GLOBAL SUPPLY CHAIN NOVEMBER 2023 ISSUE

November 2023 Issue 107

ENHANCING THE BUSINESS OF LOGISTICS

ADDVERB: It’s all adding up End-to-end warehouse automation

GWC Forum 2023 Empowering MSMEs

Savoye ME

Advocating Automation

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We are now clearly witnessing a greater awareness, an increasing embrace of automation and adoption of newer technologies by companies and stakeholders in the logistics and supply chain ecosystem.

This viewpoint nicely dovetails into our cover story for this current edition. We have put the in the spotlight ADDVERB, the fast-growing Global Robotics and Technologies Company that prides in its sophisticated systems and solutions that automate intralogistics operations and makes businesses future ready.

We speak exclusively to two top company officials—Pieter Feenstra, CEO EMEA, and Varun Visruthan, Branch Manager, Middle East, to get the lowdown on the company, its current performance and plans for the future.

GWC, the logistics services colossus in the State of Qatar, will once again host its prestigious GWC Forum 2023, the third in the annual series in the capital Doha on 8 and 9 November. This year’s theme is ‘Empowering MSMEs’—Medium, Small and Micro Enterprises, an interesting topic that will undoubtedly trigger a lot of interest not only in the country but in the region. Global Supply Chain will be on hand in Doha to report the event.

To this end, GWC has marshalled a galaxy of well know heavyweight speakers and mentors including Ranjeev Menon, Group CEO, GWC; Salim Al Thuhli, CEO, Khazaen; Mike Wade, Vice President, Supply Chain—South Europe, Middle East and Africa, SAP, and Dr. Hamad Mejegheer, Executive Director, Qatar Development Bank, among other speakers.

Elsewhere, we carry an exclusive interview with Widad Haddad, Vice President & General Manager for the UAE Oman, Yemen and Lebanon, Emerson, in an exclusive interview with Global Supply Chain on the sidelines of the recently concluded ADIPEC 2023 in the UAE Capital Abu Dhabi.

Amazon, which has reported better-than-expected results, as revenue jumps 13% in Q3-2023 at the time of writing this editorial, is also performing well in the GCC and the Middle East. We have carried three related stories—on the move by Amazon Saudi to host the Annual Seller Summit to empower local businesses to grow online; Amazon UAE collaborating with RAKEZ to empower SMEs to grow online and launching the ‘Transcend Campus Innovation Challenge’ to empower youth.

Add to this our regular repertoire of the latest news, topical features, profiles, business analyses, commentaries, professional contributions, Opinion-Editorials, and useful content all of which are well encapsulated and meticulously curated to make for stimulating reading!

Happy reading!

Malcolm Dias Editor, Global Supply Chain malcolm@signaturemediame.com NOVEMBER 2023 3

November 2023 Issue 107

06 ADDVERB

Taking the lead in Automation.

14 GWC Forum 2023 Savoye 18

30 Messe Frankfurt

Announces a major Logistics Event in Dubai in December 2024.

32 Emerson

An exclusive with Widad Haddad, a top Emerson official, on the sidelines of ADIPEC 2023.

This year’s theme is ‘Empowering MSMEs’.

We get an update on developments on the sidelines of GITEX 2023.

22 26 28 4 NOVEMBER 2023

Dubai Airshow 2023 We turn the spotlight on this upcoming mega event in November 2023.

Twintec Ruth Waugh, General Manager, holds forth on the flooring industry.

DHL Healthcare Logistics DHL is making forays in Healthcare Logistics.

38

Amazon

42

RV Consultancy

44

Oman and Etihad Rail

46

News

Headlining top developments in the UAE and KSA.

A thought leadership contribution by consultant Robin Vermaat

Oman and Etihad Rail Company signs MoU with Emirates Steel Arkan.

Up to date news of the Global Suppy Chain industry

Revolutionizing B2B Road Freight Solutions Across Middle East.

RELIABILITY

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TRANSPARENCY

Pioneering Market Leadership in the GCC Road network

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THINKING AHEAD - MOVING FORWARD

COVER STORY: ADDVERB

Addverb - Veloce (New-Gen Intralogistics Automated Warehouses with Advanced Software and Smart Robots)

Addverb - Zippy10 (Sorting Robots to Address Challenges in the E-commerce Sector)

Adding value and benefits with Addverb’s services and technologies

Micro-Fulfillment Centres (MFCs) have catapulted to the fore in a post-pandemic logistics era In the current post-Covid landscape, consumers have grown accustomed to the convenience provided by online shopping, prompting the market to shift towards faster service. To meet these expectations and tackle intense market competition, businesses are making use of the strategic advantages offered by Micro-Fulfilment Centres (MFCs), whose operations are fuelled and made functional by technologies powered by companies such as Addverb.

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Addverb - Quadron (New-Gen Intralogistics Automated Warehouses with Advanced Software and Smart Robots)

A

ddverb, the fast-growing Global Robotics and Technologies Company, prides in its sophisticated systems and solutions that automate intralogistics operations and makes businesses future-ready.

Its technology applications are extensive and includes Warehouse Automation, AGV, AMR, Sorting, Robots, conveyors, industrial automation, Racking, WMS, warehouse management systems, warehouse Software, warehouse tracking, ASRS, Automated Stacker cranes, shuttles, pallet shuttles, pick to light, put to light, Mobile robotics and more!

There is now a major focus on MFCs as the nucleus and core of E-commerce and supply chain functions and operations.

Related technologies are also rapidly evolving and getting increasingly sophisticated. Addverb, a recognised brand name, is in the forefront empowering and enabling the industry with its proprietary solutions and technologies.

MFCs are highly automated small and medium-scale warehouses, designed to manage thousands of SKUs (Stock Keeping Units) and deliveries per day, using advanced technologies such as robotics and intelligent software solutions. These micro-distribution centres are installed in strategic locations inside cities or can even be implemented in existing supermarket setups, enabling a hyper-local function compared to out-of-city warehouses.

By locating these facilities closer to their end customers, retailers can reduce the pick-up and last-mile delivery costs and time, which are some of their main challenges. Their easy deployment through pre-engineered automation allows for quicker implementation and a faster go-tomarket strategy.

Addverb’s stack of global warehouse automation solutions are revolutionizing the e-commerce, e-grocery, and the retail industry with the deployment of customised automated systems to ensure

MFCs maximise profitability with more usage.

The leading robotics company addresses the growing demand for efficient and fast order fulfilment with advanced Goods-To-Person automation solutions, including Autonomous Mobile Robots (AMR), Automated Storage and Retrieval Systems (ASRS), picking technologies, and Warehouse Management and Execution Software solutions.

Running fully automated MFCs equipped with sorting, picking, and packing systems to dispatch orders within a few hours are becoming increasingly the norm. Mobile robots that can quickly move products, high-speed sorting robots which can accurately sort and consolidate orders, and intelligent software that can predict consumer behaviour, form the backbone of these fulfilment centres.

The modular nature of these automation solutions enables MFCs to have high

NOVEMBER 2023 7

COVER STORY: ADDVERB

storage density, using the cubic volume of space while occupying a very small floor space.

“Our emphasis is on optimising the intralogistics processes to improve order fulfilment, ensuring that products are delivered in a timely manner. With compact storage solutions as well as faster multiline sorting and picking that are crucial for profitability, Micro-Fulfilment Centres allow retailers to streamline their operations, reduce costs, and enhance their overall supply chain performance,” affirmed Varun Visruthan, Branch Manager, Middle East, Addverb, speaking to Global Supply Chain.

Partnership By partnering with manufacturers and suppliers of fully automated fulfilment solutions that combine both hardware and software, retailers, grocers, and specialised MFC providers can take advantage of the rapid delivery expectations without worrying about incomplete orders or oversights. Addverb uses a thoughtful design thinking process to study the existing operations and identify unique requirements for each business, observed Visruthan.

A robust software solution monitoring the automation systems in an MFC also facilitates predictive analytics. Collected data can ensure timely restocking of indemand items by providing retailers with useful insights into consumer behaviour and online purchase patterns.

A network of MFCs functioning altogether through AI-powered warehouse software enables real-time order management and smooth flow of operations, giving businesses a competitive edge in their industry.

As the e-commerce industry continues to grow after the pandemic, MFCs are playing a key role in ensuring that retailers can keep up with market demand. Addverb’s advanced automation solutions provide a unique and innovative edge for businesses looking to stay ahead of the competition.

Pieter Feenstra 8 NOVEMBER 2023

Sorting Robots to address challenges in the E-commerce Sector The benefits of high-speed sorting robots to streamline order sortation demonstrated

T

he benefits of high-speed sorting robots to streamline order sortation demonstrated. With the growing e-commerce trend in the Middle East, businesses encounter numerous challenges in maintaining efficient order fulfilment processes. High volumes, super-fast delivery expectations, returns management, smaller order sizes, and so on, all require careful attention and continuous adjustments.

As a result, professionals across industries recognise the importance of streamlining intralogistics operations with advance technology to keep up with changing market dynamics. The use of robotics in warehouses is now the key to achieving fast, accurate, and efficient order consolidation.

WMS “With high uncertainty about expected orders and volumes, sorting robots are an affordable and scalable alternative to traditional sorting systems. Addverb is a global provider of end-to-end warehouse automation solutions, with an extensive portfolio comprising of Autonomous Mobile Robots (AMR), Automated Storage and Retrieval Systems (ASRS), picking technologies, and Warehouse Management and Execution Software solutions,” explained Pieter Feenstra, CEO EMEA, Addverb, in comments made to Global Supply Chain.

“Our robotics company helps businesses overcome their intralogistics challenges related to productivity concerns, storage utilisation, operational cost efficiency, inventory management, and material handling,” he added.

Affordable and Scalable Companies mainly active in e-commerce, retail, and parcel distribution are seeking affordable and scalable sorting solutions.

These sectors have recorded exponential growth over the past few years.

Due to changes in market requirements and a shortage of staff, they are forced to automate or robotise their manual processes. However, uncertainty about future volumes prevents them from making large investments.

“If you are at 40,000 or 50,000 sorting per hour, you can easily work with a traditional cross belt sorter. However, if you currently do no more than 2,000 sorting per hour and are not sure whether the forecasts of 15,000 sorting per hour will come true in five years’ time, it is better to use robots,” asserted Feenstra.

“It is possible to start with a small number of robots, perhaps on a larger field, and add robots every year. Expanding a robotic system is much faster and easier than it is with a traditional sorting system,” he continued

Reliable and Efficient Addverb provides sorting solutions using small, adaptable, and high-speed robots operating in a closed area. The army of fast-moving robots, based on collision avoidance technology, runs by reading grid-based ground markers to perform route-wise sorting operations. The process is completely automated, ensuring safety, efficiency, and accuracy.

The central Fleet Management System (FMS), seamlessly integrated with Addverb’s Warehouse Control System (WCS) and Warehouse Management System (WMS), prevents the robots from colliding or interfering with each other. An operator puts an item on the robot, which directly carries it to the right destination linked to the customer who ordered it.

Flexible and Modular The main advantage of a solution with sorting robots is its flexibility and modularity. By using additional robots, the sorting capacity can easily be increased.

The solution can be adjusted according to the warehouse layout, as robots can drive around avoiding obstacles. If the warehouse ever becomes too small, relocating the robots is a hassle-free process: all that needs to be done is placing new ground markers.

In fact, the implementation time is usually limited to about four months. When it comes to service and maintenance, robots are easily interchangeable. When one needs to be taken off the grid, the entire system can still be fully operational.

In response to the evolving demands of the Middle East’s thriving e-commerce sector, advanced sorting robots are emerging as a solution to improve the efficiency of the order fulfilment process.

By offering adaptability to changing order volumes, ensuring reliability, and easily integrating into warehouse layouts, sorting robots pave the way for streamlined intralogistics operations in this dynamic market.

NOVEMBER 2023 9

COVER STORY: ADDVERB

New-Gen Intralogistics: Automated warehouses with advanced software and smart robots Optimising Warehouse operations with fixed and flexible Automation powered

by AI-based software solutions

T

he Global supply chain sector has faced major disruptions due to various factors like market fluctuations, changing consumer behaviours, and social conflicts.

The surge in e-commerce during the pandemic increased order volumes and returns, while delivery expectations shifted to 24 hours.

Businesses now handle individual item orders instead of shipping pallets of goods.

All these factors have placed intralogistics processes at the centre of business strategies. To anticipate and mitigate potential disruptions, companies must adapt their supply chains and streamline their intralogistics operations. Warehouses and distribution centres are no longer solely focused on cost optimisation; they must also be agile and resilient to stay competitive.

As a leading provider of end-to-end warehouse automation systems, Addverb manufactures and delivers comprehensive intralogistics solutions covering inbound to outbound processes such as storage, material handling, picking, and sorting.

Combining flexible with fixed systems With a wide range of automated systems and by combining flexible (such as Autonomous Mobile Robots), with fixed systems (such as pallets or carton Shuttles), powered by an advanced Software Suite, Addverb designs highly customised solutions catering to specific business and market needs.

Varun Visruthan 10 NOVEMBER 2023

GENERATION by

COVER STORY: ADDVERB

The flexibility of mobile automation allows businesses to adapt to rather uncertain scenarios, while fixed automation is suitable for more predictable flows. The most important thing is to find the right balance between both forms of automation that best suits the challenges a company faces.

On top of that, modular software allows businesses to focus on a data-centric approach while managing intralogistics operations. The collected data provides insights into all phases of the process from goods arrival and storage allocation to order picking and dispatch, including inventory and flow management.

Data driven decisions This approach allows companies to make data-driven decisions and improve their operations, making them more efficient and responsive to changes in the market.

As automation solutions are accessible

12 NOVEMBER 2023

and adaptable to equipment and buildings of all sizes and types, businesses can optimise their existing space in a cost-effective manner and expand the operations when needed to scale with the company’s growth.

On one hand, automation systems should be compatible with the existing infrastructure and integrate seamlessly with the equipment in place. On the other hand, the business should still operate while implementing new systems in the facility, to minimise disruptions to production.

Focus on flexibility With a focus on flexibility and scalability, companies can adjust the size of their solutions according to the market demand and gain immediate benefits while planning for future expansion. Automated intralogistics systems address supply chain challenges such as the growing volume of orders, super-fast delivery requirements,

high numbers of returns, smaller order sizes, and so on.

These parameters are examined and anlayzed through smart automation, fitting companies from a variety of industries including e-commerce, retail, fashion, consumer goods, F&B, e-grocery, pharma, automotive, and others.

Partnering with an end-to-end automation solution provider ensures that all aspects of the intralogistics flow are covered. By thoroughly analysing and understanding the customer’s processes and main pain points, designing automation solutions based on specific business needs and challenges while incorporating the latest technologies.

