australian Graphic Design Association (AGDA). He has made written contributions to Desktop Magazine, Design Assembly, Australian Creative and Process Journal and has served as a judge at D&AD and AWARD.

Premier’s Design Awards 2013

The Judges Mark Armstrong, NSW

Manfred Wang, Taiwan

Richard Hoare, NSW

Co-Founder, Blue Sky Design Group

VP & Chief Design Officer BenQ & Qisda Corporation

Director of Design and Innovation Breville Group

Manfred Wang is the Chief Design Officer of both BenQ and Qisda Corporation. Under his guidance, BenQ and Qisda have already won more than 375 international major design awards in the past 10 years including iF, Red-dot, IDEA and G-Mark.

Chances are Richard is responsible for at least one of the small appliances in your home. With 26 years experience Richard has overseen the design of over 330 household appliances sold in over 50 countries.

Manfred joined BenQ Group in 2002. He established BenQ’s Lifestyle Design Centre and introduced the design concept known as “meeting of the opposites”, which is a fusion of Chinese and Western design concepts. In 2007, he set up the Creative Design Centre for Qisda, helping the ODM company gain strong competitive advantage with excellent design capability.

Richard is Director of Design and Innovation for Breville Group where he is responsible for Breville Design globally. He was previously Director of Design at Sunbeam. Under Richard’s guidance his teams have won over 60 design awards internationally.

Mark is one of the founding principals of Blue Sky Design Group. The company has grown into one of Australia’s leading design consultancies. Mark is an industrial designer who has developed an international client base including both government and corporate clients. He has received several Australian Design Awards and European iF Design awards for lighting and consumer products. Design quality and innovation are key factors in the success of Mark’s personal career development. In 1995, Mark formed a joint venture company with Philips Electronics for a five year period. This collaboration has provided access to new technologies that have been of significant benefit to the continued growth of Blue Sky and its clients. Mark plays an active role in the Australian Design Institute and is also involved in design education as a member of the University of NSW Dean’s advisory board. Mark is also the Eva and Marc Besen International Chair in Design Research at Monash University.

Manfred started his design career at Porsche AG, after his study in Germany in early 1990s. After returning to Taiwan, Manfred worked as leader of Conceptual Product Design of Computer & Communications Research Laboratories in Taiwan’s Industrial Technology Research Institute before joining Acer Group. In his Acer years in the late 1990s, Manfred served as Design Director for Acer’s Computer & Consumer Products Business Unit and Acer Netxus, a subsidiary network company of the group. Manfred eventually assumed the position of Design Director of Acer Brand Operation, responsible for all the product design and branding strategy.

Richard sits on the executive team at Breville Group where he helped refine the purpose and values that drive the Breville brand. He was involved in the positioning, strategy and launch of the Breville brand into North America in 2003, as well as the current ‘Food Thinking’ brand strategy. Richard and his team also collaborate with food experts around the world including arguably the world’s best food thinker Heston Blumenthal. Richard lives in Sydney with his wife, three children, two dogs and six chickens.

Premier’s Design Awards 2013

Gabriela Rodriguez, Mexico Director at VERDMX Gabriela’s graphic design work has won several international and national awards. She is active in editorial design, corporate identities, package design, social and political campaigns, TV identities, posters and environmental design projects. In the past few years, Gabriela has used motion graphics, managing communication campaigns, including TV spots, promotional branding videos, webpage design, and design applied to large public spaces. Her most recent clients include: International Cultural Forum Monterrey 2007, Telmex, Editorial Santillana, Telefónica (Spain and Mexico), OMA (Servicios Aeroportuarios del Norte), Conaculta, Cooperativa Pascual (juices and soft drinks), Embassy of the European Union in Mexico, ARGOS Productions and HBO Latin America, Cinemex, Mexican Ministry of Foreign Affairs, Communication Office of the Presidency, PRD Estado de México. Gabriela’s works include large-scale environmental designs, such as ‘La Tercera Nación’, a cultural project in Tijuana (more than 2,000 meters of graphic design applied to the border between the US and Mexico; ARCO Madrid 2005, Paris 2005, New York 2006).

Premier’s Design Awards 2013

Premier’s Design Awards – Categories Architectural Design

Communication Design

Includes Architecture, Interior Design, Landscape Design and Urban Design.

Includes Corporate Branding, Commercial Art, Graphic Design, Wayfinding and Exhibition Design.

Focusing on the design and planning of buildings and interior and exterior spaces, with particular emphasis on space creation, space planning and other factors that affect our responses to working and public environments. Entrants must demonstrate that the design is a successful and innovative commercial scale project or a highly innovative public and smaller scale project where design has increased the building’s functionality and thereby led to improvements in the client’s performance. This may be shown through indicators such as reduced operating building costs (possibly achieved through use of different materials that contribute to operating efficiencies) and increased employee wellbeing, which has reduced staffing costs and potentially increased productivity levels. The principles developed and applied in the design should have significant potential to be applied in other settings.

Service Design Includes Service and Systems Design and other multidisciplinary design approaches tailored to meet the needs of a project. Service design focuses on the planning and organising of people, infrastructure, communication and material components of a service or system. The design should improve the user’s experience and enhance the interaction between the service provider and its customers to improve business outcomes. Entrants must demonstrate that the design (or redesign) of a service or system, or the way a service is delivered, has led to increased market share and financial sustainability for the client. Entrants may also demonstrate how the design has contributed to improved environmental and social outcomes, which could impact on the client’s business outcomes.

Product Design Includes Industrial Design, Consumer Product Design, Furniture Design, Software-Electronics Design, Engineering Design, Medical Device Design and Automotive Design. This category focuses on the process of creating or enhancing a concept and subsequently developing it into a commercial product for manufacture and sale. Entrants must demonstrate that the design (or redesign) of a product for the market, or equipment used by a firm, has led to increased market share and financial sustainability. Entrants may also demonstrate how the design has contributed to improved environmental and social outcomes, which could impact on the client’s business outcomes.

This category highlights the design, development, preparation and organisation of images and information for publication with particular emphasis on the clarity of the message being conveyed and the matching of information styles to audience requirements. Entrants must demonstrate how the design has enabled the client to effectively differentiate their product or service to increase market share and financial sustainability. Entrants may also demonstrate how the design has contributed to improve environmental and social outcomes, which could impact on the client’s business outcomes.

