Golf Genius Connected Digital Ecosystem
Deliver Engaging Golf Programmes
Build Communities Outside Clubs
Connect with New Players
Regularly Connect with Golfers
World Handicapping System (WHS) Engagement
Run Exceptional Golf Events
Increase Participation Through Learning
Connect Players with Playing Opportunities
Support Growth Through Clubs
Connecting Golf New Zealand’s AIMs Increased Participation
Increased Participation
Increased Participation
Increased Participation
Deliver Engaging Golf Programmes
Build Communities Outside Clubs
Connect with New Players
Run Exceptional Golf Events
Increase Participation Through Learning Connect Players with Playing Opportunities Regularly Connect with Golfers
World Handicapping System (WHS) Engagement
Support Growth Through Clubs
Increased Participation
Increased Participation
Increased Participation
Talented Players Reach Potential
Talented Players Reach Potential
Deliver Engaging Golf Programmes
Build Communities Outside Clubs
Connect with New Players
Run Exceptional Golf Events
Talented Players Reach Potential
Increase Participation Through Learning Connect Players with Playing Opportunities Regularly Connect with Golfers
World Handicapping System (WHS) Engagement Support Growth Through Clubs
Talented Players Reach Potential
Improved Competitions
Deliver Engaging Golf Programmes
Build Communities Outside Clubs
Connect with New Players
Run Exceptional Golf Events
Improved Competitions
Increase Participation Through Learning Connect Players with Playing Opportunities Regularly Connect with Golfers
World Handicapping System (WHS) Engagement
Support Growth Through Clubs
Improved Competitions
Strengthened Golf Community
Strengthened Golf Community
Strengthened Golf Community
Deliver Engaging Golf Programmes
Build Communities Outside Clubs
Strengthened Golf Community
Connect with New Players
Run Exceptional Golf Events
Increase Participation Through Learning Connect Players with Playing Opportunities Regularly Connect with Golfers
World Handicapping System (WHS) Engagement Support Growth Through Clubs
Improved Engagement
Improved Engagement Improved Engagement
Deliver Engaging Golf Programmes
Build Communities Outside Clubs
Connect with New Players
Run Exceptional Golf Events
Increase Participation Through Learning Connect Players with Playing Opportunities Regularly Connect with Golfers
World Handicapping System (WHS) Engagement
Support Growth Through Clubs
Improved Engagement
Improved Engagement
Golf Genius in APAC
The Team
Asia-Pacific
Peter Shaw, PGA
General Manager APAC
Tim Orgill
Sales & Support Manager APAC
Sean Bicknell
Support Manager APAC
Craig Palmer, PGA
Country Manager New Zealand
Craig Higgs
Managing Director International
Michael Parnell
Sales & Support Manager APAC
Tom Bentley, PGA Head of Marketing International
Adrian Logue
Director – Product Management
PGA
In New Zealand
National + Regional
PGA of New Zealand
Canterbury Golf
North Golf
Other Organisations
The Christchurch Hackers
Fore Seasons Indoor Golf
New Zealand Fire Service
Enterprise Whangamata
MWSS Golf
PaR NZ
Connect Players with Playing Opportunities
Even the best golf programmes fail if people are unable to find them.
At the heart of Golf New Zealand’s connected digital ecosystem would be a fully-populated, white-labelled ‘find and play’ solution for players to find playing opportunities - Golf Hub by Golf NZ.
Delivering connected digital experiences – that extend beyond the golf course and into the homes, hearts and minds of New Zealanders.
Deliver Engaging Golf Programmes
Improved Engagement
Increased Participation
Strengthened Golf Community
Talented Players Reach Potential
An ‘out-of-the-box’ development programme that includes a structured curriculum, mobile app for tracking progress, on-site support and coach certification. Operation36 enables golf professionals to deliver consistent, engaging instruction to beginner golfers.
Opportunity to integrate into GNZ’s existing Beginner & Women/Girls initiatives to enhance engagement, community and participation.
All connected by the ‘Golf Hub by Golf NZ ’ .
Indoor Golf Leagues
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Connect with New Players + Build Communities Outside Clubs
Increased Participation
A national league programme delivered to engage various player types through targeted league offerings.
● Indoor + Range Leagues
● 6-Hole / 9-Hole Social Leagues
● Inter-club / Team leagues
● Handicapped / non-handicap
All connected by the ‘Golf Hub by Golf NZ ’ .
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Run Exceptional Golf Events
X Talented Players Reach Potential Improved Competitions
Expand Golf New Zealand’s Tournament
Management capabilities to, lift existing initiatives and introduce new formats or methods of play.
Lift:
● Charles Tour
● Road to The Open #MakeTimePlay9
Introduce:
● Team Matches / Inter-Club Leagues
● Indoor / SIM Golf Tournaments
All connected by the ‘Golf Hub by Golf NZ ’ .
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Increase Participation Through Learning
Talented Players Reach Potential Improved Engagement Increased Participation
When golfers play better golf, they play more golf.
Introduce junior golfers, coaches and parents to a connected coaching experience with CoachNow to accelerate learning and enjoyment.
● Collaboration tools that connect the coaching triangle (Coach-AthleteParent)
All connected by the ‘Golf Hub by Golf NZ ’ . X
● AI-enhanced coaching tools and data analytics
● Coach lesson booking & payments
Recap
Connecting Golf New Zealand’s AIMs
Connect
with Playing Opportunities Regularly Connect with Golfers
The Digital Experience
Elite Amateur
Club Member
Non-Club Member
Occasional
Ball Hitter Learner
Off-Course
Women & Girls
Spectators
WHS Partially Linked data environment
Our Proposal:
Connect the Digital Experience
Elite Amateur Club Member
Non-Club Member
Occasional
Ball Hitter Learner
Off-Course
Women & Girls
Spectators
Linked data environment
Your Trusted Partner
Golf New Zealand seeks to drive positive change by embracing new growth opportunities and engaging golfers at every stage of their journey. But we don’t believe it needs to do so alone.
As a trusted partner to Golf New Zealand, Golf Genius would deliver on two fundamental promises to help your organisation access these growth opportunities.
• Delivering connected digital experiences – that extend beyond the golf course and into the homes, hearts and minds of New Zealanders.
• A strategically aligned partner – delivering technology that evolves with your organisation and acts as an engine for growth.
Appendix - Golf Genius Clients
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Thank You