In addition to installing and running the automated systems and providing full technical after-sales support, Addverb provides total solutions that maximise efficiency, reliability, and accuracy in intralogistics operations.

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GWC

Third GWC Forum will focus on empowering MSMEs in Qatar and across the region In Strategic Partnership with MoCI and QNB

The scintillating and much looked-forward-to third annual GWC Forum for 2023 entitled ‘Fostering Legacy – Empowering MSMEs in the Digital Era’, will be held on 8-9 November in strategic partnership with the Qatar Ministry of Commerce and Industry (MoCI) and Qatar National Bank (QNB).

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Sheikh Abdullah Bin Fahad Bin Jassim Bin Jaber Al Thani, Chairman, GWC Group.

T

he legacy of the annual, illustrious GWC Forum series by Qatar’s logistics and supply chain colossus continues and it is steadily gaining momentum!

This year’s annual two-day GWC Forum event in the Qatari capital Doha follows last year’s forum, titled ‘Ready for the Game’, which attracted more than 800 delegates from 59 countries, including 100 C-suite leaders and more than 150 students.

Held on the build up to the FIFA World Cup Qatar 2022, the event generated extensive media coverage, including more than 200,000 video views across GWC channels.

This year’s forum, which will be moderated by Al Jazeera Network’s Senior News Anchor, Emily Angwin, will focus on the legacy impact of Qatar 2022. Through panel sessions involving industry experts, special presentations, and workshops, the forum will explore how Qatar’s enterprising spirit will inspire growth across the region as the nation builds towards National Vision 2030.

The 2023 GWC Forum— ‘Empowering MSMEs in the Digital Era’ will focus on how logistics services providers can help micro, small and medium enterprises (MSMEs) leverage digital technologies to improve their operations and capabilities and grow their businesses.

This Forum will bring together

policymakers, industry leaders, government and banking leaders, regulators, entrepreneurs and academics to share their insights and experiences and to develop solutions to the challenges facing MSMEs in the logistics industry.

Supporting Partners GWC Forum 2023 partners include Hamad Bin Khalifa University (HBKU) as the Research Partner and Oxford Business Group (OBG) as the Intelligence Partner.

A host of senior-level speakers will attend the forum, converging to explore the supply chain’s pivotal role in the digital era and discussing the startup and growth enablers for the thriving micro, small and medium enterprises.

“We are committed to supporting MSMEs through every stage of their journey, and this year’s forum will take a deep dive into the development of businesses in Qatar over recent years, how they are benefitting from Qatar’s hosting mega events, and what would enable their growth and sustainability,” emphasized Ranjeev Menon, Group CEO, GWC. The hybrid forum aims to champion and enable MSMEs by sharing insight from the government, academia, financial and technology sectors.

NOVEMBER 2023 15

GWC

Panel Sessions On day one, the first panel session, titled ‘Enabling Growth’, will explore the impact of hosting mega events on regional growth and sustainability, with particular focus on empowering MSMEs through sustainable logistics, circular economy, education, and attracting foreign investment for long-term prosperity.

The second panel session, titled ‘Digital MSMEs’, will explore technology and innovation that boosts MSMEs in the digital era, leveraging AI, exceptional customer experiences, and e-procurement for better service, increased sales, and operational efficiency, leading to prosperity in the digital landscape.

Ranjeev Menon, Group CEO, GWC.

16 NOVEMBER 2023

Workshops Led by HBKU, day two of the forum, will host the ‘Future Ready MSME Workshop’, presenting a strategic approach for businesses preparing to navigate upcoming challenges effectively. It is meticulously designed to empower enterprises with essential tools and knowledge, ensuring their ability to thrive amidst adversity.

Al Wukair Logistics Park, which spans an impressive 1,500,000sqm, is tailored specifically for MSMEs. Al Wukair caters for commercial needs and provides a platform for like-minded and complementary businesses – helping to create a valued ecosystem for MSMEs to flourish in Qatar and across the region.

This is in addition to GWC Bu Sulba warehousing park and Bu Fesseela Warehousing Park, which combined spans 1,000,000sqm, built and optimized logistics infrastructure for SMEs.

GWC announces spectacular Q3-2023 financials Reports a healthy 12% growth in operating profits GWC (QPSC), Qatar’s top logistics provider, announced its remarkable third quarter financial results for 2023.

During the nine-month period ending 30 September 2023 (Q3-2023), the company posted a total revenue of QAR 1,136mn (US$ 312mn) representing a 2% growth YoY, and an operating profit of QAR 248mn (US$ 68.11) reflecting a 12% growth YoY, and a net profit of QAR 168mn (US$ 6.14mn).

Earnings per share reached QAR 0.29 for the same period ending 30 September 2023.

“This year, GWC Group embarked on an ambitious journey, exploring new markets, and diversifying its services.

These strategic moves are reinforcing Qatar’s position as a regional and global logistics and reexport hub, setting the stage for continued growth and innovation,” affirmed Sheikh Abdullah Bin Fahad Bin Jassim Bin Jaber Al Thani, Chairman, GWC Group.

“The unveiling of Phase-2 of GWC Al Wukair Logistics Park, the landmark 1.5 million-square-meter integrated logistics hub, during the third quarter is a major milestone for MSMEs landscape.

This aligns with our forward-looking mandate and our commitment to Qatar National Vision 2030,” asserted Ranjeev Menon, Group CEO, GWC.

Strategic plan Menon expressed pride in GWC’s strategic plan and their significant progress in achieving their goals, with a strong emphasis on innovation and a people-centric approach. He highlighted GWC’s role as the official logistics service provider for Expo Doha Qatar 2023, underscoring the event’s focus on sustainability.

The Expo provides an exceptional

platform for GWC to showcase its innovative and environmentally friendly solutions, reshaping the logistics landscape, he noted.

GWC has reached a remarkable milestone, securing a prestigious top 10 position in Forbes ‘Top 100 Middle East’s Sustainability Leaders’ within the logistics and transport category. This achievement is a testament to our unwavering commitment to sustainability.

Sustainability endeavours In addition to its growth and sustainability endeavours, GWC conducted its annual blood donation drive last month as part of its Corporate Social Responsibility (CSR) commitment.

These blood donation drives reflect GWC’s ongoing support for the Qatar community and its dedication to fostering a culture of social responsibility among its employees.

Established in 2004, GWC has become the top-notch logistics and supply chain solutions provider in the State of Qatar and one of the fastest growing companies in the region.

GWC offers best-in-class logistics and supply chain services that include warehousing, distribution, logistics solutions for hazardous materials, freight forwarding, project logistics, sporting events and equestrian logistics solutions, fine art logistics, supply chain consulting services, transportation, records management, and local and international relocation services.

GWC benefits from a global freight network and massive logistics infrastructure spanning over 4mn sqm.

GWC was the first Regional Supporter and the Official Logistics Provider for the FIFA World Cup Qatar 2022™, a press communique concluded.

NOVEMBER 2023 17

SAVOYE EXCLUSIVE AT GITEX 2023

Providing cutting-edge Warehouse Automation and Management Systems Savoye and InCube’s partnership advance digital transformation by offering creative and adaptable solutions

AI and Machine Learning play a critical role in shaping strategies for businesses across diverse industries by improving decision-making, automating operations and providing valuable insights in the business of logistics and supply chain.

M

achine Learning (ML) will be the preferred tool for forecasting issues or more generally for learning based on structured data, operational research for optimization issues, reinforcement learning for autonomous learning of behaviours and deep learning for language, text, image, video and audio processing issues, affirmed Alain Kaddoum, Managing Director, Savoye Miidle East, in an exclusive interview with Global Supply Chain on the sidelines of the recently concluded GITEX 2023 in Dubai.

Also joining Kaddoum in this joint interview at the Savoye-InCube Stand were his colleagues Anas Hammoudeh, Regional Software Sales Manager, Savoye, and Victorien Grandguillaume, Software Partnerships Manager, Savoye, Lyon, France.

Global Supply Chain (GSC): Explain the pivotal role of AI in shaping strategies for companies across diverse industries in

18 NOVEMBER 2023

general and the logistics and supply chain sectors in particular?

Alain Kaddoum (AK): AI covers all the algorithmic techniques allowing software to simulate a complex reflection, with a view to offering a user assistance that is at least as efficient as that of a human.

We are no strangers to this technology; we regularly experiment with it through applications equipped with user assistance modules integrating AI algorithms. Spam email detection, facial recognition for unlocking smartphones, or automatic photo categorization, along with automatic content proposals by video or music applications are just some of the examples that we encounter daily.

The designers of these applications are data scientists. Their goal is to collect and analyse information to transform it into decision-making support tools. Depending on the type of issues to address, the data scientists, architects of AI solutions, will

focus on models of one type or another.

Even though all these technologies will have substantial impact on the general improvement of processes in the Supply Chain, it is more interesting to focus on Machine Learning and deep learning issues, which represent most situations currently studied in the industry.

Regarding logistics and supply chain management, AI solutions are capable of optimising route planning, demand forecasting, and inventory management.

This in turn can result in streamlined operations, reduced costs, and improved customer experiences. Businesses therefore are positioned to benefit from improved efficiency and competitiveness, ensuring prompt deliveries and sustained growth going forward.

We are strong believers in the power of AI. Our ODATiO software, which is a unique platform containing among other functionalities, modular WMS and TMS,

utilises artificial intelligence and machine learning. Deep inside ODATiO WMS, our software continuously gathers and analyses data pertaining to all aspects of activity conducted in the warehouse.

The software can also digest previous historical data fed to it, and as such, begins to build a powerful and comprehensive model of data analysis and forecasting. For instance, our Labor Management module leverages AI technologies to react and anticipate surges in activity & order volumes.

Such data is critical to warehouse managers as it aids them in better preparing for potential surges in activity, due to business seasonality or other factors, and allows them to better understand their warehouse behavior, trends, and changes.

GSC: How far up the value chain is Savoye in this spectrum?

AK: Savoye is placed relatively high up the value chain. The company provides cutting-edge warehouse automation and

management systems that make use of Ain machine learning and other technological advancements to optimise procedures like order picking, sorting, and inventory control.

Our software solutions are an integral part of the company’s advanced logistics and supply chain offerings, providing real-time visibility, data analytics, and automation capabilities. Software solutions like Order Management System (OMS), Warehouse Management System (WMS), and Transport Management System (TMS) enable businesses to customise and modify the systems in accordance with their needs, preferences, and types of businesses across various industries, which ultimately sets us apart from other solution providers.

One of our major solutions, ODATIO, was also developed in response to the need

for logistics companies around the world to become more flexible to respond to the demands of an ever-evolving market.

These solutions certainly position Savoye as a trusted solutions provider that aids companies in increasing the accuracy and efficiency of their supply chain operations.

GSC: Provide us the one-minute spiel on InCube Technologies?

Anas Hammoudeh (AH): InCube Technologies, one of the Middle East and North Africa’s premier supply chain mobility solutions providers, is a forwardthinking company that is at the forefront of innovation. InCube specialises in developing cutting-edge solutions that leverage the power of AI and IoT to transform businesses and industries.

AI solutions are capable of optimising route planning, demand forecasting, and inventory management.

This can result in streamlined operations, reduced costs, and improved customer experiences.

Alain Kaddoum (Middle), Managing Director, Savoye ME, with Anas Hammoudeh (Left), Regional Software Sales Manager, Savoye, and Victorien Grandguillaume (Right), Software Partnerships Manager, Savoye, Lyon, France at the SavoyeInCube Stand at GITEX 2023, Dubai.

NOVEMBER 2023 19

SAVOYE EXCLUSIVE AT GITEX 2023

The company not only improves operational efficiency, but also assists its clients in staying ahead of the competition in a rapidly changing digital landscape. With a strong commitment to excellence and a passion for solving complex problems, InCube is committed to providing businesses with the tools they need to thrive in the digital age.

GSC: Describe the strategic partnership between Savoye and InCube?

AK: We partnered with InCube in 2021, making them the first distributor and integrator for Savoye software solutions in the region. InCube now distributes and integrates Savoye’s cloud native software ODATiO for the supply chain that combines Warehouse Management System (WMS) and Transport Management System (TMS).

The collaboration also forms an integral part of Savoye’s international development strategy to increase ODATiO software sales and make it more accessible to a larger customer base in the MENA region.

20 NOVEMBER 2023

GSC: How is the Savoye-InCube collaboration driving digital transformation?

Victorien Grandguillaume (VG) Savoye and InCube’s partnership advance digital transformation by offering creative and adaptable solutions to meet the regional market’s rapidly changing demands.

Businesses in the supply chain and logistics industry are actively looking to optimise their operations in today’s dynamic environment, necessitating investments in redesign, new technologies, and software.

By addressing issues and increasing productivity, this collaboration enables advanced solutions to be seamlessly integrated into the region’s digital

Our partnership with InCube expands our reach into new territories where Savoye is not directly present.

transformation. Savoye, as a trusted technology company, facilitates this transformation by enabling businesses to leverage digital solutions and keep up with the constantly shifting demands of the market.

GSC: How are Savoye’s customized solutions such as ODATiO in league with InCube impacting your regional business?

AH: For a partnership to be successful, it must contain mutual benefit for both parties involved. We have achieved this with InCube. As InCube’s focused on being a one-stop-shop for supply chain and logistics solutions, for all segments of the supply chain from raw materials to end-user, having Savoye’s ODATiO in their portfolio covers a significant need and provides added value across several parts of the supply chain.

For Savoye, we see InCube as an extended arm increasing Savoye integration reach in the region, since they have a powerful and vast sales and solutions teams, spread out across the world in countries

such as Jordan, Egypt, Qatar, and more.

Thus, our partnership with InCube expands our reach into new territories where Savoye is not directly present, which is a great benefit of working with InCube.

GSC: How important is the logistics and supply chain sectors for Savoye?

AK: The logistics and supply chain sectors are of paramount importance to Savoye.

The business is primarily focused on these industries, and it is committed to offering cutting-edge solutions that optimise operations, lower costs, and boost efficiency for companies operating in these sectors.

Savoye’s commitment to excellence in logistics and supply chain technologies demonstrates its understanding of the critical role these industries play in today’s global economy.

By creating cutting-edge solutions and collaborating with organisations like InCube, Savoye seeks to empower companies operating in these industries and support their continued expansion.

GSC: Talk to us about the latest breakthroughs and deals (if possible) that Savoye has accomplished?

AK: We have recently signed a contract with New East General Trading LLC, a leading automotive parts distributor in the region, to equip the company’s Dubai Distribution Centre with automated solutions.

Savoye will integrate its highly effective Autonomous Case-handling Robots (ACR) solution, the first-of-its-kind to be used in the Middle East region, into New East’s distribution centre to make it fully automated. The company’s expansion into KSA, which is thriving considering the favourable market circumstances, is another noteworthy accomplishment.

