GMA Journal (Summer 2025)

Corporate Partners

Golf Management Australia would like to sincerely thank all our valued partners for their ongoing support of GMA and our members.

MAJOR PARTNER of Golf Management Australia

ELITE PARTNERS of Golf Management Australia

PREMIER PARTNERS

NETWORKING PARTNERS

NATIONAL BUSINESS PARTNERS

From the Chair AARON

MUIRHEAD CCM

2025 was a year where GMA went from strength to strength.

The national model demonstrated it can deliver more learning, better support and a stronger voice for our members. We saw a record year of professional development, social connections and advocacy.

The GMA board and management met in March and developed a strategy based on three pillars: Professional Development, Member Support & Wellbeing; Stakeholder Relations & Advocacy (see pages 8 & 9).

Professional development included two highly successful national summits that will remain our model into the future, in our non-conference years. GMA held five successful BMI weeks with a record 88 participants. The culmination of the BMIs was the Review Week in late November, where a record 14 participants, including myself, sat for the Certified Club Manager exam. There will be more on this in the journal, but for now, we say well done to all involved for their hard work and a big congratulations to those who now carry the CCM designation.

Another pleasing aspect of the year was the fact we held national events in all the major cities for the first time; Perth, Adelaide, Melbourne, Sydney and Brisbane, supporting our national model.

In October and November, we saw a number of our members recognised in industry awards, both state and national. Congratulations to all the winners and the nominees who have done outstanding work to improve their club and the golf industry.

Acknowledgments and thanks

As we wrap up the year, we extend our gratitude to all members for your continued support of GMA and participation in our events. It’s a special fraternity amongst members, something that is often commented on by corporate partners and other stakeholders.

Special thanks go to all our corporate partners, led by our Major partner, Schweppes.

We thank our Elite partner, Club Car, and in particular Kevin Gates who will be retiring soon. Kevin has been a wonderful friend and supporter of GMA and we remain forever grateful for your support. We’re thrilled to have HostPlus back, this time as an Elite partner. Whilst there are too many to thank here individually, we thank all our wonderful partners. For members, we ask that when making purchasing decisions, please include our partners in the quotes that you get. Whilst supporting our association, they are there to help you with advice and support.

Thank you also to our board of directors, chapter committees, and our CEO, Paul Vardy, alongside our dedicated team: Courtney, Rod, David, Jodie, Leigh and Mike. Your collective efforts have ensured the smooth operation of our association and the delivery of outstanding programs for members.

In 2026, we look forward to a huge national conference in Melbourne, brought to us by Schweppes and our good friends Dan Christie, Ryan Gallagher and their team.

We wish everyone a safe and restful Christmas season.

BOARD OF DIRECTORS & MANAGEMENT

ABOUT GMA

Golf Management Australia (GMA) is a national body representing the golf club management industry with a vision of developing and supporting leaders in the profession of golf and club management in Australia.

GMA TEAM

Paul Vardy CCM Chief Executive Officer

Leigh Monti

Commercial Manager

Courtney Flores CCM

NSW/ACT Operations, Program Manager

Mike Orloff

QLD Operations

David Brand

SA/NT Operations, Media/Communications

Rod Haines

VIC/TAS Operations, Finance Manager

Jodie Alaban

WA Operations

CONTACT

Golf Management Australia Ltd. PO Box 859

CROYDON VIC 3136 www.golfmanagement.com.au

The GMA Journal is published by Golf Management Australia Ltd.

© 2025 All Rights Reserved

Contents may not be reproduced without written permission.

Views expressed in editorial contributions do not necessarily reflect the opinions of this publication and it’s management.

AARON MUIRHEAD CCM Chair

PAUL VARDY CCM

DAMIEN TODOROVIC CCM Director KIERAN SEMPLE Deputy Chair

What a big year 2025.

From the CEO

PAUL VARDY CCM

As we round out the year, it has been great to see golf thriving and see amazing crowds at Royal Melbourne GC for the Men’s Crown Australian Open, to see Rory McIlroy and some big Aussie stars. Following the BMW Australian PGA Championship at Royal Queensland GC, it’s been a couple of huge weeks for Australian golf.

GMA’s mission is to develop and support leaders in the profession of golf and club management. Professional development is our main priority and with the five BMI weeks, two national summits, an educational roadshow and a series of webinars, it was a big year.

GMA members contributed more than ever to our collective wisdom by presenting at BMIs, joining panels at summits and posting threads of importance on GMA Connect, along with sharing document resources and items for sale on GMA Connect's Marketplace.

The biggest thing a member can do is attend events and mix with other members and share their experiences. It makes GMA such a valuable association when people meet each other and cross-pollinate ideas and information. Often corporate partners comment that the friendships and fraternity in GMA is quite unique.

Congratulations to the 14 Aussies and one Kiwi who sat for the CCM exam in recent weeks. It’s a great achievement after years of work and study and something that you should all be proud of. It was great to see both Aaron Muirhead and Damien Todorovic from the GMA board complete their CCMs. Our National Program Manager, Courtney

CHAPTER COMMITTEES

NSW/ACT CHAPTER

Brenden Ellam

Castle Hill CC

Cameron Harvey Muirfield GC

Barry West CCM

Mollymook GC

David Lulham

Nelson Bay GC

QLD CHAPTER

Aaron Muirhead CCM

Oxley GC

Geoff Kuehner

The Brisbane GC

Gavin Lawrence

Keperra CGC

David Marr

Pacific Harbour G&CC

Tim Gahan

Headland GC

Flores, was also amongst the successful. GMA will have a large contingent attending the CMAA World Conference and Club Business Expo in Anaheim, California, in February 2026.

Six scholarships have been awarded to GMA members to attend the world conference and we have up to 13 bursaries available to be applied for by the end of January.

With a big year of professional development, it’s a chance to thank Dr Jason Koenigsfeld from CMAA, who joined us at the Perth summit and has visited again for the BMI Review Week and exam. Jason is a brilliant friend of GMA, and it was because of him that we were able to have both Jeffrey Kreafle and Joe Krenn join us and add so much to our summits.

I’d like to thank Aaron and the GMA board for their wise counsel and terrific support. Thanks to our GMA team of Courtney, Rod, David, Leigh, Jodie and Mike, for all your planning and coordination of events in the year. I thank our loyal corporate partners for their ongoing support of GMA and its activities, and finally, I thank all members for your continued support and contribution to our collective knowledge about golf and club management.

The next big event is, of course, the GMA/ ASTMA Conference & Trade Exhibition, proudly brought to us by Schweppes. This will be held in Melbourne from 21st to 25th June 2026 and we’re well underway in planning a valuable event for members. Please put the dates in your calendar and we hope you will be able to get the required approvals to attend.

Enjoy Christmas.

SA/NT CHAPTER

Mark Tan

Royal Adelaide GC

Brett Lewis

Kooyonga GC

Robert Vincekovic CCM

Glenelg GC

Industry Movements

After an 11 year journey with Bunbury GC, Des Shearer, is on the move, taking on the GM role at Sun City CC in early December, whilst Paul Campaner returns to the industry as the new GM at Bunbury GC.

Sun City CC's Jess Tedesco has departed to take up the position of GM of Golf at Joondalup CC.

Jason Roach has left Wembley Golf Complex to take on the GM role at OuttaBounds, with WAGC's golf manager, Nicole Martino, recently appointed to fill the vacant Wembley GM role.

Kingston Heath's Mitchell Wilson has recently made the move north, taking up the golf ops manager role at Elanora CC.

Ballarat GC's Hannah Mead has recently been promoted to the GM role.

Wollongong GC CEO, Leigh Hingston, has bid farewell after 13 years, taking on a new self-employed consultancy role.

Former Links Shell Cove manager, Robby Stephenson, has been appointed secretary/manager at Bowral GC.

NEW MEMBERS

NSW/ACT Chapter

Karen Butler - Forster Tuncurry GC Brendon Wood* - Eastlake GC

QLD Chapter

David Clayton* - The Grand GC Garrett Skinner* - Southport GC

SA/NT Chapter Rohan Hocking* - Royal Adelaide GC

VIC/TAS Chapter

Alex Groves - Launceston GC

Matthew Kay* - Sandy GL

James Bowen* - Latrobe GC

Shaun Taylor* - Warragul CC

WA Chapter

Shaun Malone - Gosnells GC

Harry Taylor - Geraldton GC

Ben Pascoe* - Busselton GC

Jodie Chubb* - Joondalup R&CC

^ Golf Facility members; * Provisional members; ** Former members

VIC/TAS CHAPTER

Michael Burgess

Royal Melbourne GC

Barb Kelly

Chirnside Park CC

Mat Loughnane

Yarra Yarra GC

Chris Poulton

Spring Valley GC

Christian Tanner

Riversdale GC

WA CHAPTER

Damien Todorovic CCM

The WAGC

Des Shearer

Sun City CC

Craig Ridge CCM

Royal Perth GC

Lucy Guppy

Royal Fremantle GC

Ben Unbehaun

Nedlands GC

Strategy Overview

MISSION

To develop and support leaders in the profession of golf and club management.

GMA’s strategy is to:

» Deliver industry-leading professional development for the golf industry, expanding access beyond senior managers to include all employees;

» Remain member-focused, building a strong, connected network and sense of fraternity among members;

» Support members in their career progression and professional challenges;

» Collaborate with key partners - Golf Australia, PGA of Australia, ASTMA, CMAA, government, and other aligned organisations - to strengthen the golf industry.

GMA shall deliver exceptional value under three strategic pillars:

PROFESSIONAL DEVELOPMENT

To enhance GMA’s reputation as Australia’s leading professional development provider in the profession of golf and club management.

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1

3

STAKEHOLDER RELATIONSHIPS & ADVOCACY

To position GMA as the credible voice of golf and club management in Australia.

MEMBER SUPPORT & WELLBEING

To improve the lives and careers of GMA members. Ensure members feel supported, connected, and resourced throughout their career lifecycle.

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Strategic Pillar 1: Professional Development

GOAL:

To enhance GMA’s reputation as Australia’s leading professional development provider in the profession of golf and club management.

By providing access to contemporary and high-quality professional development and networking activities, GMA members are widely respected and regarded as the informed agents of their clubs with expertise, leadership and valuable connections.

Programs and events shall be designed to meet the needs of members in their various career stages.

GMA PLANS TO:

» Deliver a professional development program which includes: conferences, summits, BMIs, webinars, and locally delivered professional development;

» Regularly review member feedback to refine and future-proof PD topics;

» Engage high-quality presenters with relevant expertise and strong delivery skills;

» Encourage practical learning via case studies - both success and failure;

» Vary formats: keynote, panels, workshops, roundtables;

» Progress toward international certification: Certified Club Manager and Certified Chief Executive designations.

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Strategic Pillar 2: Member Support & Wellbeing

GOAL:

To improve the lives and careers of our members. Ensure members feel supported, connected, and resourced throughout their career lifecycle.

GMA PLANS TO: Support

» Maintain and strengthen the GMA Connect community platform;

» Foster mentorship and alumni engagement;

» Provide legal guidance through the honorary solicitor;

» Encourage peer support through state chapters;

» Promote GMA bursary and scholarship opportunities;

» Offer contact and care for members facing illness or hardship. Resources

» Expand website resources;

» Map career pathways and club roles visually;

» Share insights and benchmarking surveys with members.

Wellbeing

» Host annual golf days in all states;

» Combine social networking with professional development;

» Offer boutique member golf experiences;

» Promote work-life balance and healthy habits.

Recognition

» Celebrate and promote awards, tenure, CCM designations, expertise and experience, & golf event wins;

» Recognise contribution through Distinguished Service Awards, Life Membership and industry awards.

3

Strategic Pillar 3: Stakeholder Relationships & Advocacy

GOAL:

To position GMA as the credible voice of golf and club management in Australia.

GMA PLANS TO:

» Advocate the importance of club managers to the health of golf in Australia;

» Strengthen credibility through transparency, member value, and communication;

» Seek membership growth across all chapters;

» Promote board governance through the GA Club Governance platform;

» Collaborate with Australian golf bodies on shared strategic outcomes;

» Align with the Strategy for Australian Golf;

» Deepen global links with CMAA (US), GCMA (UK), CMAE (Europe), and CMANZ (NZ);

» Maintain and grow revenue through strong corporate partnerships.

BMI Review Week: Fuelled by red frogs and caffeine

COURTNEY FLORES CCM • NATIONAL PROGRAMS MANAGER

The 2025 BMI Review Week was held at Curlewis GC in late November and was our biggest group of review week attendees yet.

Curlewis proved to be the perfect venue with accommodation, driving range and golf course all in the one spot. A huge thank you to Lindsay Sharp and the Curlewis team for hosting us so wonderfully. We hope to be back again soon.

“Tough” is an understatement. Five days of intense study, followed by more study in the room each night and an eight-hour exam on day six, is not for the faint hearted.

We were fortunate to have Jason Koenigsfeld (AKA Dr J) lead sessions throughout the week, sharing his knowledge and expertise across all topics. Jason is a brilliant educator whose deep knowledge

made the quantity of content for Review Week understandable and relatable.

