Annual Report F Y 2
2
Global Launch Enrollment Global Educators ASU Impact 6 8 10 12 14 4 Infrastructure Marketing ROI Partnership highlights Global Launch
State
Arizona
University
2 3
Global Launch students took a trip to Sedona where they visited the red-rock formations, canyons, pine forests, and went on Sedona’s famous Pink Jeep Tours, April 2022.
Global Launch
Kang from South Korea (right), after studying at Hayden Library, located in the center of ASU’s Tempe campus and only minutes from the Global Launch main office, May 2022.
Online innovations
as
to grow as
market
Global Launch Enrollment and Revenue 5 4 992 254,222 182 Campus Enrollment FY22 enrollment and revenue Online Enrollment Countries Served
such
English language Immersion and English for ASU Admission and Achievment continue
global
needs shift post-lockdown.
$1M $4.8M Grant funding Program revenue
students Frozan Kamalzada from Afghanistan (left) and Seungmin
ASU Impact $22.2M 860 Total FY22 enrollments Total revenue from degreeseeking enrollments 7 Zainab Al Nasr, Saudi Arabia, graduated from the Global Launch Campus Immersion program in 2018. Currently, Zainab is studying Supply Chain Management, Sustainability and Communication at the W. P. Carey School of Business. 6 At Global Launch, we’re not just training future English language communicators; we are opening up new worlds of culture and understanding, empowering students to embrace their differences and giving them the tools they need to pursue their dreams in Arizona State University degree programs. 139 721 + Pathways ELP Degree-seeking Global Launch alumni at ASU $496M $387.6M Cash/Grant revenue UG/Grad tuition from alumni Total revenue generated for ASU in the past 10 years $108.4M Total contributions to ASU in FY22 Total contributions to ASU in the last 10 years
Educator Spotlight
Global Educator and Activities Coordinator Braedon Cindric addresses Global Launch student and activities assistants before the Campus Treasure Hunt event, May 2022.
9
Global Educators
35 39 31 Presentations and Publications Instructional Professionals Areas of Expertise Countries lived/taught TESOL/TEFL English Psychology Education Philosophy Bilingual/ Multicultural Education Applied Linguistics Business/ Marketing 24 Languages spoken 8
Global Educator Erin Tamayo receives Arizona International Educators (AIE) 2022 Award for “Distinguished Contributions to Global Initiatives in Arizona for her work with AUW student refugees, March 2022.
Infrastructure 55
CRM integrations and development projects
Process improvements - 45%
Created more space to engage students through improved business processes.
Student experience - 20%
Updated our community portal to streamline communication between faculty and students.
Data integrity - 10%
Improved systems to keep student data secure, while delivering the right data to the right people at the right time.
Employee efficiency - 25%
Automated more to give employees greater access to accurate information to engage students at scale.
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10
$1,157,717 $780,418 3,579,904 6,414 1,019 Leads generated Total reach Leads converted total revenue* *total revenue does not include agent channel or sponsor contribution. total return on marketing efforts Lead generation Marketing ROI 12 13 Yalda
Launch
and is
ASU.
Battori, Afghanistan, completed the Global
Campus Immersion program in Spring 2022,
currently a graduate student studying Global Health at
Partnership highlights
Partnership Spotlight
Asia University for Women (AUW)
In partnership with ASU, Global Launch has worked closely with the International Rescue Committee and The Welcome to America Project to resettle and support 66 Afghan national women from Asia University for Women, who fled Afghanistan after the government collapsed.
Between January and June 2022, 36 AUW transfer students completed and graduated from the Global Launch English Language Program, fulfilling the English proficiency requirement for Arizona State University admission.
Kyoto Sangyo University
In February 2021, a cohort of 39 students from Kyoto Sangyo University in Japan arrived for the first in-person group program at Global Launch after a two-year hiatus due to COVID-19. The three-week program focused on English for tourism and business, including guest lectures from the Valley’s business community and hands-on experiences such as a meeting with Phoenix Suns executives and a tour of Phoenix Suns Arena.
English for IT
Through an innovative partnership with English4 IT, Global Launch co-developed a course for professionals in both technical and non-technical business roles, covering specialized vocabulary, key language structures, and soft skills for the tech industry such as career searching and resume pointers.
Istanbul Bilgi University
Bilgi University, an ASU-Cintana Alliance Institution, has worked closely with Global Launch to create online English conversation events between students in Turkey and ELP students in Tempe, AZ. Bilgi students have the option to come to Global Launch to study on campus and fulfill their English requirements for Bilgi University.
Mesa Gateway Aiport
For the first time, Global Launch joined with Mesa Gateway Airport to host 26 Airline Hospitality students from J. F. Oberlin University in Japan as part of a long-standing partnership between ASU and JFO. Along with improving their English language skills, each student volunteered in the ‘Gateway Aviators Volunteer Program’ to practice their new language and hospitality skills with travelers in the airport.
Universidad Autónoma de Baja California
Two cohorts of undergraduate and graduate students with UABC’s School of Odontology, Tijuana campus took part in a program to improve their English for future careers in dentistry, including techniques to communicate with patients and conduct business. The program was so successful that it was revised and expanded for students of nursing at UABC’s Mexicali campus.
15 14
After the Afghan women deplaned, it was all smiles from ASU, Wheels Up and Delta Air Lines representatives at Phoenix Sky Harbor International Airport. Srinarayana, Sona. “Valley Aviation Community brings Afghan refugees to ASU” Full Circle. (2021).
“It was [challenging] at the beginning. It was challenging meeting people through live stream and feeling that contact of people from all around the world on the screen. But I can say that it was totally enriching all the classes, all the activities. It was very personalized because in each classroom we were we were like ten people maximum. So I feel like it was like VIP classes somehow like that. Everything was perfect. I still talk with some friends from Saudi Arabia. I remember them, Rema and Fatima. I love them.”
“In my first day, I was totally nervous because of the language. I was so worried that my teachers and my classmates made me feel so confident and so comfortable. Global Launch team members volunteers – everyone was so kind with me and they helped me a lot. I’m so grateful for having them in the process.”
Follow us @ASUGlobalLaunch 17 16
At Global Launch we seek to inspire globally minded students, educators and leaders to change their lives and the world.
globallaunch.asu.edu
Pamela Ramírez Peru Campus Immersion
Andrea Cárdenas Colombia Online Immersion