GSC: How is the Saudi Arabian market shaping for Savoye? Where are the growth areas?

AK: Savoye is doing very well in KSA currently. It will be seen soon collaborating a strategic partnership following its recent expansion into the region. What we can say, is that Savoye is now fully ready to implement in KSA as it does in many other countries its state-of-the-art automated solutions, such as the X-PTS Goods-To-

Persons (GTP) solution, WES software, packing solutions, ACR solutions and more.

GSC: Why are you here and how important is GITEX (2023) for InCube / Savoye?

AK: GITEX 2023 represents a significant platform for InCube and Savoye. The event is critical to us as it offers the opportunity to connect with industry leaders and engage with a large audience, while also showcasing our most recent innovations, like ODATiO, which we are highlighting this time.

In addition, GITEX gives us access to developing markets and keeps us abreast of new technological developments. This makes GITEX a key event in our calendar as it underscores our commitment to driving digital transformation in logistics and supply chain.

GSC: How significant is the Middle East region for Savoye. How are you faring?

AK: The Middle East is a dynamic and rapidly evolving market, and we recognise the market’s strategic significance in the logistics and supply chain sector. At Savoye, we are performing exceptionally well, as evidenced by our successful expansion into

new markets, strategic partnerships, and ground-breaking projects.

Our ability to meet the region’s specific needs and provide innovative solutions promises more opportunities that will fuel our growth.

GSC: What is your vision for Savoye in the region going forward and how has your pitch changed or modified in the light of modern technological developments?

AK: Our vision for Savoye in the region is to solidify our position as a market leader in cutting-edge supply chain automation solutions. By embracing modern advancements like Industry 4.0 and IoT to improve our offerings, we seek to continuously adapt to the changing technological landscape.

As a result of these developments, our pitch has changed to place a stronger emphasis on the incorporation of cuttingedge technologies, data analytics, and realtime visibility. We will remain dedicated to assisting companies in their journey toward digital transformation by providing specialized solutions that will maximise their productivity.

NOVEMBER 2023 21

DUBAI AIRSHOW 2023

Future-focused conference agenda to shape new era for aerospace and defence The 18th edition of the world’s leading Airshow will host nine conference tracks

Dubai Airshow is an international platform that brings together experts and specialists from across the aviation, aerospace and space industries

T

he Dubai Airshow 2023, scheduled to take place from 13-17 November, is set to make waves in the aerospace, space and defence industry with a comprehensive conference agenda featuring nine thought-leadership tracks across five days. More than 300 speakers will deliver upwards of 80 hours of engaging content that will drive the conversation forward on key industry topics.

The event will highlight the latest innovations from large organizations and SMEs from across the world, within these critical sectors.

Dubai Airshow will offer new features, including an updated conference agenda covering several key topics, a focus on the future of air travel and passenger

22 NOVEMBER 2023

experience, as well as the Ministry of Defence’s Airworthiness & Safety Conference.

Critical industry challenges The CPD (Continuing Professional Development)-accredited conferences at Dubai Airshow 2023 will play a pivotal role in addressing critical industry challenges and fostering innovation.

The event will bring together experts, leaders, and stakeholders to shape the future of aerospace with a focus on priority topics such as Advanced Aerial Mobility, Sustainability, Space, start-ups and mentoring platform Vista, studentfocused NextGen leaders, along with the Airworthiness & Safety Conference.

Gateway for innovative aerospace and defence start-ups The 2nd edition of VISTA will drive transformative change across the industry

Global leaders confirmed to speak during the conferences include Paul Griffiths, Chief Executive Officer, Dubai Airports; HE Sarah Bint Yousif Al Amiri, Minister of State for Public Education and Advanced Technology, Chairwoman, UAE Space Agency; Mohamed Al Kuwaiti, Head of Cyber Security, UAE Government; Tony Douglas, Chief Executive Officer, Riyadh Air and Ibrahim Ahli, Deputy CEO, Dubai Air Navigation Services.

The Aviation Mobility stage will host conferences around essential topics on Air Traffic Management (ATM) and Advanced Aerial Mobility, while bringing two new tracks: Passenger Experience, and Diversity & Inclusion.

“At the Dubai Airshow, we will explore how innovative regulation can empower airports and the industry to soar to new heights while safeguarding the skies and passengers’ trust, bringing added value to local communities, businesses, as well as facilitating the societal transformation towards sustainability,” commented Luis Felipe de Oliveira, Director General, Airports Council International (ACI) World.

VISTA, the premier start-up platform for creative aerospace entrepreneurs worldwide, returns this year. Co-located with Dubai Airshow, from 13-17 November, VISTA is set to push the limits of innovation and drive transformative change across the industry, bringing global startups from a variety of futurefocused industries, including robotics, sustainability, drones, eVTOLs, UAVs and space elevate the event.

The four-day programme on the Startup Stage will host inspiring keynotes and panel discussions from industry pioneers on the trends and opportunities across the markets.

“Aerospace Xelerated has a proven track record of accelerating innovation in aerospace, having empowered 40 ambitious early-stage startups with knowledge sharing, development support and funding. The Dubai Airshow is a great opportunity for these budding companies to expand and seize new opportunities,” remarked Dr. Mariam Ketait, Global Accelerators and

Innovation Lead at Boeing in the Middle East, Türkiye and Africa “Sustainable Aero Lab is the world’s biggest accelerator program dedicated to sustainable aviation. Since our inception in early 2021, we have mentored over 60 international startups, with more than 100M EUR raised, and connected them with over 80 highly experienced mentors,” observed Lukas Kaestner, Co-Founder, Sustainable Aero Lab. “The VTOL aircraft market is developing at pace, and we are excited to be showcasing our helicopter 2.0 concept model at VISTA. As the world’s only start-up working on this concept, the event provides the perfect opportunity for us to meet with new investors and discuss how we can work together to take VTOL aircraft to the next level,” asserted Donatas Skulskis, CEO, JETCOPTER. Taking place at Dubai World Central (DWC), Dubai Airshow Site, VISTA at Dubai Airshow 2023 is a global event for the entire start-up ecosystem.

NOVEMBER 2023 23

DUBAI AIRSHOW 2023

Multiple Conferences The Aerospace 2050 stage will feature a host of conferences on Sustainability, Space and NextGen Leaders. Topics in focus will include exploring the future of aviation in the context of environmental sustainability and to assess how airlines, airports, and governments can support renewable fuels and energy policies.

“We are looking forward to showcasing how our new airline will shape the future of travel by being digitally led, while delivering authentic, warm hospitality to our guests throughout their journey and applying the highest sustainability standards at the heart of Riyadh Air’s business,” said Tony Douglas, Chief Executive Officer, Riyadh Air. This year, Dubai Airshow in partnership with the UAE Space Agency will host a two-day Space-focused conference and will address fostering innovation, highlighting projects and space programs in partnership

with private companies and government agencies.

The sessions will align with the show’s focus on sustainability, highlighting how space plays a vital role in informing

sustainable policies and finding solutions for climate change through earth observation.

An interview on Emirates’ mission to the asteroid belt and a discussion on quantum tech in space will offer further insights.

Dubai Airshow 2023 to drive forward the limitless opportunities of space exploration Partnership with the UAE Space Agency will strengthen Dubai Airshow’s space offering As the global interest in space exploration continues to grow, the industry is no longer the domain of government, aerospace or defence companies. The advancement of innovative space applications by private businesses and industries has led to a creation of a new space economy, one which the Space Foundation expects will grow beyond US$ 634bn by 2026.

With space now expected to be a key component for the future growth of individual countries and the aerospace industry, it will be a key theme at this year’s Dubai Airshow, with the support of the UAE Space Agency taking it to new horizons.

Following the signing of a Memorandum of Understanding (MoU) between Dubai Airshow and the UAE Space Agency at the 2021 Airshow, the two parties are collaborating to further enhance the event’s focus on space, strengthening this year’s offering.

Collaborative Approach The aim is to create a more collaborative approach towards space, both locally and globally, to develop more pioneering partnerships and future projects. Ibrahim Al Qasim, Deputy Director General of the UAE Space Agency, and Salem Humaid Al Marri, Director General of Mohammed Bin Rashid Space Centre (MBRSC) are also part of the Dubai Airshow Advisory

24 NOVEMBER 2023

Board, providing their strategic advice and insights on spacerelated themes and the world-class agenda of this year’s Airshow.

“The UAE has made great strides in building national capabilities in earth observation, training astronauts, sending missions to the moon and soon to the asteroid belt. The most critical component in the next five to ten years will be to build major capabilities in the private sector,” emphasized Al Qasim.

Vital industry The space sector continues to be a vital industry for the UAE and is already inspiring future generations of astronauts and space scientists. Historic achievements this year include Sultan Al Neyadi becoming the first Arab to walk in space, as well as the Arab world’s first interplanetary mission.

“With a complete section dedicated to space at the upcoming edition, we hope to add value through our participation in conferences that discuss the correlation between aerospace and climate change, mitigating the use of fossil fuels, capital and infrastructure development in aerospace and space, and pushing the boundaries of this thriving sector,” stressed Dr. Gustavo Dos Santos, Chief Researcher, Propulsion and Space Research Centre (PSRC), Technology Innovation Institute (TII).

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TWINTEC

Concrete Floor Slabs – Sustainability etched in stone

Innovation, knowledge and action are key drivers of environmental sustainability Environmental sustainability values are integral to addressing the pressing environmental challenges of our time. Time and again as a specialist concrete flooring contractor that offers “green” solutions to global logistics, manufacturing and heavy industrial sectors, we come across a lot of talk, but often a lack of clear action. Twintec is deeply committed to, doubling down and staying the course in sustainability and protection of the environment affirms Ruth Waugh, General Manager, Twintec Middle East Industrial Flooring, in this special contribution for Global Supply Chain.

26 NOVEMBER 2023

M

ost companies state publicly they have sustainability at the heart of their business, but only if it does not impact the cost, operations or require any effort to implement.

Innovation, knowledge and action are key drivers of environmental sustainability.

Embracing new technologies, practices, and solutions can help mitigate environmental problems and reduce the negative impacts of human activities.

Clearly defined sustainability values encourage the continuous search for innovative solutions. In this article, we will delve into the significance of Twintec’s environmental sustainability values, their evolution, and the role they play in shaping a more sustainable future.

Innovation and ingenuity prioritized The vision and commitment of Twintec’s founders to sustainability, coupled with a considerable investment in research & development paved the way for key initiatives to support the company’s environmental goals.

At Twintec, we play our role in enabling decarbonisation with our stated corporate goals and corporate social responsibility.

Sustainability is our watchword and credo.

Our well-researched innovations have included the following: AFT® E-Fibre developed in partnership with the University of Sheffield and through participation in a 2006 European commission program to find alternative reinforcements for concrete paving. This high tensile steel fibre is repurposed from the steel chord in end of life of tyres and is used as an alternative to steel rebar in many concrete floor slab designs.

World first electric super-flat screeds used during the concrete floor laying process replacing thermic equipment and designed to assist experienced workers provide the flatness requirements of today’s global logistics industry.

Knowledge: Better by Design Design optimisation is key to sustainability and supports carbon neutral targets. It is essential that for new logistics or industrial

facilities the concrete floor slab design is optimised to meet the specific operational requirements and consideration given to the embodied carbon content and life cost (operational efficiencies and ongoing maintenance) at the concept stage.

Optimised slab thickness & reinforcement to achieve lowest material consumption Use of environmentally sustainable materials is intended to reduce embodied carbon.

Designs are conceived for life cost, longevity and low maintenance The Twintec ECO Freeplan® (SFRC jointless concrete floor slab) & ECO ULTIMATE (seamless floor slab) combines design solutions with specific materials and optimised production processes for an overall reduction in embodied carbon.

How is this attained?

1 Reducing the volume of steel within a concrete floor slab and incorporating repurposed steel fibre (AFT® E-Fibre) 2 Composition of concrete including cement replacement (e.g. GGBS etc)

and less consumption by reducing slab thicknesses.

3 Advanced on-site construction processes, minimising manpower and the utilisation of electric concrete laying equipment.

Reducing the embodied carbon in your concrete floor slab by up to 66% is achievable compared to traditional mesh, saw cut concrete floor slab construction.

Action speaks louder than words Innovation and knowledge are key drivers of environmental sustainability but also is action and a commitment to follow through on corporate statements.

As individuals and organisations, we all have a responsibility to sustainable construction. There is no magic wand or the ability to go back in time and do things differently, but what we can do collectively is work towards reducing the impact of our business operations on the world we live in for the future generations.

There isn’t time to wait for legislation or codes to insist on sustainable design practices and whilst we welcome moves towards defined embodied carbon targets in construction, Twintec is not prepared to wait and embrace wholehearted designing & constructing ECO Freeplan® and ECO ULTIMATE floor slabs globally.

NOVEMBER 2023 27

HEALTHCARE LOGISTICS

How Technology can strengthen the Healthcare Supply Chain Digital technology is a key enabler of new healthcare delivery, from remote patient monitoring to apps

W

ith virtual healthcare and telemedicine becoming the norm after the pandemic, patients expect the same choice and convenience in healthcare that they enjoy when procuring other products and services, giving rise to a form of ‘healthcare consumerism’. As a result, established companies are diversifying their offerings to more personalized healthcare products and services targeting specific consumer groups.

In the Middle East, a vibrant healthcare market, state-of-the-art hospitals are rapidly expanding their scope of service delivery to cater to the growing needs of all residents, with a focus on more tailored treatment approaches.

Digitalization to eliminate siloes Digital technology is a key enabler of new healthcare delivery, from remote patient monitoring to apps and videoconferencing for doctor-patient consultations. In fact, digitizing the supply chain offers multiple opportunities for participants to improve the quality, security, agility and costeffectiveness of their supply networks.

We have seen how digital technology is rapidly eliminating the blind spots that make supply chains hard to manage. With

28 NOVEMBER 2023

Patient-centric services are transforming the healthcare ecosystem. Increasingly, treatment in clinics and hospitals is being replaced with new therapeutic approaches and specialized treatments that harness the latest technologies. This shift has had significant implications for patients, healthcare providers, and for the supply chains that underpin the industry, opines Annette Naude, Regional Head of Life Sciences and Chemicals, DHL Global Forwarding Middle East Africa. smart sensors and connected systems, healthcare companies can achieve visibility of the location and status of every shipment, in close to real time.

Blockchain Using asset tracking technologies, drug and device suppliers can effectively monitor the status of consignment stocks at hospitals or even in patient’s homes, paving the way for seamless, automated replenishment.

Blockchain technologies can support information exchange and supply chain coordination in complex, multi-stakeholder networks.