Poor Jason battled through the week feeling unwell, surviving on Strepsils and Panadol, yet he delivered every session with energy and professionalism, ensuring that all participants got the most out of the week. A special thank you also goes to Barry West for leading the golf, sports and recreation topics, giving Jason a well-earned break.

Review Week is definitely different to a normal BMI week. For one thing, NO IAN, I DIDN’T BOOK YOUR DINNER! There was plenty of banter about Tin Tin’s legs… or perhaps Ian was just jealous of his hair! Moments like these made the week not only challenging but full of laughs and great memories.

One of the funniest moments was realising how many people brought their golf clubs, genuinely thinking they’d get time for a round! There was absolutely no time for golf this week.

Most of us survived the week fuelled almost entirely by red frogs and caffeine. By the time Jason had told me I passed the exam, I couldn’t decide if I was crying from happiness, relief or just sheer joy that it was finished, but I do know one thing - the sense of accomplishment made every tough moment worth it.

The CCM experience has pushed boundaries, strengthened friendships and created plenty of stories that will be laughed about for years to come.

CCM GRADUATES

2022

Markus Eschmann CCM

Sam Forsyth CCM

Andrew Laplain CCM

Paul Vardy CCM

Robert Vincekovic CCM

Barry West CCM

2023

Simon Andrew CCM

Craig Skimming CCM

Fiza Errington CCM

Nicole Martino CCM

2025

Craig Ridge CCM

David Campion CCM

Ian Cottle CCM

Andrew Curtis CCM

Courtney Flores CCM

Josh Hall CCM

Lisa Kelly CCM

Mark Lazenby CCM

Aaron Muirhead CCM

Damien Todorovic CCM

BMI Review Week participants: (l-r) Craig Stickling, Ben Russell, Joe Sinnott, Aaron Muirhead, Mark Lazenby, Andrew Curtis, Mario van Zyl, Lisa Kelly, Josh Hall, David Campion, Courtney Flores, Ian Cottle, Damien Todorovic, Paul Vardy, Rebecca Smith, Jason Koenigsfeld

Dates for 2026 BMI Weeks

First speakers announced for 2026 GMA/ASTMA national conference

LEADERSHIP, HIGH PERFORMANCE AND ELITE SPORT INSIGHTS TO TAKE CENTRE STAGE

Golf Management Australia and the Australian Sports Turf Managers Association are pleased to announce Liz Ellis and Gary Pert as the first keynote speakers for the GMA/ASTMA Conference & Trade Exhibition to be held at the Melbourne Convention & Exhibition Centre in June 2026.

Both speakers bring extensive experience in elite sport, organisational leadership and team performance. Their backgrounds in executive management, national-level competition and governance will provide delegates with practical insights that apply directly to golf clubs, sports facility operations, workforce management and organisational planning.

LIZ ELLIS

BMI GM/CEO

Green Acres GC, VIC 16th to 20th March

BMI FOOD & BEVERAGE

Adelaide TAFE, SA 27th to 31st July

BMI CLUB MANAGEMENT

Manly GC, NSW 14th to 18th September

BMI REVIEW WEEK & EXAM

Venue TBC November (date TBC)

Registrations are now open for the GM/CEO, Food & Beverage and Club Management programs.

For more information & to register, visit the GMA website: www.golfmanagement.com.au/membereducation/bmi-program/about-bmi/

Liz Ellis is a former Australian Netball Team captain and one of Australia’s most successful netballers. She played 15 consecutive seasons for the national team and retired after leading Australia to a World Cup victory in 2007. Her achievements include three World Championship gold medals, two Commonwealth Games gold medals and four national premierships with the Sydney Swifts. She has been recognised as Australia’s Most Valuable Player on four occasions and has been appointed both a Member and an Officer of the Order of Australia.

Liz has established a career in broadcast media. She has worked as a commentator and presenter across television and radio, including coverage of multiple Olympic and Commonwealth Games. Her recent work includes hosting on major television programs and co-hosting the 2024 Gladiators Australia series.

She also brings governance experience through board roles with the Australian Sports Commission, NSW Institute of Sport, Sydney Olympic Park Authority and Players Voice. In 2024 she was elected Chair of the Netball Australia Board. She is an author of three books and holds Arts and Law degrees from Macquarie University.

Liz will present at the conference on the topic “Planning to achieve success”.

GARY PERT

Gary Pert is Chief Executive Officer of the Melbourne Football Club. He also serves as chairman of Greenroom Digital and Players Voice and sits on the board of the Heartwell Foundation.

His previous experience includes serving as Chief Executive Officer of the Collingwood Football Club. During his leadership the club expanded its operations and won the 2010 AFL Premiership. He also served as a director of the club before taking on the chief executive role.

Before entering football administration, Gary held senior management roles in the media industry. He was Managing Director of Channel Nine Melbourne and previously held national and general management positions at Austereo.

Earlier in his career he played 233 AFL games for Fitzroy and Collingwood. His playing career included All-Australian selection, Fitzroy Best and Fairest recognition and selection in the Fitzroy Team of the Century.

This announcement marks the first in a series of keynote speaker updates that will be shared with members in the lead-up to the 2026 GMA/ASTMA Conference & Trade Exhibition. Further details on speakers and program content will be released in the coming months as planning continues.

debortoli.com.au

Holey Moley, what a year!

COURTNEY FLORES CCM • NATIONAL PROGRAM MANAGER

What an incredibly busy and rewarding year 2025 has been.

For the first time, we delivered four BMI programs along with the Review Week. I have to admit, the BMI weeks are genuinely the highlight of my year.

Meeting members from across the country and spending a week immersed in professional development is always energising and inspiring. This year we also launched the inaugural Holey Moley Trophy as part of BMI week, which added a fun and competitive twist to the week. Review

Week was especially memorable for me as I took part myself and achieved my CCM designation, making the experience even more meaningful.

We were also fortunate to have Sarab Singh lead the national professional development roadshow, delivering powerful and insightful leadership content nationwide. Sarab is an incredibly engaging presenter and his ability to communicate complex leadership principles in fresh, practical and thoughtprovoking ways was unlike anything many of us had experienced before. His sessions left a lasting impact and sparked many meaningful discussions.

Another major milestone this year was the introduction of our GMA summits, first in Perth in March followed by Sydney in August. These events gave us the opportunity to connect with members from every corner of the country while exploring key industry themes and challenges. The feedback has been fantastic and we are excited to expand our summits further in 2027.

If you have not yet tuned in to our monthly webinars, all recordings are available on the GMA website under the Education tab. There is already a great library building and these sessions will continue throughout 2026.

Looking ahead, we have a huge year planned. Our major focus for 2026 will be the national conference in Melbourne in June, once again delivered in partnership with ASTMA. Registrations will open early in the

new year. I am especially excited about the social evenings we have planned. They will be unlike anything we have done before and I cannot wait to bring them to life for you.

In addition to the 2026 conference, we will once again deliver a national professional development roadshow in August, with the topic and speaker to be announced early in the New Year.

We will also be running three BMI programs in 2026 with registrations for all three now open on the GMA website under “BMI Program”. I look forward to seeing many of you continue your professional development journey through these programs.

Thank you for your support, engagement and energy throughout 2025. It has been a privilege to share another big year with you and I am truly looking forward to everything we will achieve together in 2026.

What you can do to increase the survival rate of Cardiac Arrest at your golf club or facility

The survival rate of Cardiac Arrest in Australia is less than 10%. On a golf course, due to access and extrication difficulties, it is much lower.

Medical emergencies on golf courses present a unique set of challenges due to the expansive, fragmented layout of the terrain and the difficulty of rapid access. Despite the time-critical nature of conditions such as cardiac arrest, many courses continue to face preventable barriers that significantly delay clinical response.

One of the most common problems arises from locked gates and difficult access points. In many cases, gates are unable to be unlocked, staff assume that others are responsible for access, or ambulance entry routes are poorly marked. These delays, often just a few minutes while keys are located, can have a profound impact on survival outcomes.

Ambulance access is further complicated by the nature of the course itself. Emergency vehicles are unable to drive on soft ground, forcing paramedics to park and proceed on foot. Essential equipment must be carried long distances, and the process of reaching, treating and extracting the patient becomes slow and delayed. On larger courses, or when the patient is located far from established paths, these delays can convert an otherwise survivable event into a fatal one.

Communication failures add another layer of risk.

It is common for members who witness an incident to call the pro shop rather than triple zero (000), placing untrained staff into the role of emergency dispatchers. In moments of stress, callers may struggle to provide accurate information, while pro shop staff attempt to interpret locations, contact 000, and organise access. This informal and unstructured communication chain results in confusion, mixed messages and a significantly slower response. Collectively, these factors contribute to prolonged time to treatment and reduce the likelihood of a successful clinical outcome during oncourse emergencies.

The good news is that we can fix these problems with some pro-active planning. What can golf clubs and facilities do to proactively improve outcomes?

» Industry specific First Aid and CPR training;

» Run a member information night to explain AED locations and what to do during an on-course emergency;

» Install additional AEDs in remote or difficult-to-access sections of the course to reduce response times;

» Provide clear, consistent training for all staff on how to manage an emergency call and activate the club’s internal response procedures; and

» Develop a Critical Incident Plan to ensure access routes and gates are identified, unlocked when required, and understood by all operational staff.

Shield Training & Consulting works with golf clubs and facilities to assist with the above actions.

Shield specialises in:

» The provision of golf specific First Aid training;

» Medical critical incident planning;

» Providing tailored First Aid equipment;

» Helping to implement Emergency Response Teams (ERTs)

» Providing advice on medical equipment response layouts; and

» Mapping and design.

For more information on the services offered by Shield Training & Consulting, please contact:

Mike Covey

(Managing Director & Intensive Care Paramedic Specialist)

M: 0419 433 993

E: admin@shieldtraining.com.au

W: www.shieldtraining.com.au

DELIVER EXCELLENCE IN CUSTOMER EXPERIENCE - ALWAYS

As we celebrate Toro Australia’s 50th Anniversary, it’s the perfect time to recognise those who helped us get here. To our past and present employees, thank you for your dedication and hard work in shaping the culture we’ve built today. To our valued customers, thank you for trusting us over the last 50 years. This milestone is not just about reflection – it’s a launchpad into the future, and we’re excited to continue growing the right way, with great people, to deliver excellence in customer experience - always.

Thrilling matchplay finale at Spring Valley

ROD HAINES • OPERATIONS MANAGER (VIC/TAS)

On Monday, 8th December 2025, Spring Valley GC played host to an unforgettable matchplay showdown between golf club managers, Mat Loughnane of Yarra Yarra GC and Mark “Cheeks” Lazenby of Beaconhills GC.

The event was nothing short of spectacular, showcasing skill, sportsmanship and drama to the very end.

From the opening tee shot, the contest was fiercely competitive, with never more than a single shot separating the two players.

The match was all square through nine holes, prompting a light-hearted remark from yours truly whilst accompanying the pair:

“The tournament really begins on the back nine on Monday!”

As predicted, the back nine delivered plenty of excitement. Both players traded blows, neither willing to concede an inch. After 18 holes, the match remained tied, a testament to their evenly matched abilities. The tension peaked on the final green when Mark’s birdie attempt tantalizingly circled the hole three times before spinning out, denying him victory in regulation play.

The duel continued down the 19th hole, where Mat finally clinched the win after a thrilling day of golf. Mark was gracious in defeat, offering his congratulations to Mat for an outstanding performance.

Special thanks go to Chris Poulton , Manager of Spring Valley GC, who drove out in his personalized Club Car to witness the dramatic conclusion. Appreciation is also extended to the Spring Valley members who kindly delayed their tee times to allow this epic contest to reach its conclusion.

Adding a touch of nostalgia to the day, a classic turquoise convertible, reminiscent of something straight out of Happy Days, was spotted in the car park, perfectly symbolizing what was indeed a “happy day” for Mat as he emerged victorious.

Congratulations to both competitors for delivering a match that will be remembered for years to come!

GMA Bursary applications close on 31st January 2026

The GMA Bursary is a national program that aims to support and develop leaders in the profession of golf and club management by providing financial assistance to deserving members for attending a nominated event from the following:

» GMA’s conferences;

» National summits;

» BMI Program weeks; and

» other approved events.

BURSARY VALUE

The value of each bursary shall be $2,500* (excluding GST).

Up to 13 bursaries shall be made available

Bursary recipients may utilise the funds to cover expenses related to registration fees, travel, accommodation, and other associated costs directly related to attending the approved event or conference

ELIGIBILITY CRITERIA

Applicants must be current members of GMA, demonstrate outstanding commitment to the profession of golf club management, and exhibit a commitment to maintaining high standards in golf and club management.

Bursaries will be awarded on a competitive basis, with priority given to those who have not previously received funding through the GMA National Bursary Program.

APPLICATION PROCESS

Applicants must complete the official GMA National Bursary Application Form, available from the GMA website, and submit the form by 31st January 2026:

Email: bursaries@golfmanagement.com.au

Subject: GMA Bursary Application

SELECTION PROCESS

A selection committee appointed by the GMA board will review all eligible applications with bursaries awarded based on the merit of the applications and the availability of funds.