Digital Design Includes Web Design, Computer Software, Game Design and Mobile Applications. Digital design emphasises the development, preparation and organisation of information for digital mediums with particular emphasis on the clarity of the message being communicated and the functionality of the information to match the user’s requirements. Entrants must demonstrate how digital design has enabled the client to effectively differentiate their product or service in the marketplace to increase market share and financial sustainability. Entrants may also demonstrate how the design has contributed to improved environmental and social outcomes, which could impact on the client’s business outcomes.

Design Strategy Includes Design Strategy, Design Thinking and Multidisciplinary Design. Focusing on the integration of design as a strategic business capability across all areas of a business’ operations that allows the firm to be more innovative and to grow. Entrants must demonstrate how the development and integration of design has been embedded to transform the client’s culture, capabilities, and business models to increase both its competiveness and market share. Entrants may also demonstrate how the design has contributed to improved environmental and social outcomes, which could impact on the client’s business outcomes.

Premierâ&#x20AC;&#x2122;s Design Awards 2013

WELCOME TO THE AWARDS

Premier’s Design Awards 2013

PREMIER’S DESIGN AWARD WINNER | Design Strategy

Premierâ&#x20AC;&#x2122;s Design Awards 2013

Nike+Nine Designed by: Local Peoples Commissioned by: Nike The London Olympic Games was a global sporting focus in 2012 but, due to I.O.C. Rule 40 (Olympic Media Blackout), Nike was restricted from talking about the innovative products, technology and support they were providing to athletes from all over the world during the games. As a brand with a lot to say, Nike required a unique design solution. Local Peoples designed and delivered Nike+Nine, a store that ran on London time (open at night,

closed during the day) and featured a pinnacle retail fit-out, seamlessly combining physical and digital innovation with cutting edge interactive technology. Average sales at the pop-up store were up 52 per cent on the national average. These positive retail results directly reflected the success of Local Peoplesâ&#x20AC;&#x2122; innovative design strategy.

Premier’s Design Awards 2013

FINALISTS | Architectural Design

Box Hill Gardens Multi Use Purpose Area

Crumpler Prahran

FabPod

Designed by: Spatial Information Architecture Laboratory (SIAL), RMIT University Commissioned by: RMIT University, Property Services

Box Hill Gardens is a mature park within the rapidly transforming urban centre of Box Hill. The master plan of 2011 proposed a shift in the usability of the park with new recreation elements and the rejuvenation of existing park spaces. This was in response to the increased density and population using the park as well as accommodating new recreational activities reflecting Box Hill’s contemporary cultural mix.

The customer is king, long live the customer! The design of the Crumpler Prahran store meshes the real and the surreal, the 2D & the 3D, the offline and the online creating a dynamic customer experience where ideas of technology, travel and exploration seamlessly interact. A light cage where virtual space and physical space meet. The space is designed around an abstraction of a light pixel like that seen on a computer screen. A large scale light cage is suspended within the space creating an urban artwork while simultaneously lighting and framing the product.

The team created an innovative multi-purpose space with a diverse array of recreation activities and events. The former tennis club building and courts where reinterpreted and recycled into a contemporary and highly tactile design.

FabPod is a small project addressing the challenge of designing and prototyping a meeting room enclosure to sit within any open-plan work environment, in this case the new Design Hub at RMIT. The project utilises leading research in acoustic design, digital manufacturing and craft techniques. It evolved around a hypothesis that hyperbolic surfaces hold excellent properties for scattering sound and enhancing acoustic response in challenging circumstances. This addresses the diffusion of sound, avoiding resonances and ‘hot spots’ while not making the space too acoustically ‘dead’. The architecture is considered as a full-scale prototype, realised through a customisable set of components.

www.rmit.edu.au Eugene Plotnikov, Bachelor of Design (Communication Design)

Sarah Schofield, Bachelor of Design (Fashion) photography by Tracy Lee Hayes

AndrĂŠ Hnatojko, Associate Degree in Design (Furniture)

Wing Huen Chau, Bachelor of Design (Industrial Design) Ashley Curkpatrick, Bachelor of Arts (Animation and Interactive Media)

Globally Recognised in Art and Design.

Premier’s Design Awards 2013

FINALISTS | Architectural Design

Fairhaven Beach House

Footscray Nicholson Learning Commons

Headquarters for Birkenstock Australia

The spatial journey through the house from arrival to view is choreographed to increase anticipation before reaching the main living space. As you step beneath a cantilevered study into a dramatic vertical entry space, you become acutely aware of a number of twists and folds along its length that make the transformation into a horizontal living space.

Footscray Nicholson Learning Commons encompasses the refurbishment of a 1980’s public works building. The project connects the campus, through a significant civic gesture with the goal of creating a new campus heart. A double height lane has been cut through the existing structure, connecting public space on each side. Curving the path of the lane has provided more street frontage for student services and learning environments. The sides of the lane merge and then part to create areas of different intensity and purpose, calm and active. The laneway references the scale and texture of Melbourne’s vibrant and intimate city lanes.

This project is about inviting and inspiring people. It lets customers and visitors explore the spaces, and it allows them to experience the brand’s core values through the design. It sets a benchmark in sustainability, in healthy workplace design and in combining heritage with quality building and new ideas. A central ‘Australian’ courtyard makes the different departments of the company visible and allows public interaction and education, e.g. at weekend markets, live music, guided tours, etc. It re-defines the traditional concept of retailing, and looks at its future instead.

This beach house coils and steps around a protected central courtyard, which creates an outdoor space sheltered from the harsh prevailing winds. The living area doors and an oversized sliding kitchen window open up and integrate the courtyard with the house during fine weather.

Premierâ&#x20AC;&#x2122;s Design Awards 2013

FINALISTS | Architectural Design

Hume Global Learning Centre & Library - Craigieburn

lEARnIng oCCURs In plACEs THAT mATTER.