Blockchains can also be used to verify compliance and stop counterfeit products entering the supply chain. Smart analytics technologies, including digital twins, can be used to optimize material flows and inventory disposition, helping reduce waste and maintain availability.

Improved speed, efficiency and convenience

Unfortunately, supply chain and healthcare digitization initiatives are usually designed and implemented independently. However, bringing those two sides of the digital equation together could pave the way for a positive change in efficiency, speed and convenience. For example, in hospital

settings, dispensing robots could generate replenishment orders automatically based on real time data on demand for drugs and devices on the ward.

The required data already exists in the value chain, but it is distributed across multiple different systems with limited interconnections. Integrating this data into a common platform would allow value chain participants to derive new insights and automate activities to a much larger extent than currently possible.

Data optimization For many Middle East players, the emerging challenge is learning how to use all that data to optimize supply chain performance.

It will require a robust data platform strategy, with appropriate governance and access control to ensure that data can be used widely across the organization, without compromising security, confidentially or compliance.

Looking ahead, as organizations in every industry in the region face greater pressure to minimize the environmental impact of their operations, digitalization of the supply chain can also ensure reduced carbon emissions and optimization of transportation assets, making it a win-win for the healthcare sector, governments and logistics operators.

LOGISTICS EVENT: MESSE FRANKFURT

Messe Frankfurt ME launches global logistics showcase in Dubai

A new logistics show which will take place in Dubai from the 10 to 12 December 2024 A new, three-day global logistics showcase slated to be held in Dubai in December 2024 under the auspices of a top German exhibition organizer will spotlight the future of supply chain, transportation, mobility and warehousing among other verticals.

M

esse Frankfurt Middle East has launched a new logistics show which will take place from the 10 to 12 December 2024 at the Dubai World Trade Centre and is designed to drive the global logistics sector forward.

Launched on the sidelines of Automechanika Dubai yesterday, the logistics experiential showcase will take place alongside Automechanika Dubai, providing natural synergies between the automotive industry and the various verticals within the logistics sector and capitalising on the UAE’s position as the epicentre of the world’s logistics sector, bridging Africa, the Middle East, and Asia.

30 NOVEMBER 2023

During the launch, a high-level leadership panel discussion entitled ‘Pioneering the Future: Driving the MEA Transport and Logistics Sector Forward with Emerging Trends and Innovation in Logistics and Supply Chain’ outlined the challenges and opportunities within the sector and highlighted the importance of a dedicated logistics show in filling the current gaps within the industry.

Top officials in attendance The panel comprised local and regional logistics sector luminaries: Ghanim Al Falasi, Senior Vice President, Dubai Silicon

Oasis; Fadi Azzi, Global Director, Logistics, Aramex International; Vargheese Anthony, General Manager, Freight Management and Relocations, Al Futtaim Logistics; Dr Prakash Rao PhD, Group Head, Supply Chain Projects & Home Operations, Landmark Group and Tobias Mayer, CFO DHL Global Forwarding Middle East & Africa, CEO Middle East & Africa, Saloodo, moderated by Edward Matti, Managing Partner, CCM Consultancy.

“The show will unite the leading minds, innovators and biggest sector operators in an exciting new forum to help shape the sector’s future,” commented Ted Bloom, Managing Director, Messe Frankfurt Middle East.

“The Middle East and Africa region’s logistics sector is dynamic and evolving, driven by infrastructure development, trade growth, technological advancements, and changing consumer behaviour. These developments make the region increasingly important in global logistics and supply chain networks – and we aim to underpin that importance through this new addition to our Middle East offering,” he continued.

The three-day show will cover the key issues in this ever-changing sector, mindful that logistics providers must adapt to new challenges and opportunities to remain competitive, efficient and sustainable in a

rapidly changing global economy. The show will provide a rare chance for key industry players to meet and help shape the sector’s future, a press communique stated.

Automation and technology High on the agenda will be the increasing use of automation and technology – including AI, blockchain, warehouse automation (such as robots and drones), real-time tracking and monitoring, and digital supply chain platforms for visibility and efficiency. In addition, the rise in e-commerce, last-mile delivery issues and the associated investment required in

advanced fulfilment centres, automation, and innovative delivery solutions will also be discussed.

Delegates will also have the chance to hear from sustainability and green logistics experts as environmental concerns drive a shift toward greener logistics practices, the press statement said further.

Talent and workforce challenges will be another hot topic, especially filling roles in technology, data analytics and automation, as will the growing complexity of regulation, cross-border trade, environmental compliance, new post-pandemic safety protocols and contactless operations.

NOVEMBER 2023 31

EMERSON

Emerson expands its Middle East presence and track record with advanced automation technologies Company inextricably linked with the power, desalination and waste-water management sectors among others Emerson aims to drive growth and profitability in the MEA region through clear and well-defined strategies. The company is committed to increasing the company’s market share by leveraging its robust product portfolio, asserted the top official of the company in the region.

E

merson’s strategic partnerships with local companies and organizations in the Middle East have also allowed the company to strengthen its presence and expand its reach, as well as leverage local expertise to develop tailored solutions that meet the needs of specific markets, affirms Widad Haddad, the company’s Vice President & General Manager for the UAE Oman, Yemen and Lebanon, in an exclusive interview with Global Supply Chain on the sidelines of the recently concluded ADIPEC 2023 in the UAE Capital Abu Dhabi.

The following is the transcript of that wide-ranging, exhaustive interview, where Widad Haddad responded to numerous questions related the company’s imprint and extent of its involvement and high profile, track record, performance and accomplishments and its vision for the future in the region.

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Global Supply Chain (GSC): Provide us with the elevated pitch for Emerson and your beginnings in the Middle East?

Widad Haddad (WH): Emerson is a global leader in automation technology and software, committed to driving innovation to make the world safer, smarter, and more sustainable. By investing in facilities and capacities across the Middle East and Africa region, Emerson has enhanced its presence in the communities it serves by supporting national localization initiatives, developing local talent, and providing better value to its customers and stakeholders.

The company has also expanded its footprint across the Middle East and Africa region over the past few decades. Today, Emerson is supporting manufacturers by providing a range of automation technologies in the industry, including Control and Safety Systems, Measurement Instrumentation, Flow Control Valves, and Instrument Valves, to name a few.

GSC: How has Emerson fared in the region thus far?

WH: Emerson is widely recognized for its presence and impact in the Middle East.

Over the past few decades, the company has operated in many sectors within the Middle East, including oil and gas, power generation, water management, and industrial automation, by providing a range of advanced technologies and solutions.

The company provides control systems for a range of power plants, including combined cycle plants and renewable energy facilities, which has significantly helped meet the Middle East’s energy needs in the power generation sector.

These installations have helped increase power generation capacity and improve grid stability in countries like the UAE, Saudi Arabia, and Qatar. Furthermore, the company has been actively involved in the Middle East’s water and wastewater management projects.

EMERSON

Emerson provides a range of automation technologies, including Control and Safety Systems, Measurement Instrumentation, Flow Control Valves, and Instrument Valves etc.

Widad Haddad, Vice President & General Manager United Arab Emirates, Oman, Yemen & Lebanon, Emerson Widad Haddad heads the overall business for Emerson in the UAE, Oman, Yemen & Lebanon. Widad joined Emerson as a Marketing Engineer in 2008 and has been steadily promoted since, to the point where she led the Marketing Department as the Marketing Director from 2014 to 2018 before taking the role of Vice President and General Manager for UAE, Oman,Yemen & Lebanon in July 2018.

She became the first female Vice President and GM for Emerson in MEA. In this role, Widad manages an organization of 120 employees covering sales, service, operations, finance, legal, HR and admin.

Widad is also a member of the Diversity & Inclusion Executive Council for Emerson MEA. Before joining Emerson, Widad held various roles in engineering, marketing and sales. She started her career in Lebanon in 2002 as a Mechanical Engineer designing Heating, Ventilation, and Air Conditioning and Plumbing systems for residential buildings and commercial centres Widad is a graduate of McMaster University in Canada and has a BEng in Mechanical Engineering. She also holds a Post Graduate Diploma in Organization and Business Psychology from University of Liverpool.

NOVEMBER 2023 33

EMERSON ABOUT EMERSON CEO Message

VALUE CREATION Chair Message

ENVIRONMENT

Company Profile

SOCIAL

Our Purpose

GOVERNANCE

Emerson At-A-Glance

EMR NYSE

EMR NYSE

REPORTING

Awards and Recognitions

St. Louis MO, USA

Report At-A-Glance

EMR NYSE

EMR

66,000 employees

Headquarters

35%

Asia, Middle East and Africa

St. Louis MO, USA

35

27%

189035%

Americas

and Africa active patents employees worldwide

38%

EMR EMR 27

130

66

27%

Asia, Middle East and Africa

St. Louis 27% Europe MO, USA

COMPANY PROFILE

66,000

35%

Americas

Europe

NYSE

16,600

Asia, Middle East

St. Louis % USA % MO, 38

Asia, Middle East and Africa

66,0 employe

66,000 employees

Founded

completed years of increased dividends Europe

66,000 employees

66,000 27

130

38%

Americas

130

manufacturing locations Emerson is a global leader in % employees manufacturing locations automation technology and software.

Geographic distribution Geographic distribution manufac Europe We help customers in critical industries, % % Asia, % 27 like energy, chemical, power and Middle East Asia, 35% NYSE Asia, % St. Louis Middle East Asia, Middle East renewables, life sciences NYSE and factory and Africa % % St. Louis Middle East and Africa and Africa MO, USA Asia,% % 38 and Africa automation operate more sustainably Americas 38 MO, USA Americas Middle East Americas Americas % while improving productivity, energy and Africa 35% Europe Europe security and reliability. manufacturing loc

35

38

35

38 27

27% Europe

27%

27%

Europe

130

35%

Europe Asia, 2022 EMERSON ESG REPORT • 8 Middle East and Africa

The data/information on this page is current as of June 2023.

130 130

38%

manufacturing locations

Our advanced set of solutions have been implemented in desalination plants, wastewater treatment facilities, and water distribution networks across the region with the goal of enabling efficient water treatment processes and reducing water scarcity issues in arid regions.

The company’s strategic partnerships with local companies and organizations in the Middle East have also allowed us to strengthen Emerson’s presence and expand its reach, as well as leverage local expertise to develop tailored solutions that meet the needs of specific markets.

GSC: What are your core competencies and activities and areas of expertise. What industry verticals do you cover?

WH: Emerson has deep experience in assisting hybrid, process, and discrete manufacturers with the optimization of operations, protection of personnel, emission reduction, and attainment of sustainability goals through its marketleading automation portfolio, which also includes its majority stake in AspenTech.

Over the past few decades, the company has grown significantly in the Middle East and Africa in terms of manufacturing footprint. Control and safety systems, measurement instrumentation, flow control

34 NOVEMBER 2023

manufacturing locations

Our advanced set of solutions have been implemented in desalination plants, wastewater treatment facilities, and water distribution networks across the region valves, and instrument valves are among the company’s manufacturing capabilities.

Additionally, Emerson offers cutting-edge automation technologies and services that improve the production, processing, and transport of hydrocarbons across the entire value chain. The company offers technologies for upstream operations (exploration and production stage), including but not limited to reservoir management, wellhead automation, and product optimization.

To ensure safe and reliable transportation of hydrocarbons, a range of solutions are also offered in the midstream sector, including pipeline monitoring and control systems, terminal automations, and more.

Lastly, Emerson offers solutions for the petrochemical and refining industries, such as process automation, safety systems, and

35% asset management to support 27% technologies, % Europe Asia, 27 Middle East the downstream market. These technologies Asia, and Africa Middle East 38% enable effective and sustainable and Africa Americas % production 38 % 35 and other of fuels, chemicals, valuable Americas Europe 35% products.

Europe GSC: Comment on Emerson’s latest advancements in automation, digital transformation, and sustainable practices?

WH: Emerson utilizes a framework that groups its environmental sustainability initiatives into three broad pillars– Greening of, by, and with Emerson.

‘Greening of Emerson’ refers to all the organization’s efforts to enhance its sustainability performance by lowering its emissions profile and maximizing its use of water and energy.

In other words, it refers to all the factors that fall under its Scope 1 and 2 emission categories. ‘Greening by Emerson’ focuses on the final use of our products and how our automation portfolio, including our intelligent devices, control systems, and industrial software, can be used by our customers to accelerate their own sustainability journeys.

This is a result of our active involvement with our global customer base in assisting industrial operations with emissions

Americas

6

5.6

2018

reduction, energy efficiency, and carbon footprint reduction. Finally, ‘Greening with Emerson’ focuses on our collaborative efforts with cross-sector stakeholders such as technology providers, industrial stakeholders, academic institutions, and even regulatory bodies to drive sustainable innovation and support sustainabilityrelated policies and regulations.

In terms of digital transformation, digital technologies over the past few years have supported operational goals such as increased throughput, improved production efficiency, and increased return on investment, with advancements in Industrial Internet of Things (IIOT) sensors, equipment level analytics, artificial intelligence, and machine learning based software.

This means that processes run more effectively, equipment runs safer and more efficiently, and data-driven decisions deliver better outcomes. These technologies have the potential to support sustainability goals like lowering emissions, maximizing energy efficiency, and minimizing carbon footprint, in addition to enhancing operational efficiencies.

Digital technologies, for instance, can reduce energy consumption in refining operations by up to 15 per cent. Likewise,

ABOUT EMERSON Overview

VALUE CREATION

Greening Of

Greening By

ENVIRONMENT

SOCIAL

over 90 per cent of fugitive emissions in an upstream operation can be reduced through modern design techniques centered around key contributors.

We, at Emerson, believe that sustainable initiatives that are based on operational excellence provide instant results and are the key to starting a virtuous cycle for operators and industries.

GSC: How can Emerson’s solutions around Operational Excellence help customers achieve more sustainable operations?

WH: Emerson’s business strategy is founded on operational excellence. When it comes to energy efficiency, Emerson advises operating sites to start by regularly monitoring energy use at the unit level to comprehend how each component of the plant uses energy.

By analyzing the site’s energy use holistically, a benchmark for the site’s performance can be developed. The targeted

Technology makes a significant contribution to a refinery’s operations can usually account for up to 50 per cent of a typical refinery’s operating costs.

GOVERNANCE

Greening With

Scope 1 and 2 Emissions Data

REPORTING

SCOPE SCOPE 1 1

emissions emissions are direct are direct greenhouse greenhouse (GHG)(GHG) emissions emissions that occur that occur from from sources sources that are that are controlled controlled or owned or owned by anby organization. an organization.

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SCOPE SCOPE 2 2

LOCATION-BASED

(thousands mtCO2e)

Scope 2 GHG Emissions (thousands mtCO2e)

in GHG emissions intensity from the 2018 baseline value.