UTILISATION OF BURSARY FUNDS

Bursary recipients may utilise the funds to cover expenses related to registration fees, travel, accommodation, and other associated costs directly related to attending the approved event or conference.

With Club Events, manage RSVPs, capacities, waitlists, meal preferences, and staff requirements in real time. Pair it with Multi-Channel Communications to send beautifully branded messages and reminders across every channel your members use.

Networking sundowner at Mount Lawley GC

WA members recently attended a networking sundowner at Mount Lawley GC during the hosting of the 2025 WA Open.

The event was a resounding success, bringing together a vibrant mix of members, corporate partners and industry colleagues.

Attendees were treated to spectacular hospitality with the host club showcasing its renowned service and stunning venue. The atmosphere was relaxed yet lively, as conversations flowed and connections were strengthened against the backdrop of one of Western Australia’s premier golfing events.

It was fantastic to see such a strong turnout. Events like these highlight the importance of networking and collaboration, and we thank everyone who joined us to make the evening so memorable.

A special thank you goes to general manager, Troy O'Hern, and his Mount Lawley GC team, for hosting the event and to all our partners who continue to support these initiatives.

We look forward to many more opportunities to come together and celebrate the game we all love.

GMA CONNECT: Join the conversation

With more than 1,600 discussion threads and 140 uploaded items in the library, GMA members are engaging with GMA Connect to share questions, knowledge and resources. Join the conversation – share with your colleagues, or simply read the threads and stay informed. Thanks for your contribution.

GMA members can go to connect.golfmanagement.com.au and use your GMA sign-in and password to join in the conversations.

JODIE ALABAN • OPERATIONS MANAGER (WA)

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Bonnie Doon hosts GMA Guest Day and Ken Collins Trophy

The annual guest day is an important event on the NSW/ACT chapter calendar and is played in conjunction with the Ken Collins Trophy for the best GM score.

This year the event was hosted by Bonnie Doon GC in the eastern suburbs of Sydney. The weather was hot and the course was in fantastic condition. Players from across 20 different clubs attended the event, and while it was always going to be a challenging day on the fairways, it was a pleasure to be out there experiencing this magnificent layout.

Some good scores were posted in the conditions, but it was Michael Williams from Woollahra GC who took out the Ken Collins Trophy with a fine 37 points off a handicap of 1. Michael triumphed over Brenden Ellam from Castle Hill CC, also off a handicap of 1, one point behind on 36 points.

The teams event was won by Cal Whitley and Daniel Newman from Camden Lakeside GC with 46 points. The best score of the day came from Mark Reeve, from Strathfield GC, with 38 points, off a handicap of +3.

These days do not happen without the support of our sponsors, and it was a pleasure to have Ross Haron, from Transform Golf Shop Specialists, on hand at the presentation for a Q&A session with our very own Courtney Flores. Ross gave an insight into how Transform was born and the many different golf club pro shops they have helped across Australia, through intrinsic design and rebuild.

Thanks go to Schweppes for keeping all players refreshed across the day and to Courtney Flores for doing all the lead-up organisation for the event, as she always does. Special mention to David Campion and his Bonnie Doon team who went out of their way to ensure everything was perfectly set for all the attendees.

CAMERON HARVEY • NSW & ACT CHAPTER COMMITTEE, MUIRFIELD GC GM

Home course advantage sweeps Schweppes Trophy in SA

Flagstaff Hill GC played host to a small contingent of SA managers and professionals at the annual GMs & Pros (Schweppes Trophy) Golf Day in early November.

With their recently redeveloped clubhouse now open, it was a great opportunity for SA members to get together, check out the new facilities at "Flaggy" and have some fun on the golf course with their respective club pros.

On arrival, some players chose to warm up in the two Trackman simulator bays located within the club lounge & bar, whilst a delicious spread of finger food and Schweppes drinks were available to those less inclined to warm ups.

General manager, Chris Coulter, took the opportunity to take a few curious attendees on a guided tour of South Australia's first fully integrated golf course and retirement community. With club facilities located on

the ground floor, including the members lounge & bar, swimming pool and gym, the five-story apartment complex offers sweeping views of the golf course, including outstanding panoramic views from the penthouse suites on level five.

With lunch, warm ups and guided tours out the way, all attendees hit the golf course on a fine Adelaide spring day.

Home course advantage proved crucial, with GM Chris teaming up with his operations manager and PGA professional, Warwick Hazel, to take out the coveted Schweppes Trophy with a solid 4BBB score of 44 points. Runners up, and unable to defend their 2024 title, was the Aston Hills GC pairing of GM, Brad Ashby, and club professional, Ben Traeger, falling two points short.

The Grange GC's Craig Skimming (GM) and Anne-Marie Knight (Director of Coaching) claimed 3rd place a further two points behind on 39 points.

Tied in 4th place on 37 points was the Glenelg GC pairing of Adam Bryant (Membership & Operations Manager) and Shane Robinson (Director of Golf), and the pairing of Damian Wrigley (GM) and Joe Hodgson (Teaching Professional) from Mount Osmond GC.

A special thanks must go to Chris and his team for hosting the group and providing a great experience for all in attendance.

With the recent opening of their new clubhouse facility, Chris has overseen, in a very short space of time, exponential growth in his team from a small group to having in excess of 40 employees including chefs and food & beverage staff, all catering for club members and local residents, seven days per week, for lunch and dinner. An impressive effort by any means.

Thanks also to Darryn Conway and his team at Schweppes for providing a selection of beverages on the day and for their ongoing support of GMA SA/NT chapter events, and to Acushnet and Callaway Golf for continuing to provide a great array of prizes for participants in our GMA golf days.

DAVID BRAND • OPERATIONS MANAGER (SA/NT)

The risk of power sources

The golf club industry has made significant leaps in a short period of time in managing lithium as a power source; it is important that this this vigilance continues.

It is also important that clubs take or continue to take the same approach to all power sources found at a golf club.

Clubs should not forget about the constant risks presented by other sources of power. Dry cell / lead acid battery power sources used for golf cars, electrical componentry in the clubhouse and sheds, petrol storage for greens keeping equipment, golf cars and generators, gas used for cooking and heating are all power sources that require proper management.

Simple measures include:

» Annually engaging a qualified person to conduct a test and tag on all the electrical appliances used at the club

» Conducting thermal image scans on all power boards annually to make sure circuitry is not overloaded and is operating as it should

» Ensure gas appliances are regularly serviced by a qualified professional

» Establish a maintenance checklist that includes periodic visual inspections of power sources, looking for weathered or malfunctioning equipment

» Keeping locations around power sources free from rubbish, furniture storage etc.

» Engaging a risk engineer to conduct a risk survey is a very good investment. They can identify potential hazards and provide advice on how to address those risks.

Victor Insurance has seen golf clubs suffer very significant losses caused by fire where basic maintenance and vigilance may have prevented any damage at all. General Managers have enough on their plate to add the complexity and exhaustion that comes with a major loss from fire.

Victor Insurance is continuing to evolve our products to better serve the golf club industry. Ask your clubs insurance broker to contact us for a quote on your clubs insurance program.

Victor Insurance Pty Ltd (“Victor Insurance”) is an underwriting agency and an authorised representative (AR No. 403803) of Marsh Pty Ltd (ABN 86 004 651 512, AFSL 238983) (“Marsh”).

This publication contains general information, does not take into account your individual objectives, financial situation or needs and may not suit your personal circumstances. For full details of the terms, conditions and limitations of the covers and before making any decision about whether to acquire a product, refer to the specific policy wordings and/or Product Disclosure Statements available from Victor Insurance on request. Victor Insurance makes no representation or warranty concerning the application of policy wordings or the financial condition or solvency of insurers or re-insurers. Victor Insurance makes no assurances regarding the availability, cost, or terms of insurance coverage.

Victor Insurance are partnering with Golf Management Australia (“GMA”) and Golf Australia to educate golf clubs on the need to consider insurance in a broader context.

© 2025 Victor Insurance Pty Ltd. All rights reserved.

Total Trust

Celebrating & acknowledging our best from the golf industry awards season

The 2025 golf industry awards season wrapped up recently with gala events held across four states – Queensland, New South Wales, Victoria and South Australia –celebrating the people, the clubs and the facilities of a remarkable national golf scene.

On the Gold Coast, The Star played host to the 2025 Queensland Golf Industry Awards on Wednesday, 15th October, where more than 400 guests gathered from across the state to acknowledge the outstanding performers within the industry.

Sanctuary Cove G&CC was the big winner on the night claiming four awards including the coveted Most Outstanding Club, Facility or Place to Play (Metropolitan) award, presented by MiClub. The club’s membership and leisure golf manager, Tim Bray, was awarded Golf Club Staff Member of the Year, presented by Avenue Press, whilst the club also claimed the PGA Legends Tournament of the Year and prominent club member and PGA legend, Peter Senior, accepted the Services to Golf Award to a standing ovation.

In other awards across the evening, Carbrook GC general manager, Scott Wagstaff, was presented with the PGA Management Professional of the Year award. Townsville GC took out the first of two new Golf Australia awards, the Women and Girls Golf award, and Windaroo Lakes GC claimed the Get Into Golf Venue of the Year, with both awards welcome recognition for each of the clubs' respective GMA members, Mitchell Bligh and Kevin Dilks. Half Moon Bay GC was awarded outstanding regional club, facility or place to play, and The Brisbane GC took out Junior Golf Program of the Year – awards that were also welcome

recognition for GMA members, Tim Mackrill and Geoff Kuehner respectively.

GMA’s Distinguished Manager Award, presented by Schweppes, was accepted this year by Nudgee GC’s general manager, Darren Richards.

Since 2018, Darren has driven Nudgee GC through its most significant period of growth in nearly a century, delivering a $20.1 million, debt-free redevelopment of the club’s 36 holes, doubling membership to more than 2,400, and generating strong commercial uplift across food, beverage and retail. His leadership has also advanced women’s golf through the R&A Women in Golf Charter, equal membership structures and targeted participation programs.

Sanctuary Cove Golf and Country Club was the big winner, claiming four wins, including the coveted Most Outstanding Club, Facility or Place to Play (Metropolitan) award in QLD

Nudgee GC's general manager, Darren Richards accepted GMA's QLD Distinguished Manager award

Darren has strengthened Nudgee's strategic and cultural foundations through the 2023–2030 strategic plan, a course rebrand honouring local heritage, and deeper community engagement. His efforts have secured a long-term partnership hosting the Queensland PGA Championship and elevated staff development as a core priority, positioning Nudgee for sustained success.

Congratulations Darren.

Southern GC was the venue for the prestigious Victorian Golf Industry Awards dinner, held on Thursday, 16th October, bringing together the best and brightest from across the Victorian golf landscape.

The evening saw 21 awards presented by the four leading state golf bodies – the PGA of Australia, Golf Australia, the Victorian Golf Course Superintendents Association and Golf Management Australia.

GMA’s Excellence in Management award, presented by MiClub, was won by Southern GC’s general manager, Brad Robb.

Brad’s tenure has been defined by strategic leadership and measurable impact. Rising from a junior in the golf shop to general manager, he has led the club for nearly 14 years through comprehensive operational oversight, major infrastructure improvements and a financial turnaround from $4.5 million in debt to more than $3 million in reserves. He has also strengthened the club’s cultural identity and longterm sporting future, commissioning key historical works and establishing a strong junior development pathway, including the elite “Cameron Percy Squad”. Under his leadership, Southern has hosted the Australian Master of the Amateurs, further elevating its reputation on the national and international stage.

Brad’s loyalty, innovation and vision made him a true standout in Victorian golf and a richly deserved recipient of the 2025 excellence in management award.

Catherine Hirth was the distinguished recipient of the 2025 Club Employee award, recognising a career spanning nearly 38 years marked by professionalism, warmth and dedication. After decades of exemplary service at Royal Melbourne GC, she continued her contribution to the industry at Yarra Yarra GC where her calm presence and high standard of service quickly made her a valued and respected member of the club community. Retiring in June 2025, Catherine leaves a legacy defined by integrity, kindness and exceptional service. This award acknowledges not only her recent contributions but the enduring impact she has made on Victorian golf throughout her remarkable career.

Other nominees for Club Employee of the Year included Lonsdale Links’ Lachlan Hough and Vicki Colliver from Moonah Links.

A number of other GMA members were recognized on the evening, including Mark Lazenby, who took out the PGA’s Management Professional of the Year, Dean Trobianni and Gardiners Run GC claimed the PGA Legends Tour Event of the Year, Rosanna GC’s Luke Bleumink won PGA Golf Professional of the Year, whilst John Burbergs and Portsea GC was awarded Metropolitan Pro Am of the Year.

Tim O’Sullivan and his club, Devilbend GC, took out Golf Australia’s most outstanding metropolitan club, facility or place to play award, whilst Marc Tims’ Warnambool GC won the equivalent regional award. Golf Australia’s Get Into Golf Venue of the Year was awarded to Jamie Medved’s Barwon Valley GC.