Designed by: fjmt (Francis-Jones Morehen Thorp) Commissioned by: Manager Projects & Contract Management The approach sought a sensitive balance between the functional requirements of a contemporary library with the need to create an iconic building that is the cornerstone of a new community precinct. The project provides for the rigorous requirements of a contemporary library, community gallery and meeting spaces. Rammed earth walls are the primary forms for the building, set out on simple structural grid creating a series of pavilions of different volumes. The design provides an elegant, warm, friendly community facility that invites residents to utilise the cafe, gallery, meeting spaces and library as well as the external shaded courtyards.

ARCHITECTURE// EDUCATION PLANNING/ PLACE MAKING/ UNIVERSITIES/ COLLEGES/ SCHOOLS/ LIBRARIES For further information please contact, jonathan.gardiner@cox.com.au

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Premier’s Design Awards 2013

Luna

Mildura Eco Living Centre

Roi Apartments

Luna, a new four storey residential project on Barkly Street, St Kilda, is based on Princess Leia’s infamous ‘dancing-girl’ gold bikini, featured in Star Wars, Episode VI: Return of the Jedi. While Luna’s curvaceous form echoes the draping lines of Leia’s usual white robes, the shimmering gold glass and metal mesh materials are matched perfectly with the colours and textures of the gold brassiere. The metallic skin seems almost intangible, hovering between reality and fantasy - a comment on the tension between the interior and exterior self. How much of ourselves do we reveal; what is introverted and what is extroverted?

This multipurpose community facility is a living, breathing eco exemplar with no indulgent superfluities; poetry and beauty are rooted in sustainable purpose. A playful educational space demonstrating creativity on a tight budget, this unique building represents a paradigm shift away from a conventional building covered in the bells and whistles of sustainability.

On a land-locked acre in Fitzroy, hidden behind Nicholson Street sits Roi Apartments. With a sense of surprise, the 172 apartments are discovered at the end of Bik Lane, sited around a generous north-facing courtyard. The provision of shared public space is a key element in the spatial configuration. In its neighbourhood of small timber workers cottages and remnant industrial buildings, its generous and light-filled foyer and courtyard provide an element of surprise.

The Mildura Eco Living Centre is an elegant timber building with a sweeping roof, forming the heart of the Eco Park. Showcasing sustainable building techniques and technologies to inspire the public. Striving for a new generation learning space, MELC is designed for flexibility, efficiency and comfort.

Premier’s Design Awards 2013

FINALISTS | Architectural Design

South Morang Rail Extension

The Australian Garden Completion

The South Morang Rail Extension project includes construction of three new rail stations, urban plazas and associated pedestrian, bus and vehicular access (at the expanding suburban townships of Thomastown, Epping and South Morang). Each station has been considered an expressive catalyst to establish a unique urban identity and create a benchmark of quality for subsequent infill and green field development. The stations have been designed as high quality public spaces that use the vitality of critical modes of public transport and interchange to enrich their communities, and to provide a platform for the social exchange critical to a civic identity.

“Australians are surrounded by ocean and ambushed from behind by desert - a war of mystery on two fronts.” Tim Winton In a former sand quarry, a new botanic garden has been completed, one that allows visitors to follow a metaphorical journey of water through the Australian landscape. This integrated landscape seeks, through the design of themed experiences, to inspire visitors to see our plants in new ways. This comes at a time when botanic gardens world-wide are questioning existing research and recreational paradigms, refocusing on messages of landscape conservation and renewed interest in meaningful visitor engagement.

Premier’s Design Awards 2013

FINALISTS | Communication Design

DDP Studios Brand

DULUX World of Colour Exhibit - designEX 2013

DDP Studios was formed through the union of four leading post-production houses. To launch this new entity, DDP Studios needed to express that the best talent and technology in Australia had finally come together and were looking to collaborate with creative partners on inspired ideas. Aer Design responded with a brand that paid homage to the union of four expert companies into one by encapsulating the merged culture and strength. The dedicated craftspeople, digital architects and technologists are committed to preparing, managing and enriching the highest quality in post-production TV and Film.

This exhibit was all about colour and movement, inspired by the Dulux Colour Forecast 2013. Using just under 2km of coloured stretched bungee cord, the playful perimeter shouted come and see me from afar. At the centre of the stand two large island counters served as the information and retail hub for the Dulux Colour Atlas and other collateral. Located behind the hub was a gallery for the Dulux Colour Awards and Intergrain Timber Vision Awards - a suspended wall creating a galley style space where visitors could view shortlisted submissions.

Gifts of Change Brand Review and Marketing Campaign Designed by: Thatworks Commissioned by: International Women’s Development Agency Inc. International Women’s Development Agency (IWDA) is the only Australian development organisation focused on women’s rights and gender equality. Gifts of Change (GoC) is a donation scheme where a ‘gift’ is purchased online for a loved one. The funds are allocated to one of many women’s development programs IWDA sponsors internationally. After four years, the GoC brand required a refresh and new marketing strategy. The objective was to increase awareness and donations leading up to the holiday season. Our strategy was the ‘triangle’ concept - creating connection between the donor, the recipient, and the women supported by the project through this gift.

Premier’s Design Awards 2013

FINALISTS | Communication Design

Mayver’s Rebrand

The Identity Journal

The World Stamp Expo

Facing imminent category deletion, Healthfarm Fine Foods, a small Victorian family-owned business, embarked on a brand repositioning and redesign exercise with Saltree to help save the Mayver’s brand. Within 12 months of relaunching results include nine new product offerings, a sustainable business model, new distribution channels, revenue streams and increased market share. The small design investment ultimately delivers strategically designed revenue streams of over $2.5 million and new Victorian job opportunities due to a major $2 million plant expansion. Media, industry and consumers embrace the new visual aesthetic and Mayver’s receives 100 per cent positive customer feedback.

The Identity Journal is a self-published, annual publication by leading Melbourne based creative agency TANK Branding. It explores the ideas, brands, people and insights that surround us every day, influencing our behaviour, our social circles, our businesses, organisations and at times, our ideals.

In May 2013, Australia hosted one of the most significant events on the philatelic calendar - The World Stamp Expo. It was the second largest international stamp show held worldwide. Australia Post, as principal sponsor, worked collaboratively with creative agency TANK Branding to create a communications campaign to reach well beyond the dedicated stamp collector. The campaign didn’t just work; it eclipsed all expectations and went towards raising Australia Post’s Net Promoters Score. The successful communications plan delivered a result that gave a sense of pride and value to Australia Post, the Australian Philatelic Federation, the stamp community, and Melbourne.

