LEASING & MARKETING SERVICES - GOLDEN SKY MANAGEMENT WHAT IS LEASING & MARKETING SERVICES? What do I mean by “marketing, leasing, and management”? My definition of marketing is a broad one, including both the process to attract new tenants through promotion of the project as well as that of encouraging patrons to buy goods or services from existing tenants, thereby stimulating their business and making the overall project more viable. Leasing refers to the steps that must be taken that culminate in signing a contractual agreement with a potential tenant, existing or new, wherein the tenant gains the\right to use and enjoy the subject premises in return for paying rent.
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