All eyes were focused on the Shangri-La Sydney where NSW’s finest came together on Monday, 27th October for the 2025 NSW Golf Industry Awards, celebrating the players, clubs and volunteers who are driving the game forward across the state.

Winning GMA’s Excellence in Management award was Mona Vale GC’s general manager, Andy Hugill.

Over the last few years, Andy has played a central role in the club’s major clubhouse redevelopment, guiding the project through challenges including a builder bankruptcy, negotiating restaurant and café partnerships, and maintaining member services via temporary facilities. He also led a review of team roles to support the expected new operational model, enabling staff growth while managing the new hospitality operations. The result of Andy’s work is a revitalised clubhouse with a thriving food and beverage business, widely embraced by members and the community, reflecting Andy’s strategic leadership.

Three nominations were received for GMA’s Employee of the Year award, with Cromer GC’s Jenny Caliskan, Duntryleague GC’s Craig Geeve and Manly GC’s Brenden Benad all nominated by their respective clubs. Ultimately, it was Duntryleague GC’s course superintendent, Geeve, who walked away with the award with secretary/manager, Michelle Carroll, writing in support of the nomination that since joining Duntryleague in October 2023, Craig had driven significant improvements to the course, helping the

Scott Wagstaff, general manager at Carbrook GC, won the PGA's QLD Management Professional of the Year award

GMA’s VIC/TAS Excellence in Management award, presented by MiClub, was won by Southern GC’s general manager, Brad Robb

Yarra Yarra GC's Catherine Hirth (left with MiClub's Chris Little), was the distinguished recipient of GMA's 2025 VIC/TAS Club Employee award

club rise 15 places in the 2025 Australia Top 100 Public Access Courses rankings. With a strong focus on team development, workplace culture, fostering collaboration, respect and professional growth, Craig has been central to enhancing both course quality and overall club operations, making him a standout contributor to Duntryleague’s success.

With 11 outstanding nominations received for the Future Leader in Management award, it was agree to present a male and female award, with Nelson Bay GC’s Duard Nel and Belmont Golf & Bowls Club’s Bella Wood the successful award recipients. Both recipients have demonstrated a thirst for knowledge, engaging in multiple professional development opportunities to further their own skills, whilst also delivering a high level of dedicated service to their respective clubs. Both Bella and Duard are shining lights in an ever-growing world of young leaders within the golf industry and we look forward to seeing theirs, and all of the nominees, contributions to the industry in the not-to-distant future.

Roseville GC claimed Metropolitan Club of the Year, recognizing the work of general manager, Oliver Raggett, and his team, for their innovation, sustainability and strong community culture. The club’s landmark year included a $1.5 million clubhouse upgrade, sustained membership growth, and a commitment to inclusivity, with 42% of members now female. Roseville’s environmentally responsible operations and vibrant club spirit have set a benchmark for excellence across metropolitan golf.

General manager, Adelaide Silvister, and her team at Fairbairn GC in the ACT, were recognized with the Country Club of the Year award following a transformative period of growth and renewal. The Canberra-based club implemented a $1 million masterplan, introduced new social spaces, and hosted major events, including the ACT’s only PGA Legends Tour Pro-Am.

In other awards on the night, Royal Canberra GC’s general manager, Steve Sandilands, was presented with the PGA’s Management Professional of the Year award and Brenden Ellam’s Castle Hill CC received the Jack Newton Junior Golf Junior Club of the Year award.

A highlight of the evening was the Services to Golf in NSW award, presented posthumously to Frances Crampton AM, recognising her lifetime of visionary leadership and service to sport. Frances passed away in May this year, leaving a legacy defined by inclusion, innovation and opportunity. A trailblazer across golf, gymnastics and wider sport, Frances served as CEO of Women’s Golf NSW (2002–2007) and later as National Director of Golf Development at Golf Australia, where she championed grassroots growth and pathways for young women.

The 2025 awards season wrapped up with the South Australian Golf Industry Awards Night held at the Hilton Adelaide on Saturday, 1st November.

With more than 230 guests in attendance, the evening was a celebration of excellence, leadership and the vibrant spirit that defines golf in South Australia. Hosted by Ben Hook, the night featured tributes, inspiring stories and well-deserved recognition for individuals and clubs who have made outstanding contributions to the game.

Glenelg GC’s general manager, Robert Vincekovic, took out GMA’s major award for the evening, winning Excellence in Golf Club Management, presented by Schweppes. With three exceptional nominations received – including Brad Ashby of Aston Hills GC and last year’s winner, Chris Coulter, from Flagstaff Hill GC, it was a difficult decision for GMASA Life member, Paul Sutcliffe, who was given the task of interviewing all three nominees. From growing membership numbers, to strengthening food and beverage operations, through to managing multi-million dollar redevelopments, each nominee, in their own right, had an incredible story to tell.

Winning GMA’s NSW/ACT Excellence in Management award was Mona Vale GC’s general manager, Andy Hugill

Belmont Golf & Bowls club’s Bella Wood and Nelson Bay GC’s Duard Nel were the successful NSW Future Leader in Management award recipients

Glenelg GC’s general manager, Robert Vincekovic, took out GMA’s SA/NT Excellence in Golf Club Management award

HUNTINGDALE HAS JUST BEEN TRANSFORMED

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N athan C achia, C orporate and G uest S ervices M anager H untingdale G olf C lub

In presenting the award, it was noted that Robert’s strong focus on the member and visitor experience, coupled with striving to create a positive workplace culture with his team, was the key reason for the award recognition. Additionally, Robert’s success in managing a multi-million dollar redevelopment of the golf course over the last few years, leading a lengthy governance review of the club, and his

continued commitment to work on his own professional development, including recent overseas trips to extend his knowledge in international golf management trends, resulted in him being recognised for the 2025 management award.

Mount Osmond GC’s general manager, Damian Wrigley, claimed the PGA’s Management Professional of the Year award for the second consecutive year, whilst Mark Crowe accepted the Workplace Health & Safety award on behalf of The Vines Golf Club of Reynella, also for the second consecutive year.

In the newly introduced Golf Australia awards, Glenelg GC won MyGolf Program of the Year, SHANX @ Little Para took home the Venue/Facility of the Year (Off-Course) award and The Pat GC was crowned Club, Venue or Facility of the Year (On-Course), presented by MiClub. Despite missing out on the Excellence in Golf Club Management award, Brad Ashby and his Aston Hills GC team grabbed some success, presented with the Women & Girls in Golf award.

With the 2025 awards season now wrapped, attention will turn to the 2026 awards nights, with Western Australia scheduled to host their gala evening in the River View Room at Optus Stadium on Friday, 27th March 2026.

A special thank you to our corporate partners, including Schweppes, MiClub and Avenue Press, who were proud supporters of many state awards this year. Their continued partnerships are invaluable to our industry and we extend our sincerest gratitude to them for not only supporting the awards, but for also attending events across Australia to help celebrate alongside the winners.

Celebrating our game: How industry awards unite and inspire the golf community

Each year, at state level, the golf industry gathers to celebrate its own through recognition of excellence, dedication and service.

Industry awards play a special role in bringing together every corner of the game, from metro courses to regional clubs, from volunteers to seasoned professionals, and from those who have given decades of service to the up and comers who are showing great potential.

Golf Australia has now held national awards for the first time and the GMA board and myself were grateful to be in the room to see many of them recognised at an Australian Open breakfast, as guests.

Golf industry awards are all about people. They sometimes shine a light on the quiet achievers in regional and rural clubs, who keep their communities connected through golf, those volunteers whose hours of

unpaid commitment ensure the smooth running of tournaments, junior programs and everyday operations. They recognise dedicated staff who have forged meaningful careers; general managers, superintendents, teaching professionals, administrators, coordinators, and many others who together make clubs thrive.

What’s most powerful about these occasions is the shared sense of purpose they reveal.

When we gather to acknowledge excellence, we’re reminded that golf isn’t just a sport, it’s a network of people and places bound by values of fun, respect, integrity and community. Whether in a big or small facility, the passion for golf, and for creating great experiences for others, remains the common thread.

As the industry continues to evolve, so too does the meaning of golf industry recognition.

Awards aren’t just about celebrating what’s been achieved; they’re about reinforcing the values we want to carry forward: collaboration, inclusion and a genuine love of the game. They remind us that the strength of golf lies not only in its history, but in the people who give it a future. You can see the impact awards have on the recipients. It’s amazing the impact this has on them as individuals who would never have imagined they would be up on stage for what they do. You can just see they are motivated to do more great work again in the future.

Well done to all the GMA members who were recognised with awards in 2025. In 2026, we’ll be encouraging more GMs to get involved with nominating members of their team (and themselves) to receive an award.

When thinking about the total workforce in golf, there are in particular a lot of administrative and hospitality staff who do great work and deserve to be nominated.

So the slogan from here is, “Put them in the mix in 2026!”

PAUL VARDY CCM • CHIEF EXECUTIVE OFFICER

Damian Wrigley won his second consecutive PGA SA Management Professional of the Year award

The Vines Golf Club of Reynella won their second consecutive SA Workplace Health & Safety award, with operations manager, Mark Crowe accepting the award

SUPER FUND OF THE YEAR

Hostplus is a top-performing super fund that puts members first.

That’s why we’re proud to have been named Money magazine’s Best Super Fund 2026.

Awarded for strong performance, value for money, and an ongoing focus on members, a win for us means a win for our members.

An award-winning super fund. That’s a plus.

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Hostplus takes a hat trick

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Hostplus was recently named #1 three times over, taking out Mozo and Money magazine’s Best Super Fund and Finder’s Provider of the Year.

These awards are more than just trophies on a shelf – they’re proof that Hostplus is a fund that Australians can trust. Especially in a climate where security and reliability matter more than ever.

Choosing a trusted fund is critical in today’s super landscape

The collapse of managed investment schemes First Guardian and Shield saw many hardworking Australians lose their retirement savings. Hostplus was saddened and alarmed by these stories.

These examples illustrate how pressure tactics, exaggerated promises and misleading claims are used to lure individuals into transferring their savings into high-risk investment schemes.

Stories like these make it clear that choosing a fund like Hostplus is more important than

ever. Hostplus never uses pressure tactics – its approach is to empower you with the information you need to make informed decisions in your own time.

Hostplus also has a history of strong longterm returns. Its Balanced (MySuper) option, where most Hostplus members invest, has been recognised as the number one performing option over 10 and 20 years.*

Tips for safer super decisions

Hostplus is urging all members to familiarise themselves with the following potential risks and red flags when making decisions about their super.

You should:

» Be cautious about cold calls from advisers or representatives who are not associated with your super fund.

» Call your existing super fund to find out what benefits you might lose if you exit, and speak to a financial adviser from your fund.

» Watch out for claims that your fund is underperforming, pressure to act fast, or promises of unusually high returns.

» Never be rushed into making a decision about your super.

» Ask your qualified and licensed adviser why a particular investment is right for you.

Learn more at: hostplus.com.au/online-security

*Hostplus Balanced (MySuper) investment option compared to the SuperRatings Accumulation Fund Crediting Rate Survey – SR50 Balanced (60-76) Index at 30 September 2025. Past performance is not a reliable indicator of future performance.

Awards and ratings are only one factor to consider when choosing a super fund. Visit hostplus.com.au/awards to learn more about our awards.

This information is general advice only and does not take into account your personal objectives, financial situation or needs. You should consider if this information is appropriate for you in light of your circumstances before acting on it. Please read the relevant Product Disclosure Statement and Target Market Determination available at hostplus.com. au/pds and hostplus.com.au/ddo before making a decision about Hostplus.

Issued by Host-Plus Pty Limited ABN 79 008 634 704 as trustee for the Hostplus Superannuation Fund ABN 68 657 495 890.

MiClub celebrates 25 years of digital golf innovation

MiClub, Australia’s most trusted supplier in golf and club management technology, proudly celebrates its 25th anniversary this year.

Since its founding in 2000, MiClub has grown from a small Australian tech startup into an internationally recognised provider of digital solutions that empower clubs, golf facilities, and other golfing interest groups to deliver exceptional member experiences.

From pioneering online golf booking systems, changing the way we score to developing comprehensive membership management platforms, MiClub has consistently delivered products that simplify operations and enhance engagement for clubs and their members.

“Reaching 25 years is a remarkable milestone for our team, our clients, and

our partners,” said Peter Maddison, CEO of MiClub.

“Our success is built on innovation, collaboration, and an unwavering focus on our customers. We’re incredibly proud of the strong relationships we have built in the industry, and we are very excited about what’s next.”

Today, MiClub supports over 950 clubs and golf facilities across Australia, New Zealand, and internationally , providing solutions that include online bookings, competition management, digital mobile scoring, member management tools, and integrated websites.

The milestone also coincides with the 25th anniversary of MiClub’s sponsorship of GMA, which has recently been renewed as a networking partner and confirming our participation in next year’s GMA National Conference in Melbourne.

“I’d especially like to acknowledge the clubs and managers who supported us at the beginning of our journey and are still with us today.” added Peter Maddison.