Premierâ&#x20AC;&#x2122;s Design Awards 2013

FINALISTS | Design Strategy

Pure

Crafted with a unique blend of Alpaca wool. Using 100% undyed fibre; as nature intended.

Above-ground Fire Shelters Designed by: Swinburne University of Technology Commissioned by: Frankston Concrete Products Pty Ltd To overcome the problem of installing safety bunkers underground in rocky terrain of the type found in Victorian bushfire prone area, a new type of above ground bushfire bunker was designed. It benefits from twin walled concrete structure to provide heat protection like in a thermos flask, though without vacuum A double door at the outside of the U-shaped gallery keeps the heat away from the main door entrance to the cabin. Fire testing shows the cabin temperature not to rise by more than a few degrees. The pre-fabricated bunker can be assembled at site within hours to ensure speedy and inexpensive installation.

carPet: caPulet, colour: blanco

velieris.com

Premierâ&#x20AC;&#x2122;s Design Awards 2013

FINALISTS | Digital Design

Assemble Papers

Butterfly Responsive website www.butterfly.com.au

Go Dutch!

Assemble is an architecture, design and property development company focused on small footprint projects. As a firm with limited resources, the firm wants to develop a culture around small footprint living across art, design, architecture, urbanism, the environment and financial affairs in an online publication, Assemble Papers (assemblepapers.com.au) was founded in July 2012. A publication that embodies our brand ideals, beliefs and sensibility has been effective in cultivating an audience and community of like-minded people and has led to 60 registrations of interest in our first residential development project (which has significantly de-risked the development model).

Butterfly designs great websites but their own needed an overhaul. It was time for a redesign that focused on showcasing what the firm can do that demonstrates the innovative, cutting edge and generally mad skills of our design and development teams. The best way to do this? A modern design in a responsive layout that looks equally fabulous on something as big as a TV or something as small as your mobile phone.

Go Dutch! is a personal mobile application that allows users to track your debtors and creditors. Users can upload photos of receipts or the dinner together, and tag friends that owe you some cash. Gentle reminders can be sent out to alert friends of certain cash owing. This application is intended to settle disputes that may arise from communication problems of debtors and creditors.

Premier’s Design Awards 2013

Parents, Tweens & Sex

Telstra.com Consumer Site Redesign

The ACMA Website

Telstra.com has the largest online audience within the Australian telecommunications industry, attracting approximately 1.8 million unique visitors per week. Telstra.com aims to provide self-service capability throughout all stages of a customer’s journey. The challenge faced was feedback on poor find-ability, “I can’t find what I’m looking for, make it easier.” The response was ambitious; to create an Information Architecture and design to make it intuitive for customers to find what they need. Design was champion in bringing a cross functional team together. The team worked collaboratively, became innovators and delivered within the pressure of tight deadlines.

The Australian Communications & Media Authority is the government regulator of broadcasting, the Internet, radio communications and telecommunications. Aiming to drive better engagement with industry and public, a ‘discovery’ content model for an ‘engagement platform’ (aka website) was created. A digital destination where users can engage, share and access information through exploring topical content or search specific. The engagement platform uses a flexible grid system, which can segment to surface feature content and focused links or grow to encapsulate hero video content. The grid allows for reconfiguration of the ‘engagement platform’ on any device increasing accessibility anytime, anywhere.

Parents, Tweens & Sex is an engaging, safe and enjoyable resource for parents to use with their tweens (10-13 year olds). This unique app supports parents to educate their tweens with the sexual intelligence needed to be mindful, comfortable, respectful and responsive when they eventually have sexual relationships. The app helps parents to share their personal values and ethics while having conversations about sexual issues. A collaboration between expert and author, Sarah Calleja, with Swinburne University of Technology, the design of this groundbreaking app sensitively balances educational content with engaging functionality to create unique teaching experiences on a complex topic.

Premier’s Design Awards 2013

FINALISTS | Digital Design

UniFORM

Visualising Melbourne’s Urban Forest

UniFORM is a breakthrough app that greatly increases productivity by replacing many business apps with one. UniFORM has totally transformed the delivery of mobile computing. UniFORM provides a streamlined environment by integrating multiple business systems into a single mobile app, that can be viewed anywhere, anytime.

Visualising Melbourne’s Urban Forest uses unique data visualisations and interactive maps to raise public awareness of the issues facing Melbourne’s Urban Forest. It allows citizens, through state-of-the-art web, map and geolocation technology, to see the health status of any one of the 70,000 trees managed by the City of Melbourne. The platform allows users to engage and connect directly with the Urban Forest Team, and to play a part in the future management of the city’s forest.

Patent pending UniFORM displays the same data, in the same format on an iPhone, Android phone, Galaxy Tablet, iPad, desktop or any other mobile device. UniFORM is language independent, and ideal for any corporation wanting to enhance productivity and substantially reduce the cost of running multiple apps securely in the cloud.

Premier’s Design Awards 2013

FINALISTS | Product Design

aquaBUBBLER drinking fountain with water bottle refill station Designed by: Waterford Trading Pty Ltd Commissioned by: Waterford Trading Pty Ltd aquaBUBBLERs are drinking fountains with a difference. Innovatively designed to appeal to children and the visually conscious, aquaBUBBLER’s mission is to make tap water desirable. aquaBUBBLER combines modern aesthetics with practical, low-maintenance technology. The non-drip taps reduce water consumption and wastage, while replacing bottled water consumption reduces litter, and the carbon footprint from its production and distribution. Each aquaBUBBLER has a drinking fountain and water-bottle filling station, while the Universal Access aquaBUBBLER complies with DDA guidelines giving easy access for the disabled. aquaBUBBLER is a Victorian success story with units installed in schools, universities and public spaces across Australia.

b.box Essential Baby Bottle

Backpack Bed™ Tropical

This unique concept gives parents the freedom and convenience to feed baby anywhere, anytime without the mess, the fuss, and the contamination risk. For optimum nutrition, makers of infant formula recommend that powder and fresh water be mixed at the time of feeding. The b.box Essential Baby Bottle design allows the parent to pre-assemble the sterilised parts with a measured amount of powdered formula and clean water, keeping them separated and sealed. At feeding time, the plunger is manually pushed upwards to combine the powder and the water in the bottle, creating freshly mixed liquid formula ready for instant feeding.

