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company profile
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DataSpade TRANSLATING DATA INTO PROFITABLE RESULTS
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ataSpade has provided objective and analytical-based solutions for players club data for over a decade. With a vast understanding of gaming systems and the data analytics needed to translate data into profitable achievements, DataSpade has taken its unique blend of technical and programming capabilities, along with its innate understanding of how players club databases reside and function within gaming systems, to create a company that begins its mission at the core of all gaming: the data. DataSpade provides innovative, customized programming solutions for gaming executives’ data and marketing challenges. In 2014, DataSpade was honored with the Innovation Award from Gaming & Leisure at its annual roundtable for DataAce software. DataSpade has developed several automated and actionable software offerings for tiering players clubs, direct mail data extracts, direct mail loyal-
ty programs and profiling models for database segmentations. DataSpade serves its clients with an extensive and seasoned team of experts whose sole focus is to apply the strategy needed to increase the bottom line and enhance marketing efforts to grow and sustain player loyalty. The company also maintains a “no strings attached” policy—a server, contract or setup fee never are required. DataSpade prefers to keep it simple for clients and maintain accountability to be sure clients are receiving the desired results. Marketing to a casino’s players club with the correct application of data can be cost-justified and revolutionized with DataSpade’s lowcost and dynamic data-driven solutions. Over the years, DataSpade has helped
many corporate and tribal gaming properties yield profitable results from their data. Well-versed in many market conditions, DataSpade has gained extensive knowledge and insight into essentially any market type. The company considers itself a marketing hybrid: a data-centric consulting and software company that turns data into tangible marketing success. DataSpade is revolutionizing the world of players club data by offering the gaming industry a higher level of marketing power with actionable and dynamic solutions offered at low costs and without the hassle of contracts, setup fees and servers. For more information, visit dataspade.com.
DiTronics Financial Services ONE-STOP FUNDS ACCESS SOLUTIONS eadquartered in Las Vegas, DiTronics is a national provider of one-stop-shop funds access solutions for the gaming industry. Since 1998, DiTronics has continually defined the future of funds access with a fully integrated suite of products and
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ture the new DFS-500 kiosk, which allows players to redeem slot tickets and break bills as well as access their funds via ATM, cash advance and check-cashing transactions. Players can use those funds in a land-based casino as well as an online casino for a seamless funds access experience.
services. These include ATM and multifunction ticket redemption machines, check guarantee services, cash advance, iGaming, digital wallets and innovative marketing programs for casino operators requiring funding solutions for landbased, mobile and online gaming. At this year’s G2E, DiTronics will fea-
Exclusive features of the DFS-500 Kiosk include: SMART Dispense (patent pending) allows operators to customize and define the bill-break mix by kiosk, zone or casino floor. JACKPOT Pay (patent pending) helps casino operators manage jackpots more efficiently by making one, some or
78 | G2E Preview 2015
all ticket redemption kiosks jackpot dispense units. Transaction Rewards (patent pending) enables the best players to complete their funds access transactions and have their fees comped or receive a discount on fees automatically at the kiosk. In addition, players also can earn points at the DFS-500 kiosk for doing their transactions at a specific casino. DiTronics Senior Vice President of Sales and Marketing Jim Kirner said, “Casino operators are seeing our solutions as visionary and helping them redefine the value proposition of funds access, which hasn’t seen a lot of new innovation in a long time. They are already seeing the potential of our vision for integrating these advanced technologies to better serve both players and casinos, as well as make the casino more money.” See DiTronics at G2E Booth No. 3616 or visit ditronics.com.