“Our mission has always been to help clubs thrive through technology and as we celebrate 25 years, we reaffirm that commitment—supporting the industry that has supported us.”

MiClub’s 25-year anniversary will be commemorated throughout the remainder of 2025 and the first quarter of 2026, with some special announcements of new initiatives being planned for release across the company’s suite of software packages.

For more information on MiClub's products and services, visit their website: www.miclub.com.au

25 Celebrating 25 years of Digital Golf innovation

PROUD 25-YEAR SPONSOR OF GMA

Introducing Avenue Press as MiClub printing partner for MiScore cards

MiClub and Avenue Press are excited to share some great news.

MiClub has recently entered into a new partnership for the supply of MiScore cards, designed to bring even more value and convenience to your club.

We’ve teamed up with Avenue Press - a proud Golf Management Australia partner and trusted supplier to the golf industry for nearly 60 years. Together, we’re enhancing the way your club orders and manages printed materials.

As part of this new service, we’ll soon be introducing an online store exclusively for

MiClub clients. This easy-to-use platform will allow your club to:

» Order MiScore cards and other print materials anytime;

» Update and approve artwork quickly and easily;

» Access real-time pricing, delivery details and artwork proofs; and

» Add other essentials such as green fee cards and branded signage and stationery.

MiClub and Avenue Press will be in touch soon to set up your club’s online account and walk you through the process.

To assist us in better informing and educating our members, we would like your assistance to continue providing relevant, interesting and unique stories from within the golf management industry that we can share in this journal. If you would like to write a piece for the GMA Journal, we’d certainly love to hear from you.

Please send your material to our Media & Communications manager, David Branddavid.brand@golfmanagement.com.au.

Golf Management Australia membership is an invaluable investment for you or a member of your team.

Part of our promise is to enhance your success by offering professional leadership development, ethical standards and responsive services.

Benefits to members are delivered in four key areas:

» Individual Professional Development

» Membership Support & Development

» Health, Wellbeing & Benefits

» Stakeholder Relationships & Industry Advocacy

GMA offers a range of annual membership options to suit the needs of the industry.

Future Golf launches game-changing partner engagement program

Future Golf has taken a bold and exciting step forward with the launch of its new Partner Engagement Program, a nationwide initiative designed to strengthen relationships, reward contribution and invest directly back into partner clubs.

With a thriving community approaching 50,000 members, a national network of 200+ partner clubs, and an impressive track record of 14,000 members transferred into traditional golf club memberships, Future Golf’s impact on growing and sustaining the game has never been more evident.

At its core, the program recognises that Future Golf’s partners are far more than course providers - they are co-architects in shaping a more accessible, more vibrant and more sustainable future for the game. CEO Ali encapsulates this vision best: “Our partners are the heartbeat of Future Golf… when we grow, you grow.”

Future Golf will be making significant investment into its partners and club support for FY25/26, with the program introducing a multi-tiered rewards framework designed to acknowledge

excellence and elevate opportunities for all partners. From revenue-share distributions to community club grants and strategic activation support, the initiative not only rewards high-performing clubs but also helps foster growth where it’s needed most.

Central to the program is a comprehensive scoring matrix, evaluating partners across access, engagement, alignment, innovation and member experience - ultimately placing them into Premier, Gold, Silver or Bronze tiers. This clarity empowers Future Golf to champion standout clubs while providing targeted support to drive improvement and stronger alignment across its network.

But the program goes beyond metrics and investment. It opens the door to bespoke experiences, exclusive industry networking events, and invitations to the National Future Golf Awards Evening, creating new moments for connection that reinforce the community fabric Future Golf is known for.

With this launch, Future Golf is sending a clear and compelling message: the future of the game will be built together. And for partners across Australia, supported by a rapidly expanding community and industryleading engagement model, that future has never looked more promising.

The GMA Member Assistance Program (MAP) is provided to GMA members and their immediate family through our service provider, Acacia EAP. Acacia EAP is a national independent service provider specialising in supporting people in dealing with personal or work-related issues in a positive way.

HONORARY SOLICITOR

Golf Management Australia offers its members the services of Michael Horton, from law firm RBHM Commercial Lawyers, in the role of Honorary Solicitor. The role is intended to enhance and assist general managers/GMA members in delivering a more valuable service to their golf clubs and boards. AVAILABLE FOR PURCHASE

The GMA Green Book:

The Essential Guide to Strategic Planning for Golf Clubs

The GMA Green Book is produced by GMA with corporate specialist Tony Sernack.

Copies of can be obtained for $29.95 each (or $250.00 for a pack of 10).

To order your copy, please contact your Chapter operations manager. $29.95

PARTNER EDITORIAL • FUTURE GOLF

Attendees at the Future Golf Partner Engagement Program launch trip at the brand new Seven Mile Beach Course in Tasmania (l-r) Aaron Muirhead, Adam Wallace, Rohan Adams, Ali Terai

Picture: Stu Gibson

Capital planning while golf is strong

something they can contemplate, being so far away.

One of the realities of being a club manager is that while some members care deeply about the club, others are more transactional and would walk away for a better deal in a heartbeat.

In the previous two decades, while many clubs thrived, others fared poorly as they cut services to keep prices low, removing entrance fees in the process. With matching of special offers by competing clubs, a race to the bottom ensued leaving many clubs light on for income. Clubs fell way behind on maintenance and capital replacements, the first things to give. It’s only now that many clubs are getting back on their feet, yet when it come to the costs of most capital items these days, prices have sky-rocketed.

I’ve heard it said in US clubs that an initiation fee is a test of a member’s suitability. If a prospective member can jump this hurdle, then it’s likely not a problem that they can pay their dues and want the club to succeed financially. An initiation fee contributes to the capital upgrade of the club and connects

a new member to the club for the long term. When I play golf, I typically do so with different groups of members. I get an unfiltered view of how they think a club works. While the game and a chat is always enjoyable, it’s fair to say the typical golfer thinks very differently about their club. Immediate concerns dominate their thoughts, such as their own form, the pace of play and the turf (or sand) conditions, wherever their ball happens to lie at any one time. Whatever is highly visible is important. Behind the scenes, things such as the state of club governance systems or the depreciation rates of buildings, plant and equipment are not remotely on the radar of most members.

Some have said that if the club puts up the fees by 10%, they’ll leave, never considering why the club may need to put up the fees or the inherent value in all the friendships they would be leaving behind. Maintaining a restriction that prevents the board from increasing subscriptions by over 5%, seems entirely appropriate. Allowing a club to gradually run on to the rocks is not

An important job of a club GM is therefore to be forever educating. Explaining the financial position of the club and where it is heading is an important ongoing process.

Carefully planning to endure adequate funds for future capital expenditure is one of the most important things a board and management can do. Being able to map out the consequences of scenario A versus B, is a powerful exercise should there be pushback to securing adequate funds for capital replacement at future prices.

As Ray Conin, from Club Benchmarking in the US says, we’re in a highly-capital intensive industry and it’s the choices in the boardroom that dictate the outcome. Clubs are going to have to need to invest 15 to 20 times their annual depreciation expense over the next decade to cover future capital costs. A decision in a boardroom today can have massive implications 20 years down the track.

With golf being so strong, now is a great time to get on the front foot with capital planning and communicating the plan to members.

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ANDY HUGILL STORY

Not many people have successful careers in more than one field. Andy Hugill is respected as both a golf course superintendent and a golf club general manager. And he’s also an excellent golfer, as regular GMA Journal contributor, Karen Harding, explains.

If nothing else – and there’s plenty else –he’s his own man, Andy Hugill.

Whether he speaks of greenkeeping or of being in golf club management or of playing golf, he does so with passion, conviction and a great deal of enthusiasm. He’s a guy who’s up for a challenge and faces life headon. And it seems he has done so from the word go.

He became, in his own words, a golf addict at around 13 or 14 years of age when he and a mate started playing at Whitby Golf Club in Yorkshire, a club founded in 1892 before moving three years later to its current spectacular clifftop location.

The lads honed their games to mid-single figures and Andy considered becoming a club pro. A few hours in the shop, however, put paid to that.

“I realised it wasn’t for me, it was like cabin fever. I just couldn’t work in a shop for prolonged periods.”

So he turned his thoughts to greenkeeping. And, “I instantly fell in love with it. There were so many facets to it.”

Decision made, he went to TAFE and was close to qualified when an opportunity to work for a new club in Austria arose. He applied, got the job, was given a one-way ticket to Vienna and sat his final exam there. He left the UK on his 19th birthdaythe start of a new year of life, and the start of a new life altogether.

And all that is just the start of the remarkable story that is the life of Andy Hugill ….

The club in question in Vienna was the Colony Club Gutenhof, the first 36-hole golf facility built in Austria and later host to both the men’s Austrian Open in 1993, part of the European Tour, and the Ladies Austrian Open in 1996, a Ladies European Tour event.

Andy, who arrived in 1991, was there for the first but not the second as he had already launched on to his next journey, Australia. But more of that soon.

In his time in Austria, Andy joined five other Brits in what would be an amazing experience. The club was affluent, so keeping the course in pristine condition was no issue. And the course staff, all fine players, were given playing rights. Andy was “off around 0.4”, a level that afforded him a national ranking of about six, and won a couple of club championships. Modestly, he notes that “it wasn’t like I was a supreme golfer, just that their main sports were skiing and tennis and golf was fairly new at the time”.

Then there was the travel.

“In Austria, you’re surrounded by eight countries (Liechtenstein, Slovenia, Italy, Hungary, Slovakia, Germany, the Czech Republic and Switzerland). That started the travel bug for me, a young boy coming from Yorkshire, whose family didn’t really move

too far to being in Europe. I was very lucky that I got that opportunity. And I was with some really good people. We were all the same in that we all loved golf.”

After five years, his wanderlust stirred. But why Australia, on the other side of the world and rather more remote from the rest of the world?

“I’d done the seasonal thing (the Colony Club Gutenhof was open from April to October) and I was not moving back to England as it was just too bloody cold. I wanted somewhere that had a 12-month season. I have no idea why I picked Australia but I did.”

So, to his mother’s shock – “you couldn’t get further away, really, could you?” he acknowledges - he filled out the visas, booked a one-way ticket, packed two suitcases and here he headed.

His first stop was Westmead in Sydney, which didn’t really match his preconception of Australia, but when he visited Bondi, he found what he wanted.

“I had an instant attraction to the eastern suburbs.”

He then approached John Odell (former longtime super at Royal Sydney) who armed him with a list of the best clubs around. One person replied, Gary Dempsey, head greenkeeper at New South Wales Golf Club in La Perouse, located on the northern headland of Botany Bay.

“I didn’t know about New South Wales, I didn’t realise how good a golf course it was and its history. But once I got there and saw the place, I was mind blown. It was the most amazing place.”

As assistant superintendent, he learned a lot from Dempsey.

‘He could grow grass on concrete. It was a great platform for me to learn about warm season grasses because I’d worked with cool season grass in Europe. And I learned a lot about tournament course preparation.” On his watch, NSW GC hosted three of its five Australian PGA Championships.

The year of his arrival in Australia, 1996, was auspicious in another way. This was the year Tiger Woods played in Australia for the first time, just four months after he turned professional. It was also the year

that Greg Norman claimed his fifth and final Australian Open championship and, during it, played a practice round at NSW GC in the company of no less than US President Bill Clinton. Our man Andy was right amongst it.

“My job was to take the media down to the sixth hole where they were going to do some photography on the (iconic) island tee. And as I’m driving, all these silly Americans are asking where the kangaroos are.

“I’d met Norman a few times before and I was adamant that I was going to speak with Clinton. I had two Australian PGA posters in my back pocket and put myself between the bunkers where I knew they would walk. As they came off, I politely asked him if he would sign them and offered a pen. A Secret Service guy jumped between us and

said, ‘President’s pen only, son’ and gave me a pen.

“Norman looked at me as if to say ‘you again’ but Clinton started talking to me. I was shaking, such was his charisma. When I got back to the clubhouse, my boss said, ‘they said on TV that someone was talking to Clinton and I knew it would be bloody you’.”

For his efforts he received a letter of thanks from the White House.

In 2000, Andy undertook his first course superintendent role, at Eastlake, where he seized the opportunity to transform a rundown course into what it could be, and in 2003 he crossed over to Mona Vale.

Mona Vale was a different proposition to the other clubs Andy had served.

“Mona Vale is in a big swamp. And flooding was a common occurrence. We obviously wanted an all-weather course, so we formed a grants committee and started applying for grants.”

With those, the club became selfsufficient in its water management and the benefits, rather than excess water, flowed.

“Everything improved. The standard of the course today, it’s just got better and better. And we’ve got another $150,000 worth of drainage happening next month. We’re constantly trying to invest in the course because at the end of the day, that’s why people come, to play golf.

“Mona Vale is a private club with public access. Increased playability increases opportunity for public traffic. And we had full membership last year. Of that we have 40-50 guys who rely on carts to play. We want to make sure we can get them out there.”