With portability - how to save the lives of homeless and disaster victims without shelter? The Backpack Bed is provided to homeless people without shelter and to disaster victims. Now also revolutionising the lightweight camping world. It looks like a backpack but rolls out into a waterproof, warm and dry portable bed and also converts into a sun/wind shelter. It is an ultralight 2.9kg with ergonomic backpack straps, a 190cm comfort mattress with silver insulation backing, three-zipped mosquito mesh windows, hidden lockable pocket and lock. It has multiple storage zones, is fire retardant and can carry 20+kgs.

Premierâ&#x20AC;&#x2122;s Design Awards 2013

FINALISTS | Product Design

Blackmagic Cinema Camera

Blinder 1 Light

Blue Monkey - Wall Plate Levelling Tool

The Blackmagic Cinema Camera is a cinema quality digital video camera designed for production of feature films, documentaries and episodic television. Costing less than $3,000, it provides Hollywood quality filmmaking capabilities at a fraction of the cost of existing cinema cameras, which cost upward of $15,000. A truly democratising product, it has had significant cultural implications on the global video industry, putting high-end filmmaking within the reach of the mass-market. Designed entirely in Australia, the revolutionary compact design introduces a completely new form factor to the cinema camera industry, overcoming significant engineering challenges including colour science, optics and thermal management.

The Blinder 1 is a bicycle safety light that shines bright at 20 Lumens (front) and 11 lumens (rear). 100 per cent waterproof and light as a feather at 15 grams. Burning for 2 hours on constant and 11 hours on eco flash, this little light will get you noticed. Fully recharge in just 2.5 hours using the integrated USB plug and be on your way.

A tedious task facing electricians during project fit-out is the creation of numerous holes in wall linings for connection of power outlets and light switches. The opening must be rectangular, accurately positioned and not vary too far from optimum dimensions. Marking out can be taxing and time consuming and often suffers from being delegated to an apprentice. The Blue Monkey wall plate jig has a positive impact on the performance of this task saving time (which, on site, means money). It speeds up mark out operations, improves accuracy and reduces rework on a task that may be repeated hundreds of times on a project.

Premier’s Design Awards 2013

BlueAnt Q3 Premium Smartphone Earpiece

Bombardier E-Class Tram for Melbourne

Concave Quantum1 - Football Boot

The Q3 utilises the latest technology to bring true-to-life conversations to the next level. Double the bandwidth between the phone and the earpiece ensures the highest fidelity sound is achieved. The custom tuned speaker driver and dual microphones maintain exceptional call performance. This combined with world class Wind Armour Technology™, noise reduction and echo cancellation technologies, brings a new dimension to your calls. To help users make the most of conversations, BlueAnt has introduced conference mode right into the earpiece. Available in black or platinum to match any occasion.

The Melbourne E-Class tram is a light rail vehicle designed exclusively for the Melbourne tram network. It has been designed to reflect different aspects of the city’s personality and to create an iconic addition to Melbourne’s tram network. The Melbourne E-Class tram will provide exceptional reliability and service in Melbourne’s challenging operational environment. The vehicle interior has been designed with clean crisp lines and forms to reflect an image of a high quality service. To maximise the passenger experience, design elements have been carried through from the vehicle exterior, creating a visually and emotionally holistic public transport design.

The Concave Quantum1 football boot has revolutionised the sports industry since its debut in October 2012. The revolutionary feature of the boot is its patented Concave Element, which is situated on the instep of the boot, or the ‘sweet spot’ - the point of optimum power and accuracy. The Concave Element naturally complements the convex shape of a football, creating a ‘cup’ for any football. This design feature allows players to execute kicks with more accuracy, control and power on a far more consistent basis than with a standard football boot.

Premier’s Design Awards 2013

FINALISTS | Product Design

JOMO steel Winged Dish (Mark 2)

Mandarin 2

Marc Newson Unbreakable Drinkware

JOMO steel Winged Dish (Mark 2) is a series of stainless steel birdbaths, part of the JOMO birdbath range. The Winged Dish series come in a range of sizes scaled from petite (920 mm diameter) to three metres in diameter. Dishes are formed in 3mls thick marine grade steel that sits on a simple ring base. The curved sculptural bowl collects rainwater to a depth of 50mls ideal for birds to drink, dunk and bathe. It complements contemporary architecture and landscape design, reflects light, skies and clouds and has proved to be attractive to man and birds.

The Mandarin 2 is a solar-charged light designed for off grid communities and remote locations. It is a powerful tool for the economic development of the world’s poorest people through: • Reducing the ongoing cost of living by lowering energy costs • Increasing home safety and reducing environmental impact • Through free provision of light, individuals can increase productive hours (study, home industry)

The vision was to create the most beautiful and the most functional unbreakable drinkware range in the world. The collaboration between Marc Newson and Robert Wilson of Palm Products has resulted in a range that sets new standards in design, in tactile response, in functionality, and in quality. A unique feature is the soft nonslip base, which is not only highly functional but allows the use of colour to create a new dimension of visual appeal. Technically, it is the most advanced range of unbreakable drinkware available.

The tenants of the design are: • It’s simple - reduces cost and points of failure • It’s attractive - low income households are still discretionary spenders • It works - provides good illumination for reading, can be positioned to suit most locations.

Premierâ&#x20AC;&#x2122;s Design Awards 2013

FINALISTS | Service Design

Mittstrom - Mid-Stream Urine Collection Device

2112Ai 100YC

Designed by: RMIT School of Architecture & Design - Tom Kovac Director 21121Ai 100YC ECoC Commissioned by: Maribor European Capital of Culture

Mittstrom is an innovative device for the hygienic collection of midstream urine for analysis. It is a low-cost, fully biodegradable cornstarch saddle into which a standard pathology collection jar is placed. Initial urine is diverted from the jar by a thin membrane, which dissolves over three seconds allowing the midstream urine to flow into the collection vial. Once finished the user simply removes the filled jar and flushes the device down the toilet. This innovative product has been granted patents internationally. Design created the simple solution to the problem, using the unique (Victorian invented) material and tested it for performance.