180

171

168

163

2018

2019

2020

2021

2022

(mtCO2e per million dollars in sales)

2019 2019

43.0 38.3 26.3 26.3 45.6 42.7 43.0 2020 2020

2018

2021 2021

2019

2022 2022

2018

2018 2018

608

2020

43.0

38.3

26.3

2019

2020

2021

2022

551

38.3

536

2019

482

26.3

2021 2018

42.7

598

2022 2020

2021

2022

Scope 2 GHG Emissions (thousands mtCO2e)

2020 2020

2021 2021

163 163 2022 2022

181 180 171 168 163 608 598 608 598 551 536 551 536 482 482 2019

2019 2019

608 MARKET BASED

MARKET-BASED EMISSIONS INTENSITY

42.7

2019 2019

SCOPE 1 GHG EMISSIONS

181

LOCATION-BASED EMISSIONS include grid electricity emission factor averages multiplied by the total purchased electricity.

emissions emissions are indirect are indirect GHG GHG emissions emissions associated associated with the withpurchase the purchase 181 180 181 steam, 180 of electricity, of electricity, steam, heat or heat cooling. or171 cooling. 168 171 168

2018 2018

%

optimization of combustion processes is also advised to cut down on overall energy consumption as this can also have a significant positive impact on the economy.

The use of technology can reduce energy costs by up to 15 per cent, which most certainly makes a significant contribution to a refinery’s operations given that energy can usually account for up to 50 per cent of a typical refinery’s operating costs.

With respect to emissions, we advocate preventing emissions from occurring, monitoring operational emissions, and optimizing processes to make adequate reductions. For instance, superior valve design, modern leak detection systems, and vapor recovery systems, are strong technological approaches to preventing emissions.

The same is true for emissions monitoring, which can be based on conventional Continuous Emissions Monitoring Systems (CEMS) and enhanced by the careful application of AI and ML via predictive emissions monitoring.

The company’s structured approach, which includes employee training, process standardization, data-driven decisionmaking, regular performance monitoring, and a culture of continuous improvement,

613 613

2020

2020 2020

598

604 604

2021

2021 2021

551

2022 2022

536

550 550

2022

482

528 528 352 352

2018

2018 2018

2019

2019 2019

613

2020

2020 2020

604

2021

2021 2021

550

2022

2022 2022

MARKET-BASED EMISSIONS include supplier emission factors, net residual factors and renewable 181 180 171 168 163 energy.

Greenhouse emission2020 intensity2021 is measured 2018 gas2019 2022 in Scope 1 and Scope 2 (market-based) metric tons of carbon dioxide equivalent (mtCO2e) per million dollars in sales.

Emerson’s full Scope 1 and Scope 2 emissions reporting includes all sites within our operational control including manufacturing and nonmanufacturing facilities (e.g. distribution centers, headquarter buildings, sales offices, service centers) along with mobile emissions from leased or owned 608 vehicles, aircraft,598 and fugitive 551emissions 536 from leaked refrigerants. Our total greenhouse482 gas emissions for fiscal year 2022 included 223 major energy consuming facilities reporting actual energy usage data as well as the 447 remaining facilities under Emerson’s operational control. Where primary activity data was not available, we have made estimations based on square footage, site use, and other factors.

2018

2019

2020

2021

2022

We also conducted a thorough review of all historical energy consumption data, striving to more accurately document and disclose our carbon footprint. Noteworthy revisions to historical energy consumption and emission data previously reported for fiscal years 613were 604 2018-2021 driven by the divestiture 550 of the Sensing & Protection business528 unit and corrections made to our estimated emissions inventory.

352 Limited assurance of this data set has been provided by ERM CVS. Please see the assurance statement on page 156 for further details.

2018

2019

2020

2021

2022 EMERSON ESG REPORT

•

2022 30

528 352

613

604

550

NOVEMBER 2023 35

528 352

2018

2019

2020

2021

2022

EMERSON

aids customers in driving more sustainable operations, leading to increased energy efficiency, safety, dependability, productivity, and other benefits.

GSC: At ADIPEC 2023 you chaired a session on best practices to maintain operational excellence and improve maintenance and HSE performance. What is your message on this count?

WH: To cultivate operational excellence, there are several pivotal areas that need to be addressed: digital transformation, asset performance management (APM), and the cultivation of a collaborative workforce.

The digital revolution has reshaped how we approach operations, making it imperative for companies to adopt the latest technological advancements.

Leveraging digital tools, like IoT (Internet of Things) sensors and AI-driven analytics, empowers organizations to gain real-time data insights, enabling informed, proactive decision-making – in turn, boosting operational efficiency and HSE performance.

GSC: Talk to us about your CSR responsibilities, carbon capture, the energy transition and steps to achieving carbon neutrality?

WH: At Emerson, we recognize the growing need for a committed, holistic approach to corporate responsibility to maintain good business practices.

Today, national and international oil companies are faced with a very delicate balance between increasing throughput and production in the face of energy security concerns in a dynamic geopolitical environment, while making significant progress toward sustainability goals set forth by regulators and governments.

All of this must be done while ensuring the highest levels of efficiency and profitability in line with the interests of stakeholders. Similarly, while businesses invest in new, cleaner energy sources, they must also search for additional complementary ways to cut emissions over the course of the short, medium, and long terms.

As a result, it will be easier to measure and detect emissions, operate with more effective combustion techniques, and prevent emissions leaks with improved

36 NOVEMBER 2023

equipment and strategies.

Today, the most stringent emissions regulations are met or exceeded by improved valve designs, which include highly effective stem sealing systems, higher flow rates, and packing for temperature variations.

Advanced real-time monitoring of storage tanks and pressure relief valves also aids in locating and reducing emissions. Carbon capture, utilization and storage (CCUS) technology is also emerging as critical components for the future.

We understand that getting to a net zero world will depend on sequestering carbon safely in underground geological formations or capturing it at the point of emission and using it in products. Moreover, Emerson’s software solutions also play a critical role in its environmental sustainability efforts.

‘Greening of Emerson’ enhances its sustainability performance by lowering its emissions profile and maximizing its use of water and energy.

As a result, Emerson was recognized

by IoT Breakthrough as the ‘Industrial IoT Company of the Year,’ an honour we have received four out of the last five years.

Our automation technology and software innovation support our customers in key industries in optimizing their operations for increased productivity, safety, and emissions reduction, while also steering towards their set environmental sustainability goals.

GSC: What are your expansion plans for the region and what are the opportunities and challenges for Emerson going forward?

WH: The most notable expansion initiative is Emerson’s new facility at King Salman Energy Park (SPARK) in Saudi Arabia. The new facility is positioned to strengthen local manufacturing capabilities in accordance with the Kingdom’s localization initiative, and support the company’s net zero emission goals, making it one of the largest investments in the Middle East and Africa region for the company.

In addition to being in line with the Saudi Arabia 2030 Vision, the move supports Emerson’s efforts to localize the value chain as part of the ‘In Kingdom Total Value Add (iKTVA) initiative.

Emerson has also recently signed a strategic agreement with ADNOC Technical Academy, this significant partnership covers various facets of collaboration and support, with the main objective of elevating local talent and capabilities and creating a skilled workforce among young Emiratis, addressing the industry’s rising demand for qualified professionals.

GSC: What is your wider vision for Emerson for the region for the short- and long-term futures?

WH: This entails finding new business opportunities, creating strategic alliances with major players, and improving client relationships through exceptional service and support. Our continued dedication to sustainable business practices will also be essential to our progress.

Emerson understands the value of environmental responsibility and strives to incorporate sustainable practices into its business operations at every step.

This includes promoting energy-efficient solutions and reducing waste generation.

In addition, we aim to establish lasting connections based on reliability, success, and mutual respect. By consistently delivering high-quality products and services, Emerson’s goal is to fortify its standing as the preferred solutions provider for customers.

Our commitment to the growth and engagement of our employees is another crucial area where we place a high priority.

We believe that investing in talent is critical for long-term success and hope to achieve this by fostering a culture of continuous learning and providing opportunities for career growth.

Above all, we recognize the potential for digital transformation in driving long-term success. We will continue to emphasize the importance of leveraging emerging technologies such as artificial intelligence (AI), the Internet of Things (IoT), and data analytics to optimize operations, improve customer experiences, and drive innovation for sustained growth.

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AMAZON

Amazon Saudi hosts Annual Seller Summit to empower local businesses to grow online Tailored seller tools and services will enable Saudi businesses to reach customers on Amazon.sa Amazon Saudi Arabia recently hosted its annual Seller Summit in Riyadh, showcasing a suite of cutting-edge tools and services designed to empower small and medium-sized businesses (SMBs) in Saudi Arabia.

I

nnovations are tailored to help SMBs reach millions of online customers and drive accelerated business growth, just in time for the busy end-of-year shopping season, with the White Friday sale, the biggest sale of the year on Amazon.sa, around the corner, according to a press communique.

Immersive master classes The event brought together hundreds of Saudi sellers for immersive master classes to test and explore Amazon’s diverse solutions that simplify the selling partner journey

38 NOVEMBER 2023

from product listing, advertising and brand building, to shipping and fulfillment.

To further accelerate the growth of local sellers, Amazon showcased its enhanced Arabic mobile seller app, making it more accessible and convenient for local businesses to manage their online stores from anywhere, in their language of choice.

Participants at the Saudi Seller Summit heard directly from senior leaders and subject matter experts about leveraging Amazon’s latest capabilities to reach more customers, meet growth goals and drive success, the press note continued.

Tailored solutions “At Amazon, we recognize the contribution of local businesses and SMBs to a country’s economic growth, diversification and job creation. Our annual Saudi Seller Summit delivers tailored solutions that address the needs of Saudi sellers, who are eager to be a part of the Kingdom’s Vision towards a digital economy,” affirmed Ronaldo Muchadara, Vice President, Amazon Middle East and North Africa.

The Saudi Seller Summit celebrated the growth and success of sixteen independent

selling partners who excelled over the past year. Award winners were recognized for their performance related to customer satisfaction, delivery speed, and use of Amazon seller tools, among other categories.

“Our end-to-end advertising, brandbuilding and account management tools, supported by our shipping and fulfillment capabilities make it easier for our selling partners to reach millions of customers on Amazon.sa,” remarked Karim Ghandour, Head of Marketplace, Amazon Saudi Arabia.

Networking opportunities In addition to learning from Amazon experts, Saudi Arabia’s SMBs also had the opportunity to network among peers, exchange knowledge and share success stories.

“The solutions that are showcased each year demonstrate just how closely Amazon is listening to its selling partners and how committed the company is to solve our unique challenges,” stressed Nabegh Alzaiter, an independent selling partner on Amazon.sa.

Since the launch of Amazon.sa in 2020, the company has continued to invest in Saudi Arabia’s growing SMB sector, providing logistics support, tools, services, programs, and teams to help sellers get started, build their brands, and leverage Amazon’s scale to reach more customers, the press statement concluded.

Amazon UAE launches ‘Transcend Campus Innovation Challenge’ to empower youth ‘Transcend’ will empower students solve business challenges in the retail and logistics sectors As part of its Corporate-Academia interface endeavours, Amazon UAE recently announced the launch of its ‘Transcend Campus Innovation Challenge’, a student competition aimed at fostering innovation and strategic thinking among the brightest minds in the UAE. In collaboration with Zayed University, NYU Abu Dhabi, American University of Sharjah (AUS) and Higher Colleges of Technology (HCT), student teams competing in Amazon’s Transcend Campus Innovation Challenge will tackle critical industry topics that are top of mind for today’s customers and sellers, such as enhancing productivity, environmental sustainability and ensuring delivery excellence.

Immersive experience The competition’s immersive approach will provide the competing finalists an opportunity to visit Amazon operations’ sites, be mentored by Amazonians, and experience the company’s customer-centric culture

and leadership principles in action.

“Transcend Campus Innovation Challenge reflects our dedication to empowering the UAE’s talent pool, especially the youth, by fostering a mindset of innovation among the business leaders of tomorrow,” asserted Melina Alvarado, Director Human Resources, Amazon Operations, MENA.

Experiential learning “Amazon’s Innovation Challenge invites students into the type of experiential, engaged, and audacious learning that we have at NYUAD, and aspire to build on further,” stated Dana Downey, Assistant Dean of Student Affairs and Director, Career Development Centre, NYU Abu Dhabi.

Amazon’s first such collaboration with UAE university students reiterates the company’s commitment to developing the country’s human capital by sowing the seeds of innovation at campuses across the country, the press statement concluded.

NOVEMBER 2023 39

AMAZON

RAKEZ and Amazon UAE collaborate to empower SMEs to grow online RAKEZ business community will have access to a suite of Amazon’s services Ras Al Khaimah Economic Zone (RAKEZ) and Amazon UAE have inked a strategic collaboration to enable businesses registered within the hub to sell their products to millions of customers across the UAE on Amazon.ae.

The initiative is aimed at supporting small and medium enterprises (SMEs) to scale their businesses online, by enabling them to leverage Amazon’s capabilities, tools, services, programmes and people to navigate the digital economy, a press communique indicated.

MoU The collaboration was cemented through the signing of a Memorandum of Understanding (MoU) between Ramy Jallad, CEO, RAKEZ Group, and Jasmin Frick, Director, Amazon Seller Success, MENA. As part of the collaboration, members of the RAKEZ business community will have access to a suite of Amazon’s services including tools for seamless seller registration and onboarding; seller education through on-site training, inperson workshops and live webinars; and support teams to ensure a smooth digital journey.

Customer-centric mission ‘’Selling on Amazon.ae offers sellers an opportunity to expand their footprint as they tap into our business model to better serve the millions of customers that visit Amazon every day across the UAE. This is closely aligned with our goal of hosting products from 100,000 businesses, including local SMBs, on Amazon.ae by 2026, in alignment with Dubai’s Economic Agenda D33,” concluded Frick.

40 NOVEMBER 2023

Saudi Exports and Amazon partner to launch ‘Saudi Made’ Storefront on Amazon.sa Dedicated storefront features locally manufactured products for customers to explore Amazon Saudi Arabia recently launched a ‘Saudi Made’ storefront on Amazon.sa, featuring thousands of local products certified by the ‘Made in Saudi’ (MIS) program.

Aligning with the Kingdom’s Vision 2030, the dedicated storefront promotes locally manufactured products to millions of Amazon customers, accelerating the development of small and medium-sized businesses (SMBs) and entrepreneurship in Saudi Arabia.

The launch was announced following the signing of a Co-operation Agreement between Eng. Abdulrahman Althukair, CEO, Saudi Exports Development Authority, and Abdo Chlala, Country Manager, Amazon Saudi Arabia, in the presence of HE Bandar Bin Ibrahim Alkhorayef, Minister of Industry and Mineral Resources, Saudi Arabia.