Andy’s expertise and achievements were recognised in 2009 when he

Andy’s expertise and achievements were recognised in 2009 when he received the (then) Australian Golf Course Superintendents Association Excellence in Golf Course Management award and was named Golf Course Superintendent of the Year by Australian Golf Digest.

“I thought I knew a fair bit about the GM role but once I got into it, the whole thing was a lot bigger. But, you know, it was a challenge and I’m used to challenges.”

received the (then) Australian Golf Course Superintendents Association Excellence in Golf Course Management award and was named Golf Course Superintendent of the Year by Australian Golf Digest.

Around eight years into his tenure at Mona Vale, Andy began to consider his future. It seems like whenever he has reached a juncture in his life, an opportunity has arisen and he has seized it. Here, the same.

As the proud single father of three young children, he was looking for change while keeping the flexibility and stability he valued from Mona Vale. He returned to study and undertook a diploma in business management.

While doing this, “I was approached to teach the agronomic side of the course to young trainee professionals at the PGA IGI (International Golf Institute). I enjoyed that,

I had a passion for it. And I still see some of the kids who I taught, working in pro shops.”

Andy then completed an advanced diploma in business management and from there his road into golf club management started.

“It was at that point, in 2014, that (then club president) John Karren approached me to do both the super and the general manager roles. I said, if I was to do that I’d probably do both jobs only average; I’d rather do the right role correctly.”

And with that he hired a replacement for himself as course super and assumed the GM role.

“I thought I knew a fair bit about the GM role but once I got into it, the whole thing was a lot bigger. But, you know, it was a challenge and I’m used to challenges.”

One of those intrinsic challenges was a serious upgrade of the clubhouse as a hospitality venue.

“The whole model was a bit messed up and we weren’t making money in hospitality.”

In conjunction with strategic business consultants Tully Heard, the club embarked on an ambitious overhaul of its venue. This was not without significant issues when original builder sMLXL went into liquidation.

“It ended up taking another eight months and costing much more, but the board and management stuck together and we believed in the project.”

The club borrowed more money and engaged Mammoth Construction Projects to complete the project. The end result was worth it. With an arrangement in place with the Boathouse Group to provide a

restaurant upstairs and with an $8 million renovation downstairs, rent over the coming years will cover some of the dollar investment while trading has already shown significant profit.

“We had our first full year of business this year. We budgeted for about a 12% operating profit but made 17%, so that was fantastic.”

“My name might be on it and, yes, I led it and, yes, I lost all my hair during the project and didn’t sleep for about two years, but it’s really a celebration for all of the people involved.” - on his GMA Excellence in Management award presented at the 2025 NSW Golf Industry Awards night.

Another award, this time the Excellence in Management Award – part of the GMA NSW Awards at the 2025 NSW Golf Industry Awards – came Andy’s way.

“My name might be on it and, yes, I led it and, yes, I lost all my hair during the project and didn’t sleep for about two years, but it’s really a celebration for all of the people involved.

“The project had difficult moments but we completed it. It’s great to promote this wonderful, new, ‘different-feeling’ golf club and for it to be financially sustainable, not for a year or two but long term. And with some of the hospitality outsourced, staff infrastructure is simplified to four senior managers – myself, the venue manager, the finance manager, and the membership, marketing and communication coordinator.”

As with the course improvement, the clubhouse renovation impact is reflected in membership sustainability

“The club wouldn’t be able to sustain membership fees continually going north in the long term, so we had to look at an alternative model for revenue. Now we

have the restaurant, the bar, and a full membership with 30% of our golfer traffic coming from public players.”

Full membership includes a closed category of juniors and a male to female ratio of 70:30, above the national average, helped in no small way by its Fairway Gold category, an affordable interim category allowing for those starting their journey in golf as well as those who are stepping back.

In further affirmation of the role of women at Mona Vale, both the current club president and vice-president – Louise Gillespie and Peta Gilliland – are women. The club constitution mandates that two of the seven board members are women. And on three days of the week, medley events are held.

Although there are precedents, it’s not a common occurrence for a course superintendent to transition to the general manager role. While keen to undertake the role and learn, Andy was understandably cautious. Back then, the two professional associations were quite separate.

“There was a bit of friction between them. We never did anything together. It’s different now. But when I first became a general manager, I was a little concerned … at the first few events I attended, I felt I was more a greenkeeper than a general manager and was seen that way. So I took my time, learned my trade, and now I feel completely that I fit in.”

Which is he now?

Andy's team - (l-r) Emma Powell, Talitha Dean, Andy Hugill, Kate Wall and Louise Gillespie

“I think I’m a general manager now. But I didn’t give up greenkeeping because I was disheartened by it. I loved it, I lived it. You deal with nature and you deal with challenges all the time. It was a big part of me and it is to this day. I still want to understand the greenkeeping because it’s a passion, it’s in my blood.”

In an ideal world, according to Andy, course superintendents and general managers should not be at odds with each other but have a symbiotic collaborative relationship.

“I think more general managers should spend time with their supers to understand their work. The good ones do. They should both be coming from one platform and it’s up to the general manager to educate himself more with agronomic issues because ultimately that’s what members do, they come to play golf.”

What makes a good golf course superintendent is also that which makes a good general manager: “You’ve got to be strong. You’ve got to be a good listener. You’ve got to be a leader first and foremost. You’ve got to make decisions, you can’t be a fence sitter. If you believe in something, you’ve got to voice it. You’ve got to allow your team to also lead. You’ve got to give them the autonomy to do their roles and not micromanage them. All I do is try and connect the blocks.”

So, what’s next for Andy Hugill?

“If I’m honest, I want to play more golf and work less days while I’m still healthy.”

He’s not only healthy, he’s a darn good player, having hovered on a handicap of scratch or better for over 20 years.

He’s been club champion at Colony Club Gutenhof twice, St Michaels twice and the four-round stroke winner of the club championship at Manly Golf Club in 2023. In 2025, he’s been runner-up in the Manly

club championship and lost on the 37th hole at Mona Vale.

In November of this year, he claimed the Kieser NSW Senior Order of Merit awarded to the player who has accumulated the highest number of points from their best 14 results from SOOM listed events. Andy won twice which clinched the SOOM. Oh, and he aced the 15th on his way to the title at the final event, at Cromer, just for good measure.

Also in November he took out the Mona Vale Cup by a shot. The Cup is one of the events towards the prestigious Golf NSW Vardon Trophy for male amateur golfers.

And he’s taken out many of the GMA events he’s contested since he joined in 2014.

In the greenkeeping profession, course staff help other course staff with tournament preparation and contacts far and wide are created. Such contacts enabled Andy to visit the US in 2006 and watch Geoff Ogilvy win the US Open at Winged Foot in spectacular circumstances.

Another contact saw him work for 10 days at the US Open at Merion in 2013.

These contacts have also helped him play some of the best courses in the StatesMerion that US Open week, as well as, over time, Pine Valley, Cypress Point, Spyglass Hill, Pebble Beach, Pasatiempo to name a few. His number one pick though, is Kiawah Island which he played in 2018 when on a trip to Augusta - where he just happened to be nearby when Jack Nicklaus’ 15 year old grandson Gary Junior holed out on the ninth and final hole of the par-three contest. So, there you have it.

From the self-confessed ‘cocky’ young Yorkshire lad who needed to be reined in by his first greenkeeping boss, to fine course superintendent at some of Australia’s finest, to accomplished and resilient general manager, to masterful golfer, this is one interesting guy. He’s a bloke who’s found himself in some remarkable situations, some of his own making and some the happy result of being in the right place at the right time.

And all because he loves golf.

Other than an early aversion to public speaking – which in true fashion, he’s faced down - is he afraid of anything?

Andy laughs and answers in his unruffled way, “No, not really.”

Fascinating growth numbers in the golf participation report

PAUL VARDY CCM • CHIEF EXECUTIVE OFFICER

The steady growth in golf continues. Golf Australia’s 2025 Golf Participation Report, released in December, makes for some fantastic reading, highlighting the demand for golf both on and off course.

Under golf’s strategy philosophy, “All golf is golf”, and its purpose, “more people playing more golf”, now over four million Australians played golf in some form or another. Of that, an estimated 2.3 million played on green grass golf courses.

Golf is rapidly closing in on its peak of around 500,000 memberships, last recorded in 1998-1999, a distant time when people were only starting to use the internet and the creators of Facebook and TikToK were still in high school. The new figure of 477,220, continues an excellent trend and is up 3.5% on 2024.

Clubs are now busier as, not only are there more members, there’s the long-term trend for members playing more golf. This is reflected in the growth in competition rounds. Ten years ago there were 10.1 million competition rounds recorded and now there are 12.3 million, an increase of 21.8%. In 2015, the average member played 25.4 rounds and in 2025 they played 30.3 rounds, almost 20% more.

The growth in membership is faster in regional clubs, likely due to the capacity of these courses to add players where many metropolitan clubs have closed new memberships and have waiting lists. A lot changed with COVID. Golf worldwide continues to see the positive impact of macro-societal changes beyond anyone’s control such as demographics, technology and the hybrid working model where people can work from home, some remotely.

Breaking the numbers down further reveals a story, as does looking at trends within the numbers. Since 2019/20 (using 2019 collected data), membership for women and girls has grown 9,414 or 12.6%. Men and boys has grown by 83,193 or 26.9%. Ninety percent of the membership growth has been males. The overall membership gender mix has changed from 80.5% male/19.4% female to 82.3%/17.7%.

Junior membership growth has been particularly strong, doubling from 13,244 in

2019/20 to 28,019 in 2024/25. Ninety percent of this growth too has been from boys. In fact, in just two years, boys have grown from 14,739 to 24,248, an increase of 64%! I’m seeing this first hand with my 16 year-old boy and a lot of his mates obsessed with golf in their spare time. Is it backed by the impact of social media where golf has become cool? Either way, boys are loving golf in much greater numbers.

Social golf clubs continue to outpace bricks and mortar clubs, up from 25,284 in 2019 to 45,561, now accounting for 9.5% of all memberships. Despite being removed from the legacy of club traditions and rules, even social clubs attract 86% males to 14% females.

GA has the world’s most accurate long-term data on handicapped competition golf, an incredible record. There is no estimation, it’s actual. It’s more accurate than any other statistic in golf because it goes beyond a count of participants to a count of incidents of participation and there is a validated record of each calculated static. That’s why, when it rained in NSW in 2022, based on state comparisons, it was clear that NSW lost at least 700,000 rounds.

Whilst not in the participation report, September 2025, as recorded in a monthly rolling average, now has 286,597 players nationally each month in a competition. This is an increase of 44,727 monthly players since September 2019, up 18.5%. Of that increase in monthly competition players, almost all has come from males, 96%. From a club perspective, that is the visual story of the golf boom. There are far more males on the tees!

So, it very much appears that on-course golf is on a strong growth path with men and boys whether it be in memberships, social memberships or competition rounds. The golf industry and its golf clubs are keen to keep growing women and girls’ participation and are working hard to do this.

While it takes a lot of investment, we have more building blocks in place than ever to grow women's and girls' golf in clubs. The Women and Girls Engagement Strategy has been in place for over seven years and more clubs are signing the R&A Women in

Golf Charter. MyGolf Girls, the Junior Girls Scholarship program, and programs such as Get Into Golf targeted at women, are all growing. Clubs are keeping special measures in place such as reserved tee times, fast tracked memberships, sometimes waived joining fees to help attract and retain women members. It’s fair to say our elite women professionals are doing their bit to help with outstanding performances, winning two out of the four majors: Minjee Lee the 2025 KPMG PGA champion and Grace Kim winning the 2025 Amundi Evian Championship.

When looking at the broader golf market, there are large numbers of women and girls recorded as participating in off-course golf. Of the 1.6 million who play off-course only (simulators and mini-golf), 50% are estimated to be female. Now, one weakness in these numbers is that it doesn’t measure how many times the 1.6 million play. A girl playing a game of mini-golf could be compared to a man playing 100 rounds of golf and both would be counted as one person in each of the off-course and oncourse participation numbers.

But, with so many women and girls bottled up in off-course, why don’t we seem to be able to encourage the transition to on-course golf more? That is, perhaps, a question asked of the next strategy for Australian golf. For now, the boys and men and behind the big growth in memberships and competitions.

The 2024/25 Golf Participation Report is available to download from the Australian Golf website: golf.com.au

Supporting club operations through consistency and collaboration

As First Choice Services (FCS) reflects on the past year, the organisation remains focused on delivering reliable, consistent support across various industries, with a particular emphasis on the golf sector.

Since opening, FCS has prioritised providing golf clubs with high-quality, customerfocused facilities management services that adapt to each venue’s evolving operational needs. This year has reinforced the importance of collaboration and open communication in achieving that goal.

Among the partnerships strengthened this year, two that stand out for FCS are the ongoing relationships with Beverley Park GC in NSW and Patterson River GC in Victoria. Each club operates within its own environment and community, and both share a commitment to maintaining a high standard of presentation, professionalism and care. Supporting these standards is something the FCS team approaches with responsibility and attention.