The 2012 Maribor European Capital of Culture and the 100YC [100 Year City] project participated at the biggest architectural event in the world. 100YC has engaged more than 1000 people including students, studio leaders, architects, advisors, mentors and key stakeholders. This has engaged, scaled and collaborated resulting in 2.5 million hits, 2.1 million file exchanges and produced 60 per cent user engagement per day between all participants.

Premierâ&#x20AC;&#x2122;s Design Awards 2013

ENTRANTS | Architectural Design

25 Rokeby Street Collingwood

Assemble Studio Design

Atherton Gardens Social Housing and Hub Development

Box Hill Gardens Multi Use Purpose Area

Dandenong LOGIS Eco-Industrial Business Park

Captain Melville

Cloud 9

Crumpler Prahran

Premierâ&#x20AC;&#x2122;s Design Awards 2013

Dukes Coffee Roasters

FabPod

Designed by: Spatial Information Architecture Laboratory (SIAL), RMIT University Commissioned by: RMIT University, Property Services

BIRKENSTOCK HQ CRUMPLER PRAHRAN Fairhaven Beach House Designed by: John Wardle Architects Commissioned by: Arnold Thomas Becker

Footscray Nicholson Learning Commons Designed by: Cox Architecture Commissioned by: Victoria University

www.emac.net.au

Premierâ&#x20AC;&#x2122;s Design Awards 2013

ENTRANTS | Architectural Design

Headquarters for Birkenstock Australia

Hume Global Learning Centre & Library - Craigieburn

MADA

Medhurst Winery Gruyere, Yarra Valley

Designed by: Department of Architecture, Monash Faculty of Art, Design & Architecture Commissioned by: Grimshaw Architects

Langtree Mall Pavillion

Luna

Mildura Eco Living Centre

Move-in Showroom

Sinatra Murphy Pty Ltd

www.sinatramurphy.com info@sinatramurphy.com T +61 3 9523 6667

AQL Landscape Design www.aql.net.au design@aql.net.au T +61 1300 884 237

Premierâ&#x20AC;&#x2122;s Design Awards 2013

ENTRANTS | Architectural Design

Shift Demountable & Reconfigurable partition system Designed by: Formula Interiors Commissioned by: Formula Interiors

The Waratah Studio Designed by: Flemingâ&#x20AC;&#x2122;s Nurseries Commissioned by: Department of State Development, Business and Innovation, Victoria

Slattery Australia

South Morang Rail Extension

The Australian Garden Completion

Top Edge Kitchens & Bathroom Renovations Pty Ltd

Vietnam Veterans Commemorative Service Wall

Designed by: Top Edge Kitchens & Bathroom Renovations Pty Ltd Commissioned by: Top Edge Kitchens & Bathroom Renovations Pty Ltd

Premierâ&#x20AC;&#x2122;s Design Awards 2013

ENTRANTS | Communication Design

A Manual For Photography Designed by: Ruby Aitken Commissioned by: Ruby Aitken

Destination Illumination Designed by: Blue Vapours Commissioned by: Blue Vapours

ANZ Docklands: Concept Branch Digital Media

CSL Code of Responsible Business Practice

DIA & AGOTYA Gallery designEx 2013

DULUX World of Colour Exhibit designEX 2013

DDP Studios Brand Designed by: Aer Design Commissioned by: Deluxe Entertainment Services Group Australia

Ed.Vantage Corporate Branding Designed by: UNO Australia Commissioned by: Educational Vantage Pty Ltd

Premier’s Design Awards 2013

ENTRANTS | Communication Design

Gifts of Change Brand Review and Marketing Campaign Designed by: Thatworks Commissioned by: International Women’s Development Agency Inc.

Mayver’s Rebrand Designed by: Saltree Commissioned by: Health Farm Fine Foods Pty Ltd

Hamer Hall Designed by: ID/Lab Commissioned by: ARM Architecture

NIKPOL Installation designEX 2013 Designed by: UNO Australia Commissioned by: Nikpol

Ketel One Vodka Bar designEX 2013 Designed by: UNO Australia Commissioned by: Diversified Exhibitions

Mac Designed by: Marshall Coulter Commissioned by: Superpod

The Identity Journal

The World Stamp Expo

Premier’s Design Awards 2013

ENTRANTS | Design Strategy

Above-ground Fire Shelters

Nike+Nine

ENTRANTS | Digital Design

Assemble Papers Designed by: Content and Design direction by Assemble Commissioned by: Assemble

Butterfly Responsive website www.butterfly.com.au Designed by: Butterfly Commissioned by: Butterfly

Go Dutch! Designed by: studioee Commissioned by: Syn-Ee Wong

Lord Mayor’s Charitable Foundation Designed by: Butterfly Commissioned by: Lord Mayor’s Charitable Foundation

Premierâ&#x20AC;&#x2122;s Design Awards 2013

ENTRANTS | Digital Design

Object CUSP Website

Parents, Tweens & Sex

UniFORM

Visualising Melbourneâ&#x20AC;&#x2122;s Urban Forest

Telstra.com Consumer Site Redesign Designed by: Telstra Digital Commissioned by: Telstra Digital

The ACMA Website Designed by: Aer Design Commissioned by: Australian Communication & Media Authority

Premierâ&#x20AC;&#x2122;s Design Awards 2013

ENTRANTS | Product Design

Agilent Cary 7000 Spectrophotometer Designed by: CobaltNiche Commissioned by: Agilent Technologies

Backpack Bedâ&#x201E;˘ Tropical Designed by: Swags for Homeless Commissioned by: Swags for Homeless

Amphenol Audio SwitchPlug Designed by: Amphenol Australia Pty Ltd Commissioned by: Amphenol Australia Pty Ltd

Bartco Electronic Fire Danger Rating Sign Designed by: Bartco Traffic Equipment Pty Ltd Commissioned by: Bartco Traffic Equipment Pty Ltd

aquaBUBBLER drinking fountain with water bottle refill station Designed by: Waterford Trading Pty Ltd Commissioned by: Waterford Trading Pty Ltd

Battery Converter Designed by: Blackmagic Industrial Design Team Commissioned by: Blackmagic Design

b.box Essential Baby Bottle Designed by: b.box for kids Commissioned by: BBox for Kids Development Pty Ltd