The signing ceremony was held at the ‘Made in Saudi’ Exhibition 2023, an annual event that aims to bring Saudi products closer to consumers and businesses.

Saudi Made Amazon’s new ‘Saudi Made’ store is a curation of thousands of locally manufactured products across a range of

categories including health and personal care, grocery, home care, baby care, and beauty, offering a wide selection to customers, a press communique stated.

“Our partnership with Amazon bolsters our commitment to enabling more brands to expand their local manufacturing, while positioning Saudi products and services as the preferred choice for domestic and international consumers,” stressed HE Engr Althukair.

Long-term partnership “Launching the Saudi Made store is the first step towards a long-term partnership with Saudi Exports that reiterates our commitment to invest in local businesses and SMBs, providing them with the tools and services they need to succeed,” asserted Chlala.

Since the launch of Amazon.sa in 2020, the company has continued to invest in Saudi Arabia, launching services and tools to support local businesses.

The company has been coordinating with Monsha’at, Saudi Arabia’s General Authority for Small and Medium Enterprises, to empower this segment of the economy, with an aim to host 40,000 Saudi sellers by 2025 on Amazon.sa, the press note concluded.

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THOUGHT LEADERSHIP ARTICLE

Unlocking the Future: Leadership, Growth, and Partnership Strategies in the Middle East’s Digital Warehousing Revolution Demand for Digital Solutions as the Middle East emerges as a hotspot for global trade and commerce

T

his article explores the intersection of leadership, growth, and partnership strategies, with a focus on the cutting-edge robotic solutions provided by RV Consultancy in the Middle East. We will delve into the need for Digital Solution Services in the region and how RV Consultancy is contributing to this transformative journey.

Leadership in the Middle East: Navigating Change In a region marked by rapid economic development, visionary leadership is the driving force behind successful enterprises.

The Middle East has seen remarkable growth in recent years, but with growth comes complexity. Effective leadership involves not only managing current operations but also anticipating future challenges and opportunities.

Visionary leaders are those who can steer their organizations towards sustainable growth while adapting to the everchanging business landscape.

One key challenge that visionary leaders in the Middle East face is the digitization of industries. With e-commerce on the rise, warehousing and logistics have been thrust into the digital age. Leaders must embrace technology to remain competitive and efficient. This is where RV Consultancy comes into the picture.

RV Consultancy: Pioneering Robotic solutions RV Consultancy is a leading player in the Middle East’s warehousing and logistics industry. The consultancy firm has gained

42 NOVEMBER 2023

In today’s rapidly evolving business landscape, effective leadership and strategic partnerships are critical components of success, particularly in industries like warehousing and logistics. The Middle East, known for its thriving trade and commerce, is no exception.

As the region continues to grow, so does the demand for innovative solutions to address the challenges of warehousing and distribution, asserts Robin Vermaat, Founder and Chief Executive Officer of the UAE-based RV Consultancy, in this first-person narrative. recognition for its innovative robotic solutions that optimize warehouse operations. These robotic systems have been designed to meet the unique demands of Middle Eastern businesses, offering cost-effective, efficient, and adaptable solutions.

Robotic Goods Handling: RV Consultancy’s robotics solutions provide unmatched efficiency in goods handling.

Automated systems can perform tasks such as picking, packing, and stacking, reducing human labor and minimizing errors.

Inventory Management: With the ability to track and manage inventory in real-time, RV Consultancy’s robotic solutions help businesses maintain accurate stock levels and prevent costly stockouts or overstock situations.

Order Fulfillment: Fast and accurate order fulfillment is crucial in the e-commerce era.

RV Consultancy’s robotics ensure quick and precise order picking, improving customer satisfaction and reducing delivery times.

Scalability: RV Consultancy’s robotic solutions are scalable, allowing businesses

to adjust their operations easily as demand fluctuates. This adaptability is particularly essential in the ever-changing Middle Eastern market.

Strategic Partnerships: Nurturing growth In a rapidly evolving industry, strategic partnerships play a pivotal role in fostering growth. Collaborations can bring together complementary strengths, create synergies, and open new doors. RV Consultancy recognizes the importance of strategic alliances in driving innovation and growth in the Middle East.

Technology Partnerships: RV Consultancy collaborates with leading technology providers to integrate cutting-edge solutions into their robotic systems. This ensures that Middle Eastern businesses have access to state-of-the-art technology tailored to their needs.

Industry Collaboration: The consultancy firm actively engages with industry associations and organizations to stay

informed about the latest trends and regulations. This knowledge-sharing helps RV Consultancy better address the evolving needs of Middle Eastern businesses.

Client-Centric Approach: RV Consultancy views its clients as partners. By understanding their unique challenges and goals, the consultancy can tailor its robotic solutions to meet specific requirements, ensuring client success and satisfaction.

The need for Digital Solution services in the Middle East The Middle East has emerged as a hotspot for global trade and commerce. With its strategic location, growing consumer base, and ambitious economic diversification plans, the region offers immense opportunities. However, these opportunities come with challenges, particularly in the logistics and warehousing sectors.

Rapid Urbanization: The Middle East’s urban population is expanding, leading to increased demand for goods and services.

This demographic shift requires efficient logistics and warehousing solutions to meet the rising consumption needs.

E-commerce Boom: The Middle East is experiencing a surge in e-commerce, driven by the convenience of online shopping.

As consumers’ expectations for quick deliveries and seamless experiences rise, the warehousing industry must adapt to keep pace.

Infrastructure Development: Ambitious infrastructure projects, such as ports and free zones, are transforming the region into a global trade hub. These developments require advanced warehousing and logistics solutions to support increased trade volumes.

Regulatory Changes: The Middle East is continually updating its regulations to align with international standards. Businesses operating in the region need to stay compliant, making digital solutions crucial for transparency and reporting.

RV Consultancy’s role in meeting Digital Solutions needs RV Consultancy is at the forefront of addressing the digital solution needs of the Middle East’s warehousing and logistics

Robin Vermaat is a self-made entrepreneur, goal gather, eager to learn new things and possesses strong communication skills.

He has more than two decades of experience in the Logistics and Supply Chain and Freight Forwarding industry and being in the Middle East for over a decade, has made him acquire relevant skills and experiences in the UAE and the Region.

As of 2021, Robin Vermaat founded his eponymously named Consultancy and through the years has made several Strategic Partners, from KEZAD Group to WeStore, that are proud to be connected and to work with him.

In 2022 RV Consultancy did a Strategic Growth Implementation for one of the biggest Warehouse Operators in Dubai and opened in Muscat, Oman, and Jeddah, Saudi Arabia.

The Consultancy has scaled up 75-80% and is growing regionally and internationally by attracting interesting partners to collaborate with being it in the Digitalization Solutions or strong Freight Agents.

industry. Their robotic solutions offer a transformative path to greater efficiency, cost savings, and competitiveness.

Enhancing Efficiency: By automating critical warehousing processes, RV Consultancy’s robotic solutions reduce the risk of errors and increase operational efficiency. Businesses can save time and resources while ensuring timely deliveries.

Supporting Growth: The scalability of RV Consultancy’s solutions allows businesses to adapt to changing market dynamics. Whether facing seasonal demand fluctuations or rapid growth, these systems can be tailored to fit.

Ensuring Compliance: RV Consultancy’s commitment to regulatory compliance ensures that businesses can navigate the complex regulatory landscape of the Middle East with ease. Their solutions provide transparency and traceability, essential for meeting compliance requirements.

Conclusion The Middle East is on the cusp of a digital warehousing revolution, and visionary leadership, growth strategies, and strategic partnerships are essential components of this transformation. RV Consultancy, with its innovative robotic solutions, is paving the way for businesses in the region to thrive in this digital age.

As the demand for digital solutions continues to grow in the Middle East, companies must embrace technology to remain competitive. RV Consultancy’s commitment to client-centric solutions, strategic partnerships, and technological innovation positions them as a key player in the region’s evolving warehousing landscape. The future of warehousing in the Middle East is undoubtedly digital, and RV Consultancy is leading the way.

NOVEMBER 2023 43

RAIL

Oman and Etihad Rail Company signs MoU with Emirates Steel Arkan Deal to transport raw limestone from Oman to the UAE Oman and Etihad Rail Company (OER), the developer and operator of the UAEOman Rail Network, recently signed a Memorandum of Understanding (MoU) with Emirates Steel Arkan, the UAE’s largest steel and building materials manufacturer, to facilitate the export of raw materials from the Sultanate of Oman to the UAE.

I

n a strategic and mutually beneficial move, two major Government entities— the Oman and Emirates Rail Company (OER) and Emirates Steel Arkan have inked a key bilateral agreement.

Accordingly, under this agreement, OER will provide logistics solutions to manage the transportation of raw limestone, which Emirates Steel Arkan plans to import from Oman to its cement factories in Al Ain, UAE. The MoU was signed by Eng. Ahmed Al Musawa Al Hashemi, CEO, OER, and Eng. Saeed Khalfan Al Ghafri, CEO, Emirates Steel, an Emirates Steel Arkan Company.

Enhancing cross border trade “This agreement represents the vision for this project, which was launched to link the Sultanate of Oman and the United Arab Emirates and aims to enhance cross-border trade between the two countries, linking centers of manufacturing and production,

44 NOVEMBER 2023

and connecting import and export points,” commented Engr. Al Hashemi.

“This agreement paves the way for integrated logistics solutions for the transportation of raw materials to and from our cement plant in Al Ain, boosting our operational efficiency and cost-effectiveness, and reducing environmental impact.

Furthermore, this enhances our transport infrastructure and reinforces cross-border supply chains,” remarked Engr. Al Ghafri.

Oman and Etihad Rail will provide logistics solutions for Emirates Steel Arkan through annual transportation of 4mn to 6mn tonnes of high-quality raw materials to Al Ain. This ensures Emirates Steel Arkan can produce and export 2-3mn tonnes of finished goods to regional markets each year.

Benefits The collaboration between OER and Emirates Steel Arkan creates several

benefits, most importantly driving the revenues of the mining industry and increasing investments in Omani quarries.

By connecting ports and manufacturing hubs, the railway network will provide quarrying companies in Oman with direct shipping solutions to export their products to regional markets.

The agreement showcases the significance of the rail network as a crucial link in the transport and logistics chain spanning the region, which will attract businesses in both countries and international companies in the region and build long-term commercial partnerships to achieve sustainable economic growth.

As the joint railway network will reduce dependence on cars and trucks, it will also drive transformation towards a low-carbon future, supporting both countries’ objectives to achieve net neutrality by 2050.

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NEWS Swisslog names Jens Schmale as its new Chief Executive Officer n Swisslog, a member of the KUKA Group, has introduced Jens Schmale as its next CEO, effective 1 January 2024.

Jens is currently CEO of Swisslog EMEA and brings a wealth of experience in the logistics sector to his new role, according to a corporate press communique.

Jens, 49, joined Swisslog in 2020 where he was responsible for the company’s AutoStore business unit until he took on the role of CEO of Swisslog EMEA in September 2021. Before Swisslog, he held several senior leadership positions with leading logistics providers.

Antonio Trioschi, the current CEO of Swisslog, has announced his intention to retire at the end of the year, prompting this change in leadership.

Antonio leaves behind a legacy of accomplishments that fuelled business growth, financial improvement, and innovation at customer level, the press statement continued.

“I want to extend my profound appreciation to Antonio for his outstanding leadership and dedication.

Under his leadership, Swisslog has

Giulia Colombi, CEO, Swisslog EMEA and Jens Schmale, CEO, Swisslog

achieved incredible milestones for its customers. Jens has demonstrated his leadership expertise as the CEO of Swisslog EMEA and is well-equipped to build on this strong foundation and usher in a new chapter of success,”stated Peter Mohnen, CEO, KUKA Group.

“I am excited to steer Swisslog on the path to growth and seize opportunities to exceed customer expectations,”Schmale shared. In another appointed, Giulia

Colombi, 38, will be taking over as the leader of Swisslog EMEA. Giulia has experience across various business areas, working closely with customers and opening new markets.. ‘’Giulia will make an excellent leader of the Swisslog EMEA region. I am confident that she will play an important part in driving the continued growth and success of Swisslog within the EMEA region,” concluded Schmale.

Abu Dhabi Airports Free Zone and MSM Logistics sign warehouse construction contract n Abu Dhabi Airports Free Zone (ADAFZ), a subsidiary of Abu Dhabi Airports, recently announced a new partnership with MSM Logistics, an overseas construction and development company, to develop a new building complex within the free zone at an investment value of AED 85mn (US$ 23.15mn).

Set to be the first development to start building in the Al Falah district, an ongoing master development towards the east of Abu Dhabi International Airport (AUH), the project includes the construction of 1 warehouse with a total area of 16,500sqm with the possibility of splitting this area into three distinct pockets for multiple storage purposes – on a plot of land covering 28,623sqm.

“This announcement is the latest example of our commitment to welcome international organisations into our free zone ecosystem and nurture its growth. Abu Dhabi Airports

46 NOVEMBER 2023

Abu Dhabi Airports Free Zone and MSM Logistics deal signing ceremony.

Free Zone has a proud history of working with companies from different sectors and we are delighted to be collaborating with MSM Logistics, moving forward,” remarked Maureen Bannerman, Chief Commercial Officer, Abu Dhabi Airports.

“This innovative free zone has

continuously attracted local, regional, and international companies wishing to establish operations and undertake projects in Abu Dhabi. We look forward to forging a successful long-term partnership with ADAFZ,” commented Evgenii Gurkin, General Manager, MSM Logistics.

NEWS

New Ro-Ro vessel arrives at Shuwaikh Port from Khalifa Port n SAFEEN Group, part of AD Ports Group, has celebrated the arrival of the SSF Ania vessel at Shuwaikh Port - Kuwait following the launch of a new Ro-Ro service aimed at improving connectivity and facilitating trade with Kuwait.

The new service offering is designed to eliminate the need for long-haul road journeys, reducing risks associated with road travel, and cutting down on carbon emissions. Truck drivers will receive accommodation on board, allowing them to focus solely on the first and last mile of delivery, enhancing their safety and well-being.

Committed to optimising logistics efficiency, SAFEEN Group’s new Ro-Ro service directly connects the UAE and Kuwait, eliminating the need for transit through additional borders. This results in a substantial reduction in transit time, enabling swift and efficient operations, according to a press statement.

Trucks-trailers combo The new Ro-Ro service utilises the SSF Ania, a vessel fully controlled by SAFEEN Group, which will be tailored to meet the specific needs of customers. It will employ a combination of trucks and

trailers, as well as trailers-only transport, for cargo transportation between the UAE and Kuwait with a load capacity of 160 trucks plus 46 cars and a lane capacity of 2,062m.