Across both venues, FCS has continued to provide strong operational support; from daily clubhouse presentation to on-course cleaning, maintenance assistance and adapting to event schedules or seasonal pressures. The day-to-day needs of a golf club can shift quickly, and FCS’s priority is to remain responsive, efficient and proactive so that each venue is prepared for whatever the day brings.

At Patterson River GC, the volume of functions and events throughout the year brings an additional layer of operational demand. The FCS team regularly adjusts schedules and service approaches to align with event timings, guest flow and afterhours requirements. Supporting a venue with such a dynamic calendar requires anticipating operational needs early and working closely with management to ensure the club is ready for each occasion.

Patterson River GC's management has reflected positively on the partnership, with GM, Adam Hayes, sharing, “From the seamless changeover to their responsiveness and attention to detail, the experience has exceeded our expectations. Their professionalism and commitment to quality are helping us deliver on our vision of being a leading golf club in Melbourne’s south east. We couldn’t be happier with the service provided and look forward to continuing this partnership.”

Meanwhile, Beverley Park GC continues to operate as a busy community-driven club with consistent daily traffic. FCS’s work there emphasises routine consistency, clear communication and maintaining presentation standards across spaces used by members and visitors. Understanding the club’s rhythm enables FCS to tailor its approach without compromising reliability or quality.

GM, Shaun Smith, shared the following about the partnership:

“First Choice Services has been outstanding partners for Beverley Park GC. Their

attention to detail, reliability and consistent high-quality work ensure our clubhouse is always presented at its best. Their team understands the importance of first impressions, and they help us deliver a clean, welcoming environment for members and guests every single day.”

Communication remains a central part of how FCS operates. Throughout the year, the team has maintained ongoing dialogue with management at both clubs to ensure expectations are clear and feedback is actioned constructively. This process has helped refine service delivery and maintain alignment with each venue’s operational priorities. Tools such as realtime inspection reporting - a long-standing part of FCS’s processes, continues to support transparency by providing timely updates and task verification across all sites.

Looking ahead, FCS remains committed to supporting golf clubs with dependable service, adapting where needed, and continually refining the practical ways it works. The organisation aims to evolve alongside the industry, respond to feedback with intention, and provide solutions that genuinely assist clubs in their daily operations.

First Choice Services is proud of the relationships it has built over the years and the partnerships that continue to shape its growth. The company looks forward to supporting more clubs nationwide and contributing to the ongoing strength of the facilities management and golf management community in the years ahead.

For enquiries, contact First Choice Services at support@firstchoiceservices.com.au

Patterson River GC's general manager, Adam Hayes, says he couldn't be happier with the service provided by First Choice Services.

Australian Golf Foundation releases 24/25 Impact Report

The Australian Golf Foundation (AGF) has released its 2024/25 Impact Report, revealing a year of remarkable progress in making golf more accessible, inclusive, and life changing for young people across the country.

Across community programs, junior participation initiatives, high performance pathways and new philanthropic partnerships, the report captures the scale of impact achieved through the generosity of donors, clubs, supporters and inspiring golf ambassadors.

The 2024/25 financial year saw $3.6 million raised, including a further $3 million commitment from The Kinghorn Foundation to support the Golf Australia Rookie Program. Contributions from professional golfers Hannah Green and Min Woo Lee through the Golf Australia Give Back Program have significantly bolstered the Foundation’s ability to invest in young talent.

At the heart of the Foundation’s impact is the Junior Girls Scholarship Program, founded by Bonnie Boezeman AO, which continues to enhance one of the sport’s most significant participation opportunities: encouraging more girls to take up and stay engaged in club golf.

This year, 1432 scholarships were awarded, bringing the total to an extraordinary 4503 scholarships nationally since the program began.

The program’s influence extends far beyond the fairway, helping girls build confidence, form friendships, and learn life skills that carry into school, work, and their broader communities.

Stories from scholars like Maddison Kelly, now a WPGA Tour player after entering the Killara Golf Club program at age 14, highlight the valuable pathways the program makes possible.

A YEAR OF MILESTONES AND MOMENTUM

The Impact Report highlights several significant achievements across AGF’s programs and partnerships in the last year, including:

» Hannah Green joining as AGF Ambassador, bringing her world-class talent and passion for inspiring the next generation.

» Launch of the Peter Thomson Society, honouring one of Australia’s greatest

golfers and establishing a new avenue for bequests and legacy giving.

» The inaugural Australian Golf Foundation Cup, which brought together 72 players at Capital Golf Club and raised $150,000 for programs supporting girls, multicultural communities, and disadvantaged young people.

» Formation of The Founders Club, offering passionate supporters a unique opportunity to contribute to the long-term vision for Australian golf.

AGF Chair Patrick Holt expressed his heartfelt gratitude: “We are deeply thankful to every individual and organisation who has supported us. Your belief in our mission is not only growing the game, its changing lives.

“Through strategic investment in national junior participation programs such as the Junior Girls Scholarship Program, MyGolf, and TeeMates, we are working hand-in-hand with Golf Australia to break down barriers and make the game accessible for all.

“We are also extremely grateful to The Kinghorn Foundation for their significant ongoing investment in the Golf Australia Rookie Program, which plays a vital role in fostering high-performance athletes who represent the future of Australian golf.”

A GROWING MOVEMENT FOR THE FUTURE OF GOLF

AGF Executive Director Cameron Wade said the impact reflects a growing philanthropic movement within Australian golf, one that is

helping

children discover a lifelong love of the game while ensuring talent from all backgrounds can thrive.

This includes significant investment in children experiencing disadvantage, regional and remote communities, and under-represented groups, as well as ongoing support for emerging professionals through the Rookie Program and Give Back Program.

The Foundation’s programs now reach every state and territory, with 247 clubs delivering the Junior Girls Scholarship Program and 61 facilities offering subsidised tee access through TeeMates and Youth on Course.

To learn more about the Australian Golf Foundation visit: www.australiangolffoundation.org.au

Australia’s Best Recognised in GA's National Awards of Excellence

In October, Golf Australia announced the winners of its inaugural National Awards of Excellence, recognising the clubs, venues, partners and individuals that have set new benchmarks for innovation, participation, growth and leadership in the game.

From metropolitan powerhouses to regional heroes,environmental innovators to grassroots volunteers, this year’s winners reflect the strength and diversity of golf across the country.

“The inaugural Golf Australia National Awards of Excellence are more than a celebration of achievement. They are a glimpse into the future of our sport, Golf Australia CEO James Sutherland said. “Each winner this year demonstrates how golf can evolve, diversify and thrive while staying rooted in community. Together, they form a blueprint for how golf across the country is growing stronger, more inclusive, and more relevant.”

Damien de Bohun, General Manager - Places to Play, Golf Australia said: “The winners of our new national awards demonstrate everything that is great about golf in Australia. They recognise how leadership, inclusion and innovation can transform the game, on and off the course.”

“These winners embody what excellence looks like in Australian golf. They’ve transformed facilities, grown participation, driven innovation, volunteered thousands of hours and built stronger communities around the game. We’re proud to celebrate their contributions and leadership.”

In Western Australia, Mandurah CC turned good intentions into good governance, moving to a streamlined board model, introducing clear business planning and reinvesting for the future. The payoff was tangible: record participation, a clubroom uplift, an irrigation overhaul on the way, and the confidence to host the WA Open on a course that matched the moment. Mandurah’s story is one of clarity and community buy-in, doing more with less, and doing it well.

Down the coast of NSW, Mollymook GC balanced heart and horsepower. An $8 million Beachside redevelopment has reimagined the club experience, while Hilltop’s rise inside Australia’s Top 100 shows the playing product is equally strong. The numbers don’t lie, rising rounds, revenue and membership, but Mollymook’s character is best seen in its generosity: six-figure community giving, thriving junior pathways

and a calendar that welcomes locals and visitors alike.

In the Top End, where on-course opportunities are limited, X-Golf Palmerston is a glimpse of golf’s future. With simulators humming, mini-golf buzzing and hospitality at its core, the venue lives its values as an R&A Women in Golf Charter signatory. “Sip & Chip” nights and a wet-season TeeMates junior series make golf accessible year-round.

South Australia’s The Pat GC has made sustainability part of the playing experience. Beehives hum beside tee boxes, solar helps power operations, recycled water feeds the turf, and more than 10,000 native plantings are bringing biodiversity back. A Kaurna Cultural Heritage Action Plan threads traditional knowledge into daily practice. The Pat shows how environmental leadership can be practical, visible and popular.

On junior pathways, Glenelg GC has become a MyGolf powered by Ripper GC powerhouse. A term-by-term program suite meets children where they are, from Tiger Cubs to advanced groups, and a school partnership keeps the pipeline flowing. Fun first, structure second; the result is sustained demand and families who feel part of the club community.

In Victoria, Barwon Valley GC is rewriting the adult beginner journey. Clear pathways, beginner to intermediate to social play and smart membership on-ramps are converting newcomers into golfers (and golfers into members) faster than most thought possible. A partnership with X-Golf Geelong proves that all golf is golf, wherever you first pick up a club.

Queensland’s Windaroo Lakes GC has built a culture by and for women. More than 1,400 women engaged through clinics, leagues and “Chip & Sip” events; a 33% rise in female membership; visible female leadership; and programs that balance skills with social connection. It’s a blueprint other clubs are already following.

Public golf is thriving in Maroondah City Council (VIC), where a 10-year strategy has turned two municipal courses into community assets. Annual rounds have surged, juniors and first-time adults are entering the game at scale, and sustainability is embedded, from solar fleets to habitat restoration. Partnerships with disability services show how golf can build skills and employment, not just community and connection.

The Awards also honour the people and partners behind the scenes. In the NT,

AWARD WINNERS

» Mandurah CC (WA) – Most Outstanding Club, Facility or Place to Play (Metropolitan)

» Mollymook GC (NSW) – Most Outstanding Club, Facility or Place to Play (Regional)

» X-Golf Palmerston (NT) – Most Outstanding Club, Facility or Place to Play (Off-course)

» The Pat GC (SA) – Most Outstanding Environmental Initiative

» Glenelg GC (SA) – MyGolf powered by Ripper GC Venue of the Year

» Barwon Valley GC (VIC) – Get Into Golf Venue of the Year

» Windaroo Lakes GC (QLD) –Women & Girls in Golf Award

» Maroondah City Council (VIC) –Local Government Recognition Award

» Esther Rika (NT) – Volunteer of the Year

» Greenway Turf Solutions (National) – Golf Supplier of the Year

Esther Rika has spent more than a decade opening doors in one of the country’s most remote regions, taking golf into schools and communities, mentoring girls and young women, and proving how one volunteer can change many lives. And across the industry, Greenway Turf Solutions continues to raise the bar for reliability and innovation, pairing agronomic expertise with on-time delivery and education that elevates the sector.

“These stories remind us that excellence isn’t just measured on a scorecard,” de Bohun said. “It’s the vision, resilience and generosity that help golf thrive in every corner of the country.”

Winners were further recognised at the Men’s Australian Open on Thursday 4th December, where Golf Australia showcased their stories to inspire the next wave of leadership and innovation.

The depth and quality of nominations received this year highlight the remarkable work being done across the game, from innovation and inclusion to sustainability and community impact. In every category, volunteers stood out as the driving force behind golf’s success, their dedication continuing to shape and strengthen the sport nationwide.

Calling all women golf board members

GMA's Chief Executive Office, Paul Vardy , recently sat down with Deb Kember, president of The Brisbane Golf Club and Chair of The Golf Leaders Network, to discuss the mission of the recently formalised networking organisation, and to find out how GMA and our members can assist with helping to grow the network.

Paul Vardy (PV): How did you start the GLN and who was first involved?

Deb Kember (DK): In 2021, three newly elected female club vice-presidents in Brisbane came together to celebrate their achievement and discuss whether it would be valuable to meet regularly. Evelyn Foley, from The Royal Queensland GC, Lyndal Plant from Indooroopilly GC and myself, from The Brisbane Golf Club, navigated our new roles together and found the collegiality and support to be beneficial.

We soon connected with others in similar roles online, discovering many welcomed the chance to talk with like-minded women. Since 2022, the group has grown to over 100 current and aspiring club board members across Australia.

PV: Where did you most see the need?

DK: As CEOs and GMs know, modernising golf clubs is challenging due to their history of separate men's and women's golf administration. While some leaders support unified club governance, this view is not shared everywhere. Change is slow and can impact morale, but knowing others face similar obstacles helps encourage persistence.

PV: What is your mission?

DK: The GLN empowers women to excel as golf board leaders by fostering strong connections, enhancing leadership skills and amplifying their voices within the golf community.

PV: What have you found out along the journey?

DK: As the organisation has developed, its potential as a professional body for board directors has become clear. Currently, there is a compelling challenge to increase gender balance on club boards or committees and raise the proportion of women chairing these boards beyond the current 1%. Our experience has shown us that networking alone will not sustain the GLN; therefore, building leadership, confidence and capability has been established as a strategic priority.

PV: What has been the feedback?