Billi Instant Boiling & Chilled Filtered Drinking Water Designed by: Billi Pty Ltd Commissioned by: Billi Pty Ltd

Premierâ&#x20AC;&#x2122;s Design Awards 2013

ENTRANTS | Product Design

Blackmagic Cinema Camera

Blinder 1 Light

Blinder Arc 5.5

Blinder Road 3 Front

Blinder Road Rear

Blue Lounge Collection

Blue Monkey Wall Plate Levelling Tool

BlueAnt Q3 Premium Smartphone Earpiece

Premierâ&#x20AC;&#x2122;s Design Awards 2013

BlueAnt Ribbon Stereo Bluetooth Streamer

Bombardier E-Class Tram for Melbourne

CLOUD foosball table

CLOUD mutable

CCQ Series Parksafe Barbecue

CLOUD cubby

Clumsy Case - the clever iPad case for clumsy hands

Concave Quantum1 - Football Boot

Premier’s Design Awards 2013

ENTRANTS | Product Design

Crocodile Kayak Trolley Amphibious Trolley for Kayaks and Canoes

Crumpler Vis-á-Vis Luggage Designed by: Crumpler Commissioned by: Crumpler

DANONE Activia® 875ml Pouring Yoghurt Pack Designed by: Outerspace Design Group Commissioned by: Cryovac - Sealed Air Corporation Australia

Envoy 2210 Series HF Transceiver Designed by: Codan Limited Commissioned by: Codan Limited

Ezy Squeeze® Ultra Bucket

Fairhaven Table

Gecko Bug Zappers

Glaze

Premierâ&#x20AC;&#x2122;s Design Awards 2013

Hawkei

Hibermate - Sleep Mask

JOMO steel Winged Dish (Mark 2)

Mandarin 2

Mantis Rowen

Marc Newson Unbreakable Drinkware Designed by: Palm Products Commissioned by: Palm Products

Laminex Impressions Textured Surfaces Designed by: Laminex Commissioned by: Laminex

Matador Barbecue Tools Designed by: UNO Australia Commissioned by: Mayo Hardware

Premierâ&#x20AC;&#x2122;s Design Awards 2013

ENTRANTS | Product Design

BackUp Fall Monitoring System

mettle - Fair Trade

Mittstrom - Mid-Stream Urine Collection Device

Oak

Observant C3

OCKI - Fruit Bowl

Optimus low floor route bus

Mutiny Designed by: Antelope Commissioned by: Antelope

Premierâ&#x20AC;&#x2122;s Design Awards 2013

Safe2Start

slimline condenser

Soundshield Wireless Headset & Soundshield 4G Acoustic Safety Device

Tailored

Teranex 3D Processor

The Blade Drain By Aquabocci

The Bookwallah

Swanston Street Plasma Lantern Designed by: City of Melbourne Commissioned by: City of Melbourne

Premier’s Design Awards 2013

ENTRANTS | Product Design

The Original ‘Advance Australia’ Chair Designed by: John Hinds Artist Commissioned by: John Hinds Artist

ENTRANTS | Service Design

2112Ai 100YC Designed by: RMIT School of Architecture & Design - Tom Kovac Director 21121Ai 100YC ECoC Commissioned by: Maribor European Capital of Culture

Thirlmere’ Rug

TSAR Woven

X-Ray - Car Mat Packaging

Premierâ&#x20AC;&#x2122;s Design Awards 2013

RESOURCE GUIDE

Premier’s Design Awards 2013

architectural design

Design Innovation and Technology Advances in the digital age have already transformed design practice but we are only at the cusp of a greater revolution.

The integrated application of technology and prototyping from design through to construction is now becoming a reality. RMIT’s renowned Spatial Information Architecture Laboratory (SIAL) has been working at the forefront of digital design practice for over a decade. Researchers are engaged in a wide variety of projects that collaboratively disturb artificial distinctions between the physical and virtual, digital and analogue, scientific and artistic, instrumental and philosophical. This interdisciplinary research has ranged from highly speculative exploration of high end computing, to a continued role in the design and realisation of the Temple Sagrada Familia in Barcelona. A recent SIAL project that has engaged acoustic simulation, architecture and digital fabrication is the Fabpod – which is a finalist for a Premier’s Design Award. FabPod is a small project that addresses the challenge of designing and prototyping a meeting room enclosure to sit within open-plan work environments. In this case it was to be located at the new Design Hub at RMIT. It is conceived as both a prototype to drive future research and a semi-permanent piece of architecture serving as a day-to-day meeting space. The research lineage of the project stems from a hypothesis that hyperbolic geometries, such as those used in the interior of the Sagrada Familia, are excellent in producing acoustically diffuse spaces. There is both anecdotal evidence from musicians as well as written evidence from Antoni Gaudi that this might be the case. Research in acoustic diffusion is an emerging field and there is much to explore in how this could inform design. At the core of the Fabpod project is the conception and development of a generic “design system”. This involved the creation of a modular kit of parts which provided a workflow to rapidly propose, test and evaluate design iterations. Extending from early schematic stages through to the complete fabrication, this allowed testing a feedback from acoustics and fabrication tests to drive the design. The first full-scale prototype was realised over a six-month period. Through this process, researchers at RMIT worked with industry partners and local fabricators to produce the thousands of customised parts required to prefabricate a series of 180 unique building components. Expertise in both material craft and computer numeric controlled (CNC) fabrication were deeply embedded in the design and development process. This was essential to enable the production of such customised components within the tight tolerances required for assembly.