“SAFEEN Group’s Ro-Ro service to Kuwait provides an end-to-end logistics solution for the market, and represents a step towards sustainable, efficient, and secure logistics solutions that prioritises the well-being of truck drivers, minimises transit time, and supports a greener future for the industry,” concluded Captain Ammar Al Shaiba, CEO,Maritime Cluster, AD Ports Group.

Qatar Airways Group announces appointment of New Group Chief Executive n Qatar Airways Group has confirmed that after 27 years of remarkable service, Group Chief Executive, Akbar Al Baker, will be stepping down from his current position effective 5 November 2023, and will be succeeded by Engr. Badr Mohammed AlMeer as the new Group Chief Executive for the national carrier, according to an official press communique.

Under Akbar Al Baker leadership, Qatar Airways has grown to become one of the most recognisable and trusted brands globally, synonymous with customer service quality and the highest of standards.

The National Carrier of the State of Qatar achieved an unprecedented seven-time winner of the ‘World Best Airline’ Award and its state-of-the-art Hamad International Airport, which is under its management and operation, has also been recognised as the World Best Airport, the press note indicated.

The Qatar Airways Group’s contribution to helping deliver the best FIFA World Cup 2022 showcased to the world its capability, commitment to excellence and its passion for bringing the world together, the press statement concluded.

Engr. Badr Mohammed Al-Meer the newly appointed Group Chief Executive, Qatar Airways.

NOVEMBER 2023 47

NEWS Tristar wins inaugural global award for ESG in London n Dubai-headquartered Tristar Group was recently recognised as the winner of the first Golden Peacock Global Award for ESG (GPGAESG), at the 2023 Annual London Global Convention of the Institute of Directors, India (IOD).

Tristar Group CEO Eugene Mayne received the award from Sir Alok Sharma KCMG MP, President of COP26 and Member of Parliament for Reading West, UK, and Lt. Gen. Surinder Nath, PVSM, AVSM (Retd.), President, IOD. This is the first time IOD has instituted an Environmental, Social and Governance (ESG) award under its Golden Peacock Awards initiative, after they were first introduced in 1991.

Since then, the Golden Peacock has come to be regarded as a benchmark of corporate excellence around the world. In earlier years, Tristar has won four Golden Peacocks for Corporate Social Responsibility (CSR), two for Occupational Health and Safety, and one

for Sustainability.

Eugene Mayne was also invited to be a keynote speaker at the four-day IOD event being held in London, themed ‘The Board’s tryst with ESG and making corporate governance work in the new world economy.’

Addressing the international audience, he pointed out how fast ESG is becoming the language of corporate boards as the

‘ABC of sustainability’ and urged them to embed it into corporate agendas and operations.

“If boards do not include ESG as part of long-term strategies, the fact is that someone else probably will. Regulators, activists, customers, or the public may do it for them in ways that will be costly in terms of resources, respect, and reputation,” he explained.

EGME is the exclusive distributor of SANY electric trucks in UAE n Emirates Global Motor Electric (EGME), the UAE-based electric vehicle and energy storage solutions provider, recently signed an agreement with SANY, a Chinese multinational heavy machinery and truck manufacturing company, to obtain exclusive distributorship for the latter’s light and heavy-duty electric trucks.

The agreement aims to promote sustainable mobility solutions across the UAE and lay the groundwork for a cleaner mobility sector, it was announced via a press communique.

EGME, a member of Al Fahim group, offers complete electric mobility solutions with the aim of promoting sustainable mobility options across the region. The strategic partnership between the two parties will allow EGME to expand their product line and SANY to introduce electric trucks in the UAE, with the first batch of light and heavy-duty electric trucks.

The agreement was signed by Ahmed Alfahim, Chairman, Al Fahim group, and Liang Linhe, Chairman, SANY, in the presence of Hany Tawfik, Head, EGME, and other senior executives from both companies.

48 NOVEMBER 2023

“This vision to become the nation’s top provider of electric mobility solutions will be further advanced by our partnership with SANY, China’s largest and the world’s thirdlargest heavy equipment manufacturer, allowing us to expand our product lineup in order to accommodate the UAE’s evolving EV needs,” commented Alfahim.

“We have an ever-growing range of electric vehicles which have been tested extensively in the UAE. We are continuously

on the look-out for the right products from around the globe to serve our market,” remarked Tawfik.

One of EGME’s most significant advantages is the ease of operation, particularly for commercial fleets, provided by its EV Hub model. The company’s EV Hub offers a comprehensive range of electric vehicles, including passenger cars, vans, trucks, and buses, as well as charging, maintenance, and other services.

Etihad Cargo appoints WFS as its cargo handling partner in the US n Etihad Cargo has appointed Worldwide Flight Services (WFS), a member of the SATS Group, as the carrier’s US cargo handling partner to enhance its capabilities in the region.

Etihad Cargo has expanded its network with WFS to incorporate all the carrier’s stations in the US. From 3 October, WFS will be Etihad Cargo’s cargo handling partner at Chicago O’Hare International Airport (ORD), in addition to providing cargo handling services at John F. Kennedy International Airport (JFK) and Washington Dulles International Airport (IAD), according to a press communique.

“Expanding Etihad Cargo’s network with WFS to encompass all three of the carrier’s US stations will enable the carrier to ensure Etihad Cargo’s robust quality standards are maintained throughout the cargo’s entire journey,” remarked Thomas Schürmann, Head of Cargo Operations & Delivery, Etihad Cargo.

We are also introducing an automated pallet storage system called Raft to optimise storage and retrieval efficiency,” commented Frank Clemente, Senior Vice President Cargo and Express, North America, WFS. “Our global network as part of the SATS Group gives us a great opportunity

to serve our strategic customers consistently and support their growth in key cargo markets,” noted Mohammed Esa, Executive Vice President Group Commercial, WFS. Etihad Cargo’s expanded partnership with WFS in the US supports the carrier’s focus on enhancing its IATA CEIV-

certified premium products, including PharmaLife for the transportation of pharmaceuticals, FreshForward for the transportation of perishables and its products dedicated to the safe and comfortable transportation of live animals, LiveAnimals and SkyStables, the press statement concluded.

Etihad welcomes the latest addition to fleet n Etihad Airways recently welcomed the latest addition to its expanding fleet as a new Boeing 787-10 Dreamliner landed at Abu Dhabi International Airport. “The arrival of our latest 787 Dreamliner underlines our passion to grow this year by enhancing the quality of our customer experience and the reach of our network,” stated Antonoaldo Neves, Chief Executive Officer, Etihad

50 NOVEMBER 2023

Airways. “This is all part of our vision 2030 supporting our growth as underlined by the new destinations to Osaka, Copenhagen and Dusseldorf we began operating two weeks ago,” he added. This aircraft, and the three Dreamliner 787-9s following shortly, are up to 25 per cent more fuel efficient than many comparable aircraft of their size, a press statement concluded.

NEWS SAP and Dubai Cares highlight role of education in sustainability n SAP and Global Scouting recently co-hosted an event to empower young people through education during the recent 78th session of the United Nations General Assembly (UNGA78) in New York.

Guest speakers who highlighted the vital role education can play in ensuring a sustainable future included senior dignitaries and executives from entities such as Dubai Cares, a civil society organization formally associated with the UN Department of Global Communications (UN DGC).

Under the theme ‘Boosting the Employability of Young People through Innovative Partnerships,’ the event brought together youth, the private sector, academia and non-profit organizations from around the globe.

Participants discussed innovative ideas for collaboration to accelerate progress towards the UN’s Sustainable Development Goal 4 (SDG4), which sets out to achieve inclusive and equitable quality education and promote lifelong

learning opportunities for all.

Dubai Cares, SAP and Global Scouting all expressed their commitment to creating and supporting opportunities for young people to build skills that enable them to contribute to policy-making on issues that directly impact them, including the future of people and planet.

Present on the occasion at UNGA 78 in New York City were Wissam Kadi, VP, Global Initiatives, SAP Academies & University Alliances; Dr. Tariq Al Gurg, CEO and Vice-Chairman of Dubai Cares; HRH Prince Guillaume of Luxembourg, and Chair of the World Scout Foundation; and Mark Knippenberg, CEO, World Scout Foundation.

DHL to acquire all remaining shares in Danzas AEI Emirates n DHL Global Forwarding (DHL) has signed an agreement to acquire the remaining shares in Danzas AEI Emirates from Investment Trading Group. Both parties have been managing the company through a joint venture since 1995, with Investment Trading Group holding 60% of the shares, according to a press communique.

A logistics and transport services specialist for Dubai and the Northern Emirates, Danzas will now be integrated into DHL and its customers in the UAE, GCC and MEA region will benefit from more efficient and seamless services, as a part of the leading logistics provider for the UAE and GCC region.

“Our close and trusted partnership with the Investment Trading Group over many years has taken Danzas to new heights and strengths. As DHL continues its expansion trajectory across the region, a merger of both organizations will create a winning proposition for customers in the region, driving efficiency and sustainability,” asserted Tim Scharwath, CEO, DHL Global

Forwarding, Freight.

“As Dubai and the GCC continue to develop economically, we believe that fully integrating Danzas into the DHL network will unleash the potential necessary to become a truly leading logistics provider in the region,” noted HE Matar Humaid Al Tayer, Vice Chairman & Board Member, Al Tayer Group.

As part of the merger, Danzas will operate under the DHL brand in future. While

both Danzas and DHL are working closely together, the integration will enable an even more seamless collaboration and the exploitation of synergies and efficiencies, such as shared administrative services or integrated, seamless solutions for customers.

Existing Danzas employees will be a part of the DHL family. The transaction is subject to merger control clearance, the press note concluded.

NOVEMBER 2023 51

NEWS Drydocks World completes conversion of Tango and Excalibur Vessels n Drydocks World recently announced the successful conversion of two Liquefied Natural Gas (LNG) vessels to boost production off the coast of the Republic of Congo.

The deployment of the Tango Floating Liquefied Natural Gas (FLNG) and Excalibur Floating Storage Unit (FSU) vessels – in collaboration with Antwerpbased Exmar and Italian energy company Eni, marks a significant milestone in the ongoing Eni’s Congo LNG project.

The project is a world first, joining two vessels by using a ‘spread mooring’ system designed and patented by Exmar.

The newly combined assets complement each other to gather, liquefy, store and offload LNG from Eni’s Marine XII block, situated offshore from Pointe Noire in the Republic of the Congo.

Drydocks World carried out the conversion which included the addition of 12 steel mooring foundation structures, totalling more than 4,000 tonnes of

steel. These structures are crucial to the combined spread moored configuration.

Remarkably, the conversion was achieved in just five months, with over 2 million man-hours invested and zero Lost Time Incidents (LTI).

“This high-profile project, completed

under the highest industry standards, in partnership with our long-standing customers, Exmar and Eni underscores our unwavering commitment to excellence and innovation in the maritime industry,” stressed Capt. Rado Antolovic, PhD, CEO, Drydocks World.

Dubai Customs showcases cutting-edge innovations n Dubai Customs has welcomed numerous high-level delegations from neighboring and international customs administrations, each of which has played a vital role in showcasing Dubai Customs’ accomplishments and its pivotal role in establishing Dubai as a leading regional and global hub for global trade.

These visiting delegations have included representatives from the General Directorate of Customs of the Royal Oman Police. Their visit was hosted by Ahmed Mahboob Musabih, Director General of Dubai Customs, CEO of Ports, Customs and Free Zone Corporation.

The Omani delegation, led by Colonel Khalifa Bin Talib Al-Musqari, Director of Dhofar Customs, was given an overview of the remarkable achievements made

by Dubai Customs in advancing customs operations.

In addition to these visits, the delegation explored Dubai International Airport, gaining insight into the Passenger Operations Department efforts. Subsequently, they visited the Customs center at the Cargo Village under the Air Cargo Operations

52 NOVEMBER 2023

Department to understand shipping procedures and customs services for air cargo transportation.

In line with the Comprehensive Economic Partnership Agreement between the United Arab Emirates and Turkey, the Director General of Dubai Customs, as part of the initiative to engage with diplomatic

entities and business councils, received an economic and diplomatic delegation from Turkey, led by Anwar Shilan, Consul General, Turkey. Furthermore, Dubai Customs recently hosted a high-level delegation from the Main Customs Office in Hamburg, headed by Michael Schroeder, Director, the Main Customs Office in Hamburg.

4-6 December 2023

Qatar National Convention Centre, Doha, Qatar

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2,500

90

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30

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NEWS Kent awards PMC contract by RAKGAS for new gas pipeline n Signed at ADIPEC and as a part of its strategic development for a new gas pipeline, RAKGAS has appointed Kent as the Project Management Consultant (PMC) for a new pipeline in the Northern Emirates.

The pipeline will stretch from Taweelah Fujairah Pipeline to Ras Al Khaimah (RAK), with a connection to the Sajaa gas storage in Sharjah, according to a press communique.

n FedEx Express, has showcased its wide range of shipping solutions for local businesses at the ‘Made in Saudi’ exhibition, organized in cooperation with the Saudi Export Development Authority, from October 16 to 19, 2023.

FedEx participation in the exhibition reaffirms the company’s dedication to supporting the ‘Made in Saudi’ mission of empowering local businesses to expand their reach to new global markets, according to a press communique.

SMEs account for 99% of businesses in Saudi Arabia, and help contribute to the Kingdom’s Vision 2030 objective to increase the country’s non-oil exports to 50% of non-oil GDP To support local businesses and SMEs, FedEx provides enhanced solutions for faster, cost-effective, and more reliable access to major markets worldwide that combine expertise with well-established global air and ground networks.

The FedEx International Priority® service gives customers faster access to major markets worldwide, enabling them to meet the urgent demands of overseas customers.

In addition, cost-conscious businesses can take advantage of the FedEx International Economy® services which combines the company’s global air network with

54 NOVEMBER 2023

Kent will be responsible for coordinating efforts between RAKGAS and the Front-End Engineering and Design (FEED) study contractor, ensuring that the project’s progression remains on target and aligned with its planned objectives.

“Collaborating with Kent on this project is a testament to our vision for sustainable energy supply in the region. Their expertise and experience in the UAE will steer this project to success, ensuring we deliver on our commitments for energy security in Ras Al Khaimah,” stated Chris Wood, CEO, RAKGAS. “We are proud to partner with RAKGAS on this project, allowing us to bring our world-class PMC delivery expertise to the Northern Emirates. We look forward to a long-lasting relationship with RAKGAS, as we ensure a continuous and seamless execution across leading energy projects in the region,” commented Tush Doshi, Chief Operating Officer, Kent.