DK: Members tell us they gain valuable insights from being part of a supportive network of women in leadership roles. They say the GLN provides crucial guidance, encouragement and opportunities to challenge traditional thinking within their clubs. Additionally, the GLN assists club leaders in building stronger relationships, sharing knowledge and adapting their practices to ensure clubs remain relevant for future generations. Many highlight that having an opportunity to discuss common challenges and reflect on shared experiences reinforces that they are not alone on their leadership journeys.

Above all, members enjoy celebrating each other's successes and overcoming challenges together, sharing leadership and governance tips and offering heartfelt congratulations whenever a GLN member is elected to a leadership position.

PV: How far do you aim to reach?

DK: We would like to connect current and aspiring female club leaders across Australia.

Is your club looking for ways to encourage and support more women into board and leadership roles?

The Golf Leaders Network (GLN) is tackling this challenge head-on, aiming to boost gender diversity on club committees and boards. With less than 1% of clubs having a female board chair and under 10% in office bearer roles, there’s plenty of room for improvement.

The GLN, supported by a passionate community of women and men, is committed to helping women step up into club, state and national golf board positions. Now a formalised network, GLN is keen to strengthen its connections and offer valuable development opportunities to current and aspiring female board members.

If you’re a woman in a club leadership role, or keen to take that next step, join the GLN today!

Visit golfleadersnetwork.com.au/join and be part of a movement driving real change in golf leadership!

For more info, contact Deb Kember, President of The Brisbane Golf Club, at debkember@golfleadersnetwork.com. au.

We welcome male members who are committed to assisting in the achievement of gender balance in their clubs.

PV: What do you aim to change?

DK: Research clearly shows that board diversity enhances performanceimproving financial outcomes, monitoring effectiveness, outcome based decisionmaking and social responsibility. The GLN is committed to breaking down barriers to gender diversity by encouraging genuine commitment from board leaders, broadening criteria and candidate pools, eliminating biases and ensuring that all voices are represented at the board table.

PV: How can GMA and GMA members help?

DK: Firstly, share this article and the GLN website with current and aspiring female board members and inform them about the GLN.

Secondly, encourage men and women to support and join the GLN.

IP Security Systems: The gateway you can’t afford to ignore

In a connected world, even the tools that safeguard your club can become a cyber attacker’s easiest entry point. As clubs continue to modernise their operations, IP-based security systems are emerging as a critical cyber risk.

An IP-based Security System is a surveillance and access-control setup that uses your club’s computer network and the internet to operate. Instead of traditional analogue cameras that run over coaxial cables to a closed recording device, IP systems use network-connected devices, such as cameras, sensors and access controllers, that communicate via your Ethernet or Wi-Fi. Because these devices often share the same network as critical operational systems, they can create vulnerabilities if not properly secured and configured. An IP-based security system gives clubs far more capability and flexibility but also carries cyber risk if treated as “just

cameras” rather than internet-connected devices requiring comprehensive security measures.

Recent examples highlight why these systems must be treated with the same scrutiny as any other network-connected asset.

One large international camera security company has already been withdrawn from government offices and has experienced a security breach.

At the Louvre in France, attackers were able to exploit a weak default password on the venue’s security system, gaining access to live controls and delete footage.

Both cases demonstrate how a single oversight, even a simple password, can compromise both physical and digital integrity.

For Australian clubs, the lesson is clear: IP security systems are internet-facing gateways into broader networks. Applying

“Thanks to the

from the new Rain Bird CirrusPRO system, we’re effectively using a third less water. That’s massive.”

Adam Lamb, Course Superintendent Commonwealth Golf

rigorous cybersecurity standards, credential policies and monitoring to these systems is no longer optional, but is an essential way to safeguarding operations, data and member trust.

The Secom Technology Group has developed a new Cyber Security Division, Security Interactive, to help clubs proactively manage the third-party integrations, IP Security and Facial Recognition Systems and ensure they comply with Australian Cyber Security standards.

Find out more about how a Security Interactive can protect your club - Ph: 1300 781 224

Australia’s much-loved Commonwealth Golf Club turned to Renaissance Golf Design and Rain Bird for a gentle renovation grounded in sustainability. By choosing Rain Bird IC System™ and CirrusPRO,™ the club cut water use by 33% while elevating turf quality and playability.

Concord GC: Aligning progressive tech with operational strategy

PARTNER EDITORIAL • GOLF GENIUS

Club member needs are evolving, and so too is the approach being taken by golf clubs to service them. They’re assessing a variety of technologies to address these expanding needs - from back office to front of house. But a key challenge with new tech can be integrating them into your existing operations and processes, rather than how good they are. With the right approach in place, it can make all the difference.

At Concord GC in Sydney, that difference is being shaped by a clear strategy: use the best software for each specific function , rather than rely on a singular ‘All-in-One’ system.

Scott Cragg , Concord’s golf operations manager, has embraced a modern and modular technology stack. Day-to-day golf operations, such as tee time bookings and regular competitions, are handled by MiClub . Specialist systems such as Golf Genius are then layered in to manage major tournament delivery, leagues, corporate golf, coaching, pro shop operations and more.

Cragg’s philosophy stems from a clear understanding of both operational needs and user expectations. In a busy private club like Concord, which recently celebrated 125 years of history, balancing tradition with modern convenience is key. Whether it’s members tracking live bracket tournament scores from their phones or corporate clients increasing their brand exposure, the goal is to meet people where they are: digitally engaged and expecting smooth service.

We asked Cragg about this philosphy and how systems and technology help the club in their operations.

Q: Describe the approach taken with technology at Concord?

SC: “Technology plays a crucial role in the way we operate. With the everyday use of mobile phones and apps, we’ve incorporated digital solutions across many areas. Take our tournament calendar - our club championships and corporate golf events require a completely different level of service compared to everyday member matches. We therefore don’t expect one system to do both perfectly. So having the best solutions for each job is the approach we’ve taken.

“That flexibility helps us stay efficient and deliver a higher-quality experience for our golfers and guests. Whether it's booking dinner, registering for a clinic, or keeping score during a round, we strive to make the experience simple and efficient through digital tools.”

Q: What systems are you currently using at the club?

SC: “When you’re hosting groups from outside the club, it’s important the experience feels polished and professional, so we chose Golf Genius for our corporate days, major member tournaments, clinics and bracket events. MiClub handles our daily tee bookings and timesheet management, MiScore is used for day-to-day member rounds, whilst Northstar delivers broader member engagement and communication. The platforms serve different purposes and should absolutely coexist.

“We’ve built a model that lets us deliver a higher level of experience consistently, without overburdening staff or sacrificing control.”

Q: What advice and learnings would you pass onto other clubs regarding their tech?

SC: “We didn’t make every change at once. But we’ve been deliberate. We’ve built on what works, added new systems where we

needed them, and made sure everything serves the golfer first.

“It’s vital that golf clubs have choice when it comes to technology. If everyone used the same systems, innovation would stall. Options drive progress and improve service quality. Just like in any other industry, competition among providers helps raise the standard.”

CONCORD’S PROGRESSIVE APPROACH IS WORKING…

In Concord’s case, each tool has been selected for its ability to solve a specific problem or improve a key touchpoint. Together, they offer a tailored, layered system that scales to different audiences. This balance of reliability and flexibility ensures that the club’s operational objectives are consistently met.

Clubs around the world are following a similar path and for Concord, it’s delivering tangible results. The club has seen a marked increase in corporate and event bookings, with clients returning or referring others based on their experience. Internally, workflows are more efficient. What once required hours of manual prep is now managed through streamlined digital systems.

This ‘Best-in-Breed’ philosophy aligns closely with new industry thinking and trends around the world. In a national UK&I survey, 66% of golf club managers were considering a switch in their tech suppliers, which triggered a major collaboration between Players 1st and Golf Genius to introduce industry support for clubs that want to follow Concord’s lead by evaluating and adopting technology with purpose.

At a time when many clubs are reconsidering their technology investments, Concord GC provides a valuable example: build a flexible, integrated system that grows with your needs, and always keep the player experience at the centre.

What we learned in 2025

Things keep changing at a rapid rate.

And, with the help of GMA's chief executive officer, Paul Vardy, here’s a few things we learned during the year that was 2025.

DEALING WITH ISSUES

Managing clubs is not for the faint-hearted. A line from Jeffrey Kreafle’s presentation at the Leading with Insight summit in Perth in March, “You’ve worked your arse off to be in the position you’re in to have the exact set of problems you have.” So, embracing the opportunity to meet the challenges you have and lead is all part of the journey. But remember, at the end of the day, “We don’t own the jukebox. We just play the music.”

PLAYERS INSURANCE & GA CONNECT

A lot changed in 2025 with GA advising of changes to the Players’ Personal Liability Insurance product and the major transition from GOLF Link to GA CONNECT. By now, things have settled into a new rhythm, but these topics certainly lit up the GMA Connect forum throughout the year.

THE FUTURE OUTLOOK FOR GOLF IS STRONG

Members projected the general demand for golf to be high for 2025 and it turns out they were right. Can anyone see this changing in 2026 or 2027?

GOLF PARTICIPATION IS GROWING

The recent report from GA shows steady

growth across golf on-course and offcourse. When it comes to golf at clubs, there is new demand from male members in particular, and junior boys’ membership numbers are rocketing.

GOLF PROSPECTS START BEFORE AGE 35

As reported in the winter edition of the GMA Journal, research by the National Golf Foundation on behalf of GA suggests there are a lot of on-course golf prospects out there, estimated at 12.6% of Australians. These people are “somewhat interested” in on-course golf and have the time, money and motivation to play. “Best prospects” were 3.6% of the population and had some defining characteristics such as having played before, higher household income and more university educated. Of great significance is the finding that 89% of oncourse players started before they were 35. So, when clubs talk about how much they are investing into junior members, often accompanied by an 80% discount on full membership, we should salute.

STAFF SHORTAGES

The continued demand for golf has seen most clubs experience shortages in skilled staff in the areas of golf course maintenance and hospitality. One piece of good news came at the end of the year, whereby the

An escorted club golf trip is a great way to nurture member engagement and keep members happy during annual course maintenance and throughout the year.

The Golf Travel Agency takes all the stress out of the organising, including providing marketing material to help you easily promote the trip to your members!

To discuss the many benefits of organised golf travel for your club and members, speak to a member of The Golf Travel Agency. Call us on (02) 9555 5311 or email us at: info@thegolftravelagency.com.au www.thegolftravelagency.com.au

US MASTERS

JACKS POINT

CAPE WICKHAM

government returned Sports Turf Managers back onto the Core Skills Occupation list.

TRENDING MORE PRIVATE THAN PUBLIC

Not surprisingly, most GMA members rate their clubs as being more private than public. With the demand for golf the way it is, GMA members project their clubs will be slightly more private again in five years’ time.

CLUBS ARE VALUABLE TO THE COMMUNITY

GMA's 2025 member insights survey found that on average, clubs gave $68,000 to charity through fundraising activities. Related to this, GA has an online tool that assesses the community benefit of golf (economic, environmental and social). This may be useful for your club when talking to local government.

THE ROLE OF GOOD GOVERNANCE IS VITAL

According to GMA members, it is more important that the board has an understanding of governance and the role of a director than having the skills and knowledge of the club/facility itself. GA introduced the Governance Essentials online course in the year and it’s set to get

some updates for 2026 to help improve the understanding of good governance by club boards.

A REAL APPETITE FOR CAPITAL IMPROVEMENTS

The Clubhouse, Land & Development Summit in Sydney in August attracted 150 delegates and delegates learned a great deal from presenters and from each other about the processes needed to plan and deliver a great project that can set the club up for success. Members walked away with a printed version of the CMAA Capital Improvements Handbook. One thing we learned was whether it be an urban enclosed driving range with technology, or just a few simulators in a shed, the offering for golf doesn’t require large hectares of land in order to feed the demand. We also learned that before you start negotiating with developers, determine the club’s value in a proposed project.

TECHNICAL CHALLENGES VS COMPLEX ADAPTIVE CHALLENGES

Sarab Singh highlighted that we’re quick to slap a technical solution to many problems and it often doesn’t work. What may be needed is to think about an issue as an adaptive challenge, with an enquiry-based approach.

WORK ON EMPATHY AS WELL AS SKILLS

Sarab Singh also highlighted that people are feeling machines. The value of social capital is seen in goodwill and networks. How much time is spent on building competency when we should be working on our people skills? In a golf and club environment, I think he’s on to something.

AI IS BECOMING EMBEDDED IN EVERYTHING WE DO

Opportunities with AI are coming thick and integrating software tools with AI transforms raw data into actionable insights, allowing you to gain a greater understanding of what is happening in the business. AI is set to streamline most jobs in most industries. In the coming years, we’ll start to see a lot of people with a lot of spare time on their hands. I suspect golf is going to be a net beneficiary of all this spare time.

ENJOY THE FRATERNITY

Making friendships is one of the fantastic aspects of GMA. We lost a good man in Anthony Dignan in May. "Diggers" reminded us that life can be short and so enjoy the wonderful value of our connection with colleagues in the golf industry.

Artwork & design by Brand Media & Consulting