This research, which explores the links between highly customised surface, form and material design, information systems, digital fabrication and fine tuning phenomenological performance, in this case the acoustic qualities of space, exemplifies all four key areas that SIAL is addressing in post professional education. To address the next digital revolution, RMIT has launched a new Master of Design Innovation and Technology that speculates on the future of design practice and the application of technology to this constantly changing environment. As innovation in spatial and architectural design practice is positioned at the intersection of several disciplines, this program would appeal to students from a wide variety of professions such as architecture and design, industrial design, computer science, engineering, media and sound design. Design studios are based around the following themes: • Designing Information Environments • Designing Responsive and Adaptive Environments • Spatial Sound Design and Urban Soundscape • Digital Fabrication Construction and Advanced Manufacturing For more information: Website: www.rmit.edu.au/desinnovtech

Premier’s Design Awards

electrical

Clipsal C-BusR eDLTTM - more colours, more control, more functionality. Clipsal’s eDLT provides sophisticated control of a C-Bus System. Put simply, the eDLT is Australia’s most advanced wall switch. The best just got better. The enhanced Dynamic Labelling Technology (eDLT) switch builds on the success of the DLT switch, by enhancing it to a whole new level. With the ability to customise the colour of the display and buttons, advanced device control and intuitive functionality, the eDLT offers fantastic features and benefits that will enhance and complement your lifestyle. The eDLT provides sophisticated and user-friendly control of your C-Bus System with innovative features such as dual action buttons, a high resolution colour screen and display of status information like temperature and time. The eDLT also offers a huge range of installer and user benefits and innovative design features, enabling it to display C-Bus system information, which was previously only achievable with touch screens. With the ability to have up to 16 function commands, you can eliminate the “clutter” associated with multiple wall switches, controlling an entire area from one stylish and colourful unit. It features a contemporary design, with clean architectural lines and glass or metallic fascia that will complement any modern interior. Further to this, the high resolution color screen and LED indicators can be customised to match your interior décor or provide a striking accent of colour – creating a touch of enviable style in any home. An extensive selection of customisable colour screen options and premium fascias allow you to customise the eDLT to suit your home and décor. Suitable for residential and commercial installations, the eDLT is available in Saturn and Neo ranges, with a black or white grid-plate, and a common mounting bracket for easier installation. For more information: Website: www.clipsal.com/eDLT.

2013

Premier’s Design Awards 2013

landscape design

Design for Meaning: The Vietnam Veterans Commemorative Service Wall smAQ Design Collaborations (Sinatra Murphy & AQL Landscape Design) provide a comprehensive suite of services that sit well with community design projects. These include project visioning and development, community engagement and co-design, varied design methodologies, and realising projects through construction and project management. The design and delivery of the Vietnam Veterans Commemorative Service Wall in Seymour Victoria is the most recent of a series of smAQ collaborations that span 15 years. The project was initiated by Mitchell Shire Council and the Mitchell Sub Branch of Vietnam Veterans as a design/construct tender for either a black granite or steel wall as a tribute to approximately 61,000 Australians who served in the war. The wall was part of the Commemorative Walk’s Stage 2, programmed to coincide with the 50 year anniversary of the Vietnam War. After being shortlisted smAQ transformed the project vision from a static list of names most likely engraved in black granite, to a meaningful visual account of the Australian story, produced as digi- graphics laminated in toughened glass panels, designed to attract a wide audience. smAQ developed a participatory design process to establish the parameters of the wall’s visual content including, size, imagery and composition, colour and texture and sequence. A series of workshops were carried out with the Vietnam Veterans Commemorative Wall Committee to conceptualise the graphic artwork and ensure that the ownership of the emerging story was retained by the Veterans. This identified the aspiration to provide a chronological account of Australia’s involvement in the war, establishing strict boundaries regarding the use, placement and editing of imagery. The Committee reviewed approximately 4,500 pictures taken by Australian and New Zealand servicemen to select 80 for a storyboard, which became the visual brief for the artwork. The main themes depicted in the selection are mobilisation; the entry and expanding roles of the Navy and Air Force; the battles of Long Tan, Coral/Balmoral and Binh Ba; the TET Offensive; National Servicemen; life at the base of Nui Dat; the tracker dogs; dust-off and the medicos; R&R; and going home. The wall was conceived and developed as a modular system to be erected on site to meet project timelines and program efficient installation within the separate landscape scope. Each module comprises a precast concrete plinth to accommodate each 1500mm wide, 1900mm high and 25mm thick glass panel and approximately 200 poppies. After receipt of 60,278 names (including 11 tracker dogs) from the Department of Veterans Affairs, the required number of panels was confirmed setting the length of the wall. Four plinth types were designed to create the serpentine alignment, and the original landscape design was adjusted in response. The 85 metre wall is composed of 108 glass art panels accommodating 323m2 of artwork that presents Australia’s involvement from 1962 to 1973, and an individual remembrance panel for the 521 Australians who lost their lives in the conflict.

The Vietnam Veterans Commemorative Service Wall is now the primary feature in the Commemorative Walk landscape. Its impact has far exceeded expectation with well over 12,000 people visiting since it was officially opened on 9 March 2013. The wall has established Seymour as a destination, and a consistent stream of weekly visitors are providing economic benefit to local cafes and food outlets. The original ambition to create a nationally important place of recognition has been achieved and the opportunity for education is marked by the constant procession of visiting school buses and a wall panel numbering system that forecasts the potential of a future interactive information platform or QR code. The wall has a lasting impact on all who visit it. By day, the wall is a meandering series of glass panels set within a native landscape reminiscent of the rice paddies and rubber tree plantations of Vietnam. By night, the experienced is transformed by energy efficient LED lighting. Veterans, their friends, family and tourists all remark on the sense of pride, healing and emotional release that a visit to the wall leaves them with. The Vietnam Veterans Commemorative wall is a true asset to Seymour and a credit to all of those who worked on it. Cr. William Melbourne Mayor For more information contact: Sinatra Murphy Pty Ltd Website: www.sinatramurphy.com Email: info@sinatramurphy.com Phone: 0 3 9523 6667 AQL Landscape Design Website: www.aql.net.au Email: design@aql.net.au Phone: 1300 884 237

Publishers of

Premier’s Design Awards 2013 EDITORIAL Editor: Kirra Smith ARTWORK Studio Manager: Byron Bailey Art Direction & Layout: Byron Bailey Senior Designer: Aniko Gaspar Design Team: Byron Bailey, Andrew Crabb, Aniko Gaspar & Carol Taylor ADVERTISING National Sales and Marketing Manager: Trish Riley Corporate Sales: Vivianne Reiss Production Controller: Yvonne Okseniuk Sales Support: Ellysha Mill & Amy Beattie CONTACT DETAILS PO Box 824 Surfers Paradise QLD 4217 Phone: 1800 063 150 Email: publications@crowtherblayne.com.au Web: www.crowtherblayne.com.au