Established in 1984, RAKGAS is a state-owned energy business in Ras Al Khaimah. Transitioning from a gas company to a diverse energy provider, it ensures reliable gas distribution, exploring industrial fuels and gas-to-power solutions.

Kent is a privately-owned international integrated energy services partner backed by Bluewater. Founded in 1919 as a small family business in Ireland, Kent is now a 13,000-strong client-centric global business, the press note concluded.

FedEx Express highlights Cross-Border trade opportunities for Saudi exporters

competitive prices for non-urgent shipments, the press statement continued.

To support the growing demand for cross-border trade in the Middle East, the company also introduced FedEx® Regional Economy services for parcels and freight.

Businesses can use these cost-effective intraMiddle East economy road services to ship

less time-sensitive goods within key markets in the Middle East.

FedEx has been collaborating with the Saudi Export Development Authority, represented by the ‘Made in Saudi’ programme, to offer the authority’s members customized logistics solutions for their shipping needs, the press note concluded.

NEWS Saudia Cargo appoints Managing Director n Saudia Cargo has made a top appointment. Eng. Loay Mashabi will take over as Managing Director from 8 October 2023.

Eng. Loay Mashabi, the former Deputy Minister for Logistics Services at the Ministry of Transportation and Logistics Services, has an extensive background in the logistics sector and has played a pivotal role in the efforts to bolster Saudi Arabia’s position as a logistics hub, according to a press communique.

Throughout his career Loay has served at various positions in both the private and government sectors and has also acted as board member of Saudia Cargo, Saudi Authority for Industrial Cities and Technology Zones (MODON), Riyadh Integrated (Transportation, Logistics, Supply Chain and Storage) and Saudi Exports Authority.

Together with Teddy Zebitz, CEO, Loay will oversee several functions and

strategic initiatives to ensure Saudia Cargo continues in its successful growth and transformation to reach a vast international presence through expanding its dedicated freighter fleet to become one of the world’s top 10 largest air cargo carriers in the coming years, the press statement continued.

“We are thrilled to have Loay on board and to welcome him to the Saudia Cargo family,” remarked Teddy Zebitz, CEO.“His background and vast experience in the field will prove to be invaluable in our efforts to drive forward Saudia Cargo’s ambitious growth plans,” he added.

“With this new chapter in my career I am excited to continue serving the Saudi logistics sector and bring forth the untapped potential in the region. Saudia Cargo will, without a doubt, be just the right place to accomplish great feats in

placing Saudi Arabia in the center of the logistics map,” commented Loay on his appointment.

Eng. Loay holds an Executive MBA from London Business School and a BSc in Petroleum Engineering from King Fahd University of Petroleum and Minerals in Dhahran, Eastern Province, Kingdom of Saudi Arabia.

Saudia Cargo secures prestigious IATA’s CEIV Pharma Certificate n Saudia Cargo recently celebrated a significant accomplishment, receiving the esteemed Centre of Excellence for Independent Validators (CEIV) Pharma certification from the International Air Transport Association (IATA). This success demonstrates Saudia Cargo’s commitment to excellence and innovation in pharmaceutical transportation, according to a press communique.

The IATA’s CEIV is a universally recognized standard within the industry. CEIV Pharma is designed to ensure that facilities, equipment, operations, and personnel meet the standards, regulations, and guidelines that

pharmaceutical manufacturers require. The aim is to enhance industry knowledge and establish a consistent global standard.

IATA’s CEIV Pharma certification is a milestone highlighting Saudia Cargo’s unwavering commitment, with a team of certified experts, having successfully transported life-saving medicines and vaccines, solidifying its crucial role in global healthcare logistics, the press note concluded.

Saudia Cargo is dedicated to serving the expanding Middle East pharmaceutical market with top-notch products while prioritizing the safety and security of any

cargo being transported and offering an effective path for all substantial products.

“We’re focused on upholding the greatest levels of excellence, security, and safety in pharmaceutical logistics, highlighting our unique position in defending humanity with our offerings,” remarked Teddy Zebitz, CEO, Saudia Cargo.

“Receiving the IATA CEIV Pharma accreditation is a testament to our team’s dedication to excellence and work ethics commitment to offering our clients and business partners the best possible services in pharmaceutical logistics,” commented Aymen Osilan, Executive Director, Saudia Cargo.

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NEWS HRH Crown Prince launches Master Plan for New Abha International Airport n HRH Mohammed Bin Salman Bin Abdulaziz Al Saud, Saudi Arabian Crown Prince, Prime Minister, and Chairman of the Council of Economic and Development Affairs, has announced the launch of the master plan for the new Abha International Airport.

The new Abha airport aims to embody a consistent architectural identity with the heritage of the Asir region, transforming it into a prominent landmark in the Kingdom. Its terminal area will expand to 65,000sqm as planned to complete the first phase by 2028, compared to the current 10,500sqm of the existing airport.

This expansion includes the construction of passenger boarding bridges, self-service facilities for streamlined travel procedures, and highcapacity parking facilities.

The design of the new airport will reflect the architectural identity of the Asir region and showcase Saudi culture.

This design will offer a distinctive travel experience with high efficiency, ensuring seamless services for visitors and travellers.

The airport’s capacity will increase to accommodate over 13mn passengers

annually, a tenfold increase from the current 1.5mn capacity. It will also handle more than 90,000 flights per year, a significant increase from the current 30,000 flights. Additionally, the new airport will feature 20 gates, along with 41 check-in counters with 7 new selfservice check-ins.

The new Abha airport is expected to

contribute to enhancing the prominence of the Aseer region as an attractive tourist destination. It will also fulfil Aseer’s development strategy and the aviation strategy that aligns with Saudi Vision 2030 by increasing air connectivity to 250 destinations and transporting 330 million passengers, a press communique concluded.

Zajel Logistics expands services with new freight forwarding department n Zajel has taken a strategic step towards cementing its position as the premier logistics partner for global clients. The company has announced the establishment of its new Freight Forwarding Department, which underlines its commitment to delivering world-class logistics solutions to its clients, covering air, sea and land transport.

The inaugural project for this newly minted department showcases Zajel’s dedication to handling complex operations on a grand scale. The company successfully transported a mega oil and gas shipment from Jebel Ali Port in the United Arab Emirates to Iraq’s Umm Qasr Port, marking a significant milestone.

Delicate equipment The mega shipment weighed approximately 500 tons, with a volume exceeding 5,000cbm. Zajels freight forwarding department was successful in transporting

56 NOVEMBER 2023

the delicate shipment using a combination of break bulk, special equipment such as flat racks and open top containers, in addition to standard containers.

The consignment was made up of various oil and gas equipment such as modules, tools, pipes and other important apparatus vital to the energy sector. Some of the most complex weighed more than 80

tons and exceeded the length of 22 meters.

“Embarking on this exciting journey, we are proud to unveil Zajel’s Freight Forwarding solutions. This strategic addition reflects our dedication to redefining the logistics landscape with innovation, reliability, and unmatched customer experience,” commented Shaher Abu Hammor, Business Development Manager-Freight.

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NEWS

Qatar Airways Expands Its Presence in Saudi Arabia n Qatar Airways has announced its expansion in the Kingdom of Saudi Arabia, with the launch of services of two new gateways: Al Ula, Tabuk and the reopening of Yanbu, according to a press communique.

“These historical cities offer a wealth of cultural, historical, and natural experiences, and we are proud to connect travellers from around the world to these remarkable places,”

remarked a senior official from Qatar Airways.

Qatar Airways now operates to nine cities in Saudi Arabia, operating more than 125 flights weekly. These cities include Al Ula, Dammam, Gassim, Jeddah, Medina, Riyadh, Tabuk, Taif, and Yanbu, providing travellers with a comprehensive network to explore the diverse landscapes and cultures of this dynamic country.

Sharjah Airport completes preparations to provide fast handling horse shipment service n Sharjah Airport’s Cargo Centre has completed its preparations for handling horse shipments, in line with the efforts of Sharjah Airport Authority to boost efficiency of air cargo operations, particularly while handling cargo that requires special attention.

These preparations are made to efficiently meet the specific requirements for handling such cargo and ensure seamless facilities for accompanying horsemen to complete procedures to transport horses within the country or abroad.

The move coincides with the beginning of the local and international horse racing and equestrian festival season.

The Cargo Centre at Sharjah Airport offers top-notch facilities and innovative logistic solutions to facilitate the transportation of purebred horses through the airport. The amenities include a dedicated stable on-site that guarantees easy access for the horses and their companions.

In addition, the stable will be equipped with customised floorings, like Astroturf, that allows easy movement for horses.

Sharjah Aviation Services (SAS), the ground

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handling services provider at Sharjah Airport, offers these amenities through its specialised team.

The exceptional services of SAS have been recognised with the IATA Safety Audit

for Ground Operations (ISAGO) certification, which reflects its dedication to ensuring the highest safety and security standards while handling all cargoes, a press communique concluded.

NEWS Dubai CommerCity to participate in Expand North Star 2023 n Dubai CommerCity, the first and leading free zone dedicated exclusively to e-commerce in the Middle East and North Africa (MENA) region and a joint venture between the Dubai Integrated Economic Zones Authority (DIEZ) and Wasl Properties, has announced its participation in this year’s Expand North Star, the world’s largest event for startups and investors, that took place between 15-18 October 2023 at the Dubai Harbour.

Dubai CommerCity’s participated at this event, which hosted startups from over 100 countries and more than 1,000 investors with a combined total of over US$ 1tn under management to Dubai, which is rapidly emerging as the heart of the world’s digital economy, comes as part of its ambition to connect with some of the world’s most innovative start-ups and showcase its cutting-edge infrastructure and state-of-the-art facilities, each tailored to meet the requirements of digital commerce businesses, according to a press communique.

Furthermore, the free zone’s

participation aligned with its ongoing efforts to advance digital commerce in the region and its commitment to achieving the goals of the Dubai Economic Agenda (D33), which aims to drive the growth of Dubai’s digital economy over the next ten years.

“Dubai CommerCity stands as a

symbol of progress and innovation in the digital commerce sector, and we look forward to showcasing our advanced infrastructure to up-and-coming businesses looking to grow and succeed in the region and beyond,” remarked Mitch Bittermann, Senior Vice President, Commercials, Dubai CommerCity.

Kia launches the first dedicated electric vehicles in MEA n Kia Middle East & Africa has announced the official launch of its groundbreaking all-electric vehicles, the Kia EV9, EV6, and concept EV5, at the Geneva International Motor Show (GIMS) in Doha, Qatar, hosted at the Doha Exhibition & Convention Centre from October 5 to October 14, 2023, the company revealed in a press communique.

Marking a significant milestone as the region’s first dedicated EVs, the sustainable mobility solutions provider invites media attendees and VIP customers to test drive the vehicles at this prestigious event.

“Kia has experienced tremendous growth in value over the last few months since the relaunch of our brand, and we are placing high expectations on our EV range in taking Kia to new heights. Our unwavering commitment as a Sustainable Mobility Solutions Provider remains steadfast as we consistently deliver innovative solutions,” commented Yaser Shabsogh, Vice President, Commercial Operations, Kia Middle East & Africa.

“EV9 and EV6 exemplify sustainable mobility without compromise, delivering an unmatched driving experience. We eagerly anticipate welcoming visitors and witnessing the region’s next electric revolution as we expand our EV lineup in the Middle East,” remarked Ahmed Soudodi, Vice President, Product and Marketing, Kia Middle East & Africa.

Kia’s primary goal is to revolutionize transportation through the development of futuristic, innovative, and sustainable EVs. The EV9 flagship SUV, soon to be launched in Q4-2023, accommodates up to seven passengers and is engineered to deliver peak power performance of 7,800 rpm and up to 541 km by range.

NOVEMBER 2023 59

NEWS Almajdouie and IRU partner to reskill drivers and operations n A new strategic partnership with IRU RoadMasterswill enhance the efficiency of Almajdouie Logistics’ operations and ensure its drivers operate in line with international standards.

IRU RoadMasters helps mobility and logistics operators develop, strengthen and manage key workers, especially commercial drivers, with state-of-theart training and assessment solutions. It certifies professional drivers and provides companies with digital dashboards to monitor and manage drivers’ skill profiles, it was revealed in a press communique.

“We are delighted to be the first company in the Kingdom of Saudi Arabia to implement this leading programme for general cargo transport,” asserted Mohammed Ali Almajdouie, CEO, Almajdouie Logistics.

“This collaboration with IRU is a significant step forward for Almajdouie Logistics in our pursuit of operational excellence and ensuring our drivers adhere to global standards. RoadMasters’ certification program will equip us with the necessary tools to monitor

and enhance our drivers’ skills profiles, further solidifying our commitment to providing high-quality logistics services,” he continued “This partnership signifies our collective commitment to advancing the logistics and transport industry. IRU is pleased to equip Almajdouie Logistics with the means to enhance driver skills and certify professionals, ultimately bolstering the company’s operational efficiency and global competitiveness,” asserted Umberto de Pretto, IRU Secretary General.

RoadMasters offers multiple advantages to logistics companies, helping them to select the right candidates for specific roles and providing structured data analysis for informed decisionmaking at various organizational levels.

It also enhances business efficiency by addressing skill gaps, reducing training costs through targeted instruction, managing risks, and ensuring compliance.

Moreover, RoadMasters certification demonstrates a commitment to safety, fostering higher customer satisfaction and retention, the press statement concluded.

KEZAD Group signs lease agreement with APS for facility in KEZAD Musaffah n Khalifa Economic Zones Abu Dhabi KEZAD Group, the integrated trade, logistics, and industrial hub of Abu Dhabi recently announced the signing of a land lease agreement with Advanced Petro Services (APS), a leading provider of specialised services in the energy industry.

KEZAD’s world-class industrial ecosystem is equipped with state-ofthe-art infrastructure and services, which perfectly supports Advanced Petro Services’ 24,000sqm facility.

“With its cutting-edge solutions and industry expertise, APS is well-positioned to make a significant impact within KEZAD and the broader Abu Dhabi industrial landscape,” commented Mohamed Al Khadar Al Ahmed, CEO, Khalifa Economic Zones Abu Dhabi–KEZAD Group.

“We firmly believe that our partnership with KEZAD will enable us to collectively pursue the objectives of this great nation and the energy industry at large,” remarked Rajesh Nair, CEO, Advanced Petro Services.

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As an acclaimed business partner, APS aims to constantly build upon its legacy which is grounded in the confidence conferred on them by their clients. Additionally, the company aims to strategically enhance the MENA region’s energy industry, with a particular focus on the UAE.

In collaboration with its international partners, APS intends to further invest in manufacturing facilities capable of meeting the specific needs of the energy sector. This includes the production of modular skids, EPF systems, various other process skids, custody metering skids, and the integration and assembly of telecommunication systems.

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